# WAC 284-04-310: WAC 284-04-310. Limits on sharing account number information for marketing purposes

> Washington · Regulations · In force

URL: https://www.frixlaw.com/law-library/statutes/STATE_WA_ADC_284_04_310

## Section

- **Citation:** WAC 284-04-310
- **Heading:** WAC 284-04-310. Limits on sharing account number information for marketing purposes
- **Jurisdiction:** Washington
- **Kind:** Regulations
- **Status:** In force
- **Text as of:** August 14, 2026
- **Source:** Compiled text
- **Location:** Washington Administrative Code / Title 284 / Chapter 284-04 / Section 284-04-310

## Text

(1) General prohibition on disclosure of account numbers. A licensee shall not, directly or through an affiliate, disclose, other than to a consumer reporting agency, a policy number or similar form of access number or access code for a consumer's policy or transaction account to any nonaffiliated third party for use in telemarketing, direct mail marketing or other marketing through electronic mail to the consumer.
(2) Exceptions. Subsection (1) of this section does not apply if a licensee discloses a policy number or similar form of access number or access code:
(a) To the licensee's service provider solely in order to perform marketing for the licensee's own products or services, as long as the service provider is not authorized to directly initiate charges to the account;
(b) To a licensee who is a producer solely in order to perform marketing for the licensee's own products or services; or
(c) To a participant in an affinity or similar program where the participants in the program are identified to the customer when the customer enters into the program.
(3) Examples.
(a) Policy number. A policy number, or similar form of access number or access code, does not include a number or code in an encrypted form, as long as the licensee does not provide the recipient with a means to decode the number or code.
(b) Policy or transaction account. For the purposes of this section, a policy or transaction account is an account other than a deposit account or a credit card account. A policy or transaction account does not include an account to which third parties cannot initiate charges.

## Nearby sections

- [WAC 284-04-120 WAC 284-04-120. Definitions](https://www.frixlaw.com/law-library/statutes/STATE_WA_ADC_284_04_120.md)
- [WAC 284-04-200 WAC 284-04-200. Initial privacy notice to consumers required](https://www.frixlaw.com/law-library/statutes/STATE_WA_ADC_284_04_200.md)
- [WAC 284-04-205 WAC 284-04-205. Annual privacy notice to customers required](https://www.frixlaw.com/law-library/statutes/STATE_WA_ADC_284_04_205.md)
- [WAC 284-04-210 WAC 284-04-210. Information to be included in privacy notices](https://www.frixlaw.com/law-library/statutes/STATE_WA_ADC_284_04_210.md)
- [WAC 284-04-215 WAC 284-04-215. Form of opt out notice to consumers and opt out methods](https://www.frixlaw.com/law-library/statutes/STATE_WA_ADC_284_04_215.md)
- [WAC 284-04-220 WAC 284-04-220. Revised privacy notices](https://www.frixlaw.com/law-library/statutes/STATE_WA_ADC_284_04_220.md)
- [WAC 284-04-225 WAC 284-04-225. Delivery](https://www.frixlaw.com/law-library/statutes/STATE_WA_ADC_284_04_225.md)
- [WAC 284-04-300 WAC 284-04-300. Limits on disclosure of nonpublic personal financial information to nonaffiliated third parties](https://www.frixlaw.com/law-library/statutes/STATE_WA_ADC_284_04_300.md)
- [WAC 284-04-305 WAC 284-04-305. Limits on redisclosure and reuse of nonpublic personal financial information](https://www.frixlaw.com/law-library/statutes/STATE_WA_ADC_284_04_305.md)
- [WAC 284-04-310 WAC 284-04-310. Limits on sharing account number information for marketing purposes](https://www.frixlaw.com/law-library/statutes/STATE_WA_ADC_284_04_310.md)
- [WAC 284-04-400 WAC 284-04-400. Exception to opt out requirements for disclosure of nonpublic personal financial information for service providers and joint marketing](https://www.frixlaw.com/law-library/statutes/STATE_WA_ADC_284_04_400.md)
- [WAC 284-04-405 WAC 284-04-405. Exceptions to notice and opt out requirements for disclosure of nonpublic personal financial information for processing and servicing transactions](https://www.frixlaw.com/law-library/statutes/STATE_WA_ADC_284_04_405.md)
- [WAC 284-04-410 WAC 284-04-410. Other exceptions to notice and opt out requirements for disclosure of nonpublic personal financial information](https://www.frixlaw.com/law-library/statutes/STATE_WA_ADC_284_04_410.md)
- [WAC 284-04-500 WAC 284-04-500. Health information privacy policies and procedures](https://www.frixlaw.com/law-library/statutes/STATE_WA_ADC_284_04_500.md)

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Source: Frix Law Library, https://www.frixlaw.com/law-library/statutes/STATE_WA_ADC_284_04_310. Check the current official text before relying on it. Not legal advice.