Regulation of Unsolicited Commercial E-Mail

Congressional research reportJul 2, 2004

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Order Code RL31488

CRS Report for Congress

Received through the CRS Web

Regulation of Unsolicited

Commercial E-Mail

Updated July 2, 2004

Angie A. Welborn

Legislative Attorney

American Law Division

Congressional Research Service ˜ The Library of Congress

Regulation of Unsolicited Commercial E-Mail

Summary

Unsolicited commercial e-mail, also known as spam, has received increased

legislative attention as consumer complaints about its intrusiveness and potential for

perpetrating fraud have grown. On December 16, 2003, the President signed the

Controlling the Assault of Non-Solicited Pornography and Marketing (CAN-SPAM)

Act of 2003 (P.L. 108-187). This is the first federal law specifically aimed at

regulating unsolicited commercial e-mail. This report provides an overview of the

new federal law, as well as other applicable federal and state statutes, and relevant

case law applicable to the transmission of unsolicited commercial e-mail. A brief

summary of additional pending federal legislation, including S. 563, S. 1052, S.

1231, S. 1293, S. 1327, H.R. 122, H.R. 1933, H.R. 2214, and H.R. 2515, is also

provided. The report will be updated as events warrant.

Contents

CAN-SPAM Act of 2003 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1

Prohibition on Predatory and Abusive Commercial E-Mail . . . . . . . . . 1

Other Protections for Users of Commercial E-Mail . . . . . . . . . . . . . . . 2

Enforcement . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3

Preemption of State Law . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3

Do-Not-E-Mail Registry . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4

Other Provisions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4

Other Federal Laws . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5

Federal Computer Fraud and Abuse Statute . . . . . . . . . . . . . . . . . . . . . 5

Federal Trade Commission Actions . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6

State Laws Regarding Unsolicited Commercial E-Mail . . . . . . . . . . . . . . . . 8

State Statutes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8

Legal Challenges to State Statutes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9

Additional Federal Legislation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11

Regulation of Unsolicited

Commercial E-Mail

CAN-SPAM Act of 2003

On December 16, 2003, the Controlling the Assault of Non-Solicited

Pornography and Marketing (CAN-SPAM) Act of 2003 was signed by the President.1

This is the first federal law specifically aimed at regulating unsolicited commercial

e-mail. It became effective January 1, 2004. Each major provision of the act is

discussed below.

Prohibition on Predatory and Abusive Commercial E-Mail. The CANSPAM Act amends Title 18 of the United States Code to add a new section entitled

“Fraud and related activity in connection with electronic mail.”2 Under this new

section it is unlawful for a person to knowingly (1) access a protected computer

without authorization, and intentionally initiate the transmission of multiple

commercial electronic mail messages from or through such computer; (2) use a

protected computer to relay or retransmit multiple commercial electronic mail

messages, with the intent to deceive or mislead recipients, or any Internet access

service, as to the origin of such messages; (3) materially falsify header information

in multiple commercial electronic mail messages and intentionally initiate the

transmission of such messages; (4) register, using information that materially falsifies

the identity of the actual registrant, for five or more electronic mail accounts or

online user accounts or two or more domain names, and intentionally initiate the

transmission of multiple commercial electronic mail messages from any combination

of such accounts or domain names; or (5) falsely represent oneself to be the registrant

or the legitimate successor in interest to the registrant of five or more Internet

Protocol addresses, and intentionally initiate the transmission of multiple commercial

electronic mail messages from such addresses.

Criminal penalties for violations range from one to five years imprisonment, a

fine, or both. A term of imprisonment of up to five years may be imposed if “(A) the

offense is committed in furtherance of any felony under the laws of the United States

or of any State; or (B) the defendant has previously been convicted under this section

or section 1030 [of Title 18], or under the law of any State for conduct involving the

transmission of multiple commercial electronic mail messages or unauthorized access

to a computer system.”3 A three year term may be imposed if the offense is an

offense under subsection (1) as noted above; an offense under subsection (4) as noted

above and involved 20 or more falsified electronic mail or online user account

1

P.L. 108-187.

2

P.L. 108-187, Sec. 4(a).

3

Id.

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registrations, or 10 or more falsified domain name registrations; the volume of

electronic mail messages transmitted in furtherance of the offense exceeded 2,500

during any 24-hour period, 25,000 during any 30-day period, or 250,000 during any

one-year period; the offense caused loss to one or more persons aggregating $5,000

or more in value during any one-year period; as a result of the offense any individual

committing the offense obtained anything of value aggregating $5,000 or more

during any one-year period; or the offense was undertaken by the defendant in

concert with three or more other persons with respect to whom the defendant

occupied a position of organizer or leader. A term of imprisonment of up to one year

may be imposed in any other case. Persons convicted of an offense under the new

section will also be ordered to forfeit to the United States any property, real or

personal, constituting or traceable to gross proceeds obtained from the offense; and

any equipment, software, or other technology used or intended to be used to commit

or to facilitate the commission of the offense.

Other Protections for Users of Commercial E-Mail.

