Opposition Brief — Eppendorf-Netheler-Hinz GmbH v. Ritter GmbH
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No. 02-300 3 NOV 6 20°
IN THE CLER
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Supreme Court of the United States
EPPENDORF-NETHELER-HINZ GMBH,
Petitioner,
V.
RITTER GMBH AND RK MANUFACTURING, INC.
Respondents.
On Petition for a Writ of Certiorari to the
United States Court of Appeals for the Fifth Circuit
BRIEF FOR RESPONDENTS IN OPPOSITION
WILLIAM J. UTERMOHLEN
OLIFF & BERRIDGE, PLC
277 South Washington Street
Suite 500
Alexandria, Virginia 22314
(703) 836-6400
Counsel for Respondents
RULE 29.6 STATEMENT
Neither Ritter GmbH nor RK Manufacturing, Inc.
have parent companies or publicly traded subsidiaries.
TABLE OF CONTENTS
Page
OPINION BELOW 5 ....wci<s:sesssconcusmanneasansealamanaeameman cnaaeiae 1
STATEMENT OF THREE CAGE scccccsecusieenenaneeeuens l
SUMMARY OF ARGUDERIGE scssissnsesseiserseeseemaiemninmaniocees 7
ARGUMENT ....00:0+0sesscesisenismesssesiliniaiiaiansel iene 8
Nt THERE IS NO CIRCUIT CONFLICT ........0:..s0s+0sss0. 8
Il. THERE IS NO NEED FOR THIS
COURT TO RECONSIDER THE
TRAF PIX CARE ..x:1scsccmscamcnmmnaaaen amin cana 10
CONCLUSION ..xiv-ssicxsseiscneonussiaiceinniilainenaiaiann enna 16
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TABLE OF AUTHORITIES
Cases
Abercrombie & Fitch Co. v. Hunting World, Inc.,
Be We Se MN: OF a isscssicsessssvecseenedepseerscrgensscevssoesene 1]
Eppendorf-Netheler-Hinz GmbH v. Enterton Co.
Establishment, 89 F. Supp. 2d 483 (S.D.N.Y.
2000), aff'd, 14 Fed. Appx. 102 (2d. Cir. 2001)................. 3
Inwood Laboratories, Inc. v. Ives Laboratories, Inc.,
BP APNG PI OOO cnc snsisvenssespivvevenvantensvesesssemenesce 8,11, 12
QualitexCo. v. Jacobson Products Co.,
ee FO CN np cercnsssssnnisonnsvasundseosivevasvanversecdensvsases 11
Seabrook Foods, Inc. v. Bar-Well Foods, Ltd.,
Pe te Be AA, 1977) on oscsscsinsinrscevvescencsescecssecess 1]
Sunbeam Prods., Inc. v. Westbend Co.,
123 F.3d 246 (5" Cir. 1997)....ccccecccscsssssssssssscsscsccoseecescese. 15
TrafFix Devices, Inc. v. Marketing Displays, Inc.,
Ey te APOE Povasvevesnevenixvenssesesusseosiesscsesenreevesees passim
Valu Engineering, Inc. v. Rexnord Corp.,
BOM ode BLOW CPOE. CWT, 2O02Z).0...n.ccescsssecescossesessosecssenee 7,9
Wal-Mart Stores, Inc. v. Samara Brothers, Inc.,
Be | 11, 13, 14, 15
Statute
Ss MP os vcnsscncoverenasansenvensoesecaccecoemseccecesesces 14
Rule
I ai ieiees tr vartpcl rasamesorenissterevex sneer disdesnessbursisuieesirovaneowens +
lll
“Udine caer ee Niarls * witha
OPINION BELOW
The opinion of the United States Court of Appeals for
the Fifth Circuit is reported both at 289 F.3d 351 and at 62
USPQ2d 1534.
