Opinion

Peter Murphy v. Millennium Radio Grp

  • 650 F.3d 295
Court
Court of Appeals for the Third Circuit
Filed
Jun 14, 2011
Status
Published
Cited by
0 cases
Authority
More cited than 10.6%

finding verbatim republication of key portions of Gerald Ford‟s memoirs not to be fair use

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  • finding verbatim republication of key portions of Gerald Ford‟s memoirs not to be fair use

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The opinion

PRECEDENTIAL

UNITED STATES COURT OF APPEALS

FOR THE THIRD CIRCUIT

_____________

No. 10-2163

_____________

PETER MURPHY,

Appellant,

v.

MILLENNIUM RADIO GROUP LLC; CRAIG CARTON;

RAY ROSSI

_____________

On Appeal from the United States District Court

for the District of New Jersey

(No. 08-cv-1743)

District Judge: Honorable Joel A. Pisano

___________

Argued January 25, 2011

1

Before: FUENTES and CHAGARES, Circuit Judges; POLLAK,

District Judge*

(Opinion Filed: June 14, 2011)

Maurice Harmon (argued)

Harmon & Seidman, LLC

The Pennsville School

533 Walnut Drive

Northampton, PA 18067

Attorney for Appellant

David S. Korzenik (argued)

Miller Korzenik Sommers LLP

488 Madison Ave.

New York, NY 10022

Thomas J. Cafferty (argued)

Gibbons P.C.

One Gateway Center

Newark, NJ 07102-5310

Attorneys for Appellee

*

The Honorable Louis H. Pollak, Senior District Judge for

the United States District Court for the Eastern District of

Pennsylvania, sitting by designation.

2

OPINION OF THE COURT

Fuentes, Circuit Judge:

Peter Murphy (“Murphy”) has filed an appeal from the

decision of the District Court granting summary judgment to

Millennium Radio Group, Craig Carton, and Ray Rossi (the

“Station Defendants”) on Murphy‟s claims for violation of

the Digital Millennium Copyright Act (“DMCA”), copyright

infringement, and defamation under state law. For the

reasons given below, we reverse on all counts.

I.

Background

In 2006, Murphy was hired by the magazine New

Jersey Monthly (“NJM”) to take a photo of Craig Carton and

Ray Rossi, who at the time were the hosts of a show on the

New Jersey radio station WKXW, which is owned by

Millennium Radio Group. NJM used the photo to illustrate an

article in its “Best of New Jersey” issue naming Carton and

Rossi “best shock jocks” in the state. The photo (“the

Image”) depicted Carton and Rossi standing, apparently nude,

behind a WKXW sign. Murphy retained the copyright to the

Image.

An unknown employee of WKXW then scanned in the

Image from NJM and posted the resulting electronic copy to

the WKXW website and to another website, myspacetv.com.

3

The resulting image, as scanned and posted to the Internet,

cut off part of the original NJM caption referring to the “Best

of New Jersey” award. It also eliminated NJM‟s gutter credit

(that is, a credit placed in the inner margin, or “gutter,” of a

magazine page, ordinarily printed in a smaller type and

running perpendicular to the relevant image on the page)

identifying Murphy as the author of the Image. The WKXW

website invited visitors to alter the Image using photo-

manipulation software and submit the resulting versions to

WKXW. A number of visitors eventually submitted their

versions of the photo to WKXW, and it posted 26 of those

submissions to its site. The Station Defendants never

received Murphy‟s permission to make use of the Image.

When Murphy discovered the Image on the WKXW

website, he communicated, via his attorney, with WKXW,

demanding that the alleged infringement cease. Shortly

thereafter, Carton and Rossi made Murphy the subject of one

of their shows, allegedly stating that one should not do

business with him because he would sue his business

partners. They also allegedly implied that Murphy, who

identifies himself as a married heterosexual and the natural

father of children, was a homosexual.

In April 2008, Murphy sued the Station Defendants for

violations of § 1202 of the Digital Millennium Copyright Act

of 1998 (“DMCA”), copyright infringement under the

Copyright Act, 17 U.S.C. § 101 et seq., and defamation under

New Jersey law. Murphy then served various discovery

requests upon the Station Defendants, including deposition

requests for Carton and Rossi and a corporate representative

of Millennium Radio Group. At the behest of both Murphy

and the Station Defendants, a number of delays in the

4

discovery process followed. The magistrate judge held a

conference with the parties after the end of the discovery

period designated in the original case-management schedule,

at which point only limited discovery had actually taken

place. At that conference, the judge set a June 2009 deadline

for the Station Defendants to file a motion to dismiss for

failure to state a claim with respect to both the defamation

and the DMCA claims.

1

In May 2009, Murphy served additional discovery

requests on the Station Defendants, who, in response,

requested a stay of discovery while the motion to dismiss was

pending. The magistrate judge granted this stay.

The Station Defendants then filed a motion for

summary judgment on all claims. In response, Murphy filed

a motion pursuant to Fed. R. Civ. P. 56(f) (now Fed. R. Civ.