In addition to

the new criminal provisions discussed above, the CAN-SPAM Act includes a number

of provisions aimed at protecting users of commercial e-mail.4 The act prohibits

false or misleading transmission information in commercial e-mail, and prohibits the

use of deceptive subject headings.5 Commercial electronic mail must also include

a clear and conspicuous identification that the message is an advertisement or

solicitation; clear and conspicuous notice of the opportunity to decline to receive

further commercial e-mail from the sender; and a valid physical postal address of the

sender.6

The act prohibits the transmission of commercial electronic mail that does not

contain a functioning return e-mail address or other Internet-based mechanism that

a recipient may use to submit a request not to receive future commercial e-mail from

the sender.7 The e-mail address or mechanism provided must be capable of receiving

messages for no less than 30 days after the transmission of the original message.

After a recipient transmits to the sender a request not to receive future commercial

electronic mail messages, it is unlawful for the sender to further transmit commercial

e-mail to the recipient more than 10 business days after receiving such request.8

For any violation of the provisions discussed above, an aggravated violation is

committed if the transmission involved electronic mail addresses that were

“harvested” using an automated means from an Internet website or proprietary online

service, or if the address of the recipient was obtained using an automated means that

4

P.L. 108-187, Sec. 5(a).

5

Id at Sec. 5(a)(1) and (2).

6

Id at Sec. 5(a)(5).

7

Id at Sec. 5(a)(3).

8

Id at Sec. 5(a)(4).

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generates possible e-mail addresses by combining names, letters, or numbers into

numerous permutations.9

Additionally, the act requires that messages containing sexually oriented

material include warning labels as to the content of the message.10

Enforcement. Generally, violations of the CAN-SPAM Act will be enforced

by the Federal Trade Commission as unfair or deceptive acts or practices under the

Federal Trade Commission Act.11 Other agencies with jurisdiction over specific

entities will have similar enforcement authority.

State attorneys general also have authority to bring civil actions for violations

of certain provisions in the act.12 Actions may be brought to recover actual monetary

damages suffered by the residents of the state or statutory damages. The state must

serve prior written notice of any action upon the Federal Trade Commission or other

appropriate agency. The FTC (or other agency with jurisdiction over the entities in

question) may intervene in the action, and upon intervention, be heard on all matters

involving the action, remove the action to the appropriate United States District

Court, and file petitions for appeal. State attorneys general may not bring a civil

action against a particular defendant if the FTC (or another agency) has instituted a

civil or administrative action against the same defendant.

Internet service providers are also allowed to bring civil actions for certain

violations to enjoin further violation, or to recover damages.13 The act does not

provide for actions by private individuals.

Preemption of State Law. Generally, the act preempts any state law that

“expressly regulates the use of electronic mail to send commercial messages.”14 State

laws that prohibit falsity or deception in any portion of a commercial e-mail

messages are not preempted. Also excluded from preemption are state laws that are

not specific to e-mail, including trespass, contract, or tort law; or other state laws that

relate to acts of fraud or computer crime.15

9

Id at Sec. 5(b)(1).

10

Id at Sec. 5(d). The Federal Trade Commission issued a Final Rule implementing this

provision on April 19, 2004. The rule requires the sender of sexually oriented e-mail

messages to include the phrase “SEXUALLY-EXPLICIT” at the beginning of the message’s

subject line. Under the new rule, the sender must also exclude any sexually oriented material

from the subject line. The new rule will be codified at 16 CFR 361.1. 69 FR 21024 (April

19, 2004).

11

Id at Sec. 7(a). See 15 U.S.C. 57a.

12

Id at Sec. 7(f).

13

Id at Sec. 7(g).

14

Id at Sec. 8(b)(1). See infra for a discussion of state laws.

15

Id at Sec. 8(b)(2).

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Do-Not-E-Mail Registry. The CAN-SPAM Act did not create a do-not-email registry similar to the Federal Trade Commission’s do-not-call registry.16

However, the act does direct the FTC to transmit to the Senate Commerce and House

Energy and Commerce Committees a report that (1) sets forth a plan and a timetable

for establishing a nationwide marketing Do-Not-E-Mail registry; (2) includes an

explanation of any practical, technical, security, privacy, enforceability, or other

concerns that the Commission has regarding such a registry; and (3) includes an

explanation of how the registry would be applied with respect to children with e-mail

accounts.17 The report must be transmitted within six months of the date of

enactment of the act. The act also gives the Commission the authority to establish

and implement the plan set forth in the report.18 Such implementation could take

place no earlier than nine months after the date of enactment of the act.

Acting upon Congress’ directive in the CAN-SPAM Act, the FTC released a

report entitled National Do Not Email Registry: A Report to Congress on June 15,

2004.19 In the report, the Commission concluded that “without a system in place to

authenticate the origin of e-mail messages, [a National Do Not Email Registry]

would fail to reduce the burden of spam and may even increase the amount of spam

received by consumers.”20 The Commission found, based upon input from various

sources, that “spammers would most likely use a Registry as a mechanism for

verifying the validity of email addresses and, without authentication, the Commission

would be largely powerless to identify those responsible for misusing the Registry.”21

Rather than proposing a plan to implement a National Do Not Email Registry, the

Commission proposed “a program to encourage the widespread adoption of email

authentication standards that would help law enforcement and ISPs better identify

spammers.”22 If, after the development of an authentication system, spam continued

to be a problem, and if technological developments eliminated the security and

privacy risks associated with a Registry, the Commission stated that it would

consider proposing the creation of a National Do Not Email Registry.23

Other Provisions. The act directs the FTC to submit three additional reports.

