Petition for Writ of Certiorari — Alaska Airlines, Inc. v. United Airlines, Inc.
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Bupreme Court, U.S.
Pg FILE
Sie l242
No. 91- | JAN 27 1992
ete CLERK |
IN THE
Supreme Court Of The Gnited States
October Term, 1991
ALASKA AIRLINES, INC. and
TRANSTAR AIRLINES CORPORATION,
Petitioners,
y
UNITED AIR LINES, INC.,
Respondent.
NORTHWEST AIRLINES, INC.,
Petitioner,
v.
AMERICAN AIRLINES, INC.
Respondent.
PETITION FOR A WRIT OF CERTIORARI
TO THE UNITED STATES COURT OF APPEALS
FOR THE NINTH CIRCUIT
MAXWELL M. BLECHER
Counsel of Record
BLECHER & COLLINS
611 West Sixth Street
Twenty-Eighth Floor
Los Angeles, California 90017
(213) 622-4222
January 27, 1992 Attorneys for Petitioners
y
QUESTION PRESENTED FOR REVIEW
Whether the Court of Appeals erred in (a) creating a square
conflict with decisions in other Circuits by failing to follow this
Court’s interpretation of Section 2 of the Sherman Act in United
States v. Griffith, 334 U.S. 100 (1948), and Otter Tail Power
Co. v. United States, 410 U.S. 366 (1973), which provide for
liability when monopoly power in one market is used to produce
an anticompetitive effect, although falling short of actual or
attempted monopolization, in a second, vertically related market,
and (b) thus erroneously upholding summary judgment against
petitioners’ claims of violation of the “essential facilities” and
“monopoly leveraging” doctrines under Section 2 of the Sherman
Act.
PARTIES TO THE PROCEEDING
All parties to this proceeding are shown in the caption of
the case. Petitioner Alaska Airlines, Inc., an Alaska corporation,
is wholly owned by Alaska Air Group, Inc., a Delaware corpora-
tion. Petitioner TranStar Airlines Corporation, a Texas corpora-
tion, which is wholly owned by Southwest Airlines Co., a Texas
corporation, is a successor to Muse Air Corporation, which was
a plaintiff in the action below. Petitioner Northwest Airlines, Inc.,
a Minnesota corporation, is wholly owned by NWA, Inc., a
Delaware corporation. None of petitioners has a subsidiary other
than a wholly owned subsidiary. Midway Airlines, Inc., a
Delaware corporation currently in Chapter 7 bankruptcy, and a
plaintiff in the action below, has elected not to join this petition.
ili
TABLE OF CONTENTS
Page
QUESTION PRESENTED FOR REVIEW ........ i
PARTIES TO THE PROCEEDING ............ ii
TABLE OF CONTENTS .................. iii
TABLE OF AUTHORITIES ................ Vv
Prereeee LOW fe. 2
cE 2
STATUTORY PROVISIONS AND
REGULATIONS INVOLVED ............... 2
STATEMENT OF THECASE ............... 2
x ee 2
a The Decisions Below .............. 6
REASONS FOR GRANTING THE WRIT ........ ®
l. The Decision Below Creates a Con-
flict in the Circuits With Respect to the
Monopoly Leveraging Doctrine That
This Court Should Resolve .......... &
2. The Decision Below Creates a Con-
flict in the Circuits With Respect to the
Essential Facilities Doctrine That This
Court Should Resolve ............. 10
3. The Decision Below Conflicts With
the Settled Antitrust Precedent of This
a oe 12
4. The Decision Below Improperly
Affirmed Summary Judgment by
Resolving Fact Issues on the Basis of
eeomomic Theory ................ 16
a. The Decision Below Impermis-
sibly Overlooked American’s
and United’s Power to Eliminate
Competition Through a Price
Se eee es Oe a oak
b. The Decision Below Impermis-
sibly Assumed That an Airline
Can Withdraw FromaCRS .......
c. The Decision Below Impermis-
sibly Assumed That a Travel
Agency Can Change ltsCRS ......
d. The Decision Below Impermis-
sibly Relied on Market Share as
the Only Possible Indicator of
a ae ee
CRUE. 4-3-8 6 G6 he a ee oe re a
APPENDIX
Opinion of the Courtof Appeals ...........
Opinion of the District Court ............
Statutory Provisions and Regulations
re eae eee ae ee eee
Page
Vv
TABLE OF AUTHORITIES
Page(s)
Cases
Advanced Health-Care Servs. v. Radford Com-
munity Hosp., 910 F.2d 139 (4th Cir. 1990) .... 10
Association for Intercollegiate Athletics for
Women v. NCAA, 735 F.2d 577 (D.C. Cir. 1984) .. 10
Berkey Photo, Inc. v. Eastman Kodak Co., 603
F.2d 263 (2d Cir. 1979), cert. denied, 444 U.S.
eee COD. 25 54 4b trace a we ae eee eee 8
Celotex Corp. v. Catrett, 477 U.S. 317 (1986) .... 19
City of Malden v. Union Elec. Co., 887 F.2d 157
ote a ne ere Nee aru rr rar err 1]
Copperweld Corp. v. Independence Tube Corp.,
GG Uhm. fae ties KA hoe ee ee ee 6, 15
Delaware & Hudson Ry. Co. v. Consolidated
Rail Corp., 902 F.2d 174 (2d Cir. 1990), cert.
denied, ___ ~ U.S. __., 111 S. Ct. 2041, 114
me boty) rere Perera gr mera 12
Directory Sales Mgt. Corp. v. Ohio Bell Tele-
phone Co., 833 F.2d 606 (6th Cir. 1987) ..... 1]
Fishman v. Estate of Wirtz, 807 F.2d 520 (7th Cir. ,
| Ser ee ie tr a mp ay aarti St tm nerd Ss | oe
Grand Light & Supply Co. v. Honeywell, Inc.,
T20 Vie OTR TTEED 88a ee 8 8 wee ee 9
Hecht v. Pro-Football, Inc., 570 F.2d 982 (D.C.
Cir. 1977), cert. denied, 436 U.S. 956 (1978) ... 10, 15
Jefferson Parish Hosp. Dist. No. 2 v. Hyde, 466
ae Settee 4k eee eee ee 16
vi
Page(s)
Kerasotes Mich. Theatres v. National Amuse-
ments, 854 F.2d 135 (6th Cir. 1988), cert. dis-
missed sub nom. G.K.C. Michigan Theatres,
Inc. v. National Amusements, Inc., 490 U. S.
OP EEOOD 6 vy oe ee ee )
Key Enterprises of Delaware, Inc. v. Venice
Hosp., 919 F.2d 1550 (11th Cir. 1990)... .. |. 10
Matsushita Elec. Indus. Co. v. Zenith Radio
Corp., 475 U.S. 574 (1986)... .......... 19
Northern Pacific Ry. Co. v. United States, 356
WE AEOOP: os 5 gt ee 16
Otter Tail Power Co. y. United States, 410 U.S.
iieihnniia A 14
Times-Picayune Publishing Co. v. United States,
345 U.S. 594 (1953)... 2. 16
Twin Laboratories, Inc. y. Weider Health & Fit-
ness, 900 F.2d 566 (2d Cir. See tate eee ae 1]
United Air Lines, Inc. v. Civil Aeronautics Board,
766 F.2d 1107 (7th Cir. Pee eae Rhee. 5
United States v. Aluminum Co. of America, 148
F.2d 416 (2d Cir. ine a ee ee ee 17
United States v. Griffith, 334 U.S. 100 (1986) 2... 13
United States v. Otter Tail Power Co., 331
F. Supp. 54 (D. Minn. yore) ys Vee 14
United States v. Terminal Railroad Assoc., 244
U.S. 383,411 (1912) 2... 12
Vil
Page(s)
Statutes
Sherman Act (15 U.S.C.):
Ps outa Sak a oe eee eae fetes 6, 16
Be ak ak eee ee passim
es ENE be area eae ee ee ee te 2
Oe BOE Se teas oh eee Oe 6
eS colt Rs MRR te eters Ac 5
Other
ee Oe 66 oo ae es eee ee 2,9
No. 91-
IN THE
Supreme Court Of The Anited States
October Term, 1991
ALASKA AIRLINES, INC. and
TRANSTAR AIRLINES CORPORATION,
Petitioners,
V.
UNITED AIR LINES, INC.,
Respondent.
NORTHWEST AIRLINES, INC.,
Petitioner,
v.
AMERICAN AIRLINES, INC.,
Respondent.
PETITION FOR A WRIT OF CERTIORARI
TO THE UNITED STATES COURT OF APPEALS
FOR THE NINTH CIRCUIT
ALASKA AIRLINES, INC., TRANSTAR AIRLINES
CORPORATION, and NORTHWEST AIRLINES, INC. respect-
fully petition for a writ of certiorari to review the decision of the
United States Court of Appeals for the Ninth Circuit in this case.
OPINIONS BELOW
The opinion of the United States Court of Appeals for the
Ninth Circuit (App. 1a-24a) is reported at 948 F.2d 536. The
opinion of the United States District Court for the Central District
of California (App. 25a-78a) is reported at 694 F. Supp. 1443.
JURISDICTION
The judgment of the Court of Appeals was entered on
October 29, 1991. The jurisdiction of this Court is invoked under
28 U.S.C. § 1254(1).
STATUTORY PROVISIONS AND REGULATIONS
INVOLVED -
Section 2 of the Sherman Act, 15 U.S.C. § 2, is set forth at
App. 79a and 14 C.F.R. § 255 is set forth at App. 79a-85a.
STATEMENT OF THE CASE
This case concerns the question whether a monopolist
should be permitted to abuse its power to the detriment of com-
petition and consumers so long as the monopolist’s pernicious
conduct causes a significant anticompetitive effect in a second,
related but not yet monopolized, market. The decisions of the
courts below, rendered as a matter of law on motion for summary
judgment—and based on improper judicial factfinding—accord
monopolists just such a license. We respectfully submit that the
decision of the Court of Appeals below, which squarely conflicts
with the settled rules adopted by other Circuits and with the
decisions of this Court, and which creates a safe harbor for
conduct that is anticompetitive and harmful to consumers, should
be reviewed and reversed.
1. Material Facts. Respondents American Airlines, Inc.
(“American”), and United Air Lines, Inc. (“United”), own air
passenger computer reservation systems (“CRSs”), named
SABRE and Apollo respectively. (App. 2a)!
A CRS is a computer system that provides travel agencies
with access to information on the availability and prices of seats
on airline flights, and provides a medium for booking seats and
issuing tickets on those flights. A travel agency subscribing to a
CRS leases computer terminals and printers from the CRS vendor
that are connected to the CRS vendor's computer system, thereby
giving the travel agency access to a database of information on
all “participating” airlines. There are currently four CRSs operat-
ing in the United States, of which SABRE and Apollo are the
largest. (App. 26a-27a)
CRSs were first introduced in the late 1970's. After attempts
to create an industry-wide CRS failed, following United's
withdrawal from the last such venture, American and United
introduced SABRE and Apollo. Respondents encouraged use of
their CRSs by persuading all major airlines to participate in
them—initially free or with minimal charge—and by offering
their CRSs to travel agencies at low—below cost—subscription
rates. (App. 28a, 55a)? The proliferation of flights and fares that
followed deregulation of airlines in 1978 rendered it difficult for
travel agencies to provide efficient service to their customers
without CRSs. (App. 2a-3a) About 95% of all travel agencies,
which account for approximately 80% of all domestic airline
ticket sales, are automated with a CRS. See United States Depart-
ment of Transportation: Secretary's Task Force on Competition
in the U.S. Domestic Airline Industry, Airline Marketing Prac-
tices: Travel Agencies, Frequent-Flyer Programs, and Computer
Reservation Systems 7, 21, 44 (1990) [hereinafter Secretary's
1 In 1988, United scld Apollo to Covia Partnership; United owns
approximately 50% of Covia and manages the Apollo CRS for Covia.
2 Once, however, American and United achieved market power by
placing their CRSs in approximately 40% and 30%, respectively, of travel
agencies, accounting for about half of the tickets written for airline passengers
nationwide, American and United were able to—and did—charge substantial
and discriminatory booking fees to the various participating airlines. (App. 28a,
43a)
=—-ss-'--'-'-eRereweeeee ee
4
Task Force]. In 1984, SABRE had approximately 40% of all CRS
installations in United States travel agencies; Apollo had approx-
imately 30%. (App. 49a n.11)
Few travel agencies subscribe to more than one CRS; from
the travel agency’s perspective, there is no need to do so because
all CRSs provide information about all major airlines. See
Secretary’s Task Force, at 44. Moreover, the contracts that
American and United impose on travel agencies Substantially and
deliberately inhibited them from changing CRSs or adding a
second CRS. The SABRE and Apollo subscriber contracts have
long contained terms that are designed and have operated to
discourage or prevent travel agencies from switching from one
CRS to another and from installing more than one system.
(App. 32a-33a)3
If an airline withdrew from SABRE, that airline would be
almost entirely foreclosed from Selling tickets on its flights
through the approximately 40% of travel agencies that are
automated with SABRE. Likewise, if an airline withdrew from
Apollo, the airline would be effectively foreclosed from selling
tickets on its flights through the approximately 30% of travel
agencies automated with Apollo. (App. 49a n.11) Petitioners,
whose business is characterized by very high fixed costs, could
not possibly afford to incur the immediate reduction in sales and
revenue that would ensue if they withdrew from either SABRE
or Apollo, much less both systems. SABRE and Apollo, therefore,
are firmly entrenched as essential elements in each airline's
ability to sell its air transportation services to passengers—
indeed, they are each essential to petitioners’ very survival.
From the inception of CRSs, American and United used
their systems to provide themselves with commercial advantages
in the market for air transportation services. Notably, American
and United “biased” the screen displays on their CRSs to favor
3 The contracts were (and still are) for long terms (five years or more),
and provide for automatic renewal whenever new equipment is installed and for
draconian liquidated damages in the event of withdrawal from SABRE or
Apollo
their own flights over those of their competitors. American and
United elevated their respective flights to positions of greatest
prominence on the CRS displays that they transmitted to travel
agencies using SABRE and Apollo. This practice diverted sales
to American and United from other airlines. (App. 27a)
In the early 1980's, Congress and federal regulators became
concerned about possible anticompetitive uses of CRSs. !n 1984,
after a series of reports and Congressional hearings, the Civil
Aeronautics Board promulgated rules governing the use of CRSs
operated by airlines, including rules prohibiting display bias and
discrimination in the fees charged to different carriers. See 14
C.F.R. § 255. The CRS rules were upheld by the United States
Court of Appeals for the Seventh Circuit when United challenged
their validity. See United Air Lines, Inc. v. Civil Aeronautics
Board, 766 F.2d 1107 (7th Cir. 1985).
Immediately after the federal CRS rules outlawing display
bias and price discrimination were promulgated in 1984, United
and American increased the fees they charged to certain airlines
by over 500%. Despite this enormous increase in the booking fees
charged by CRS vendors, not a single airline withdrew from any
CRS. (App. 28a, 43a)
In 1985, the present actions were commenced against
American and United. The cases were consolidated before the
United States District Court for the Central District of California,
which had jurisdiction under 15 U.S.C. § 2 and 28 U.S.C. § 1331.
Petitioners assertéd a number of claims under Section 2 of
the Sherman Act, including claims that SABRE and Apollo were
each “essential facilities” for the provision of air transportation
services and that American and United, through display bias and
discriminatory and excessive prices, had denied petitioners
reasonable access to those facilities. Further, petitioners claimed
that American and United had monopoly power in the markets for
the sale of SABRE and Apollo services, respectively, to airlines,
and had “leveraged” that power in order to impair competition in
the market for air transportation services. (App. 26a, 70a)
eee ET
2. The Decisions Below. Respondents moved for summary
judgment on petitioners’ essential facilities and monopoly
leveraging claims, among others. The District Court granted
Summary judgment against petitioners on both claims. First,
despite the summary judgment context, the District Court held
that neither SABRE nor Apollo was an essential facility.
(App. 35a-36a, 38a) Although the District Court found that
“American [and United] may be able to extract supracompetitive
booking fees in the CRS market, and such price increases do
create entry barriers in the air transportation market by raising
competitors’ costs”, the District Court held that there was no
danger of monopolization of that market and thus no Section 2
offense. (App. 36a) The District Court made a factual finding on
motion for summary judgment and impermissibly discounted
petitioners’ evidence to the contrary when it held, purportedly as
a matter of law, that there were constraints on American’s and
United's “ability to weaken competition”. (App. 38a-39a) Having
made this finding, the District Court then focused on market share
in the air transportation industry to hold that a reasonable jury
was precluded from finding monopolization. (App. 39a)
Second, the District Court flatly rejected the monopoly
leveraging doctrine, holding that “it does not appear that the
monopoly leveraging theory is consistent with the requirements
of Section 2 of the Sherman Act”, and granted summary judgment
to respondents. (App. 70a)
The United States Court of Appeals for the Ninth Circuit,
having jurisdiction under 28 U.S.C. § 1291, affirmed. Relying cn
Copperweld Corp. v. Independence Tube Corp., 467 U.S. 752
(1984) (which held that a wholly owned Subsidiary could not
conspire with its parent for the purposes of Section 1), the Court
of Appeals held that one of two standards of liability—a higher
standard for unilateral action cases and a lower standard for
concerted action cases—applied to all antitrust claims, including
claims under the essential facilities doctrine. (App. 7a-8a) The
Court of Appeals so held even though Copperweld did not address
the essential facilities doctrine and even though no court had ever
before applied such a distinction in the context of the essential
facilities doctrine.
The Court of Appeals then held that the standard of liability
for all unilateral action cases was whether competition, measured
by market share, was being eliminated. The Court of Appeals
held: “A facility that is controlled by a single firm will be con-
sidered ‘essential’ only if control of the facility carries with it the
power to eliminate competition in the downstream market.”
