# Mont. Code Ann. § 33-18-104: 33-18-104 Health insurance lead generators -- scope and definitions

> Montana · Statutes · In force

URL: https://www.frixlaw.com/law-library/statutes/STATE_MT_T33_C18_P1_S33-18-104

## Section

- **Citation:** Mont. Code Ann. § 33-18-104
- **Heading:** 33-18-104 Health insurance lead generators -- scope and definitions
- **Jurisdiction:** Montana
- **Kind:** Statutes
- **Status:** In force
- **Text as of:** August 14, 2026
- **Source:** Compiled text
- **Location:** MT Code / Title 33 / Chapter 18 / Part 1 / Section 33-18-104

## Text

33-18-104 . (Effective January 1, 2026) Health insurance lead generators -- scope and definitions. For the purposes of 33-18-101 , 33-18-102 , 33-18-201 through 33-18-206 , 33-18-208 , 33-18-209 , 33-18-302 , 33-18-303 , and Title 33, chapter 18, part 10, the following terms apply:

(1) "Health insurance lead generator" means a person who utilizes a lead-generating device to:

(a) publicize the availability of what is or what purports to be a health insurance product or service that the person is not licensed to sell directly to a customer;

(b) identify a customer who may want to learn more about a health insurance product; or

(c) sell or transmit customer information to insurers or producers for follow-up contact and sales activity.

(2) "Lead-generating device" means any communication directed to the public that, regardless of form, content, or stated purpose, is intended to result in the compilation or qualification of a list containing names and other personal information to be used to solicit residents of the state for the purchase of what is or what purports to be a health insurance product or service.

(3) "Person" includes a health insurance lead generator.

## Nearby sections

- [Mont. Code Ann. § 33-18-101 33-18-101 Purposes](https://www.frixlaw.com/law-library/statutes/STATE_MT_T33_C18_P1_S33-18-101.md)
- [Mont. Code Ann. § 33-18-102 33-18-102 Unfair methods or deceptive practices prohibited -- refusal to renew](https://www.frixlaw.com/law-library/statutes/STATE_MT_T33_C18_P1_S33-18-102.md)
- [Mont. Code Ann. § 33-18-103 33-18-103 Protection of active duty members of armed forces -- rulemaking authority](https://www.frixlaw.com/law-library/statutes/STATE_MT_T33_C18_P1_S33-18-103.md)
- [Mont. Code Ann. § 33-18-104 33-18-104 Health insurance lead generators -- scope and definitions](https://www.frixlaw.com/law-library/statutes/STATE_MT_T33_C18_P1_S33-18-104.md)

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Source: Frix Law Library, https://www.frixlaw.com/law-library/statutes/STATE_MT_T33_C18_P1_S33-18-104. Check the current official text before relying on it. Not legal advice.