Satellite Delivery of Broadcast Network Signals under the Satellite Home Viewer Act

Federal RegisterFeb 12, 1999

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FEDERAL COMMUNICATIONS COMMISSION

47 CFR Part 73

[CS Docket No. 98-201; FCC 99-14]

Satellite Delivery of Broadcast Network Signals under the

Satellite Home Viewer Act

AGENCY: Federal Communications Commission.

ACTION: Final rule.

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SUMMARY: In response to petitions for rulemaking filed by the National

Rural Telecommunications Cooperative (NRTC) and EchoStar Communications

Corporation (Echostar) in connection with the Satellite Home Viewer

Act, this Report and Order amends the Commission's rules to provide a

procedure for measuring television signal strength at an individual

location, such as a household. The Report and Order also endorses a

model to predict signal intensity at individual households. The

intended effect is to better identify those households that are

``unserved,'' for purposes of the SHVA.

EFFECTIVE DATE: February 12, 1999.

FOR FURTHER INFORMATION CONTACT: Donnie Fowler at (202) 418-7200 or via

internet at [email protected].

SUPPLEMENTARY INFORMATION: This is a synopsis of the Commission's

Report and Order, FCC 99-14, CS Docket No. 98-201, adopted February 1,

1999 and released February 2, 1999. The full text of this Notice is

available for inspection and copying during normal business hours in

the FCC Reference Center, 445 12th Street, SW, Washington, DC 20554, or

may be purchased from the Commission's copy contractor, International

Transcription Service (``ITS''), (202) 857-3800, 1231 20th Street, NW,

Washington, DC 20036, or may be reviewed via internet at http://

www.fcc.gov/Bureaus/Cable/News__Releases/1999/nrcb8022.html>. For

copies in alternative formats, such as braille, audio cassette or large

print, please contact Sheila Ray at ITS.

Paperwork Reduction Act

The requirements adopted in this Report and Order have been

analyzed with respect to the Paperwork Reduction Act of 1995 (the

``1995 Act'') and found to impose new or modified information

collection requirements on the public. The Commission has requested

Office of Management and Budget (``OMB'') approval, under the emergency

processing provisions of the 1995 Act (5 CFR 1320.13), of the

information collection requirements contained in this Report and Order.

OMB Approval Number: 3060-0863.

Title: Satellite Delivery of Network Signals to Unserved Households

for Purposes of the Satellite Home Viewer Act.

Type of Review: Revision of a currently approved collection.

Respondents: Business and other for-profit entities.

Annual Number of Respondents: 848.

Estimated Time Per Response: 30 minutes.

Frequency of Response: On occasion.

Total Annual Burden to Respondents: 125,000 hours.

Total Annual Cost to Respondents: $12,500.

Needs and Uses: The information gathered as part of Grade B signal

strength tests will be used to indicate whether consumers are

``unserved'' by over-the-air network signals. The written records of

test results will be made after testing and predicting the strength of

a television station's signal. Parties impacted by the test results

will be consumers; parties using the written test results will

primarily be the satellite and broadcasting industries.

Title: Satellite Delivery of Network Signals to Unserved Households

for Purposes of the Satellite Home Viewer Act.

Synopsis of Report and Order

Introductory Background

1. In this proceeding, we address an issue involving the television

broadcast industry, the direct-to-home satellite industry, and

consumers who subscribe to satellite carriers for their video

programming. Over nine million households subscribe to satellite

carriers, and roughly one third of these subscribers pay an additional

subscription fee to receive broadcast network programming via

satellite. Broadcasters contend that many of these broadcast network

subscribers, as well as many potential subscribers, are not eligible

under the 1988 Satellite Home Viewer Act (``SHVA'') to receive such

programming using their home satellite service.

2. The broadcast television industry has the right, through the

Copyright Act and private contracts, to control the distribution of the

national and local programming that it transmits. In 1988, Congress

adopted the SHVA as an amendment to the Copyright Act in order to

protect the broadcasters' interests while simultaneously enabling

satellite carriers to provide broadcast programming to those satellite

subscribers who are unable to obtain broadcast network programming

over-the-air. (17 U.S.C. 119 (1998), the SHVA

[[Page 7114]]

is part of a copyright law.) Congress considered these subscribers to

be ``unserved'' by their local stations (to be considered ``unserved,''

the SHVA also requires that the household not have subscribed to cable

in the previous 90 days). A Miami federal district court has recently

acted to enforce this law by issuing two nationwide injunctions

requiring the satellite carriers to terminate network service to as

many as 1 million subscribers by February 28, 1999 and to more than 1

million additional subscribers by April 30, 1999. Many satellite

subscribers have contacted the Commission to express concern over this

imminent termination of service and have asked for the Commission's

assistance to reduce the impact of the court's injunctions. The

broadcast industry has urged the Commission not to take any action that

will undermine the court's decision or harm broadcasters and,

consequently, the viewers who rely on local broadcast stations. Two

satellite carriers, the National Rural Telecommunications Cooperative

(``NRTC'') and EchoStar Communications Corporation (``EchoStar''),

filed petitions for rulemaking with the Commission asking us to amend

our rules to help those subscribers who face termination.

3. In response, the Commission issued a Notice of Proposed Rule

Making, Satellite Delivery of Network Signals to Unserved Households

for Purposes of the Satellite Home Viewer Act, (``NPRM'') on November

17, 1998 (63 FR 67439, December 17, 1998), and announced that it

expected to complete this rulemaking before the first wave of satellite

subscribers have their network programming via satellite terminated at

the end of February, 1999. As stated in the NPRM, the Commission's

statutory authority under the SHVA is limited so that, regardless of

action by the Commission, most of the satellite subscribers affected by

the injunction are likely to have their satellite-delivered network

programming discontinued. The court has determined that the vast

majority of subscribers are not within the scope of Congress' copyright

authorization because they are able to receive broadcast network

programming over-the-air.

4. The Commission's role in this matter originates in a provision

in the SHVA that links the definition of ``unserved households'' to a

Commission definition of television signal strength known as ``Grade B

intensity.'' The critical question under the SHVA and in this

rulemaking is whether a household is able to receive a television

signal of this strength.

5. The goal of this rulemaking is to identify more accurately, and

consistent with the SHVA, those consumers who can and cannot receive

their local broadcast network stations over-the-air. The Commission's

actions advance this goal, but cannot satisfy every consumer who wants

to receive broadcast network stations via satellite. Congress has

granted the Commission only limited authority to act in this area. We

have also sought to promote competition among multichannel video

programming distributors, to the extent possible under the SHVA, and we

have considered the role that local broadcasters play in their

communities. Increasing competition among MVPDs was not an express goal

of Congress in enacting the SHVA however. Several members of Congress,

however, have recently suggested that changes to the statute could help

open markets and provide consumers with more choices. Through hundreds

of e-mails, letters, and phone calls, consumers have expressed

frustration at being unable to choose a satellite service that provides

broadcast network stations, although it is unclear how many of these

consumers do receive terrestrially delivered broadcast signals of Grade

B intensity.

6. To give the satellite industry, broadcast industry, and

consumers a uniform method for determining the signal strength a

household actually receives, the Commission in this Order adopts a

method for measuring Grade B signal strength at individual households.

The measurement rule takes effect upon publication in the Federal

Register. The expedited effective date for this rule is warranted in

light of the permanent injunction scheduled to take effect on February

28, 1999, which will affect 700,000-1,000,000 satellite subscribers. To

the extent parties may seek the court's permission to use the new

measurement methodology promulgated in this Order, as well as the

prediction model endorsed by the Commission, the expedited effective

date will facilitate the court's review of such requests. The

Commission has requested permission from the Office of Management and

Budget for expedited clearance for the Paperwork Reduction Act. We

expect that this rule will provide the uniformity and certainty needed

to eliminate many of the controversies that currently surround

compliance with the SHVA. We believe, consistent with what commenters

on all sides of this issue have requested, that the measurement

methodology is practical, reasonably accurate, and relatively

inexpensive.

7. In this Order the Commission also endorses a computer model to

predict whether a household is likely to be able to receive a signal of

the required strength. Although the Commission does not have the

authority to mandate use of this model in connection with the SHVA,

this recommendation gives the broadcast and satellite industries, as

well as consumers, a means of determining eligibility for satellite-

delivered network service that minimizes the need for on-site testing.

The predictive model is familiar to the broadcast and satellite

industries and is publicly available for use at this time. It should

provide a degree of dependability and assurance that will alleviate

some of the confusion and cost that has contributed to consumer

dissatisfaction.

8. This Order, therefore, addresses three major issues. First, we

consider whether we can and should change the definition of a signal of

Grade B intensity. We decline to do so in this proceeding. Second, we

consider and adopt a standardized method for measuring the strength of

television signals at individual locations. Third, we consider

endorsing a method for predicting the strength of television signals at

individual locations that could be used in place of actually taking

measurements. The prediction method that we endorse could be used to

create an accurate evidentiary presumption of acceptable television

service or lack of service. Importantly, the effect of this Order is

not to increase the number of unserved households that already exist,

nor to reduce the size of local stations' markets by subtracting

viewers who are able to receive their signal. Rather, we have developed

measurement and prediction tools that more accurately identify those

households that are truly unserved within the meaning of the SHVA.

A. The Satellite Home Viewer Act

9. In the SHVA, Congress created a limited exception to the

exclusive programming copyrights enjoyed by television networks and

their affiliates because it recognized that some households were unable

to receive network station signals directly over the air. The exception

is a narrow compulsory copyright license (17 U.S.C. 119(d)(2)) that

direct-to-home (DTH) satellite video carriers may use to provide

certain television network stations to subscribers who live in

``unserved households.'' The SHVA was originally adopted in 1988 to

cover satellite service via C-Band before ``direct broadcast

satellite'' (``DBS'') existed. Congress amended the SHVA in 1994 when

DBS was just reaching the market. After DBS was introduced in

[[Page 7115]]

mid-1994, it gained 6.5 million subscribers in the first 32 months.

Currently, direct-to-home (``DTH'') satellite services, which include

C-Band, DBS, and medium power Ku-band services, have more than nine

million subscribers. The success of the DBS industry benefits consumers

by providing greater choice among multi-channel video programming

distributors (``MVPD''). However, as the number of satellite

subscribers has increased, so has the tension that is inherent in the

SHVA regarding those who are eligible to receive network programming

via satellite and those who are not.