(App. 15a) (emphasis in original). The Court of Appeals further
declared that “[t}he power to eliminate competition must not be
momentary, but must be at least relatively permanent.” (App. 15a
n.11) (citations omitted)
The Court of Appeals found that neither SABRE nor Apollo
were essential facilities under this test. According to the Court of
Appeals: “Basic economic theory tells us that plaintiffs will
withdraw from SABRE or Apollo if the cost of using either CRS
causes the cost to the airline of providing a flight booked on a
CRS to exceed the revenue that the airline gains by providing the
flight.” (App. 15a) The Court of Appeals pointed out that
“[njeither United nor American have ever set this fec at a level
that would drive their competitors away.” (App. 16a) The Court
of Appeals then held as a matter of fact—despite a complete
absence of factual support in the record and despite petitioners’
entitlement, on motion for summary judgment, to have all infer-
ences drawn in their favor—that “it is unlikely that defendants
would set their fee at such a level, for, if they did, they would
destroy their CRSs rather than competition.” (App. 16a)
Having decided that there was no “essential facility” in this
case, the Court of Appeals proceeded to establish a new test for
liability, different from that which prevails in other Circuits.
According to the Court of Appeals, even if SABRE or Apollo
were an essential facility, the only use of such a facility that would
give rise to liability would be actual or attempted monopolization:
a firm must exclude “at least some of its competitors” from the
downstream market. (App. 17a)
4
4
Turning to the monopoly leveraging claim, the Court of
Appeals flatly rejected the law in other Circuits, including the
Second Circuit's decision in Berkey Photo, Inc. v. Eastman Kodak
Co., 603 F.2d 263 (2d Cir. 1979), cert. denied, 444 U.S. 1093
(1980), stating: “We now reject Berkey’s monopoly leveraging
doctrine as an independent theory of liability under Section 2.”
(App. 19a) According to the Court of Appeals, using monopoly
power in one market in order to gain a competitive advantage in
a second market, however harmful to competition and consumers,
is “just one of a number of ways that a monopolist can permissibly
benefit from its position”, provided there is no actual or attempted
monopolization. (App. 22a-23a) Thus, under the rule adopted by
the Court of Appeals, a monopolist may lawfully leverage its
monopoly power to extract virtually unlimited competitive
advantages in a second market, so long as evidence of market
Share and the existence of other firms in the second market
insulate it from a finding of actual or attempted monopolization
of that market.
The Court of Appeals concluded that “the antitrust laws seek
to punish only the willful attainment and maintenance of a
monopoly, or the attempt to attain such a monopoly.” (App. 23a-
24a) Thus, the Court of Appeals held that standard monopo-
lization and attempted monopolization doctrine occupied the
entire field and rejected any separate monopoly leveraging
doctrine.
REASONS FOR GRANTING THE WRIT
1. The Decision Below Creates a Conflict in the Circuits
With Respect to the Monopoly Leveraging Doctrine That This
Court Should Resolve. The Court of Appeals could not have been
more explicit in creating a conflict in the Circuits than by its
express rejection of the Second Circuit’s decision in Berkey
Photo, Inc. v. Eastman Kodak Co., 603 F.2d 263 (2d Cir. 1979),
cert. denied, 444 U.S. 1093 (1980). The Ninth Circuit's holding
that the use of monopoly power in one market to gain a competi-
tive advantage in another only gives rise to liability if there is
monopolization or attempted monopolization of the second
market—measured by market share and the existence of other
firms—is flatly contradictory to Berkey and those cases following
it.
In Berkey, the Second Circuit held that “a firm violates § 2
by using its monopoly power in one market to gain a competitive
advantage in another, albeit without an attempt to monopolize the
second market”. /d. at 275 (emphasis added). The Berkey court
further held:
“We tolerate the existence of monopoly power . . . only
insofar as necessary to preserve competitive incentives and
to be fair to the firm that has attained its position innocently.
There is no reason to allow the exercise of such power to
the detriment of competition, in either the controlled market
or any other. That the competition in the leveraged market
may not be destroyed but merely distorted does not make it
more palatable.” /d.
The Second Circuit reaffirmed Berkey in Grand Light &
Supply Co. v. Honeywell, Inc., 771 F.2d 672, 681 (1985):
‘A successful claim of monopoly leveraging requires proof
of at least three factors: monopoly power in one market,
‘“the use of [that] power, however lawfully acquired, to
foreclose competition, to gain a competitive advantage, or
to destroy a competitor”’ in another distinct market, and
injury caused by the challenged conduct.” (Citations
omitted) (emphasis added}.
The decision of the Ninth Circuit is also at odds with the
holding of the Sixth Circuit in Kerasotes Mich. Theatres v.
National Amusements, 854 F.2d 135 (6th Cir. 1988), cert. dis-
missed sub nom. G.K.C. Michigan Theatres, Inc. v. National
Amusements, Inc., 490 U.S. 1087 (1989). Following Berkey, the
Kerasotes court expressly rejected the requirement that the
monopolist use its power either to monopolize or attempt to
monopolize the second market. The court held that “[t]o run afoul
of the antitrust laws, it is not necessary that the party attempting
to leverage its monopoly power from a given market into a second
10
market possess monopoly power or dominant market position in
that second market”. Jd. at 137. The court found that the sole
purpose of the conduct at issue was “to extend a business’
dominance from one market into a second market, without having
to achieve that dominance in the second market by developing a
Superior product or as the result of other legitimate competitive
advantages” and that it was, therefore, unlawful. /d.
The Ninth Circuit’s rejection of petitioners’ monopoly
leveraging claims creates a clear conflict in the Circuits, which
this Court should resolve.4
2. The Decision Below Creates a Conflict in the Circuits
With Respect to the Essential Facilities Doctrine That This Court
Should Resolve. The Ninth Circuit’s decision is also in clear
conflict with the decisions of other Circuits with respect to the
essential facilities doctrine. The Court of Appeals below held that
a facility is not “essential” unless it can be used to “eliminate”
competition in the downstream market. (App. 15a) Moreover, the
Court of Appeals held that the essential facility must be used
actually to monopolize or attempt to monopolize. (App. 17a)
Other Circuits, however, have adopted less stringent tests, both
regarding what constitutes an essential facility and regarding
what constitutes forbidden anticompetitive behavior.
In Hecht v. Pro-Football, Inc., 570 F.2d 982, 992 (D.C. Cir.
1977), cert. denied, 436 U.S. 956 (1978), the D.C. Circuit held: .
“To be ‘essential’ a facility need not be indispensable; it is
sufficient if duplication of the facility would be economically
infeasible and if denial of its use inflicts a severe handicap on
potential market entrants.” (Footnote omitted). The D.C. Circuit's
4 Both the Fourth Circuit and the D.C. Circuit have expressly reserved
judgment on whether or not “monopoly leveraging” states a distinct antitrust
violation under Section 2. See Advanced Health-Care Servs. y. Radford Com-
munity Hosp., 910 F.2d 139, 149 n.17 (4th Cir. 1990); Association for Intercol-
legiate Athletics for Women v. NCAA, 735 F.2d 577, 586 n.14 (D.C. Cir. 1984).
See also Key Enterprises of Delaware, Inc. v. Venice Hosp., 919 F.2d 1550,
1567-68 (11th Cir. 1990) (not reaching question of whether monopoly leverag-
ing short of attempted monopolization violated Section 2 of Sherman Act).
11
Hecht standard, requiring far less of a showing for liability than
the Ninth Circuit now requires, has been followed by several
other Circuits.
Both the Sixth and Seventh Circuits have agreed with the
D.C. Circuit that to be essential a facility need not be “indispen-
sable” but rather so important and difficult to duplicate, that
competition is impaired. See Directory Sales Mgt. Corp. v. Ohio
Bell Telephone Co., 833 F.2d 606, 612 (6th Cir. 1987) (quoting
Hecht); Fishman v. Estate of Wirtz, 807 F.2d 520, 539 (7th Cir.
1986) (same).°
The Directory Sales and Fishman cases also adopt Hecht’s
“severe handicap” standard with regard to the anticompetitive
effect that must be shown. See Directory Sales, 833 F.2d at 612;
Fishman, 807 F.2d at 539. The Second Circuit adopted the same
standard in Twin Laboratories, Inc. v. Weider Health & Fitness,
900 F.2d 566, 569 (2d Cir. 1990), holding that “[a] successful
‘essential facilities’ plaintiff must prove that denial of access has
caused it ‘severe handicap.’” As the Second Circuit pointed out,
the policy behind the essential facilities doctrine “is to prevent a
monopolist in a given market. . . from using its power to inhibit
competition in another market”, not to prevent a monopolist from
foreclosing competition in the second market. /d. at 568 (empha-
sis added).°®
Shortly after the Twin Laboratories decision, the Second
Circuit again considered the essential facilities doctrine, in
5 Similarly, in City of Malden v. Union Elec. Co., 887 F.2d 157 (8th Cir.
1989), the Eighth Circuit implicitly rejected the elimination of competition
standard. The court approved the following jury instruction as appropriate in
essential facility cases: “Monopoly power, that is, the power to control prices or
the power to exclude or economically inhibit competitors, may be proven
through what is known as a bottleneck monopoly.” /d. at 163 n.6 (emphasis
added).
6 The Court of Appeals in the present case purported to rely ea the Twin
Laboratories decision. (App. 13a-14a) The Court of Appeals acknowledged that
Twin Laboratories turned on a “severe handicap” standard, but it still proceeded,
without explanation, to propound an elimination of competition standard
directly at odds with Twin Laboratories. (App. 14a-1Sa)
12
Delaware & Hudson Ry. Co. v. Consolidated Rail Corp., 902 F.2d
174 (2d Cir. 1990), cert. denied, ___ ~ U.S. __, 111 S. Ct. 2041,
114 L. Ed. 2d 125 (1991), and expressly distinguished it from the
Separate offenses of monopolization and attempted monopo-
lization. Having dealt with plaintiff's claim of monopolization
the Court of Appeals continued, [w]e turn next to the question
whether the make or buy policy constituted denial of an essential
facility and, by implication, a violation of § 2”. /d. at 179. Only
after having separately addressed the essential facilities claim did
the Court of Appeals turn to the attempted monopolization claim.
In its discussion of the essential facilities doctrine in
Delaware & Hudson, the Second Circuit made no mention of
foreclosing or attempting to foreclose competition. Rather, the
Court of Appeals held that the essential facility owner must, to
the extent possible, treat its competitors on an equal basis with
itself, in order not to impair competition. “{T]here need not be an
outright refusal to deal in order to find that denial of an essential
facility occurred. It is sufficient if the terms of the offer to deal
are unreasonable.” /d. at 179-80. Further, the essential facility
owner has to ““‘place every such [user] company upon as nearly
an equal plane as may be with respect to expenses and charges as
that occupied by the proprietary [owner] companies.’” /d. at 180
(quoting United States v. Terminal Railroad Assoc., 224 U.S.
383, 411 (1912)).
Plainly, the Ninth Circuit’s application of traditional
monopolization and attempted monopolization standards to
essential facilities Claims is flatly at odds with the prior decisions
of the Second, Sixth, Seventh and D.C. Circuits—a second con-
flict in the Circuits that this Court should resolve.
3. The Decision Below Conflicts With the Settled Antitrust
Precedent of This Court. Both the essential facilities and
monopoly leveraging doctrines address a single issue: to what
extent may a monopolist lawfully use its monopoly power in one
market to gain a competitive advantage in another market? The
essential facilities doctrine is merely an instance of that overall
question. The Ninth Circuit's response is that, at least in the
context of a single firm monopolist, only actual or attempted
: 13
monopolization of the second market—which requires substan-
tial market share—is unlawful.’ Moreover, in the context of
essential facilities, no monopolization or attempted monopo-
lization claim will lie unless it is first established that the monop-
Olist has the ability to eliminate competition in the second market.
These novel standards ignore and distort the governing decisions
of this Court.
In United States v. Griffith, 334 U.S. 100, 107 (1948), this
Court held that: “the use of monopoly power, however lawfully
acquired, to foreclose competition, to gain a competitive ad-
vantage, or to destroy a competitor, is unlawful.” (Emphasis
added). In Griffith, theatre owners that held monopoly power in
certain towns were using that power to gain competitive advan-
tages in other towns, in which they had competitors. This Court
held that monopolists could not avoid liability merely by showing
that “no competitors were driven out of business”. Jd. at 109.
Thus, the Court overturned the District Court’s ruling that there
was no monopolization or attempted monopolization and
remanded the case.
The Court of Appeals below attempted to distinguish the
Griffith standard, stating “it is not controlling since it is a Sec-
tion | case involving concerted action”, (App. 19a n.16) That
distinction is unavailing. The paragraph quoted above is explicit-
ly addressed to—and indeed, confined to—Section 2. Moreover,
this Court expressly held, in Griffith, that, in the circumstances,
it did not matter whether the challenged conduct was that of a
single firm or concerted action:
“The consequence of such a use of monopoly power
is that films are licensed on a non-competitive basis in what
would otherwise be competitive situations. That is the effect
whether one exhibitor makes the bargain with the distributor
7 Under that test, the existence of competitors—evidenced by the fact
that, at the time of the District Court's opinion, American and United each had
only 12-14% shares of the market for air transportation services—was disposi-
tive for the District Court and Court of Appeals in granting summary judgment
against petitioners.
14
or whether two or more exhibitors lump together their
buying power, as appellees did here. It is in either case a
misuse of monopoly power under the Sherman Act.” 334
U.S. at 108 (emphasis added).
Griffith is the foundation of the monopoly leveraging
doctrine. Berkey was expressly based on the passage from Griffith
quoted above. See Berkey, 603 F.2d at 275. To ignore Berkey is
to ignore Griffith, and that the Ninth Circuit may not do.
Griffith is also the antecedent of Otter Tail Power Co. v.
United States, 410 U.S. 366 (1973), which the Court of Appeais
below recognized as the leading and controlling case with regard
to the essential facilities doctrine in the single firm context.
(App. 11a) In Otter Tail, defendant had monopoly power over the
“wholesale” distribution of electric power within a certain area,
and used that power to restrict competition in the market for the
“retail” distribution of electric power in that area. This Court
held: “The record makes abundantly clear that Otter Tail used its
monopoly power in the towns in its service area to foreclose
competition or gain a competitive advantage, or to destroy a
competitor, all in violation of the antitrust laws.” /d. at 377 (citing
Griffith, 334 U.S. at 107) (emphasis added).
The Court of Appeals below ignored this language and
distinguished Otter Tail as a case in which there was actual and
attempted monopolization. That reasoning is circular. There was
indeed a finding of actual and attempted monopolization in Otter
Tail, but plainly on a different standard from that espoused by the
Court of Appeals in this case. The proper standard to be applied
in essential facilities cases is the Griffith standard, as Otter Tail
made clear.
Mureover, the Court of Appeals below required that the
essential facility owner possess the power to eliminate competi-
tion, in square conflict with Otter Tail. Otter Tail did not have the
power to eliminate competition. Rather, “[i]ts control over trans-
mission facilities in much of its service area gives it substantial
effective control over potential competition from municipal
ownership.” United States v. Otter Tail Power Co., 331 F. Supp.
15
54, 61 (D. Minn. 1971) (emphasis added).® This Court expressly
acknowledged that Otter Tail’s inability to eliminate competition
was irrelevant, noting that “{t]he fact that three municipalities
which Otter Tail opposed finally got their municipal systems does
not excuse Otter Tail’s conduct.” 410 U.S. at 381. The
misinterpretation and rejection of Otter Tail’s clear language by
the Court of Appeals below is reversible error.
The heart of the decision below is a fundamental
misunderstanding of Copperweld Corp. v. Independence Tube
Corp., 467 U.S. 752 (1984). Copperweld did not define monop-
olization, but merely pointed out that monopolization is a higher
standard than unreasonable restraint of trade and that monopo-
lization is the proper standard to apply to cases involving
unilateral action. Copperweld did not immunize actions by a firm
with monopoly power in one market that have anticompetitive
effects in a second market merely because that firm’s actions are
effectively unilateral and do not actually eliminate competition
in the second market. Rather, Copperweld requires only that
where the challenged actions are properly regarded as the conduct
of a single firm—whether a parent and subsidiary acting together,
an essential facility owner or a monopolist trying to leverage its
market power from one market into another market—the legality
of that conduct must be analyzed under the Section 2 monopo-
lization standards appropriate to the circumstances.
Here, the conduct at issue is unilateral action by the CRS
owner that has effects in two markets: the market for providing
CRS services, in which the CRS owner has monopoly power, and
the air passenger transportation market, in which it does not. In
such a case, the applicable monopolization standards are those set
forth in Griffith and Otter Tail. The interpretation of Copperweld
Suggested by the court below would not merely rewrite Griffith
and Otter Tail; it would hold that Copperweld overruled both
8 This factual finding was relied upon by the D.C. Circuit in Hecht for
its determination that to be “essential” a facility need not be “indispensable”.
See Hecht, 570 F.2d at 992 n.40.
16
those decisions sub silentio. There is no basis for that
conclusion.?
4. The Decision Below Improperly A {firmed Summary Judg-
ment by Resolving Fact Issues on the Basis of Economic Theory.
The Court of Appeals below disguised the ultimate consequences
of its decision—the creation of an immunity for otherwise illegal
anticompetitive conduct in the airline industry—by making
impermissible and unwarranted factual findings that discount, or
disregard entirely, the anticompetitive effects of American's and
United's behavior. Those assumptions not only improperly
attempted to validate the unsupportable consequences of the
decision below, but also deprived petitioners of their ri ght to trial
and an opportunity to prove the harm of which they complain.