The first, to be submitted to the Senate Commerce and House Energy and Commerce

Committees within nine months after the date of enactment, must set forth a system

for rewarding those who supply information about violations of the act, including

procedures for the Commission to grant rewards to the first person that identifies a

16

For more information on the national do-not-call registry, see CRS Report RL31642,

Regulation of the Telemarketing Industry: State and National Do-Not-Call Registries.

17

Id at Sec. 9(a).

18

Id at Sec. 9(b).

19

A copy of the report can be found at [http://www.ftc.gov/reports/dneregistry/report.pdf].

20

Federal Trade Commission, National Do Not Email Registry: A Report to Congress, p.

i (June 15, 2004).

21

Id.

22

Id at ii.

23

Id.

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violator and supplies information that leads to the successful collection of a civil

penalty by the Commission.24 The report must also include procedures to minimize

the burden of submitting a complaint to the Commission concerning violations of the

act, including procedures to allow for electronic submission. A second report, to be

submitted within 18 months after the date of enactment of the act, must set forth a

plan for requiring commercial e-mail to be “identifiable from its subject line, by

means of compliance with Internet Engineering Task Force Standards, the use of the

characters ‘ADV’ in the subject line, or other comparable identifier, or an

explanation of any concerns the Commission has that cause the Commission to

recommend against the plan.”25 The final report, to be submitted no later than 24

months after the date of enactment, shall provide “a detailed analysis of the

effectiveness and enforcement of the provisions of the act and the need (if any) for

the Congress to modify such provisions.”26

The act also directs the Federal Communications Commission to promulgate

regulations, within 270 days of the enactment of the act, to protect consumers from

unwanted mobile service commercial messages.27

Other Federal Laws

Federal Computer Fraud and Abuse Statute. The federal computer

fraud and abuse statute protects computers in which there is a federal interest, but it

does not specifically address the transmission of unsolicited commercial e-mail.28

The statute generally shields protected computers from trespassing, threats, damage,

espionage, and from being corruptly used as instruments of fraud. These provisions

have been applied to the overloading of computer servers with large amounts of

unsolicited e-mail, server damage resulting from the transmission of large amounts

of unsolicited e-mail, and may apply to alleged interference with protected computers

through the installation of “cookies”29 and “web bugs” or invisible GIF’s.30

24

Id at Sec. 11(1).

25

Id at Sec. 11(2).

26

Id at Sec. 10(a).

27

Id at Sec. 14(b). For more information, see CRS Report RL31636, Wireless Privacy:

Availability of Location Information for Telemarketing.

28

18 U.S.C. 1030. See CRS Report RS20830, Computer Fraud and Abuse: A Sketch of 18

U.S.C. 1030 and Related Federal Criminal Laws and CRS Report 97-1025, Computer Fraud

and Abuse: An Overview of 18 U.S.C. 1030 and Related Federal Criminal Laws.

29

A “cookie” is a small file stored on the computer of a person who accesses certain

websites. When a person returns to that site, the cookie enables the site to identify the

person accessing the site and may permit personalization of the site’s content.

30

A “web bug” or invisible GIF is a small computer program that may be installed when an

e-mail message is opened. These programs call for downloading a small picture or

transparent box from an outside server. Sending the requested file allows the server to

acquire the IP address of the requesting computer. Once the file has been requested and the

IP address obtained, the requesting computer can be counted and tracked.

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Internet service providers (ISP’s) have used the federal computer fraud and

abuse statute to bring charges against persons who send large amounts of unsolicited

e-mail to their customers. In general, the ISP’s argue that large amounts of

unsolicited e-mail damage their computer servers and cause them to expend resources

to attempt to stop unsolicited e-mail from reaching their customers. America Online

(AOL) has brought a number cases against persons who have transmitted large

amounts of unsolicited e-mail through its servers and to its subscribers alleging, inter

alia, that the processing of large amounts of unsolicited e-mail imposes significant

costs on the company.31 AOL has been successful on a number of these claims and

has been awarded monetary damages as well as injunctive relief.

Federal Trade Commission Actions. Prior to the enactment of the CANSPAM Act, the Federal Trade Commission did not have any specific authority with

respect to commercial e-mail. However, under the FTC Act, it did have the authority

to address deceptive sales and marketing practices on the Internet, including the use

of fraudulent commercial e-mail.

Over the past several years, the FTC has monitored unsolicited commercial email and compiled a database of fraudulent messages that were forwarded by

consumers.32 On April 30, 2003, the FTC released a report by the Commission’s

Division of Marketing Practices review false claims appearing in unsolicited

commercial e-mail. The Commission found that approximately 66% of the

unsolicited commercial e-mail analyzed contained false information in either the

“From” line, “Subject” line, or in the text of the message.33

Prior to the issuance of the report, the FTC brought its first case involving spam

with deceptive subject lines. On April 15, 2003, the Commission asked a federal

judge to halt “an allegedly illegal spam operation that uses deceptively bland subject

lines, false return addresses, and empty ‘reply-to’ links to expose unsuspecting

consumers, including children, to sexually explicit material.”34 The Commission

alleges that Brian Westby used the deceptive spam to direct consumers to an adult

31

See e.g., America Online v. National Healthcare Discount, 174 F. Supp.2d 890 (ND Iowa,

2001); America Online v. IMS, 1998 U.S. Dist. LEXIS 20645 (ED Va., 1998); America

Online v. LCGM, 46 F. Supp.2d 444 (ED Va., 1998). For more information on American

Online’s efforts to prevent the transmission of unsolicited e-mail, see

[http://legal.web.aol.com/decisions/dljunk/].