STATEMENT OF THE CASE
During the 1980s, petitioner Eppendorf-Netheler-
Hinz GmbH ("Eppendorf") introduced into the American
market a mechanical dispenser used to dispense liquids
repetitively. Eppendorf also marketed disposable plastic
syringes (sometimes called "pipette tips") that fit into the
Eppendorf dispenser and hold the liquids to be dispensed.
The Eppendorf dispenser became widely distributed among
users of such syringes, such as hospitals and laboratories.
DX151, DX453, T.648.
In 1990, a Polish company, HTL, introduced in the
U.S. the first competitive dispenser syringes that were
compatible with the Eppendorf dispenser. DX36. The HTL
syringes were unmarked and were of the same basic design
as the Eppendorf syringes. T.748/13-22. By 1994, HTL had
about 15% of the U.S. market. DX337.
In the early 1990s, respondent Ritter GmbH
("Ritter"), a German company with expertise in injection
molding, was approached by two companies who desired an
alternative source of supply for such syringes. T.212/6-17,
975/23-982/11, 144/1-6. After Ritter’s counsel confirmed
that no company had registered any rights in such products,
T.981/19-25; 997/19-998/1, 998/18-25, Ritter began making
and selling a similar dispenser syringe in Europe in 1993,
marked with the brand name "RITIPS," and priced below
Eppendorf's product. T.187/7-8, 975/23-982/11, 144/1-6,
PX2, DX28. Not long afterwards, Ritter also began
marketing its own dispenser, which, although much different
in general appearance from that of Eppendorf, used the same
basic interface arrangement, so that the syringes of all three
companies could be used interchangeably. PX17.
Eppendorf soon became aware of the Ritter syringe
and visited Ritter in November 1993. 1T.144/1-6; DX76.
DX337. Over the next year, a series of negotiations occurred
about a potential sale of Ritter's syringe business to
Eppendorf. In the meantime, Ritter introduced its dispenser
syringes into the American market in March 1994.
DX452:90/22-91/17; T.747/2-17. Eppendorf never claimed
at such meetings to have trade dress rights in its syringe
product configuration. 1.155/5-20. Indeed, Eppendorf
personnel testified that they did not then believe they had
any such rights. Eppendorf's marketing director Michael
Schroeder described the discussions:
Q. Did you make any reference to any nghts that
Eppendorf had?
A. No.
Q. Did you consider yourself to have any rights with
respect to Ritter and RK in the United States at that
time?
A. No.
DX452:98/7-25, 99/8-100/2. The sale discussions ended in
November 1994. DX440; T.149/7-24.
In response to the additional competition, Eppendorf
provided "private label" syringes to three large scientific
product distributors, which syringes were not identified as
originating with Eppendorf. DX38. A number of additional
~~ o ea
companies, including Brand, Gilson/Rainin, Jencons and
Nichiryo, also began marketing what became known as
"generic" syringes: syringes, like respondents’, compatible
with the typical dispenser interface. DX151:17. Each of
those syringes were of the same basic design as the
Eppendorf, HTL and Ritter syringes. DX140-48, 394-95.
On June 10, 1998, more than four years after
introduction of the Ritter product in the United States and
without any prior warning, Eppendorf brought this suit
against both Ritter and Ritter's U.S. distnbutor, RK
Manufacturing, Inc. ("RK"), asserting, inter alia, a trade
dress product configuration claim under the Lanham Act.
R.6; T.158/3-10; 752/7-9.
At the same time Eppendorf sued Ritter, Eppendorf
also brought suit against the American distributor for HTL.
That suit was dismissed on summary judgment on the ground
of laches. Eppendorf-Netheler-Hinz GmbH v. Enterton Co.
Establishment, 89 F. Supp. 2d 483 (S.D.N.Y. 2000), aff'd, 14
Fed. Appx. 102 (2d. Cir. 2001).