Each of these crucial findings of fact is either unsupported by the
record or is the subject of a genuine dispute.
a. The Decision Below Impermissibly Overlooked
American's and United's Power to Eliminate Competition
Through a Price Squeeze. The Court of Appeals “found” that
‘defendants’ control of their CRSs did not give them power to
eliminate competition in the downstream air transportation
market.” (App. 15a) The District Court, however, found that
American and United “may be able to extract supracompetitive
booking fees in the CRS market, and such price increases do
create entry barriers in the air transportation market by raising
competitors’ costs”. (App. 36a) Moreover, the Court of Appeals
9 Further, if the Court of Anpeals is correct, Copperweld also overruled
forty years of established tying law sub silentio. An illegal tying arrangement,
challenged under Section 1, is simply the unilateral exercise of market power in
the tying product market to impair competition in the tied product market—in
which the seller lacks market power. According to the decision below, Copper-
weld dictates that such an arrangement can only be illegal if competition is
eliminated. Thus, the Ninth Circuit held that Copperweld overruled sub silentio
such seminal tying cases as Times-Picayune Publishing Co. v. United States, 345
U.S. 594, 608-09 (1953), and Northern Pacific Ry. Co. v. United States, 356 U.S.
1 (1958), as well as Jefferson Parish Hosp. Dist. No. 2 v. Hyde, 466 U.S. 2
(1984), decided only one month before Copperweld. No such revolution in the
law governing tying arrangements can be inferred from Copperweld.
17
Suggested that American and United could increase competitors’
costs, using their CRSs, as far as they chose and not cause
competitors to withdraw from those CRSs, provided that the cost
of “providing a flight booked on a CRS” did not “exceed the
revenue that the airline gains by providing the flight”. (App. 1Sa)
If that is true, then American and United can effect a “price
Squeeze” and can eliminate competition in the air transportation
market.!° There is no basis for the Court of Appeals’ finding that
they cannot.
b. The Decision Below Impermissibly Assumed That an
Airline Can Withdraw From a CRS. The Court of Appeals simply
and crucially assumed—as a matter of “[b]asic economic theory”
(App. 15a)—that an airline could withdraw from a CRS and still
survive commercially; if American or United prompted such a
withdrawal, “they would destroy their CRSs rather than their
competition.” (App. 16a) There is no basis whatsoever for that
assumption. It is contradicted by the undisputed fact that, despite
respondents’ massive increases in booking fees charged to air-
lines, no airline has withdrawn from any CRS. Moreover,
petitioners’ evidence at trial would have shown—contrary to the
Court of Appeals’ assumption—that withdrawal from either
SABRE or Apollo would swiftly have destroyed any airline that
tried it.
10 By raising competitors’ costs—in a manner unrestrained by market
forces—respondents can control, limit and ultimately, if they wish, destroy their
competitors’ ability to offer either price or service competition in the
downstream market for air transportation services. The illegality of such “price
squeezing” was made plain in United States v. Aluminum Co. of America, 148
F.2d 416, 436-38 (2d Cir. 1945) (L. Hand. J.). Alcoa had monopoly power in the
market for aluminum ingot, and was also a manufacturer of aluminum sheet.
which was made from that ingot. Alcoa used its monopoly power to keep the
price of ingot sufficiently high and the price of sheet sufficiently low to deprive
its competitors in the sheet market of “a living profit”. /d. at 437. Slowly, Alcoa’s
competitors were being driven out of business. Although Judge Hand recognized
that Alcoa's conduct “was not part of an attempt to monopolize the ‘sheet’
market’, he still held that it was an actionable abuse of monopoly power in the
ingot market: “That it is unlawful to set the price of ‘sheet’ so low and hold the
price of ingot so high, seems to us unquestionable.” /d. at 438.
18
c. The Decision Below Impermissibly Assumed That a
Travel Agency Can Change Its CRS. The finding of the Court of
Appeals that SABRE and Apollo were not “essential” rests heav-
ily on the theory that if an airline is unhappy with booking fees
charged by aCRS vendor, the airline can withdraw from the CRS,
and that travel agencies will not subscribe to the CRS if it does
not contain information about all the vendor’s competitors.!!
This theory in turn depends on the premise that “aside from
contractual limitations, travel agents can switch CRSs whenever
they desire”. (App. 16a n.12) (emphasis added). That gargantuan
“aside from” calls to mind the apocryphal question posed to
Mrs. Lincoln. A central contention of petitioners was that
respondents’ practices of using long-term contracts and onerous
liquidated damage provisions effectively prevented travel agen-
cies from switching CRSs. Petitioners presented substantial
evidence in support of that contention. The District Court
unabashedly and impermissibly weighed that evidence and found
that “[t]he significance of the entry barriers . . . are exaggerated
by plaintiffs.” (App. 35a) The Court of Appeals not only failed to
correct the District Court's usurpation of the role of trier of fact,
but repeated it; it too weighed the evidence of “contractual limita-
tions” (App. 15a-16a n.12) and rejected petitioners’ contention
that this evidence rebutted any presumption that airlines can
simply withdraw from a CRS, secure in the knowledge that travel
agencies will quickly abandon it. Petitioners showed that there
was a genuine issue of material fact, and summary judgment
should plainly have been denied.
d. The Decision Below Impermissibly Relied on Market
Share as the Only Possible Indicator of Market Power. The Court
of Appeals repeated the mistake of the District Court in simply
assuming that because respondents had shares of the air transpor-
tation market no greater than 12-14% (they now have substantially
11 This assumption by the Court of Appeals involves a sleight-of-hand:
even if a CRS would be unmarketable to travel agencies if there were no
information on it concerning any of the CRS vendor's competitors, it does not
follow that one individual airline can withdraw from a CRS, confident in the
belief that the absence of information about its flights will make the CRS
similarly unmarketable.
19
increased shares), they could not be Causing substantial harm—
t.e., they could not be monopolizing or attempting to monopolize
the market. (App. 16a) The fact. however, that respondents have
the power to increase petitioners’ costs to the level of marginal
revenue means, despite their seemingly small market shares, that
they can control or even eliminate competition, and thus can
cause substantial harm to consumers.
These assumptions of contested material facts in favor of
respondents allowed the District Court and the Court of Appeals
to make it appear that there would be no harmful consequences
to their decisions. That is not the case. Petitioners presented
evidence and economic analysis demonstrating the anticompeti-
tive nature of the conduct in question. The courts below did not
have the power to discount and reject that evidence and analysis.
In order to avoid summary judgment, petitioners had to
demonstrate that there is some evidence that would create a
genuine issue of material fact. See Celotex Corp. v. Catrett, 477
U.S. 317, 322-23 (1986). Petitioners came forward with evidence
that SABRE and Apollo are the only method of reaching travel
agencies that sell about half of all air transportation tickets, that
there is no practical alternative to membership in SABRE and
Apollo and that American and United were using their ownership
of SABRE and Apollo to restrict competition and control the costs
of competitors in the air transportation market—indeed, that they
had the power to entirely eliminate competition among airlines.
That showing, even under the improperly restrictive standards
adopted by the Court of Appeals, was sufficient to go to a jury.
The courts below, however, weighed petitioners’ evidence
and decided it was unpersuasive. That is not permissible. Indeed,
““{o]n summary judgment the inferences to be drawn from the
underlying facts . . . must be viewed in the light most favorable
to the party opposing the motion.’” Matsushita Elec. Indus. Co. v.
Zenith Radio Corp., 475 U.S. 574, 587 (1986) (quoting United
States v. Diebold, Inc., 369 U.S. 654, 655 (1962)). The District
Court and the Court of Appeals completely reversed that
presumption and denied petitioners their right to trial. For that
reason alone, the decision below should be reversed.
20
CONCLUSION
For the foregoing reasons, the petition for a writ of certiorari
should be granted.
Respectfully submitted,
MAXWELL M. BLECHER
Counsel of Record
BLECHER & COLLINS
611 West Sixth Street
Twenty-Eighth Floor
Los Angeles, California 90017
(213) 622-4222
January 27, 1992 Attorneys for Petitioners
APPENDIX
UNITED STATES COURT OF APPEALS
FOR THE NINTH CIRCUIT
Nos. 90-55162, 90-55163
ALASKA AIRLINES, INC.; MIDWAY AIRLINES;
MUSE AIR CORPORATION,
Plaintiffs-Appellants
v.
UNITED AIR LINES, INC.,
Defendant-Appellee
ALASKA AIRLINES, INC.,
Plaintiff
and
NORTHWEST AIRLINES, INC.,
Plaintiff-Appellant
V.
UNITED AIR LINES, INC.,
Defendant
and
AMERICAN AIRLINES. INC.,
Defendant-Appellee
Argued and Submitted April 5, 1991
Decided October 29, 199]
Before: NORRIS, HALL and TROTT,
Circuit Judges
2a
OPINION OF THE COURT
CYNTHIA HOLCOMB HALL, Circuit Judge.
Alaska Airlines, Muse Air Corporation, Midway Airlines,
Inc., and Northwest Airlines, Inc. (collectively “plaintiffs”)
brought suit against their two largest competitors, United Airlines
and American Airlines (collectively “defendants”), alleging that
defendants had individually violated the Sherman Act in operat-
ing their proprietary computerized reservation systems (“CRS”).
Plaintiffs appeal the district court’s grant of summary judgment
against them on two of their three distinct claims under Section 2
of the Act. 15 U.S.C. § 2. The district court had jurisdiction under
15 U.S.C. § 2 and 28 U.S.C. § 1331. We have jurisdiction under
28 U.S.C. § 1291. We affirm.
In 1974, American Airlines obtained government approval
to attempt to persuade the other major airlines to pool their
resources and create a jointly-owned CRS. A CRS provides par-
ticipating travel agents with schedule, fare, and seat availability
information for every airline that subscribes to the CRS. Further,
a CRS allows travel agents to send and receive airline booking
data, book space on flights, and automatically prepare tickets and
advance boarding passes. The proposed joint CRS project col-
lapsed in 1976 due to insufficient funding. Three weeks later,
United Airlines announced that it would create a proprietary CRS
under the trade name of Apollo. American Airlines quickly
responded by announcing that it would create its own proprietary
CRS, under the trade name of SABRE. Other airlines also quickly
developed proprietary CRSs.! American’s SABRE soon became
the largest CRS. United’s Apollo was the second largest.
Shortly after SABRE and Apollo began operations,
Congress deregulated the airline industry. See The Airline
1 TWA began operating a CRS in 1976. Eastern Airlines and Delta
Airlines began operating CRSs in 198].
3a
Deregulation Act of 1978 (“the Deregulation Act”), Pub.L.
No. 95-504, 92 Stat. 1705 (1978) (codified at 49 U.S.C. App.
§ 1301). Deregulation fueled demand for computerized fare and
flight availability information, and as a result a substantial per-
centage of total air passenger bookings were made through CRSs.
The CRS works as follows. The airlines pass flight infor-
mation to the CRSs, and the CRSs then provide this information
to their subscribers, the travel agents. The travel agents in turn
use the information to serve consumers, who naturally desire the
lowest airfares and the most convenient flights. The CRSs charge
travel agents only a nominal fee, or no fee, for the CRSs’ services.
In contrast, the CRSs charge airlines a substantial amount for such
services, in the form of a per booking fee. For example, since the
Civil Aeronautics Board (“the Board”) ruled in 1984 that each
CRS owner must charge its airline customers a uniform rate,
American has charged a uniform fee of $1.75 for each booking
made through SABRE.2
The CRS market's triangular structure makes the market
unusually resistant to normal disciplinary mechanisms. A CRS’s
market share (the proportion of flights that are booked through a
given CRS) might ordinarily be thought to depend on both how
many travel agents and how many airlines subscribe to the CRS.
However, because each and every airline subscribes to each and
every viable CRS, the market share of a given CRS depends solely
on the number of travel agents who subscribe to that CRS.
Airlines generally subscribe to every CRS because the CRSs
charge the airline per booking. The $1.75 fee to secure a booking
is of little consequence because a $300 or $400 fare may other-
wise be lost. This is not to say that a CRS can charge its airline
subscribers any fee that it desires, no matter how high. Basic
economic theory tells us that an airline will withdraw from the
CRS if the cost of using it causes the marginal cost of providing
a flight booked on the CRS to exceed the marginal revenue gained
2 The Deregulation Act eliminated both the Board itself and many of
its functions. See 49 U.S.C. § 1551. Most of the Board’s remaining functions
were transferred to the Department of Transportation. See id. at § 1551(a)(1)(E).
The CRS fee regulation remains in effect. See 14 C.ER. § 255.5(a).
Ce
4a
by the booking. See generally M. Handler, H. Blake, R. Pitotsky,
H. Goldschmid, Trade Regulation App. B (2d ed. 1983)
(hereinafter “Trade Regulation”). However, since CRS fees are a
relatively small part of the total costs incurred by a “booked”
airline when it provides air transportation to a paying passenger,
the CRSs have leeway to charge substantial booking fees.
The plaintiffs, each previous subscribers to Apollo and
SABRE, were unhappy about the ability of their largest com-
petitors to extract substantial booking fees from them. Accord-
ingly, plaintiffs brought suit under the Sherman Act.? Plaintiffs
argued that United and American had individually violated Sec-
tion 2 of the Sherman Act by, among other things: (1) denying
plaintiffs reasonable access to their CRS services, which were
alleged to be “essential facilities;” and (2) “leveraging” their
dominance in the CRS market to gain a competitive advantage in
the downstream air transportation market. The district court
granted summary judgment in favor of defendants on both claims.
Plaintiffs have appealed.4
II.
The district court’s grant of summary judgment is reviewed
de novo. Kruso v. International Tel. & Tel. Corp., 872 F.2d 1416,
1421 (9th Cir.1989), cert. denied, — U.S. —, 110 S.Ct. 3217, 110
L.Ed.2d 664 (1990). We must decide, viewing the evidence in the
light most favorable to the nonmoving party, whether there are
any genuine issues of material fact and whether the district court
3 At the conclusion of pretrial proceedings in September 1989, two
separate CRS cases were ready for trial: (1) a suit by Northwest Airlines against
American Airlines, and (2) a suit by Alaska Airlines, Midway Airlines, and Muse
Air Corporation (now part of Southwest Airlines) against United Airlines. The
district court consolidated these cases and tried both of them simultaneously, a
decision that has not been appealed.
4 Plaintiffs also asserted a third Section 2 claim, arguing that each
defendant had unlawfully acquired and then exercised monopoly power over
travel agents in the market for CRS services. This third claim was tried to a jury,
which returned a verdict in favor of each defendant. Plaintiffs do not appeal from
these jury verdicts.
Sa
correctly applied the relevant law. Tzung v. State Farm Fire and
Casualty Co., 873 F.2d 1338, 1339-40 (9th Cir.1989).,
ITT.
A.
Defendants argue that the doctrine of res judicata bars
plaintiffs from pursuing their essential facilities and monopoly
leveraging claims in this court. “The concept of res judicata
embraces two doctrines, claim preclusion and issue preclusion (or
collateral estoppel), that bar, respectively, a subsequent action or
the subsequent litigation of a Particular issue because of the
adjudication of a prior action.” McClain vy, Apodaca, 793 F.2d
1031, 1033 (9th Cir. 1986). Defendants’ claim is meritless
because this is not a case where plaintiffs, unhappy with the
outcome of One action, institute an entirely separate action either
alleging grounds for relief which could have been raised in the
prior suit upon the same cause of action, or involving an issue
previously litigated in the prior action. Rather, plaintiffs are
merely appealing the district court’s award of summary judgment
in favor of defendants on two discreet issues alleged in the
complaint. The doctrine of res judicata prohibits repetitive litiga-
tion, not appellate review of claims rejected by the district court.
See McClain, 793 F.2d at 1032-33.
B.
Defendants also contend that plaintiffs are judicially
estopped from denying that collateral estoppel bars their essential
facilities and monopoly leveraging claims. The doctrine of judi-
cial estoppel precludes a party from arguing inconsistent posi-
tions to gain an unfair advantage over its adversary. See Russell y,
Rolfs, 893 F.2d 1033, 1037-39 (9th Cir. 1990) (state may not
argue that appellant is procedurally barred from obtaining relief
in state court when it had previously persuaded district court to
deny appellate review because appellant had “adequate and avail-
able” state remedy), cert. denied, — U.S. —, 111 S.Ct. 2915, 115
L.Ed.2d 1078 (1991); Rockwell Int’! Corp. v. Hanford Atomic
Metal Trades Council, 851 F.2d 1208, 1210 (9th Cir. 1988),
6a
Defendants’ argument is without merit because plaintiffs’
positions are not inconsistent. Prior to trial, defendants argued
that plaintiffs did not have standing to assert unlawful monopo-
lization of the market for CRS services to travel agents. In
response to defendants’ standing argument, plaintiffs asserted
that defendants had monopoly power over travel agents and that
defendants’ monopoly power affected plaintiffs as consumers in
that market.° Now, to support their monopoly leveraging and
essential facility claims, on which the district prevented trial by
granting summary judgment for defendants, plaintiffs say that
defendants have monopoly power over plaintiffs, and that this
factual question has not yet been determined. Plaintiffs’ positions
are not inconsistent because the argument that defendants had
monopoly power over travel agents does not preclude the pos-
sibility that they might also have such power over airlines. Nor
is it unfair for plaintiffs to press this argument on appeal because
plaintiffs clearly made the argument below; this is not a case
where a party creates a new theory to sustain its argument on
appeal.
IV
We turn to the merits of plaintiffs’ antitrust claims. The
antitrust laws are designed to “safeguard general competitive
conditions, rather than to protect specific competitors.” Oahu Gas
Serv., Inc. v. Pacific Resources, Inc., 838 F.2d 360, 370
(9th Cir. 1988).
5 Defendants contend that, in response to the standing challenge, plain-
tiffs defined the relevant market as CRS services to both travel agents and
airlines. Defendants are incorrect. Plaintiffs argued that the market was identical
to the one approved by the district court in its summary judgment opinion, In re
Air Passenger Computer Reservations Systems Antitrust Litigation, 694 F.Supp.