32

The FTC’s actions with regard to unsolicited commercial e-mail were outlined in

congressional testimony given by the Bureau of Consumer Protection on April 26, 2001.

This testimony can be found at [http://www.ftc.gov/os/2001/04/unsolicommemail.htm].

33

A copy of the report can be found at

[http://www.ftc.gov/reports/spam/030429spamreport.pdf].

34

See FTC Press Release, FTC Asks Court to Block Deceptive Spam Operation, April 17,

2003. [http://www.ftc.gov/opa/2003/04/westby.htm]. A copy of the complaint, Federal

Trade Commission v. Brian D. Westby, Case No. 03C-2540, United States District Court for

the Northern District of Illinois, Eastern Division, can be found at

[http://www.ftc.gov/os/2003/04/brianwestbycmp.pdf].

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website. The FTC asked the court to issue a temporary injunction, pending trial. The

court granted a preliminary injunction on April 22, 2003.35

The FTC has brought a number of other actions against consumer fraud schemes

that involve unsolicited commercial e-mail. Many cases involve alleged pyramid

schemes, often disguised as work at home opportunities, that are perpetrated through

the use of unsolicited e-mail. In FTC v. Martinelli36, the FTC targeted a company

soliciting recruits for a work at home opportunity that would allegedly earn

participants $13.50 per hour. The e-mail messages sent claimed that if the recipient

sent a registration fee of over $28 they would receive everything they needed for the

job. In fact, what participants received was a kit that instructed them to place ads or

send messages similar to the ones to which they responded in an attempt to recruit

new participants. Their earnings would be based on the number of people they were

able to recruit. In its complaint, the FTC alleged that the defendants misrepresented

to consumers the salary that could be earned; failed to disclose that this was a

pyramid scheme; and provided others the means to commit the deceptive acts. A

court entered a stipulated final order banning the defendants from engaging in similar

schemes and requiring them to pay $72,000 in consumer redress.

The Commission has also brought a number of cases against alleged credit

repair scams that use unsolicited e-mail to advertise their services. These e-mail

messages generally encourage consumers to purchase information instructing them

how to acquire a new credit identity by applying for federally-issued identification

numbers and using these numbers in place of social security numbers to build a new

credit file. The messages fail to mention that using a false identification number to

apply for credit is a felony. Both the FTC and the Department of Justice have

pursued actions against these types of deceptive solicitations.37

Other recent cases pursued under the FTC Act address chain letters sent via email that encourage recipients to send cash to names posted on a list in order to have

their names added to the list and offer “reports” that instruct others on how to send

unsolicited e-mail for a profit.38 Other scams perpetrated through the use of

unsolicited e-mail include fraudulent credit repair offers, deceptive health and diet

offers, and fraudulent vacation offers.39

35

See [http://www.ftc.gov/os/2003/04/brianwestbyord.pdf].

36

FTC v. Martinelli, No. 399 CV 1272 (D. Conn. filed July 7, 1999).

37

See e.g., FTC v. Cliff Cross and d/b/a Build-It-Fast, Civ. No. M099CA018 (W.D. Tex.

filed Feb. 1, 1999); FTC v. Ralph Lewis Mitchell, Jr., No. CV 99-984 TJH (C.D. Cal. filed

Jan. 29, 1999); U.S. v. David Story, d/b/a Network Publications, 3-99CV0968-L (N.D. Tex.

filed April 29, 1999).

38

A summary of these cases, as well as copies of the complaints and settlement documents

can be found at [http://www.ftc.gov/opa/2002/02/eileenspam1.htm].

39

The FTC has compiled a list of the twelve most common e-mail scams. For information

see [http://www.ftc.gov/bcp/conline/pubs/alerts/doznalrt.pdf].

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State Laws Regarding Unsolicited Commercial E-Mail

As noted above, the CAN-SPAM Act preempts state laws that expressly

regulate the use of electronic mail to send commercial messages.40 The act became

effective on January 1, 2004, and as such, many of the state laws discussed below are

likely preempted.

State Statutes. To date, at least thirty-six states have enacted legislation

placing certain restrictions on the transmission of unsolicited commercial e-mail.41

Nevada became the first state to enact such legislation in 1997.42 Under Nevada law,

it is unlawful to send an unsolicited commercial e-mail message unless it is labeled

or otherwise identifiable as an advertisement. The message must include the sender’s

name, physical address, and e-mail address, as well as instructions for opting out of

the sender’s distribution list. The law also prohibits the use of false routing

information and the distribution of software designed to create false routing

information. A later amendment to the original statute made it unlawful to send

unsolicited commercial e-mail with the intent to disrupt the normal operation or use

of a computer, Internet site, or e-mail address.

