Amicus Curiae Brief — TVEyes, Inc., Petitioner v. Fox News Network, LLC
Supreme Court briefOct 12, 2018
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No. 18-321
IN THE
Supreme Court of the United States
TVEYES, INC.,
v.
Petitioner,
FOX NEWS NETWORK, LLC,
Respondent.
On Petition for a Writ of Certiorari to the United
States Court of Appeals for the Second Circuit
BRIEF OF AMICI CURIAE MEDIA CRITICS,
REBECCA TUSHNET, ELECTRONIC FRONTIER
FOUNDATION, INTERNET ARCHIVE,
ORGANIZATION FOR TRANSFORMATIVE
WORKS, AND WIKIMEDIA FOUNDATION
IN SUPPORT OF PETITIONER
Phillip R. Malone
Counsel of Record
JUELSGAARD INTELLECTUAL
PROPERTY AND
INNOVATION CLINIC
MILLS LEGAL CLINIC AT
STANFORD LAW SCHOOL
559 Nathan Abbott Way
Stanford, CA 94305
(650) 725-6369
pmalone@stanford.edu
Counsel for Amici Curiae
TABLE OF CONTENTS
TABLE OF AUTHORITIES ....................................... iii
INTEREST OF AMICI CURIAE ................................. 1
SUMMARY OF ARGUMENT ...................................... 5
ARGUMENT ................................................................. 7
I.
This Case Is Exceptionally Important Because
The Second Circuit’s Decision Jeopardizes
Essential Analysis, Research, And Criticism
Of Broadcast Programming ................................... 7
A. Today’s Media Landscape Presents
Special Challenges For News Criticism At
A Time When Such Criticism Has Never
Been More Important...................................... 8
B. Real-Time
Recording,
Screening,
Indexing, And Archiving Of Television
Broadcasts Are Essential For Media
Accountability And Public Commentary ....... 9
C. Access To Full Video And Audio Are
Critical To Meaningful Media Analysis,
Commentary, And Criticism......................... 14
D. The Second Circuit Is Particularly
Influential In The Media Industry And
Has Nationwide Influence Over Copyright
Jurisprudence ................................................ 19
E. The Ruling Below Demands Review
Because It Undermines The First
Amendment Principles Implicit In Fair
Use And Harms The Vital National
Interest In An Informed Public .................... 20
ii
II. The Second Circuit’s Fair Use Analysis
Conflicts With This Court’s Decision In
Campbell
And
With
Other
Circuits’
Precedents ............................................................ 22
CONCLUSION ........................................................... 26
iii
TABLE OF AUTHORITIES
Cases…….. ....................................................... Page(s)
Am. Geophysical Union v. Texaco Inc., 60 F.3d
913 (2d Cir. 1994).................................................... 24
Authors Guild v. Google, Inc., 804 F.3d 202 (2d
Cir. 2015) ................................................................. 19
Authors Guild, Inc. v. HathiTrust, 755 F.3d 87
(2d Cir. 2014)....................................................... 3, 19
Bill Graham Archives v. Dorling Kindersley, 448
F.3d 605 (2d Cir. 2006) ........................................... 19
Blanch v. Koons, 467 F.3d 244 (2d Cir. 2006) ........... 19
Campbell v. Acuff-Rose Music, Inc., 510 U.S. 569
(1994) ............................................................... passim
Cariou v. Prince, 714 F.3d 694 (2d Cir. 2013) ........... 19
Castle Rock Entertainment, Inc. v. Carol
Publishing Group Inc., 150 F.3d 132 (2d Cir.
1998) ........................................................................ 20
Eldred v. Ashcroft, 537 U.S. 186 (2003) .................... 20
Fox Broad. Co., v. Dish Network, 747 F.3d 060
(9th Cir. 2014) ........................................................... 3
Fox News Network, LLC v. TVEyes, Inc. (TVEyes
I), 43 F. Supp. 3d 379 (S.D.N.Y. 2014) . 10, 13, 14, 25
Fox News Network, LLC v. TVEyes, Inc. (TVEyes
II), 124 F. Supp. 3d 325 (S.D.N.Y. 2015) ............... 22
Fox News v. TVEyes (TVEyes III), 883 F.3d 169
(2nd Cir. 2018) .................................................. 23, 25
Kienitz v. Sconnie Nation LLC, 766 F.3d 756
(7th Cir. 2014) ......................................................... 25
Lenz v. Universal Music Corp., 801 F.3d 1126
(9th Cir. 2015) ........................................................... 3
iv
New York Times Co. v. United States, 403 U.S.
713 (1971) ................................................................ 21
Peter Letterese & Assocs., Inc. v. World Inst. of
Scientology Enters., 533 F.3d 1287 (11th Cir.
2008) ........................................................................ 24
Rogers v. Koons, 960 F.2d 301 (2d Cir. 1992) ............ 20
Seltzer v. Green Day, Inc., 725 F.3d 1170 (9th
Cir. 2013) ................................................................. 24
Swatch Grp. Mgmt. Servs. Ltd. v. Bloomberg
L.P., 756 F.3d 73 (2d Cir. 2014) ............................. 24
Statutes
17 U.S.C. §107 ...................................................... 20, 24
Other Authorities
Adam Epstein, Who Won the Debate Depends on
Which Network You Watched, Quartz, Sept.
