Petition — Coleco Industries, Inc. v. Berman
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~ $upreme Court, U.S, .
{ FILED \
JUN 2 1978
IN THE . > |
Seasons Gent tt ti Cetet Gees
October Term, 1977
No. i i ] 725
COLECO INDUSTRIES, INC.,
Petitioner,
ABE BERMAN, JOSEPH RUBIN, IRVING COHEN,
LEWIS M. COHEN, FREDERICK COHEN,
ZELNICK, SOBELMAN & COMPANY,
Respondents.
PETITION FOR A WRIT OF CERTIORARI TO
THE UNITED STATES COURT OF APPEALS
FOR THE THIRD CIRCUIT
JOSEPH A. YABLONSKI
DANIEL B. EDELMAN
Yablonski, Both & Edelman
1150 Connecticut Avenue, NW
Suite 500
Washington, DC 20036
Attorneys for Coleco Industries, Inc.
NT YN
THE CASILLAS PRESS, INC. —1717 K Street N W —Westungton, 0. C.~223-1220
= -*
(i)
TABLE OF CONTENTS
Page
EY 6 o00nb.0n6ee0esbeGh ae entabacedanendens 1
EE ne eveneeneseenhennces 4b.400600 ke Cae tbs 2
ee oi ce deadccepeewdeeldeetes duces 2
ED cass cwnneddhéséeceheusontecues 2
EY SE. ik. vc cnesccccedctueudbeeousd< 2
Bp TRUCE eh occ cdccevecencccécncsenessins 3
B. The District Court's Preclusion Ruling and
GEN 0 00:66 oneecb cen ehed.00666s 000080600 es000 7
C. The Court of Appeals Opinion. ............600e ee eee 9
REASONS FOR GRANTING THE WRIT
THIS COURT SHOULD EXERCISE ITS CER-
TIORARI POWER TO RESTORE THE PRETRIAL
PROCESS TO THE FORM INTENDED BY RULE
16, F.R.C.P. AND TO RESOLVE THE CONFLICT
AMONG THE CIRCUITS REGARDING THE
PRECLUSION OF EVIDENCE NOT SPECIFIED IN
A PRETRIAL MEMORANDUM ...........0050000005 10
SED 265 oe Cece dddaden eenidcdss eecesubeenssaeé 17
(ii)
TABLE OF AUTHORITIES
Page
Cases
Dudley v. South Jersey Metal. Inc..
I i Na I ed a i)
Foman v. Davis,
re i A el de ecb ccecakens 14
Jones v. Union Automobile Indemnity Ass'n..
a ec i ab dic ceed in keeelan 11
McCargo v. Hedrick, .
SS 13, 15, 16
Meyers v. Pennypack Woods Home Ownership Ass'n..
Er ee 9
Padovani v. Bruchhausen,
ES Se De 17
Peter Eckrich & Sons, Inc. v. Selected Meat Co..,
SP es TaMUOED oc cccecccctccccccscccciecece 15
Schlagenhauf v. Holder.
I a 13,14
Societe Internationale v. Rogers,
I i 14
Statutes and Rules
Federal Rules of Civil Procedure.
Pi nine ChUCEKEdS uENe ees cu, 2.5, 9, 10, 11, 13, 1S, 16, 17
Local Rules for the United States District Court
for the Eastern District of Pennsylvania .
EER ek Se ane ee 2,3, 4,5,9
(iii)
United States Judicial Code, 28 U.S.C.
Burger, Address to the National Conference on the
Causes of Popular Dissatisfaction with the Admin-
istration of Justice, 70 F.R.D. 79(1976) ... 6... 6c eee ee eees 12,
Clark, Seminar on Procedures for Effective Judicial
Administration, 29 F.R.D. 191 (1961)... 2... ee eee eee
Pollack, Pretrial Procedures More Effectively
Handled, 65 F.R.D. 47S (1975S) 2... eee eee eee 12, 13
Wright, Address to the Judicial Conference of the
Tenth Circuit, as quoted in Pollack, Pretrial
Conferences, An Address to the Judicial Conference
of the Eighth Judicial Circuit of the United
States. SOP.R.D. 427 (IGT 2. ccc cc cccccccccccccccveees
Dobie, The Federal Rules of Civil Procedure 25
WA, Bie, BERIT cw ccc ccccccccccccvcccscsccceseces
A 0 ee en -
IN THE
Supreme Comt of the Anited States
October Term, 1977
COLECO INDUSTRIES, INC..,
Petitioner,
ABE BERMAN, JOSEPH RUBIN, IRVING COHEN,
LEWIS M. COHEN, FREDERICK COHEN,
ZELNICK, SOBELMAN & COMPANY,
Respondents.
PETITION FOR A WRIT OF CERTIORARI TO
THE UNITED STATES COURT OF APPEALS
FOR THE THIRD CIRCUIT
The Petitioner, Coleco Industries, Inc. respectfully prays
that a Writ of Certiorari issue to review the decision of the
United States Court of Appeals for the Third Circuit en-
tered in this proceeding on November 25, 1977.
OPINIONS BELOW
The Opinion of the United States Court of Appeals for
the Third Circuit is officially reported at 567 F.2d 569. It is
appended to this Petition as Appendix A (1la-18a).
The Opinion and Order of the United States District
Court for the Eastern District of Pennsylvania is reported at
2
423 F.Supp. 275 and is appended to this Petition as Ap-
pendix B (19a-14Sa).
JURISDICTION
The jurisdiction of this Court is invoked under 28 U.S.C.
1254(1). The decision of the United States Court of Appeals
was entered on November 25, 1977. A timely filed petition
for rehearing and suggestion for rehearing en banc was
denied on January 6, 1978. By orders dated March 28, 1978
and April 26, 1978, Mr. Justice Brennan extended the time
for filing this Petition to and including June S, 1978.
QUESTION PRESENTED
The issue presented is whether precluding a party from
submitting evidence which the Court later finds ‘‘critical”’
to its claim can be justified where the trial court has not en-
tered a pre-trial order pursuant to Rule 16 and the party
precluded has made massive pre-trial filings describing its
anticipated proof.
STATUTES INVOLVED
This Petition involves Rule 16 of the Federal Rules of
Civil Procedure and Local Rule 7 of the Rules of the United
States District Court for the Eastern District of Pen-
nsylvania which are appended as Appendix C (143a, 144a-
154a).
STATEMENT OF THE CASE
This action arises from a 1973 Agreement by Coleco In-
dustries, Inc. (“Coleco’’) to purchase a swimming pool
manufacturing company, Royal All-Aluminum Swimming
Pools, Inc. (“‘Royal’’) from Royal’s shareholders, Abe Ber-
man, Joseph Rubin and the Cohen brothers, Respondents
3
herein. The selling price included $500,000, to be paid ir:
three annual installments, and additional, contingent
payments based upon Royal’s after-tax earnings in the
three years following acquisition.
Within six months after the acquisition, Royal failed. In
December, 1973, Coleco filed suit against the selling
shareholders and Royal’s accountant, Zelnick, Sobelman &
Company. Claiming, among other things, a material breach
of the Purchase Agreement, Coleco sought to recover its
first installment payment of $135,000 and more than
$800,000 in additional damages, representing Coleco’s out-
of-pocket losses in Royal. Respondents counterclaimed and
sought damages inter alia for the balance of the Purchase
Price — $365,000, plus interest from the date of purchase.
In defending the contract counterclaim, Coleco maintained
that the materiality of Respondents’ contract breach
relieved it of any further obligation to pay the balance of
the non-contingent purchase price. Thus, materiality of
Respondents’ breach was critical, not just to the
prosecution of Coleco’s claims, but to its defense as well.
A. The Pretrial Period.
In the eighteen months after suit was filed, the parties
engaged in extensive discovery, including voluminous
depositions, interrogatories and requests for documentary
production. By any yardstick, the case was massive and
complex. On July 31, 1975, the district court entered an or-
der requiring the completion of the discovery by October 1,
1975, setting a final pre-trial conference for late October
and a trial date of November 10, 1975. One week later, the
Court entered a lengthy “form’”’ order directing the filing of
“final Pretrial Briefs.’’ At that time, Rule 7 of the Local
Rules for the United States District Court for the Eastern
District of Pennsylvania outlined the items to be included
in a pre-trial memorandum, but permitted each Judge to
establish his own requirements:
4
“(a) . . . Unless otherwise determined by the
judge such pre-trial memorandum shall contain
the following:
(1) A brief summary of both the facts of the case
and counsel’s contentions as to the liability of
defendant... .”
(2) A brief description of the damages claimed
and the basis thereof. . . .
** *
(b) Except for witnesses called on rebuttal or
surrebuttal, a witness neither (1) named in any
pre-trial memorandum or supplements thereto of
any party, nor (2) authorized by the court in order
to prevent manifest injustice, may not testify at
the trial if timely objection is made by opposing
counsel.
(c) The judge to whom the case is assigned may
require more or less elaborate pre-trial memoran-
da and may publish his own standing order with
respect to the manner in which he intends to hold
pre-trial conferences and his requirements of
counsel in respect of pre-trial procedures.”’ (144a-
145a) (Emphasis supplied).
Judge Huyett’s order did not contemplate the brevity
suggested by the Local Rules; rather, his order directed
‘plaintiff’ to file a Final Pretrial Brief “*. . . which shall not
thereafter be amended or supplemented and shall contain
in the following order:”
- © + mene eee
S
‘“(a) Proposed stipulations of specific facts
framed for reading to the jury;
(b) Plaintiff's contentions on specific disputed
facts;
(c) Plaintiffs contentions on the principal
specific issues of law;
(d) Plaintiff's final designation of witnesses to
be called at trial, listed in the order in which they
will be called and briefly identifying each witness
and specifying the evidence which the witnesses
will give;
(e) Plaintiff's final designation of the specific
portions of deposition testimony which they will
offer in evidence at the trial;
(f) Plaintiff's designation of specific answers to
interrogatories which they will offer in evidence at
trial;
(g) Plaintiffs designation of the specific
documents which they will introduce at the trial;
(h) Requests for instructions to the jury;
(i) Proposed special interrogatories to the jury.”
Neither the Local Rule nor Judge Huyett’s order stated that
evidence of specific facts not included in the memoranda
would be precluded at trial." On October 28, 1975, in com-
pliance with Judge Huyett’s order, Coleco filed a massive
Pretrial Brief, 157 pages in length and containing a total of
‘The Local Rules were amended after trial, but before a decision was
rendered. The Local Rules, as amended, are reproduced in Appendix C
(146a-154a). The amended rules set forth four pages of items to be in-
cluded in each party’s pre-trial memorandum (150a-153a), require a
pre-pre-trial conference among counsel, and provide that the pre-trial
order will be written by the parties and only signed by ihe Court, ali of
which are contrary to the letter and spirit of Rule 16, F.R.C.P. See pp.
12, 15-16, infra.
6
715 paragraphs of proposed stipulations, factual and leg.l
contentions and lists of documents and witnesses.
The core of Coleco’s contract claim was that Royal’s
profit and loss statement, warranted as accurate by the
selling shareholders, overstated gross profits as 35% rather
than 14%. To support its claim, Coleco planned to show
that Royal’s financial statements understated the cost of
goods sold during the quarter immediately preceding
acquisition by $130,000. Two errors which accounted for
approximately $50,000 of the understatement were essen-
tially undisputed and were ultimately conceded. Coleco
contended that the remaining discrepancy of $80,000 oc-
curred because the constituent pool parts had actually cost
more than indicated by the warranted statements.
Believing Royal’s actual costs to be undisputed, Coleco
moved for partial summary judgment on its contract claim
more than one month before trial, appending an affidavit
and invoices for goods purchased by Royal during 1973.
The summary judgment motion was not argued until
November 3, 1975, one week before trial was to begin. At
that hearing Respondents resisted summary judgment,
arguing for the first time, as the district court later
acknowledged (8Sa-86a & n.46), that because Royal utilized
First-In, First-Out accounting, Coleco should have shown
the costs of goods purchased in 1972 which remained in in-
ventory at the beginning of the accounting period in
question. (85a-86a & n.46). In ether words, Respondents
argued that Coleco could prove the additional $80,000 error
only through 1972 invoices and not through the 1973 in-
voices as Coleco had done in its summary judgment motion
and appended affidavit and exhibits.
Preparation for trial proceeded while the motion was sub
judice. A pre-trial conference was held in late October. No
pre-trial order was entered in any way limiting the evidence
to be presented at trial.
es
7
B. The District Court’s Preclusion Ruling
and Opinion.
Coleco’s Motion for Summary Judgment was denied on
the first day of trial, thereby highlighting the importance to
Coleco of proving that 1972 costs were at least equivalent to
those in 1973. Accordingly, Coleco undertook a comparison
of Royal’s 1972 and 1973 invoices. In the second week of
trial,? Coleco called F. James Hubert, its Controller, to
prove errors in the Profit and Loss Statement including the
errors of undercosting.
Counsel for Respondents were permitted to take a ‘dry
run”’ of Hubert’s testimony outside the hearing of the jury
during which Hubert testified that he determined that the
actual cost of pools was much higher than represented by
the accounting papers based upon his review of the 1973 in-
voices (Tr. 1152). On cross-examination by counsel for the
Cohens, with the jury not present, Hubert stated that he
had also reviewed the 1972 invoices (Tr. 1166-67); and on
redirect, he testified that the 1972 costs were, if anything,
higher than 1973 costs (Tr. 1168-69). Before Hubert
resumed his testimony involving costs before the jury, Judge
Huyett permitted his deposition to be taken by Respon-
dents during the evening recess (Tr. 1178-11824).
When Hubert took the stand before the jury, the Court,
over Coleco’s objection, precluded Coleco from offering
evidence regarding 1972 costs stating that such evidence
was not listed in its Pretrial Brief and that admission of
such evidence would unduly prejudice the Respondents.
The Court stated that Coleco had not sought to amend its
pretrial memorandum. Neither the Court nor Respondents’
counsel could then — nor at any time since then — point to
any paragraph or even a phrase in Coleco’s pretrial
Ultimately the trial lasted thirty-four days. It began as a jury trial,
but at mid-point, all parties agreed to dismiss the jury and try the case
to the Court.
8
memorandum which necessitated any amendment.’
Nothing in Coleco’s submission required amendment or
modification because Coleco did not state in its pre-trial
memorandum how it would prove the $80,000 undercosting
error. Rather, its memorandum stated that the quarterly
financial statement preceding acquisition overstated in-
ventory and understated costs of goods sold by a total of
$130,000 which included the undisputed errors of
$17,372.88 and $32,550. No specific documents were relied
upon or listed as supportive of the remaining $80,000 un-
dercosting error. Coleco did, however, identify in its pre-
trial memorandum — in a list ten pages long — various
documents which might be introduced at trial including
both the 1972 and 1973 invoices.‘ Thus, even if the
Petitioner’s own pre-trial memorandum somehow acquired
the force and effect of an order, there was nothing in the
memorandum which was misleading or required amend-
ment.
In its Opinion and Order, the District Court
acknowledged that the “‘blow’’ dealt to Coleco by the
preclusion ruling was fatal to Coleco’s attempt to prove the
$80,000 undercosting error (86a & n. n. 46). By preventing
Coleco from establishing the materiality of Respondent's
breach, the ruling deprived Coleco both of its contract
*The error committed by the Court in excluding this evidence was, in
Coleco’s view, compounded when, following cross-examination of
Hubert regarding statements contained in his summary judgment af-
fidavit to the effect that he was then relying upon 1973 invoices, the
Court prohibited Coleco from rehabilitating Hubert on redirect by
showing that the 1972 costs were equal or more than 1973 costs. (Tr.
1435-1438).
“Because of its length and the numerous subjects required to be in-
cluded by the Court's order, Coleco’s Pre-Trial Memorandum was not
consecutively paginated. References in the text are to the parts of the
Memorandum entitled “April 30, 1973 Financial Statement,”
paragraphs 11, 12, 17-19, and a section entitled ‘‘Documents,”’
paragraph 16 (ee) and (ff).
9
damages for material breach and its defense of material
breach to Respondents’ counterclaims, which uitimately
resulted in an over-all loss to Coleco of more than one-half
million dollars. (110a-1 11a, 140a-141a).
C. The Court of Appeals Opinion.
In its opinion, disposing of the various issues raised by
Coleco and Respondents in their cross-appeals (3a-18a), the
Third Circuit affirmed the preclusion ruling.
Acknowledging that Judge Huyett’s ruling had “‘drastic’’
consequences for Coleco and noting that “two recent
decisions of this Court have applied relatively strict scrutiny
for abuse of discretion in cases of evidentiary exclusions”
(13a & n.14),° the Court, nevertheless, found ‘‘no excuse”’
presented for Coleco’s ‘‘failure to advise the Court earlier
that the evidence would be offered. . . .”’ (12a-13a). (The
Court was aware that Coleco did not even have reason to
check the 1972 invoices until the issue was first raised at the
summary judgment argument, a week before trial). The
Court of Appeals, without reference to Rule 16, F.R.C.P.,
found that the Local Rule in effect at the time of trial —
Local Rule 7 — “made no explicit provision for a pretrial
order, and indeed contemplated the required pretrial
memorandum [submitted by each party] as having
preclusive effect, at least as to witnesses.”’ (12a & n.13).
“Most importantly’, the panel decision found that the
pretrial order issued by Judge Huyett required ‘‘Plaintiffs’
final designation of witnesses to be called at trial . . . briefly
identifying each witness and specifying the evidence which
the witnesses will give.” (12a) The Third Circuit held that
“given this order” it could not conclude that it was ‘‘an
“Meyers v. Pennypack Woods Home Ownership Assn., 559 F.2d 894
(C.A. 3, 1977); Dudley v. South Jersey Metal, Inc., SSS F.2d 96 (C.A. 3,
1977).
10
abuse of discretion to prevent the plaintiffs [sic] from in-
troducing a study of 1972 invoices which they [sic] neglected
to mention before its introduction at trial.” (12a & n.13)
REASONS FOR GRANTING THE WRIT
THIS COURT SHOULD EXERCISE ITS CER-
TIORARI POWER TO RESTORE THE PRETRIAL
PROCESS TO THE FORM INTENDED BY RULE 16,
F.R.C.P. AND TO RESOLVE THE CONFLICT
AMONG THE CIRCUITS REGARDING THE
PRECLUSION OF EVIDENCE NOT SPECIFIED IN A
PRETRIAL MEMORANDUM.