Much of the legislation enacted subsequent to the Nevada statute prohibits the

transmission of unsolicited e-mail containing false or misleading header or routing

information.43 States have also enacted legislation requiring that unsolicited e-mail

contain opt-out information or provide information about the sender, including a

physical address or telephone number.44 In addition, some state statutes include

specific provisions relating to the transmission of adult oriented advertisements via

40

P.L. 108-187, Sec. 8(b)(1).

41

For a complete list of state statutes see [http://www.spamlaws.com/state/summary.html].

42

N.R.S. §§ 41.705 - 41.735, added by Nevada Acts 1997 ch. 341, Senate Bill 13. The

statute was subsequently amended to criminalize certain acts related to the transmission of

electronic mail in 2001. See Nevada Acts 2001 ch. 274, Senate Bill 48.

43

Arkansas, Ark. Code § 5-41-205; Arizona, not yet codified, see S.B. 1280, approved May

16, 2003; Colorado, CRS § 6-2.5-103(1), (2), and (3); Connecticut, Conn. Stat. § 53-451(b);

Delaware, Del. Code § 937; Idaho, Idaho Code § 48-603E(3); Illinois, 815 ILCS 511/10(a);

Indiana, not yet codified, House Bill 1083, approved April 17, 2003; Iowa, Iowa Code §

714E.1; Kansas, not yet codified, see Senate Bill 467 (2002); Louisiana, La. R. S. § 73.6(B);

Maryland, Md. Commercial Law Code § 14-3001 et seq.; Minnesota, Minn. Stat. §

395F.694, sub. 2; North Carolina, NC Stat. § 14-458(a)(6); Oklahoma, Ok. Stat. Title 15 §

776.1; Rhode Island, RI Stat. § 11-52-4.1(7); South Dakota, not yet codified, see Senate Bill

183 (2002); Utah, Utah Code § 13-36-103; Virginia, Va. Code § 18.2-152.4(7); Washington,

RCW § 19.190.020; and West Virginia, W. Va. Code § 46A-6G-2.

44

California, Cal. Bus. & Prof. Code § 17538.4; Colorado, CRS § 6-2.5-103(5); Iowa, Iowa

Code § 714E.1(2)(d); Kansas, not yet codified, see Senate Bill 467 (2002); Minnesota,

Minn. Stat. § 395F.694, sub. 4; Missouri, R.S. Mo. § 407.1310.1.; North Dakota, N.D. Cent.

Code § 51-27-05; Rhode Island, RI Stat. § 6-47-2; Tennessee, Tenn. Code § 47-18-2501(b);

and Utah, Utah Code § 13-36-103.

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unsolicited e-mail, requiring these messages to be labeled as such.45 While not a

direct regulation of unsolicited e-mail, other states have enacted statutes that

criminalize the misuse of e-mail with the intent to harass, or the transmission of

“lewd, lascivious, or obscene material.”46

Virginia recently became the first state to make the transmission of unsolicited

bulk e-mail a felony under certain circumstances.47 A person is guilty of a Class 6

felony under the Virginia law if he or she used a computer or computer network with

the intent to falsify or forge electronic mail transmission information or other routing

information; and the volume of e-mail transmitted exceeded 10,000 attempted

recipients in any 24-hour period, 100,000 attempted recipients in any 30-day time

period, or one million attempted recipients in any one-year time period, or the

revenue generated from the specific e-mail transmission exceeded $1,000, or the total

revenue generated from all such e-mail transmitted to any e-mail service provider

exceeded $50,000. In Virginia, a Class 6 felony carries a prison term of up to five

years.48

Legal Challenges to State Statutes. Legal challenges have been brought

against at least two state statutes - California and Washington. The challenges

alleged that the state statutes placed an undue burden on interstate commerce in

violation of the dormant commerce clause of the United States Constitution. In each

case, the court upheld the statute, finding that the local benefits of the act outweighed

the burden placed on those sending the unsolicited messages via e-mail.49

In State of Washington v. Heckel, the defendant, a resident of another state,

challenged Washington’s restriction on unsolicited commercial e-mail alleging that

the statute placed an unconstitutional burden on interstate commerce.50 The

defendant was an Oregon resident who was charged with violating a state law that

prohibits the use of false or misleading routing information and false or misleading

subject lines in unsolicited commercial e-mail.51 The Washington law applies if a

message is sent from within Washington, if the sender knows that the recipient is a

45

Alaska, not yet codified, see H.B. 82, approved May 3, 2003, effective July 30, 2003;

Arkansas, not yet codified, see Act 1019 of 2003, approved April 2, 2003; California, Cal.

Bus. & Prof. Code § 17538.4(g); Kansas, not yet codified, see Senate Bill 467 (2002);

Maine, not yet codified, see H.B. 210, approved May 27, 2003; Minnesota, Minn. Stat. §

325F.694, sub. 3; New Mexico, not yet codified, see Senate Bill 699, approved April 3,

2003; North Dakota, N.D. Cent. Code 51-27-04; Pennsylvania, Penn. Stat. Title 18 § 5903;

Tennessee, Tenn. Code § 47-18-2501(e); Utah, Utah Code § 13-36-103; and Wisconsin,

Wis. Stat. § 944.25.