28, 2016, https://perma.cc/GC67-QU39,
embedded video available at
https://youtu.be/reTHOP3SOdQ ............................ 22
All In With Chris Hayes (MSNBC television
broadcast Feb. 6, 2018, 8:04PM ET),
https://bit.ly/2QKeaEb ...................................... 15, 16
Alvin Chang, Nearly 2 Years into the Trump
Presidency, Fox News Is Still Obsessed with
Hillary Clinton, Vox (July 11, 2018),
https://perma.cc/7ZGR-CY8B ................................. 14
Amy Mitchell et al., Pathways to News, Pew
Research Ctr. (July 7, 2016),
https://perma.cc/XQC8-B6US ................................... 8
v
Anderson Cooper 360 (CNN television broadcast
Feb. 6, 2018, 8:21 PM ET),
https://youtu.be/YKeJvgJNdhM, transcript
available at https://perma.cc/QNL9-Z8VE ............ 15
Andrew McGill, The Different Ways Fox,
MSNBC, and CNN Recapped Monday’s
Debate, The Atlantic, Sept. 29, 2016,
https://perma.cc/QL4N-W3AB ................................ 22
Howard Rosenberg & Charles S. Feldman, No
Time to Think: The Menace of Media Speed
and the 24-Hour News Cycle (2008) ......................... 8
Jason Linkins, Fox News Newspaper Ad Makes
False Claim About Tea Party Coverage,
Huffington Post (Nov. 18, 2009, 5:12 AM ET,
https://perma.cc/CY6H-BHKG ............................... 12
Jonathan McIntosh, Too Many Dicks on the
Daily Show (Sept. 9, 2011),
https://perma.cc/ZS9U-WGTJ, embedded video
available at https://youtu.be/uzU1_CsOnJA ......... 18
Ken Knelly, ‘Pittsburgh is getting pounded’ by
Ads, Columbia Journalism Review (Oct. 24,
2012), https://perma.cc/BYB3-4UJG ...................... 13
Kenneth A. Plevan, The Second Circuit and the
Development of Intellectual Property Law: The
First 125 Years, 85 Fordham L. Rev. 143
(2016) ....................................................................... 19
Kim Fridkin, Liar, Liar, Pants on Fire: How
Fact-Checking Influences Citizens’ Reactions
to Negative Advertising, 32 Pol. Comm. 127
(2015) ....................................................................... 21
Kim L. Fridkin et al., Capturing the Power of a
Campaign Event: The 2004 Presidential
Debate in Tempe, 69 J. Pol. 770 (2007) .................. 21
vi
Loyalty and Source Attention, Pew Research Ctr.
(Jul. 7, 2016), https://perma.cc/B8XG-AYFL ........... 9
Mark Jurkowitz et al., The Changing TV News
Landscape, Pew Research Ctr. (March 17,
2013), https://perma.cc/J4ZK-6LPL ......................... 8
Michael M. Grynbaum, Matt Lauer Field Storm
of Criticism Over Clinton-Trump Forum, N.Y.
Times, Sept. 8, 2016,
https://nyti.ms/2cm8OOR ....................................... 22
Nareissa L. Smith, Consumer Protection in the
Marketplace of Ideas, 40 T. Marshall L. Rev.
223 (2015) .................................................................. 9
Natalie J. Stroud, Niche News: The Politics of
News Choice 8 (2011) ................................................ 9
Neil Weinstock Netanel, Locating Copyright
Within the First Amendment Skein, 54 Stan.
L. Rev. 1 (2001) ....................................................... 21
New York City Labor Market Information
Service, Employment in New York City
Publishing 8 (2009), https://perma.cc/4Z7EHHDB ...................................................................... 19
Partisanship and Cable News Audiences, Pew
Research Ctr. (Oct. 30, 2009),
https://perma.cc/7HUE-PTPG .................................. 8
Pierre N. Leval, Toward a Fair Use Standard,
103 Harv. L. Rev. 1105 (1990) ................................ 23
Press Accuracy Rating Hits Two Decade Low,
Pew Research Ctr. (Sept. 13, 2009),
https://perma.cc/WD29-PLTA .................................. 8
Richard Porter, Part of the Conspiracy?, BBC
News (Feb. 27, 2007), https://bbc.in/2NBYpxc ...... 11
vii
Stefano DellaVigna & Ethan Kaplan, The Fox
News Effect: Media Bias and Voting, 122 Q. J.
Econ. 1187 (2007) ...................................................... 9
Super Bowl I to Air After Long-Lost Footage
Surfaces, Fox News (Jan. 11, 2016),
https://fxn.ws/1SKuguG .......................................... 11
The Daily Show with Jon Stewart, Inauguration
Media Coverage (Jan. 21, 2009),
https://on.cc.com/2ILLrfq ........................................ 18
Timothy Karr, Free Press, Left in the Dark:
Local Election Coverage in the Age of BigMoney Politics, 18 (2012),
https://perma.cc/W327-KJ4J .................................. 12
Tucker Carlson Tonight (Fox television
broadcast Feb. 7, 2018),
https://youtu.be/T9sWsImbra0 ............................... 17
Washington Post, CNN and Fox News Hosts
React to Trump’s ‘Shithole’ Remark, YouTube
(Jan. 12, 2018), https://youtu.be/NrynNeqx48I ..... 18
1
INTEREST OF AMICI CURIAE
Amici curiae are nationally recognized individual
and organizational media critics and researchers, fairuse advocacy organizations, the leading non-profit
archive of internet and news content, and the host of
the largest repository of freely accessible knowledge.1
Amici all have long-standing professional interests in
ensuring that the tools necessary to conduct
meaningful analysis and commentary of news remain
protected by fair use.
Amici Eric Alterman, Brave New Films
(“BNF”), and Fairness and Accuracy in
Reporting (“FAIR”) are media critics with several
decades of experience. In their media criticism, amici
have addressed, among other topics, developments in
law, money and politics, war and propaganda, freedom
of speech, targeted killing, racial bias, police brutality,
and economic equality. Amici have consistently relied
on fair use to fulfill this vital First Amendment
function. Their interest in this case is the potential
constraints on their ability to monitor, research, and
report on the news media in a rapidly changing media
landscape.