When the Federal Rules of Civil Procedure were
promulgated by this Court in 1937, they contained in Rule
16 an entirely new concept for the Federal Courts. Under
this Rule, District Court judges could — in their discretion
— direct counsel to appear for a pretrial conference to con-
sider:
“(1) The simplification of the issues;
(2) The necessity or desirability of amendments to
the pleadings;
(3) The possibility of obtaining admissions of fact
and of documents which will avoid un-
necessary proof;
(4) The limitation of the number of expert wit-
nesses;
(S) The advisability of a preliminary reference of
issues to a master for findings to be used as
evidence when the trial is to be by jury;
(6) Such other matters as may aid in the
disposition of the action.”’
The Rule further provides that ‘‘the Court shail make an
order which recites the action taken at the conference... ;
11
and such order when entered controls the subsequent cour-
se of the action .. . .”” Professor, and later Judge, Dobie
hailed the pre-trial procedure as ‘‘a device with magnificent
potentialities if properly used by abie and fearless judges
dealing with fair-minded lawyers.” Dobie, The Federal
Rules of Civil Procedure, 25 Va. L. Rev. 261, 269 (1939). In
too many instances, however, the pre-trial process has not
measured up to the expectations of Judge Dobie or the in-
tent of Rule 16’s framers. The instant case illustrates — as
well as any — the pitfalls of the process when it is applied in
a wooden and unyielding fashion to the substantial
economic harm of a litigant. In this case, because Coleco
did not state in its massive Pretrial Brief that it would prove
understatements of costs by reference to 1972 invoices, it
was prohibited from proving $80,000 in damages and held
liable for more than $430,000. Unfortunately, the present
case is not a “sport’’ or exception. Abuses of the pre-trial
procedure are the subject of a growing number of appellate
decisions — which contrast sharply with the decision below
— and a stream of criticism from esteemed members of the
bench and bar. Review of the present case is essential to
restore Rule 16 to its proper function in federal litigation
and to resolve a growing and deepening division between
the circuits.
At the outset, it should be noted that the precluded evi-
dence was not contrary to any limitation embodied in a pre-
trial order entered by the Court following the pre-trial con-
ference because no such order was entered here. Rule 16
makes clear — contrary to the decision below — that it is
the order of the Court and not the memoranda of the par-
ties that controls and limits the issues at trial: ‘‘such order
when entered controls the subsequent course of the action .
...”’ (Emphasis supplied). It is axiomatic that “‘i}f pre-trial
is to be used for such a purpose [—#.e., to limit issues for
trial —] there must be a pre-trial order.”’ Jones v. Union
Automobile Indemnity Assn., 287 F.2d 27, 29 (C.A. 10,
1961).
12
Nearly twenty years ago, Judge Clark, Reporter and a
Charter member of the Advisory Committee on the Rules,
expressed alarm that preclusion orders were ‘‘depriving
litigants of fundamental rights’ Seminar on Procedures for
Effective Judicial Administration, 29 F.R.D. 191 (1961):
“My concern arises because I fear the pressure of
congested calendars and overburdened courts has
worked toward the resort to ever severer pre-trial
orders based at bottom on the failure of a litigant
or, perhaps more, his lawyer to reveal all, even
down to the legal theories of his case.” Jd. at 456.
Commenting on the Local Rules for the Southern District
of New York, which required detailed submissions by the
parties similar to the pre-trial order entered here, Judge
Clark argued that ‘‘they appear . . . to bring back the
outlawed special pleading with, indeed, a bang.” ‘‘[The]
multitude of details as to which counsel for both sides must
set forth in writing in advance of the pre-trial hearing [un-
der threat of sanctions of preclusion, default or dismissal]
. would seem to require detailed pleading contrary to
[Rule] 8a)... . And this requirement of a kind of pre-pre-
trial special pleading seems at war with the basic concept of
F.R. 16 looking to a conference of Court and trial counsel,
settling points of agreement between them.” Jd. at 458-459.
(Emphasis in original.¥
More recently, Chief Justice Burger identified pre-trial
procedures as one of the nine areas of concern requiring
fundamental changes:
*Fourteen years later, District Judge Milton Pollack echoed similar
criticisms of the Local Rules of the Southern District of New York:
“(1) they represent a mere compilation of legalistic con-
tentions and pleadings without any real analysis of the par-
ticular case, (2) they result in formal agreements on
minutiae which have no significant effect on the result of
the case, (3) they represent a burdensome chore in cases
13
“Now . . . after more than 35 years’ experience
with pretrial procedures, we hear widespread
complaints that they are being misused and
overused. . . . The complaint is that misuse of
pretrial procedures means that ‘‘the case must be
tried twice.’ The responsibility for correcting this
lies with lawyers and judges for the cure is in our
hands.”’ Address to the National Conference on
the Causes of Popular Dissatisfaction with the
Administration of Justice. 70 F.R.D. 79, 95-96
(1976). (Emphasis supplied.)
Elaborating on the concern of trying a case twice, expressed
by the Chief Justice, the Fourth Circuit has held that ‘Rule
16 was never meant to make lawyers try a case on paper...
.”” before trying it in a federal courtroom. McCargo v.
Hedrick, SAS F.2d 393, 401 (C.A. 4, 1976). See also, Ad-
dress of Judge J. Skelly Wright to the Judicial Conference of
the Tenth Circuit, reproduced in part at SO F.R.D. 454-56
(1970).
Given the abuses which have elicited expressions of alarm
from such sources, there can be little doubt that the present
case presents an issue urgently requiring this Court’s at-
tention. This Court has recognized its unique responsibility
to oversee the construction and application of the Federal
Rules. Thus, in Schlagenhauf v. Holder, 379 U.S. 104
(1964), it was noted that “{njormally, wise judicial ad-
ministration would counsel remand of the cause to the
Court of Appeals... .”
“However, in this instance the issue concerns the
construction and application of the Federal Rules
of Civil procedure. It is thus appropriate for us to
determine on the merits the issues presented and
plainly destined to be settled before trial, and (4) they are
ceremonial, ritualistic exercises with little actual impact or
actual value to the Bar or the trier of fact.”
14
to formulate the necessary guidelines in this area.
See Van Dusen v. Barrack, 376 U.S. 612, 84 S.Ct.
805, 11 L.Ed.2d 945. As this Court stated in Los
Angeles Brush Mfg. Corp. v. James, 272 U.S. 701,
706, 47 S.Ct. 286, 288, 71 L.Ed. 481:
‘(We think it clear that where the subject con-
cerns the enforcement of the * * * rules which by
law it is the duty of this court to formulate and
put in force * * * it may * * * deal directly with
the District Court * * *.’
See McCullough v. Cosgrave, 309 U.S. 634, 60
S.Ct. 703, 84 L.Ed. 992, 379 U.S. at 112.” 379
U.S. at 111-112.
See also Societe Internationale v. Rogers, 357 U.S. 197, 203
(1958). Moreover, the admittedly ‘‘drastic’’ consequences
which befell Coleco as a result of an alleged single misstep
by counsel is directly at odds with the entire spirit of the
Rules.
“It is too late in the day and entirely contrary to
the spirit of the Federal Rules of Civil Procedure
for decisions on the merits to be avoided on the
basis of such mere technicalities. ‘The Federal
Rules reject the approach that pleading is a game
of skill in which one misstep by counsel may be
decisive to the outcome and accept the principle
that the purpose of pleading is to facilitate a
proper decision on the merits.’ Conley v. Gibson,
355 U.S. 41, 48, 78 S.Ct. 99, 103, 2 L.Ed. 2d 80.
The Rules themselves provide that they are to be
construed ‘to secure the just, speedy, and inex-
pensive determination of every action.’ Rule 1.”
Foman v. Davis, 371 U.S. 178, 181-82 (1962) (Em-
phasis supplied).
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1S
Finally, the decision below collides not only with other
decisions of the Third Circuit noted above, supra n. S, but
also with a growing number of decisions from other circuits
which have reversed preclusion or dismissal orders on the
grounds that the underlying pre-trial process was wholly in-
consistent with Rule 16. In Peter Eckrich & Sons, Inc. v.
Selected Meat Co., 512 F.2d 1158 (C.A. 7, 1975), the lower
court had excluded the testimony of Plaintiff's expert wit-
nesses because the witnesses had not been listed in the pre-
trial order. The Seventh Circuit reversed, holding:
“Rule 16 was never intended to be a trap for un-
wary counsel and their litigants. The rule itself in-
dicates that these conferences are held in order to
produce agreement among the parties and the
trial judge. . . . The order which follows such con-
ferences is intended to be tailored to the par-
ticular case and to reflect ‘agreements made by
the parties.’”’ 512 F.2d at 1163-1164.
There, as here, “the pretrial order was little more than
boiler plate. . . .” /bid. Finally, the Seventh Circuit held
that preclusion of Plaintiffs expert proof was
“unreasonable and unfair’:
“It is often said that a trial is not a game of tac-
tics, but a proceedings designed to achieve sub-
stantial justice among the parties. Here the trial
was a game, and thus resulted in a denial of sub-
stantial justice because it was essential to its case
to have expert testimony.” /d. at 1164
More recently, the Fourth Circuit struck down a Local Rule
which required submission of pretrial memoranda virtually
identical to those required by the order entered by Judge
Huyett.” McCargo v. Hedrick, 545 F.2d 393 (C.A. 4, 1976).
"The Local Rules, as amended (146a-154a), exacerbate the in-
consistency between pre-trial in the Eastern District of Pennsylvania
and Rule 16. See n.1, supra.
16
In ruling that Local Rule 2.08 of the United States District
Court for the United States District Court for the Northern
District of West Virginia was inconsistent with Rule 16,
F.R.C.P., the late Judge Craven noted that good pretrial
practice “is always simple” — its purpose is to strip each
case to its essentials. Then, speaking on behalf of the Four-
th Circuit, he found:
“Local Rule 2.08 is a distortion of such pur-
poses. Simplicity has been forgotten. The theory
seems to be that if two pages are good, four must
be better, and ten or 13 or 21 may prevent a trial
altogether, as happened here. Rule 16 was never
meant to make lawyers try a case on paper instead
of in a courtroom. In fact, it contemplates that the
district judge himself will dictate the pretrial or-
der. Of course, the court may seek the aid of
counsel in preparing the order, but Rule 16
should not be implemented in such a manner that
the pretrial procedure itself is more difficult and
time consuming than the actual trial.
Local Rule 2.08 subordinates the role of the
lawyer to that of the administering magistrate,
reducing counsel to the role of clerical assistants
who are to anticipate imaginatively what other
matters ought to be embraced within an endless
pretrial order.
The Federal Rules of Civil Procedure freed us
from common law pleading. Under the guise of
‘implementing’ Rule 16, Local Rule 2.08 puts
back into a pretrial order that which was so pain-
fully removed from the complaint and the answer
less than 40 years ago.’’ 545 F.2d at 401 (Em-
phasis supplied).
_—
17
The foregoing quotations place the Fourth and Seventh
Circuits in irreconcilable conflict with the decision below as
to the intent of Rule 16 as well as its application. See also
Padovani v. Bruchhausen, 293 F.2d 546, 548-549 (C.A. 2,
1961). Review by this Court is essential to resolve this con-
flict, to correct the abuses of the pretrial process embodied
in many Local Rules and “standing orders’ of the in-
dividual district judges and to restore pre-trial to the pur-
poses envisioned by this Court and the framers of Rule 16
when it was initially adopted.
CONCLUSION
For the reasons stated herein, the Petition for Certiorari
should be granted, the judgment of the Court of Appeals
reversed and the cause remanded for further proceedings.
Respectfully submitted,
JOSEPH A. YABLONSKI
DANIEL B. EDELMAN
Yablonski, Both & Edelman
1150 Connecticut Avenue, NW
Suite SOO
Washington, DC 20036
Attorneys for Coleco Industries, Inc.
la
APPENDIX A
UNITED STATES COURT OF APPEALS
For toe Tump Crmcvir
Nos. 76-2328, 76-2329, 76-2330, 76-2331
COLECO INDUSTRIES, INC.,
Appellant in No. 76-2328
v.
ABE BERMAN; JOSEPH RUBIN; IRVING COHEN;
LEWIS M. COHEN ; FREDERIC COHEN ; and ZEL-
NICK, SOBELMAN & COMPANY
Joseph Rubin, Irvin Cohen, Lewis M. Cohen,
etc., appellants in No. 76-2329
Zelnick, Sobelman & Company, appellant in
No. 76-2330
Abe Berman, appellant in No. 76-2331
On Appzat From tHe Unrrep Srares District Court
For THe Eastern District oF PENNSYLVANIA
C.A. No. 73-2790
Argued October 18, 1977
Before: Apams and Gartu, Circuit Judges, and Layton,
District Judge.*
* United States District Judge for the District of Delaware, sitting by
designation.
JosepH A. YaBLONSKI
Cuar.es R. Boru
Daniet B. Everman
Yablonski, Both & Edelman
Washington, D.C. 20036
Davip BEercer
Ricuarp A. Spracve
Micuakt K. Simon
David Berger, P.A.
Philadelphia, Pa.
Attorneys for Appellant,
Coleco Industries, Inc.
2a
Daxret B. Prersoy, V.
Pierson, Jones & Nelson,
P.C,
Philadelphia, Pa. 19107
Attorney for Appellant,
Joseph Rubin
THeEopore R. Mann
Barry E. Uncar
Larry H. Spector
Mann and Ungar,
Prof. Assoc.
Philadelphia, Pa. 19103
Attorneys for Appellants
Irvin Cohen, Lewis M. Cohen
and Frederick Cohen
Guzxn C. Egur
Bruce D. Lomsarpo
Rosert J. McKer, Jr.
Harvey, Pennington, Hert-
ing & Renneisen, Ltd.
Or CounsEL:
Harvey, Pennincton, Hert-
nG & Rewveisen, Lrp.,
Philadelphia, Pa. 19103
Martin J. Resnick
E. Harris Baum
Zarwin, Baum, Arangio &
Somerson, P.C.
Philadelphia, Pa. 19107
Attorneys for Appellant,
Abe Berman
————
3a
OPINION OF THE COURT
(Filed November 25, 1977)
Per Curmum:
This factually-complex case arises out of the 1973
acquisition of Royal All-Aluminum Swimming Pool Corp.
by a 100% stock purchase on the part of Coleco Industries,
Inc. Royal’s shareholders were Abe Berman, Joseph
Rubin, and Irvin, Lewis and Frederick Cohen. Berman
acted as president and sales manager, Rubin functioned as
vice president, design engineer and production manager,
while the Cohens provided financial support to Royal.
Berman, Rubin and the Cohens, along with Zelnick, Sobel-
man and Co., Royal’s accountants, were the defendants in
the $1.3 million securities fraud action which forms the
nucleus of the complaint in this case.
The trial court’s extensive opinion, reported at 423 F.
Supp. 275-324 (E.D. Pa. 1976), sets forth the circumstances
of this case in detail. We therefore present only a capsule
review of the events giving rise to the lawsuit.
I. Txe Facts
A. History of the Case
In 1971, Berman, Rubin and the Cohens incorporated
Royal, with the objective of using Berman and Rubin’s ex-
pertise in manufacturing and marketing above-ground
aluminum swimming pools. Royal had a moderately suc-
cessful year in 1972, making inroads on other pool sup-
pliers’ markets, but sold 600 instead of an expected 900
pools, sustaining a net loss of $172,000.’
The combination of a potentially-successful product
and a financial squeeze caused by under-capitalization at-
tracted the attention of Coleco, a Connecticut corporation
active in the swimming pool field. After initial inquiries
in January of 1973, negotiations commenced regarding the
1. The initial capitalization of the firm was $84,000 and a bank loan pro-
vided an additional $100,000.
4a
purchase of Royal by Coleco. While the original proposi-
tion discussed was a $1 million acquisition, the Coleco prin-
cipals wished to defer consummating the arrangement in
order to await the performance of a certified audit of Royal.
The Royal officials pressed for an immediate purchase,
contending that Royal’s current financial situation was so
fragile that an immediate infusion of new capital was
necessary.
The difference was resolved by a purchase agreement
which provided for a firm $500,000 to be paid in four in-
stallments, and $500,000 of the purchase price to be made
contingent upon the profitability of Royal in succeeding
years. In addition, the Royal principals warranted the
correctness of Royal’s financial statement for the first
quarter of 1973 (April 30 statement). Rubin and Berman
were to be retained to manage the company at specified
salaries. The agreement of sale was signed on June 4, 1973.
It is conceded that the April 30th statement underestimated
the total inventory set forth by Royal by at least $49,922.
By November 1973, Rubin had quit, Berman had been
fired, Coleco had expended—by its estimates—$1.3 million
on Royal, Royal had barely broken even, and Coleco was in
the process of transferring what was left of Royal to its
subsidiary ABCO.
Coleco filed suit on December 4, 1973. The proceeding
began as a jury trial, but halfway through the jury was
dismissed. After the evidence was closed, Judge Huyett
made extensive findings of fact and conclusions of law
which are set forth in the course of his opinion.
The interpretation of how matters advanced through
each of the various stages is, of course, hotly contested.
The first dispute centers on the representations which were
made to Coleco before the sale. Coleco claims it was misled
as to the profitability of Royal. It points out that on April
18, 1973 Rubin told a Coleco principal that Royal was
realizing a gross profit of $500 per pool, and that the April
30, 1973 first quarter report showed a gross profit of
$200,000 on the sale of 400 pools.
Sa
All parties agree that the April 30 statement was in
error, underestimating the cost of the pools manufactured
by $49,922, as a result of accounting errors. In addition,
Coleco claims that by comparing the April 30 figures with
the figures derived from a June, 1973 audit, the cost of the
400 pools was understated by an additional $80,272.
Berman, Rubin and the Cohens (hereinafter the ‘‘ Royal
defendants’’) respond that the April 18 representation re-
garding the gross profit per pool was made in good faith.
The trial court agreed, finding that the representation was
that Rubin ‘‘believed’’ that he was making $500 per pool,
and that such was in fact the state of Rubin’s belief (423
F. Supp. 285, 289). Moreover, the Royal defendants chal-
lenge the plaintiff’s accounting methods, admitting only the
$49,992 discrepancy, and argue that they were misled as
much as the plaintiff by the errors of Zelnick, their ac-
countant. The trial court did not pass on this contention
explicitly, although it found Zelnick liable to the defendants
for the $49,922 error, on the basis of Zelnick’s ‘‘obvious
and mechanical’’ mistakes (423 F.Supp. 308-310, 310 n.59).