10. The term ``unserved household,'' as relevant here, is defined

by SHVA as a household that: ``cannot receive, through the use of a

conventional outdoor rooftop receiving antenna, an over-the-air signal

of grade B intensity (as defined by the Federal Communications

Commission) of a primary network station affiliated with that

network.'' (17 USC 119(d)(10(A)). The SHVA is enforced through private

actions filed in the federal court system. In such actions, the

satellite carrier has the burden of proving ``that its secondary

transmission of a primary transmission by a network station is for

private home viewing to an unserved household.''

11. The Satellite Home Viewer Act limits the compulsory copyright

license to ``unserved'' households, reflecting Congress'' intent to

protect the role of local broadcasters in providing free, over-the-air

television to American families. Localism has been a central principle

of broadcast policy since the Radio Act of 1927. Broadcasters must

serve their communities by providing programming (e.g., news, weather,

and public affairs) to meet the needs and interests of those

communities. Congress was concerned that without some copyright

protection, the economic viability of those local stations affiliated

with national networks might be jeopardized, thus undermining one

source of local information.

12. The SHVA has two purposes: (1) to make broadcast network

programming via satellite available to those households beyond the

reach of a local affiliate, and (2) to protect the integrity of the

copyrights that make possible the existing free, over-the-air national

network/local affiliate broadcast distribution system. This Order

addresses, within the boundaries of the Commission's authority, the

conflicts that arise between these dual purposes.

Grade B Contours and Signal Intensity

13. The Grade B signal intensity standard, which is the key to the

SHVA's definition of ``unserved households'' in Section 119(d)(10)(A),

is a Commission-defined measure of the strength of a given television

station's over-the-air signal. This standard was developed in the early

days of television as a key component of the Commission's channel

allotment protocol. Generally, if a household receives a television

signal of Grade B intensity, it should receive an acceptable television

picture at least 90% of the time. More specifically, Grade B represents

a field strength that is strong enough, in the absence of man-made

noise or interference from other stations, to provide a television

picture that the median observer would classify as ``acceptable'' using

a receiving installation (antenna, transmission line, and receiver)

typical of outlying or near-fringe areas.

14. The Grade B values (which represent the required field strength

in dB above one micro-volt per meter) are defined for each over-the-air

television channel in Section 73.683 of the Commission's rules. There

are also Grade A and ``city grade'' field strength values, which

represent stronger signals. Because they are stronger, Grade A contour

and city grade service are generally found closer to a station's

transmitter (47 C.F.R. 73.683 and 73.685):

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Grade B dBu Grade A dBu City Grade dBu

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Channels 2-6.................................................... 47 68 74

Channels 7-13................................................... 56 71 77

Channels 14-69.................................................. 64 74 80

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The Grade B values assume that the antenna used to receive the

signal has a 6 db gain for channels 2-13 and an antenna with a 13 db

gain for channels 14-83. Section 73.684 contains the Commission's

``traditional'' methodology for predicting station service coverage,

and Section 73.686 describes a procedure for making field strength

measurements to determine the likelihood that a signal is available in

an area or community. Section 73.622(e) describes different values for

evaluating field strength in connection with digital television (DTV)

service.

15. The Commission developed the Grade B standard in the 1950s and

has used it in a variety of contexts, many of which were not envisioned

at the time it was created. The primary purpose for creating the Grade

B standard was to estimate the extent of a television station's

coverage area. Grade B service areas, or contours, are still used for

this purpose and predict that the best 50% of locations along the outer

edge of a contour should get an acceptable television picture at least

90% of the time. When a particular location receives a signal of Grade

B intensity 50% of the time, it is, in fact, receiving a signal strong

enough to provide an acceptable television picture 90% of the time. The

use of the Grade B construct for determining whether an individual

household is unserved under the SHVA was not at issue when the standard

was created, although it is the primary issue in this rulemaking and

related lawsuits.

The PrimeTime 24 Lawsuits

16. The most far-reaching lawsuit between satellite carriers and

broadcasters over the unserved households definition is in the United

States District Court for the Southern District of Florida. In that

litigation, CBS, Inc. et al. v. PrimeTime 24 Joint Venture (9 F.Supp.2d

1333 (S.D. FL., May 13, 1998)), the plaintiff television networks (CBS

and Fox) and several affiliates brought a copyright infringement action

against PrimeTime 24, a satellite carrier, for retransmitting distant

network programming to satellite dish owners in violation of the SHVA.

The plaintiffs alleged that PrimeTime 24 distributed the signals of

distant network-affiliated television broadcast stations by satellite

to subscribers that were not ``unserved households'' within the meaning

of the SHVA.

17. Finding that PrimeTime 24 willfully violated the SHVA, the

court issued a preliminary and, later, a permanent injunction ordering

PrimeTime 24 not to deliver CBS or Fox television network programming

to any customer that does not live in an unserved household. The court

concluded that ``the great majority'' of

[[Page 7116]]

PrimeTime 24's subscribers are capable of receiving at least a signal

of Grade B intensity using a conventional outdoor rooftop antenna.

According to the court, PrimeTime 24 has ``simply ignored'' the

objective Grade B signal standard in signing up ``unserved'' customers

and had failed to meet its statutory burden of proving that its

subscribers were eligible for network service via satellite.

18. The court outlined methods for predicting and measuring signal

intensity for identifying unserved households and required PrimeTime 24

to use them. Specifically, PrimeTime 24 was enjoined from providing CBS

or Fox network programming ``to any customer within an area shown on

Longley-Rice propagation maps, created using Longley-Rice Version 1.2.2

in the manner specified by the Federal Communications Commission

(``FCC'') in OET Bulletin No. 69, as receiving a signal of at least

grade B intensity of a CBS or Fox primary network station, without

first either (i) obtaining the written consent of the affected

station(s) * * * or (ii) providing the affected station(s) with copies

of signal intensity tests showing that the household cannot receive an

over-the-air signal of grade B intensity as defined by the FCC from any

station of the relevant network.'' (See CBS et al. v. Primetime 24,

Permanent Injunction, slip op. at 2.) The court ruled that the signal

intensity test requires at least 15 days advance notice to each

affected station and outlined a specific procedure that the tester must

follow at each household within a station's area, as predicted by the

Longley-Rice map. The court also imposed the SHVA's ``loser pays''

regime on the testing procedure, whereby the loser to a challenge of a

subscriber's eligibility pays the costs of the test.

19. The preliminary injunction is scheduled to take effect on

February 28, 1999, and the permanent injunction is scheduled for April

30, 1999. The preliminary injunction could result in the termination of

network signals to the estimated 700,000 to one million subscribers

nationwide who subscribed to PrimeTime 24 after the networks filed

their lawsuit on March 11, 1997. The permanent injunction, which

applies to the PrimeTime 24 customers who subscribed before March 11,

1997, could affect an additional 1.5 million subscribers nationwide.

The total number of PrimeTime 24 subscribers affected could therefore

reach 2.2-2.5 million.

20. In a similar lawsuit, a Raleigh, North Carolina, federal

district court ruled against PrimeTime 24 and in favor of a local ABC

affiliate (ABC, Inc. v. PrimeTime 24, 17 F.Supp.2d 467 (M.D. N.C., July

16, 1998)). The court issued a permanent injunction on August 19, 1998

that applies to all subscribers living within the affiliate's predicted

Grade B contour of the affiliate's transmitting tower. The court found

that the SHVA defines unserved households and Grade B using objective

standards, and stated, ``PrimeTime's screening procedures have

systematically substituted a subjective inquiry into the quality of the

picture on a potential subscriber's television set for any signal

strength showing. PrimeTime has ignored or turned a blind eye to the

necessity of objective signal strength testing and thus willfully or

repeatedly provides network programming to subscribers under SHVA.''

(See ABC, Inc. v. PrimeTime 24, 1998 WL 544297, *2.) The court found a

``pattern and practice of willful or repeated copyright infringement''

and therefore enjoined transmission within the ``locality or region''

as is provided for in the enforcement provisions of the statute.

PrimeTime 24 has provided network services to as many as 35,000

households in the ABC affiliate's Raleigh/Durham market. At the time of

the court's decision, PrimeTime 24 continued to serve more than 9,000

subscribers within the affiliate's Grade B contour.

21. Several other lawsuits have been filed by both broadcasters and

satellite carriers. In Amarillo, Texas, an NBC affiliate has sued

PrimeTime 24 in federal district court in a case that still awaits

judgment. In Denver, Colorado, EchoStar filed suit against CBS, Fox,

NBC, and ABC on October 19, 1998 in federal district court. EchoStar

has asked the court to find that the Commission has never endorsed a

particular model for predicting or measuring Grade B intensity for the

purposes of the SHVA. Echostar wants the court to declare that a

viewer's own opinion of the quality of his or her signal is adequate

for determining whether that home is unserved under the SHVA, and asks

the court to endorse a predictive model for identifying served

households such that 95% of households receive a Grade B signal 95% of

the time with a 50% degree of confidence. The networks followed

EchoStar's action by countersuing in Miami. No decisions have been

issued in either EchoStar case.

The NRTC and EchoStar Petitions

22. In its petition for rulemaking, the NRTC, a distributor of

DirecTV DBS service, has asked the Commission to adopt, exclusively for

purposes of interpreting the SHVA, a new definition of ``unserved''

that includes all households located outside a Grade B contour

encompassing a geographic area in which 100 percent of the population

receives over-the-air coverage by network affiliates 100 percent of the

time using readily available, affordable receiving equipment. EchoStar,

which is a provider of DBS service, urges the Commission in its

petition to adopt a prediction model to locate unserved households.

EchoStar endorses a model that predicts an area where 99 percent of

households receive a Grade B signal 99 percent of the time with a 99

percent confidence level. EchoStar also urges adoption of a methodology

for measuring signal strength that more closely reflects the signal

that a viewer's television set actually receives. It argues that a

number of flaws exist in the current measurement and prediction

processes when they are used for purposes of the SHVA. After receiving

comment on these Petitions, the Commission issued the NPRM in this

proceeding.