1443 (1988). While the court in that opinion does use loose language suggesting
that the relevant market consists of CRS services to both travel agents and
airlines, in its decision on the standing motion, the district court explained that,
in its summary judgment opinion, “[it] undertook to analyze the relevant markets
to CRS services to travel agents and found that the plaintiff airlines were
consumers in that market for the purpose of establishing a Section 2 monopo-
lization claim.” (ER, vol. I, at 440). Thus, even if plaintiffs alleged that the
market included services to both airlines and travel agents, it is obvious that the
district court did not base its decision on this allegation.
eT
Ta
A
The Sherman Act provides in relevant part:
[Section 1.] Every contract, combination in the form of
trust or otherwise, or conspiracy, in restraint of trade
or commerce among the several States, or with foreign
nations, is declared to be illegal.
[Section 2.] Every person who shall monopolize, or
attempt to monopolize, or combine or conspire with
any other person or persons, to monopolize any part of
the trade or commerce among the several States, or
with foreign nations, shall be deemed guilty of a
felony....
15 U.S.C. §§ 1, 2.6
The bare text of the Sherman Act indicates that Sections |
and 2 focus on different problems. Section 1 deals with concerted
activity, outlawing “combination[s] . . . in restraint of trade.” /d.
Section 2, on the other hand, concerns unilateral activity, punish-
ing “[e]very person who shall monopolize, or attempt to monop-
olize... ."1d.
The Supreme Court described the differing functions of
Sections 1 and 2 in Copperweld Corp. v. Independence Tube
Corp., 467 U.S. 752, 104 S.Ct. 2731, 81 L.Ed.2d 628 (1984),?
The Court emphasized that the Act distinguishes between
unilateral and concerted conduct. While concerted conduct is
subject to sanction if it merely restrains trade, unilateral conduct
6 Private treble damage actions for violations of the Sherman Act are
authorized by Sections 4 and 5(a) of the Clayton Act. 15 U.S.C. §§ 15, 16.
7 In Copperweld the Court considered the validity of the “intra-
enterprise conspiracy” doctrine. The Court faced the question whether a whol-
ly-owned subsidiary corporation and its parent corporation could “conspire”
with each other for purposes of Section ! of the Sherman Act Copperweld, 467
U.S. at 767, 104 S. Ct. at 2739. It is apparent from the Copperweld opinion that
the Court relied heavily on its analysis of the relationship between sections |
and 2 of the Actin concluding that a wholly owned subsidiary cannot “conspire”
with its parent. See id. at 767-69, 774-77, 104S. Ct. at 2739-41, 2743-45.
8a
is subject to sanction only if it either actually monopolizes or
threatens monopolization. The Copperweld Court said:
It is not enough that a single firm appears to “restrain
trade” unreasonably, for even a vigorous competitor
may leave that impression , . . . [B]ecause it is some-
times difficult to distinguish robust competition from
conduct with long-run anticompetitive effects, Con-
gress authorized Sherman Act scrutiny of single firms
only when they pose a danger of monopolization. Judg-
ing unilateral conduct in this manner reduces the risk
that the antitrust laws will dampen the competitive zeal
of a single aggressive entrepreneur .. . .
It cannot be denied that § 1's focus on concerted behav-
ior leaves a “gap” in the Act's proscription against
unreasonable restraints of trade. An unreasonable
restraint of trade may be effected not only by two
independent firm acting in concert; a single firm may
restrain trade to precisely the same extent if it alone
possesses the combined market power of those same
two firms. Because the Sherman Act does not prohibit
unreasonable restraints of trade as such—but only
restraints effected by a contract, combination, or con-
spiracy—it leaves untouched a single firm’s anticom-
petitive conduct (short of threatened monopolization)
that may be indistinguishable in economic effect from
the conduct of two firms subject to §1 liability ....
Moreover, whatever the wisdom of the distinction, the
Act's plain language leaves no doubt that Congress
made a purposeful choice to accord different treatment
to unilateral and concerted conduct. Had Congress
intended to outlaw unreasonable restraints of trade as
Such, § Is requirement of a contract, combination, or
conspiracy would be superfluous, as would the entirety
of § 2.
Id. at 767-69, 774-77, 104 S. Ct. at 2739-41, 2743-45.
9a
The instant case is predicated on Section 2.8 We review the
two traditional grounds for relief under Section 2, monopo-
lization and attempted monopolization, before moving on to
consider plaintiffs’ less orthodox claims. The traditional claim for
monopolization has two elements: ““1) the possession of
monopoly power in the relevant market and (2) the willful acqui-
sition or maintenance of that power as distinguished from growth
or development as a consequence of a Superior product, business
acumen, or historic accident.’” Aspen Skiing Co. v. Aspen High-
lands Skiing Co., 472 U.S. 585, 596 n. 19, 105 S.Ct. 2847, 2854
n. 19, 86 L.Ed.2d 467 (1985) (quoting United States v. Grinnell
Corp., 384 U.S. 563, 570-71, 86 S.Ct. 1698, 1703-04, 16 L.Ed.2d
778 (1966)). The traditional claim for attempted monopolization
arises when the danger of monopolization is clear and present,
but before a full-blown monopolization has necessarily been
accomplished. Accordingly, the elements of attempted monopo-
lization, like the elements of monopolization, emphasize
monopoly power and the acquisition or perpetuation of this power
by illegitimate “predatory” practices. A claim for attempted
monopolization has three elements: 1) a specific intent to monop-
olize arelevant market; (2) predatory or anticompetitive conduct:
and (3) a dangerous probability of success. See Catlin v.
Washington Energy Co., 791 F.2d 1343, 1348 (9th Cir. 1986);
Foremost Pro Color, Inc. v. Eastman Kodak Co., 703 F.2d 534,
543-44 (9th Cir. 1983), cert. denied, 465 U.S. 1038, 104 S.Ct.
1315, 79 L.Ed. 2d 712 (1984),
B
Plaintiffs claim that United and American individually vio-
lated Section 2 of the Sherman Act by denying Plaintiffs
reasonable access to Apollo and SABRE. They base their claim
8 Plaintiffs based their claims against defendants on Section 2 of the
Sherman Act in the district court, in their opening brief, and at oral argument.
Thus, we do not consider the viability of any claims that plaintiffs might have
had under Section | of the Act. See United States v. Munoz, 746 F.2d 1389, 1390
(9th Cir. 1984) (refusing to consider a tort theory not raised below in a contract
action).
10a
on the “essential facilities” doctrine.’ Stated most generally, the
essential facilities doctrine imposes liability when one firm,
which controls an essential facility, denies a second firm
reasonable access to a product or service that the second firm
must obtain in order to compete with the first. Plaintiffs propose
a broad view of the essential facilities doctrine, claiming that
defendants are liable under the doctrine even though defendants’
control of their respective CRS systems did not give them power
to eliminate competition in the downstream air transportation
market. We must consider whether the essential facilities doctrine
reaches that far.
In support of its broad view of the essential facilities
doctrine, plaintiffs mistakenly rely on three Supreme Court cases:
United States v. Griffith, 334 U.S. 100, 68 S.Ct. 941, 92 L.Ed.
1236 (1948) (holding invalid concerted action by a number of
movie distribution companies); Associated Press v. United
States, 326 U.S. 1, 65 S.Ct. 1416, 89 L.Ed. 2013 (1945) (ordering
Associated Press, which had created a pooled news service, not
to exclude prospective members merely because the prospective
members competed with existing members); United States v. Ter-
minal R.R. Ass'n, 224 U.S. 383, 397, 401, 411-12, 32 S.Ct. 507,
510, 512, 516, 56 L.Ed. 810 (1912) (holding that competitors had
to be admitted into a combination formed by several railroads that
had acquired control of all the passages into and out of St. Louis,
passages which were not amenable to duplication). Griffith, Asso-
ciated Press, and Terminal Railroad are of limited value because
each case involved a combination in restraint of trade, not single
firm conduct. Under the Sherman Act, combinations and indi-
vidual firms are treated quite differently. See Copperweld, 467
U.S. at 767-69, 774-77, 104 S.Ct. at 2739-41, 2743-45 (while a
combination may be liable for effecting a mere restraint of trade,
for a single firm to be liable there generally must be either
9 We considered the essential facilities doctrine only very briefly in
Ferguson v. Greater Pocatello Chamber of Commerce Inc., 848 F.2d 976, 983
(9th Cir.1988), before concluding it was inapplicable on the facts before us.
lla
monopolization or the threat of monopolization). Moreover, as
one commentator has noted:
[Associated Press| cannot automatically govern
unilateral denial of an essential facility for several
reasons. First, and most obvious, concerted action is
exceptional, whereas unilateral action is omnipresent.
Innumerable firms engage in unilateral action every
day. We have to be very wary about examining the
decisions of each of those firms in our economy .. . .
Second, concerted exclusion is much easier to remedy,
particularly when an outsider, who is willing to invest
on an equal basis, seeks admission at the time the joint
venture is created . . . . Third, admission to a joint
venture is a one-time remedy that does not require [the
exertion of] day-to-day control [by the courts].
Areeda, Essential Facilities: An Epithet In Need of Limiting
Principles, 58 Antitrust L.J. 841, 844-45 (1990) (emphasis
added).
A review of the cases in which the doctrine has been applied
to facilities controlled by single firms suggests that Section 2
does not prohibit the defendants’ unilateral conduct. The sole
Supreme Court case involving a single firm’s control of an
“essential facility” is Otter Tail Power Co. v. United States, 410
U.S. 366, 93 S.Ct. 1022, 35 L.Ed.2d 359 (1973). The Otter Tail
Power Company's general practice was to supply both
“wholesale” and “retail” electrical services in its operating area.
However, a number of municipalities decided that they would
prefer to supply the retail component of these electrical services
themselves, and sought to contract with Otter Tail Power for only
“wholesale” electrical services. Otter Tail Power, whose
wholesale, electrical services could not be duplicated feasibly,
refused to supply only wholesale electricity, thereby eliminating
the possibility of competition in the provision of “retail” electri-
cal services, Id. at 369-71, 376-79, 93 S.Ct. at 1025-27, 1028-30.
Otter Tail, the foundation of the essential facilities doctrine
in the single firm context, was an extreme case. Otter Tail Power.
12a
an “upstream” monopolist, baldly refused to deal with its poten-
tial “downstream” competitors. Given the difficulty of duplicat-
ing Otter Tail’s facilities, this refusal did more than merely
impose some handicap on potential competitors; it eliminated all
possibility of competition in the downstream market. As the
Supreme Court indicated, Otter Tail Power had both attempted to
monopolize and had succeeded in monopolizing the downstream
market for “retail” electric services. /d. at 377-79, 93 S.Ct. at
1029-30.
Two Seventh Circuit decisions suggest the limits of the
essential facilities doctrine in the single firm context. In MC/
Communications Co. v. AT&T, 708 F.2d 1081, 1133 (7th Cir.),
cert. denied, 464 U.S. 891, 104 S.Ct. 234, 78 L.Ed.2d 226 (1983),
the court held that AT&T violated Section 2 by refusing to con-
nect MCI to its network. MCI, like Otter Tail, involved a refusal
to grant access to a facility that could not be duplicated feasibly.
Id. Moreover, this refusal eliminated competition, rather than
merely impeding it. Thus, like Otter Tail Power, AT&T had the
power to eliminate competition in a downstream market, exer-
cised this power, and thereby monopolized the market.
In sharp contrast to MCI is Olympia Equip. Leasing v.
Western Union Tel. Co., 797 F.2d 370 (7th Cir. 1986), cert.
denied, 480 U.S. 934, 107 S.Ct. 1574, 94 L.Ed.2d 765 (1987).
Western Union, which had for years dominated the businesses of
providing telex services and leasing telex machines, decided to
quit the telex leasing business. Since the firm had a large stock
of telex machines that it needed to dispose of, it converted its
leasing agents into a sales force. Jd at 372-73. In an effort to help
open the telex machine supply market to competition, Western
Union instructed this newly formed sales force to pitch not only
Western Union's telex machines, but also the machines of new
entrants into the telex machine supply business. However, when
the sales of Western Union’s own telex machines did notmeet
expectations, the firm ordered its salespeople to stop mentioning
the products of competing vendors. /d. Olympia, one of Western
Union’s rivals in the Telex machine supply business, brought suit
under Section 2. Olympia claimed that Western Union's sales
13a
force was a facility “essential” to participation in the telex
machine supply market, and asserted a right to nondiscriminatory
access. /d. at 376-77.
The Seventh Circuit rejected Olympia’s claim, holding that
Olympia had no right of access to the trail that Western Union
had already blazed. Even though Western Union’s sizable sales
force provided a considerable advantage and would require great
effort to duplicate, Olympia must-blaze its own trail to consumers.
Judge Posner, for the court, stated: “Olympia had no right under
antitrust law to take a free ride on its competitor’s sales force.
You cannot conscript your competitor's salesmen to sell your
product even if the competitor has monopoly power and you are
a Struggling new entrant.” /d. at 377-78.
Moreover, Western Union’s sales force was not an “essen-
tial” facility because the sales force’s withdrawal did not
eliminate the potential for competition:
All Western Union did in this case to “obstruct” Olym-
pia from competing with it in the sale or lease of telex
terminal equipment was to stop making referrals to
Olympia. That was not [sufficient] obstruction . . .. for
Olympia remained free to compete by sending sales-
men to call on Western Union's subscribers. This was
not an illusory freedom. Firms better established than
Olympia—firms that had their own sales forces—
weathered the withdrawal of the vendor list.
Id. at 378-79.
The Second Circuit considered the reach of the essential
facilities doctrine in Twin Laboratories, Inc. v. Weider Health
Fitness, 900 F.2d 566 (2d Cir. 1990). In that case, the court
affirmed the district court’s grant of Summary judgment in favor
of Weider on the essential facilities claim. /d. at 569. Weider sold
nutritional supplements and published the most widely read
magazines catering to those interested in body building. Twin
Labs competed with Weider in the market for nutritional supple-
ments, and advertised its products in Weider’s magazines. Weider
aia iis
l4a
then changed its policies and refused to include Twin Labs’
advertisements in its magazines. Twin Labs sued, arguing that
Weider’s magazines amounted to an essential facility for com-
petition in the nutritional supplement market, and that Weider’s
exclusion of Twin Labs therefore violated Section 2. /d. at
567-68.
The Second Circuit held that, as a matter of law, ““Weider’s
conduct did not amount to an antitrust violation.” /d. at 569. Twin
Labs failed to demonstrate a “severe handicap” as a result of
Weider’s denial of access, a necessary element of a successful
essential facilities claim. The opinion turns on the court's view
that Weider’s power to exclude advertising from its magazine did
not amount to the power to eliminate competition in the
downstream nutritional supplements market. /d. at 569-70. While
Weider did have power to impose some handicap on his competi-
tion, this limited power was insufficient to establish that Weider’s
facility was “essential.” The court said:
A successful “essential facilities” plaintiff must prove
that denial of access has caused it “severe handicap.”
... Twinlab’s own expert, Dr. Overstreet, stated that,
six months after Weider’s advertising ban, Twinlab’s
nutritional supplements were not only continuing to
grow more profitable but were continuing to increase
their market share relative to Weider’s products. While
Dr. Overstreet stated that in his opinion Twinlab’s
growth would have been even more rapid but for the
advertising ban, this hardly constitutes a showing of
severe hardship ....
[A]s the word “essential” indicates, a plaintff must
show more than inconvenience, or even some
economic loss; he must show that an alternative to the
facility is not feasible.
Id. at 569-70 (citations omitted).!°
10 As the Weider court noted, some commentators have suggested that
the essential facilities doctrine be applied only to facilities that are “‘natural
ae i
lSa
Weider, Olympia, and MCI share a concern that transcends
their fact-based differences. A facility that is controlled by a
single firm will be considered “essential” only if control of the
facility carries with it the power to eliminate competition in the
downstream market.!!
In the instant case, it is clear that defendants’ control of their
CRSs did not give them power to eliminate competition in the
downstream air transportation market.!2 Basic economic theory
tells us that plaintiffs will withdraw from SABRE or Apollo if the
cost of using either CRS causes the cost to the airline of providing
a flight booked on a CRS to exceed the revenue that the airline
monopolies}, facilities whose duplication is forbidden by law, and perhaps
those that are publicly subsidized and thus could not practicably be built
privately.’ Jd. at 569 (quoting P. Areeda & H. Hovenkamp, Antitrust Law
{ 736.2 at 680-81 (1988 Supp.)). The reason for such a limitation is that contro!
of a natural monopoly facility gives the facility holder a power to eliminate
downstream competition that is permanent even in theory, as well as in practice.
See 3 P. Areeda & D. Turner, Antitrust Law 47-48 (1978). Such a strict limitation
goes further than Weider, and perhaps Olympia.
11 The cases also seem to contemplate a second condition that must be
satisfied for a facility to be considered “essential” in addition to the power to
eliminate competition: The power to eliminate competition must not be momen-
tary, but must be at least relatively permanent. See MCI, 708 F.2d at 1133
(discussing virtual impossibility of duplicating AT & T’s local distribution
facilities); Olympia, 797 F.2d at 379 (discussing possibility that Olympia
“remained free to compete by sending salesmen to call on Western Union’s
subscribers.”). In the instant case we need not decide whether defendants’
control of their respective CRSs gave them power that was of sufficient per-
manence for the CRSs to qualify as essential facilities. For we conclude that the
extent of the power bestowed on defendants by Apollo and SABRE, quite apart
from the duration of this power, was insufficient.
12 Monopoly control of the upstream market is a necessary element of
essential facility and monopoly leveraging claims. Defendants contend that
plaintiffs’ claims fail as a matter of law because the jury has decided that
defendants do not have monopoly control in the upstream CRS market.