The major factual disagreement between the parties
regarding the various events following the purchase cor-
cerns the cause of the business difficulties experienced by
Royal. All admit that by the end of the summer, Royal
was unable to meet the orders for which it had contracted,
and that its operation was beginning to fall apart despite
overtime work on the part of Rubin.
Coleco claims that the operation was doomed from the
start, given the underestimated profit margin. The Royal
defendants contend that the root of the problems was mis-
management by Coleco. While the trial court found that
2. Coleco also claimed at trial that one of the new lines of Is manu-
factured in 1973 by Royal was defectively A ae and that ls hem was
vered the warranties accom ing sa
7 The Royal defendants con that the subsequent failures in the pools
were the result of shoddy workmanship by suppliers, and that Coleco had been
informed of difficulties experienced in obtaining appropriate work from sup-
pliers before the Coleco purchase. This dispute to the background on
appeal, perhaps because the trial court found that even assuming that the pool
failures were actionable, no damages had been proven as a result of such
failures.
6a
Rubin had informed Coleco that successful operation on the
scale it contemplated would require immediate infusions of
capital, along with personnel and materiel from Coleco, in
fact the expenditures of money by Coleco on the Royal
operation were delayed, and the men and materials never
arrived. Moreover, Coleco’s management antagonized both
Rubin and Berman, the lynchpins of the operation, to the
point where one left and the other had to be discharged.
The trial court supported the Royal defendants, finding
that ‘‘Royal failed, we find it much more probable than not,
because Coleco mismanaged it after the acquisition.’’*
Berman and Rubin both assert that they were driven
out—Berman that he was fired without cause, and Rubin
that he was forced to resign by intolerable working condi-
tions and lack of cooperation. Both seek to recover the
salaries promised them under the contract. Coleco responds
that Berman had been derelict in his duty, and that under
New Jersey law Rubin’s resignation bars recovery on an
employment contract. The trial court found for Rubin and
against Berman.
B. The Suit
By the time this case reached trial, each of the parties,
except Zelnick, had invoked a plethora of remedies. Zelnick,
however, had settled with Coleco for $350,000 and had be-
came a third-party defendant. In broad overview, the
holdings of the trial court were as follows:
(1) Coleco had no valid claim under 15 U.S.C.
§78j}(b) and SEC Rule 10b-5. Whatever misrepre-
sentations occurred were made in the belief of their
truth or were not ‘‘studied.’’ Thus the scienter neces-
sary for a securities violation was lacking.
(2) Coleco had no valid common-law fraud claim.
The scienter necessary for a 10b-5 violation is identical
to that essential for fraud. Since the former was ab-
sent, the latter was also lacking.
3. 423 F. Supp. at 293.
a ee
7a
(3) Coleco was entitled to recover for breach of
warranty, but:
(a) no damages were proved for the design
defect contention (the court assumed without deciding
that the warranty had been breached) ;
(b) the disputed $80,272 discrepancy was not
properly proved;
(c) damages for breach of the warranty of
correctness of the April 30 statement were limited to
the actual discrepancy between the correct figures and
the ones warranted, and recovery on this item was thus
limited to $49,992.
(4) Whatever recovery Coleco was entitled to on
the breach of warranty was satisfied by the settlement
with Zelnick, under the New Jersey ‘‘one settlement’’
rule.
(5) The Royal defendants were entitled to recover
the unpaid portion of the $500,000 non-contingent sales
price and for the loans they had made to Royal, because
the financial discrepancy was not a material breach and
because to interpret the purchase agreement as barring
recovery would be to read it as a penalty which would
be unenforceable. The total amount awarded on this
claim was $480,000.
(6) The Royal defendants were not entitled to re-
cover their share of future profits, since such profits
could not be proved with sufficient certainty.
(7) Rubin was entitled to his total remaining
$70,506 salary, because he left after his position had
been made intolerable by Coleco.
(8) Berman was not entitled to his salary, since
his discharge was with cause.
(9) Zelnick was liable to the Royal defendants for
the damages awarded on the basis of the breach of
financial warranty (in fact, nothing).
8a
(10) Coleco was entitled to only $15,000 of the
claimed $410,550 counsel fees.
With the exception of the design-defect finding and
the award of counsel fees,‘ all the parties appealed from
the determinations adverse to their contentions. The Royal
defendants then moved to dismiss Zelnick’s appeal as moot,
since under the district court’s order, Zelnick has no re-
maining liability.
We affirm the trial court’s decision on issues 1, 2 3,
4, 5, 6, and 8; remand for recomputation of damages on
issue 7; and dismiss the appeal as moot on issue 9.
II. Tue Issves
In view of Judge Huyett’s extensive opinion, we shall
canvass in summary fashion the areas of agreement with
his holdings.
A. Securities Fraud
In evaluating the plaintiffs’ contentions that the Royal
defendants had violated 10b-5, Judge Huyett held that ‘‘to
establish the element of scienter in an action brought under
section 10(b) and Rule 10b-5, a party must prove injury
resulting from a conscious deception or from a misrepre-
sentation so recklessly made that the culpability attaching
to such reckless conduct closely approaches that which at-
taches to conscious deception.’’ (423 F. Supp. at 796).
The Supreme Court has recently announced, in Ernst
& Ernst v. Hochfelder, that ‘‘scienter’’ is a necessary
element of a violation of Rule 10-b(5).5 We agree with the
trial judge, and the majority of the courts which have
passed on the question since Hochfelder, that plaintiff may
recover under Rule 10b-5 for misrepresentations that are
recklessly made as well as those made with conscious
4. Coleco’s brief suggests that if damages are recomputed, then attorney's
fees should also be re-examined. Since the court does not disturb the final
damage award, we need not discuss the contention regarding counsel fees.
5. 425 U.S. 185 (1976).
a ee eee
9a
fraudulent intent. We need not precisely define the na-
ture of the recklessness which might give rise to 10(b) (5)
liability, however, for the finding by the trial court that the
actions of the Royal defendants were not reckless is amply
supported by the record under any of the standards which
other courts have suggested.
The trial court specifically determined that the Royal
defendants represented to Coleco the condition of Royal
as they believed it to be, and that they were ‘forthright in
their dealings with . . . Coleco and did not deliberately
misrepresent any aspect of Royal’s status or operation.’’*
Judge Huyett found as a fact that Rubin ‘‘expected Zel-
nick, Sobelman & Co. to be totally responsible for Royal’s
accounting, including the costing of the various pool
models.’’* He held that the proven errors in the April 30
financial statement could be traced to Zelnick’s failure
properly to examine the statement, and that the Royal
defendants were entitled to recover damages suffered as a
result of their reliance on Zelnick in this regard.°
Coleco has adduced no evidence which indicates that
the reliance on Zelnick’s expertise by the Royal defendants
was outside the bounds of commercial prudence. Indeed,
the only information suggested which might have alerted
Royal to inaccuracies was equally available to Coleco.’
7 . Heiser Corp., (slip op. No. 76-1140, June 30, 1977, 7th Cir.);
Bollty v. Meister Brow Inc. $36 F2d 982 (th Cir. 1977) ; Hersfeld .
Laventhol, Krekstein, Horwath and Horwath, $40 F.2d 27 (2d Cir. 1 6);
cf. Arthur Lipper Corp. v. SEC, $47 F.2d 171 (2d Cir. ~~ Ben J.)
(subjective intent or knowledge not necessary to sustain plinary
proceeding).
7. 423 F. Supp. at 285, 289.
8. Id. at 281.
9. Id. at 308-310. ates idle ss oa
immediate ore an “examining
to checked Royals books, aod found tat costs had been underestimated
per pool. 423 F. Supp. at 286-87. This circumstance differentiates
“face-to-face
10a
Under these circumstances, we do not believe the trial court
erred in finding no ‘‘reckless’’ behavior on the part of the
Royal defendants.
B. Common-Law Fraud and Breach of Warranty
As alternative claims, the plaintiff maintained that it
should be able to recover for defendants’ misrepresenta-
tions on two state law theories: (1) that the representa-
tions of profitability and competent design, particularly
those contained in the contract, constituted common-law
fraud under New Jersey law; and (2) that the failure of
the April 30th financial statement and of the pool design
to be in accord with the contractual representations of ac-
curacy and soundness, respectively, were breaches of war-
ranty.
The trial court held that no actionable fraud had ac-
curred inasmuch as the standard of scienter for common
law fraud was identical with that necessary for 10b-5. On
the warranty claim, the court found that the admitted
$49,992 underestimation of inventory cost in the April 30
statement breached the financial warranty, and it awarded
$49,992 as damages. However, it rejected plaintiffs’ claim
for a recovery of all monies expended in buying and re-
financing Royal. Judge Huyett also concluded that, assum-
ing the design defects, if any, breached warranties, no
damages had been proven as a result of such breaches.
Plaintiff challenges the failure to find liability on the
fraud count as well as the court’s calculation of damages
on the warranty claim.
(1) Liability
As a matter of general common law, Judge Huyett’s
findings of good faith and lack of recklessness negative the
assertion of fraud on the part of the Royal defendants.
And while common law standards in New Jersey may be
read to extend the rubric of fraud beyond the bounds of
commercial recklessness, Judge Huyett’s failure to recog-
nize such a cause of action is not ultimately at issue here.
There is no question but that the allegedly fraudulent
assertions in the April 30 statement also constituted a
breach of warranty. As we understand the law of New
Jersey, on this record, the damages recoverable for fraud
are identical to those recoverable for breach of warranty.
A potential finding of fraud is, therefore, superfluous, and
the only issue before us regarding the misrepresentations
is the correctness of the damage calculations.
(2) Damages
(a) Proof
It is necessary to review an evidentiary ruling made by
Judge Huyett regarding evidence proffered by the plaintiff
on the issue of proof of damages.
In its pretrial memorandum, Coleco indicated that it
intended to prove under-costing by comparing the cost
sheets prepared for the June, 1973 inventory with cost
figures contained in the financial statement for the quarter
ending in April, 1973, the financial statement that the de-
1. The discussion of the parties focuses on the doctrine of Plimpton v.
Friedberg. 110 N.J. 427, 166 A.2d 295 (1933) (mirsepresentation put
as made on basis of personal knowledge is fraudulent, when in fact based on
opinion of others). In our judgment, Zelif v. Sabbatino, 15 N.J. 70, 104 A.2d
54 (1954) and Palmiere v. Forte, 56 N.J. 155, 265 A.2d 539 (1970), are more
In Zeliff the court upheld a finding of fraud grounded on the defendant
realty sellers’ misrepresentation, in the contract of sale, ing the cost of
oil used to heat a property. The trial court held, and Supreme Court
affirmed the holding, that representation was false, and since defendants
ithin their own know , it was actionable.”
ee 3 Fh, gp - the defendants based on a
ion in
s produce. Although —_ Ty repre-
based isrepresentation to a company
bed them a8 innocent, they were held 10 be lable
!
12a
fendants had warranted as accurate. The differential came
to $80,272.00 more than the $49,992 by which the defendants
admitted erring. At the hearing on the plaintiff’s summary
judgment motion, which occurred before trial, defendants
challenged the June, 1973 figures, on the ground that such
figures could not be taken to represent the true costs as of
the time of the April 30 statement. Defendants maintained
that under Royal’s first-in-first-out accounting, the proper
invoices to examine for costing would have been those for
materials bought in 1972, and used in the first quarter of
1973. Since the price of aluminum, the material used to
construct the pools, was rising rapidly during 1972-73, de-
fendants argued, costing based on 1973 invoices could be
used as neither proof of inaccuracy nor proof of damages.
Without amending their pretrial statement, or notify-
ing defendants’ counsel, Coleco thereupon commissioned a
Philadelphia accounting firm to study 1972 supply invoices
with regard to their similarity to 1973 prices. When Coleco
attempted to introduce the findings of the new study by an
expert witness, the defendants objected. The trial judge
ruled that in light of the failure of plaintiff’s pretrial filings
to disclose the study or its prospective use, to admit it
would subject defendants to unfair surprise and prejudice.
In view of the fact that plaintiff had been specifically
ordered to notify counsel and the court of the substance of
testimony by witnesses,"* and that no excuse was presented
by Coleco’s counsel for its failure to advise the court earlier
— Plaintiff argues that since no pretrial order was issued explicitly bind-
ing them to reliance on 1973 invoices “in accordance with Local Rule 7(f),”
became effective in July 1976, while the case was tried during the winter and
ior Rule 7 made no explicit provision for a pretrial
order, and indeed contemplated the required pretrial memorandum as having
tnesses
order requiring the plaintiff to file a pretrial memorandum including “plain-
tiffs’ contentions as to disputed facts,” and “Plaintiffs’ final designation of
witnesses to be called at trial. . . briefly identifying each witness and specify-
ing the evidence which the witnesses will give. iven this order, it is not
an abuse of discretion to prevent the plaintiffs from introducing a study of
1972 invoices which they neglected to mention before its introduction at trial.
OAR he te ET ow ee ee
13a
that the evidence would be offered, we do not believe it was
an abuse of discretion to refuse to receive the plaintiff’s
proffered proof."*
We therefore must accept as correct the trial court’s
conclusion that costs were underestimated in the April 30th
statement by only $49,992.
(b) Calculation
At trial and before this Court, plaintiff’s counsel
focused on the contention that the underestimation of costs
struck at the heart of the bargain which Coleco had been
led to expect; instead of buying a potential gross profit of
36%, plaintiff argues, under the facts as Judge Huyett
found them gross profits were closer to 20%. Increased
costs and lowered profits, Coleco asserts, meant that Royal
was commercially worthless. Therefore, according to
Coleco, it is entitled to the full $1.3 million in out-of-pocket
expenditures which represents the costs of obtaining and
operating Royal.
“2 While = recognize that under New Jersey law dam-
ages for fraud or breach of warranty seek to compensate a
ili that to cure the prejudice; (3) the extent to which waiver
~ A A A * unlisted witnesses would disrupt the orderly and
—y- FRG, A
- in faili
14a
plaintiff for his ‘‘loss of the bargain’’—the difference be-
tween the worth of the article as represented and that as
actually delivered **“—the record does not contain evidence
which satisfactorily establishes the worth of Royal either
as represented or as delivered. We agree with Judge
Huyett’s conclusion that the allegation that Royal was
worthless is insufficiently supported by the record.” Nor
can we say that it was error to hold that the plaintiff failed
to prove by a preponderance of evidence the degree to
which Royal’s worth as delivered was less than as repre-
sented. Indeed, we find little testimony in the record which
bears on such a calculation. The only loss of the bargain
actually proven was that which the trial court in fact
awarded : the $49,992 by which the April 30 statement over-
estimated the inventory.
Likewise, we do not believe the trial court erred in
rejecting Coleco’s demand for reimbursement for the out-
of-pocket expenditures made on behalf of Royal. J udge
Huyett held that Coleco had not proven by a preponderance
of the evidence that the misrepresentation of the April 30
statement resulted in the $1.3 million out-of-pocket expendi-
tures. We cannot say that this conclusion was reversible
error, particularly in light of the fact that over $600,000
of the amount claimed was expended after Royal learned
of the inaccuracies in the April 30 statement.’”
(c) The ‘‘One Satisfaction’’ Rule
Judge Huyett held that any recoveries due from the
Royal defendants to Coleco should be offset by Coleco’s
15. Zeliff v. Sabbatino, 15 N.J. 70, 75, 104 A.2d 54, 56 (1954). Sce note
12 supra.
16. Judge Huyett chose not to credit the testimony of Edward Fialkowski,
's treasurer, that had Royal’s balance sheet showed a deficit, Royal
would have had no value. 423 F. Supp. 366 at 52.
We cannot say that Judge Huyett erred in finding that this testimony is
unpersuasive. Indeed, the testimony of Coleco’s president, Arnold Greenburg,
is that even had the costs been underestimated by $100,000 (rather than the
$49,992 actually proved), he would still have purchased Royal, albeit at a
lower price. (Transcript 250-251).
17. See Plaintiff's brief pp. 15-25.
15a
$350,000 recovery from Zelnick."* That conclusion is not
erroneous. The fact that the compensation from Zelnick
was obtained on a different theory from that which Coleco
asserts against Royal is not controlling under New Jersey
law, so long as the damages recovered are the same. Like-
wise, we believe that the trial court’s conclusion that the
policy of the New Jersey courts of applying the ‘‘one satis-
faction’’ rule only to obtain a ‘‘just result,’’ and not on
behalf of wrongdoers,’” presents no bar to its use in the
present action.
C. Purchase Price and Loan Repayment Counter-
claims, Future Profits
The Royal defendants counterclaimed against Coleco
for the balance of the $500,000 non-contingent purchase
price which they had not yet received, as well as for cer-
tain sums of money which they had loaned to Royal. Plain-
tiff asserted as a defense to this counterclaim a clause in
the purchase agreement that ‘‘obligations of Coleco under
the agreement shall at all times be subject to the condi-
tion precedent .. . [that] representations and warranties
... contained .. . shall be true on and as of the closing
date.’’ 20 Ba
Judge Huyett construed this condition precedent to
apply only to the obligations under the purchase agree-
ment to close the contemplated arrangement, and concluded
that if a $49,992 inaccuracy could excuse payment of a
$500,000 purchase price after the closing had occurred and
Coleco had taken possession of Royal, such a clause would
be unenforceable as a penalty. .
While this ruling may not necessarily be compelled
by the record, Judge Huyett’s decision is not without sub-
stantial evidentiary support. The other paragraphs in the
, 671 (1958); Dailey v.
Sombery, BING. ee a2 “66 ea 1958). - —
19. Theobald v. Angelos, 44 N.J. 228, 208 A.2d 129 (1965).
20. Joint appendix at 231.
l6a
agreement concerning conditions precedent all refer clearly
to conditions precedent to closing. In view of the refusal
by the New Jersey courts to enforce contractual provisions
which act as penalties, Judge Huyett’s interpretation will
be affirmed.”