Analysis

23. The SHVA's concern with adequate television signal intensity at

individual households, rather than across broad areas, is central to

this rulemaking. This important distinction leads us to consider

measurement and prediction methodologies that have a different purpose

from the methodologies for determining Grade B service areas. The

definition of an unserved household as ``a household that cannot

receive * * * a signal of Grade B intensity'' most logically refers to

television signal reception at an individual household and reflects a

concern for individual viewers that is not at issue in most

applications of the Grade B standard. Moreover, when Congress created

the limited compulsory license, it clearly intended to help individual

consumers who are unable to receive an acceptable, over-the-air

television picture. In a report accompanying the 1994 reauthorization

of the SHVA, the House stated that ``households that cannot receive

over-the-air broadcasts or cable can be supplied with television

programming via home satellite dishes.'' The Senate, in its 1994

report, stated that the restriction on satellite delivery of network

signals refers to ``subscribers [who] are unable to receive the signal

of a particular network.'' And when originally adopted in 1988, the

House stated, ``The distribution of network signals is restricted to

unserved households; that is, those that are unable to receive an

adequate over-the-air signal.''

[[Page 7117]]

The Commission's Role and Responsibility Under the SHVA

24. The NPRM raised issues regarding the scope of the Commission's

authority to conduct this rulemaking and involve itself in matters

related to the SHVA. The comments reflect a wide range of opinion

regarding the Commission's authority to act.

25. Questions concerning the Commission's role and responsibility

with respect to this matter arise on two levels. Several commenters

assert the Commission should elaborate on the objectives of the SHVA or

change its administration to help satellite carriers become more

competitive with cable television systems. While increased competition

among service providers is an important and longstanding goal of the

Commission, we cannot make it a primary goal of this proceeding. The

SHVA is a copyright law designed to balance owners' and users' rights.

It is not a communications law with an express purpose of increasing

competition among MVPDs. The SHVA is primarily administered by the

Copyright Office and enforced by the federal courts, and contains the

basic Congressional decisions regarding how and to whom satellite

distributed network broadcast signals are made available. We may not

change the policy behind the law, nor may we go beyond two terms

Congress used in defining ``unserved households.'' First, Congress

explicitly incorporated the Grade B standard into the definition, so

only Congress may consider the use of another measure. Second, the law

demands that a consumer be unable to receive a television signal

``using a conventional outdoor rooftop antenna'' before qualifying as

unserved. We may not change that requirement, nor may consumers ignore

it.

26. In addition, there are questions about the Commission's

specific authority to interpret and amend the Grade B standard, whether

for all purposes or only for the SHVA. We continue to believe, as the

NPRM preliminarily concluded, that the Commission has the authority to

change the definition of a signal of Grade B intensity as a general

matter.

27. We conclude that Congress did not freeze the Grade B rules in

place when it enacted the SHVA. Congress gave the Commission a

continuing role when it defined ``unserved households'' as those that

cannot receive ``an over-the-air signal of Grade B intensity (as

defined by the Commission).'' When it incorporated Grade B into the

definition of ``unserved households,'' Congress did not incorporate

specific values, such as the dBu levels the Commission uses in section

73.683. Moreover, nothing in the SHVA itself or its legislative history

indicates that Congress intended to freeze the value of Grade B when it

passed the law in 1988 or when it renewed it in 1994. When Congress has

chosen to freeze Commission regulations for other purposes, it has

explicitly done so. For example, Congress expressly referenced rules

``in effect on April 15, 1976'' when it froze in place regulations

relating to copyright compulsory licensing. No such reference exists

here. Case law also supports the proposition that the meaning of

``signal of Grade B intensity'' was not frozen when the SHVA was

enacted. For example, the Supreme Court has held that ``[i]t is of

course not true that whenever Congress enacts legislation using a word

that has a given administrative interpretation it means to freeze that

interpretation in place.'' (Lukhard v. Reed, 481 U.S. 368, 379 (1989)).

The Supreme Court reasoned that if legislation so constrained an

agency's ability to conduct rulemaking under its enabling legislation,

then ``the result would be to read into the grant of express

administrative powers an implied condition that they were not to be

exercised unless, in effect, the Congress had consented. We do not

believe that such impairment of the administrative process is

consistent with the statutory scheme which the Congress has designed.''

(Helvering v. Wilshire, 308 U.S. 90, 101 (1939).)

28. Although we conclude that the Commission has the authority to

modify Grade B intensity values for all purposes, we believe that it is

significant that Congress tied the SHVA compulsory license to the

Commission's Grade B standard, which was and is used for a multiplicity

of purposes. We think Congress' use of the widely used Grade B standard

in the SHVA indicates that we should not adopt a separate Grade B

intensity standard for purposes of the SHVA alone. Moreover, additional

considerations also lead us to conclude that it would be inadvisable to

adopt a separate Grade B standard for SHVA purposes. As discussed

below, a second set of signal strength values, also called ``Grade B

signal intensity,'' is likely to create confusion for the broadcast

industry and others affected by Commission regulations.

Defining a Signal of Grade B Intensity

29. The SHVA uses an objective standard to determine whether a

household is ``unserved'' and thus permitted to receive broadcast

network signals via satellite. SHVA's criterion is whether the

household can receive ``through the use of a conventional outdoor

rooftop receiving antenna, an over-the-air signal [of a particular

network station] of grade B intensity (as defined by the Federal

Communications Commission).'' By incorporating the objective Grade B

signal intensity standard into the SHVA, Congress declined to account

for viewers' individual subjective opinions about the quality of their

television reception, as well as the adequacy of the household's

existing antenna. Use of the Grade B signal intensity standard in the

SHVA both invites and limits the Commission's involvement with this

statute. The reference to Grade B signal intensity ``as defined by the

Federal Communications Commission'' brings the Commission's rules and

our interpretations of our rules into play. But, by using Grade B

signal intensity to define unserved, the SHVA also limits what the

Commission can do to address any drawbacks to this standard. The Grade

B signal intensity values were used in the SHVA as an available

objective benchmark for determining whether a household is ``served.''

While those values may have proven difficult to apply in practice as

the sole standard for determining whether a household is unserved, this

is the standard in the statute and must be employed here when

distinguishing served and unserved households.

30. The Commission's rules define values for Grade B signal

intensity in connection with authorizing television stations and the

stations' service areas or ``contours.'' It was not, however, created

for evaluating picture quality in individual households. Rather, the

system was developed to address the very different and difficult

problem of creating station service areas and to determine the proper

allocation of television channels in the early days of television. (See

Television Broadcast Service, Third Notice of Further Proposed Rule

Making, 16 FR 3072 (1951) and Sixth Report and Order, 41 FCC 148

(1952).) The Commission created two ``grades of service.'' The

specifications for ``Grade A'' and ``Grade B'' service were established

so that ``a quality acceptable to the median observer is expected to be

available for at least 90 percent of the time at the best 70 percent of

receiver locations at the outer limits of [Grade A] service. In the

case of Grade B service the figures are 90 percent of the time and 50

percent of the locations.'' The service areas were established to

effectuate the Commission's stated twofold purpose ``to provide

television service, as far as possible, to all people of the United

[[Page 7118]]

States and to provide a fair, efficient and equitable distribution of

television broadcast stations to the several states and communities.''

The signal intensity values (also referred to as ``field strengths'')

were determined based on certain assumptions, which differ for the

Grade A service area, which is urban and suburban, and the Grade B

service area, which is rural. For example, the type of receiving

antenna assumed for Grade A service is smaller than the receiving

antenna assumed for Grade B, and the terrain assumed for Grade A

differs from that assumed for B.

31. The ``acceptable quality'' contemplated in these early

Commission Orders was based on quality levels developed by the

Television Allocation Study Organization (``TASO''). TASO used data

from actual viewers. These viewers were shown television pictures and

were asked to rate them on a scale from 1 (excellent) to 6 (unusable).

Level 3, on which the Grade B service level was based, was defined as

``(Passable)--The picture is of acceptable quality. Interference is not

objectionable.'' Based on the results of viewer ratings, a specific

signal (or carrier) to noise ratio at the television receiver was found

to be associated with the grade 3 level--that is, a level of signal

that the median observer identified as acceptable. In association with

this level of acceptable quality, and with the primary goal of creating

service areas with minimal interference and maximum coverage, the

Commission developed assumptions, generally described as planning

factors, regarding the environment in which viewing would take place.

Assumptions were made as to the quality of the television receiver used

focusing on the amount of electrical noise created in the tuner, the

signal losses that take place in the wire connection from the receiver

to the antenna, the nature (gain, directionality, and height) of the

antenna to be used, and the amount of electrical noise in the

environment that the signal would have to overcome to be viewable.

Because radio signal propagation varies over time, certain statistical

assumptions were built into the definitions used, including the

assumption that the signal in question would be of acceptable quality

to the median observer at least 90 percent of the time.

32. The comments submitted by the satellite industry and consumers

urge vigorously that for many people the existing Grade B signal

intensity values do not equate to truly acceptable picture quality. The

first attack on the existing standards has to do with the possibility

that viewers' expectations as to signal quality have increased over

time. If this were the case, a stronger signal would be needed to

produce a picture that would now be regarded as acceptable. Although

there is some speculation in the comments that viewer expectations have

indeed changed, no current study documents this or replicates the

initial TASO study that correlated viewer judgments of television

picture quality with specific signal levels. In response to contentions

that the current values for Grade B signal intensity are erroneous

because they were based on viewer evaluations of monochrome images, we

note that the planning factors established in April 1952 (Doc. 8736)

were revisited in 1959 by TASO, which was established in response to a

Commission request to study the technical principles which should be

applied in television channel allocations. TASO studied these issues

for two years, used 21 inch monochrome and color television sets, and

essentially confirmed the same carrier to noise ratio as was

established earlier. Research on subjective evaluations of television

pictures may show that viewers have raised their level of expected

performance, but the results of any subjective testing are dependent on

the testing methodology and conditions. Many of the recent tests were

conducted by cable television sponsors using viewers who may have

expected to pay for these better pictures.

33. In addition to suggesting that viewer expectations are

different, it is also argued that radio frequency noise in outlying

areas has increased so that rural areas are today more akin to urban

areas of the 1950's, that the typical household now has multiple

television receivers necessitating antenna lead splitters that increase

line loss, and that antenna gain figures (particularly in the UHF

frequencies) should be re-evaluated. We believe that the technology of

receivers and antennas has kept pace with changing consumer

expectations and with increased noise. Thus, it is necessary to

consider the totality of changes that have taken place over the past

fifty years. In the 1950s low cost electronic technology at television

frequencies was hard to find. Therefore, the planning factors had to be

set low enough to ensure that television sets could be affordable by

the public. The noise figure used in the planning factors serves as a

good example. The noise figure is a measure of the amount of electronic

noise produced by the components in the television. This must be added

to the signal budget just like man-made noise and must be overcome to

produce a passable picture. In the 1950s, the television tuner

technology consisted of low cost noisy tubes and attached components.