However, the jury did not directly consider whether defendants had
monopoly power in the CRS market for services to airlines. The jury was
specifically instructed to consider only whether defendants possessed monopoly
power over the travel agent participants in the CRS market. Since jurors are
presumed to follow the instructions given, see United States v. Escalante. 637
F.2d 1197, 1202 (9th Cir.), cert. denied, 449 U.S. 856, 101 S.Ct. 154, 66 L.Ed.2d
gains by providing the flight. See Trade Regulation App. B;
E. Sullivan & J. Harrison, Understanding Antitrust and its
Economic Implications 22 (1988). It is difficult to imagine that a
travel agent would subscribe to a CRS if it only contained infor-
mation about 12-14% of available flights. Because the parties
agree that neither United nor American controlled more than
12-14% of the air transportation market, SABRE and Apollo
would contain information concerning approximately 12-14% of
available flights if competitors withdrew from either SABRE and
Apollo. Thus, the ability of United or American to abuse their
downstream competitors by manipulating their CRSs is severely
limited.
Moreover, United and American have never refused any of
the plaintiffs access to their respective CRSs.!3 See Otter Tail,
410 U.S. at 378,93 S.Ct. at 1030 (outright refusal); MC/, 708 F.2d
at 1132 (same). Rather, United and American have always given
all of their competitors in the air transportation market such
access for a fee. Neither United nor American have ever set this
fee at a level that would drive their competitors away. As noted
above, it is unlikely that defendants would set their fee at such a
71 (1980), we reject defendants’ contention that the jury directly considered the
extent of defendants’ monopoly power over plaintiffs.
Neither did the jury implicitly decide that defendants lacked monopoly
power over plainuffs. See In re Westgate-Cal. Corp., 642 F.2d 1174, 1176
(9th Cir.1981) (holding that collateral estoppel barred plaintiff's claim because
the jury's previous decision that plaintiff had engaged in fraud effectively
resolved the newly presented question whether plaintiff had acted inequitably).
Plaintuffs and the travel agent participants in the CRS market are not similarly
situated. Plaintiffs alleged that they had no real alternative to membership in
either SABRE or Apollo because withdrawal would result in a business loss of
such magnitude that no member airline could withstand it. In contrast, aside from
contractual limitations, travel agents can switch CRSs whenever they desire. A
travel agent must belong to only one CRS to obtain the information that she
needs to operate her business, and there are a number of CRSs to which the travel
agent may subscribe. This factual difference indicates that the jury’s decision
could not have included a finding that the defendants had monopoly power over
plaintiffs.
13 We do not reach the question of whether at some level, charging a
price may be the same as an outright refusal to deal.
17a
level, for, if they did, they would destroy their CRSs rather than
their competition.
Plaintiffs claim that each defendant's CRS was an “essen-
tial” facility because each defendant's control of its CRS gave it
power to redistribute a portion of its rivals’ revenues to itself.
Plaintiffs make this claim even though they concede that each
defendant's control of its CRS did not create a dangerous prob-
ability that the defendants would monopolize the downstream air
transportation market. Although each defendant may have gained
some leverage over its competitors through control of its CRS,
each defendant's power fell far short of the power to eliminate
competition seen in Otter Tail and MCI. At most, defendants
gained a monetary profit at their rivals’ expense. The exercise of
this limited power is not actionable under Section 2.!4
Our view of the essential facilities doctrine does not render
the doctrine superfluous or otherwise inappropriately curtail its
reach. When a firm's power to exclude rivals from a facility gives
the firm the power to eliminate competition in a market
downstream from the facility, and the firm excludes at least some
of its competitors, the danger that the firm will monopolize the
downstream market is clear. In this circumstance, a finding of
monopolization, or at least attempted monopolization, is appro-
priate, and there is little need to engage in the usual lengthy
analysis of factors such as intent. Cf Catlin, 791 F.2d at 1348
(specifying the elements of a claim for attempted monopo-
lization). We hold that neither defendant denied plaintiffs an
essential facility in violation of the antitrust laws.
Cc
Plaintiffs next allege that each defendant violated Section 2
by “leveraging” its monopoly power over its competitors in the
14 We highlight that this is not a case in which a facility holder has the
power to eliminate competition in a downstream market, but has as yet exercised
its power to only a limited extent. The essential facilities doctrine, consistent
with principles underlying section 2, might well reach such conduct, because in
that situation, the danger of monopolization may be immediate enough to satisfy
the Act.
18a
CRS market to gain a competitive advantage over these airlines
in the downstream air transportation market.!> Plaintiffs admit
that, because there was no dangerous probability that either
defendant would monopolize the downstream air transportation
market, they have no claim under the traditional Section 2
doctrine of attempted monopolization. This circuit expressly
declined to decide whether “monopoly leveraging is a distinct
Section 2 violation” in Catlin v. Washington Energy Co., 791 F.2d
1343, 1348 (9th Cir.1986).
The origin of the notion that a single firm may be liable for
“monopoly leveraging,” even in the absence of a threat that the
“leveraged” market will be monopolized, is Berkey Photo, Inc. v.
Eastman Kodak Co., 603 F.2d 263 (2d Cir.1979), cert. denied,
444 U.S. 1093, 100 S.Ct. 1061, 62 L.Ed.2d 783 (1980). In Berkey
Photo, Kodak possessed a monopoly in the film and camera
markets. Berkey Photo argued that Kodak had “leveraged” its
dominant position in these areas to gain a “competitive ad-
vantage” in the photofinishing equipment and services markets.
Berkey Photo conceded that there was no dangerous probability
that Kodak could monopolize either of these markets. /d. at 275.
The Berkey Photo court announced and applied the rule that
“a firm violates § 2 by using its monopoly power in one market
to gain a competitive advantage in another, albeit without an
15 Defendants claim that plaintiffs waived their monopoly leveraging
claim by failing to raise the claim in the district court. It is well established that
an appellate court will not reverse a district court on the basis of a theory that
was not raised below. See Image Technical Service, Inc. v. Eastman Kodak, 903
F.2d 612, 615 n. 1 (9th Cir.1990) (holding that plaintiff's failure to raise an issue
in Opposition to a defendant’s motion for summary judgment waived the issue),
cert. granted, ae US: ene S.Ct. 2823, 115 L.Ed.2d 994 (1991): Munoz,
746 F.2d at 1390 (refusing to consider a tort theory not raised in contract action
below). However, there is no factual basis supporting defendants’ contention.
First, plaintiffs raised the monopoly leveraging claim at the outset cf their action.
Second, although plaintiffs emphasized the essential facilities theory in their
response to defendants’ motion for summary judgment, they also discussed
Griffith, a monopoly leveraging case, and mentioned the monopoly leveraging
doctrine. Most importantly, the district court discussed the theory at length. See
In Re Air Passenger Computer Reservation System Antitrust Litigation, 694
F.Supp. at 1472-75. Thus, we reject defendants’ waiver argument.
EL
19a
attempt to monopolize the second market.” /d. In contrast to the
traditional actions for monopoly and attempted monopoly, Berkey
Photo's “monopoly leveraging” doctrine has Only two rather
loose elements: 1) there must be monopoly power in some
market, and 2) such power must be “exercise[d] .. . to the detri-
ment of competition” in another market. The Berkey Photo court
slighted the functions performed by the elements of the traditional
Section 2 offenses, stating: “There is no reason to allow the
exercise of [monopoly] power to the detriment of competition, in
either the controlled market or any other. That the competition in
the leveraged market may not be destroyed but merely distorted
does not make it more palatable.” /d. at 275.
We now reject Berkey’s monopoly leveraging doctrine as an
independent theory of liability under Section 2. Even in the two-
market situation, a plaintiff cannot establish a violation of Sec-
tion 2 without proving that the defendant used its monopoly
power in one market to obtain, or attempt to attain, a monopoly
in the downstream, or leveraged, market. We believe that Berkey
Photo misapplied the elements of Section 2 by concluding that a
firm violates Section 2 merely by obtaining a competitive advan-
tage in the second market, even in the absence of an attempt to
monopolize the leveraged market. !6
16 Plaintiffs also rely on two other cases, neither of which need be
addressed at length. First, although United States vy. Griffith, 334 U.S. 100, 68
S.Ct. 941, 92 L.Ed. 1236 (1948), does contain some broad language, it is not
controlling since it is a Section | case involving concerted action. See Copper-
weld, 467 U.S. at 774-77, 104 S.Ct. at 2743-45 (noting the difference between
Section 1's focus on concerted activity and Section 2’s focus on unilateral
activity).
Plaintiffs also cite Kerasotes Mich. Theatres, Inc. v. National Amuse-
ments, Inc., 854 F.2d 135 (6th Cir.1988), cert. dismissed sub nom.. G.K.C. Mich.
Theatres, Inc. v. National Amusements, Inc., 490 U.S. 1087, 109 S.Ct. 2461, 104
L.Ed.2d 982 (1989). In Kerasotes, the Sixth Circuit held that the use of monopo-
ly power in one market to gain a competitive advantage in a second market is
forbidden, even when there is no danger of monopolization in the seeond market.
Id. at 137-38. Kerasotes is in error for the same reasons that Berkey Photo is in
error.
20a
l
As traditionally interpreted, the Sherman Act punishes any
individual or entity that uses “predatory” means to attain a
monopoly, or to perpetuate a monopoly after the competitive
Superiority that originally gave rise to the monopoly has faded.
See Aspen Skiing Co., 472 U.S. at 602, 610-11, 105 S.Ct. at 2857,
2861-62 (upholding liability of a monopolist that had used
predatory conduct to attain or preserve monopoly power); Grin-
nell Corp., 384 U.S. at 570-71, 86 S.Ct. at 1703-04. A monopoly
attained or perpetuated by such means unnecessarily raises the
cost of the relevant product or service, with the ultimate victim
being the consumer. See United States v. Syufy Enterprises, 903
F.2d 659, 663 (9th Cir. 1990); United States v. Aluminum Co. of
Am., 148 F.2d 416, 427 (2d Cir.1945).
However, the Sherman Act does not attack every monopoly.
See Aspen Skiing Co., 472 U.S. at 602, 105 S.Ct. at 2857 (holding
that predatory conduct to attain or preserve a monopoly is a
prerequisite to a finding of monopolization or attempted monop-
olization); Syufy Enterprises, 903 F.2d at 668 (stating that
“| while the successful competitor should not be raised above the
law, neither should he be held down by law”); Olympia, 797 F.2d
at 375-76 (“[T]he lawful monopolist should be free to compete
like everyone else; otherwise the antitrust laws would be holding
an umbrella over inefficient competitors.”); Foremost, 703 F.2d
at 543-44 (“[Tjhe Sherman Act... does not render unlawful all
monopolies. ... A monopolist, no less than any other competitor,
is permitted and indeed encouraged to compete aggressively on
the merits.”). A firm may acquire a monopoly simply by virtue of
being a better competitor. For example, a firm may have better
production methods or be more innovative than its past and
prospective competitors. Aspen Skiing Co., 472 U.S. at 604, 105
S.Ct. at 2858; Grinnell Corp., 384 U.S. at 570-71, 86 S.Ct. at
1703-04; Syufy Enterprises, 903 F.2d at 668; Aluminum Co. of
Am., 148 F.2d at 430. This kind of monopoly, absent “predatory”
practices to maintain it, will continue only so long as the monop-
Olist sustains a level of efficiency or innovation such that its rivals
cannot effectively compete. Because this type of monopolist
21a
behaves in an economically efficient manner, the antitrust laws
do not stand as an obstacle to its existence. See Syufy Enterprises,
903 F.2d at 668; Olympia, 797 F.2d at 375-76; Foremost, 703 F.2d
at 544; see also P. Areeda & D. Turner, Antitrust Law, at 41-42,
60-63, 68-71 (1978).
There is also at least one other type of lawful monopoly—
the natural monopoly. Such a monopoly occurs whea:
There may not be room enough in the market for more
than one firm. . . . In that case, demand is “too thin” to
Support two surviving firms. Monopoly is inev-
itable .... [For example, t]he entire natural gas con-
sumption of a region of the country may be insufficient
to support a second pipeline from a remote producing
region. Demand may total millions of dollars annually
and yet be “too thin” relative to the minimum efficient
scale of a long-distance natural gas pipeline, a
hydroelectric power generator, or a fully automated
machine-tool production line. In these cases, demand
mfight} be sufficient at some price fixed by law... .,
but the cost of production will be Significantly lower
with a single producer. Ip that event, one producer can
earn larger profits by charging less [than a number of
producers of inefficient scale would be able to charge]
in order to win a larger volume of business that will
permit him to produce at lower unit costs. Local public
utilities supplying electricity, gas, water, and telephone
Service are usually regarded as classic examples...
P. Areeda & D. Turner, supra, at 47-48.
The antitrust laws tolerate both efficient monopolies ard
natural monopolies. See Foremost, 703 F.2d at 543. The Sherman
Act has not been interpreted to penalize efficient monopolies
because they meet consumer demand without raising the price
and gaining a monopoly profit. Syufy Enterprises, 903 F.2d at
668; see also Berkey, 603 F.2d at 294. The Sherman Act also has
not been interpreted to penalize natural monopolies. A firm that
creates a valued service or product should not be punished with
22a
treble damages and criminal sanctions merely because the firm
finds itself to be the holder of a natural monopoly. Aluminum Co.
of Am., 148 F.2d at 429-30 (reasoning that those who find thein-
selves holders of a natural monopoly should not be subject to
Sherman Act sanctions). Government regulation, as opposed to
treble damages and criminal liability under the Sherman Act, is
generally thought to be the appropriate remedy for the difficulties
posed by natural monopolies. See Jones, Government Price Con-
trols and Inflation: A Prognosis Based on the Impact of Controls
in the Regulated Industries, 65 Cornell L.Rev. 303, 304 (1980).
“| Jjudicial oversight of pricing policies would place the courts in
a role akin to that of a public regulatory commission. We would
be wise to decline that function unless Congress clearly bestows
it upon us.” Berkey Photo, 603 F.2d at 294 (citations omitted);
see also Areeda, supra, at 845, 853.
Thus, the elements of the established actions for “monopo-
lization” and “attempted monopolization” are vital to differen-
tiate between efficient and natural monopolies on the one hand,
and unlawful monopolies on the other. Berkey Photo's monopoly
leveraging doctrine fails to differentiate properly among monop-
olies. The anticompetitive dangers that implicate the Sherman Act
are not present when a monopolist has a lawful monopoly in one
market and uses its power to gain a competitive advantage in the
second market. By definition, the monopolist has failed to gain,
or attempt to gain, a monopoly in the second market. Thus, such
activity fails to meet the second element necessary to establish a
violation of Section 2. Unless the monopolist uses its power in
the first market to acquire and maintain a monopoly in the second
market, or to attempt to do so, there is no Section 2 violation.
Monopoly leveraging is just one of a number of ways that
a monopolist can permissibly benefit from its position. See
Berkey Photo, 603 F.2d at 294; P. Areeda & D. Turner, supra, at
41-42; Trade Regulation App. B; E. Sullivan & J. Harrison,
supra, at 19-27. This does not mean, however, that such conduct
is anticompetitive. Both “monopoly leveraging” in an adjaceat
market, and setting high prices in the original “monopoly”
market, represent the cost that we incur when we permit efficient
23a
and natural monopolies.!? See Berkey Photo, 603 F.2d at 294
(“setting a high price may be a use of monopoly power, but it is
not in itself anticompetitive”). The Supreme Court has consis-
tently held that there must be “predatory” conduct to attain or
perpetuate a monopoly for a monopolist to be liable under Sec-
tion 2. Aspen Skiing Co., 472 U.S. at 596 n. 19, 602, 105 S.Ct. at
2854 n. 19; Grinnell Corp., 384 U.S. at 570-71, 86 S.Ct. at
1703-04; see also Syufy Enterprises, 903 F.2d at 669 (“[flostering
an environment where businesses fight it out using the weapon of
efficiency and consumer goodwill is what the antitrust laws are
meant to champion.”). We hesitate to disregard this settled rule
in the absence of any meaningful substantive distinction between
monopoly leveraging and other consequences of lawful
monopoly.
The danger that a lawful monopoly will either create a new
monopoly or unduly perpetuate itself is no more evident when a
lawful monopoly is leveraged than when a lawful monopolist
reaps its monopoly profit solely from price increases in the
monopoly market. Indeed, leveraging activity may tend to under-
mine monopoly power, just like monopoly pricing. Every time the
monopolist asserts its market dominance on a firm in the
leveraged market, the leveraged firm has more incentive to find
an alternative supplier, which in turn gives alternate suppliers
more reason to think that they can compete with the monopolist.
Every act exploiting monopoly power to the disadvantage of the
monopoly ’s customers hastens the monopoly’s end by making the
potential competition more attractive. P. Areeda & D. Turner,
supra, at 41-42; see also Berkey Photo, 603 F.2d at 294 ( applying
this principle to monopoly pricing).
Berkey Photo errs by straying from the Sherman Act's focus
on the problem of the creation, or attempted creation, of a
monopoly through monopoly leveraging. Yet the antitrust laws
seek to punish only the willful attainment and maintenance of a
17 We highlight that this case does not involve the special problem of
a regulated monopolist (usually a natural monopolist) that seeks to evade
regulations which limit profits in the monopoly market by creeping into adja-
cent, unregulated markets. Such a case might present very different issues
24a
monopoly, or the attempt to attain such a monopoly. If there is a
dangerous probability that a monopoly will be created by le verag-
ing conduct, then the conduct will be reached under the doctrine
of attempted monopoly.
V
We conclude that defendants’ CRSs were not essential
facilities, and we reject Berkey Photo's monopoly leveraging
doctrine.
The judgment of the district court is AFFIRMED.
25a
UNITED STATES DISTRICT COURT
FOR THE CENTRAL DISTRICT OF CALIFORNIA
MDL No. 667-ER.