P. 56(d)), with accompanying affidavit, requesting additional

discovery before the resolution of any summary judgment

motions.

In March 2010, the District Court denied Murphy‟s

motion pursuant to Fed. R. Civ. P. 56(f) and granted the

Station Defendants‟ motion for summary judgment on all

1

Murphy describes this in the current briefing as a motion to

dismiss. Some of the papers suggest that it was scheduled as

a motion for summary judgment. The difference is

inconsequential for our purposes.

5

counts. Murphy now appeals the grant of summary judgment

on all counts.2

II.

Discussion

A. DMCA claim

Murphy argues that, by reproducing the Image on the

two websites without the NJM credit identifying him as the

author, the Station Defendants violated the Digital

Millennium Copyright Act. The DMCA was passed in 1998

to address the perceived need of copyright owners for “legal

sanctions” to enforce various technological measures they had

adopted to prevent the unauthorized reproduction of their

works. See Microsoft Corp. v. AT&T Corp., 550 U.S. 437,

458 (2007). It also served “to conform United States

copyright law to its obligations under two World Intellectual

Property Organization („WIPO‟) treaties, which require

contracting parties to provide effective legal remedies against

the circumvention of protective technological measures used

by copyright owners.” MDY Indus. v. Blizzard Entm’t, Inc.,

629 F.3d 928, 942 (9th Cir. 2010).

2

The District Court had jurisdiction pursuant to 28 U.S.C. §§

1331 and 1367. We have jurisdiction under 28 U.S.C. §

1291. Our review of the District Court‟s grant of summary

judgment is plenary, which means that we will affirm only if

there are no genuine issues of material fact and the moving

party is entitled to judgment as a matter of law. Noel v.

Boeing Co., 622 F.3d 266, 270 n.4 (3d Cir. 2010).

6

The most well-known provision of the DMCA, § 1201,

grants a cause of action to copyright owners for the

“circumvent[ion of] a technological measure that effectively

controls access to a work.” 17 U.S.C. § 1201(a)(1)(A).3

Thus, for example, if a movie studio encrypts a DVD so that

it cannot be copied without special software or hardware, and

an individual uses his own software to “crack” the encryption

and make copies without permission, the studio may pursue

the copier both for simple infringement under the Copyright

3

Section 1201 provides:

(a) Violations regarding circumvention of

technological measures.—

(1)(A) No person shall circumvent a

technological measure that effectively controls

access to a work protected under this title...

(3) As used in this subsection--

(A) to „circumvent a technological measure‟

means to descramble a scrambled work, to

decrypt an encrypted work, or otherwise to

avoid, bypass, remove, deactivate, or impair a

technological measure, without the authority of

the copyright owner; and

(B) a technological measure „effectively

controls access to a work‟ if the measure, in the

ordinary course of its operation, requires the

application of information, or a process or a

treatment, with the authority of the copyright

owner, to gain access to the work.

7

Act and, separately, for his circumvention of the encryption,

which is a “technological measure” designed to “control . . .

access to” the DVD, under the DMCA. See Universal City

Studios, Inc. v. Corley, 273 F.3d 429, 444 (2d Cir. 2001).

Before the passage of the DMCA, the studio would have had

only a cause of action under the Copyright Act. The DMCA

has been criticized in some circles for its “potentially

overbroad scope . . . and its ability to chill legitimate and, in

some cases, constitutionally protected speech.” G.

Parchomovsky & P. Weiser, Beyond Fair Use, 96 Cornell

Law Review 91, 104 (2010).4

Murphy‟s claim against the Station defendants

involves § 1202 of the DMCA, which deals with “copyright

management information” (“CMI”). Section 1202(b)

provides in part:

No person shall, without the authority of the

copyright owner or the law—

(1) intentionally remove or alter any copyright

management information, [or]

[...]

4

Some courts have held, for instance, that the DMCA

substantially narrows the protection offered by the “fair use”

affirmative defense to copyright infringement by permitting

plaintiffs to bring causes of action for circumvention even

when they cannot bring causes of action for infringement.

See MDY Indus. v. Blizzard Entm’t, Inc. 629 F.3d 928, 950-52

(9th Cir. 2010); contra Chamberlain Group, Inc. v. Skylink

Techs. Inc., 381 F.3d 1178, 1203 (Fed. Cir. 2004).

8

(3) distribute, import for distribution, or

publicly perform works, copies of works, or

phonorecords, knowing that copyright

management information has been removed or

altered without authority of the copyright owner

or the law, knowing or, with respect to civil

remedies under section 1203, having reasonable

grounds to know, that it will induce, enable,

facilitate, or conceal an infringement of any

right under this title.