The suit against Ritter and RK proceeded to trial in
June 2000 before the United States District Court for the
Southern District of Mississippi. Eppendorf asserted that its
dispenser syringes had a non-functional trade dress, with
recognized secondary meaning, and that customers were
likely to be confused as to origin by the configuration of
respondents' "RITIPS" dispenser syringes. Respondents
denied those assertions and contended, inter alia, that
Eppendorf's alleged trade dress claims were subject to laches
and estoppel, and that any such nghts had been abandoned.
A jury found in favor of Eppendorf and respondents’ post-
trial motions were denied. Pet. App. 12a-15a.
Ritter and RK appealed to the United States Court of
Appeals for the Fifth Circuit, which ruled, on April 22, 2002,
that Eppendorf had failed to establish the non-functionality
of its alleged trade dress. In reaching its decision, the panel
relied on this Court's decision in TrafFix Devices, Inc. v.
Marketing Displays, Inc., 532 U.S. 23 (2001). The Fifth
Circuit rejected Eppendorf's petition for rehearing en banc on
May 24, 2002, no judge having requested a poll. App. 26a.
Pursuant to S. Ct. R. 15.2, respondents note the
following misleading or inaccurate statements of fact in
Eppendorf's petition:
A Eppendorf's alternative design evidence (see
Pet. 7) was based largely on the Combitips Plus, its second
generation dispenser syringe product, which had a pattern of
bumps provided on the flange in order to allow Eppendorf's
new dispenser to automatically sense the size of inserted
syringe. T.393/4-394/4, 1341/2-11, 1347/2-11; DX151:16.
The fins were also much larger than in the onginal
Combitips, and provided with a notch, in order to permit the
syringes to be set in a rack with that profile. T.363/16-24,
395/9-16. Accordingly, the alternatives posited were
designed differently for a functional reason.
y & As to every alleged trade dress element
asserted by Eppendorf (see Pet. 9), the design choice
reflected in its dispenser syringes was the simplest design
available. Simplicity is functional, as Eppendorf's witness
Dr. Husar admitted: "I think it is always desirable to have a
' Petitioner has omitted to include the district court's October 25,
2000 ruling on those motions in its Appendix.
4
simple design." T.393/16-19. Injection-molded plastic parts
are produced with steel molds cut into the proper shape by
machinists; good design criteria are to use simple geometric
shapes, without overhangs, that can most easily be cut into
the mold and which will use a minimum amount of plastic
consistent with function. T.1224/16-1225/7, 1231/10-14.
2. Alternative design approaches to Eppendorf's
asserted elements (see Pet. 7-9 & n.4) were not readily
available. For example, Ritter's syringes had to be
compatible with the Eppendorf dispenser, since many
customers already had that dispenser. T.393/11-15;
DX151:17. The fill lever of the Eppendorf dispenser had a
set travel distance, which limited the length of the liquid
holding receptacle of the syringe. T.1228/7-12. Given the
volume of the syringe, the basic dimensions of the barrel
were thus predetermined.
Volumes could not vary arbitrarily, because there
was a lockstep relationship between the overall volume of
the syringe and the five different dispensing volumes that
could be dispensed on the five settings of the dispenser (the
smallest setting being 1/50" and the largest being 1/10" of
the overall volume). T.419/6-423/14; DX419, 450.
Moreover, certain dispensing volumes were the ones most
popular with customers. For that reason, the 5 ml syringe
was by far the most popular size. DX416; T.1119/6-7.
Eppendorf tried to change one of its syringe sizes in the
move from the Combitips to Combitips Plus (12.5 ml to 10
ml), but the result was that it could not discontinue the
Combitips size because there were still customers that
wanted the volumes that could only be gotten from that size
syringe. T.1129/6-1130/21.
The tips below the barrel had to be compatible with
customers’ test tubes. Indeed, when Eppendorf tried to
5
change the length of the 5 ml Combitips Plus, there were so
many customer complaints that the change had to be
rescinded. DX453:1987; T.1121/19-1122/8. Similar
constraints applied to the other asserted elements.