Civ. Nos. 86-0696-ER(Mcx).
86-0697-ER(Mcx), 84-5185-ER(Mcx) and
84-8918-ER(Tx).
In re AIR PASSENGER COMPUTER
RESERVATIONS SYSTEMS ANTITRUST LITIGATION.
CONTINENTAL AIR LINES, INC.. and
TEXAS INTERNATIONAL AIRI INES, INC..,
Plaintiffs,
7 ¥.
AMERICAN AIRLINES, INC., and UNITED AIR LINES, INC.,
Defendants
NEW YORK AIRLINES, INC., Plaintiff,
V.
AMERICAN AIRLINES, INC., and UNITED AIR LINES, INC.,
Defendants.
USAIR, INC., PACIFIC SOUTHWEST AIRLINES, INC., AIRCAL.
INC., OZARK AIR LINES, INC., MUSE AIR CORPORATION,
ALASKA AIRLINES, INC., MIDWAY AIRLINES, INC.,
NORTHWEST AIRLINES, INC., and WESTERN AIR LINES, INC.,
Plaintiffs,
Vs
AMERICAN AIRLINES, INC., and UNITED AIR LINES, INC..,
Defendants.
AMERICAN AIRLINES, INC.
Counterclaimant,
Vv.
USAIR, INC., PACIFIC SOUTHWEST AIRLINES, INC., AIRCAL.
INC., OZARK AIR LINES, INC., MUSE AIR CORPORATION,
ALASKA AIRLINES, INC., MIDWAY AIRLINES, INC.,
NORTHWEST AIRLINES, INC., and WESTERN AIR LINES, INC.,
Counterdefendants.
26a
PACIFIC EXPRESS, INC., and PACIFIC EXPRESS HOLDING Co.,
Plaintiffs,
7.
UNITED AIR LINES, INC., Defendant.
August 25, 1988.
AMENDED MEMORANDUM DECISION
AND ORDER RE: MOTIONS FOR
SUMMARY JUDGMENT ON
SECTION TWO SHERMAN ACT CLAIMS
RAFEEDIE, District Judge.
The captioned case came on for hearing before this Court,
the Honorable Edward Rafeedie, United States District Judge,
presiding, on August 8, 1988. The following motions were heard;
Defendant United Airlines (“United”) and American Airlines’
(“American”) Motions for Summary Judgment on plaintiffs’
claims under Section 2 of the Sherman Act, 15 U.S.C. § 2, Plain-
tiff Continental's Motions for Partial Summary Judgment:
(1) that Defendants’ Computerized Reservations Systems are
Essential Facilities, (2) that Defendants did not allow Equal
Access to their Essential Facilities, and (3) that Defendants have
Monopoly Power.
The Court, having read and considered the Papers sub-
mitted, and the argument of counsel at the hearing, orders that
summary judgment should be granted in part, and denied in part,
for the reasons stated in this Memorandum Decision and Order.
FACTUAL BACKGROUND
This case arises out of defendants’ ownership of
Computerized Reservation Systems (“CRS”). A CRS is com-
posed of computer terminals and printers in travel agents’ offices
aie Chm vais
27a
which are telephonically linked to the vendor's computer. This
equipment enables the travel agent to send and receive air
(ransportation booking information, book flights and print out a
ticket. These CRSs are owned by various airlines and each system
contains flight information for airlines other than the vendor
airline. The vendor charges the travel agent for the use of its
System and they charge other airlines fees for booking air
(ransportation through the CRS.
Defendant American owns the world’s largest CRS,
SABRE, which is comprised of six IBM mainframe computers
that are connected to nearly 100,000 other devices. including
computer terminals, ticket printers, and boarding pass printers.
More than 11,000 travel agency locations use SABRE to handle
airline as well as hotel and car reservations for their clients.
SABRE contains schedules for more than 650 airlines and
projects more than one year into the future. SABRE processes
over 10 million reservations a month.
Defendant United was the first company to announce plans
to market a CRS. United's CRS, Apollo, has been the second
largest CRS in the world with an estimated market share of 23%
of all travel agency locations. In 1981, Apollo claimed a 39%
market share. SABRE’s market share is in the 30% range, down
from 40% in 1980. The market also includes SystemOne (or
SODA), owned by Eastern Airlines, PARS is run by TWA, and
DATAS II is owned by Delta.
Originally, travel agents paid a fee for CRS equipment
rental and other services, while airlines were not charged for
Participating in the CRS or for bookings. The vendor airline.
however, received substantial revenue form additional airline
business they received through “biasing” the System. Biasing is
the practice of displaying flight information in a way that favors
the vendor airline. The travel agent inputs its client’s preferences
and the CRS displays, in order of desirability, the various flights.
However, each system was biased, to differing degrees, so that
the desirability of the vendor’s flights would be artificially
inflated.
28a
In the late 1970’s, SABRE and Apollo began signing car-
riers to “cohost contracts” under which the contracting carrier's
product would receive preferential treatment in the CRS in return
for a fee paid on each booking which the carrier received through
the CRS. Beginning in 1981, vendor airlines began entering into
individually negotiated contracts with each airline, and booking
fees rose from $0.25 per booking up to $3.00 per booking.
In August 1984, the Civil Aeronautics Board (“CAB”)
established a number of rules governing the practices of CRS
vendors. Those rules required each CRS vendor to make available
an unbiased primary display, to charge all carriers Participating
in its CRS the same booking fees for the same level of service,
and to make CRS marketing data available for sale. The CAB
declined to regulate booking fees. 49 C_F.R. 255.
In response to the CAB rules, American announced it would
charge $1.75 for booking, and United followed with a $1.85
booking fee. Competing CRS vendors are currently charging the
following fees: the SystemOne fees are $1.75 and $2.00 for direct
access, the PARS fees are $1.75 and $2.00 for direct access, and
the DATAS II fees are $1.50 and $1.75 for direct access.
I, Standard for Summary Judgment
Rule 56 of the Federal Rules of Civil Procedure states that
the court shall enter judgment if “the pleadings, depositions [and]
affidavits show that there is no genuine issue as to any material
fact and that the moving Party is entitled to judgment as a matter
of law.” Fed.R.Civ.P. 56(c). The nonmoving party must show
there is a genuine issue of fact if the specific facts set forth by the
moving party, coupled with undisputed contextual or background
facts, are such that a rational or reasonable jury might return a
verdict in its favor based on the evidence. TW Electrical Ser-
vice v. Pacific Electrical Contractors, 809 F.2d 626 (9th Cir.
1987). The nonmoving Party can meet this burden with any kind
of evidence listed in Federal Rule 56(c), but the pleadings alone
are not enough. Celotex Corp. v. Catrett, 477 US. 317, 106
S.Ct. 2548, 91 L.Ed.2d 265 (1986). All that is required at this
Stage is that sufficient evidence Supporting the claimed factual
29a
dispute be shown to require a factfinder to resolve the parties’
disputing versions of the truth at trial. 7] W. Electrical, 809 F.2d
at 630. The judge is not to weigh conflicting evidence with respect
to disputed material facts, nor Should the judge make credibility
determinations with respect to statements in the affidavits. At
Summary judgment, the judge must view the evidence in the light
most favorable to the nonmoving party. /d.
The Supreme Court has plainly stated that the standard for
summary judgment applies equally to antitrust cases as it does to
any other case. Matsushita Electric Industrial Co. v. Zenith Radio
Corp., 475 U.S. 574, 106 S.Ct. 1348, 89 L.Ed.2d 538 (1986).
Il. Essential Facilities Doctrine!
The essential facilities doctrine imposes on a business that
controls an essential facility the obligation to provide its com-
petitors reasonable access to that facility. Byars v. Bluff City News
Co., 609 F.2d 843, 856 (6th Cir. 1979). Anessential facility is one
which cannot be reasonably duplicated and to which access is
necessary if one wishes to compete. Fishman v. Estate of Wirtz,
807 F.2d 520, 539 (7th Cir. 1986). A refusal to deal in this context
violates section 2 because control of an essential facility can
“extend monopoly power from one stage of production to another.
and from one market into another.” MCI Communications
Corp. v. American Tel. & Tel. Co., 708 F.2d 1081, 1132 (7th Cir.
1983).
A facility or resource is “essential” when competitors must
have access to the facility to meaningfully be able to compete
with the firm controlling the facility. Holmes, 1987 Antitrust Law
Handbook, section 2.06, at 175. The doctrine has been applied to
electric transmission lines, football and basketball stadiums,
downhill ski hills, natural £as pipelines, and local telephone
facilities. To be essential, “‘a facility need not be indispensable; it
is sufficient if duplication of the facility would be economically
1 For the sake of simplicity this section will refer only to American and
SABRE. There are no relevant factual distinctions between the claims against
United and American for purposes of the essential facilities doctrine
30a
infeasible and if denial of its use inflicts a severe handicap on
potential market entrants.” Fishman, 807 F.2d at 539 (quoting,
Hecht v. Pro-Football, Inc., 570 F.2d 982, 992 (D.C. Cir. 1977),
cert. denied, 436 U.S. 956, 98 S.Ct. 3069, 57 L.Ed.2d 1121
(1978)). “The point of the essential facilities doctrine is that a
potential market entrant should not be forced simultaneously to
enter a second market, with its own large capital requirements.”
Fishman, 807 F.2d at 540. A participant in the downstream
market, who also controls a facility which is deemed essential to
the downstream market, has the power to increase the costs of
market entry through its control of the essential facility. The
facility owner has the power to monopolize the market to which
his facility is the “bottleneck.” /d.; Gamco, Inc. v. Providence
Fruit & Produce Bldg., Inc., 194 F.2d 484, 487 (Ist Cir.), cert.
denied, 344 U.S. 817, 73 S.Ct. 11, 97 L.Ed. 636 (1952).
Plaintiff's contend that SABRE is an essential facility for
domestic airlines; that is, SABRE confers exclusive access to 4
large number of travel agents, and all domestic airlines are
dependent on SABRE because no airlines can afford to forgo
access to the SABRE travel agents, therefore, rival CRSs are not
substitutes for SABRE. It is argued that American, as the major
CRS vendor, holds all other airlines captive by virtue of the
essential need for access to the SABRE travel agents.
American contends that this is simply not an essential
facilities case. In a normal case brought under this doctrine, the
facility at issue constitutes a bottleneck to competition in the
downstream market. Control of the bottleneck by a competitor
can foreclose competition in the underlying market. For example,
in United States v. Terminal R.R. Ass'n, 224 U.S. 383, 32 S.Ct.
507, 56 L.Ed. 810 (1912), the railroad combination’s denial of the
use of its terminal facilities to non-member railroads would have
foreclosed “any other reasonable means of entering the city” to
the non-members, making it impossible to gain access to
St. Louis. In the MCI case, foreclosure of access to local
telephone distribution channels precluded MCI from competing
in the long distance telephone service market because access to
the local distribution channels is necessary to providing long
s «ail
3la
distance service. The court stated that, given present technology,
local telephone service is generally regarded as a natural
monopoly and is regulated as such. Therefore, it would not be
economically feasible for MCI to duplicate AT & T’s local dis-
tribution facilities. Such duplication would involve laying mil-
lions of miles of cable and line to individual homes and
businesses, and regulatory authorization could not be obtained for
such an uneconomical duplication. MC/, 708 F.2d at 1133.
Similarly, in Otter Tail Power Co. v. United States, 410 U.S. 366,
93 S.Ct. 1022, 35 L.Ed.2d 359 (1973), a regulated electric utility
refused to sell power wholesale, or to transmit power purchased
from other sources to municipalities which had chosen to own
their own retail distribution systems. The electric utility’s facility
for transmitting electric power was essential to competition in the
downstream market for the retail distribution of electric power.
Again, the facility was along the lines of a natural monopoly. That
is, duplication of the facility would be an inefficient waste of
resources where the one facility is all that is needed, absent
anticompetitive conduct by the facility owner with respect to a
downstream market. The antitrust laws will relieve a competitor
of the need to build its own production facilities only where the
market will not support more than one. Fishman, 807 F.2d at 574
(Easterbrook, dissenting). See, Consolidated Gas Co. of Fla. v.
City Gas Co. of Fla., 665 F. Supp. 1493 (S.D.Fla.1987) (a gas
pipeline was deemed essential based upon the increased costs of
gas which would be caused by the uneconomical duplication of
an existing pipeline).
In Fishman, the Seventh Circuit upheld the district court’s
finding that the Chicago Stadium was the only stadium in the
Chicago Metropolitan area which was suitable for the exhibition
of professional basketball, and that it could not feasibly be dupli-
cated by plaintiffs. Since building a new stadium would cost
$19 million, and the basketball franchise was substantially less
expensive than a stadium, the court held that duplication of the
facility would be unreasonable. On this basis, the court held that
the Chicago Stadium was essential to competition in the market
for the exhibition of professional basketball in Chicago. Fishman,
807 F.2d 539-40. See, Hecht v. Pro-Football, Inc., 570 F.2d 982
32a
(D.C. Cir. 1977), cert. denied, 436 U.S. 956, 98 S.Ct. 3069, 57
L.Ed.2d 1121 (1978) (football stadium in Washington D.C.
deemed essential to market for professional football exhibition).
In this case, there are channels of distribution other than
SABRE because there are computerized reservation systems in
competition with SABRE. Thus, plaintiffs can look to other
systems for alternative channels of distribution and are not forced
to enter the market for CRSs in order to compete in the
_ downstream market of airline transportation. Nevertheless, plain-
tiffs claim that SABRE is essential because the other CRSs are
not effective substitutes for SABRE.
Under ideal market conditions, the absence of an airline
from SABRE would decrease SABRE’s attractiveness to travel
agents and cause them to seek out better systems. Continental,
however, points to a number of market imperfections which
allegedly impair better CRSs from attracting SABRE agents.
American’s contracts with SABRE travel agents contain
provisions which plaintiffs argue make it very difficult for an
agent to switch CRS systems. The contracts contain a SABRE
usage clause (“parity of usage rule”)?, a liquidated damages
provision and roll-over provisions. American’s “minimum of
parity” rule required new subscribers to have at least as many
SABRE Computerized Reservation Terminals (“CRTs”) as there
are non-SABRE CRTs at each location.? American also regularly
employ five year term contracts which contained a provision
requiring a SABRE agent to sign a new five year contract when-
ever any new piece of equipment is installed or even replaced
during the life of the existing contract. Finally, the liquidated
damages provision in the contracts (installed after the anti-bias
rules became effective) is (typically) as follows; 80% of the
agent’s contract fee plus 200 (the average monthly segment
booking per SABRE CRT) multiplied by the $1.75 segment fee
2 The minimum of parity ruled was outlawed by the CAB in 1984.
3 United had a 95% rule, which required 95% of United's bookings
through an Apollo agent to be made through Apollo.
a hl a
33a
multiplied by the number of SABRE CRTs in place multiplied by
the remaining months of the contract.
Plaintiffs continue the attack by arguing that travel agents
have strong economic incentives to carry only one CRS. First, the
installation of a CRS, or additional CRSs, imposes significant
costs on the agency in terms of both equipment and training. For
example, the average SABRE and Apollo subscriber fees per year
per agency location (not agency) in 1986 were $10,596 and
$12,763, respectively. Thus, agents are unlikely to switch to
another CRS unless the costs of conversion are paid for by the
new vendor. Second, the minimum of parity rule constitutes a
contractual restriction on the Subscribing agents use of other
CRSs.
Finally, plaintiffs point out that the airline industry has
always been characterized by narrow operating margins, there-
fore, even slight reductions in sales have a disproportionately
adverse impact on profits and the carrier’s ability to compete.
These contractual provisions and the structure of the air
transportation market are claimed to prevent effective competi-
tion in the CRS market, and consequently, justify plaintiffs’
argument that SABRE is an essential facility to the air transpor-
tation market despite the existence of competing CRSs. Plaintiffs’
point to the conclusions of government regulatory bodies and
Judge Posner’s opinion for the court in United Airlines, Inc. v.
C.A.B., 766 F.2d 1107 (7th Cir. 1985) where the court upheld the
CAB’s antibias rue. In United, the court wrote:
Unless an airline limits its Operations to one small
region, it must, whether or not it has its own compu-
terized reservation system, persuade several of the
largest airlines to list its flights in their [CRS] systems
if it is to have a fair chance of success. It is thus
dependent for an essential facility on what may be its
principal competitors. /d. at 1114.
Judge Posner's opinion has a number of helpful observa-
tions. First, itis necessary to put the case in its proper perspective.
34a
The Seventh Circuit held, as a matter of administrative law, that
the CAB’s exercise of rulemaking authority was within the scope
delegated by Congress through the Federal Trade Commission
Act, section 5, as amended 15 U.S.C. § 45, and the Federal Avia-
tion Act of 1958, section 411, 49 U.S.C. App. § 1381. Under these
Statutory provisions the CAB can forbid anticompetitive practices
“before they become serious enough to violate the Sherman Act.”
United, 766 F.2d at 1114. The court ruled that the Board’s ruling
was “plausible, if not compelling, [and its] rules can not be set
aside as arbitrary and capricious.” Jd. at 1116. Therefore, the
Seventh Circuit did not rule that Apollo was an essential facility,
it merely held that the Board’s analysis was not arbitrary and
capricious in light of its statutory authority. Thus, the Board has
the power to outlaw conduct which may restrain competition.
More interesting, however, are Judge Posner’s comments on
the CRS market:
If the owner of a computerized reservation system
used the system to weaken competition from other
airlines, it is a little hard to see why those airlines
would not simply switch their patronage to a compet-
ing system that was not biased against them. Competi-
tion would (one might have thought) force at least
some of the owners of competing systems to offer
unbiased listings in order to expand the market for
their systems. Even if every airline owner refused,
because of the impact on its air transportation
revenues, to give equal prominence to a competitor's
flights, there is nothing to stop independent companies
from offering a computerized reservation system with
no such inhibitions—and one does.