Section 1202(c) then defines “copyright management

information” as certain types of “information conveyed in

connection with copies . . . of a work . . ., including in digital

form, . . . : (2) [t]he name of, and other identifying

information about, the author of a work . . . .”5

Murphy‟s argument is straightforward. He contends

that the NJM gutter credit identifying him as the author of the

Image is CMI because it is “the name of . . . the author of [the

Image]” and was “conveyed in connection with copies of [the

Image].” By posting the Image on the two websites without

the credit, therefore, the Station Defendants “remove[d] or

alter[ed]” CMI and “distribute[d]” a work knowing that its

CMI had been “removed or altered” in violation of § 1202.6

5

Only the type of information identified in subsection (2) is

at issue in this case.

6

Because the District Court rejected Murphy‟s argument on

this point, it did not consider whether summary judgment was

appropriate on the other elements of a § 1202 claim, such as

whether the Station Defendants acted knowing that the

removal would induce or enable infringement. Thus,

9

The Station Defendants, on the other hand, insist that

one cannot read § 1202 in isolation, but must interpret it in

conjunction with § 1201 and in light of the legislative history

of the DMCA to impose an additional limitation on the

definition of CMI. They argue that the chapter as a whole

protects various kinds of automated systems which protect

and manage copyrights. Specifically, § 1201 covers the

systems (the “technological measures” discussed above) that

protect copyrighted materials and § 1202 covers the systems

that manage copyrighted materials (such as the name of the

author of a work). Therefore, they conclude, despite the

apparently plain language of § 1202, information like the

name of the author of a work is not CMI unless it also

functions as part of an “automated copyright protection or

management system.” In other words, to remove, as the

Station Defendants did, a printed credit from a magazine

photograph which was then posted to a website does not

violate § 1202, because the credit, although apparently

meeting the definition of § 1202(c)(2), was not part of an

“automated copyright protection or management system.”

They claim that both the legislative history of the DMCA and

the language of the World Intellectual Property Organization

treaties which the DMCA implemented support such a

reading. Viewed thus, the Station Defendants argue, § 1202

will be seen not to apply to Murphy‟s name as it appeared in

the gutter credit near the Image.

We are not aware of any other federal appellate courts

which have considered whether the definition of “copyright

although the Station Defendants attempt to raise that issue

now, we take no position on it at this time.

10

management information” should be restricted to the context

of “automated copyright protection or management

systems.”7 We begin, as we must, with the text of § 1202.

“Because it is presumed that Congress expresses its intent

through the ordinary meaning of its language, every exercise

of statutory interpretation begins with an examination of the

plain language of the statute . . . . When the statute‟s language

is plain, the sole function of the courts—at least where the

disposition required by the test is not absurd—is to enforce it

according to its terms.” Alston v. Countrywide Fin. Corp.,

585 F.3d 753, 759 (3d Cir. 2009) (citations, quotations marks,

and parentheticals omitted). The exception to this rule is

narrowly cast. “Generally, where the text of a statute is

unambiguous, the statute should be enforced as written and

only the most extraordinary showing of contrary intentions in

the legislative history will justify a departure from that

language.” In re Philadelphia Newspapers, LLC, 599 F.3d

298, 314 (3d Cir. 2010) (internal quotation marks and citation

omitted).

There is nothing particularly difficult about the text of

§ 1202. Even the Station Defendants, and the courts whose

decisions they cite, do not contend that § 1202 is, in itself,

7

The district courts which have considered the question to

date have reached different conclusions. Some have indeed

adopted the Station Defendants‟ reading of § 1202. See, e.g.,

IQ Group v. Wiesner Pub., LLC, 409 F. Supp. 2d 587 (D.N.J.

2006); Textile Secrets Int’l, Inc. v. Ya-Ya Brand, Inc., 524 F.

Supp. 2d. 1184, 1198 (C.D. Cal. 2007). A number of others,

however, have rejected it. See, e.g., Agence France Presse v.

Morel, --- F. Supp. 2d ---, 2011 WL 147718, at *9 (S.D.N.Y.

Jan. 14, 2011).

11

ambiguous or unclear. Read in isolation, § 1202 simply

establishes a cause of action for the removal of (among other

things) the name of the author of a work when it has been

“conveyed in connection with copies of” the work. The

statute imposes no explicit requirement that such information

be part of an “automated copyright protection or management

system,” as the Station Defendants claim. In fact, it appears

to be extremely broad, with no restrictions on the context in

which such information must be used in order to qualify as

CMI. If there is a difficulty here, it is a problem of policy,

not of logic. Such an interpretation might well provide an

additional cause of action under the DMCA in many

circumstances in which only an action for copyright

infringement could have been brought previously. Whether

or not this result is desirable, it is not absurd, as might

compel us to make a more restrictive reading of § 1202‟s

scope.8

8

The Station Defendants argue that this interpretation would

cause the DMCA to “swallow up” the Copyright Act,

effectively making the latter redundant. In fact, if an

infringer merely copies an entire work whole—as in the

example above of a pirated film on DVD—Section 1202 will

probably not be implicated, as the infringer will not have

removed or altered any CMI. The Station Defendants point

out that most fair uses will involve the removal of CMI.