Amicus Eric Alterman is a Distinguished
Professor of English and Journalism at Brooklyn
1 Pursuant to Rule 37.2(a), counsel for both parties received notice
of intent to file this brief at least 10 days before its due date. The
parties have consented to the filing of this brief; their written
consents are on file with the Clerk. No counsel for a party
authored this brief in whole or in part, and no party or counsel
for a party made a monetary contribution intended to fund its
preparation or submission. No person other than the amici or
their counsel made a monetary contribution to the preparation or
submission of this brief.
2
College, City University of New York (“CUNY”), and a
Professor of Journalism at the CUNY Graduate School
of Journalism. He is also the “Liberal Media”
columnist for The Nation. He has served as a senior
fellow at the Center for American Progress in
Washington, D.C. and at the Nation Institute and the
World Policy Institute in New York. He is the author
of ten books, including the national bestseller What
Liberal Media? The Truth About Bias and the News.
Amicus BNF is a media company, established by
filmmaker Robert Greenwald, that produces
progressive feature-length documentaries and
investigative videos to educate, influence, and
empower viewers to take action on prominent publicpolicy issues. BNF recently launched Brave New
Educators, a program that will provide free films and
educational resources to teachers.
Amicus FAIR is a national media watchdog group
that has been producing criticism of media bias and
censorship since 1986. FAIR works to invigorate the
First Amendment by advocating for greater diversity
in the press and by scrutinizing media practices that
marginalize public interest, minority, and dissenting
viewpoints. FAIR also publishes Extra!, a monthly
newsletter featuring analysis of current media bias,
censorship, and the effects of media consolidation, and
produces the weekly radio program CounterSpin,
which broadcasts nationally on more than 150 radio
stations.
Amicus Rebecca Tushnet is the Frank Stanton
Professor of the First Amendment at Harvard Law
School. Her research focuses on the intersection
between intellectual property and free speech, and she
has an interest in preserving fair use that prevents
3
censorship by copyright owners who would otherwise
only consent to being quoted in ways they deem
favorable.
Amicus Electronic Frontier Foundation
(“EFF”) is a member-supported, non-profit public
interest organization dedicated to protecting civil
liberties and free expression in the digital world.
Founded in 1990, EFF represents more than 37,000
contributing members. On behalf of its members, EFF
promotes the sound development of copyright law as a
balanced legal regime that fosters creativity and
innovation while respecting individual rights and
liberties. EFF has contributed its expertise to many
cases applying copyright law to new technologies, as
amicus curiae, as party counsel, and as courtappointed attorneys ad litem. See, e.g., Fox Broad. Co.,
v. Dish Network, 747 F.3d 060 (9th Cir. 2014); Authors
Guild, Inc. v. HathiTrust, 755 F.3d 87 (2d Cir. 2014);
Lenz v. Universal Music Corp., 801 F.3d 1126 (9th Cir.
2015).
Amicus Internet Archive is a public nonprofit
organization that was founded in 1996 to build an
“[i]nternet library,” with the purpose of offering
researchers, historians, scholars, artists, and the
general public permanent access to historical
collections in digital format. Located in San Francisco,
California, the Internet Archive receives data
donations and collects, records, and digitizes material
from a multitude of sources, including libraries,
educational institutions, government agencies, and
private companies. The Internet Archive then
provides free public access to its data—which include
text, audio, video, software, and archived web pages.
Among other ephemeral media, the Internet Archive
4
collects and preserves television news and political
ads, respectively through its Television News Archive
and Political Television Ad Archive.
Amicus Organization for Transformative
Works (“OTW”) is a 501(c)(3) nonprofit organization
dedicated to protecting and preserving noncommercial
fanworks: works created by fans based on existing
works, including television shows, books, and movies.
OTW’s nonprofit website hosting transformative
noncommercial works, the Archive of Our Own
(“AO3”), has over 1.5 million registered users and
receives roughly 26 million daily page views. OTW’s
fan members rely on fair use to promote free
expression, commentary, critique, community, and
creative progress by creating expressive works that
copyright owners would not or do not make.
Amicus Wikimedia Foundation is the nonprofit
that hosts Wikipedia and other free knowledge
projects. Wikipedia is a free online encyclopedia,
offering the world’s largest repository of freely
accessible knowledge, which is collaboratively written
and edited by volunteers around the world. Articles
often include images or illustrations, and sometimes
include short sound or video clips where appropriate.
In limited circumstances, English Wikipedia allows
copyrighted content to illustrate its articles (using fair
use). This allows for commentary and encyclopedic
discussion of notable copyrighted works or related
topics such as articles about current events or the
organizations that report on them.
5
SUMMARY OF ARGUMENT
The Court should grant certiorari in this case
because the Second Circuit’s decision conflicts with
this Court’s ruling in Campbell v. Acuff-Rose Music,
Inc., 510 U.S. 569 (1994), and with decisions from
other circuits. This case is exceptionally important for
review because the decision below permits copyright
owners to stifle criticism and undermines established
fair use principles that are vital for media
commentary.
Media criticism is essential to our democracy,
especially in today’s divided and politicized news
landscape. Criticism reveals bias, inaccuracies, and
conflicts of interest. It makes news outlets more
accountable for their programming. And it helps
viewers become more discerning consumers of
information. Ultimately, effective media criticism
promotes democratic engagement and accountability
by making voters better informed.
Researchers need services like TVEyes. Media
critics
cannot
properly
analyze
television
programming without the ability to locate, review and
compare broadcasts from thousands of programs aired
on hundreds of stations twenty-four hours per day,
seven days per week. With TVEyes, researchers can
compare simultaneous broadcasts, review political
advertising, and analyze editorial decisions like which
topics programs choose not to cover. But creating and
maintaining comprehensive databases is prohibitively
expensive for most non-commercial entities.