Similarly, the trial court’s finding that the breaches
of the contract were not so material as to entitle Coleco to
retain Royal without tendering the contractual payments is
not reversible error. Had Coleco attempted to rescind im-
mediately upon learning of the misrepresentations, a dif-
ferent situation might be presented. After Coleco ab-
sorbed Royal into its subsidiary, however, we cannot say
that Judge Huyett erred in holding that Coleco is required
to pay the purchase price set forth in the contract less the
damages that it established.
We also uphold the trial court’s determination that
the Royal defendants were not entitled to that portion of
the purchase price which was made contingent upon profits.
Royal was a fledgling business enterprise, and its future
profits were not sufficiently certain so as to be susceptible of
accurate determination.
D. Salary Claims
(1) Berman
Mr. Berman counterclaims against Coleco for the sal-
ary which he was to receive as president of Royal under
the purchase and employment agreements. Coleco main-
tains that the contractual breach was Berman’s, and that
he was discharged for cause. In view of the evidence that
‘‘Berman’s office work was a disaster,’’*? and that Ber-
man had at one point gone on vacation for several weeks
without leave, Judge Huyett’s conclusion that Berman
21. See Barr & Sons, Inc. v. Cherry Hill Ctr. Inc., 217 A.2d 631, 90
N.J. Super. 358 (1966) (rebate of all rental paid triggered by breach of
restrictive covenant) ; Westmount Country Club v. Kaceny, 197 A.2d 379, 82
N.J. Super. 200 (1964); Keller v. Architects Display Bldg. Inc., 148 A.2d
634, 54 N.J. Super. 205 (1959) (unconscionably high interest is penalty).
22. 423 F. Supp. at 314.
23. Id.
17a
was dismissed for cause and therefore had no claim for
future salary was neither factually or legally erroneous.
(2) Rubm
Similarly, we cannot overturn Judge Huyett’s conclu-
sions regarding Mr. Rubin. Judge Huyett found that by
making arrangements to move the bulk of Royal’s opera-
tions out of New Jersey, in violation of a contractual pro-
vision, as well as by making Rubin’s situation as vice-
president of Royal untenable, Coleco breached its contract
with Rubin. He further found that Rubin’s subsequent
resignation was a mere acknowledgment of a contractual
breach. We do not view these determinations to be er-
roneous. The New Jersey cases in which resignation has
been held to bar an action for breach of an employment
ontract are factually distinguishable.
° At oral heme A counsel for Rubin admitted that his
recovery should be reduced by any earnings which Rubin
in fact received between the close of trial and the end of
the contractual period. We suggested that counsel for Mr.
Rubin submit a statement of these earnings to counsel for
Coleco, and that the attorneys attempt to reach an agree-
ment on the appropriate set-off. On this issue, the case
will be remanded to the district court, and should no agree-
ment eventuate, the district court is directed to offset Mr.
Rubin’s recovery by the amount which he actually earned
through November 1, 1976.
E. Liability of Zelnick
Since we hold that the district court did not err in its
computation of damages, recovery by Coleco against the
Royal defendants is offset entirely by the $350,000 settle-
ment between Zelnick and Coleco. Since Zelnick is thus
exposed to no liability as a result of the judgment against
it, Zelnick ’s appeal becomes moot and must be dismissed.
18a
ITI. Conrcivusion
The judgment of the trial court will be affirmed except
as it bears on Rubin’s wage claim. On the issue of Rubin’s
wages, the case will be remanded for action in accordance
with this opinion.
A True Copy:
Teste:
Clerk of the United States Court of Appeals
for the Third Circuit.
(A.0.—U. S. Courts, International Printing Co., Phila., Pa.)
19a
APPENDIX B
COLECO INDUSTRIES, INC. v. BERMAN
Cite as 423 F Supp. 275 (1976)
Reproduced with permission from 423 F Sapp. 275, Copyright ©1977 By West
- ablishing (0
COLECO INDUSTRIES, IN¢., Plaintiff,
Vv
Abe BERMAN et al., Defendants,
v
ZELNICK, SOBELMAN & COMPANY,
Third-Party Defendants.
Civ. A. No. 73-2790.
United States District Court,
E. D. Pennsylvania.
Aug. 9, 1976.
As Amended Dec. 1, and Dec. 21, 1976.
Litigation arose out of a contract for
the purchase of a business by plaintiff from
defendants. The District Court, Huyett, J.,
held that defendants breached a contract
provision whereby they warranted certain
financial statements. Under evidence, the
more probable cause of immediate postac-
qitisition difficulties of such business and its
eventual disintegration was not problems
arising from breaches of contract by de-
fendants but from plaintiff’s miscalculation
of kind and amount of assistance needed to
enhance chances of success. Plaintiff failed
to establish damages under its enterprise
theory of liability. Notwithstanding lack of
strict privity, accountants are liable in neg-
ligence for careless financial misrepresenta-
tions relied upon by actually foreseen and
limited classes of persons. There was a
breach by the plaintiff of its employment
contract with one defendant but another
20a
defendant breached his employment con-
tract with the plaintiff. Though the con-
tract provided for recovery of attorneys’
fees by the plaintiff the award would be
limited to $15,000.
Judgment for plaintiff against all de-
fendants in amount of $15,000; judgme «<s
for each of two defendants against plain-
tiff, on counterclaims; judgment for other
defendants and against plaintiff.
OPINION AND ORDER
HUYETT, District Judge.
INTRODUCTION
This dispute arose, we have concluded
after months of considering the legal and
factual convolutions of this case, out of the
frustration and need to assign fault engen-
dered when an important business deal
went sour. On June 4, 1973, after two and
one-half months of negotiation, plaintizr
Coleco Industries, Inc. (Coleco), a Connecti-
cut manufacturer of recreational products,
including toys, swimming pools, and swim-
ming pool accessories, purchased Royal All-
Aluminum Swimming Pool Corp. (Royal), a
smaller New Jersey corporation specializing
in the design, packaging, and distribution of
above-ground aluminum pools. The pur-
chase was effected by the transfer to Coleco
of all shares of outstanding Royal capital
stock by the five Royal stockholders—Abe
Berman, Royal’s president, and Joseph Ru-
bin, Royal’s secretary-treasurer, both of
whom managed Royal’s daily operations,
and Irvin, Lewis, and Frederick Cohen,
2la
brothers and outside shareholders.'! Subse-
quent to the purchase date in June 1973,
Royal’s fortunes went quickly and steadily
downhill and by 1975 Royal All-Aluminum
Swimming Pool Corp. was inoperational.
Plaintiff Coleco did not wait until 1975 to
bring suit, however. Under the terms of
the 1973 Purchase Agreement (Ex. 1),
which contemplated both contingent and
non-contingent payments to Berman, Ru-
bin, and the Cohens,? Coleco, at closing, paid
to the Royal shareholders $135,000 of the
$500,000 non-contingent purchase price plus
6% interest. The second non-contingent
payment of $57,500 plus interest was due in
January 1974. Coleco initiated suit against
all five Royal shareholders and Royal’s ac-
countants in December 1973, however, and
made no payment beyond the amount paid
at closing.
Under the complaint filed in December
1973, which is jurisdictionally grounded
both in the federal securities laws and di-
versity of citizenship, Coleco demands dam-
1. Of the total of 180 Royal shares outstanding
prior to purchase, Berman held sixty, Rubin
sixty, Irvin Cohen thirty, Lewis Cohen fifteen,
and Frederick Cohen fifteen. (Purchase Agree-
ment, Ex. 1, { 1.1)
2. The non-contingent payment amounted to
$500,000 plus interest payable in four install-
ments; the contingent payment geared to Roy-
al’s profits over three years amounted to a
maximum of another $500,000. (Purchase
Agreement, Ex. 1, ‘* 1.2-1.4)
3. Plaintiff invokes jurisdiction pursuant to 15
U.S.C. § 78aa of the Securities Exchange Act of
1934 and 28 U.S.C. §§ 1331 and 1337 and
brings its federal securities claim pursuant to
22a
ages of nearly one and one-half million dol-
lars against the five Royal shareholders,
Berman, Rubin, and the Cohens,‘ for securi-
ties fraud, common law fraud, and breach
of contract. The complaint also named as a
defendant, Zelnick, Sobelman, & Co. (Zel-
nick), Royal’s accountant from its inception
in 1971 through the June 1973 purchase
date. Just prior to trial, however, Coleco
and defendant Zelnick reached a settlement
which shifted Zelnick’s posture in the case
from that of defendant to that of third-par-
ty defendant since there remained claims
against Zelnick by defendants Rubin and
the Cohens. All defendants filed counter-
claims demanding the remainder of the pur-
chase price as well as repayment of their
personal loans to Royal, another part of the
contract consideration.’ In addition, Ber-
man and Rubin counterclaimed for breach
of their employment contracts with Coleco
executed at the same time as the Purchase
15 U.S.C. § 78j(b) and Rule 10b-—5. Its claims
based on common law fraud and breach of
contract are brought under 28 U.S.C. § 1332.
4. During the pendency of this litigation defend-
ant Frederick Cohen was lost and presumed
dead in an airplane accident. His estate has
been substituted as defendant. (Tr. at
31:3946-47)
5. Under the terms of the Purchase Agreement
(Ex. 1, © 12.1), plaintiff was not to begin repay-
ing defendants’ personal loans to Royal until
January 2, 1974. Thus, when Coleco filed suit
in December 1973 and stopped all future pay-
ment under the Purchase Agreement, it
stopped repayment on defendants’ loans.
23a
Agreement and related to it.6 Finally, the
Cohen defendants crossclaimed against Ber-
man and Rubin on the basis of a side agree-
ment entered into at the June 1978 closing
between Berman and Rubin on one hand
and the Cohens on the other (Ex. 397),
under the terms of which any breach dam-
ages due Coleco out of the non-contingent
purchase price would come first out of Ru-
bin’s and Berman’s shares.
I
FINDINGS OF FACT
Following almost two years of discovery
and other pretrial activity, we tried this
case non-jury’ beginning November 10,
1975, and continuing, with a few interrup-
tions, to January 29, 1976; the trial record
exceeds 4000 pages. Now, having reviewed
with care the notes of testimony, the docu-
mentary evidence submitted, and the post-
trial briefs and proposed findings of fact
and conclusions of law, we find the case
ripe for decision.
6. As part of the total transaction by which
Coleco acquired Royal, Coleco hired Berman
and Rubin as president and vice-president re-
spectively of Royal. Moreover, a large amount
of the purchase price contingent on Royal's
profitability was also contingent on Berman's
and Rubin's fulfilling their employment con-
tracts. (Purchase Agreement Ex. 1, © 1.4(d)(ii))
7. We began trial with a jury. On the joint
motion of all parties, we agreed in the interest
of fairness and judicial economy to dismiss the
jury and proceed non-jury. (Tr. at 18:2074-
78c)
24a
For ease of understanding, we choose to
document our findings of fact and conclu-
sions of law in narrative form rather than
in separately numbered paragraphs.’ The
narration that follows shortly, then, consti-
tutes our findings of fact required under
Fed.R.Civ.P. 52(a). In making our findings,
we reply perhaps most heavily upon the
lengthy testimony of Joseph Rubin, one of
the defendants. His demeanor and the sub-
stance of his testimony impressed us great-
ly; he was a straightforward, conscientious,
and intelligent witness. In crucial areas
where his testimony contradicts that of
plaintiff’s witnesses, we credit Mr. Rubin’s
testimony. We also credit substantially the
testimony of Abe Berman, especially that
testimony dealing with information about
Royal that he revealed to Coleco’s officers,
agents, and representatives prior to June 4,
1973.
A. 1971 Through March 1978
Joseph Rubin, a mechanical engineer with
a B.S. in engineering, met Abe Berman in
1968 while they were both working for
Esther Williams Swimming Pool Co. Ber-
man is a high school graduate who has
worked in sales all his adult life. At Esther
Williams, Rubin was responsible for the de-
sign of a new line of pools, and Berman was
the company’s national sales manager.
Sometime in 1971, Berman and Rubin, now
8. Where the facts are substantially undisputed,
we will not refer to the notes of testimony;
where they are disputed, we will cite to the
notes of testimony.
25a
vice-president of Gindy Manufacturing Co.,
discussed seriously the prospect of their go-
ing into the swimming pool business togeth-
er. As Berman explained the situation:
I don’t know who brought it up or what,
but the fact remained that he [Rubin] in
his experience and knowledge of produc-
tion and design and my experience in
promotion and sales, we just felt that it
would be a real good combination for
starting our own company, if we could
acquire capital.
Tr. at 28:3609. To acquire capital, Rubin
contacted Irvin Cohen, a Reading, Pa., busi-
nessman, with whom he had had business
dealings and interested Cohen and through
Cohen his two brothers, Lewis and Freder-
ick, in investing in the proposed company.
In addition to investing his own money,
Irvin Cohen could aid Rubin and Berman in
their enterprise through his contacts with
Reading banks which made likely the pros-
pect of the new company’s obtaining a loan.
As a result of this activity, then, Royal
All-Aluminum Swimming Pool Corp. was
formed in late Summer or early Fall 1971
with an initial capitalization of $84,000—
$12,000 each from Rubin and Berman and
$60,000 from the Cohens together. Because
Irvin Cohen wanted Royal to use as its
accountant the accounting firm that he em-
ployed for his other enterprises, Royal hired
the firm, Zelnick, Sobelman, & Co., in the
Fall of 1971 for a retainer of $300 a month.
Rubin told Norman Zelnick that because he
had no significant accounting knowiedge
(Tr. at 20:2412-18) and because both he and
26a
Berman would be constantly occupied with
design, production, and sales (Tr. at
20:2412), he expected Zelnick, Sobelman, &
Co. to be totally responsible for Royal’s
accounting including the costing of the var-
ious pool models which Royal would market.
Zelnick agreed to this undertaking. Tr. at
20:2417 & 2418. Rubin designed three pools
in Fall 1971, the Crest pool, which came in
two sizes, the Crown pool, in two sizes, and
the Jewel pool, which came in four sizes.
Royal went into production in December
1971 and shipped its first pools in March
1972, Rubin and Berman projecting a sales
total of 900 pools for the 1972 season.
In January 1972 Royal obtained a $100,-
000 loan from the National Central Bank in
Reading. Also, in January 1972, Rubin and
Berman met Leonard Greenberg, Coleco’s
then president,? at a National Swimming
Pool Association trade show. Greenberg
was apparently impressed with Royal’s
products and suggested to Berman the pos-
sibility of Coleco’s acquiring Royal. Tr. at
28:3619. Berman responded that since Roy-
al had not yet done a year’s business, he
thought the suggestion premature. Tr. at
28:3619. Leonard Greenberg followed up
this conversation with a letter dated Febru-
ary 4, 1972 (Ex. 7), in which he reiterated
his interest in discussing Coleco’s acquisi-
tion of Royal.
Royal was to sell only 600 of the 900 pools
projected in 1972, at least in part because
9. Leonard Greenberg is now Coleco’s Chairman
of the Board of Directors; his brother, Arnold
Greenberg, is Coleco’s present president.
27a
June 1972, one of the key months for pool
sales, was an inordinately rainy month and
pool sales suffered accordingly. By Fall
1972, because of this discrepancy between
the number of pools sold and the number
projected, Royal had a substantial amount
of inventory on hand for which it couldn’t
pay its suppliers. Its financial condition
was poor, and in late 1972 and early 1973 its
five shareholders made it various personal
loans; some of which were repaid. The
balance of the loans, $43,333.44, remained
outstanding on June 4, 1973, the purchase
date. Tr. at 31:3950. In addition to the
loans, in early 1973 Rubin and Berman
stopped drawing salaries. In spite of these
financial problems, or perhaps because of
them, Rubin began designing in Fall 1972
two new pools, a low cost, above-ground
pool in two sizes, named the Castle, and
another above-ground pool, the Camelot.
The Castle design was never completed,
however, because of technical difficulties
encountered by Royal’s suppliers of alumi-
num extrusions in executing parts of the
designs (Tr. at 20:2448-49) and because the
unpaid suppliers were reluctant to cooper-
ate with Royal. Tr. at 20:2461. In Novem-
ber 1972 Leonard Greenberg again ap-
proached Abe Berman at a swimming pool
trade show and expressed interest in ac-
quiring Royal. Berman promised to talk to
him about the matter at a pool show they
would both attend in January 1973. Tr. at
28:3621. At year end 1972 Royal was
struggling. Rubin made the following as-
sessment of Royal’s financial condition as of
December 31, 1972:
28a
We were not in good condition. We had
an unbalanced inventory. We had suppli-
ers that we owed a substantial amount of
money to that were pushing us to get
them money and at the same time, we
were trying to work up ourselves differ-
ent methods of trying to obtain capital.
Tr. at 20:2465.
January 1973 brought some relief in the
forms of a $220,000 Small Business Admin-
istration loan and a $20,000 increase in Roy-
al’s loan from National Central Bank. Al-
though this new capital was not sufficient
to pay all of Royal’s debts, it did start
supplies flowing more freely to Royal from
its main extrusion suppliers. Berman and
Rubin projected total! sales for 1973 as 1200
pools. In February and March, however,
Royal’s financial condition again worsened.
Its inventory was high but out of balance.
The imbalance was caused partly when Ru-
bin was forced to substitute parts from
other pool models for the parts of the Cas-
tle pool he could not, for one reason or
another, get from his suppliers. Nor could
Royal balance its inventory because its lack
of capital discouraged suppliers from pro-
viding it with the parts it needed. This
state of affairs is memorialized in the
“Whereas” clauses of the Purchase Agree-
ment:
WHEREAS, ROYAL’S operations have
produced a deficit for the twelve (12)
month period ended January 1, 1973 of
over One Hundred Seventy Five Thou-
sand (175,000) Dollars; and
29a
WHEREAS, ROYAL’S operations have
produced an additional deficit for the pe-
riod ended March 31, 1973; and
WHEREAS, ROYAL is in immediate
need of additional working capital to con-
tinue its operations; and
WHEREAS ROYAL is not presently able
to obtain said additional working capital
from any source;
Meanwhile Leonard Greenberg and Abe
Berman had met at the pool show in Janu-
ary 1978. Greenberg told Berman that he
thought it was time to sit down and talk
about Coleco’s acquiring Royal—‘“that he
[could] make rich men out of us.” Tr. at
28:3624. Rubin and Berman, exploring dif-
ferent avenues for providing Royal with
much needed capital, agreed; eventually a
meeting between Rubin and Berman and
Leonard Greenberg was set to take place at
the Royal plant in New Jersey on April 18,
1973.