4. Eppendorf's advertising did not focus on the
appearance of its dispenser syringes. (Pet. 5). Rather,
pictures of its syringes were included in advertisements that
focused on the utilitarian purposes of such syringes. PX27,
29 & 33.
. 3 The reference to the RITIPS as being direct
replacements to the Eppendorf syringe (Pet. 6) meant that the
RITIPS were compatible with the Eppendorf dispenser, or
other standard dispensers, permitting customers to switch
between the product lines. DX149. Eppendorf's claim that
the use of the term "direct replacement" was false advertising
was dismissed by the district court, and not appealed.
6. Eppendorf's evidence of secondary meaning
(Pet. 7) was very weak, despite its dominance of the market.
Eppendorf relied on a survey that, even after counting
identifications that failed to point to any physical aspect of
the appearance of the product and could have simply been
based on Eppendorf's well-known name, claimed only a 22%
recognition of Eppendorf's trade dress. DX446; T.536/23-
537/8, T.547/3-21, T.959/3-13. Another 22% of survey
respondents identified, as the source of the Eppendorf
syringe, companies that do not even make such dispenser
syringes. T.542/7-18; DX446.
: The photograph of Oxford syringes that is
attached to the petition without explanation (see Pet. 7 n.3; .
Pet. App. 31a) does not show syringes that were compatible
with the Eppendorf dispenser. DX442; T.534/18-536/3,
548/5-550/12, 1130/22-1131/14; DX151:17.
8. Respondents did not deny having copied
Eppendorf's product. See, e.g., T.603/1-4, 975/23-982/24.
Moreover, the photograph showing syringes from which the
name "eppendorf" had been removed was not "one of
[respondents'] own documents," but a photograph that had
been provided to Ritter by a customer to describe the type of
products that the customer desired Ritter to make. PX91;
T.1065/3-16.
SUMMARY OF ARGUMENT
There is no conflict between the decision of the Fifth
Circuit in this case and the decision of the Federal Circuit in
Valu Engineering, Inc. v. Rexnord Corp., 278 F.3d 1268
(Fed. Cir. 2002). The Federal Circuit affirmed a finding of
functionality by the Trademark Trial and Appeal Board and,
accordingly, did not hold that non-functionality may be
proven solely by evidence of hypothetical alternative
designs.
The Fifth Circuit below applied this Court's guidance
expressed in 7rafFix and did not misinterpret that decision.
Rather, petitioner has misinterpreted that decision as having
no relevance outside the context of product designs formerly
covered by a utility patent. Petitioner's contentions are an
attempt to reargue the issues laid to rest in 7rafFix and the
issues petitioner seeks to raise would not be dispositive of
this case.
ARGUMENT
I. THERE IS NO CIRCUIT CONFLICT
1. In Inwood Laboratories, Inc. v. Ives Laboratories,
Inc., 456 U.S. 844, 850 n.10 (1982), this Court articulated
the traditional test for functionality of a product feature
alleged to have a trade dress, i.e., that such a feature is
functional and cannot serve as a trademark "if it is essential
to the use or purpose of the article or if it affects the cost or
quality of the article." The decision of the Fifth Circuit in
this case simply applied the teaching of TrafFix that where a
plaintiff fails to meet his burden of establishing non-
functionality under that traditional rule, the availability of
alternative designs is irrelevant. To that end, the Fifth
Circuit quoted from a paragraph in this Court's opinion in
TrafF ix:
There is no need, furthermore, to engage, as did the
Court of Appeals, in speculation about other design
possibilities, such as using three or four springs which
might serve the same purpose. ... Here, the
functionality of the spring design means that competitors
need not explore whether other spring juxtapositions
might be used. The dual spring design is not an arbitrary
flourish in the configuration of MDI's product; it is the
reason the device works. Other designs need not be
attempted.
