# Mont. Code Ann. § 50-31-107: 50-31-107 False or misleading representations

> Montana · Statutes · In force

URL: https://www.frixlaw.com/law-library/statutes/STATE_MT_T50_C31_P1_S50-31-107

## Section

- **Citation:** Mont. Code Ann. § 50-31-107
- **Heading:** 50-31-107 False or misleading representations
- **Jurisdiction:** Montana
- **Kind:** Statutes
- **Status:** In force
- **Text as of:** August 14, 2026
- **Source:** Compiled text
- **Location:** MT Code / Title 50 / Chapter 31 / Part 1 / Section 50-31-107

## Text

50-31-107 . False or misleading representations. (1) An advertisement of a food, drug, device, or cosmetic shall be deemed to be false if it is false or misleading in any particular.

(2) If an article is alleged to be misbranded because the labeling is misleading or if an advertisement is alleged to be false because it is misleading, then in determining whether the labeling or advertisement is misleading there shall be taken into account not only representations made or suggested by statement, word, design, device, sound, or a combination of these but also the extent to which the labeling or advertisement fails to reveal facts material in the light of the representations or material with respect to consequences which may result from the use of the article to which the labeling or advertisement relates under the conditions of use prescribed in the labeling or advertisement or under conditions of use as are customary or usual.

## Nearby sections

- [Mont. Code Ann. § 50-31-101 50-31-101 Short title](https://www.frixlaw.com/law-library/statutes/STATE_MT_T50_C31_P1_S50-31-101.md)
- [Mont. Code Ann. § 50-31-102 50-31-102 Applicability of chapter](https://www.frixlaw.com/law-library/statutes/STATE_MT_T50_C31_P1_S50-31-102.md)
- [Mont. Code Ann. § 50-31-103 50-31-103 Definitions](https://www.frixlaw.com/law-library/statutes/STATE_MT_T50_C31_P1_S50-31-103.md)
- [Mont. Code Ann. § 50-31-104 50-31-104 Department authorized to adopt rules](https://www.frixlaw.com/law-library/statutes/STATE_MT_T50_C31_P1_S50-31-104.md)
- [Mont. Code Ann. § 50-31-105 50-31-105 Publication of information by department](https://www.frixlaw.com/law-library/statutes/STATE_MT_T50_C31_P1_S50-31-105.md)
- [Mont. Code Ann. § 50-31-106 50-31-106 Inspections and taking of samples authorized](https://www.frixlaw.com/law-library/statutes/STATE_MT_T50_C31_P1_S50-31-106.md)
- [Mont. Code Ann. § 50-31-107 50-31-107 False or misleading representations](https://www.frixlaw.com/law-library/statutes/STATE_MT_T50_C31_P1_S50-31-107.md)
- [Mont. Code Ann. § 50-31-108 50-31-108 Regulations concerning additives](https://www.frixlaw.com/law-library/statutes/STATE_MT_T50_C31_P1_S50-31-108.md)
- [Mont. Code Ann. § 50-31-109 50-31-109 Use of additives](https://www.frixlaw.com/law-library/statutes/STATE_MT_T50_C31_P1_S50-31-109.md)
- [Mont. Code Ann. § 50-31-110 50-31-110 Certain agricultural chemicals not color additives](https://www.frixlaw.com/law-library/statutes/STATE_MT_T50_C31_P1_S50-31-110.md)
- [Mont. Code Ann. § 50-31-111 50-31-111 When labeling requirement complied with](https://www.frixlaw.com/law-library/statutes/STATE_MT_T50_C31_P1_S50-31-111.md)

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Source: Frix Law Library, https://www.frixlaw.com/law-library/statutes/STATE_MT_T50_C31_P1_S50-31-107. Check the current official text before relying on it. Not legal advice.