Services like TVEyes capture, index, and screen
audio and video exactly as it aired with accompanying
advertising intact. Original video and audio, in
particular, are crucial for effective commentary. The
6
tone of a speaker’s voice, his facial expressions and
body language, and his general affect cannot be
captured in a transcript. Similarly, on-screen text,
graphics, background images, and accompanying
video can influence viewers in powerful ways.
The Second Circuit’s decision undermines
effective media analysis. It allows content owners to
prevent commentary and criticism of their work in
instances where a theoretical licensing market exists,
even where the copyright owner is unlikely to
authorize that market. The decision below ignores this
Court’s holding in Campbell that “there is no
protectible derivative market for criticism.” 510 U.S.
at 592. But, in this case, many uses of TVEyes services
are for criticism. And Fox News Network’s (“Fox’s”)
licenses expressly prevent uses of clips in ways that
are derogatory or critical of Fox. The Second Circuit’s
focus on TVEyes’ commercial success in a
transformative market led the court below to ignore
Campbell’s holding that commercial use by a
defendant without a licensing fee does not preclude a
fair use defense. Id. at 570.
This Court should thus grant the petition for
certiorari to resolve the Second Circuit’s decision’s
conflict with Campbell and to ensure that essential
First Amendment activities, such as media criticism
and commentary, are not hampered by an overly
narrow interpretation of fair use.
7
ARGUMENT
I.
This Case Is Exceptionally Important
Because The Second Circuit’s Decision
Jeopardizes Essential Analysis, Research,
And Criticism Of Broadcast Programming
Ensuring the proper scope of transformative fair
use is critical for effective media criticism and a wellfunctioning democracy. The Second Circuit’s decision
below undermines established fair use principles that
are vital for criticism and commentary. In today’s fastpaced and increasingly polarized media landscape,
researchers, commentators, and critics must be able to
record, search, watch, and compare the original visual
recordings
of
relevant
broadcasts.
Such
comprehensive tools can only be maintained by
commercial services like TVEyes.
The
Second
Circuit’s
overly
restrictive
interpretation of fair use in this case threatens the
availability of these essential tools. As this Court has
recognized, content owners are not likely to license
critical uses. Narrowing fair use rights in this context
will permit broadcasters and other copyright owners
to stifle criticism by refusing to license uses that
enable negative commentary. But media criticism is
essential for informing voters and holding
broadcasters accountable—activities fundamental to
First Amendment interests. The Court should
therefore grant certiorari.
8
A. Today’s Media Landscape Presents
Special Challenges For News Criticism
At A Time When Such Criticism Has
Never Been More Important
Media critics and researchers serve a crucial role
today in holding broadcasters accountable for errors,
bias, and the failure to cover crucial political issues.
This criticism is vital because television remains the
primary source of news for millions of Americans. Amy
Mitchell et al., Pathways to News, Pew Research Ctr.
(July 7, 2016), https://perma.cc/XQC8-B6US.
Faced with a grueling twenty-four-hour news
cycle and numerous competing outlets, producers are
pressured to create scintillating coverage on tight
deadlines. This pressure forces media outlets to
quickly report provocative, incomplete, speculative, or
biased stories. Howard Rosenberg & Charles S.
Feldman, No Time to Think: The Menace of Media
Speed and the 24-Hour News Cycle (2008). To keep
viewers tuned in—despite thousands of news channels
and websites competing for their attention—
broadcasters have become increasingly polarized.
Partisanship and Cable News Audiences, Pew
Research Ctr. (Oct. 30, 2009), https://perma.cc/7HUEPTPG; Mark Jurkowitz et al., The Changing TV News
Landscape, Pew Research Ctr. (March 17, 2013),
https://perma.cc/J4ZK-6LPL.
Sharp divisions between networks along
ideological lines can result in reduced fairness,
accuracy, and credibility of their reporting and
commentary. See, e.g., Press Accuracy Rating Hits
Two Decade Low, Pew Research Ctr. (Sept. 13, 2009),
https://perma.cc/WD29-PLTA
(reporting
low
perception of accuracy in the press, with 60% of survey
9
respondents expressing the belief that news
organizations are politically biased); Nareissa L.
Smith, Consumer Protection in the Marketplace of
Ideas, 40 T. Marshall L. Rev. 223, 238-55 (2015)
(documenting numerous instances of misquoting for
political effect by Fox, CNN, and MSNBC between
2007 and 2011).
These effects are particularly meaningful because
television news disproportionately attracts news
consumers who are less likely to turn to other sources.
See Loyalty and Source Attention, Pew Research Ctr.
(Jul. 7, 2016), https://perma.cc/B8XG-AYFL (reporting
that the majority of very loyal news consumers turn to
television for their news); see also Natalie J. Stroud,
Niche News: The Politics of News Choice 8 (2011)
(noting viewers fall into the trap of selecting news
sources that match their own views).
Differences in media coverage result in a
measurable impact on our democracy as evidenced by
voting behavior. For instance, one 2007 study showed
that the entry of Fox into the news market in 19962000 led to gains in vote share for Republicans in
towns that broadcast Fox compared to similar towns
where Fox was not available. Stefano DellaVigna &
Ethan Kaplan, The Fox News Effect: Media Bias and
Voting, 122 Q. J. Econ. 1187 (2007). For these reasons,
rigorous study, analysis, and criticism of media are
more vital now than ever.
B. Real-Time
Recording,
Screening,
Indexing, And Archiving Of Television
Broadcasts Are Essential For Media
Accountability And Public Commentary
The Second Circuit’s decision will significantly
curtail media researchers’ abilities to analyze and
10
report on news programming. Without services like
TVEyes, media critics cannot comprehensively locate,
review and critique television broadcasts.2 TVEyes
“monitors and records all content broadcast”—exactly
as it was originally aired—“by more than 1,400
television and radio stations twenty-four hours per
day, seven days per week,” compiling it into a
complete, searchable, and reviewable database. Fox
News Network, LLC v. TVEyes, Inc. (TVEyes I), 43 F.