532 US. at 33-34. See 289 F.3d at 357 (Pet. App. 9a). The
Fifth Circuit summarized the evidence that each of the
elements on which Eppendorf relied were functional, noted
that Eppendorf's "theory of non-functionality focused on the .
existence of alternative designs," and concluded that "no
reasonable juror could conclude that Eppendorf carried its
burden of proving non-functionality.". 289 F.3d at 357-58
(Pet. App. 10a-1 1a).
2. Eppendorf points to the decision of the Federal
Circuit in Valu Engineering, Inc. v. Rexnord Corp., 278 F.3d
1268 (Fed. Cir. 2002), as allegedly being in conflict with the
Fifth Circuit's ruling in this case. However, the Federal
Circuit's Valu Engineering decision affirmed the Trademark
Trial and Appeal Board's refusal to register, on functionality
grounds, product designs for conveyor guide rails.
Accordingly, the Federal Circuit's decision does not stand for
the proposition that non-functionality can be established
solely through hypothesizing alternative designs. Rather,
both circuits are in agreement that, on the facts in the cases
before them, the proponents of non-functionality failed to
meet their burden of proof.
The Federal Circuit indicated, in dicta, that the
Board's having considered, as a factor favoring functionality,
the unavailability to competitors of functionally equivalent
designs was not error. See 278 F.3d at 1272 (describing
Board's finding) & 1276. The Federal Circuit also indicated,
however, consistent with both 7rafFix and the Fifth Circuit's
decision in this case, that a "feature cannot be given trade
dress protection merely because there are alternative designs
available." Jd. at 1276.
3. Petitioner brought its contentions about the
significance of the Federal Circuit's comments in Valu
Engineering to the attention of the Fifth Circuit by a
February 6, 2002 letter, but the Fifth Circuit did not even
mention that decision in its opinion, presumably recognizing
that nothing in the Federal Circuit's decision was relevant to
resolution of the present case. Petitioner again raised those
contentions unsuccessfully to the Fifth Circuit in its petition
for rehearing en banc.”
Il. THERE IS NO NEED FOR THIS COURT TO
RECONSIDER THE TRAFFIX CASE
1. Eppendorf's petition is, in effect, a request for
rehearing of the 7rafFix case, not a demonstration that the
Fifth Circuit deviated from the guidance this Court provided
in TrafFix. Petitioner seeks to construe the TrafFix
decision as limited solely to the context of alleged trade
dress features formerly covered by a utility patent. See Pet.
13-14, 18-19. In other words, petitioner would like to read
Part III out of the 7rafFix opinion.
In Part Ill of TrafFix, Justice Kennedy, for a
unanimous Court, indicated that the Court of Appeals’ failure
to give sufficient recognition to the evidentiary significance
of the expired utility patents "likely was caused by its
misinterpretation of trade dress principles in other respects."
532 U.S. at 32. In Part II of the opinion, the Court had given
an example of how non-functionality could be established:
Where the expired patent claimed the features in
question, one who seeks to establish trade dress
protection must carry the heavy burden of showing that
the feature is not functional, for instance by showing that
it is merely an ornamental, incidental, or arbitrary aspect
of the device.
? Petitioner's assertion that the resolution of the functionality issue |
is "outcome determinative" because the Fifth Circuit's reversal was
based solely on that ground, Pet. at 16, ignores the additional
issues respondents raised before the Fifth Circuit that were mooted
by that court's ruling as to functionality. See Br. Applts. at 1-2.
10
Id. at 30.° The Court returned to that thought in Part III of its
opinion, which manifestly was not limited to the expired
utility patent context:
The dual-spring design is not an arbitrary flourish in the
configuration of MDI's product; it is the reason the
device works. Other designs need not be attempted.