The court, however, goes on to state that an airline needs to be
listed “‘at least in the largest” CRSs. “Of course, if the owner of
a System charges such a high price that no competing airline will
pay it, the owner is hurt. It not only loses revenues from that
airline; its system will be worth less to travel agents if it contains
less information. But the owner may be able to extract a high
enough price from competitors to slow their growth; indeed, that
35a
may be the purpose of the high prices.” /d. at 1115. In sum, the
CRS vendor will charge as high a price as it can without losing
Participating airlines (and thereby decreasing the attractiveness
of its’ CRS). Similarly, with respect to display bias, the CRS
vendor “hope[s] to gain more business by complicating the
marketing of competing services than it would lose to travel
agents by providing them with less flight information.” /d.
The question is whether the entry barriers to a competing
CRS (with respect to access to SABRE agents) are sufficient to
qualify SABRE as an essential facility. An entry barrier is either
(a) “a condition that makes the long run costs of a new entrant
into the market higher than the long run costs of the existing firms
in the market”, or more broadly, (b) “heavy Start-up costs
required for entry into the market.” Posner, Economic Analysis of
Law, section 10.9, p. 290 (3rd ed. 1986). In a hypothetical market
without any entry barriers, a seller charging more than his mar-
ginal costs (which includes “competitive profits”—profits suffi-
cient to maintain the seller’s investment in the industry) reaps
“monopoly profits” which will attract increased output in the
form of new firms entering the market and increased Output from
firms already in the market. Entry barriers, however, serve to
Stave off increased industry output beyond the threshold point
established in the hypothetical market: that point being when a
seller's price is greater than his marginal costs. The seller's ability
to reap monopoly profits depends upon the significance of the
entry barriers. In this case, the contractual provisions of the
SABRE leases raise the cost of entering the market for access to
SABRE agents. However, the entry barriers do not foreclose
competition in the market. Rather, they raise the cost of entry to
the extent that it is expensive for a travel agent to attain dual-CRS
Capacity.
The significance of the entry barriers, however, are exag-
gerated by plaintiffs. Assuming that American uses SABRE to
weaken competition in the air transportation market by providing
biased information, or by charging exorbitant booking fees, there
will be an increased incentive for travel agents to attain dual or
multiple CRS capability. Moreover, American’s anticompetitive
36a
action will create an incentive for other CRSs to reduce bias
and/or booking fees in an attempt to capture the SABRE agent
market. The costs of making SABRE agents dual-CRS-capable
can be shared by the agents, airlines and CRS vendors, all of
whom have an incentive to widen the market if SABRE is an
unattractive product.
While American may be able to extract supracompetitive
booking fees in the CRS market, and such price increases do
create entry barriers in the air transportation market by raising
competitors’ costs, the entry barrier in the air transportation
market is not significant enough to create a danger of monopo-
lization under the circumstances. Just because defendant may be
extracting monopoly profits in one market does not inevitably
lead to the conclusion that its power in an affected market is-also
significant enough to confer monopoly power in the related
market.
Under Section 2 of the Sherman Act, a firm must provide
reasonabie access to an essential facility in order to prevent that
firm from extending its monopoly power from one market into
another. MCI, 708 F.2d at 1132. The evil at which the doctrine is
aimed is monopolization of the underlying market. In Monsanto
Co. v. Spray-Rite Service Corp., 465 U.S. 752, 104 S.Ct. 1464,
79 L.Ed.2d 775 (1984), the Court recognized that the Sherman
Act contains a “basic distinction between concerted and inde-
pendent action,” and that distinction is embodied in sections |
and 2 of the Act. In Copperweld Corp v. Independence Tube
Corp., 467 U.S. 752, 104 S.Ct. 2739, 81 L.Ed.2d 628 (1984), the
Court considered the policy differences between claims brought
under section 1 and section 2 of the Sherman Act. Section 2
provides:
Every person who shall monopolize, or attempt to
monopolize, or combine or conspire with any other
person or persons, to monopolize any part of the trade
or commerce among the several States . . . shall be
deemed guilty of a felony. 15 U.S.C. § 2.
37a
In contrast, section | provides: “[e]very contract, combination in
the form of trust or otherwise, or conspiracy, in restraint of trade
or commerce among the several States . . . is declared to be
illegal...” 15 U.S.C. § 1.
The “conduct of a Single firm is governed by section 2 alone
and is unlawful only when it threatens actual monopolization.”
Copperweld, 467 U.S. at 767, 104 S.Ct. at 2739, “It is not enough
that a single firm appears to ‘restrain trade’ unreasonably, for
even a vigorous competitor may leave that impression.” Jd. Par-
tially because “it is sometimes difficult to distinguish robust
competition from conduct with long-run anticompetitive effects,
Congress authorized Sherman Act scrutiny of single firms only
when they pose a danger of monopolization.” Id. at 767-68,
104 S.Ct. at 2740: The Jeanery, Inc. v. James Jeans, Inc.,
849 F.2d 1148 (9th Cir. 1988) (“a single firm’s conduct, absent
the danger of monopolization, is not the object of antitrust
scrutiny because to treat it with such scrutiny would heighten ‘the
risk that the antitrust laws will dampen the competitive zeal of a
Single aggressive entrepreneur.’”)
The essential facilities doctrine must be tied to the particular
Statutory provision under which relief js sought. The doctrine
itself is an abstraction designed to assist courts in determining
Whether the statute has been violated. The Starting point of
Statutory construction is the language of the statute itself.
Landreth Timber Co. vy. Landreth, 471 U.S. 681, 105 S.Ct. 2297,
2301, 85 L.Ed.2d 692 (1985); United States v. Hoffman, 794 F.2d
1429, 1431-32 (9th Cir. 1986). The plain meaning of the statute
is controlling “absent a clearly expressed Congressional intention
to the contrary.” Hoffman, 794 F.2d at 1432 (citing, North
Dakota v, United States, 460 U.S. 300, 312, 103 S.Ct. 1095, 1102,
75 L.Ed.2d 77 (1983)). While section i of the Act precludes
conspiracies in “restraint of trade,” section 2 is targeted at
“monopolization.” As the Supreme Court has stated, the section 2
Standard is less stringent than section | because it is often difficult
for a court to distinguish between vigorous competition and
anticompetitive conduct when analyzing the actions of a Single
firm. Copperweld, 467 U.S. at 768, 104 S.Ct. at 2740. Thus, the
38a
Sherman Act authorizes scrutiny of single firms only when they
pose a danger of monopolization. /d. Therefore, when applying
the essential facilities doctrine in the context of section 2 of the
Sherman Act, a facility should be deemed essential to the
downstream market only where control of the facility by a com-
petitor poses a danger of monopolization of the downstream
market.
In this case, there is no danger that American will monopo-
lize the market for air transportation. Looking at the facts in a
light most favorable to the plaintiffs, American’s conduct may
restrain trade4, but it does not threaten monopolization. Even if
“entry barriers” to accessing SABRE agents are substantial
enough to preclude a single airline from withdrawing from
SABRE because SABRE agents will not look to other CRSs (or
other sources of information) when making reservations, there is
no danger that American will monopolize the air transportation
market. As Judge Posner recognized, American is restrained by
the existence of competing CRSs. Although there are costs (entry
barriers) associated with leasing more than one CRS, these costs
only partially insulate American from competition in the SABRE
agent market. “[I]f the owner of a system charges such a high
price that no competing airline will pay it, the owner is hurt. It
not only loses revenues from that airline; its system will be worth
less to travel agents if it contains less information.” Although the
CRS owner may be able to “extract a high enough price from
competitors to slow their growth,” such a restraint of trade does
not violate section 2 of the Act unless it poses a danger of
monopolization. The existence of competing CRSs constitute a
substitute for SABRE and constrain American’s ability to weaken
competition in the air transportation market.
4 That is, American may be able to raise its rival's costs through
imposing monopoly prices in a related market. While the effect in the air
transportation market may be enough to “restrain trade”, it is not enough to
create a danger of monopolization.
5 The parties have noted that under this court's essential facilities
analysis, American's power was deemed to be dissipated by the existence of
competing CRSs, while under the monopoly power and relevant market analysis,
the court has found a factual issue as to whether American's market power is
eee
29a
American has never had more than a 14 percent share of the
air transportation market, Although market share is, in itself, an
insufficient indicator of market power, such a minimal share
precludes a reasonable jury from finding monopolization. “There
is Substantial merit in a presumption that market shares below S()
or 60 percent do not constitute [market] power.” P. Areeda &
H. Hovenkamp, Antitrust Law, section 518.3c (1986 Supp.)
(hereinafter P. Areeda & H. Hovenkamp). A claim that a twelve
to fourteen percent market share confers monopoly power is
absurd, absent a showing that the air transportation market is
characterized by a low elasticity of demand or supply. The large
number of competing airlines belies any contention that the
industry is faced with low elasticity of supply. The court has also
been presented with uncontroverted evidence that the airline
industry is highly competitive from the demand side.
The USAir plaintiffs have argued that requiring a dangerous
probability of successful monopolization of the underlying
market renders the doctrine Superfluous. This argument is not
well taken. First, whenever courts have applied the doctrine, the
facility at issue constituted a bottleneck to competition in the
underlying market which created a danger that the facility owner
would monopolize the underlying market.
Moreover, a competitor's failure to provide its competitors
with access to a facility does not constitute “anticompetitive
conduct” absent an essential facilities doctrine. The general rule
is that “even a firm with monopoly power has no general duty to
engage in a joint marketing program with a competitor.” Aspen
Skiing Co. v. Aspen Highlands Skiing Corp., 472 U.S. 585, 600,
105 S.Ct. 2847, 2856, 86 L.Ed.2d 467 (1985). Thus, a firm with
~ monopoly power has no general duty to help competitors by
“pulling its competitive punches.” Olympia Equip. Leasing v.
Western Union Tel., 797 F.2d 370. 375 (7th Cir. 1986), cert.
denied, 480 U.S. 934, 107-S.Ct. 1574, 94 L.Ed.2d 765 (1987).
limited by the existence of competing CRSs. This distinction is based upon the
different markets at issue: The air transportation market and the CRS or SABRE
market.
40a
However, in some circumstances, failure to cooperate with
a competitor may indicate probable anticompetitive effect where
the monopolist lacks a business justification for its action. Aspen,
105 S.Ct. at 2859-60; Olympia, 797 F.2d at 378. The particular
circumstances in which firms are required to provide a helping
held to its competitors are not well defined in antitrust law. The
essential facilities doctrine can be interpreted as a set of
requirements® triggering a competitor's obligation to cooperate
with a competitor. Absent the essential facilities doctrine, a firm's
refusal to provide its competitors with access to its facility would
not constitute anticompetitive conduct.
Therefore, requiring plaintiffs to show that denial of access
to an essential facility creates a danger of monopolization does
not render the essential facilities doctrine superfluous. Rather, the
doctrine established the conditions for requiring a firm to
cooperate with its competitors and thereby rendering the failure
to provide reasonable access an anticompetitive act under sec-
tion 2. Moreover, satisfaction of the doctrine’s four internal
requirements eliminates the need to prove that the firm had a
specific intent to monopolize.
II. Monopolization’
A. Relevant Service Market
A determination of the relevant market usually requires an
inquiry into the nature of the product, and the geographical area
of effective competition. Oahu Gas Serv., Inc. v. Pacific
Resources, Inc., 838 F.2d 360, 364 (9th Cir. 1988). Plaintiffs
6 The following elements have been deemed necessary to establish
liability under the essential facilities doctrine: (1) control of the essential facility
by a monopolist; (2) a competitor's inability to practically or reasonably duphi-
cate the essential facility; (3) the denial of the use of a facility to a competitor;
and (4) the feasibility of providing the facility. Ferguson v. Greater Pocatello
Chamber of Commerce, 848 F.2d 976, 983 (9th Cir. 1988).
7 This section will refer only to defendant American Airlines for the
sake of simplicity. The analysis is equally applicable to defendant United
Airlines.
4la
claim that the relevant market in this case is the nationwide
market for access to SABRE agents. Defendants argue that the
relevant service market is the nationwide market for access to all
CRS automated travel agents.
A relevant service market is the smallest service market for
which (1) the elasticity of demand and (2) the elasticity of supply
are sufficiently low that a firm with 100% of that market could
profitably reduce output and increase price. “What is called for
is an appraisal of the ‘Cross-elasticity’ of demand in the trade.”
Fount-Wip, Inc. v. Reddi-Wip, Inc., 568 F.2d 1296, 130] (9th Cir.
1978). Thus, products and services which are “reasonably inter-
changeable” for the same or similar uses normally should be
included in the same product market for antitrust purposes.
Kaplan v. Burroughs Corp., 611 F.2d 286, 291 (9th Cir. 1979).
A particular brand may define a relevant market; ‘‘a relevant
submarket in one’s own Products will exist if such a submarket
is (a) sufficiently distinct in commercial reality, and (b) is rela-
tively immune from competition of substitutes, or (c) was ac-
quired by means that show an attempt to monpolize.” United
States v. CBS, Inc., 459 F. Supp. 832 (C.D. Cal. 1978). Asa legal
matter, a firm’s own product can constitute a distinct market only
where the product is “so unique or so dominant” in the market
that control over the product would virtually assure that competi-
lion in the market would be “destroyed.” Bushie v. Stenocord
Corp., 460 F.2d 116, 121 (9th Cir. 1972).
A “market” is “any grouping of sales whose sellers .
could raise prices significantly above the competitive level. If the
Sales of other producers substantially constrain the price-increas-
ing ability of the [seller], they are part of the market.” P. Areeda &
H. Hovenkamp, at 31i-12. It is true that products differing in
brand name may have certain physical or service based differen-
ces which may be substantial. Furthermore, brand recognition
may be substantial in many cases. Consequently, differentiated
products are not perfectly interchangeable for consumers.
“Unlike a perfectly competitive firm, a producer of a successfully
differentiated product can raise his price above that of his rivals
without losing all of his sales.” P Areeda & H. Hovenkamp, at
42a
316. The question is whether “the degree of power inherent in
each differentiated product is sufficient to make each brand a
separate market for . .. monopolization purposes? The answer is
almost uniformly negative.” /d. at 316-17. The reason is, from a
policy perspective, legal rules limiting a monopolist cease to
make sense when applied to every producer uf a differentiated
product. From an economic perspective, producers engage in
product differentiation because they are involved in a highly
competitive market and are merely attempting to compete with
other brands. Product differentiation is a public good created by
competitive markets, and not an indication that competition is
lacking in the product market. /d.
The ultimate question is whether other existing or potential
CRSs significantly constrain the price-raising power of
American. If the answer is yes, then these other CRSs must be
grouped in the same “market” as SABRE.® However, if the other
CRSs do not impair SABRE’s ability to control prices or exclude
competition, then the other CRSs can not be viewed as substitutes
for SABRE.
The Supreme Court has suggested the following factors
when determining the relevant market:
The boundaries of such a submarket? may be deter-
mined by examining such practical indicia as industry
or public recognition of the submarket as a separate
economic entity, the product’s peculiar characteristics
and uses, unique production facilities, distinct cus-
tomers, distinct prices, sensitivity to price changes,
and specialized vendors.
8 This “market” would be the market for access to CRS-automated
travel agents.
9 The term “submarket” is used to refer to a distinct and economically
relevant “market” which is drawn from a broader market. The term submarket
will not be used in this memorandum because the prefix “sub” merely creates
confusion and is superfluous. P. Areeda & H. Hovenkamp, at 312.
43a
Brown Shoe v. United States, 370 U.S. 294, 325, 82 S.Ct. 1502,
1524, 8 L.Ed.2d 510 (1961); Kaplan, 611 F.2d at 292-93. Con-
tinental supports its claim that access to SABRE agents is a
distinct service market by applying these factors.
There is evidence that the industry recognizes access to
SABRE as a separate service from access to other CRSs. The fact
that almost all airlines Participate in virtually all CRSs is evidence
that each airline perceives each CRS as a different service.
Moreover, when United, TWA and American raised their booking
fee to $1.75, no airline elected to Participate in one of the lower
priced CRSs (Eastern’s SystemOne and Delta’s DATAS II had
rates of $.75) and bypass Apollo or SABRE. Rather, all airlines
continued to participate in both Systems. Evidence that American
engaged in price discrimination prior to enactment of the 1984
CAB rules is also evidence that Carries perceive the different
CRSs as constituting different services. Finally, Continental
points to evidence that American set its booking fees without
regard to prices set by other CRS vendors. Despite disparity in
pricing, demand for access to SABRE has not gone down. The
apparent reason, according to Continental, for the low elasticity
of demand is that access to SABRE provides a carrier with
Virtually the only practical access to SABRE-automated travel
agents, since more than 90% of all SABRE agents only use
SABRE.
The evidence amassed by Continental, however, does not
Support its contention that a reasonable jury could not find a
broader market (such as the market for access to all CRS-
automated travel agents) to be relevant in this case. Market
definition is essentially a question of fact dependent upon the
Special characteristics of the industry involved. Oahu, 838 F.2d
at 363 (citations omitted). The evidence provided does not com-
pel a factfinder to conclude that other CRSs do not constrain
American when it establishes booking fees for SABRE.
Continental's argument is based upon a Static reading of the
CRS market. The historical fact that almost ali SABRE agents
have only one CRS and that almost all Carriers participate in
Virtually all of the major CRSs is not indicative of market power.
44a
The apparent low elasticity of demand is meaningless unless it is
complemented by low elasticity of supply.
[Djefining a market. . . on the basis of demand con-
siderations alone is erroneous. The function of defin-
ing a market is to determine that grouping of sales
which, if controlled by a single firm . . ., could charge
noncompetitive prices. But that is not possible if either
demand or supply elasticity are high. Exploitative
prices cannot be maintained on, say, children’s shoes,
if high prices induce consumers to shift to other
products or induce producers of men’s or women’s
shoes to make children’s shoes.