Supp. 3d 379, 392 (S.D.N.Y. 2014).
Absent the mass digitization facilitated by
TVEyes’ technology, media critics could not capture
and study the thousands of hours of content broadcast
to the public each day. In the past, it may have been
feasible—though already time-consuming and
resource-intensive—for organizations, like amici
FAIR or BNF, to physically record, log, watch, and
analyze daily news broadcasts on ABC, CBS, and
NBC. Today, the sheer volume of ephemeral content
from many different sources makes comprehensive,
after-the-fact research, analysis, and criticism
impossible.
Most broadcasts also disappear after they air:
they are often no longer available in their original
form anywhere. Only 16% of Fox’s broadcasts are
made available online. TVEyes I, 43 F. Supp. 3d at 386.
TVEyes creates its own searchable transcript by combining
closed-captioning and speech-to-text technology. J.A. A-231.
Critics can search “select words or phrases that they wish to
monitor on an ongoing basis,” such as “IBM,” “Starbucks,”
“Guantanamo,” and “Crimea.” J.A. A-233. Critics can also use
advanced searches to filter out words they might not want to
see, or to combine multiple words that they want to see in the
same clip. J.A. A-234.
2
11
And the occasional clips that Fox licenses “do not show
the exact content or images that were aired on
television.” Id. This is a longstanding problem:
broadcasters do not typically preserve their footage
well and need help from third parties. See e.g. Super
Bowl I to Air After Long-Lost Footage Surfaces, Fox
News (Jan. 11, 2016), https://fxn.ws/1SKuguG
(recognizing that video footage of the first Super Bowl
was lost for nearly 50 years); Richard Porter, Part of
the Conspiracy?, BBC News (Feb. 27, 2007),
https://bbc.in/2NBYpxc (noting the BBC World News
no longer has any of its original coverage of 9/11).
Despite some ongoing preservation efforts, nonprofit entities like public libraries, research
institutions, and organizations, such as amicus
Internet Archive, simply do not have the resources to
create and maintain a comprehensive database that
tracks thousands of channels and millions of hours of
video. And, maintaining the necessary infrastructure
for indexing, searching, and storing enormous
amounts of television recordings is likely to be
prohibitively expensive for individual critics and most
public interest organizations.
Through services like TVEyes, however,
nonprofits and researchers who wish to search, watch,
analyze, and comment on broadcast television after it
airs can effectively do so. They can locate far-flung
clips and compare coverage across sources or time. For
example, critics can search for keywords, such as
“Crimea,” or date-and-time periods, such as the hours
after an important speech, to see relevant segments of
transcripts and view critical video of the relevant
broadcasts. J.A. A-231, A-232, A-233, A-243.
12
Critics can also compare how issues are covered
on certain days or in certain geographic areas. J.A. A234, A-235, A-236. A media critic at the Huffington
Post, for example, used TVEyes to fact-check Fox’s
claim that other media outlets, such as ABC, CBS,
NBC, MSNBC, and CNN, failed to cover a Tea Party
rally in Washington, D.C., on September 12, 2009.
Jason Linkins, Fox News Newspaper Ad Makes False
Claim About Tea Party Coverage, Huffington Post
(Nov. 18, 2009, 5:12 AM ET, https://perma.cc/CY6HBHKG. The critic found the claim was false: “No one
missed the story.” Id.
Media critics also use services like TVEyes to factcheck political advertising and analyze the
relationship between advertisers and broadcasters.
Video segments posted on Fox’s website do not include
the ads aired during live broadcasts. J.A. A-249. But
some researchers analyze who advertises on a
particular program to glean how much an advertiser
spends and how advertising airing between news
segments might create conflicts of interest. Watchdog
group Free Press, for example, used TVEyes to “scour
local newscasts for any mention of groups that
purchased political ads on local [television] stations”
to review the stations’ subsequent coverage of the
groups. Timothy Karr, Free Press, Left in the Dark:
Local Election Coverage in the Age of Big-Money
Politics, 18 (2012), https://perma.cc/W327-KJ4J.
Absent a complete video database like TVEyes,
media critics also could not say with authority how, or
how widely, an issue has been covered—or not covered
at all. As the District Court recognized, “TVEyes is the
only service that creates a database of everything that
television channels broadcast, twenty-four hours a
13
day, seven days a week.” TVEyes I, 43 Supp. 3d at 393
(emphasis in original). A research project based on a
non-comprehensive database—particularly, one that
omits video of the nation’s most popular cable news
channel, Fox—will always be less credible and less
reliable than an alternative. By reviewing TVEyes’
database, press criticism publication Columbia
Journalism Review (CJR) found “staggeringly slight
coverage” in local broadcasts of candidates in a
contentious House of Representatives race in the
month leading up to the 2012 election. Ken Knelly,
‘Pittsburgh is getting pounded’ by Ads, Columbia
Journalism
Review
(Oct.
24,
2012),
https://perma.cc/BYB3-4UJG.
CJR
found
that
reporters failed to explain candidates’ policy positions
or provide counterbalances to political ads that aired
on the shows. Id.
Services like TVEyes also can be especially useful
for improving the quality of an encyclopedia like that
supported by amicus Wikimedia Foundation.
Wikipedia allows editors to verify statements made by
notable figures on television and provide the public
with access to the references themselves. Televised
news is a major source of information about current
events for many Americans, and being able to verify
references is a crucial component of Wikipedia’s
reliability and trustworthiness.