However, unlike § 1201, § 1202 applies only when a

defendant knows or has reasonable grounds to know that the

removal will “induce, enable, facilitate, or conceal” an

infringement. Thus, those intending to make fair use of a

copyrighted work are unlikely to be liable under § 1202.

12

The Station Defendants argue that to read § 1202 by

itself is to take too narrow a view of the “plain language” of

the statutory text. When interpreting statutory language, we

must examine the statute as a whole, rather than considering

provisions in isolation. Samantar v. Yousuf, --- U.S. ---, 130

S. Ct. 2278, 2289 (2010). However, nothing in § 1201, the

provision regarding circumvention of “technological

measures” discussed above to which the Station Defendants

point most insistently, restricts the meaning of CMI in § 1202

to information contained in “automated copyright protection

or management systems.” Section 1201 does not mention

“copyright management information”; in fact, it does not refer

to § 1202 at all. Neither does it contain the phrase

“automated copyright protection or management systems.”9

Similarly, § 1202 does not refer to § 1201, and the definition

of CMI is located squarely in § 1202.

If, in fact, § 1201 and § 1202 were meant to have such

interrelated interpretations, it is peculiar that there is no

explicit indication of this in the text of either provision.

Instead, to all appearances, § 1201 and § 1202 establish

independent causes of action which arise from different

conduct on the part of defendants, albeit with similar civil

remedies and criminal penalties. It may strike some as more

intellectually harmonious to interpret the prohibition of

removal of CMI in § 1202 as restricted to the context of §

1201, but nothing in the text of § 1201 actually dictates that it

9

The Station Defendants do not argue that “technological

measures,” as defined in § 1201, are the same as “automated

copyright protection or management systems.”

13

should be taken to limit the meaning of “copyright

management information.”10

As for the purpose of the statute as a whole, it is

undisputed that the DMCA was intended to expand—in some

cases, as discussed above, significantly—the rights of

copyright owners. The parties here differ only as to their

conclusions regarding the extent to which the DMCA

expanded those rights. Murphy‟s definition of CMI provides

for a significantly broader cause of action than the Station

Defendants‟ does. However, the Station Defendants can

point to nothing in the statute as a whole which compels the

adoption of their reading instead of Murphy‟s. In short,

considering the purpose of the statute does not provide us

with meaningful guidance in this case.

As discussed above, therefore, in accordance with In

re Philadelphia Newspapers, we must look to the legislative

history of the DMCA only for that “extraordinary showing of

contrary intentions” which would justify rejecting a

straightforward reading of § 1202. 599 F.3d at 314 (holding

that a narrow exception to the plain meaning rule applies in

the “rare cases [where] the literal application of a statute will

produce a result demonstrably at odds with the intentions of

10

The Station Defendants point out that the title of the

chapter to which § 1201 and § 1202 belong is “Copyright

Protection and Management Systems.” However, “[i]t is a

well-settled rule of statutory interpretation that titles and

section headings cannot limit the plain meaning of statutory

text where that text is clear.” M.A. ex rel. E.S. v. State-

Operated Sch. Dist. of the City of Newark, 344 F.3d 335, 348

(3d Cir. 2003).

14

its drafters” (citing United States v. Ron Pair Enters. Inc., 489

U.S. 235, 242 (1989))). The Station Defendants rely on the

survey of the legislative history undertaken by the courts in

IQ Group v. Wiesner Pub., LLC, 409 F. Supp. 2d 587 (D.N.J.

2006) and Textile Secrets Int’l, Inc. v. Ya-Ya Brand, Inc., 524

F. Supp. 2d. 1184, 1198 (C.D. Cal. 2007). The IQ Group

decision placed most emphasis on a “white paper” of the

working group of the Information Infrastructure Task Force

(IITF), the organization that produced the first draft of §§

1201 and 1202. This white paper reported that

A combination of file- and system-based access

controls using encryption technologies, digital

signatures and steganography are . . . employed

by owners of works to address copyright

management concerns. . . . To implement these

rights management functions, information will

likely be included in digital versions of a work

(i.e., copyright management information) to

inform the user about the authorship and

ownership of a work . . . .

409 F. Supp. 2d at 594 (emphasis added). Thus, the IQ

Group court concluded, the paper “understood „copyright

management information‟ to be information . . . that is

included in digital versions of the work so as to implement

„rights management functions‟ of „rights management

systems.‟” Id. at 595. And, as the text of § 1202 was not

altered before its adoption by Congress, the court found that

this gave a clear indication of Congressional intent. Id. at

594-95. Additionally, the Senate Committee Report to §

1202 describes CMI as including “such items as the title of

the work, the author . . . CMI need not be in digital form, but

CMI in digital form is expressly included.” Id. at 596.