Today, this technology has progressed to modern solid state components

that produce lower set noise. Thus, although many developments have

taken place since the standards were first adopted, it is not clear

that increases in the values involved are warranted.

34. We conclude that the record in this proceeding provides an

inadequate basis for changing the Grade B signal intensity values

either generally or for purposes of the SHVA specifically. First, the

evidence in the record suggests that some of the environmental and

technical changes that have taken place trend in opposite directions

and tend to cancel each other out. The Commission has examined the

adequacy of the Grade B standard on several occasions since it was

adopted in the 1950s, and in each case has decided not to make changes.

35. Second, we do not believe that we have the authority to create

a special Grade B solely for the purpose of the SHVA, nor do we believe

this is an advisable approach to take. Establishing another set of

values, also called Grade B, is likely to create confusion for the

broadcast industry. It would risk harm to the network/affiliate

relationship by creating an implication that another, different Grade B

definition might be more suitable for other situations that are not

contemplated in this proceeding. In addition, raising the values for

Grade B such that they would equal or exceed the Grade A values may

require reevaluation of the Grade A values, as well. The significant

and widespread ramifications of changing these definitions demand that

we have a more complete and conclusive record, and more time to

evaluate the record, than we have in this rulemaking.

36. Finally, some commenters raise concerns regarding the ability

of the existing standard to address interference and other signal

impairments. Although we are not changing the Grade B values, it is

important to note that as a matter of general policy we agree that the

Grade B standard incorporated by Congress into the SHVA implicitly

includes within the definition a signal that is, in fact, viewable and

not one so impaired by interference as to be degraded below the

``acceptable to the median'' observer level. While such problems can be

identified by qualified engineering personnel through actual

observations, this is not a matter, as satellite commenters in this

proceeding acknowledge, that can be resolved by simply adjusting the

dBu levels involved. No readily usable mechanism

[[Page 7119]]

for addressing this matter through changed definitions has been

identified in the comments.

Measuring Television Signal Intensity at Individual Locations

37. For the SHVA to function more effectively, a relatively low

cost, accurate, and reproducible methodology for measuring the presence

of a Grade B intensity signal at an individual household is especially

important. Individual testing is the key mechanism under the SHVA for

proving that a specific household is unserved and, therefore, eligible

to receive satellite delivery of network affiliated television

stations. The Commission's rules include a method for measuring signal

intensity for describing a station's service area or for propagation

analysis, but they have not included a method for measuring signal

intensity at a discrete location, such as an individual household. The

method created in this Order and included in the Commission's rules

balances accuracy, affordability, and simplicity.

38. The Commission's current signal measurement method, requiring a

so-called 100-foot mobile run, is inadequate for the purposes of the

SHVA. The method typically involves a truck with a 30-foot antenna that

takes continuous measurements as it travels a distance of 100 feet (47

CFR 73.686(b)(2)). Under Commission rules, the antenna must be rotated

to the best receiving position, and engineers must record factors that

might affect signal intensity, such as topography, height and type of

vegetation, buildings, obstacles, and weather conditions. If overhead

obstacles prevent a 100-foot run, a cluster of five measurements may be

taken at locations within 200 feet of each other. Testing can cost

several hundred dollars each time it is performed--an expensive

proposition for a satellite company or a consumer who wants to prove

that a household is unserved by over-the-air signals. When multiplied

over hundreds of households in a station's service area, the cost may

become prohibitive and may preclude many truly unserved consumers from

receiving broadcast network service. Mitigating the costs of the

procedure, without sacrificing the integrity of the testing results, is

an important goal of the new signal measurement methodology.

39. In addition to the difficulties inherent in the existing

measurement test, many of its assumptions do not hold in individual

situations. The purpose of the procedure currently specified in the

rules is not to determine the receivability of a signal at a single

spot, but to determine, through measurements at a series of grid

intersections over a community, the nature of service to the community.

Thus, the current procedure has limited use in measuring signal

intensity at individual locations. For example, many homes do not have

antennas 30 feet above the ground, especially if they are one-story

homes. The definition of unserved household only describes reception

over a conventional outdoor rooftop receiving antenna, so requiring

measurements on a 30-foot antenna may not reflect what is

``conventional'' at all locations around the country. Finally,

requiring tests and a 100-foot mobile run ignores the fact that homes

are stationary and that reception may vary considerably over a mobile

run on a nearby street.

40. Because the SHVA is concerned with adequate television signals

at individual households, it is entirely proper that the Commission, as

the originator of the Grade B standard, develop an objective way to

measure whether or not that standard exists at a particular location.

In short, the methodology requires a tester to make at least five

measurements in a cluster as close as possible to the location being

tested. The median value of the measurements will be the signal

intensity at the location. In deciding on which measurement methodology

to adopt, we examined the following factors, discussed in detail

below--the type of testing antenna and equipment, where and how many

measurements should be taken, the effect of time and weather on signal

strength, the height the testing antenna should be raised, the

orientation of the testing antenna, and what information should be

recorded. (See rule section, 47 CFR 73.686(d).)

41. Regarding the preparation for measurements, we considered the

kind of testing antenna that should be used and conclude that a tuned

half-wave dipole is the best choice. (A dipole is a wire or telescoping

metallic antenna consisting of two straight collinear conductors of

equal length separated by a small gap where the transmission line is

attached. The ``rabbit ears'' on a television set are a type of

dipole.) The dipole is widely available, inexpensive, and simple to

use. In situations where definite readings are required, it has

advantages over gain antennas that are difficult to characterize

(calibrate) over a wide range of frequencies. Although dipole antennas

are susceptible to interference from signals other than the one being

measured, the cluster measurements that we require will mitigate those

effects.

42. We considered where the signal measurements should be taken--on

the roof, in the yard, as close as possible to the house, in the

driveway, or at the nearest public road. We conclude that the

measurements should be taken in a cluster as close as possible to a

reasonable and likely spot for the receiving antenna. In doing so, we

do not require testers to climb up to the roof or trespass on property

where they are denied permission to enter. Although we recognize, as

the satellite carriers argue, that measurements taken at the television

receiver would most accurately reflect the picture that a consumer

watches, such an approach would be inconsistent with the intent of the

SHVA, which requires the use of an outdoor rooftop antenna.

Measurements at the television receiver are inappropriate for

determining the ambient signal intensity available at a household's

roof.

43. We considered how many measurements are necessary and conclude

that at least five measurements must be taken, each at a pre-determined

spot. Multiple readings are necessary because a single reading may give

misleading results. Reflections from surrounding objects could cause a

reading to be either higher or lower than normal. Multiple readings

will tend to mitigate these effects. The spots must be chosen before

measurements are taken to prevent gaming of the results. They must be a

minimum distance of three meters from each other, an appropriate

spacing to enable reasonably accurate results. To help ensure the

objectivity of the tests, we suggest that, if possible, the first

testing point should be chosen as the center point of an imaginary

square whose corners are the four other spots. The tester shall

calculate and report the median of the measurements (in units of dBu)

as the measurement results. For purposes of the SHVA, this median

measurement will determine whether a household is unserved. If signals

of more than one transmitter (e.g., more than one television station)

are being tested, the tester shall use the same spots for all the

measurements.

44. Regarding measurement procedure, we believe that a one-time

measurement is sufficient to determine the signal intensity at

individual locations. Satellite carriers and broadcasters appear to

agree with this conclusion. We recognize that several measurements over

time may determine even more accurately the actual signal intensity at

individual locations, but we have sought to create a testing

methodology that is both accurate, practical, and relatively

inexpensive.

[[Page 7120]]

45. We require the tester to measure the field strength of the

visual carrier with a calibrated instrument with a bandwidth of at

least 450 kHz, but no greater than one megahertz. The tester must

perform an on-site calibration of the instrument in accordance with the

manufacturer's specifications. The instrument must accurately indicate

the peak amplitude of the synchronizing signal. The tester must use a

shielded transmission line between the testing antenna and the field

strength meter. The tester must match the antenna impedance to the

transmission line, and, if using an unbalanced line, employ a suitable

balun. Finally, the tester must account for the transmission line loss

for each frequency being measured.

46. We considered the effect that time and weather have on signal

strength. Generally, neither time nor steady-state conditions of

weather have an appreciable effect on broadcast television frequencies.

However, in inclement weather or when major weather fronts are moving

through the measurement area, some noticeable consequence may result.

The tester should not take measurements at such times.

47. We considered the effect that signal interference has on the

strength of the primary signal being measured. We have not found an

easily reproducible, practical or cost-effective objective process for

measuring interference that impairs reception. Adding expense and

complication to the testing methodology would be inconsistent with our

goal of creating a practical and economical measurement method. While

we recognize that interference can make signals unviewable at a given

location, and thus ideally issues of this nature should be reviewed as

part of the standard measurement process, the only current way to

include these factors is for all interested parties to undertake a

common subjective evaluation at the test site and make a common

judgment on the issue. In the absence of a common subjective judgment,

it remains necessary to rely on the standard process that does not take

this factor into account. Because common testing cannot be required and

because it would add expense to the testing procedure, we believe it

would be highly desirable for the parties to develop procedures to

address these concerns through waivers or impartial testing personnel.

This is especially desirable in those situations where interference is

predicted or expected to exist. As discussed below, because all sides

acknowledge that interference affects picture quality and because the

Longley-Rice prediction model is capable of considering interference in

its predictions, we include interference in the version of Longley-Rice

that we endorse in this proceeding. In situations where interference is

predicted, it is not illogical to give some precedence to the

prediction involved since interference can be reliably predicted and

should be confirmable by on-site observation, even if not recordable

using the standard test procedure. Moreover, where local broadcasters

are aware of interference, we expect they will be willing to

acknowledge its effects. We believe that the intent of the SHVA will be

better realized if parties consider interference when classifying

households as served or unserved, and we encourage the engineering

community to focus on this issue to improve objective measurement

techniques.