In addition, limitations on the existence of
comprehensive news databases of television content
may have serious implications for advanced research
methods. For example, machine learning algorithms
will enable researchers to examine vast volumes of
television content in the future. But algorithmic
approaches to media criticism require far more data
14
and storage than individual researchers, nonprofits, or
public institutions can hope to maintain. See, e.g.,
Alvin Chang, Nearly 2 Years into the Trump
Presidency, Fox News Is Still Obsessed with Hillary
Clinton, Vox (July 11, 2018), https://perma.cc/7ZGRCY8B (finding Fox covered Clinton more than MSNBC
or CNN by using algorithmic facial recognition
software).
C. Access To Full Video And Audio Are
Critical To Meaningful Media Analysis,
Commentary, And Criticism
Services like TVEyes are critical for research,
analysis, and criticism because of the dramatic
differences between audio-visual content and text
transcripts alone. Television broadcasters across the
ideological spectrum employ powerful visuals to
attract viewers and convey their messages in subtle,
non-verbal ways. As the District Court explained, “the
actual images and sounds depicted on television are as
important as the news information itself” because they
can “powerfully modify[] the content.” TVEyes I, 43 F.
Supp. 3d at 392.
Images, video, and sound carry far more
information than text. The tone of a person’s voice,
their expressions, and their general affect all require
significant textual description and interpretation.
Such information is conveyed seamlessly through
video. Similarly, on-screen text, graphics, and video
can convey messages and influence viewers in
powerful ways. Critics must have access to complete,
original video and audio content for meaningful
analysis.
15
A few simple examples illustrate why access to the
“actual images and sound” is imperative for criticism
and commentary.
First, consider three 8:00 PM primetime
programs—Anderson Cooper 360 (CNN), All In With
Chris Hayes (MSNBC), and Tucker Carlson Tonight
(Fox)—that aired on February 6-7, 2018. As shown in
the images below, each program provided starkly
different visual coverage of a single event, namely,
White House Chief of Staff, General John Kelly’s
comment that:
There are 690,000 official DACA
registrants. And the President sent over
what amounts to be two and a half times
that number - to 1.8 million. The
difference between 690 [thousand] and
1.8 million were the people that some
would say were too afraid to sign up,
others would say were too lazy to get off
their asses, but they didn't sign up.
All In With Chris Hayes (MSNBC television broadcast
Feb. 6, 2018, 8:04PM ET), https://bit.ly/2QKeaEb
(emphasis added).
The ensuing breaking news headlines displayed
on the screen by CNN and MSNBC both attribute
parts of the statement directly to Kelly: “KELLY:
SOME DREAMERS ‘TOO LAZY TO GET OFF THEIR
ASSES’” (CNN) and “JOHN KELLY: SOME
DREAMERS ‘TOO LAZY’ FOR DACA” (MSNBC).
Anderson Cooper 360 (CNN television broadcast Feb.
6, 2018, 8:21 PM ET), https://youtu.be/YKeJvgJNdhM,
transcript available at https://perma.cc/QNL9-Z8VE
(see image below); All In With Chris Hayes (MSNBC
16
television broadcast Feb. 6, 2018, 8:09PM ET),
https://bit.ly/2QKeaEb.
On MSNBC, Chris Hayes and his guest discuss
the statement and the video shows them both
laughing, “You have Kelly saying that Dreamers are –
Dreamer's aren't lazy. Trump is lazy. We'll do a
shutdown? He hasn't even bothered to learn what
happens when that happens or why one might go
ahead and do that.” All In With Chris Hayes (MSNBC
television broadcast Feb. 6, 2018, 8:13PM ET) (see
image below).
17
Meanwhile, Fox’s coverage focuses on how
General Kelly was unfairly “attacked” by the “left that
was howling, of course, and jumping up and down like
the hyenas they are.” The video displays the powerful
headlines, “GEN KELLY UNDER FIRE FOR DACA
COMMENTS” and “TAKEN OUT OF CONTEXT.”
Tucker Carlson Tonight (Fox television broadcast Feb.
7, 2018), https://youtu.be/T9sWsImbra0 (see images
below).
Carlson’s voice and facial expressions appear
indignant and are combined with patriotic references
and provocative imagery. An American flag billows in
18
the background behind footage of what appears to be
pro-immigration protestors. Carlson sports a suit in
front of an image of the Capitol next to an informally
dressed guest “immigration activist.” The result is a
bundle of information that is more elaborate and
layered than the text of General Kelly’s statement. To
offer proper analysis and commentary of this bundle,
a researcher needs access to the complete video and
audio.
The above example is merely one of countless
examples representative of television programming,
where producers use visuals to tell their particular
stories. See, e.g., Washington Post, CNN and Fox News
Hosts React to Trump’s ‘Shithole’ Remark, YouTube
(Jan. 12, 2018), https://youtu.be/NrynNeqx48I
(contrasting CNN’s and Fox’s coverage of President
Trump’s comment about Haiti and African nations);
The Daily Show with Jon Stewart, Inauguration
Media
Coverage
(Jan.
21,
2009),
https://on.cc.com/2ILLrfq (comparing CNN, MSNBC,
and Fox coverage of President Obama’s 2009
inauguration); Jonathan McIntosh, Too Many Dicks
on
the
Daily
Show
(Sept.
9,
2011),
https://perma.cc/ZS9U-WGTJ,
embedded
video
available
at
https://youtu.be/uzU1_CsOnJA
(discussing gender imbalance on the Daily Show by
juxtaposing video clips from more than 100 episodes).
These examples demonstrate why researchers
need complete original broadcasts—video and audio
included—to understand and critique inaccuracies,
bias, and slanted coverage.
19
D. The Second Circuit Is Particularly
Influential In The Media Industry And
Has
Nationwide
Influence
Over
Copyright Jurisprudence
The decision below requires review because the
Second Circuit has an outsized impact on the media
industry and its critics. Many media companies and
organizations are located in New York. For example,
the traditional broadcast networks—ABC CBS, and
NBC—and the three largest cable news networks—
CNN, Fox, and MSNBC—all broadcast from New York
City. All are headquartered in New York except CNN.