15

The Textile Secrets court also looked to the World

Intellectual Property Organization treaties that the DMCA

was intended to implement. The WIPO treaties use a term

“rights management information” and define it as

“information which identifies the work, the author of the

work . . . when any of these items of information is attached

to a copy of a work or appears in connection with the

communication of a work to the public.” See, e.g., WIPO

Copyright Treaty Art. 12 (adopted Dec. 20, 1996), available

at

http://www.wipo.int/treaties/en/ip/wct/trtdocs_wo033.html#P

89_12682. They require that parties to the treaties provide

adequate remedies against the “remov[al] or alter[ation of]

any electronic rights management information without

authority.” Id. (emphasis added) The Textile Secrets court

concluded that “electronic rights management information” as

used in the WIPO treaties and “copyright management

information” as used in § 1202 must be coterminous in

meaning. 524 F. Supp. 2d at 1198. Therefore, it found,

“copyright management information” must be electronic. Id.

While this analysis has some force, in the end, the

strongest case which the Station Defendants can make is that

the legislative history of the DMCA is consistent with its

interpretation, not that it actually contradicts the reading

advocated by Murphy. The IITF white paper describes CMI

as “information [that] will likely be included in digital

versions of a work . . . to inform the user about the authorship

and ownership of a work.” IQ Group, 409 F. Supp. 2d at 594.

This description leaves the question of just how that

information will be included—that is, whether it must be used

in some form of “an automated copyright protection or

16

management system” or whether it can be conveyed by other

means—entirely open.

Similarly, the WIPO treaties‟ definition of “electronic

rights management information” is “information [that] will

likely be included in digital versions of a work . . . to inform

the user about the authorship and ownership of a work.”11

Although this definition occurs in the context of a broader

discussion of systems that control access to copyrighted

works, it does not require that “electronic rights management

information” be embedded in such systems.12 In addition,

neither the WIPO treaties nor the DMCA indicate the precise

relationship between the concepts of CMI and “electronic

rights management information” as discussed in the treaties.

The Station Defendants argue that their meanings must be

identical, but Congress was certainly free, in implementing

the WIPO treaties, to define “copyright management

information” more broadly than “electronic rights

management information.”13

11

The Station Defendants agree with Murphy that, whatever

CMI is, it is not necessary for it to be “digital.” For example,

they concede that a bar code printed in ink on a paper label

might be CMI.

12

Again, the Station Defendants do not argue that CMI must

be presented in “electronic” form, only that it function in

connection with an electronic (or automated; the Station

Defendants treat the terms as interchangeable, though they are

not) copyright protection or management system.

13

There is even a textual argument that Congress did so. The

DMCA‟s definition of “copyright management information”

uses language very similar to that of the WIPO treaties‟

17

definition of “rights management information” (without a

reference to a medium or format). Compare

information conveyed in connection with copies

. . . of a work . . ., including in digital form, . . .

: (2) [t]he name of, and other identifying

information about, the author of a work . . .

17 U.S.C. § 1202(c) (the DMCA‟s definition of “copyright

management information” with respect to author-identifying

information) with

information which identifies the . . . author of

the work . . . when [this] information is attached

to a copy of a work or appears in connection

with the communication of a work . . .

WIPO Copyright Treaty Art. 12(2) (the WIPO treaties‟

definition of “rights management information” for the same).

The WIPO treaties then go on (as the DMCA does not) to

impose certain requirements concerning only electronic rights

management information, which implies that “rights

management information” might well exist in other forms. It

might therefore be argued that the DMCA‟s definition of

“copyright management information” tracks the more

expansive WIPO definition of “rights management

information,” rather than WIPO‟s narrower (if still not clearly

defined) “electronic rights management information.” If so,

then arguments about whether the WIPO treaties intended to

require electronic rights management information to function

as part of “an automated copyright protection or management

system” are irrelevant.

18

Thus, while it is possible to read the legislative history

to support the Station Defendants‟ interpretation of CMI, that

history does not provide the “extraordinary showing of

contrary intentions” which would compel us to disregard the

plain language of the statute. This is especially so because

the Station Defendants are essentially asking us to rewrite §

1202 to insert a term—that is, “automated copyright

protection or management system”—which appears nowhere

in the text of the DMCA and which lacks a clear definition.

We would need compelling justification indeed to adopt such

a statutorily-unmoored interpretation.

Therefore, we find that CMI, as defined in § 1202(c),

is not restricted to the context of “automated copyright

protection or management systems.” Rather, a cause of

action under § 1202 of the DMCA potentially lies whenever

the types of information listed in § 1202(c)(1)-(8) and

“conveyed in connection with copies . . . of a work . . .

including in digital form” is falsified or removed, regardless

of the form in which that information is conveyed. In this

case, the mere fact that Murphy‟s name appeared in a printed

gutter credit near the Image rather than as data in an

“automated copyright protection or management system”

does not prevent it from qualifying as CMI or remove it from

the protection of § 1202.14

B. Copyright infringement claim

14

The Station Defendants also raise the issue of whether they

“removed” the CMI. The District Court did not address this

issue, and we need not do so at this stage of the litigation.