48. We considered the height of a ``conventional outdoor rooftop

antenna'' so that the tester would know how high to raise the testing

antenna. There is evidence that signal intensity varies at different

heights above the ground, so the height of the testing antenna could

affect whether a household is deemed unserved. Because the SHVA relates

to actual ambient signal intensity at individual households, we believe

that the height of the individual home is significant and, therefore,

relevant when dictating the height of the testing antenna. In the

interest of simplicity and consistency, we do not require the tester to

raise the antenna to 5 feet above the height of the roof, which would

result in measurements taken at an endless variety of heights and would

increase dramatically the complexity of the testing and predictive

models. We also decline to require that the measurement be taken at 30

feet in all circumstances, primarily because many American homes are

one-story households that do not, and would not, erect a 30-foot

antenna. We conclude that the tester should raise the testing antenna

20 feet (6.1 meters) above the ground for one-story buildings and 30

feet (9.1 meters) above the ground for buildings taller than one-story.

This accounts for most households in the country, while maintaining an

easy-to-administer standard. For example, testers will not be required

to measure the height of each individual household and they will not

have to raise an unwieldy testing antenna that is higher than 30 feet.

The 20 foot/30 foot rule is also consistent with at least one agreement

between the broadcasters and satellite carriers regarding measuring

methodology. We recognize that many households are part of multiple

dwelling units (MDUs) that present special problems. We believe that

where households have access to a master antenna on the MDU's roof, the

test should be made there, if possible. If the MDU has no master

antenna, then the test should be made at the household (outside if

possible, on a balcony or patio) where the consumer might place a

conventional antenna. In some instances, particularly in MDUs taller

than three stories, the signal strength may be adequate inside the

unit, as with ``rabbit ears'' on the television itself. If the signal

intensity is stronger inside the unit, in these cases, the measurement

should be taken inside, near the television and using the prescribed

testing antenna. We note that MDU residents may require specialized

attention due to the differences inherent in large or tall multi-unit

buildings. The rulemaking record is largely directed to issues

affecting individual homes and does not contain sufficient detail on

the MDU issue to address every circumstance here.

49. We considered how the testing antenna should be oriented. The

maximum gain of the testing antenna (over an isotropic antenna) should

face the strongest signal coming from the transmitter whose signal is

being tested. If more than one station's signal is being measured, the

testing antenna should be oriented separately for each station. This

orientation is consistent with good engineering practice, with the

technique required by the Commission's signal measurement rules, and

with the PrimeStar/Netlink Agreement on determining eligible

households. It is also consistent with the Copyright Act, which defines

an unserved household in relation to an individual television station

rather than to all network affiliates in a market. Section 119(d)(10)

defines unserved household ``with respect to a particular television

network'' and states that such a household must be unable to receive

the signal of ``a primary network station affiliated with that

network.'' Based on this distinction, we believe that signal testers

should focus on individual stations. Because one of the primary

purposes of this Order is to provide a practical and reliable

measurement methodology, we include in the testing procedure the proper

orientation, which is essential to ensure the validity and integrity of

the signal intensity test.

50. Finally, we considered how to ensure the integrity of the

signal tests simply and with as little burden as possible. The tester

shall make and maintain a written record of the measurements that

includes several items--(i) a list of calibrated equipment

[[Page 7121]]

used in the field strength survey, which for each instrument, specifies

the manufacturer, type, serial number and rated accuracy, and the date

of the most recent calibration by the manufacturer or by a laboratory;

(ii) a detailed description of the calibration of the measuring

equipment, including field strength meters, measuring antenna, and

connecting cable; (iii) for each spot at the measuring site, all

factors which may affect the recorded field, such as topography, height

and types of vegetation, buildings, obstacles, weather, and other local

features; (iv) a description of where the cluster measurements were

made; (v) time and date of the measurements and signature of the person

making the measurements; (vi) for each channel being measured, a list

of the measured value of field strength (in units of dBu and after

adjustment for line loss and antenna factor) of the five readings made

during the cluster measurement process, with the median value

highlighted. We note that slight, unintentional departures from these

written procedures will not invalidate a test if there is no basis to

believe they affected the outcome.

Predicting Television Signal Intensity at Individual Locations

51. Although the SHVA appears to require actual signal measurements

when determining whether households are unserved, broadcasters and

satellite carriers often use a predictive model to avoid the costs and

difficulties associated with such on-site measurements. However, they

do not always agree on which model is most appropriate. Even when

parties use the same model, they often disagree on the factors that are

considered in that model. For example, different predictive models may

or may not account for the effects on signal strength of receiving

antenna height, vegetation, ground clutter, buildings, signal

interference, or multipathing. Additionally, predictive models may

account differently for variability in signal strength over time and

location, and may predict signal strength with varying levels of

confidence. Also, values for these parameters may be varied within some

predictive models.

Usefulness of Predictive Models

52. In the NPRM, we asked whether we could mandate a model for SHVA

purposes or merely endorse one. We conclude that predictive models can

be effective and helpful proxies for individual household measurements

and that we have the authority to develop and endorse a model for

making predictions of signal strength at individual locations. The

Commission has developed and used predictive models for determining

signal intensity in other contexts (e.g., determination of stations'

DTV service areas). Two prominent examples are the newer Longley-Rice

models and the procedure set forth in Section 73.684 of our Rules for

determining traditional Grade B contours using the radio propagation

curves for broadcast television set forth in Section 73.699. We believe

our position as the originator of the Grade B criterion qualifies us to

determine the effectiveness and accuracy of predictive models that

relate to it.

53. The difference in taking actual measurements at individual

households and using predictive models is significant, because

measurement requires time, money, and other resources that often

outweigh the benefits. For example, it may cost more for a satellite

company to take a measurement than it can recover through subscriber

and advertising fees. To avoid these costs, satellite providers may

have refused or terminated service to consumers who are actually

unserved. Additionally, satellite providers, broadcasters, and

consumers have often turned to predictive models that erroneously

permit some served households to receive satellite network service, or,

conversely, prevent some unserved households from being eligible to

receive network stations via satellite. When truly unserved households

are deemed ineligible for broadcast network service via satellite,

consumers are hurt and the SHVA's intent is thwarted. Likewise, when

served households are deemed eligible for satellite-delivered broadcast

network service, network affiliates are harmed and the SHVA's intent is

also thwarted. We believe the Commission's endorsement of a prediction

model will address some of the problems that consumers, as well as the

broadcast and satellite industries, encounter when following the SHVA.

We expect our endorsement to reduce conflicts regarding which model

satisfactorily predicts a household's true status as served or

unserved, and we hope that a single model makes it easy for consumers

to determine their eligibility for satellite-delivered broadcast

network service at the time they subscribe to a DTH satellite service

(at the point of sale).

54. We recognize that we speak only as the expert agency on the

Grade B construct, not as the primary enforcer of the SHVA. That role

belongs to the courts. We also acknowledge that we cannot change

satellite carriers' burden under the SHVA of proving that a household

is unserved, and use of the predictive model we endorse is

discretionary with the parties. While our predictive model need not

replace actual measurement, it could serve as a presumption of service

or lack of service for purposes of the SHVA. A presumption should make

administration of the unserved household rule easier and more cost-

effective for both consumers and the industries. Broadcasters and

satellite providers should be able to rely on a Commission-endorsed

model when deciding whether individual consumers are presumed to be

eligible to receive satellite-delivered network signals. Moreover, we

recommend that courts accept the model's predictions as sufficient to

show that a satellite service provider has carried its statutory burden

of showing that a household is unserved. We believe that such an

approach is consistent with the Miami federal court's use of one

variation of the Commission's Longley-Rice predictive methodology in

its injunctions. (CBS v. PrimeTime 24, Final Ruling, slip op. at 49 and

Permanent Injunction, slip op., at 2.) Finally, we recommend that the

rebuttable presumptions created by our model will be combined with in-

court and out-of-court ``loser pays'' mechanisms to help the SHVA

operate more smoothly. Such a loser pays scheme would require the loser

of any challenge to a predictive model's presumption to pay the costs

of an on-site test following the challenge.

Inadequacy of the Traditional Grade B Contour Methodology

55. In the NPRM, we sought comment on the application of existing

predictive models in the SHVA context, including our ``traditional''

Grade B contour methodology and the Longley-Rice predictive model. We

tentatively concluded that the Commission's traditional predictive

methodology for determining a Grade B contour is inappropriate for

predicting signal strength at individual locations. Our rules state

that this methodology is for three purposes only: (1) estimation of

coverage resulting from the selection of a particular transmitter site,

(2) problems of coverage related to 47 CFR 73.3555 (ownership

restrictions), and (3) determination of compliance with section

73.685(a) concerning minimum field strength over the principal

community. The traditional methodology predicts signal strength on the

basis of average terrain elevation along radial lines extending only

ten miles from a television station's transmitter. The traditional

methodology does not accurately reflect

[[Page 7122]]

all the topographic differences in a station's transmission area, and

explicitly does not account for interference from other signals. These

omissions make it an imperfect methodology for predicting whether an

individual household can receive an adequate signal.

Longley-Rice Point-to-Point Model for Digital Television

56. We noted in the NPRM that the Commission recently adopted, in

the digital television (DTV) proceeding, rules for analyzing TV service

areas using a point-to-point prediction method based on version 1.2.2

of the Longley-Rice propagation model. (See 47 CFR 73.622(e) and

Advanced Television Systems: Sixth Report and Order (``DTV Sixth Report

and Order''), 12 FCC Rcd 14588, 14672-76.) The Longley-Rice model used

for analysis of DTV and analog TV service in the DTV proceeding is

described in ``Longley-Rice Methodology for Evaluating TV Coverage and

Interference,'' OET Bulletin 69, Federal Communications Commission

(July 2, 1997) http://www.fcc.gov/oet/info/documents/bulletins/#69>.

Longley-Rice is the Commission's designated methodology for determining

where service is provided by a DTV station. We proposed that this

variation of Longley-Rice be used to determine Grade B service at

individual households. The Longley-Rice propagation model is the most

widely-used private means of predicting the existence of a signal of

Grade B intensity for SHVA purposes. Although it is similar to the

traditional method for determining a Grade B contour, Longley-Rice

improves the traditional model by adjusting the predictions for changes

in terrain (e.g., hills and valleys between the transmitter and the

house) along the entire path from the transmitter to the specified

receive site. Thus, while the Commission's traditional contour method

often results in smooth concentric circles surrounding a transmission

tower, the Longley-Rice method produces rougher outlines that more

precisely depict areas of coverage.

A Predictive Model for Individual Locations

57. The model we endorse is a version of Longley-Rice 1.2.2 that we

have adapted for predicting signal strength at individual locations.