New York is also a center for both the publishing
industry and journalism as a whole. “Employment in
newspaper, periodical, and book publishing is almost
six times more concentrated in New York City than
the rest of the nation.” New York City Labor Market
Information Service, Employment in New York City
Publishing 8 (2009), https://perma.cc/4Z7E-HHDB.
The Second Circuit, moreover, has an outsized
impact in copyright jurisprudence. “There is no
question that the Second Circuit has had a significant
influence on the development of U.S. intellectual
property law, especially copyright law.” Kenneth A.
Plevan, The Second Circuit and the Development of
Intellectual Property Law: The First 125 Years, 85
Fordham L. Rev. 143, 143 (2016). Numerous landmark
copyright decisions and casebook staples have been
issued by the Second Circuit. See, e.g., Authors Guild
v. Google, Inc., 804 F.3d 202 (2d Cir. 2015); Authors
Guild v. Hathitrust, 755 F.3d 87 (2d Cir. 2014); Cariou
v. Prince, 714 F.3d 694 (2d Cir. 2013); Blanch v. Koons,
467 F.3d 244 (2d Cir. 2006); Bill Graham Archives v.
Dorling Kindersley, 448 F.3d 605 (2d Cir. 2006); Castle
20
Rock Entertainment, Inc. v. Carol Publishing Group
Inc., 150 F.3d 132 (2d Cir. 1998); Rogers v. Koons, 960
F.2d 301 (2d Cir. 1992).
Therefore, an erroneous decision by the Second
Circuit on the appropriate test for fair use not only
affects those industries which are shaped by copyright
and fair use, but will likely also influence
interpretations of copyright law elsewhere in the
country. Because the Second Circuit’s decision
conflicts with this Court’s decision in Campbell and
with subsequent decisions by other circuits following
Campbell, it is crucial that this Court review the
decision below.
E. The Ruling Below Demands Review
Because It Undermines The First
Amendment Principles Implicit In Fair
Use And Harms The Vital National
Interest In An Informed Public
This case implicates core First Amendment
interests underlying fair use and copyright law as a
whole. Copyright is a restriction on speech that must
be balanced against the First Amendment. This
balancing is operationalized through codified
limitations on copyright protection, such as fair use,
that serve as “built-in free speech safeguards.” Eldred
v. Ashcroft, 537 U.S. 186, 221 (2003).
Fair use is critical to ensure that copyright does
not unduly impede free speech. It serves explicitly to
encourage core First Amendment “purposes such as
criticism, comment, news reporting, . . . scholarship, or
research.” 17 U.S.C. § 107. In other words, fair use is
an “internal safety valve[]” that ensures copyright
protections do not interfere with First Amendment
protections. Neil Weinstock Netanel, Locating
21
Copyright Within the First Amendment Skein, 54 Stan.
L. Rev. 1, 4 & n.11 (2001). Fair use also protects robust
public debate, which is one of the primary functions of
the First Amendment. See New York Times Co. v.
United States, 403 U.S. 713, 717 (1971) (Black, J.
concurring).
Media criticism, commentary, and analysis are
essential expression necessary for a well-functioning
democracy. They enable viewers to become more
discerning and make informed choices about news
sources. For instance, researchers have found that
voters become more skeptical of political ads when
informed about the falsehoods in them. Kim Fridkin,
Liar, Liar, Pants on Fire: How Fact-Checking
Influences Citizens’ Reactions to Negative Advertising,
32 Pol. Comm. 127 (2015). Even when viewers do not
directly respond to differences in coverage, networks
are frequently sensitive to outside criticism and will
issue retractions or modify their future coverage.
Volunteer editors can also fact-check current events
and media coverage on projects like Wikipedia.
Media critics are themselves members of the
press: coverage of the news is news too. They need
services like TVEyes to fully analyze and report on
how the news is covered, not just what is covered. How
news outlets cover current events can significantly
impact viewers’ reactions and political opinions.
Viewers of political debates often determine who ‘wins’
based largely on news analysis of the debate. Kim L.
Fridkin et al., Capturing the Power of a Campaign
Event: The 2004 Presidential Debate in Tempe, 69 J.
Pol. 770 (2007). And, coverage of political debates
varies widely among news channels. See, e.g., Andrew
McGill, The Different Ways Fox, MSNBC, and CNN
22
Recapped Monday’s Debate, The Atlantic, Sept. 29,
2016, https://perma.cc/QL4N-W3AB; Adam Epstein,
Who Won the Debate Depends on Which Network You
Watched,
Quartz,
Sept.
28,
2016,
https://perma.cc/GC67-QU39,
embedded
video
available
at
https://youtu.be/reTHOP3SOdQ.
Accordingly, when reporting on presidential debates,
media outlets not only evaluate candidates, but also
scrutinize moderators’ questions for bias and accuracy
in post-debate analysis. Michael M. Grynbaum, Matt
Lauer Field Storm of Criticism Over Clinton-Trump
Forum,
N.Y.
Times,
Sept.
8,
2016,
https://nyti.ms/2cm8OOR.
As the District Court noted, “[d]emocracy works
best when public discourse is vibrant and debate
thriving. But robust debate cannot thrive when the
message itself (in this case, the broadcast) disappears
after airing into an abyss.” Fox News Network, LLC v.
TVEyes, Inc. (TVEyes II), 124 F. Supp. 3d 325, 334
(S.D.N.Y. 2015). Because media criticism is speech
that fosters democratic engagement and governance,
such criticism implicates important First Amendment
concerns and deserves exacting fair use review.