19

Murphy also argues that the reproduction of the Image

on the two websites without his consent infringed his

copyright in the Image.15 The Station Defendants, in

response, assert the affirmative defense of fair use.

The doctrine of fair use places important limitations on

a copyright owner‟s right to control the use of its work, so

that the statute does not “stifle the very creativity which that

law is designed to foster” by preventing further uses of the

work which enrich our culture and do not significantly

diminish the value of the original. See Video Pipeline, Inc. v.

Buena Vista Home Entm’t, Inc., 342 F.3d 191, 197 (3d Cir.

2003) (quoting Campbell v. Acuff-Rose Music, Inc., 510 U.S.

569, 577 (1994)). As codified in 17 U.S.C. § 107, the factors

governing whether a particular use of copyrighted material is

“fair” are:

(1) the purpose and character of the use,

including whether such use is of a commercial

nature or is for nonprofit educational purposes;

(2) the nature of the copyrighted work;

(3) the amount and substantiality of the portion

used in relation to the copyrighted work as a

whole; and

15

Although Murphy challenged the use of both the original

Image and the photomanipulated images submitted by

WKXW fans on the website in the District Court, he has

appealed the finding of fair use with respect to the use of the

original Image only.

20

(4) the effect of the use upon the potential

market for or value of the copyrighted work.

These four factors may not “be treated in isolation, one

from another. All are to be explored, and the results weighed

together, in light of the purposes of copyright.” Campbell,

510 U.S. at 578. However, the analysis of the District Court

in this case relied most heavily on the first and fourth factors.

1. Purpose and character of the use

The District Court found that the first factor favored

the Station Defendants, because their use of the Image was

“transformative.” When courts evaluate the first factor,

[t]he central purpose of th[e] investigation is to

see . . . whether the new work merely

supersedes the objects of the original creation . .

. or instead adds something new, with a further

purpose or different character, altering the first

with new expression, meaning, or message; it

asks . . . whether and to what extent the new

work is transformative.

Campbell, 510 U.S. at 578-79 (internal quotation marks,

alterations, and citations omitted). The Station Defendants

assert, and the District Court found, that the Station

Defendants‟ use of the unaltered Image was transformative in

this sense. This conclusion is not persuasive. The Image was

originally created to illustrate a NJM article informing the

public about Carton and Rossi‟s “best of” award; the Station

Defendants themselves state they “used [the Image] . . . to

report to their viewers the newsworthy fact of [Carton and

Rossi‟s] receipt of the magazine‟s award.” (App‟t Br. 40)

21

Although they claim that the difference is significant, there is,

in fact, no meaningful distinction between the purpose and

character of NJM‟s use of the Image and the Station

Defendants‟ use on the WKXW website.

The Station Defendants argue further that because the

purpose of their use was “news reporting,” and news

reporting appears in the Copyright Act‟s nonexhaustive list of

potential purposes of fair use, Murphy‟s claim must

necessarily fail. Under many circumstances, reporters will

indeed be able to claim a fair use defense against claims of

infringement. For instance, had the Image itself become

controversial due to its “salacious” content, it would likely

have been fair use for a newspaper to reproduce it to

accompany an article about the controversy. However, news

reporting does not enjoy a blanket exemption from copyright.

News organizations are not free to use any and all

copyrighted works without the permission of the creator

simply because they wish to report on the same events a work

depicts. “The promise of copyright would be an empty one if

it could be avoided merely by dubbing the infringement a fair

use „news report‟ of the [work].” Harper & Row Publishers,

Inc. v. Nation Enters., 471 U.S. 539, 557 (1985) (finding

verbatim republication of key portions of Gerald Ford‟s

memoirs not to be fair use).

Instead, news reporting must satisfy the same test as

other supposedly transformative works. The Station

Defendants‟ use of the Image does not do so. Campbell has

made it clear that the “heart” of a claim for transformative use

is “the use of some elements of a prior author‟s composition

to create a new one that, at least in part, comments on that

author‟s works.” 510 U.S. at 580. However, if “the

22

commentary has no critical bearing on the substance or style

of the original . . . which the alleged infringer merely uses to

get attention or to avoid the drudgery in working up

something fresh, the claim to fairness . . . diminishes

accordingly (if it does not vanish) . . . .” Id. The First

Circuit‟s decision in Nunez v. Caribbean Int’l News Corp.,

235 F.3d 18 (1st Cir. 2000), provides an excellent example of

when the use of a photograph for news purposes qualifies as a

fair use. In Nunez, a professional photographer took several

risqué photographs of Joyce Giraud for use in Giraud‟s

modeling portfolio. Id. at 21. After the photographs were

taken, Giraud won the Miss Puerto Rico Universe

competition, and a controversy arose over whether the

photographs were inappropriate for a Miss Puerto Rico

Universe. Id. A newspaper then published three of the

photographs, along with several articles about the

controversy, prompting the photographer to sue for copyright

infringement and the newspaper to assert the fair use defense.