Called ``Individual Location Longley-Rice'' or ``ILLR,'' it is similar

to the point-to-point predictive model we established for digital

television (DTV) allocations. We believe ILLR is an accurate,

practical, and readily available model for determining signal intensity

at individual locations. ILLR has several characteristics, discussed in

detail below, which make it unique:

the time variability factor is 50% (when the time

variability factor for the predicted field strength is 50%, an

acceptable quality picture should be available 90% of the time) and the

confidence variability factor is 50%;

the model is run in individual mode;

terrain elevation is considered every 1/10 of a kilometer;

receiving antenna height is assumed to be 20 feet above

ground for one-story buildings and 30 feet above ground for buildings

taller than one-story;

land use and land cover (e.g., vegetation and buildings)

shall be included when an accurate method for doing so is developed;

where error codes appear, they shall be ignored and the

predicted value accepted or the result shall be tested with an on-site

measurement;

locations both within and beyond a station's Grade B

contour shall be examined.

58. We believe the ILLR can be used for predicting signal strength

for purposes of the SHVA as well as for other purposes that require

information about signal intensity at discrete locations. The model

would not supplant currently-existing approaches for depicting a field

strength contour or for describing a station's service area.

Specifically, the ILLR will not replace the current Commission rules

for field strength contours (47 CFR 73.683) or prediction of coverage

for non-SHVA purposes (47 CFR 73.684). In fact, the ILLR should not

affect a station's Grade B contour or service area, because areas are

irrelevant when predicting what signals exist at a particular location.

As both satellite carriers and broadcasters have recognized, a

predictive model for individual locations might identify unserved

households that lay within a station's Grade B contour or, likewise,

might identify served households outside a Grade B contour.

Importantly, our model should not increase or decrease the number of

truly unserved households. The ILLR model, like the on-site

measurement, will consider the signal of either the affiliate station

or its translator, as appropriate, to determine whether a household is

receiving adequate signal strength. The number of unserved households

remains finite under any single definition of Grade B intensity, and we

do not change that definition here. If a household is unserved in

reality, the ILLR prediction model will not change that situation.

Likewise, if a household is currently served, the prediction model will

not change it to an unserved household. A predictive model of any sort

simply reflects reality without actually testing or observing it, and

some are better than others at painting the most lifelike picture. The

ILLR corrects for the mistakes of less-appropriate and less-accurate

models by more precisely identifying households as served or unserved.

Time, Location, and Confidence Factors

59. Predictive models are inherently imperfect because they seek to

replicate reality without actually measuring or observing it. These

imperfections can be mitigated through statistical means and by varying

the ``ingredients,'' or factors, included in any particular model. For

example, although signals of Grade B intensity are defined as discrete

values measured in dBu, the intensity of broadcast signals at

particular locations and at particular times cannot be precisely

determined, regardless of the predictive method used.

60. One way to account for these factors is to build them directly

into signal strength values. The Grade B intensity levels are actually

median signal strengths--i.e., 50% of locations in a particular area

should receive a Grade B signal or higher at least 50% of the time.

However, this does not mean that 50% of the locations will receive an

acceptable picture only 50% of the time. The Grade B values have a

built-in time factor so that an acceptable picture is predicted at

least 90% of the time. For example, a signal strength of 41 dBu equals

an acceptable picture for channels 2-6. To ensure that a location

receives such a signal 90% of the time, the Grade B value for those

channels, 47 dBu, includes an extra time factor of 6 dBu. Thus,

although a location receiving a Grade B signal of 47 dBu will only get

that signal 50% of the time, that same location will receive a 41 dBu

signal 90% of the time.

61. Time, location, and confidence factors can also be built into

predictive models. However, it is often unnecessary to build an

additional factor into a predictive model to get the desired results.

For instance, the Grade B values already predict the existence of an

acceptable television picture at least 90% of the time, so the model

need only predict that a signal of Grade B intensity exists at least

50% of the time. Use of a higher time factor, such as 90%, would amount

to unnecessary double-counting. The Longley-Rice model used for DTV

allocations recognizes this and, therefore, incorporates the 50% time

factor into its calculations. Both broadcasters and satellite carriers

agree that this is also appropriate for purposes

[[Page 7123]]

of the SHVA. We therefore see no reason to change the number when

adapting Longley-Rice to the individual location context.

62. Although the parties generally agree that the time factor

should be 50%, they do not agree on the appropriate level for the

confidence factor. Confidence, in this context, is a way of expressing

how certain the model is that the predicted signal value is at least

that high. Importantly, it is not a reflection of how accurate the

model is. Longley-Rice has generally incorporated a 50% confidence

factor in its calculations. ``Confidence'' does not mean, as the word

might imply, that the model is more accurate. We believe that

increasing the ``confidence'' factor above 50% decreases errors of one

type and increases errors of another type. For example, if we use a

confidence factor of 90%, the model will ``search'' for a predicted

signal value at a particular location in which it has 90% confidence

that the value would, in reality, be that value or higher. The model

could predict a particular signal value, say 47 dBu, and be 85%

confident that the signal would be 47 dBu or higher in reality. Such a

high level of confidence means it would be very likely that the

location would get a 47 dBu signal. However, because the model is

searching for a value in which it has 90% confidence, it would not

predict 47 dBu and would continue searching. Eventually, the model

would find a signal value in which it has 90% confidence, say 45 dBu,

and deliver that as the result. Taking the example one step further,

consider a ``served'' household under the SHVA to be a household that

receives a signal of at least 47 dBu (the appropriate value for

channels 2-6). If the model predicts with 90% confidence that a signal

of at least 45 dBu exists, the 45 dBu household would be classified as

``unserved,'' even though it is very likely (85% confidence) that it

receives a signal of at least 47 dBu. We believe it would be

inconsistent with the SHVA to classify a household as unserved when a

model could predict it to be served with such a high degree of

confidence. Therefore, a confidence variability factor of 90% is

unsuitable for purposes of the SHVA because it overpredicts the number

of truly unserved households.

63. A predictive model that includes truly served households in an

unserved category, even temporarily, creates several undesired effects.

First, consumers could be confused and frustrated. If the model

overpredicts the number of unserved consumers, and those consumers

subscribe to network service via satellite, they will face

disappointment when the broadcaster forces termination of the broadcast

network service. Conversely, if the model underpredicts the number of

unserved consumers, they would be unjustly deprived of broadcast

network service via satellite. Second, the SHVA protects network

affiliates by making their served households off limits to satellite

delivery of broadcast networks. A 90% confidence factor for served

households would make many truly served households eligible for

satellite-delivered network service, contrary to the intent of the

SHVA. Third, if we endorse a model that underpredicts served

households, broadcasters would have a great incentive to challenge the

model's prediction by taking an actual measurement. Satellite carriers

would pursue testing when models consistently underpredict unserved

households. Either result would defeat the goal of endorsing a

predictive methodology upon which all parties can rely.

64. We have chosen to incorporate a 50% confidence factor in the

ILLR model because it neither overpredicts nor underpredicts served

households. A 50% confidence factor does not create a statistical bias

in favor of either satellite carriers or broadcasters. Rather, it

provides a median result that does not predictably err in one direction

or the other. We have sought to endorse a confidence factor that is

fair to both sides. Importantly, broadcasters have accepted the 50%

confidence factor in their pleadings and in their endorsement of the

DTV Longley-Rice model in the Miami court case. Similarly, SBCA's

engineering experts, Hatfield and Dawson, propose using a 50%

confidence factor in the TIREM model that they endorse. They explain

that when the confidence factor is 50%, the model predicts the median

situation and ``the user has no control over this statistical

variable.''

Individual Mode

65. The ILLR will operate in a so-called ``individual mode,''

reflecting an observer's point-of-view at a single location. In the

ILLR, location variability becomes effectively irrelevant because only

one location (e.g., a single household) is considered. The individual

mode merges location variability (the measurable or observable

differences between dissimilar locations) and so-called situational

variability (the small, often hidden, differences between similar or

identical locations) into the statistical confidence factor. One expert

on the issues, George Hufford, states:

In the individual mode, situation and location variability are

combined so that there remain this combined variability and time

variability. Here, the typical user would be the individual receiver

of a broadcast station for whom reliability means the time

availability, and confidence means the combined situation/location

variability.

Compare the ``broadcast mode,'' in which the DTV Longley-Rice model

operates, but which is inappropriate for the purposes of the SHVA. That

mode reflects the broadcaster's point-of-view when it is determining a

service area that includes many locations. The DTV allotment proceeding

utilized the broadcast mode because it was predicting the service areas

of the new DTV stations, not the status of individual households as

served or unserved by analog (NTSC) signals.

Terrain Elevation

66. Because the model seeks to predict signal intensity at

individual locations, the model we endorse considers terrain elevation

every \1/10\ of a kilometer. This distance is as precise as current

technology allows. It contrasts with the DTV Longley-Rice model that

considers terrain elevation every kilometer.

Antenna Height

67. The ILLR model approximates the height of the household whose

signal is being predicted. Current models presume an antenna height of

30 feet. The model we endorse, when used for purposes of the SHVA,

shall incorporate an antenna height of 20 feet for one story buildings

and 30 feet for buildings taller than one story, including MDUs. This

requirement is generally consistent with our conclusions about the

height a tester must raise a testing antenna when making actual, on-

site signal measurements. MDU residents may require specialized

attention due to their unusual circumstances, which will vary from

person to person and building to building.

Land Use and Land Cover

68. Satellite carriers and some other commenters argue that

vegetation and buildings affect signal intensity. Some broadcasters

agree that vegetation and buildings affect signal propagation, but

assert that the Longley-Rice model, as well as the Grade B planning

factors, already account for these effects.

69. We conclude that land use and land cover affect signal

intensity at individual locations and shall be used in the ILLR when an

appropriate application develops. The United States Geological Survey

maintains a Global Land Information System (``GLIS'')

[[Page 7124]]

database on land use and land cover indicating features such as

vegetation and man-made structures. (See http://edcwww.cr.usgs.gov/

Webglis/glisbin/glismain.pl>.) We believe that this information is both

credible and useful. We acknowledge that larger buildings are usually

found in urban areas and Congress expected that the SHVA would

primarily benefit rural consumers, but the definition of ``unserved''

is not explicitly limited to those consumers. The statute does not

impose a mileage limitation or distinguish between urban and rural

households. While we expect the model to include land use and land

cover, we are not aware of a standard means of including such

information in the ILLR that has been accepted by the technical and

scientific community. When an appropriate application has been

developed and accepted, this information will be included in the ILLR.