II. The Second Circuit’s Fair Use Analysis
Conflicts With This Court’s Decision In
Campbell And With Other Circuits’
Precedents
This Court should grant certiorari because the
Second Circuit decision below conflicts with this
Court’s precedent and those of other circuits. This
Court’s analysis of the fourth fair use factor—market
harm—is clear: the factor does not favor the copyright
owner merely because the defendant used the work for
commercial gain. See Campbell v. Acuff-Rose Music,
23
Inc., 510 U.S. 569, 570 (1994) (holding that 2 Live
Crew’s commercial use of Roy Orbison’s “Oh, Pretty
Woman” without a license was fair use). The Second
Circuit ignored this crucial holding by concluding that
Fox suffered harm simply because TVEyes is a
commercial product. Fox News v. TVEyes (TVEyes III),
883 F.3d 169, 180 (2nd Cir. 2018).
The fact that the defendant made money can only
be a part, not the end, of the analysis. Similarly, it is
not enough that the defendant might have paid a
licensing fee. “By definition, every fair use involves
some loss of revenue because the secondary user has
not paid royalties.” Pierre N. Leval, Toward a Fair Use
Standard, 103 Harv. L. Rev. 1105, 1124 (1990). If this
loss of licensing revenue automatically showed market
harm, the fourth factor would favor the copyright
owner in all cases. See id.
The Second Circuit ignores Campbell and
subsequent cases in its analysis of the fourth factor. In
its brief discussion of market harm, the Second Circuit
wrote:
Since the ability to re-distribute Fox’s
content in the manner that TVEyes does
is clearly of value to TVEyes, it (or a
similar service) should be willing to pay
Fox for the right to offer the content. By
providing Fox's content to TVEyes clients
without payment to Fox, TVEyes is in
effect depriving Fox of licensing revenues
from TVEyes or from similar entities.
TVEyes III, 883 F.3d at 180. The panel opinion wholly
embraces an improper logic—that commercial use
together with failure to pay a license entails market
harm—rejected by this Court.
24
But, as this Court has made clear, to leap directly
from commercial use (or failure to pay licensing fees)
to market harm would not provide adequate protection
for core fair uses, including those listed in the
preamble of § 107 such as news reporting,
commentary, and criticism. See 17 U.S.C. §107;
Campbell, 510 U.S. at 584. It is now well-established
that market harm cannot be established solely on the
basis of either (1) commercial use by the defendant or
(2) the defendant’s failure to pay a licensing fee. See,
e.g., Peter Letterese & Assocs., Inc. v. World Inst. of
Scientology Enters., 533 F.3d 1287, 1319 n.37 (11th
Cir. 2008); Am. Geophysical Union v. Texaco Inc., 60
F.3d 913 (2d Cir. 1994).
Since courts cannot simply assume market harm
from commercial use or revenue, they must look
deeper at the challenged use and at the market that is
claimed to be harmed. As part of this inquiry, courts
consider whether the market is one that the copyright
owner is likely to develop. See Swatch Grp. Mgmt.
Servs. Ltd. v. Bloomberg L.P., 756 F.3d 73, 91 (2d Cir.
2014); Am. Geophysical Union, 60 F.3d at 930 (2nd Cir.
1994) (holding that courts need only consider
“traditional, reasonable, or likely to be developed
markets when examining and assessing a secondary
use’s ‘effect upon the potential market for or value for
the copyrighted work’” (emphasis added)); Seltzer v.
Green Day, Inc., 725 F.3d 1170, 1179 (9th Cir. 2013).
In order to conduct this analysis, courts must
consider not only whether there is some market for the
material at issue, but also whether there is a viable
market for the use at issue. If a copyright holder would
not be willing to grant a license for the accused use,
25
there is no practical licensing market that the use
could harm.
This inquiry is essential to protect the kinds of
criticism, parody, and analysis that copyright owners
would prefer to silence and are unlikely ever to license.
See Campbell, 510 U.S. at 592 (explaining that “there
is no protectable derivative market for criticism”).
Indeed, in this case, Fox’s licenses expressly condition
access to clips of its content upon a “covenant that they
will not show the clips in a way that is derogatory or
critical of Fox News.” TVEyes I, 43 F. Supp. 3d at 387
(emphasis added). There simply is no market that is
being harmed by the use in this case. Instead, TVEyes
participates in a different market than original
broadcasts.
The Second Circuit further failed to consider the
critical difference in market functions between
TVEyes’ research services and the viewer-informing
purposes of the original broadcasts. It did so despite
acknowledging that TVEyes is a “transformative”
service. Fox News III, 883 F.3d at 178. As this Court
stated in Campbell, when a use is transformative it
generally “serve[s] different market functions” than
the original. 510 U.S. at 591. Since this Court has not
reviewed fair use in more than twenty years, circuits
differ about the role of “transformative use” in
applying the four-factor statutory test. See Kienitz v.
Sconnie Nation LLC, 766 F.3d 756, 758 (7th Cir. 2014)
(expressing “skepticism” towards the Second Circuit’s
fair use jurisprudence).
By adopting the flawed analysis that this Court
explicitly rejected in Campbell, the Second Circuit
effectively overwrites current fair use law and leaves
a wide range of criticism, analysis, and parody
26
vulnerable to suppression by content owners who
refuse to license broadcast clips in order to avoid
negative news coverage and critique.
CONCLUSION
This Court should grant the petition for certiorari
to resolve the Second Circuit’s decision’s conflict with
Campbell and ensure that essential First Amendment
activities, such as media criticism and commentary,
are not hampered by an overly narrow interpretation
of fair use.
Respectfully submitted,
Phillip R. Malone
Counsel of Record
JUELSGAARD
INTELLECTUAL
PROPERTY AND
INNOVATION CLINIC
MILLS LEGAL CLINIC AT
STANFORD LAW SCHOOL
559 Nathan Abbott Way
Stanford, CA 94305
(650) 725-6369
pmalone@stanford.edu
October 12, 2018
This is a copy of a public record, reproduced as it was published. It is not legal advice, and it may not be the version a court would rely on. Check the official source before you cite it.