Id. In analyzing whether the newspaper‟s publication of the

photographs was transformative, the First Circuit noted that

the photographs serve an “informative function . . . confirmed

by the newspaper‟s presentation of various news articles and

interviews in conjunction with the reproduction.” Id. at 22.

By “using the photographs in conjunction with editorial

commentary, [the newspaper] did not merely „supersede[ ] the

objects of the original creation[s],‟ but instead used the works

for „a further purpose,‟ giving them a new „meaning, or

message.‟” Id. at 23 (quoting Campbell, 510 U.S. at 579).

By contrast, no similar broader news coverage or

editorial commentary existed in this case, as the Station

Defendants simply posted Murphy‟s photograph on their

website. The absence of any broader commentary—whether

23

explicit or implicit—significantly undercuts the Station

Defendants‟ argument that their use gave any new meaning to

the Image. Instead, it appears that the Station Defendants did

not want to go to the trouble of creating their own eye-

catching photo of Carton and Rossi to illustrate their

announcement of the NJM award, but simply appropriated the

Image for the same purpose. This is far from transformative.

And, in the absence of transformativity, other considerations,

“like the extent of [the use‟s] commerciality,” become more

important in determining which party the first factor favors.

Id.

In general, “commercialism . . .weigh[s] against a

finding of fair use.” Id. at 579. The Station Defendants have

not contested that their use is commercial. Therefore, as the

use of the image was not transformative and was commercial,

the first factor, the purpose and character of the use of the

image, weighs against the Station Defendants.

2. Impact on the market for the original

The District Court‟s finding that the fourth factor—the

impact on the market for the original—also favors the Station

Defendants was also erroneous. The District Court held that

Murphy had not established that he had experienced any

market harm simply by asserting that he would have been

willing to license the Image if WKXW had approached him.

It is true that a copyright owner cannot claim market harm

simply because he would have liked to charge for the use in

question. If that were the case, then it would be difficult

indeed for any fair use defense to succeed.

24

“The fourth fair use factor . . . requires courts to

consider not only the extent of market harm caused by the

particular actions of the alleged infringer, but also whether

unrestricted and widespread conduct of the sort engaged in by

the defendant . . . would result in a substantially adverse

impact on the potential market for the original.” Campbell,

510 U.S. at 590 (internal quotation marks and citations

omitted). When a copyright owner “clearly does have an

interest in exploiting a licensing market—and especially

where the copyright holder has actually succeeded in doing

so—„it is appropriate that potential licensing revenues . . . be

considered in a fair use analysis.‟” Princeton Univ. Press v.

Mich. Document Servs., 99 F.3d 1381, 1387 (6th Cir. 1996)

(quoting Am. Geophysical Union v. Texaco Inc., 60 F.3d 913,

930 (2d Cir. 1994)). In determining whether such a licensing

market exists, we look to “the impact on potential licensing

revenues for traditional, reasonable, or likely to be developed

markets.” Bill Graham Archives v. Dorling Kindersley Ltd.,

448 F.3d 605, 614 (2d Cir. 2006).

Murphy is a professional photographer who engages in

licensing of his work. If it were possible to reproduce his

unaltered work, as a whole, without compensation under the

guise of news reportage—a “traditional, reasonable, or likely

to be developed market[]” for professional photographers—it

would surely have a “substantially adverse impact” on his

ability to license his photographs. As the Supreme Court has

noted, “when a commercial use amounts to mere duplication

of the entirety of an original, it clearly supersedes [the

original] . . . and serves as a market replacement for it,

making it likely that cognizable market harm to the original

will occur.” Id. at 591 (internal quotation marks and citations

omitted). Such is the case here.

25

Finally, the Station Defendants suggest that there is no

market for the Image because Carton and Rossi no longer

work as a team and because the importance of the NJM award

was fleeting in any event. However, they cite no precedent

for the proposition that a copyright owner must prove

substantial demand for the work in question in order to

establish infringement.16 Clearly, at the time the Image was

posted on the WKXW website, there was at least one party

who thought the use of the Image had some value—the

Millennium Radio Group. That there may not have been

much other demand for it hardly means that the Station

Defendants were entitled to use it for free. Further, without

discovery into the relevant markets, such statements are pure

speculation on the part of the Station Defendants.17

3. Nature of the work and amount copied

Although the court spent little time on the second and

third factors of the fair use analysis, it should be noted that

they favor Murphy as well. The second factor is the “nature

of the work,” with more “creative expression” entitled to

more protection than “factual works.” See Campbell, 510

16

Obviously, however, the extent of demand for the work

may affect the calculation of damages.

17

As “fair use is an affirmative defense, its proponent would

have difficulty carrying the burden of demonstrating fair use

without favorable evidence about relevant markets.”

Campbell, 510 U.S. at 590. The Station Defendants fault

Murphy for not providing more evidence about the market for

his work, but this misplaces the evidentiary burden.