B. April 18, 1973 Through June 4, 1973
On April 18, 1978, Leonard Greenberg
did, in fact, spend the day at Royal in
Pennsauken. He talked to Rubin and Ber-
man both separately and together. He col-
lected information on Rubin’s and Berman’s
backgrounds, and Rubin showed him around
the Royal plant where Greenberg was im-
pressed with the efficiency and orderliness
of the packaging and shipping operation as
well as the general design of the pool mod-
els. He noticed an apparently obvious dis-
crepancy between the large amount of
stock on some pool parts and the relatively
smal! amount on others, and this observa-
30a
tion triggered a discussion between Rubin
and Greenberg on the problem of Royal’s
inventory imbalance. Tr. at 20:2510. Ru-
bin and Berman discussed with Greenberg
their increasing difficulty in getting parts
because of lack of capital, and Rubin told
Greenberg that in addition to any purchase
price which Coleco paid for Royal it would
have to pay out a substantial amount al-
most immediately to pay suppliers. Tr. at
20:2514. Berman told Greenberg that the
crux of Royal’s problem was that although
the orders were coming in, Royal lacked the
capital necessary to start a strong flow of
pools from Royal to fill the orders. Tr. at
28:3625-26. Greenberg asked if Royal
could produce and sell 2500 pools in 1973.
Rubin said such production would be possi-
ble with a substantial infusion of capital,’
operating two 10-hour shifts six days a
week, and if Coleco provided Royal with
production foremen. Tr. at 20:2514—15.
Greenberg said money and personnel would
be available and suggested further that Co-
leco could ease Royal’s burden by providing
Royal with certain Coleco-manufactured
pool parts and with trucking services. Tr.
at 20:2515-16. He also pointed out that
should Coleco acquire Royal, suppliers
would not press as hard for payment, be-
cause of the Coleco name. Tr. at 20:2515.
Rubin told Greenberg that he believed Roy-
al to be making an average $500 gross
10. Berman and Rubin both testified that Rubin
told Greenberg that in order for Royal to pro-
duce 2500 pools in 1973, Coleco would have to
invest $200,000 immediately and up to $500,-
000 within a few months to pay suppliers. Tr.
at 20:2515 & 28:3629.
3la
profit on each pool sale which would result
in $4 million total sales for 2500 pools and a
gross profit of $1,250,000. See Ex. U-14 at
4. There was also discussion among the
three men of Royal’s inroads and potential
inroads on the dealer/customers of Abco
Swimming Pool Co., a subsidiary of Coleco.
Greenberg pointed out that one advantage
of the acquisition would be the elimination
of competition between Abco and Royal.
Tr. at 20:2507. Greenberg testified on
cross-examination that on April 18, 1973, he
was aware that Abco and Royal shared
some of the same customers and that Royal
was courting one of Abco’s larger custom-
ers. Tr. at 8:872-73. Finally, Greenberg
told Rubin and Berman that Coleco wanted
to acquire Royal because
It would be an extension of the swim-
ming pool—their participation in the
swimming pool field on a high quality
pool which they had not made before and
he said that they had the choice of either
designing it themselves from scratch or
buying someone that was in the industry
and it looked like we had been doing
fairly well.
He mentioned that he had been im-
pressed the first—back in San Antonio a
year ago with Abe’s presentation of the
booth and he watched us in the year in
between and it looked like that we had
done rather well for our limited capital,
which was generally pretty well known in
the field.
Tr. at 20:2511. The three men then dis-
cussed a purchase price of approximately $1
million (Tr. at 20:2512), and Greenberg con-
32a
ditioned his tentative offer on Royal's al-
lowing Coleco personnel to visit Royal and
examine its books and records. Tr. at
20:2513.
The substance of this April 18th meeting
is corroborated by exhibit U-14, a memo-
randum, dated April 20, 1973, from Leonard
Greenberg to Arnold Greenberg and Mel
Gershman; the two Greenbergs and Gersh-
man formed Coleco’s executive committee.
Some of the more salient portions of the
memorandum document Coleco’s motiva-
tion, as expressed by its then president, in
acquiring Royal and Coleco’s recognition
that the acquisition was a speculative one.
Greenberg begins the memo:
Remembering, of course, that this compa-
ny has yet to make a profit, the question
really gets down to what management
capability are we buying, and how is this
evidenced by their product line, and what
would it take for us to duplicate this type
of product line and sell it.
He also suggests that Coleco could, upon
acquisition, raise the price of each Royal
pool about $200 since “they [Rubin and Ber-
man] entered the market a little nervous
this year, and let their pants down with
regard to prices.” Near the end of the
memo Greenberg states, in discussing a pur-
chase price,
At this point I’m holding out for a million
dollars and I have a hunch that they
would be willing to sell for a million, and
I stress, of course, in these notes, that
they have still to show their first profit.
Everything is conjecture.
33a
In addition to Leonard Greenberg’s April
20th memorandum, the record contains a
memo, dated April 19, 1973, from Gershman
to the Greenbergs. This memo (Ex. U-304)
contains information which Gershman had
collected at Leonard Greenberg’s request in
order to verify Royal’s reputation and sta-
tus in the swimming pool industry.
Through discussions with the principals at
Esther Williams Swimming Pool Co., Gersh-
man did indeed verify that Royal was “un-
dercapitalized and, therefore, couldn't really
move in the marketplace because it takes so
much money to build the inventory and
carry the accounts” but that Hank Green-
berg of Esther Williams (no relation to
Leonard and Arnold Greenberg) said
that Royal pool was coming up very
strong, with apparently a good product
copied after Esther Williams, and was in
his second year. He indicated that both
Berman and Rubin seemed to know what
they were doing and that because of their
limited finances he had to work carefully
with them but indicated an estimated
sale of 2500 filters this season.
Gershman also notes the “drastic material
costs increases” in the pool industry in 1973
and that aluminum prices, in particular,
were “increasing very rapidly.” ™
Before moving on in our narrative of the
events of April and May 1973, we note that
11. Gershman testified in deposition, parts of
which were read into the record at trial, that,
as Coleco’s overseer of purchasing, he was in a
position to follow price fluctuation in the sup-
plies market. Tr. at 19:2307.
-_
Bia ay
34a
plaintiff at trial and in its brief made much
of two letters (Exs. 33 & 37), dated April
17, 1973, and written by Joe Rubin to his
two major suppliers of aluminum extru-
sions, Howmet Corp. and Capital Products,
Corp. Rubin admits that he did not men-
tion these letters to Leonard Greenberg
during their April 18th meeting. Based on
this omission, plaintiff contends that Rubin
deliberately concealed from Greenberg the
facts to which Rubin attests in the letters.
In both letters, but especially in the letter
to Howmet, Rubin invokes the imminency
of Armageddon if both suppliers do not
deliver as promised. He mentions various
“disasters” and “catastrophes,” including lost
customers, damaged reputation, and threat-
ened law suits, all resulting in no small part
from the dereliction of Howmet and Capi-
tal. Rubin explains these letters and his
failure to show them to Greenberg as at-
tributable to the inflated rhetoric and fac-
tual exaggeration necessary in “a business
letter that was sent out trying to shake
them up into manufacturing parts for us
correctly.” Tr. at 24:3057. We accept Ru-
bin’s explanation and find that on April 18,
1973, Rubin and Berman represented to
Leonard Greenberg the condition of Royal
as they believed it to be.
On April 21, 1973, the Greenbergs and
12. Both exhibits were admitted as to defend-
ants Rubin and Berman; we took under advise-
ment the objection of the Cohen defendants
that the letters, relevant only to the 10b-5
claim, were irrelevant as to them since we had
already directed a verdict in their favor on the
10b-5 claim. We now sustain their objection.
35a
Gershman met among themselves in Hart-
ford to discuss the details of a possible
acquisition of Royal. Although they were
aware that Rubin and Berman wanted to
effect any acquisition as rapidly as possible
because of Royal’s need for working capital,
the Coleco principals, especially Arnold
Greenberg, wanted a full audit as of June
30, 1973, to verify the $500 per pool gross
profit figure Rubin had given to Leonard
Greenberg. Tr. at 2B:26—-28. This, in Ar-
noid Greenberg’s estimation, would delay
closing until August 1973. Tr. at 2B:30.
Should this take place, however, the Green-
bergs and Gershman agreed they would pay
$1 million for Royal over a three-year, pay-
out period. Tr. at 2B:30.
One week later, April 28, 1973, Rubin and
Berman came to Hartford and met there
with Arnold and Leonard Greenberg, Mel
Gershman, Michael Schwefel, Coleco’s gen-
eral counsel, James Hubert, Coleco’s corpo-
rate controller, and Edward Fialkowsky,
Coleco’s treasurer. The meeting was a
lengthy one beginning with a discussion of
Rubin’s and Berman’s backgrounds and the
nature and status of the Royal operation.
Although Rubin and Berman were enthusi-
astic about Royal’s potential, they told the
group at the meeting, as they had told
Leonard Greenberg on April 18th, that Roy-
al had to have an immediate infusion of
several hundred thousand dollars of work-
ing capital for suppliers. Tr. at 21:2527-
13. Rubin’s and Berman’s testimony that they
talked, in the early discussions with Coleco,
about Royal’s need for an immediate few hun-
36a
28. The conversation also covered the
availability of Coleco foremen, pool parts,
and trucking (Tr. at 21:2532 & 2535-36), as
well as joint Abco/Royal customers and
customers that Royal would bring to Coleco.
Tr. at 21:2529. Rubin discussed the prob-
lems he was having with his newest pool
model, the Castle. He told the Coleco rep-
resentatives that he was having technical
problems with the aluminum extruders be-
cause of their difficulty in executing his
designs and that he had no final costing
figures on the Castle. Tr. at 21:2531. He
also told them that because of difficulties
with suppliers he was shipping pools to
dealers short parts when the dealers were
willing to accept incomplete pools tempo-
rarily and wait for missing parts. Tr. at
22:2708-11. The Coleco representatives
then told Rubin and Berman that before
closing they wanted a June 30, 1973, audit.
Rubin and Berman responded that Royal
dred thousand dollars for suppliers and up to
$500,000 within a month or so appears corrob-
orated by exhibit U-302, notes taken by Arnold
Greenberg during the April 28th meeting in
Hartford. The exhibit shows the following no-
tation:
Suppliers: 300,000 now
will go to 400-500,000—by end of May
Although Arnold Greenberg testified that these
figures represented Royal's total indebtedness
to suppliers (Tr. at 3:166), the congruence be-
tween Greenberg’s figures and the ones testi-
fied to by Berman and Rubin coupled with the
presence in Greenberg’s notes of the word
“now” underscored persuades us that Green-
berg was recording statements by Rubin and
Berman that Royal would need several hundred
thousand dollars by June to pay suppliers.
a ae
37a
could not wait that long for relief. This
seeming impasse was resolved when the
parties tentatively agreed that the non-con-
tingent $1 million purchase price originally
contemplated would be reduced to $500,000
with another $500,000 contingent upon the
profitability of Royal over a three-year pe-
riod. As Arnold Greenberg put it: “In
other words, if we were to be persuaded to
go forward without a June 30 audit, they
ought to wait for their money.” Tr. at
2B:58. The parties also agreed that the
Royal shareholders would warrant Royal’s
financial and operational status in the pur-
chase agreement and that Royal’s account-
ant, Zelnick, Sobelman, & Co., would pre-
pare an unaudited April 30, 1973, financial
statement also to be warranted in the Pur-
chase Agreement. Finally, since Berman
was reluctant to open fully his customer
files to Coleco without some assurance that
the acquisition was being seriously con-
sidered, the parties agreed that Coleco
would provide Royal with a letter of intent
to purchase, and plans were then made to
send a team from Coleco to Royal
to take a look around, to get some com-
fort, to take a look at certain books and
records te see if they backed up the rec-
ommendations we heard.
Tr. at 2B:77 (Arnold Greenberg).
The examining team, consisting of
Schwefel, Hubert, and Gerald Glassman,
Coleco’s then director of costing," subse-
14. Although Glassman is no longer in the em-
ploy of Coleco, we consider his deposition testi-
mony, read into the trial record, to be crucial
38a
quently visited Royal on May 2, 1973.
Schwefel, who brought with him the letter
of intent, spent a good deal of time with
Berman going over the status of Royal’s
individual dealer/customers. Tr. at 21:2599
and 28:3642-45. Berman told Schwefel
about Royal’s practice of giving customers
so-called “protected ‘erritories,” that is,
making informal, usually oral agreements
that Royal would not sell pools to other
dealers in a certain geographical area. Ber-
man considered these agreements a com-
mon practice in the swimming pool indus-
try, terminable at will, and without any
legal force. Tr. at 28:3616-18. Schwefel
told Berman he was familiar with the con-
cept of “protected territories” through
Abco, Coleco’s subsidiary, which also en-
gaged in the practice. Tr. at 29:3738—40.
Berman also discussed with Schwefel spe-
cial problems with Regency, Carib, and
Style, all pool companies." Tr. at 28:3643-
for a few reasons. First, he was, both during
1973 and at the time of his deposition, plain-
tiff's own man, one of its higher ranking man-
agement employees. Tr. at 3:242. Second, as
Coleco’s director of costing, he was its expert
in the area in which Coleco claims perhaps the
most serious breach of the Purchase Agree-
ment. We also note that despite Glassman’s
significant role in pre-acquisition activity,
plaintiff did not call him as a witness.
15. Regency was an apparently abortive enter-
prise Rubin and Berman launched in 1972 to
distribute Royal pools in Canada. Tr. at
28:3643. Regency was to be operated in Cana-
da by a Mr. Gascoigne and a Mr. Mitchell who
were to receive a commission on each Royal
pool sold in Canada whether or not they sold it.
Tr. at 27:3529-30. Rubin showed the contract
with Gascoigne and Mitchell to Schwefel, and
39a
47. In addition Schwefel sat in on a discus-
sion between Berman and Royal’s attorneys
concerning litigation with Carib Pool Co. in
which Royal was involved and went over
the Royal shareholder and bank loan agree-
ments. He asked to see customer service
files, and Rubin told him that no files exist-
ed since service complaints were minor, usu-
ally having to do with faulty liners and
were dealt with informally.“ Tr. at 4:304-
Regency was discussed with Schwefel on more
than one occasion. Tr. at 27:3531-32.
Carib was the pool company involved in litiga-
tion with Royal in the Spring of 1973. The
lawsuit was settled in May 1973.
Style Pool Company was one of Royal's 1972
dealer/customers in Chicago. Style had pur-
chased about 25% of Royal's production in
1972, but Rubin and Berman had had a great
deal of difficulty in collecting their money from
Style, nearly $100,000 owing to Royal near the
end of 1972. In order for Royal to collect its
money, Rubin and Berman were pressured into
entering into a written agreement with Style in
October 1972 giving it an exclusive distributor-
ship. When they finally collected all money
owing from Style, they notified Style that Roy-
al would no longer deal with it. All this infor-
mation was revealed to Schwefel on May @
1973. Tr. at 28:3644-47.
16. We have not overlooked exhibit U-77, a
letter from Style to Coleco dated June 6, 1973,
and exhibit P-82, a memorandum from Tony
Gaeta to Abe Berman dated June 18, 1973, in
finding that Royal had had no major customer
complaints prior to June 4, 1973, and that
whatever complaints it had received were han-
died informally. Both U-77 and P-82 are, of
course, dated post June 4, 1973. As to the
substance of the problems cited in U-77 and
P82 and relevant to the inferences one might
draw regarding the kinds and number of cus-
40a
5. Hubert spent his time with two of Roy-
al’s accountants, Norman Zelnick and Ste-
ven Savett, going over their work papers
for a January 31, 1973, financial statement
they had prepared for Royal.'7 Based on
information given to him, Hubert then pre-
pared an estimate of Royai’s profits for
1973. Glassman spent his time either with
Rubin or alone going over invoice files and
tomer complaints Royal might have received
prior to acquisition, we note first that com-
plaints from Style to Coleco are suspect given
the difficulties it had created for Royal in 1972.
Rubin believed Style to be capable of commer-
cial blackmail, and, although Style no longer
dealt directly with Royal, it was still a custom-
er of Coleco’s. Second, while Gaeta’s asser-
tions in P-82 are not suspect, most of the
complaints he lists go not to the quality of the
Royal pools but to Royal's failure to deliver
promptly on the orders it took. This, of course,
is the problem, revealed to Coleco prior to
acquisition, that prompted defendants’ decision
to sell Royal. Gaeta also mentions the related
problem, also revealed to plaintiff prior to ac-
quisition, of Royal’s shipping incomplete pools
to dealers who were willing to accept them that
way temporarily. Finally, Gaeta cites com-
plaints for faulty liners and Royal's failure to
deliver a pool feature called “Roman Steps.”
Rubin told Schwefel prior to acquisition that
most of the complaints he had received had to
do with faulty liners. As for the missing “Ro-
man Steps,”’ whatever the explanation for the
problem to which Gaeta refers, his memoran-
dum reference does not move us to change our
finding that Rubin spoke the truth when he told
Schwefel that he kept no formal customer com-
plaint files and that he dealt with occasional
minor complaints on an ad hoc basis.
17. Hubert found a $16,000 error in the state-
ment which was corrected in the April 30,
1973, statement. Tr. at 10:1107-09.
4la
a cost sheet and bills of material on the
different pool models made available to
him."® Glassman toured the factory with
Rubin and noted that the Royal inventory
was “very much out of balance,” (Tr. at
19:2255) and he and Rubin discussed the
problem. Rubin then showed him the cost
sheet ® on the 15 by 30 foot Crest pool,
Royal’s largest seller for 1972. Eventually,
Glassman found that $70 worth of materials
had been left off this cost sheet.” Tr. at
19:2259 and 2283. Although Rubin did not
show him cost sheets on other pools, he
showed him the bills of material *" for sev-
eral other pools but not the Castle and
Camelot models, and Glassman found the
same items missing on these bills of materi-
al as he had found on the Crest cost sheet.
Tr. at 19:2267. Rubin and Glassman also
discussed the fact that Royal’s cost sheets
had not been updated from 1972 and that
aluminum prices were rising. Tr. at
19:2284. Rubin estimated the price rise
18. Glassman’s account of his visit to Royal on
May 2, 1973, and Rubin's account of the same
visit are highly corroborative.
19. A cost sheet consists of a listing of the
various parts comprising a given pool model
along with the prices of the parts.