We challenge interested parties to develop such an application that

more accurately reflects the signal intensity at an individual

location.

Interference

70. The Longley-Rice model as used in the DTV Allotment proceeding

is capable of predicting interference from nearby television stations.

We believe that the model we endorse, ILLR, should include signal

interference so that it will more accurately predict picture quality.

We acknowledge that interference is not formally included in the

measurement methodology we have established in this Order, primarily

because of the difficulties that would be created if we required

testers to attempt to measure for it. However, all sides have

acknowledged that interference affects picture quality, and we believe

that, in contrast to the measurement methodology, interference can be

reliably included in the predictive model, and so it is included to

provide more accurate results.

Error Codes

71. Some satellite carriers have argued strongly for alleviation of

the problems presented by error codes (KWX=3) that the Longley-Rice

model sometimes presents after analysis of signal intensity at

particular locations. Error codes result when the model makes a

prediction of signal intensity, but essentially rejects the prediction

for a reason that may or may not be significant. We conclude that a

party should either accept the prediction by ignoring the error code or

test the result with an on-site measurement. If the result is accepted

and is high enough to predict service, the household shall be

classified as served. If the result is low enough to predict lack of

service, the household shall be classified as unserved.

TIREM

72. Several satellite carriers have asked the Commission to endorse

the TIREM predictive model instead of Longley-Rice. The TIREM

methodology, jointly developed by the National Telecommunications and

Information Agency (NTIA) and the Joint Spectrum Center of the Defense

Department to test specific paths with complex geometry. We believe

that TIREM shows promise as a tool for predicting signal intensity at

individual locations, but we decline to endorse it at this time for

several reasons. NTIA has confirmed the concerns raised by some

commenters concerning the public availability of a standardized and

useful version of TIREM. For example, the NTIA states that the latest

version of TIREM may not be readily available outside of eligible

government agencies due to federal export restrictions. These

impediments to access and use would severely impede TIREM's usefulness

to the industries and to consumers. Further, there is not enough

information regarding which, if any, version would work best in the

SHVA context. We are unaware of any empirical information demonstrating

that publicly available applications of TIREM are substantively more

accurate than the ILLR. Indeed, the NTIA has run tests comparing the

publicly available version found on its Internet site with both the

Commission's traditional Grade B contour projections and a version of

Longley-Rice similar to ILLR. The NTIA created a chart of sample

contours for 16 designated market areas and accompanying maps that

suggest that, in many cases, TIREM Version 3 predicts a station service

area larger than the Commission's traditional Grade B contour.

73. In contrast to TIREM, the Commission has many years of

experience using and evaluating the Longley-Rice model. TIREM and

Longley-Rice consider the same factors: ``frequency, atmospheric

conditions, the electrical parameters of the earth, and the shape of

the terrain between the two points.'' The difference between the models

is the algorithm used to consider the factors. Neither model's source

code accounts for vegetation or buildings, but both models could be run

including this data, as ILLR will be. Further, we are increasing the

accuracy of the Longley-Rice model for the purpose of predictions for

individual locations by requiring that terrain elevations be examined

every one-tenth kilometer. In light of the significance and weight

conveyed by the Commission's endorsement of a particular model, we

believe that the ILLR model will provide most, if not all, of the same

benefits claimed for TIREM by its proponents while avoiding its current

potential flaws.

Loser Pays

74. The SHVA contains a ``loser pays'' mechanism that allows a

party to recover the cost of conducting a signal measurement at a

subscriber's household. (17 U.S.C. 119(a)(9).) At the present time, the

loser pays mechanism only applies when parties are in litigation. Under

the current law, if a broadcast network station questions whether a

subscriber is unserved, an actual measurement at the subscriber's

household may be conducted by either the satellite carrier or

broadcaster to determine eligibility. If a measurement shows that the

household is unserved, the broadcaster must pay the cost of the test.

Similarly, if the test shows that the household is served, the

satellite carrier must assume the cost of the test. From 1994 to 1996,

the SHVA had ``transitional rules'' that included a ``loser pays''

mechanism different from the one currently in effect. This ``loser

pays'' mechanism was not confined to the context of civil litigation.

75. In light of the Miami and Raleigh court findings that satellite

carriers have signed up millions of people who are served, it appears

that the loser pays mechanisms have not been effective in discouraging

the enrollment of ineligible subscribers. The record is unclear on the

reason for this failure, but anecdotal evidence suggests that both

satellite carriers and broadcasters are disinclined to conduct tests,

even when they are likely to win, because the tests could annoy their

customers and generate ill-will.

76. The loser pays mechanism is part of the SHVA, and the

Commission has no authority to change this mechanism or to promulgate

regulations that conflict with it. We believe that the Commission's

endorsement of a more reliable predictive model in this Order will

allow the existing loser pays mechanism in the SHVA to work more

effectively in civil actions.

Future Options

77. The resolution of the issues surrounding delivery of broadcast

network signals over satellite should not end with this Order. There

are several, often competing, public policies involved in the future

actions that we discuss below. The value of local broadcasting in this

country has been recognized time and again by Congress

[[Page 7125]]

and the Commission. Local television stations play a vital role in

delivering news, weather, and public affairs information to their local

communities. The growing competition between DBS and cable, however,

benefits consumers by giving them more choices to watch what they want

and by creating new and higher-quality services. DTH satellite carriers

have proven to be the most successful competitors to incumbent cable

companies, but they still serve only 9 million households, which is

only between 10% and 15% of the multichannel video programming market.

One significant reason consumers give for not considering satellite

programming service is the difficulty of getting seamless broadcast

network service. Congress has informally asked for our opinion on

options to improve the SHVA and Communications Act to better serve

consumers. In response to these requests, we identify some possible

changes Congress could consider. This list is not meant to be

exhaustive.

Local-into-Local

78. Congress could consider changes to copyright law to allow

satellite companies to provide local television stations to local

markets. Cable companies already do this, to their distinct advantage

vis a vis the satellite carriers. Broadcasters support local-into-local

legislation because they do not fear losing their audiences--and the

advertising dollars that follow. Some satellite carriers accept local-

into-local legislation because it gives them a limited right to provide

their subscribers with services those subscribers want. Local-into-

local satisfies consumers' demands for broadcast network service via

satellite without harming localism. Local-into-local also makes

satellite carriers more attractive to consumers, thus increasing their

competitive standing with cable companies. However, local-into-local

cannot provide the solution for every community in the immediate

future, due to limitations in the satellites' capacity to carry every

local channel. EchoStar recently predicted that with new spectrum, and

without full must-carry requirements, it will only be able to serve 20

major cities within the next three years. Those cities cover about half

the United States' population. Smaller cities would not be able to

receive service, even under the best scenario, for about 5 years.

Viewers who live in communities where local-into-local service is

unavailable will need other solutions, including DirecTV's practice of

selling over-the-air antennas with their satellite dishes. However, for

those that can receive local network stations via satellite, local-

into-local provides a partial solution that should address the needs of

consumers and the broadcast and satellite industries, as well as

promote competition to cable.

Change from the Grade B Signal Intensity Standard

79. We have noted that the Grade B signal intensity standard was

originally designed to depict a television station's service area, and

that it may not address all the factors that determine the quality of a

consumer's television picture. This is especially true if one assumes

that consumers have higher expectations for their television picture

than they did in the 1950s and that environmental changes increase the

effects of the factors that Grade B cannot easily address, such as

ghosting and signal interference. Although we believe that the Grade B

standard is still useful for determining signal strength and signal

intensity, there may be a better, but still objective, standard that

could be developed for identifying unserved households. The SHVA,

however, prevents the Commission from exploring an alternative standard

because it explicitly requires the use of Grade B to measure signal

intensity and determine whether a household is unserved. This

undertaking would demand considerable time and significant government

and industry resources.

90-Day Waiting Period

80. Before receiving satellite-delivered broadcast networks, the

SHVA requires an unserved consumer who subscribes to cable to terminate

that service and wait for 90 days. Once the cable service ends, the

consumer then would face 90 days with no acceptable network service--

nothing over cable, unattainable over-the-air, and not yet available

via satellite. This requirement discourages a potential satellite

consumer from terminating his or her cable service. We believe that

elimination of the waiting period should be considered.

Predictive Model and Loser Pays Mechanism

81. The ``loser pays'' mechanism in the SHVA holds promise for

helping to resolve or avoid the disputes that arise under the law, but

it currently applies only when the parties are engaged in civil

litigation over the eligibility of subscribing households to receive

broadcast network programming via satellite. We believe the loser pays

mechanism would be more effective if it also applied before litigation

commences and if used in conjunction with a predictive model.

Initially, we suggest that clear statutory acceptance of prediction

models for creating rebuttable presumptions of service or lack of

service would add certainty to the entire SHVA process. The ILLR

prediction model that we endorse in this Order will reduce mistakes

when predicting a household's status as served or unserved and will

therefore allow parties to be more confident in the predicted result

and less inclined to conduct or demand a test. A broadly applied loser

pays mechanism that allocates the cost of testing on the party in

error, in conjunction with this more reliable prediction model, would

likely give satellite carriers an economic incentive to avoid enrolling

consumers who are predicted to be served, and to discourage

broadcasters from challenging subscribers who are predicted as

unserved. Less testing means less burden and inconvenience for the

industries and consumers. Fewer challenges and disputes would reduce

the number of consumers who are angered and inconvenienced by the

operation of the SHVA.

Procedural Matters

82. To minimize possible confusion in connection with the

injunction scheduled to take effect on February 28, 1999, which will

affect more than 700,000 satellite subscribers, this Report and Order

will become effective upon publication in the Federal Register. We find

good cause exists under the Administrative Procedure Act (``APA'') to

have the rule adopted in this Report and Order take effect upon

publication in the Federal Register pursuant to section 553(d)(1) and

(3) of the APA. (See also 47 CFR 1.427(b).) We believe that making the

Report and Order and rule effective upon publication in the Federal

Register will eliminate any confusion should the court in CBS et al. v.

PrimeTime 24 wish to issue a supplemental order in light of the

conclusions in this Order.

Final Regulatory Flexibility Analysis

83. As required by the Regulatory Flexibility Act (``RFA'') an

Initial Regulatory Flexibility Analysis (``IRFA'') was incorporated

into the Notice of Proposed Rulemaking (``NPRM'') in this proceeding.