Id. at 34. The Court further commented that even the
existence of a utility patent would not necessarily suggest
functionality as to “arbitrary, incidental, or ornamental
aspects of features of a product found in the patent claims,
such as arbitrary curves in the legs or an ornamental pattern
painted on the springs." However, the Court explained that
"MDI has pointed to nothing arbitrary about the components
of its device or the way they are assembled." The 7; rafFix
opinion thus repeatedly pointed to the existence or absence
of arbitrary, incidental or ornamental aspects of an alleged
product configuration trade dress as reliable indicia of
whether or not the trade dress is functional. *
Moreover, the 7rafFix decision made very clear that
where, as here, aesthetic functionality is not the issue,
substitution of the Qualitex "significant non-reputation-
related disadvantage" analysis, or any similar analysis, for
the traditional test articulated in Jnwood is not appropriate:
> This ornamental, incidental, or arbitrary terminology harks back,
of course, to the seminal definition of trademarks provided in
Abercrombie & Fitch Co. v. Hunting World, Inc., 537 F.2d 4, 10-
11 (2d Cir. 1976), which treated "arbitrary," "fanciful" or
"suggestive" word marks as inherently distinctive. "Ornamental"
was a term applied to product packaging in Seabrook Foods, Inc.
v. Bar-Well Foods, Ltd., 568 F.2d 1342, 1344 (C.C.P.A. 1977).
See Wal-Mart Stores, Inc. v. Samara Brothers, Inc., 529 U.S. 205,
210-14 (2000).
11
Where the design is functional under the Inwood
formulation there is no need to proceed further to
consider if there is a competitive necessity for the
feature.
532 U.S. at 33. Again, this clarification was expressly made
applicable regardless of the presence or absence of a utility
patent:
Whether a utility patent has expired or there has been no
utility patent at all, a product design which has a
particular appearance may be functional because it is
"essential to the use or purpose of the article" or "affects
the cost or quality of the article."
Id. at 35. The Fifth Circuit was, thus, correct to reject
application to this case of its "utilitarian" test, which it
characterized as "virtually identical to the ‘competitive
necessity’ test discussed in TrafFix." 289 F.3d at 356 (Pet.
App. 7a).
The Fifth Circuit concluded that "[e]ach of the eight
design elements identified by Eppendorf is essential to the
use or purpose of the Combitips, and are not arbitrary or
ornamental features."* That conclusion was based on the test
re-emphasized in TrafFix and the factors considered germane
by TrafFix. Petitioner's assertion that the Fifth Circuit
departed from this Court's opinion in 7rafFix is without
merit.
2. Petitioner's remaining arguments are an attack on
the principles enunciated in 7rafFix as allegedly sounding
* So in original and in the version published at 62 USPQ2d 1534,
1538. The version published in F.3d and repeated in the
petitioner's appendix (11a) substitutes "is not arbitrary" for "are
not arbitrary."
12
the death knell of product design trade dress protection.
However, that attack is both based on a myopic view of the
role of product design trade dress and fails to identify any
actual problems that have arisen to date on account of the
Court's analysis-in TrafFix. In particular, petitioner's second
proposed question for certiorari merely seeks an advisory
opinion about the future effect of the TrafFix decision
without demonstrating either that the present case turns on
the answer to the question posed or that future cases are
likely to turn on such an !ssue.
Petitioner's argument treats any contraction of the
scope of trade dress protection as ipso facto contrary to
public policy, see, e.g., Pet. 20 n.12, through disregarding the
considerations that caused this Court in 7rafFix to "caution
against misuse or over-extension of trade dress" in that
"product design almost invariably serves purposes other than
source identification." 532 U.S. at 29 (quoting Wal-Mart
Stores, Inc. v. Samara Brothers, Inc., 529 U.S. 205, 213
(2000)). Petitioner's recitation of facts emphasizes the
alleged secondary meaning of its syringes, asserted to have
been "backed by extensive advertising and promotion that
focused on their appearance," as well as the three years said
to have been invested in the "design and development" of its
syringes. Pet. 5-7. Such considerations misconceive the role
of trade dress. As this Court indicated in 7rafFix, in a
passage echoed by the Fifth Circuit:
Trade dress protection must subsist with the
recognition that in many instances there is no prohibition
against copying goods and products. In general, unless
an intellectual property mght such as a patent or
copyright protects an item, it will be subject to copying.