P. Areeda & H. Hovenkamp, at 319.
Thus, although current market conditions suggest low
demand elasticity, the existence of alternative channels of dis-
tribution such as competing CRSs indicate high supply elasticity.
CRSs such as Apollo, PARS, DATAS II, and SystemOne provide
essentially the same services as SABRE, except that SABRE is
used in more travel agencies than the other CRSs. If SABRE
began charging supracompetitive prices, then airlines would
abandon SABRE, causing SABRE-automated travel agents to
look to other CRSs. The existence of the other CRSs, therefore,
constrain American's ability to set supracompetitive prices for
SABRE. The existence of alternative CRSs suggests high supply
elasticity, so there exists at least a factual dispute as to whether
the relevant market is “‘access to SABRE agents.”
The more interesting question is whether the court should
characterize the market for CRS access as the relevant market as
a matter of law. Although market definition is a factual matter, it
is often properly decided on summary judgment because issues
of market definition do not involve questions of motive or intent.
General Business Systems v. North American Phillips Corp.,
699 F.2d 965 (9th Cir. 1983) (affirming granting of summary
judgment for failure to present evidence of a relevant market).
The question is whether a reasonable jury could conclude that
45a
access to SABRE agents is a distinct service market, when viewed
in the light most favorable to plaintiffs
Entry Barriers to Accessing SABRE-Agents
Plaintiffs have presented evidence that certain entry barriers
preclude other CRS vendors from competing with American for
access to SABRE agents. The existence of entry barriers suggest
that elasticity of supply is low, despite the presence of alternative
distribution channels. This conclusion is based upon the alleged
“captive customers” relationship between SABRE and the
SABRE-automated agents, maintained through long-term con-
tracts and high liquidated damage clauses.
As stated earlier, plaintiffs argue that access to SABRE-
automated agents is impaired through contractual provisions and
the costs involved in making travel agents dual-CRS-capable. In
defining a “market” the court must look to all products which
substantially constrain the price-setting ability of the seller. Even
if certain SABRE agents are stuck with long term contracts,
American must make its product attractive to new travel agencies,
SABRE agents whose contracts are expiring, and SABRE agents
who can afford the extra expense of obtaining a second CRS.
SABRE-automated agents can become ex-SABRE-automated
agents as their contracts expire, or as they chose to become dual-
CRS-capable. Competing CRSs can quickly expand output
merely by setting up a terminal at the travel agent's office. Indeed,
the virtual nonexistence of start-up costs!° would permit a com-
peting CRS to bear some of the financial burden of making a
SABRE-agent dual CRS capable.
Defendants argue that plaintiffs’ claim that SABRE is a
separate market for purposes of section 2 must be based upon a
further, unstated, assumption: that SABRE-automated travel
agents have a “captive” group of customers who buy all their air
transportation through the SABRE-agents, even if the SABRE-
agents do not provide a competitive level of service. If consumers
10 Since competing CRS vendors already exist, there is no need for
firms to start from the ground up.
46a
are not somehow held captive by their travel agents, then basic
economic theory holds that they will seek out the best service
available. There is no evidence that consumers are held captive
by travel agents. The consumer's freedom effects the entire sys-
tem so that travel agents will demand better service from its CRS
vendor, and if such service is not given, the agent will either seck
alternative methods for booking flights (other CRSs, direct book-
ing by telephone, etc.), or go out of business and make way for
more competitive travel agents. This competitive pressure con-
strains American from charging supracompetitive prices to the
carriers because the CRS vendor needs to provide access to its
CRS in order to make the service attractive to travel agents.
Therefore, as long as the consumer is not held captive, the CRS
vendor must compete with other CRS vendors. In this case, there
is no evidence that consumers are held captive by travel agents.
Defendants’ theory accurately shows that American is con-
Strained by the existence of competing CRSs. However, the
question is not whether there is any form of constraint, but
whether American is precluded from charging monopoly prices.
While entry barriers exist and impose additional costs for entering
the market, the difficult factual question is whether the barriers
ure high enough to allow monopoly pricing. American may be
able to extract booking fees high enough to slow the growth of
their airline competitors, but low enough to make participation in
the system cost efficient for the carrier. See, United Airlines vy.
C.A.B., 766 F.2d at 1114. The test for monopoly pricing is not
whether participation in the system is cost efficient for the carrier
(it must be, otherwise the carrier would not participate), but
whether the price is significantly higher than the seller’s marginal
cost. The existence of entry barriers for access to SABRE agents
creates a material issue of fact as to whether other CRSs are
effective substitutes for access to SABRE.
The evidence, interpreted in a light most favorable to plain-
tiff, could permit a reasonable jury to conclude that SABRE is a
separate service market because there is evidence that airlines
view each CRS as offering a unique service: access to a particular
set of travel agents. A reasonable jury may conclude from the
i.e
47a
evidence that SABRE automated agents are locked into SABRE
(through contractual provisions) and that American is free to
extract supracompetitive booking fees from Participating airlines,
although the fees are not high enough to justify abandoning the
System. Thus, defendants are able to set booking fees at a
supracompetitive rate, and consumers will not abandon SABRE
agents because the travel agency's services are not effected since
Supracompetitive prices are high enough to slow an airlines
growth, but low enough to remain economically cost-efficient for
the airlines.
B. Elements of Monopolization
The elements of monopolization under section 2 of the
Sherman Act are (1) possession of monopoly power in a relevant
market; (2) wilful acquisition or maintenance (“use”) of that
power, and (3) casual antitrust injury. Catlin v. Washington Ener-
gy Co., 791 F.2d 1343, 1347 (9th Cir. 1986) (citations omitted).
1, Monopoly Power
Monopoly power focuses generally on a firm's ability to
“control prices or exclude competition.” Oahu, 838 F.2d at 366
(citations omitted). Courts have employed the following eviden-
liary methods in order to determine whether a defendant has
market power in the relevant market; proof that defendant
accounts for a high percentage of total firm sales within the
market (“market share”), defendant's actual exercise of price
leadership control over the industry, affirmative actions taken by
defendant that has excluded actual or potential competitors, profit
levels, barriers to competition in the industry that would thwart
new entry at the expansion of existing competitors, and historical
trends within the industry. Holmes, supra, at 148-49,
Inquiries in this area often depend heavily upon market
Share and barriers to entry. Oahu, 838 F.2d at 366. “A firm with
a high market share may be able to exert market power in the short
run, but ‘[s]ubstantial market power can persist only if there are
Significant and continuing barriers to entry.” /d. (quoting,
2 P. Areeda & D. Turner, Antitrust Law, at section 505). A high
48a
market share will not raise an inference of market power in a
market with low entry barriers or other evidence of defendant's
inability to control prices or exclude competitors. Oahu, 838 F.2d
at 366. “By the same token, ‘{a] declining market share may
reflect an absence of market power, but it does not foreclose a
finding of such power.’” /d. (quoting, Greyhound Computer
Corp. v. International Business Machines Corp., 559 F.2d 488,
496 n.18 (9th Cir. 1977), cert. denied, 434 U.S. 1040, 98 S.Ct.
782, 54 L.Ed.2d 790 (1978)).
Market share is used as a surrogate for information which,
if available, would provide a more accurate assessment of a firm's
market power. Thus, if a firm’s market elasticities (supply and
demand) could be shown directly, there would be no need for
extrapolating market power from market share. Landes & Posner,
Market Power in Antitrust Cases, 94 Harv.L.Rev. 938, 953
(1981). If a firm's marginal cost could be ascertained, its exercise
of market power would be revealed merely by subtracting the
price actually charged from the marginal cost of production. /d.
These figures, however, are notoriously difficult (if not impos-
sible) to determine. Therefore, courts look to market share in a
relevant market as an effective surrogate for direct measurement
of market power. P. Areeda & D. Turner, section 507, at 330-31. :
If the relevant market may be access to SABRE agents, then
defendant controls 100% of the market, and included in the
determination of “relevant market” is a finding that other CRSs
may not be effective substitutes for SABRE. Thus, there is a
material issue of fact as to whether SABRE has market power
because there is a material issue as to whether access to SABRE
automated agents is a relevant market.
If the relevant market is the national CRS market, then
plaintiffs must show that American has market power despite its
relatively small share of the market. SABRE’s share of Com-
puterized Reservation Terminals has never exceeded 44.2%, and
laa cel
49a
it appears to be declining.!! Plaintiffs argue, however, that the
market share figures do not accurately represent American’s
market power. Thus, plaintiffs point to the actual exercise of
market power as evidence of American's monopoly power.
Evidence of Market Power
First of all, there is direct evidence of the defendants’
exercise of monopoly power in the CRS market. The recent
Department of Transportation Report shows that defendants price
booking fees above marginal cost. The report indicates that
SABRE'’s booking fees equal 233 percent of their average costs
for producing reservations during 1986, and Apollo's booking fee
constitutes 192 percent of its costs for producing reservations.
These results, however, do not mandate a finding of market
power, as a matter of law, because the Report itself details the
complications in allocating costs between booking transactions
and supporting agency subscribers. Nevertheless, these factual
findings preclude the court from finding, as a matter of law, that
defendants do not have market power in the CRS market.
Plaintiffs also point to evidence that American engaged in
price discrimination prior to the enactment of the 1984 CAB
rules.!? Price discrimination is “a term that economists use to
describe the practice of Selling the same product to different
customers at different prices even though the cost of sale is the
same to each of them.” R. Posner, Antitrust Law, 63 (1976). Price
discrimination in sales of the same product can not last long in a
competitive market because other sellers of the same product
ll CRS Vendors’ Shares of CRTs
Year SABRE _ Apollo SystemOne Pars DATAS II Total
1980 342.0% 40.6% O% 17.4% O%X 100%
1981] 44.) 39.8 4 15.6 0 100
1982 44.2 36.5 3.9 14.4 9 100
1983 40.9 32.6 rie 14.8 4.4 100
1984 40.3 30.3 9.0 hey 6.6 100
1985 39.7 29.8 11.0 eee. 7.4 100
12 The CAB rules require uniform booking rates
50a
have an incentive to sell the product at a competitive rate to the
victims of price discrimination. R. Posner, Antitrust Law, at 63
(“persistent price discrimination is very good evidence of
monopoly because it is inconsistent with a competitive market”).
Therefore, price discrimination usually can not occur in a com-
petitive market for very long. P. Areeda & D. Turner, section 513,
at 341-42; Coal Exporters Ass'n of the United States, Inc. v.
United States, 745 F.2d 76, 91 (D.C. Cir. 1984), cert. denied,
397 U.S. 907, 105 S.Ct. 2151, 85 L.Ed.2d 507 (1985) (“it is well
established that the ability of a firm to price discriminate is an
indicator of significant monopoly power”).
There is evidence that American engaged in price dis-
crimination. For example, Eastern Airlines became a co-host on
SABRE in March 1981, at a fee of 24 cents per booking. Delta
Airlines, which competed with American at the Dallas/Ft. Worth
hub, became a participating carrier on SABRE in October 1982
only after agreeing to a fee of $1.32. New York Air agreed to pay
a $2.00 booking fee in December 1981.
The issue in both the market definition and monopoly power
area is whether American is constrained from charging monopoly
prices by the existence of alternative distribution channels. The
ability to engage in price discrimination is an indication that
American has market power. Whether the degree of market power
rises to the level of monopoly power, however, is a detailed
factual question which involves a weighing of the evidence. In
response to charges of price discrimination, American argues that
different prices were the result of individually negotiated con-
tracts where some airlines had more bargaining power based upon
the benefits to American created by their participation in SABRE.
In this case, evidence of price discrimination is not a com-
pelling indication of market power. In a typical case of price
discrimination, the value of the product in issue is not effected by
the purchase of the product. That is, the fact that Buyer purchases
a widget does not increase the value of the widget such that the
market value of the widget increases because of the purchase by
the particular Buyer. However, the value of SABRE is enhanced
by each subscriber because the number of subscribers directly
Sla
increases the market value of the product to travel agents, and
consequently, to other airlines. In effect, a major airline gives
American something of value merely by subscribing to SABRE.
A lesser airline's participation does not increase the value of the
CRS as much because that flight information is not as valuable
to the CRS. Therefore, the Subscription price does not reflect
American's entire compensation for providing SABRE services
to its subscriber.
The evidence shows that Eastern became a co-host at a fee
of 24 cents per booking in March 1981]. SABRE'’s booking fee
increased, so that New York Air was charged a $2.00 booking fee
in December 1981, and Delta was charged $1.32 per booking in
October 1982. However, neither New York Air nor Delta became
“co-hosts”, and their Participation began after SABRE had estab-
lished itself in the market. In 1981 and 1982 the CRS market was
just establishing itself, and PARS was really the only other CRS,
aside from Apollo and SABRE, in the market.!3 Above cost
pricing and price discrimination is expected at this stage of
market development. If the pricing was in fact Supra-competitive
it would serve to attract new entrants into the market. In fact, such
new entry did take place when DATAS II and SystemOne entered
the market and began to chip away at SABRE’s and Apollo's
market shares. !4
Defendant's exercise of price discrimination supports
plaintiffs’ allegation that defendant had market power, although
under the circumstances it is not compelling. A reasonable jury
could conclude that defendant's exercise of price discrimination
was indicative of market power, however, a reasonable jury could
also come to the opposite conclusion.
Finally, whether the relevant market is deemed to be the
market for access to SABRE automated travel agents, or the
13 SystemOne was just beginning in 1981, and DATAS II began in
1982.
14 Apollo's market share has dropped approximately 10% since
SystemOne and DATAS II entered the market. SABRE has fallen from a high
water mark of 44.2% in 1982 to 39.7 in 1985.
52a
market for access to CRS automated travel agents, plaintiffs have
presented evidence indicating that competing CRSs may not be
effective substitutes for SABRE. Thus, the discussion relating to
whether SABRE is a distinct service market also supports
plaintiffs’ argument that defendants have monopoly power in the
CRS market. The evidence indicates that the other CRSs may not
constrain SABRE since the other CRSs are not substitutes for
SABRE. Although not compelling, the evidence precludes a find-
ing that defendants do not have monopoly power as a matter of
law.
2. Wilful Acquisition or Maintenance of that Power
The second element of monopolization under section 2 of
the Sherman Act is “the wilful acquisition or maintenance of
[monopoly] power as distinguished from growth or development
as a consequence of superior product, business acumen, or
historic accident.” United States v. Grinnell, 384 U.S. 563,
570-71, 86 S.Ct 1698, 1704, 16 L.Ed.2d 778 (1966); Oahu, 838
F.2d at 367-68. The question of whether conduct is anticompeti-
tive is a question of law. Oahu, 838 F.2d at 368 (reversing
judgment against defendant monopolist on the ground that con-
duct was not anticompetitive as a matter of law).
Section 2 of the Sherman Act does not prohibit “monopoly”
itself (“monopoly in the concrete”), Standard Oil Co. of New
Jersey v. United States, 221 U.S. 1, 62, 31 S.Ct. 502, 516, 55
L.Ed. 619 (1911); rather, it prohibits conduct directed at
“smothering competition.” Berkey Photo, Inc. v. Eastman Kodak,
Inc., 603 F.2d 263, 275 (2d Cir. 1979). Conduct which may not
be unlawful in itself may be illegal when done by a monopolist
because it tends to destroy competition. Lorain Journal & Co. v.
United States, 342 U.S. 143, 72 S.Ct. 181, 96 L.Ed. 162 (1951).
Plaintiffs contend that American engaged in predatory pric-
ing through which it attained its monopoly power. “Predatory
pricing” refers to a firm’s attempt to drive a competitor out of
business, or to discourage a potential competitor from entering
the market, by selling its output at an artificially low price. The
theory is that once the rival has been dispatched from the market,
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the predator will be able to reap monopoly profits which will more
than pay for the losses incurred duri ng the predatory period. Price
reductions that constitute a legitimate, “competitive response” to
market conditions are competitive, not predatory. William Inglis
and Sons Baking Co. v. ITT Continental Baking Co., 668 F.2d
1014, 1031 (9th Cir. 1981), cert. denied, 459 US. 825, 103
S.Ct. 58, 74 L.Ed.2d 61 (1982). “Pricing is predatory only where
the firm forgoes short-term profits in order to develop a market
position such that the firm can later raise prices and recoup lost
profits . . .” Janich Bros., Inc. v. American Distilling Co., 570
F.2d 848, 856 (9th Cir.!1977), cert. denied, 439 US. 829, 99
S.Ct. 103, 58 L.Ed.2d 122 (1978),
While the Ninth Circuit has adopted the Areeda-Turner
theory, it has also modified the test. Inglis, 668 F.2d at 1032
(citing cases). The general rule is that a price should be con-
sidered predatory “if its anticipated benefits depend on its
tendency to eliminate competition.” Jnglis, 668 F.2d at 1034. If
the justification for a price reduction did not depend upon this
anticipated effect, then it does not Support a claim of illegal
monopolization or attempted monopolization. Predatory pricing
may be proven, without reference to evidence of subjective intent,
by examining the relationship between the defendant's prices and
costs. “But such proof must tend to show that the anticipated
benefits of the prices, at the time they were set, depended on their
anticipated destructive effect upon competition and the conse-
quent enhanced market position of the defendant.” Inglis, 668
F.2d at 1034.15 Ultimately, “cost-based” inquiries serve merely
as “an aid in determining the ultimate question: Did the justifica-
tion for the defendant's price depend upon its anticipated destruc-
tive effect on competition, or was the price justified as a
reasonably calculated means of maximizing profits minimizing
losses, or achieving some other legitimate end?” Inglis, 668 F.2d
at 1038. However, the cost-based analysis establishes the burden
15 The court not
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