The Commission sought written public comment on the possible impact of

the proposed policies and rules on small entities in the NPRM,

including comments on the IRFA. This Final Regulatory Flexibility

Analysis (``FRFA'') in this Report and Order (``Order'') conforms to

the RFA.

[[Page 7126]]

Need for and Objective of the Rules

84. In this Order, the Commission responds to Petitions for

Rulemaking filed by the National Rural Telecommunications Cooperative

and EchoStar Communications Corporation requesting that the Commission

address the methods for determining whether a household is ``unserved''

by network television stations for purposes of the 1988 Satellite Home

Viewer Act (17 U.S.C. 119). Legal Basis

85. This Order is authorized under Sections 1, 4(i), 4(j) of the

Communications Act of 1934, as amended, 47 U.S.C. 151, 154(i), and

154(j) and Section 119(d)(10)(a) of the Copyright Act, 17 U.S.C.

119(d)(10)(a).

Summary of Significant Issues Raised by the Public Comments in

Response to the IRFA

86. Small Cable Business Association (SCBA) filed comments

regarding the possible impact of this proceeding on small cable

operators. SCBA contends that since small cable and satellite carriers

draw from the same customer base, any Commission action broadening the

``unserved'' household definition could adversely affect small cable

operators. SCBA contends that its members represent an important link

in the distribution of local programming, especially in rural areas,

and should not be overlooked in this proceeding. SCBA does not object

to satellite delivery of broadcast network signals, so long as

satellite providers are required to provide carriage of all broadcast

signals within a single community. National Association of Broadcasters

(NAB), and others, maintain that any expansion of unserved viewers

could have a substantial impact on television broadcast stations

serving smaller markets. The ability of these stations to purchase

programming and to serve their viewers would be impacted by lower

advertising revenues should the Commission's actions dramatically

expand the numbers of unserved households in their market place.

National Rural Telecommunications Cooperative urges the Commission to

revisit the conclusion in its IRFA that because small businesses do not

have the financial resources necessary to become DBS licensees, none

will be affected by the proposed action.

Description and Estimate of the Number of Small Entities To Which

the Rules Will Apply

87. The RFA directs the Commission to provide a description of and,

where feasible, an estimate of the number of small entities that will

be affected by the proposed action. The RFA defines the term ``small

entity'' as having the same meaning as the terms ``small business,''

``small organization,'' and ``small business concern'' under Section 3

of the Small Business Act (5 U.S.C. 604(a)(3). Under the Small Business

Act, a small business concern is one which: (1) is independently owned

and operated; (2) is not dominant in its field of operation; and (3)

satisfies any additional criteria established by the SBA (15 U.S.C.

632). The action taken in this Order will affect television

broadcasting licensees and DTH satellite operators.

88. Television Stations. The rules in this Order will apply to

television broadcasting licensees, and potential licensees of

television service. The SBA defines a television broadcasting station

that has no more than $10.5 million in annual receipts as a small

business. Television broadcasting stations consist of establishments

primarily engaged in broadcasting visual programs by television to the

public, except cable and other pay television services. Included in

this industry are commercial, religious, educational, and other

television stations. Also included are establishments primarily engaged

in television broadcasting and that produce taped television program

materials. Separate establishments primarily engaged in producing taped

television program materials are classified under another SIC number.

There were 1,509 television broadcasting stations operating in the

nation in 1992. That number has remained fairly constant as indicated

by the approximately 1,579 operating full power television broadcasting

stations in the nation as of May 31, 1998. In addition, as of October

31, 1997, there were 1,880 low power television broadcasting (``LPTV'')

broadcasting stations that may also be affected by our proposed rule

changes. For 1992 the number of television broadcasting stations that

produced less than $10.0 million in revenue was 1,155 establishments.

89. DBS and other DTH satellite operators. The Commission has not

developed a definition of small entities applicable to geostationary or

non-geostationary orbit fixed-satellite or DBS service applicants or

licensees. Therefore, the applicable definition of small entity is the

definition under the SBA rules applicable to Communications Services,

Not Elsewhere Classified. This definition provides that a small entity

is one with $11.0 million or less in annual receipts. The number of

employees working for a ``small entity'' must be 750 or fewer.

According to Census Bureau data, there are 848 firms that fall under

the category of Communications Services, Not Elsewhere Classified that

could potentially fall into the DTH category. Of those, approximately

775 reported annual receipts of $11 million or less and qualify as

small entities. The proposed action in this Order applies to entities

providing DTH service, including licensees of DBS services and

distributors of satellite programming. There are four licensees of DBS

services under Part 100 of the Commission's rules. Three of those

licensees are currently operational, and each of those licensees has

annual revenues in excess of the threshold for a small business.

Description of Projected Reporting, Record-keeping, and Other

Compliance Requirements

90. The rules adopted today impose no requirement to file any

information with the Federal Communications Commission. Parties who

choose to conduct individual household measurements are required to

reduce to memorialize their test observations and results.

Steps Taken to Minimize Significant Economic Impact on Small

Entities, and Significant Alternatives Considered

91. We believe that the rules we adopt today will have minimal

impact on small television stations' ability to serve the public. The

rule we adopt today has no impact on the number of viewers who are

``unserved'' or unable to receive the relevant television broadcast

stations' signals, thus mitigating any economic impact in the market

place. The rule will primarily affect DTH satellite operators, carriers

and distributors, as well as full power commercial stations that are

affiliates of national networks. The latter businesses generally do not

fall into the category of small entities. Any adverse effect on the

satellite industry is primarily the result of SHVA itself, and the

actions we take represent our efforts to maximize competition including

competition by small businesses consistent with faithfully interpreting

the Act.

Federal Rules that May Duplicate, Overlap, or Conflict with the

Proposed Rule Changes

92. None.

Ordering Clauses

93. It is ordered, pursuant to Sections 1, 4(i), 4(j) of the

Communications Act of 1934, as amended, 47 U.S.C. 151, 154(i), and

154(j); and Section 119(d)(10)(a) of the Copyright Act, 17 U.S.C.

119(d)(10)(a), the terms and rule

[[Page 7127]]

of this Report and Order are adopted. The amendments to 47 CFR 73.686

shall become effective upon date of publication of this Report and

Order in the Federal Register.

94. It is further ordered that the Commission's Office of Public

Affairs, Reference Operations Division, shall send a copy of this

Report and Order, including the Final Regulatory Flexibility Analysis,

to the Chief Counsel for Advocacy of the Small Business Administration

in accordance with paragraph 603(a) of the Regulatory Flexibility Act,

Pub. L. 96-354, 94 Stat. 1164, 5 U.S.C. 601 et seq. (1981).

List of Subjects in 47 CFR Part 73

Antenna, Measurement, Satellite, Signal, Television.

Federal Communications Commission.

Shirley S. Suggs,

Chief, Publications Branch.

Rule Changes

Part 73 of Title 47 of the Code of Federal Regulations is amended

to read as follows:

PART 73--[AMENDED]

1. The authority citation for Part 73 continues to read as follows:

Authority: 47 U.S.C. 154, 303, 334, 336.

2. Section 73.686 is amended by adding paragraph (d) to read as

follows:

Sec. 73.686 Field strength measurements.

* * * * *

(d) Collection of field strength data to determine television

signal intensity at an indvidual location--cluster measurements.

(1) Preparation for measurements.

(i) Testing antenna. The test antenna shall be a standard half-wave

dipole tuned to the visual carrier frequency of channel being measured.

(ii) Testing locations. At the location, choose a minimum of five

locations as close as possible to the specific site where the site's

receiving antenna is located. If there is no receiving antenna at the

site, choose the minimum of five locations as close as possible to a

reasonable and likely spot for the antenna. The locations shall be at

least three meters apart, enough so that the testing is practical. If

possible, the first testing point should be chosen as the center point

of a square whose corners are the four other locations. Calculate the

median of the five measurements (in units of dBu) and report it as the

measurement result.

(iv) Multiple signals. If more than one signal is being measured

(i.e., signals from different transmitters), use the same locations to

measure each signal.

(2) Measurement procedure. Measurements shall be made in accordance

with good engineering practice and in accordance with this section of

the Rules. At each measuring location, the following procedure shall be

employed:

(i) Testing equipment. Measure the field strength of the visual

carrier with a calibrated instrument with a bandwidth of at least 450

kHz, but no greater than one megahertz. Perform an on-site calibration

of the instrument in accordance with the manufacturer's specifications.

The instrument must accurately indicate the peak amplitude of the

synchronizing signal. Take all measurements with a horizontally

polarized dipole antenna. Use a shielded transmission line between the

testing antenna and the field strength meter. Match the antenna

impedance to the transmission line, and, if using an unbalanced line,

employ a suitable balun. Take account of the transmission line loss for

each frequency being measured.

(ii) Weather. Do not take measurements in inclement weather or when

major weather fronts are moving through the measurement area.

(iii) Antenna elevation. When field strength is being measured for

a one-story building, elevate the testing antenna to 6.1 meters (20

feet) above the ground. In situations where the field strength is being

measured for a building taller than one-story, elevate the testing

antenna 9.1 meters (30 feet) above the ground.

(iv) Antenna orientation. Orient the testing antenna in the

direction which maximizes the value of field strength for the signal

being measured. If more than one station's signal is being measured,

orient the testing antenna separately for each station.

(3) Written Record shall be made and shall include at least the

following:

(i) A list of calibrated equipment used in the field strength

survey, which for each instrument, specifies the manufacturer, type,

serial number and rated accuracy, and the date of the most recent

calibration by the manufacturer or by a laboratory. Include complete

details of any instrument not of standard manufacture.

(ii) A detailed description of the calibration of the measuring

equipment, including field strength meters, measuring antenna, and

connecting cable.

(iii) For each spot at the measuring site, all factors which may

affect the recorded field, such as topography, height and types of

vegetation, buildings, obstacles, weather, and other local features.

(iv) A description of where the cluster measurements were made.

(v) Time and date of the measurements and signature of the person

making the measurements.

(vi) For each channel being measured, a list of the measured value

of field strength (in units of dBu and after adjustment for line loss

and antenna factor) of the five readings made during the cluster

measurement process, with the median value highlighted.

[FR Doc. 99-3464 Filed 2-11-99; 8:45 am]

BILLING CODE 6712-01-P

This is a copy of a public record, reproduced as it was published. It is not legal advice, and it may not be the version a court would rely on. Check the official source before you cite it.

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Satellite Delivery of Broadcast Network Signals under the Satellite Home Viewer Act · 64 FR 7113 | Frix