46

See e.g., 27 Md. Code Ann. §§ 555C(1)(B) and (C).

47

Va. Code § 18.2-152.3:1.

48

Va. Code § 18.2-10(f).

49

State v. Heckel, 24 P.3d 404 (S. Ct. Wash. 2001); Ferguson v. Friendfinders, Inc., 115 Cal.

Rptr.2d 258 (2002).

50

24 P.3d 404 (S. Ct. Wash. 2001).

51

RCW § 19.190.020.

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Washington resident, or if the sender is able to confirm the residency of the recipient

by contacting the registrant of the internet domain name contained in the recipient’s

e-mail address.52

The defendant argued that the Washington statute violated the dormant

commerce clause of the Constitution53 by discriminating against persons doing

business outside the state. The court rejected this argument finding that the statute

“applies evenhandedly to in-state and out-of-state spammers” and would be equally

enforceable against a Washington resident engaging in the same practices.54 The

court then articulated the balancing test that must be applied when considering state

statutes that may burden interstate commerce by stating that “where the statute

regulates evenhandedly to effectuate a legitimate local public interest, and its effects

on interstate commerce are only incidental, it will be upheld unless the burden

imposed on such commerce is clearly excessive relative to the putative local

benefits.”55 The court determined that the statute’s “local benefits surpass any

alleged burden on interstate commerce,” thus rejecting the defendant’s challenge and

upholding the statute.56

In Ferguson v. Friendfinders, Inc., a California resident filed suit against

advertisers who were sending unsolicited commercial e-mail in violation of the

California Business and Professional Code § 17538.4.57 The statute applies to e-mail

that is sent to “a California resident via an electronic mail service provider’s service

or equipment located in this state.”58 A lower court dismissed the suit, finding that

the provisions in question violated the dormant commerce clause of the

Constitution.59 The appellate court reversed the lower court’s opinion and upheld the

statute.

On appeal, the defendants argued that the statute, “when viewed in the context

of Internet reality,” attempted to regulate beyond California’s borders.60 The court

rejected this argument citing the language of the statute and its express application

only to e-mail that is sent to a California resident by means of an electronic mail

52

Id.

53

The dormant commerce clause is “the principle that the states impermissibly intrude on

this federal power [to regulate interstate commerce] when they enact laws that unduly

burden interstate commerce.” 24 P.3d at 409.

54

24 P.3d at 409.

55

Id (citations omitted).

56

Id.

57

115 Cal. Rptr.2d 258 (2002). Section 17538.4 requires unsolicited commercial e-mail

messages to include opt-out instructions and contact information. The statute also requires

that certain messages be labeled with the letters “ADV” or “ADV:ADLT” at the beginning

of the subject line.

58

Cal. Bus. & Prof. Code § 17538.4(d).

59

115 Cal. Rptr.2d at 260.

60

Id at 263.

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service provider who has equipment in the state.61 Additionally, the court rejected

the argument that the statute discriminated against interstate commerce, and went on

to apply the balancing test applied in Heckel, discussed above. The court found that

the state had “a substantial legitimate interest in protecting its citizens from the

harmful effects of deceptive UCE [unsolicited commercial e-mail] and that [the

statute] furthered that important interest.”62 Thus, the court determined that the

burdens imposed on interstate commerce did not outweigh the benefits of the

statute.63

Additional Federal Legislation

A number of bills related to unsolicited commercial e-mail were introduced in

the 108th Congress. Apart from the passage of S. 877 (P.L. 108-187), no action has

been taken on the floor of either chamber with respect to any of the bills discussed

below.

S. 563, the Computer Owners’ Bill of Rights, would, inter alia, require the

Federal Trade Commission to establish a registry of persons who do not wish to

receive “unsolicited marketing e-mail.”64 The registry would be made available to

the public, and transmission of unsolicited marketing e-mail to those on the list

would be prohibited. Exceptions to the general prohibition could be authorized by

the FTC under regulations promulgated pursuant to the legislation if enacted.

Violations of the prohibition set forth would be subject to a civil penalty of up to

$10,000.

S. 1052, the Ban on Deceptive Unsolicited Bulk Electronic Mail Act of 2003,

would make it unlawful for any person to knowingly and intentionally use a computer

or computer network to falsify or forge electronic mail transmission information or

other source, destination, routing, or subject heading information in connection with

the transmission of unsolicited bulk commercial e-mail through, or into, the computer

network of an e-mail service provider or its subscribers.65 It would also be unlawful

to transmit an e-mail message to a recipient who requests not to receive unsolicited

bulk commercial e-mail; or collect e-mail addresses from public and private spaces

for the purpose of transmitting unsolicited bulk commercial e-mail.66 Violations of

the act would be considered a RICO predicate and would constitute an unfair or

deceptive act or practice under the Federal Trade Commission Act.67

61

Id at 264.

62

Id at 268.

63

Id at 269.