20. Hubert testified that after Glassman in-
formed him of the $70 discrepancy, he as-
certained from Rubin that $20 of the $70, the
cost of a crate, was accounted for since it was
included in factory expenses rather than in the
cost of the pool. Tr. at 10:1112.
21. A bill of material differs from a cost sheet in
that it omits prices.
42a
would affect the price of a pool by $50. Tr.
at 19:2284. Finally, near the end of the
day, Rubin discussed with Schwefel, Hu-
bert, and Glassman together the problems
caused by inventory imbalance, particularly
the problem of shipping out Castle pools
with heavier and more expensive Crown
and Crest parts substituting for the missing
Castle parts. Tr. at 21:2567-68. After this
meeting at Royal, Glassman discussed his
findings at Royal with Hubert and Schwe-
fel. He summarized those discussions this
way:
Only to the effect that I was satisfied
that the items listed on the Bills of Mate-
rial or the Bill of Material, if you will,
were costed properly according to invoic-
es, but that I did have a concern that
perhaps there might be other items that I
didn’t find inasmuch as I had found some
$70 of items already just by probing that
were not contained on the Bill of Materi-
als.
Tr. at 19:2283. Back at Coleco, Glassman
told Mr. Gershman about the discrepancies
he had found:
I iniormed him of the missing items on
the Bill of Materials. I told him that I
had been satisfied that the pricing that
had been listed on the costed Bill of Ma-
terials appeared to be correct, and I ex-
pressed a concern about perhaps some
other items that I didn’t find listed that
perhaps might also be missing from the
costing.
Tr. at 19:2294. Glassman and Gershman
discussed Roya!’s inventory imbalance. Tr.
at 19:2300-01. Glassman also reported his
43a
May 2nd findings directly to Arnold Green-
berg.” Tr. at 19:2296. Stangely enough,
although Schwefel visited Royal again and
Hubert twice more prior to acquisition,
Glassman was not again instructed to con-
cern himself with Roya! until September
1973. Tr. at 19:2296-97.
Sometime after May 2, 1973, Schwefel
called Royal to say that Coleco was willing
to go ahead with the acquisition and that he
was sending to New Jersey a copy of a
draft agreement. The upshot of this call
was the next meeting between Royal and
Coleco in Hartford on May 14, 1973. This
time, however, Rubin and Berman met only
with Schwefel and Hubert, Arnold Green-
berg coming into the room only a few times
to engage in a quick exchange and then
leave. Beginning a pattern of practice fol-
lowed by Coleco through the critical Sum-
mer of 1978, Schwefel conducted the direct
communications between Rubin and Ber-
man and Coleco. The parties once again
discussed joint Abco/Royal customers (Tr.
at 24:3094), Royal’s need for a large infu-
sion of capital (Tr. at 21:2618), its inventory
imbalance (Tr. at 21:2618), and its special
relationships and problems with Regency,
Style, Carib, and Apex pool companies (Tr.
at 21:2602-03).% Berman and Rubin were
22. Greenberg does not dispute that Glassman
reported to him; he tes‘ified only that he has
no recollection of such a report. Tr. at 3:249.
23. Apex was a New England pool company
connected with Carib pools. Berman con-
sidered Apex to be Carib’s dealer and that any
exclusivity afforded Apex came though Royal's
relationship with Carib. As Berman put it,
44a
unhappy about unilateral changes they felt
Coleco had made from their original under-
standing to the draft agreement and were
offended by the Greenbergs’ seeming refus-
al to deal with them directly. Before leav-
ing Hartford, however, Rubin did telex
banks and certain of Royal’s suppliers au-
thorizing them to release to Coleco’s repre-
sentatives financial information they had
on Royal. Tr. at 21:2618-19. In addition,
before they left, Arnold Greenberg stopped
in the meeting room to say that the litiga-
tion with Carib pools must be resolved be-
fore closing. Tr. at 21:2623. Within sever-
al days after this May 14th meeting, Schwe-
fel called Royal to inquire into the status of
the acquisition, and Rubin and Berman told
him that they had decided against going
ahead because of the discourteous treat-
ment they had received in Hartford on May
14th. This announcement precipitated a
phone discussion between the Greenbergs in
Hartford and Rubin and Berman in Penn-
sauken during which agreement was again
reached. Thereafter, Hubert visited Royal
twice more on May 25, and June 1, 1973, to
work with Royal’s accountants on the April
30, 1973, statement which was to be war-
“Carib had an exclusive and Apex had an ex-
clusive with Carib and | honored that and let
Apex know about that.” Tr. at 29:3746. The
Apex situation was discussed with Schwefel
more than once. Tr. at 21:2605-07 and
28:3664. On May 14, 1973, in Hartford, when
Berman explained Royal's relationship to Apex
to Schwefel, he told Rubin and Berman that, in
his opinion, Apex was Carib’s dealer and not
Royal's. Tr. at 21:2606.
a ere
45a
ranted as part of the Purchase Agreement,
and reported back to Hartford. Although
Hubert had, over his several visits to Royal,
discovered more than one error made by
Zelnick, Sobelman, and Co., he missed two
others that defendants concede render the
April 30, 1978, statement erroneous in the
amount of $49,922.88.% At last, on June 4,
1973, the Carib litigation having been set-
tled, the acquisition was effected and clos-
ing took place in Pennsauken and Philadel-
phia. The Royal shareholders received
$135,000 plus interest as the first of three
non-contingent payments, and Coleco took
Royal.
To summarize, then, and to make explicit
our assessment of the character of Rubin’s
and Berman’s negotiations with Coleco
which culminated in the June 1973 acquisi-
tion of Royal by Coleco, we find that during
the whole of the pre-acquisition negotia-
tions, both Rubin and Berman were forth-
right in their dealings with the principals
and representatives of Coleco and did not
deliberately misrepresent any aspect of
Royal’s status or operation. Any factual
misrepresentation made through the vehicle
of the warranties in the Purchase Agree-
ment, especially through the warranty of
the April 30, 1973, financial statement, was
not studied.
24. Post-trial brief of the Cohen defendants at 2.
Zelnick, Sobelman, & Co. admits these errors
were accountants’ errors. Tr. at 31:4072-76
and 4085.
46a
C. June 4, 1973 Through November 1973.
Immediately upon closing and continually
thereafter Berman, and especially Rubin,
applied to Coleco, through Michael Schwe-
fel, for the heavy infusion of capital to
suppliers they had been led to expect would
be forthcoming. Tr. at 21:2657-67. It sim-
ply never came. In June Coleco advanced
$155,000, in July $45,000, and in August
$9,000 to pay suppliers. Tr. at 3:226. The
continuing shortage of working capital had
three immediate effects. It left suppliers
unsatisfied so that they withheld materials
from Royal. Tr. at 21:2659-70 and
28:3673-74. This, in turn, precluded Royal
from delivering on its orders and from bal-
ancing its inventory. Id. Finally, it made
Royal's accounts receivable difficult to col-
lect for reasons on which Berman and An-
thony Gaeta, a Royal salesman, agreed. Tr.
at 28:3674-75 and 30:3844-45. As Gaeta
explained the problem:
The reason I was having a problem is
that at that time of year, the manufac-
turer is in a very critical position. The
25. The situation with suppliers was exacerbat-
ed because, just prior to closing, Rubin had
released to suppliers news of the acquisition
and had thereby raised their expectations of
payment, as the Greenbergs had predicated.
Tr. at 21:2657-58. When payment was not
forthcoming, suppliers took a hard line toward
Royal. Rubin told Hubert:
We have no answer for suppliers. Coleco
came on like a big company and said they
were going to pay everyone and the suppliers
want money and now they refuse to give us
anything.
Tr. at 21:2665.
47a
dealer has sold his pool. If he does not
receive delivery, the customer is going to
cancel, so the dealer will go somewhere
else. In order for the dealer to go some-
where else at that time of the season, he
had to pay cash or certified before deliv-
ery so he would hold up the monies that
he owed me to pay another manufactur-
er.
Tr. at 30:3844—45. This situation left Rubin
contending daily with suppliers to obtain
what parts he could (Tr. at 21:2673) and
Berman contending daily with dealer/cus-
tomers on whose previously obtained orders
he could not deliver. Tr. at 21:2668-69.
Nor did Rubin ever get any Coleco person-
nel to help him in the factory, and for seven
weeks during the summer of 1973 he
worked seven days a week, 13 and 14 hours
a day. Tr. at 22:2698 and 2702. Moreover
Berman and Rubin were relegated to deal-
ing with Schwefel, Coleco’s general counsel,
in trying to work out Royal's operational
problems. Schwefel told Rubin to deal
through him (Tr. at 21:2646-47), and, when
Rubin attempted to contact directly Mel
Gershman, Coleco’s overseer of purchasing,
he was unsuccessful. Tr. at 21:2666.
Aside from preventing Royal from pro-
ducing the number of pools Coleco wanted
it to produce, the frustrating state of af-
fairs in Pennsauken had a second debilita-
ting effect. Berman and Rubin were fast
alienating each other. Berman obtained
many more orders than Rubin could fill so
Berman was constantly importuning Rubin
for more finished pools. Rubin, in turn,
48a
without the foremen Coleco had promised
and instructed by Schwefel to use Berman
in the factory (Tr. at 22:2698), attempted to
draft Berman into production. At this Ber-
man balked saying to Rubin:
What am I going to do out there? I don’t
know how to drive a fork lift. I don’t
know how to pack a pool. I wouldn't
know if parts were short and what parts
weren't short. I am a salesman. I am
selling pools. I’ve got the pools sold and
now it is up to you to ship them.
Tr. at 26:3442. Berman also left the office
work and supervision of the office workers
to Rubin. Tr. at 26:3428, Ex. R-35. For
instance, in a letter to his counsel that
Rubin wrote in September 1973, he made
the following statement which we credit:
Berman never Credited dealers on re-
turns. He never Debited suppliers on
returns. Generally the office work was a
disaster.
Ex. R-35 at 4 (admitted without objection).
By July Rubin was keeping a diary of Ber-
man’s comings and goings and reporting
them to Coleco (Ex. 18). Berman told Ru-
bin that “he will do what he wants and let
Coleco fire him then he will sue.” Ex. 18,
Tr. at 26:3439. This statement was part of
the information that Rubin relayed to Cole-
co. Tr. at 26:3489. In addition, Rubin tes-
tified at trial that Berman spent less and
less time at Royal in July but that he didn’t
know whether Berman spent his time away
from Royal on personal matters or on Roy-
al’s business. Tr. at 26:3429. According to
Berman and Gaeta, whose testimony we
accept, the bulk of the time away from
49a
Royal was spent on telephones with and at
the premises of dealers/customers trying to
placate those whose orders were overdue.
Tr. at 22:3689-92 and 30:3845-46. Also in
July Coleco made known to Rubin and Ber-
man that it was considering adding Al Katz
to Royal’s sales staff. Berman objected
strongly, first, because he disapproved of
Katz’s sales techniques, and, second, be-
cause he felt that Royal, heavy on orders
and light on production, needed no addition
to its sales staff. Tr. at 28:3679-80-81. In
spite of Berman’s strong objections, Leon-
ard Greenberg announced to Berman at a
meeting in Hartford on July 14, 1973, that
Coleco had hired Al Katz as Royal’s sales
manager. At the same meeting Berman
presented a 1974 sales projection considered
unrealistic by the Coleco personnel and by
Rubin, whose opinion we accept. Tr. at
26:3434-36. Shortly thereafter Schwefel
instructed Rubin to inform Berman that he
was no longer President of Royal, and Ru-
bin transmitted the message. Tr. at .
28:3698-99. Next, Coleco informed Berman
he would no longer have authority to sign
checks for Royal. Tr. at 28:3700. Then
sometime at the end of July or the begin-
ning of August, Rubin told Berman that
Leonard Greenberg had requested Rubin to
keep a log on Berman and to tell Berman
he was doing so. Tr. at 27:3466 and
28:3704. At this point Berman left Royal
and was gone a few weeks. He described
his reaction when Rubin told him about the
log this way:
The fact that the money—we didn’t
have the money to buy materials, that we
50a
couldn’t supply pools, that they took the
presidency away from me, that they took
the check signing authority away, the
way I was treated up in Hartford, this
{Rubin’s telling him about the log] was
more or less the straw that broke the
camel’s back. I just felt my heart palpi-
tating, my stomach turning over and my
face turning red, and I said to Joe, “Joe,
I’m sorry; because of what’s going on
here, I must get out of here.”
I left and sat down with my wife and
told her what happened and she immedi-
ately called the doctor and we went over
to see him and as a result of this I called
Joe and told him that I must have time
off, I did go to see a doctor; I must have
time off. Otherwise, it is going to result
in a nervous breakdown and that I was
going away to the seashore for a few
days; that I will be in touch with him
and as soon as | am able to return, |
certainly will, which should be approxi-
mately two weeks.
Tr. at 28:3705-06. During the time Ber-
man was away from Royal, he missed an
executive meeting in Hartford which he
was supposed to attend. Shortly after he
returned Arnold Greenberg informed him
by phone that he was discharged. Coleco
also notified him formally by letter (Ex.
146).
Meanwhile Royal was struggling through
the Summer with suppliers dunning them
for payment and dealers clamoring for
pools. An inventory was taken * at the end
26. The taking of the inventory produced added
difficulty between Rubin and Berman. Rubin
Sla
of July, badly taken according to Rubin (Tr.
at 22:2732-36) whose opinion we credit, and
Coleco personnel contended that based on
the figures Royal had given them at clos-
ing, they had come up short. At approxi-
mately the same time as the taking of the
inventory Gershman issued a memorandum
(Ex. R-49) cancelling all orders with suppli-
ers and authorizing new purchase orders
only for materials “to balance off and com-
plete 320 pools.” According to Rubin’s tes-
timony, which we credit, this directive in-
creased the chaos at Royal:
With regard to paragraph 3, I asked,
“What model 320 pools are we supposed
to build?” With regard to paragraph 2, I
asked, “Why are we cancelling orders
that were placed in an effort to balance
out the inventory and then issue new
orders for 320 pools that I didn’t know
what models they were referring to?” It
just didn’t seem to make any sense.
In some cases, it didn’t make any differ-
ence because vendors had refused to ship
us for lack of payment, so cancelling was
a futile gesture and in other cases when
we cancelled it threw out of balance what
we were trying to balance out.
Tr. at 22:2730-31. Yet, in spite of the
results of the inventory and the directive
from Gershman, on August 16, 1973, Leon-
ard Greenberg wrote to Rubin after an
A, gust 13th meeting in Hartford:
tried to involve Berman in the invento’. Ber-
man at first demurred on the ground that he
must deal with anxious customers and then, on
the next day at Schwefel’s or Hubert’s request,
lent some assistance.
52a
Let’s all put our shoulders to the market-
ing wheel now. I think we know what
we have to do for next year, and I think
we have an excellent opportunity to grow
successfully.
Exhibit U-83 at 4. Also in August Royal
received a handful of complaints (less than
10) that Castle pools had pulled apart or
“blown” in the field. As a result Rubin
designed a “retrofit kit” (Tr. at 22:2760), an
assembly to be added to the structure of the
pool to prevent any further problems.
In September Abco, Coleco’s subsidiary
pool company, began to take over the Royal
sales functions. The situation with suppli-
ers was as bad or worse than ever. Rubin
told Schwefel and Hubert “that they will
not open for business in 1974 unless they
pay suppliers.” Tr. at 22:2772. A letter
dated September 25, 1973, from Rubin to
Leonard Greenberg (Ex. U-94) records Ru-
bin’s assessment of Royal’s problems with
its accounts payable. After noting that
relations with Howmet were excellent, that
Howmet was willing to wait for its money,
and that he did not intend to deal with
Capital, Rubin went on to say:
On the balance of suppliers we are having
major problems. These are small opera-
tors that require money immediately. I
have not been able to find anyone at
Coleco that will give me a clear financial
picture at this time and it has placed me
and Royal in a very poor position as far
as negotiating with these suppliers. I
had hoped that when I sent my Aug. 27th
letter to Ed Fialkowsky that the picture
53a
would clarify itself since it covered in
total, our fourth quarter budget plus cash
flow plus receivables plus expenses.
However, neither Hubert nor Fialkowsky
have at this point been able to give me
information as to when monies would be
available. I have been told on an unoffi-
cial basis that everyone would be paid by
Dec. 15th, but this was not definitive
enough for me to clearly negotiate with
the suppliers. As a result, our credibility
factor has been questioned and probably
some of the suppliers will not be willing
to do business with us next year. If the
target date is Dec. 15th and I definitely
know about it, at least I know where and
how to act. However some monies must
be paid prior to that date as some suppli-
ers absolutely cannot wait.”
27. Exhibit R-6, a portion of which was admit-
ted in evidence over objection (Tr. at 22:2780-
84), offers some corroboration for Rubin's
statement to Leonard Greenberg. In exhibit
R-6, a September 6, 1973, letter to Rubin, the
president of Jard Engineering Co., one of Roy-
al’s suppliers, wrote:
Like all our other customers, we value the
Royal account, but upon a closer examina-
tion, we find that even though your account
represents a large dollar volume, it has not
been profitable for one apparent reason.
During the month of August alone, we paid
$774.05 in interest charges to borrow money
to equal the amount that Royal currently
owes us.
In as much as Jard is not a large company,
we can not afford to continue to finance
Royal or Coleco. We, therefore, have no
alternative but to charge a 1'2% per month
service charge for all invoices over thirty (30)
days old.
54a
Exhibit U-94. He received no response
from Coleco to his letter. Tr. at 22:2779.
In September the communications lines be-
tween Rubin and Coleco remained down.
Tr. at 22:2785. On September 27, 1973,
however, Rubin attended a meeting in
Hartford with the Greenbergs, Gershman,
and Schwefel. During the course of the
meeting, Leonard Greenberg told Rubin
that the manufacturing of Royal’s above-
ground models was to be moved to West
Haven, Connecticut. Tr. at 22:2797. Since
most models of Royal pools were above-
ground models, such a change would, in
Rubin’s words, render the Pennsauken facil-
ity a “hollow operation.” Tr. at 22:2798.