13
Id.; see 289 F.3d at 355 (Pet. App. 5a). This Court further
explained that considerations like those emphasized by
petitioner cannot form the basis of trade dress protection:
The Lanham Act does not exist to reward manufacturers
for their innovation in creating a particular device; that is
the purpose of the patent law and its period of
exclusivity. The Lanham Act, furthermore, does not
protect trade dress in a functional design simply because
an investment has been made to encourage the public to
associate a particular functional feature with a single
manufacturer or seller.
532 US. at 34-35.
Petitioner also does not mention that there are
alternative means to advance the interests served by trade
dress protection. Traditional trademarks generally are more
effective than product shapes in identifying the source of
products to consumers, particularly given the ordinary
assumption of consumers that a product shape has a purpose
other than source-signification. See Wal-Mart, 529 US. at
213. In addition, design patent or copyright protection may
be sought. /d., at214. Moreover, when too broadly defined,
trade dress becomes an opportunity for a large, well-financed
competitor to strong arm its competition. See Wal-Mart,
529 US. at 213-24.
Eppendorf fails to demonstrate that this Court needs
to revisit trade dress issues for the third time in three years in
order to expound on the parameters of functionality set forth
in TrafFix. That decision did much to clanfy the law of
functionality, as did Congress's 1998 decision to place the
explicit burden of proof as to that issue on the proponent of
trade dress. See 15 U.S.C. § 1125(a)(3). There has not yet
been adequate opportunity for the implications of the TrafFix
os
and Wal-Mart decisions to be absorbed, applied and refined
by the lower courts.
Petitioner has not raised issues that suggest this case
should serve as a vehicle to again address the functionality
doctrine. Eppendorf alleges that the Fifth Circwit did not
give adequate attention to its claimed trade dress considered
as a whole, Pet. 17-18, 19 n.11, but the Fifth Circuit found
that Eppendorf failed to demonstrate the non-functionality of
each of the eight trade dress elements it sought to prove at
trial. 289 F.3d at 357-58 (Pet. App. 11a) ("all eight design
elements identified by Eppendorf are essential to the
operation of the Combitips").
A trade dress wholly made up of functional elements
could be eligible for trade dress protection only in the
unlikely event that there was something arbitrary and non-
functional about the arrangement of those elements. There
was no evidence of that in this case. The flange on
Eppendorf's syringes was located where it was located
because it had to fit into the dispenser at that location.
Likewise, the fins under the flange had to be under the flange
in order to give the flange support. The same is true for the
other elements.
If there were any merit to Eppendorf's argument that
the whole of its trade dress is greater than the sum of its
elements, the Fifth Circuit could have ruled for Eppendorf
based on existing law. See, e.g., Sunbeam Prods., Inc. v.
Westbend Co., 123 F.3d 246, 256-57 (5" Cir. 1997).
Nothing in T7rafFix suggests that such issues cannot be
considered by courts and nothing in the Fifth Circuit's
decision suggests that it so construed T7rafFix. Instead,
Eppendorf's product was a plastic syringe of uncomplicated,
geometric design that simply did not lend itself to trade dress
protection, considered element by element or as a whole.
15
There is no need for this Court to clarify the law as to such
issues or to revisit that essentially factual question.
CONCLUSION
The petition for a writ of certiorari should be denied.
November 6, 2002 Respectfully submitted,
WILLIAM J. UTERMOHLEN
OLIFF & BERRIDGE, PLC
277 South Washington Street
Suite 500
Alexandria, VA 22314
(703) 836-6400
Counsel for Respondents
16
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