64

S. 563, 108th Cong., Sec. 5.

65

S. 1052, 108th Cong., Sec. 2(a)(1).

66

S. 1052, 108th Cong., Sec. 2(a)(2) and (3).

67

S. 1052, 108th Cong., Sec. 2(b)(1) and (2).

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The bill would also require senders of unsolicited bulk commercial e-mail to

provide recipients with a clear and conspicuous opportunity to request not to receive

future unsolicited e-mail.68

S. 1231, the Stop Pornography and Abusive Marketing Act, or the SPAM

Act, would, inter alia, require the Federal Trade Commission to establish a

nationwide no-spam registry in which any person that does not wish to receive

unsolicited commercial e-mail my register e-mail addresses.69 It would be unlawful

for a person to initiate an unsolicited commercial e-mail message to a registered

address, and civil penalties of up to $5,000 could be imposed for each violation.70

In addition to the creation of the national registry, the bill would also impose a

number of other requirements with respect to the transmission of unsolicited

commercial e-mail. The act would require such messages to include in the subject

line, the characters ‘ADV:’,71 and require all commercial and unsolicited commercial

e-mail to include a valid return address, a valid postal address, and provide the

recipient with the right to decline to receive further messages from the sender.72

Under the act, it would be unlawful for a person to initiate the transmission of

commercial e-mail or unsolicited commercial e-mail in violation of an Internet

service provider’s policies with respect to e-mail, account registration and use, or

other terms of service;73 or to initiate the transmission of commercial or unsolicited

commercial e-mail that contains false, misleading, or deceptive information in the

subject line, header or router information, or the body of the message.74 It would also

be unlawful for a person to initiate the transmission of a commercial or unsolicited

commercial e-mail messages to addresses obtained through harvesting or by using

a automated method of generating e-mail addresses.75

Generally, the act would be enforced by the Federal trade Commission, but

actions by states, Internet service providers, and individual consumers would also be

allowed.76

S. 1293, the Criminal Spam Act of 2003, would provide criminal penalties for

persons who knowingly access a protected computer without authorization, and

intentionally initiate the transmission of multiple commercial electronic mail

68

S. 1052, 108th Cong., Sec. 2(c).

69

S. 1231, 108th Cong., Sec. 101(a).

70

S. 1231, 108th Cong., Sec. 101(d); Sec. 102(b)(1).

71

S. 1231, 108th Cong., Sec. 201(a).

72

S. 1231, 108th Cong., Sec. 204; Sec. 206.

73

S. 1231, 108th Cong., Sec. 202.

74

S. 1231, 108th Cong., Sec. 203.

75

S. 1231, 108th Cong., Sec. 205.

76

S. 1231, 108th Cong., Title III.

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messages from or through such computer.77 Criminal penalties could also be

imposed for knowingly using a protected computer to relay or retransmit multiple

commercial electronic mail messages, with the intent to deceive or mislead

recipients, or any Internet access service, as to the origin of such messages; falsifying

header information in multiple commercial electronic mail messages and

intentionally initiating the transmission of such messages; or registering, using

information that falsifies the identity of the actual registrant, for 5 or more electronic

mail accounts or online user accounts or 2 or more domain names, and intentionally

initiating the transmission of multiple electronic mail messages from such accounts.

Penalties for violations include a fine, imprisonment for not more than five

years, or both, if the offense is committed in furtherance of any felony; or the

defendant has been previously convicted of the same or similar offenses. Lesser

terms of imprisonment may be imposed under other circumstances. In addition to

fines and imprisonment, the bill requires the forfeiture of any property constituting

or traceable to gross profits or other proceeds obtained from the offense; and any

equipment, software, or other technology used or intended to be used to commit or

to promote the commission of such offense. Civil actions may be brought by the

Attorney General or by any person engaged in the business of providing an Internet

access service to the public.

H.R. 122, the Wireless Telephone Spam Protection Act, would prohibit the

use of the text, graphic, or image messaging systems of wireless telephone systems

to transmit unsolicited commercial messages.

H.R. 1933,78 the Restrict and Eliminate the Delivery of Unsolicited

Commercial Electronic Mail or Spam Act of 2003, or the REDUCE Spam Act

of 2003, would amend title 18 of the United States Code to create criminal penalties

for the “transmission of any unsolicited commercial electronic mail message, with

knowledge and intent that the message contains or is accompanied by header

information that is false or materially misleading.”79 Violators could be subject to

a fine or imprisonment for up to one year or both.

The bill would also prohibit the transmission of unsolicited commercial e-mail

unless certain requirements are met. The transmission of unsolicited commercial email would be prohibited unless the subject line of such e-mail includes “an

identification that complies with the standards adopted by the Internet Engineering

Task Force for identification of unsolicited commercial electronic mail messages; or

in the case of the absence of such standards, ‘ADV:’ as the first four characters.”80

Senders would also be required to establish a valid sender-operated return address

77

S. 1293, 108th Cong., Sec. 2(a).

78

S. 1327 appears to be substantially similar to H.R. 1933.

79

H.R. 1933, 108th Cong., Sec. 3.

80

H.R. 1933, 108th Cong., Sec. 4(a).