When the Coleco men asked Rubin if he
wanted to move to West Haven, he re-
sponded negatively and invoked the clause
in his employment contract which stipulat-
ed that Royal’s operation would not be
moved more than 30 miles absent an agree-
ment of the parties. Tr. at 22:2798. He
then asked what would comprise his duties
at Royal in New Jersey after the move but
received no answer before the meeting ad-
journed. Tr. at 22:2798. Just before ad-
journing Arnold Greenberg told Rubin that
Coleco was “going [to go] after the Cohens
. and Abe Berman” if necessary by
a lawsuit. Tr. at 22:2799. He told Rubin
he was satisfied with his work and would
As of the writing of this letter Royal owed Jard
$62,943.01, of which $51,088.25 was owing
more than thirty days. Although plaintiff
raised hearsay objections to exhibit R-6, plain-
tiff does not contend that the facts represented
by Jard are inaccurate. Tr. at 22:2782.
55a
like to retain and protect him; Greenberg
asked Rubin if he would testify for Coleco
in a lawsuit. Tr. at 22:2800. Rubin re-
sponded that he would simply testify to the
truth. Tr. at 22:2800. Back in Pennsauk-
en, Royal employees were being given their
working instructions directly by Coleco rep-
resentatives, a method of operation that
bypassed Rubin. Tr. at 22:2810.
In October Rubin received a memoran-
dum, dated October 17, 1973, from Gersh-
man (Ex. R-135) in which Gershman in-
formed Rubin that he was to complete
packaging the 150-200 pools for which he
had parts on hand. Gershman went on to
say:
We would suggest that you, Joe, then
personally sell off these Royal pools so
that Abco will not get involved in clean-
ing up the pools from your stock.
Following receipt of this memorandum Ru-
bin procured an order from a pool dealer,
Eugene Margolis, for 300-400 Castle pools.
Tr. at 22:2820. When Rubin notified Coleco
of the sale, however, Schwefel told him not
to contact Margolis again, and Hubert later
told him Coleco never sold the pools to
Margolis. Tr. at 22:2821. Sometime in No-
vember Rubin came upon an advertisement
in a trade journal (Ex. R-152) that, for the
first time, informed him of the use to which
Coleco was putting the Royal name and
reputation. The advertisement is headed:
This year ABCO is also ROYAL
the Famous Line of
ALL ALUMINUM SWIMMING POOLS
56a
A portion of the text of the advertisement
states:
Royal pools have always had a great con-
cept. Now, this outstanding line will
have Coleco for manufacturing and in-
ventory control and ABCO’s management
and distribution experience . . |. an
outstanding combination.
The company name is printed as
“ABCO/ROYAL (a subsidiary of Coleco In-
dustries, Inc.),” and the pools pictured in
the advertisement are called the Crest, the
Jewel, and the Crown. Up to the time he
saw the advertisement, Rubin was unaware
of any connection between Royal and Abco
except for Abco’s acting as Royal’s sales
department; nor was he informed that the
Royal Crest and Crown names were to be
appended to Coleco’s apparently newly-de-
signed versions of above-ground aluminum
pools.% Tr. at 22:2823-29.
28. On direct examinaticn Rubin testified that
the Abco/Royal Crown and Crest were con-
structed of sheet aluminum rather than the
extruded aluminum used in Rubin's designs.
Tr. at 22:2827. His answers to questions also
implied that he believed the new Crown and
Crest to be redesigns of the old Crown and
Crest. Tr. at 22:2828-29. On cross-examina-
tion Rubin further testified that the technical
design and construction of the new Crown and
Crest appeared different from that of the old
ones. Tr. at 27:3594-97. When counsel for
plaintiff attempted to elicit Rubin’s agreement
that there was no redesign involved. Rubin
answered:
It may be partially correct or incorrect. |!
don’t know. Maybe the fencing is the same.
Certainly the balance of it is not. It was just
a partaking of the name.
‘..
57a
By November 1973, then, Rubin found his
professional! situation totally unworkable.
His relationship with Coleco personnel was
“absolutely terrible;” “there was not even
a pretense on their part of attempting to
work with me.” Tr. at 22:2830. Rubin had
one last meeting with Arnold Greenberg,
who reassured him that any slights or fail-
ure to transmit information was inadver-
tent on Coijeco’s part; he also asked Rubin
to meet him at a trade show in New York
near the end of November. Tr. at 22:2834—
35. Rubin went to the show but never saw
Greenberg. Tr. at 22:2836. He then came
back to New Jersey and typed and mailed
his resignation. (Ex. R-154).
Having concluded our chronological fac-
tual findings, we now come to the question
of what happened to Royal All-Aluminum
Swimming Pool Corp. during the Summer
and Fall of 1973. According to plaintiff,
Royal was doomed to failure before it pur-
chased the company; the misrepresentation
of Royal’s financial status, the presence of
exclusive dealerships, and the defective de-
sign of the Castle pool, all of which consti-
tuted breaches of the Purchase Agreement,
I can’t answer that. I would really have to
think considerably, because | think it may be
misleading and a play on words, with no
disrespect meant.
Tr. at 27:3595. We agree with Rubin that the
problem appears semantic. Whether or not
Coleco was attempting to bolster Abco’s sales
through the Royal name, the Royal design, or a
combination of the two is not material. The
point is that without informing Rubin, Coleco
appropriated for Abco what it obviously per-
ceived as Royal strengths.
58a
precluded profitability, destroyed Royal’s
reputation and customer goodwill, and
drove away customers. We simply cannot
accept this contention. Assuming, for the
moment, the breaches of the Purchase
Agreement, which plaintiff alleges, we
note, that with the exception of a breach of
the financial warranty, Coleco offered no
persuasive proof of money damages flowing
from the existence of exclusive dealerships
or from the problems with the Castle pool
in August 1973. Neither did plaintiff prove
loss of customers or reputation resulting
from these breaches. In fact, in view of
Coleco’s obvious attempt to use the Royal
name in trade journal advertising for the
1974 pool season to attract customers for
Abco (Ex. R-152), it defies logic to find
that Coleco believed Royal’s reputation to
be in ashes. Plaintiff in its post-trial brief
states that what it was bargaining for in
acquiring Royal was “a potentially profita-
ble company producing and marketing a
high quality product, with an established
clientele and goodwill and having experi-
enced and qualified executives to manage
day-to-day operations.” Plaintiff’s post-tri-
al brief at-113 (emphasis added). This, we
find, is su} stantially what Coleco got. Roy-
al failed, we find it much more probable
than not, because Coleco mismanaged it
after the acquisition.
To begin, it becomes clear, in retrospect,
that Coleco did not invest in Royal the
amount of working capital necessary to
start the free flow of material that would
have thrown Royal into high gear. This
probably resulted from lack of planning on
59a
one hand and miscalculation on the other.
Gershman, one of the three Coleco princi-
pals and its overseer of purchases, admit-
tedly made no projections or forecasts of
the amount of working capital Royal would
need in 1973 nor did he instruct anyone on
his staff or in the accounting department to
do so. Tr. at 19:2329-30. Nor did Gersh-
man do any forecasting for the 1974 pool
season. Tr. at 19:2330. In addition to
problems caused by lack of planning, it
appears likely that Arnold Greenberg’s the-
ory on how to handle suppliers backfired.
Greenberg explained at trial that
Our desire was to get as much suppli-
er/company operation, obviously, without
putting in—without putting in too much
money and I think that was.a significant
piece of financial assistance. It was our
goal to put in as much money as was
required to meet the sales needs of Royal
A supplier relationship is very often a
continuous bit of dialogue, whereby the
supplier would like more and the manu-
facturer of a seasonal product who has
great needs and big receivables for part
of the year says “yes, I know, wut I need
another 30 days.”
The part of the skill of a good business-
man is to negotiate that and ease the
need for cash input and yet allow the
supplier to live. It is a delicate piece of
business. I think we have generally been
successful at it.
Tr. at 3:230-31. We do not believe Coleco
was successful in the present case. There is
also scattered but persuasive evidence in
60a
the trial record that Coleco was having
financial problems of its own during the
summer of 1973 which diverted both Cole-
co’s attention and money away from Royal.
In June 1973, after acquisition, when Rubin
questioned Schwefel about his reporting to
Schwefel instead of directly to the Coleco
principals, Schwefel told Rubin:
Look, don’t rock the boat. We have prob-
lems up there; we have problems in the
Coleco organization. They are losing a
lot of money in Canada. Just stay with it
and don’t rock the boat.
Tr. at 21:2672. In addition, Schwefel in-
structed Rubin to include in his report of
June pool sales the pool sales from the first
two weeks in July so that June, Coleco’s
quarterly closing, would “look like a big
month.” Tr. at 21:2677. Rubin complied.”
Tr. at 21:2679. In September, responding
to Rubin’s requests for money to pay suppli-
ers, Schwefel and Hubert said that “they
were having major financial problems of
their own and that they had no money to
give us.” Tr. at 22:2772. Finally, Arnold
Greenberg testified upon cross-examination
that Coleco did not show a profit in 1973
“by virtue of discontinuing an operation.”
Tr. at 3:274.
Furthermore, the Coleco principals, Ar-
nold and Leonard Greenberg and Mel
Gershman, apparently preoccupied else-
29. Rubin’s compliance is corroborated by ex-
hibit R-96, a tally sheet Rubin kept, which
shows the tota! pool sales for the month of
June as including the sales for the first two
weeks in July.
6la
where, insulated themselves from direct
contact with Royal and especially from di-
rect contact with Rubin, the man closest to
Royal’s problems. As we noted earlier,
strange though it now seems, the Coleco
representative to whom Rubin reported and
answered was Michael Schwefel, Coleco’s
atvorney, who made no pretense of having
any working knowledge of the pool busi-
ness. Tr. at 4:303. Thus, we will never
know whether the decisions to limit supplier
payments to a total of $210,000 for the pool
season months of June, July and August
and not to provide Royal with production
foremen to aid Rubin were a product of
studied consideration by the Greenbergs
and Gershman, of hasty denial, or of the
incompleteness or imprecision of the infor-
mation filtered to them through Schwefel.
Coleco’s inattention to Royal in Summer
and Fall 1973 is also evidenced by its failure
to effect the price rise for each pool model
obviously contemplated as early as Leonard
Greenberg’s memorandum of April 20, 1973
(Ex. U-14). Rubin advised Schwefel as
early as June 1973 that a price rise was in
order to “give ys more working capital and
at the same time slow down the influx of
orders.” Tr. at 22:2723. Yet by October
1973 the prices had not been changed. Tr.
at 22:2797. The slowness of Coleco’s mov-
ing to raise prices is even more curibus
when one recalls the testimony of Gersh-
man and Glassman and Gershman’s memo-
randum of April 19, 1973 (Ex. U-304),
which record Coleco’s awareness of the ris-
ing costs of pool materials, especially of
aluminum. Finally, we note that although
62a
Arnold and Leonard Greenberg believed in
April 1973 that one of Royal’s greatest
strengths was the two men who ran it,
Rubin and Berman, they handled both men
badly insisting that Berman, the salesman,
work in the factory, and allowing Rubin to
work killing hours unaided for weeks. In-
deed, both men were gone by the end of
1973.
In summary, we believe that Royal’s
problems during 1973, which may have ren-
dered it inoperational by 1975, did not re-
sult from Royal’s inherent weaknesses but
from Coleco’s mismanagement of what it
recognized from the beginning was a specu-
lative venture into a fledgling business.
Recall Leonard Greenberg’s admonition in
his April 20, 1973, memo (Ex. U-14): “Re-
membering, of course, that this company
has yet to make a profit,” and his statement
in the same memo “Everything is conjec-
ture.” Furthermore, putting aside for the
moment the reasons why Royal no longer
operates, we note that Royal, in spite of its
severe problems, broke even for the five-
month period ending September 30, 1973
(Tr. at 12:1393), and that Abco, as distribu-
tor of Royal pools in 1974 and with its
advertising leaning heavily on the Royal
name, had a record year. Tr. at 9:990 (L.
Greenberg).
II
CONCLUSIONS OF LAW
Again, in the interest of palatability, we
will present our conclusions of law in essay
form rather than in separately numbered
63a
paragraphs. The following discussion, then,
comprises our conclusions of law required
under Fed.R.Civ.P. 52(a).
A. Liability of Defendants Rubin and Ber-
man Under Section 10(b) and Rule
10b-5"
[1] To make out a 10b—5 case a plaintiff
must prove that defendant made a misrep-
resentation either through affirmation or
omission, with the requisite scienter, of a
material fact upon which plaintiff relied.
Thomas v. Duralite Company, Inc., 524 F.2d
577 (3d Cir. 1975).8! Recently in Ernst &
Ernst v. Hochfelder, 425 U.S. 185, 96 S.Ct.
1375, 47 L.Ed.2d 668 (1976), the United
States Supreme Court clarified the concept
of scienter in the context of a 10b—5 action
by holding that it did not encompass mere
negligence. Relying on the language of
section 10(b) itself, on the legislative history
of the section, and on a comparative analy-
sis of the two major securities acts, the
Court stated that “[i]n this opinion the term
“scienter” refers to a mental state embrac-
ing intent to deceive, manipulate, or de-
fraud.” Id. at 194, 96 S.Ct. at 1381 n. 12.
The Court did go on to say:
In certain areas of the law recklessness is
30. At the close of plaintiff's case, we directed a
verdict on the 10b—5 claim for the Cohen de-
fendants. Tr. at 18:2069-73.
31. In Thomas, the Court of Appeals for the
Third Circuit holds, however, that in the case
of misrepresentation by omission, the burden
of proving non-reliance shifts to the defendant
because of the difficulty for plaintiff of proving
a negative. 524 F.2d at 585.
64a
considered to be a form of intentional
conduct for purposes of imposing liability
for some act. We need not address here
the question whether, in some circum-
stances, reckless behavior is sufficient for
civil liability under § 10(b) and Rule 10b-—
5.
Id. Given the thrust of Ernst & Ernst,
however, with its emphasis on conscious
manipulation and trickery, we feel confi-
dent in continuing to apply to the 10b-5
issues in this action the test for scienter
which we applied in granting the Cohen
defendants’ motion for directed verdict be-
fore the Supreme Court handed down its
decision in Ernst & Ernst. Accordingly, we
hold that to establish the element of scien-
ter in an action brought under section 10(b)
and Rule 10b-5, a party must prove injury
resulting from a conscious deception or
from a misrepresentation so recklessly
made that the culpability attaching to such
reckless conduct closely approaches that
which attaches to conscious deception.
[2] Applying, then, the legal principles
articulated in Thomas v. Duralite Company,
Inc., and Ernst & Ernst v. Hochfelder to
the facts of this case, we conclude that
plaintiff has not proved that either defend-
ant Rubin or defendant Berman violated
section 10(b) and Rule 10b-5. Plaintiff
alleges that both defendants violated the
federal securities law in that they culpably
misrepresented or failed to reveal the fol-
lowing facts during pre-acquisition negotia-
tions:
1. That Roya! lost a substantial num-
65a
ber of customers from the 1972 to
the 1973 selling season.”
2. That Royal had received serious
complaints from customers.
3. That Royal was a party to territorial
or exclusive selling agreements.
4. The status of Royal’s relationship
with material suppliers.
5. That Royal’s inventory was out of
balance.
6. That the Castle had not been costed.
7. That Royal was shipping pools to
dealers short parts.
32. Plaintiff contends that any customer with
whom Royal did business in 1972 but not in
1973 is a “lost” customer about whom defend-
ants should have informed plaintiff. This defi-
nition strains our common sense, and we reject
it. A lost customer is one who, on its own
initiative, decides to buy from some other sell-
er. The only evidence which plaintiff placed in
the record on the factual issue of lost custom-
ers was a list of customers with whom Royal
dealt in 1972 but not in 1973. Although Rubin
testified on direct examination as to the rea-
sons why Royal no longer dealt with some of
these customers, the reasons he gave fell gener-
ally into one of two categories, either a particu-
lar customer no longer bought pools—some-
times because it was out of the pool business,
sometimes because it was starting to manufac-
ture its own pool line—or Royal, on its own
initiative, chose not to deal with a 1972 cus-
tomer because it had been delinquent in paying
Royal. Tr. at 20:2479-89. Style, with whom
Royal had done a substantial amount of busi-
ness in 1972, was in this latter category. Plain-
tiff never placed in the record any evidence of
the existence of a customer or customers who
chose to cease doing business with Royal and
go elsewhere for their supply of pools.
66a
8. The status of pending and threat-
ened litigation.
9. The average profit per pool.
10. The quality of the design of the Cas-
tle pool.
11. Royal’s financial status.
As to numbers one through eight, we con-
clude that no liability exists because, as we
found in Section I of this Opinion, there
was no misrepresentation or failure to re-
veal material facts about Royal relevant to
customer history, customer complaints, pro-
tected territories, supplier relationships, in-
ventory imbalance, the costing of the Castle
pool, the shipping of pools short parts, or
pending or threatened litigation. As to
numbers nine and ten, we will assume with-
out so finding that defendants Rubin and
Berman misrepresented the average profit
per pool to be $500 and misrepresented the
quality of the design of the Castle pool; as
to number 11, we have already found that
Royal’s financial state was misrepresented
through the medium of the April 30, 1973,
financial statement. We find no violation
of section 10(b) and Rule 10b—5, however,
since we believe that any misrepresentation
in these areas attributable to defendants
Rubin and Berman lacked the scienter nec-
essary for a finding of liability. The con-
duct of defendants Rubin and Berman was
neither intended to deceive nor was it so
reckless as to be virtually indistinguishable
in its culpability from deliberate fraud.
67a
B. Liability of Defendants Rubin and Ber-
man for Common Law Fraud
{3} Plaintiff also claims that the same
pre-acquisition conduct it alleges in making
its section 10(b) charge renders defendants
Rubin and Berman liable for common law
fraud. In directing a verdict for the Cohen
defendants on the section 10(b) claim, we
also directed a verdict for them on the
common law fraud claim saying:
I believe that my conclusion that the
record cannot support a jury finding of
scienter under Section 10(b) disposes as
well of the Common Law Fraud claim
against the Cohen defendants, since the
scienter requirement under Common Law
Fraud is as strict as, probably stricter
than, the requirement under Section
*Mb).