26

U.S. at 586-87. The Image is more creative expression than

factual work. See, e.g., Southco., Inc. v. Kanebridge Corp.,

390 F.3d 276, 284 (3d Cir. 2004). The third factor is the

amount of the work copied. Campbell, 510 U.S. at 586. The

Station Defendants copied the Image in its entirety. Thus,

both factors weigh in favor of Murphy.

In finding in favor of the Station Defendants, the

District Court relied heavily on Campbell‟s relative

discounting of the weight of the second and third factors in

the context of parody. However, Campbell explicitly treated

parody as “a difficult case,” because “[w]hen parody takes

aim at a particular original work, the parody must be able to

„conjure up‟ . . . the original . . . .” 510 U.S. at 588. Thus,

copying is not only helpful, but often necessary, in creating a

parody, and even extensive copying of creative expression

may be fair use in genres which rely for their artistic effect, at

least in part, on the evocation of the original. The Station

Defendants do not assert that their use of the unaltered Image

was a parody. At the very least, the court has not explained

how the use by the Station Defendants is of such a nature as

to require analysis similar to that of parody.

Thus, all four factors here favor Murphy and the

District Court erred in finding that the Station Defendants‟

reproduction of the unaltered Image on the WKXW website

was a fair use.18

18

Murphy complains that the District Court did not engage in

an independent analysis of the posting of the unaltered

photograph on myspacetv.com. It does not appear,

however—at least from the present record—that the analysis

27

C. Discovery and the defamation claim

As mentioned above, when the Station Defendants

sought summary judgment on Murphy‟s defamation claim, he

filed a motion pursuant to Fed. R. Civ. P. 56(f) (now 56(d)).

Such a motion is, of course, the proper recourse of a party

faced with a motion for summary judgment who believes that

additional discovery is necessary before he can adequately

respond to that motion. Doe v. Abington Friends School, 480

F.3d 252, 257 (3d Cir. 2007). “District courts usually grant

properly filed Rule 56(f) motions as a matter of course. This

is particularly so when there are discovery requests

outstanding or relevant facts are under the control of the

moving party.” Id. (internal quotation marks and citations

omitted). The standard of appellate review is abuse of

discretion. Renchenski v. Williams, 622 F.3d 315, 339 (3d

Cir. 2010).

A claim of defamation under New Jersey law generally

requires an analysis closely grounded in the facts of the

individual case. “As a general rule, a statement is defamatory

if it is false, communicated to a third person, and tends to

lower the subject‟s reputation in the estimation of the

community or to deter third persons from associating with

him.” Lynch v. N.J. Educ. Ass’n, 161 N.J. 152, 164-65

(1999). “In determining whether the statements are

defamatory, we must consider the content, verifiability, and

context of the challenged statements.” Ward v. Zelikovsky,

136 N.J. 516, 529 (1994).

should be any different from the analysis for the posting on

the WKXW website.

28

In this case, Murphy has been able to obtain only

limited information about the fundamental basis of his claim,

that is, the actual statements Carton and Rossi made on air

about him. The Station Defendants destroyed their recording

of the show shortly after airing, and no transcript has been

produced. In such circumstances, in order for Murphy to

make out his claim, it would obviously be essential for him to

depose the people who made the statements in the first place,

that is, Carton and Rossi. Yet, despite his timely attempts to

schedule them for depositions, he was unable to do so before

the District Court granted summary judgment against him.

The Station Defendants have spent little time rebutting

the specific arguments offered by Murphy as to why the

information he sought was relevant to the resolution of their

summary judgment motion. Instead, they argue that Murphy

could not have been harmed in any way by the foreclosure of

discovery because, for the purposes of resolving that motion,

the District Court accepted as true all allegations made in the

complaint. This argument is peculiar, as it implies that, in

effect, Murphy was obligated to plead in his complaint not

merely sufficient facts to state his claim for the purposes of

Fed. R. Civ. P. 12(b), but also to survive summary judgment.

The Station Defendants cite no precedent for this approach,

and we are aware of none.

Unfortunately, the District Court offered essentially no

analysis in its order denying Murphy‟s 56(f) motion, leaving

it unclear what, if any, additional analytic basis its denial may

have had. Under these circumstances, and given that

Murphy‟s arguments respecting the importance of the

information he sought are plausible, it would not be

29

appropriate to defer to the District Court‟s determination on

this point. Therefore, with respect to the defamation claims,

the District Court‟s decision is vacated and remanded to

permit Murphy to conduct adequate discovery.19

III.

Conclusion

For the foregoing reasons, we will vacate the District

Court=s grant of summary judgment in the Station

Defendants‟ favor on all counts.

19

We therefore do not reach the other issues raised on appeal,

such as whether an allegation of homosexuality is susceptible

of a defamatory meaning under New Jersey law.

30

This is a copy of a public record, reproduced as it was published. It is not legal advice, and it may not be the version a court would rely on. Check the official source before you cite it.

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