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where the recipient could notify the sender not to send any further messages.81 It

would be unlawful for a person to send any unsolicited electronic mail to a recipient

after the recipient has requested not to receive any further messages from that

sender.82 It would also be unlawful for any person to transmit any unsolicited e-mail

that contains a subject heading “that such person knows, or reasonably should know,

is likely to mislead a recipient, acting reasonably under the circumstances, about a

material fact regarding the contents of subject matter of the message.”83

The act would be enforced by the Federal Trade Commission, which would be

required to initiate a rulemaking proceeding within 30 days enactment to address the

enforcement of the act.84 The rulemaking would also be required to address

procedures for submitting a complaint to the Commission concerning violations; civil

penalties for violations; procedures for granting “a reward of not less than 20 percent

of the total civil penalty imposed to the first person that identifies the person in

violation of [the act]; and supplies information that leads to the successful collection

of a civil penalty by the Commission;” and civil penalties for knowingly submitting

a false complaint to the Commission.85

Private rights of action by recipients of an unsolicited commercial e-mail

messages and Internet service providers would also be allowed.86

H.R. 2214, the Reduction in Distribution of Spam Act of 2003, includes a

number of civil and criminal provisions related to the transmission of commercial email. The act would prohibit the transmission of any commercial e-mail messages

unless it contains a clear and conspicuous identification that the message is an

advertisement or solicitation; clear and conspicuous notice of the opportunity to

decline to receive future unsolicited commercial e-mail messages from the sender;

a functioning return e-mail address or other Internet-based mechanism that the

recipient may use to submit a request not to receive any future messages; and a valid

physical address for the sender.87 The sender or any person acting on behalf of the

sender would be prohibited from initiating the transmission of an unsolicited e-mail

message to any recipient who has requested not to receive such messages from the

sender for a three year period beginning 10 days after the receipt of the original

request.88 The transmission of a commercial e-mail with fraudulent header

information, as well as the transmission of commercial e-mail to an address illegally

81

H.R. 1933, 108th Cong., Sec. 4(b)(1).

82

H.R. 1933, 108th Cong., Sec. 4(b)(3).

83

H.R. 1933, 108th Cong., Sec. 4(c)(2).

84

H.R. 1933, 108th Cong., Sec. 5(a) and (b).

85

H.R. 1933, 108th Cong., Sec. 5(b)(1) - (4).

86

H.R. 1933, 108th Cong., Sec. 6(a).

87

H.R. 2214, 108th Cong., Sec. 101(a).

88

H.R. 2214, 108th Cong., Sec. 101(b).

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harvested, would also be prohibited.89 These provisions would be enforced by the

Federal Trade Commission, through private rights of action brought by Internet

service providers, and actions brought by states.90

The act would also amend title 18 of the United States Code to create criminal

penalties for certain actions related to the transmission of unsolicited commercial email.91 Generally, criminal penalties could be imposed if the sender falsified his or

her identity in a commercial e-mail message or for the failure to place warning labels

on unsolicited commercial e-mail containing sexually oriented material.92

H.R. 2515, the Anti-Spam Act of 2003, would place a number of restrictions

on the transmission of unsolicited commercial electronic mail. The bill would

require the inclusion of a clear and conspicuous identification that the message is a

commercial electronic mail message, a clear and conspicuous notice of the

opportunity to decline to receive future messages from the sender or any covered

affiliate of the sender, and an e-mail address or other mechanism that the recipient

may use to send a request not to receive future messages, and a valid street address

of the sender.93 After receiving notice from a recipient that he or she does not wish

to receive future messages, the sender would be prohibited from initiating the

transmission of any commercial electronic mail message to the recipient for five

years.94

H.R. 2515 would also prohibit the transmission of a commercial electronic mail

message that contains false or misleading header information or that contains a

subject heading that would be likely to mislead a recipient about a material fact

regarding the contents or subject matter of the message.95 The bill also includes

prohibitions on the transmission of commercial electronic mail messages to addresses

that were illegally harvested or to addresses that were generated by “use of automated

means based on permutations of combining names, letters, or numbers for the

purpose of sending commercial electronic mail.”96 Messages containing sexually

oriented material would be required to include a label indicating that such material

is included therein.97

If enacted, the act would be enforced by the Federal Trade Commission,98 with

private rights of action available to providers of Internet access service and state

89

H.R. 2214, 108th Cong., Sec. 101(c) and (d).

90

H.R. 2214, 108th Cong., Sec. 102 - Sec. 105.

91

H.R. 2214, 108th Cong., Title II.

92

H.R. 2214, 108th Cong., Sec. 201.

93

H.R. 2515, 108th Cong., Sec. 101(a).

94

H.R. 2515, 108th Cong., Sec. 101(b).

95

H.R. 2515, 108th Cong., Sec. 101(c).

96

H.R. 2515, 108th Cong., Sec. 101(d) and (e).

97

H.R. 2515, 108th Cong., Sec. 101(f).

98

H.R. 2515, 108th Cong., Sec. 105.

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attorneys general.99 The bill also includes criminal penalties for falsifying the

sender’s identity in commercial electronic mail, failure to place warning labels on

commercial electronic mail containing sexually oriented materials, and illicit

harvesting of electronic mail addresses.100

99

H.R. 2515, 108th Cong., Sec. 102 and Sec. 103.

100

H.R. 2515, 108th Cong., Title II.

This is a copy of a public record, reproduced as it was published. It is not legal advice, and it may not be the version a court would rely on. Check the official source before you cite it.

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