Tr. at 18:2073. Plaintiff contends in its
post-trial brief at 178-82 that this position
is erroneous and that under New Jersey
law, applicable here, “knowledge in a com-
mon law fraud action is even more relaxed
than the Sec. 10b standard adopted by this
Court.” Plaintiff's brief at 178. Plaintiff
has misread New Jersey law. After exam-
ining the New Jersey cases that plaintiff
cites, we find that they deal not with a
relaxed standard of knowledge but with a
particular species of knowing misrepresen-
tation. In New Jersey
[ljegal fraud or misrepresentation con-
sists of a material representation of a
presently existing or past fact, made with
knowledge of its falsity, with the inten-
tion that the other party rely thereon,
and he does so rely to his damage.
68a
Foont-Freendenfeld Corp. v. Electro Protec-
tive Corp., 126 N.J.Super. 254, 257, 314 A.2d
69, 71 (App.Div.1978), aff’d. 64 N.J. 197, 314
A.2d 68 (1974) (citation omitted). The par-
ticular species of knowing misrepresenta-
tion that plaintiff's cases examine is mis-
representation by a defendant that he
knows a fact to exist of his own knowledge
when, in fact, he has no personal knowledge
one way or the other and/or is relying on
someone else’s opinion. Thus, in Plimpton
v. Friedberg, 110 N.J.L. 427, 166 A. 295
(1933), defendant was held liable for com-
mon law fraud for representing to plaintiff
that he knew personally that the paintings
he was selling plaintiff were a Romney, a
Gainsborough, and a Reynolds when, in
fact, he had no such knowledge and was
simply transmitting the opinion of others.
The court said:
falsity may consist in making representa-
tion of a material fact knowing it to be
false, or in making a _ representation
which is untrue without knowledge
whether it is true or false and by cou-
pling with the representation an express
or implied affirmation that it is known to
be true of personal knowledge.
110 N.J.L. at 428-29, 166 A. at 296 (empha-
sis added). This is not a relaxing of any
knowledge requirement but merely an ap-
plication of the knowledge requirement to a
particular kind of deliberately fraudulent
conduct. We remain convinced, therefore,
that a finding that a party lacked scienter
under section 10(b) disposes of any common
law fraud claim against that party. Thus
we find that plaintiff fails in its common
69a
law fraud claim against defendant Rubin
and defendant Berman.
C. Liability of All Defendants for Breach
of Contract
1. Purchase Agreement, § 4.2(e): Finan-
cial Warranty
[4] By the terms of the 14.2(e) of the
Purchase Agreement, defendants warrant-
ed that both Royal’s January 31, 1973, au-
dited financial statement and its April 30,
1973, unaudited financial statement were
“accurate, correct and complete and fairly
present[ed] the financial position and opera-
tions of Royal as of said dates and for the
periods indicated.” Plaintiff asserts that
defendants breached this warranty since
the April 30, 1973, statement was inaccu-
rate. Defendants concede that the April
1973 statement was inaccurate although
they dispute with plaintiff the amount of
the inaccuracy. We conclude, therefore,
that defendants breached %4.2(e) of the
Purchase Agreement and are liable to plain-
tiff for any damages resulting from this
breach.
2. Purchase Agreement, { 4.2(qXii) and
4.1(d and f)
Paragraph 4.2(qXii) of the Purchase
Agreement warrants, among other things,
that
There are no contracts, agreements, in-
struments or commitments, written or
oral, to which Royal is, in any manner
whatsoever, subject to any prohibitions,
restrictions, or directions with respect to
70a
(a) The . . . selling or other-
wise disposing of or dealing with any
products or services of any kind what-
soever. . . ., including, but with-
out limiting the generality of the fore-
going, any restriction on the right of
Royal to . . .. sell or otherwise
dispose of or deal with any of the said
products or services in the United
States or Canada.
Paragraph 4.1(d and f) of the Purchase
Agreement warrants that none of the de-
fendants has any legal or equitable interest
in another business with which Royal has a
business relationship or which is engaged in
producing or selling any product produced
or sold by Royal. Plaintiff contends that
defendants breached the first warranty
both through Royal’s general practice of
giving dealers so-called “protected territo-
ries” and through more formal written
agreements with Style, Apex, and
Regency.* Plaintiff contends that defend-
ants breached the second warranty because
of Berman’s and Rubin’s stock ownership of
Regency.
(5) Before addressing the question of
the breaches themselves, we point out that
in this limited area of the contract breach
claim, we have considered parol evidence,
specifically the testimony of Berman relat-
ing his view of the nature of protected
territories and his discussions with Schwefel
on the subject. This testimony we credit
33. We reject the argument of the Cohen de-
fendants made at p. 8 of their post-trial brief
that the language of ° 4.2(q)(ii) cannot be read
to cover exclusive distribution contracts.
Tila
and have included in our findings of fact.
Whether we view Berman’s testimony as
aiding us in interpretation of the meaning
of 4 4.2(qXii) or in determining the intent of
the parties, we find that under New Jer-
sey’s version of the parol evidence rule,
Atlantic Northern Airlines, Inc. v. Schwim-
mer, 12 N.J. 298, 96 A.2d 652 (1953), we
may legitimately consider it.™ According
to Berman, then, a man experienced in the
selling practices of the pool industry, Roy-
al’s practice of granting its dealers protect-
ed territories was a common one in the
industry and the granting of such territo-
ries imposed no legal obligation upon Royal.
Schwefel told Rubin he was familiar with
the practice through his contacts with Abco,
Coleco’s subsidiary. Under these circum-
stances, we conclude that the existence of
the various protected territories to which
Berman testified did not breach the Pur-
chase Agreement because the parties nei-
34. In Schwimmer the New Jersey Supreme
Court held:
Evidence of the circumstances is always ad-
missible in aid of the interpretation of an
integrated agreement. This is so even when
the contract on its face is free from ambigui-
ty. The polestar of construction is the inten-
tion of the parties to the contract as revealed
by the language used, taken as an entirety;
and, in the quest for the intention, the situa-
tion of the parties, the attendant circum-
stances, and the objects they were thereby
striving to attain are necessarily to be regard-
ed. The admission of evidence of extrinsic
facts is not for the purpose of changing the
writing, but to secure light by which to meas-
ure its actual significance.
12 N.J. at 301-02, 96 A.2d at 656.
72a
ther intended nor understood the warranty
given in 94.2(qXii) to cover the industry
practice of granting protected territories.
As to the questions surrounding Royal’s
more formal agreements with Apex, Style,
and Regency, we note first that we have
given plaintiff the benefit of an evidentiary
doubt and considered exhibits # # 383,
384, 385, 386, and 387, all correspondence
between Royal and Apex in the Winter and
Spring of 19738. Even considering these
exhibits, however, we can locate in the
record little evidence from which one could
find that any agreement was in force on
June 4, 1978, the critical date here. The
Style agreement is dated October 1972; the
Apex correspondence runs into April or
May 1973. Regency never really got off
the ground although Rubin testified that he
believed that the contract with Gascoigne
and Mitchell, the men operating Regency,
was in effect past the closing date. Tr. at
27:3537. Plaintiff argues that we can rea-
sonably assume that the Apex and Style
agreements continued through June 4, 1973.
The assumption is obviously more warrant-
ed in the case of Apex than in the case of
Style. Given this unsatisfactory state of
the record, we choose to assume without
formally concluding that Royal’s agreement
with Apex, Style, and Regency breached
the warranty contained in 1 4.2(q\ii). We
adopt such a procedure since, as we con-
clude below, the issue of whether or not any
damages flowed from breach of { 4.2(q\ii)
is one much more certainly and simply re-
solved than the issue of the breach itself.™
We will also follow this procedure, for the
73a
same reason, in assuming without formally
concluding that Rubin’s and Berman’s in-
terests in Regency violated 4 4.1(d and f) of
the Purchase Agreement.™*
3. Purchase Agreement, 74.2(qXiv and
v): Inventory Warranty
Paragraph 4.2(qXiv and v) of the Pur-
chase Agreement reads:
(iv) All of Royal’s finished inventory
will be as of the Closing, in first class
salable condition and suitable for the pur-
pose for which it is intended.
(v) All of Royal’s raw materials and
work in process will be in first class usa-
ble condition and suitable for the purpose
for which it is intended.
35. Our conclusion on damages also allows us
to sidestep the unpleasant question of whether
or not, given his knowledge about the relation-
ships between Royal and Apex, Style, and Re-
gency, Michael Schwefel’s conduct prior to ac-
quisition, as one of Coleco’s attorneys and ne-
gotiators, was of a nature requiring us to hold
plaintiff equitably estopped from claiming
breach.
36. Again we will sidestep the equitable issue
raised by Schwefel’s conduct in light of his
knowledge.
37. In its proposed finding of fact # 231, plain-
tiff also contends, for the first time we believe,
that the existence of Royal's inventory imba-
lance breached the inventory warranty. We
reject this position since we do not believe that
a standard inventory warranty such as that
found in {| 4.2(q)iv and v) can be stretched to
cover the problem of inventory imbalance. Al-
ternately, we find that given our finding that
plaintiff knew of the inventcry imbalance prior
to closing, the parties did not intend the inven-
tory warranty to cover inventery imbalance.
74a
Plaintiff contends that defendants breached
this warranty because one pool model, the
Castle pool, was defectively designed.”
Plaintiff further contends that the defec-
tive design caused several Castle pools to
“blow” or pull apart in August 1973 requir-
ing plaintiff to supply “retrofit kits” to cure
the problems on some 1973 pools and on
1974 pools. Although we had serious
doubts at trial, doubts that remain with us,
that a standard inventory warranty, such as
that contained in ¢4.2(qXiv and v), is in-
tended to cover design defect, we admitted
evidence on the alleged defect after counsel
stipulated that as of June 4, 1973, the clos-
ing date, there existed in Royal's inventory
at least one complete Castle pool. The evi-
dence on design defect consumed many
pages of transcript and was often high!y
technica!. Plaintiff's theory is that Rubin
designed the pool with defectively thin
walls and impossible welding requirements,
both problems contributing to the “blow-
ing” of Castle pools; defendants contend
that the Castles pulled apari because of
poor installation and shoddy welding. To
conserve the judicial energy it would take
to sort out any further than we already
have the record evidence on this issue, we
will again adopt the procedure of assuming
without so concluding that defendants
breached, in some highly technical way, the
inventory warranty in the Purchase Agree-
ment.™
38. Although plaintiff devotes pp. 127-132 of its
post-trial brief to its contention that defendants
breached ° 4.2(f(xi) of the Purchase Agree-
7Sa
D. Defenses to Breach of Contract Claim
1. Fraudulent Inducement:
[6] Defendant Rubin urges that we de-
clare the Purchase Agreement void or void-
able because plaintiff fraudulently induced
his entering into it by making various mis-
representations, primarily by misrepresent-
ing its intention to pay out to suppliers
several hundred thousand dollars upon clos-
ing.” Under New Jersey law, however, a
party claiming fraudulent inducement faces
the difficult task of proving by clear and
convincing evidence that the representa-
tions he attacks were not merely promises,
collateral to the contract, to do something
in the future but rather intentional misrep-
resentations of a present state of mind.
ment warranting that defendants had no
knowledge of present or future loss of a sub-
stantial number of customers, plaintiff, at trial,
represented explicitly that this particular war-
ranty was out of the case. So we consider it to
be. Tr. at 19:2234. Finally, an cat
plaintiff's post-trial brief (pp. |
lists eleven other sections of the Purchase
ed. Plaintiff does not discuss these sections,
however, stating “by their breach of the specif-
ic warranties . . ., defendants also
(sic). . . .™ Since this is plaintiff's posi-
tion, we remark only that while we doubt many
of the sections of the Purchase Agreement cit-
ed by the plaintiff are related to the so-called
specific warranties, we find nothing in these
contract sections that would lead us to alter
our findings and conclusions in this action.
39. Defendant Rubin also alleges that he was
fraudulently induced to enter into the Purchase
Agreement by promises of production foremen,
pool parts, and trucking services.
76a
Minter v. Bendix Aviation Corp., 26 N.J.Su-
per. 268, 274, 97 A.2d 715 (App.Div.1953);
Ocean Cape Hotel Corp. v. Masefild Corp.,
63 N.J.Super. 369, 164 A.2d 607 (App.Div.
1960). The court in Ocean Cape Hotel
Corp. explains the difficulty this way:
In order to form the basis for an action in
deceit, the alleged fraudulent representa-
tion must relate to some past or presently
existing fact and cannot ordinarily be
predicated upon matters in futuro. . .
An exception to this rule exists in the
case of a false representation of an exist-
ing intention, i. e, a “false state of
mind.”
If [a party's) alleged representation was a
mere promise collateral to the contract,
and not an affirmation of a present state
of mind, then fraud may not be found
because there has been no statement of
an existing fact.
63 N.J.Super. at 380, 164 A.2d at 612. The
court goes on to list some considerations
relevant to a finding vel non of fraudulent
inducement:
Misrepresentation of a present state of
mind, with respect to a future matter,
may be concluded from the utter reck-
lessness and implausibility of the state-
ment in light of subsequent acts and
events; from a showing that at the time
of the making of the promise, the promis-
or’s intention to perform was dependent
upon contingencies known to the promis-
or and unknown to the promisee; or from
77a
circumstances indicating that the promis-
or must have known at the time of his
promise that he could not or would not
fulfill it. (Citations omitted).
Id. at 381, 164 A.2d at 613. Guided by the
analysis of the Ocean Cape Hotel court,
then, we conclude that defendant Rubin has
not met his burden of establishing that
plaintiff fraudulently induced him to enter
into the Purchase Agreement. Although
we have found Coleco’s conduct in acquiring
Royal curious and even questionable, we are
not clearly and convincingly persuaded that
representations Coleco made as to how it
would run Royal after acquisition were any-
thing but “promise{s] collateral to the con-
tract.” After assessing the record before
us, we cannot find that plaintiff's promises
were reckless or implausible or contingent
upon some event known to plaintiff but
unknown to defendant Rubin; nor can we
locate circumstances from which to infer
that Coleco must have known at the time of
its promise that it could or would not per-
form.
2. Equitable Estoppel:
[7-9] The Cohen defendants contend
that Coleco’s knowledge, through Glass-
man’s revelations of costing inaccuracies, of
discrepancies in the financial statements es-
the Cohens for breach of the financial war-
ranty since Coleco knew the Cohens, as
non-managing shareholders, were unaware
of the discrepancies and failed to reveal
them. In urging their position defendants
78a
rely on Huck v. Gabriel Realty Co., 136
N.J.Super. 468, 346 A.2d 628 (1975) and on a
Louisiana case, Calhoun v. American Ma-
rine Corp., 159 So.2d 19 (App.Div.La.). In
Huck plaintiff was prevented from recover-
ing on an indemnity contract because, in
contracting with defendant broker for in-
demnity against any other broker who
claimed a commission from plaintiff on a
particular land transaction, plaintiff delib-
erately concealed from defendant broker
that he had been shown the property in
question by another broker prior to enlist-
ing defendant's services. Huck, then, is a
case involving active and intentional mis-
representation and, as such, is not particu-
larly helpful in this case. The facts in the
Calhoun case are admittedly much closer to
the facts here. Calhoun is, however, a Lou-
isiana and not a New Jersey case. More
significantly, the warranty considered by
the Calhoun court is much differently word-
ed than the warranty here. In Calhoun the
sellers warranted that
Sellers know of no material facts affect-
ing Louisiana Materials or Heartland
which have not been disclosed to Purchas-
er
In the case before us the financials are
unqualifiedly warranted as accurate and
#13 of the Purchase Agreement states
piainly:
Coleco shail not be deemed to have
waived the protection afforded it by any
representation, warranty or agreement
made by the Stockholders notwithstand-
ing the fact that Coleco may have or
79a
could have known at the time of Closing
that any such representation, warranty or
agreement was or might be inaccurate or
had been or could have been breached.
In Calhoun the court also relies heavily, in
holding the buyer remediless, on the
amount of time—a good week—during
which buyer’s accountant examined seller's
books pre-acquisjtion. Here the examina-
tion was more cursory.
Furthermore, as plaintiff points out, un-
der New Jersey case law on equitable estop-
a is no obligation to disclose matters
of which the other party has actual or
constructive knowledge or as to which
the information or means of acquiring
information of the two parties is equal.
Sanders v. Reid, 131 N.Y.Eq. 407, 25 A.2d
541 (1942). Certainly, under the facts of
this case, the Cohen defendants, as three of
the five Royal shareholders and in view of
Irvin Cohen’s direct ties with Royal’s ac-
countant, Zelnick, Sobelman, and Co., had
as much access to the financial information
in question as did plaintiff. Plaintiff also
cites Deerhurst Estates v. Meadow Homes,
Inc., 64 N.J.Super. 134, 165 A.2d 543 (App.
Div.1960), in support of its position that it is
not equitably estopped from claiming
breach of the financial warranty. In Deer-
40. In Sanders v. Reid, the defendant was held
not equitably estopped from exercising proper-
ty rights over her driveway even though she
had said nothing about such rights when plain-
tiff built a new garage to which access could be
had only by the driveway.
80a
hurst, plaintiff discovered between the time
of the execution of a land sales contract
and closing of title that two of the contract
warranties were breached but went ahead
with closing and then sued for breach of
warranty. The appellate court affirmed a
verdict for plaintiff holding:
Simply because he is informed by the
defaulting party that the latter cannot or
will not perform one of his obligations
under the contract, the injured party, by
choosing to proceed nonetheless, obvious-
ly does not manifest agreement that the
performance received is in full satisfac-
tion of all contractual obligations.
64 N.J.Super. at 145, 165 A.2d at 549. Al-
though we agree with defendants that
Deerhurst is significantly different from
this case because in Deerhurst plaintiff's
contractual rights had already vested when
it learned of the breach, we point out that
the Deerhurst court does have this to say on
the nature of estoppel:
Estoppel . . is a doctrine ground-
ed in equity, to the effect that one who
performs an act or takes a position upon
which it is intended that another rely
cannot repudiate the act or the position
where an unjust and unconscionable re-
sult would flow from such repudiations.
. . There was no repudiation on
the part of Deerhurst in the case at ber.
It took the position throughout that it
was entitled to the benefit of all of the
warranties included in the contract of
sale and preserved beyond the closing
date . . .. Meadow cannot claim
prejudice through goodfaith reliance on
any position which has subsequently been
discarded.
Id. at 147, 165 A.2d at 550. In this case, as
in Deerhurst, plaintiff has taken “the posi-
tion throughout that it was entitled to the
benefit of all of the warranties included in
the contract of sale and preserved beyond
the closing dat
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