# Herbal Worldwide Holdings Corp., et al.; Analysis To Aid Public Comment

> Briefs, arguments, decisions, and more.

URL: https://www.frixlaw.com/law-library/documents/fr%3A98-17934

## Record

- **Collection:** Federal Register
- **Document type:** Notice
- **Published:** July 7, 1998
- **Citation:** 63 FR 36694

## Text

FEDERAL TRADE COMMISSION

[File No. 972-3157]

Herbal Worldwide Holdings Corp., et al.; Analysis To Aid Public
Comment

AGENCY: Federal Trade Commission.

ACTION: Proposed consent agreement.

-----------------------------------------------------------------------

SUMMARY: The consent agreement in this matter settles alleged
violations of federal law prohibiting unfair or deceptive acts or
practices or unfair methods of competition. The attached Analysis To
Aid Public Comment describes both the allegations in the draft
complaint that accompanies the consent agreement and the terms of the
consent order--embodied in the consent agreement--that would settle
these allegations.

DATES: Comments must be received on or before September 8, 1998.

ADDRESSES: Comments should be directed to: FTC/Office of the Secretary,
Room 159, 6th St. and Pa. Ave., NW, Washington, DC 20580.

FOR FURTHER INFORMATION CONTACT: Tom Carter or Susan Arthur, Dallas
Regional Office, Federal Trade Commission, 100 N. Central Expressway,
Suite 500, Dallas, TX. 75201. (214) 979-9350.

SUPPLEMENTARY INFORMATION: Pursuant to Section 6(f) of the Federal
Trade Commission Act, 38 Stat. 721, 15 U.S.C. 46 and Section 2.34 of
the Commission's Rules of Practice (16 CFR 2.34), notice is hereby
given that the above-captioned consent agreement containing a consent
order to cease and desist, having been filed with and accepted, subject
to final approval, by the Commission, has been placed on the public
record for a period of sixty (60) days. The following Analysis To Aid
Public Comment describes the terms of the consent agreement, and the
allegations in the complaint. An electronic copy of the full text of
the consent agreement package can be obtained from the FTC Home Page
(for June 26, 1998), on the World Wide Web, at ``http://www.ftc.gov/os/
actions97.htm.'' A paper copy can be obtained from the FTC Public
Reference Room, Room H-130, Sixth Street and Pennsylvania Avenue, NW,
Washington, DC 20580, either in person or by calling (202) 326-3627.
Public comment is invited. Such comments or views will be considered by
the Commission and will be available for inspection and copying at its
principal office in accordance with Section 4.9(b)(6)(ii) of the
Commission's Rules of Practice (16 CFR 4.9(b)(6)(ii)).

Analysis of Proposed Consent Order To Aid Public Comment

The Federal Trade Commission has accepted an agreement, subject to
final approval, to a proposed consent order from Herbal Worldwide
Holdings Corp., Jose Diaz, and Eduardo N. Naranjo (hereinafter
``respondents''). Respondents are marketers of an over-the-counter
weight loss product called ``Fattache.''
The proposed consent order has been placed on the public record for
sixty (60) days for the reception of comments by interested persons.
Comments received during this period will become part of the public
record. After sixty (60) days, the Commission will again review the
agreement and any comments received and will decide whether it should
withdraw from the agreement and take other appropriate action or make
final the agreement's proposed order.
This matter has focused on respondents' Spanish-language television
advertisement for Fattache. The ingredients in Fattache include
psyllium, chitosan, glucomannan, and apple pectin.
The proposed complaint alleges that respondents made
unsubstantiated claims that: (1) Fattache causes weight loss without a
change in diet: (2) Fattache prevents the absorption of ingested fat;
(3) Fattache helps eliminate ingested fat before it is absorbed, and
(4) testimonials from consumers appearing in advertisements for
Fattache reflect the typical or ordinary experience of

[[Page 36695]]

members of the public who use Fattache.
Parts I and II of the proposed order prohibit the respondents from
making the challenged claims, unless at the time of the representation,
the respondents possess and rely on competent and reliable scientific
evidence that substantiates the representation. Part II of the order
also requires that if the respondents do not have substantiation for
claims made through the use of consumer testimonials, that the
advertisement disclose the results that users can generally expect to
achieve, or the limited applicability of the endorser's experience to
what users can generally expect to achieve.
Because this matter involves substances that could be regulated by
the FDA as a food or drug, Part III of the order includes a ``safe
harbor'' allowing the respondents to make any claims approved in any
new drug application, or in any tentative final or final standard
promulgated by that agency. In addition, Part IV of the proposed order
includes a safe harbor for representations specifically permitted by
regulations promulgated by the FDA pursuant to the Nutrition Labeling
and Education Act of 1990.
The proposed order also requires the respondents to maintain
materials relied on to substantiate clams covered by the order; to
provide a copy of the consent agreement to all employees or
representatives with duties affecting compliance with the terms of the
order; and to file one or more compliance reports detailing compliance
with the order.
The purpose of this analysis is to facilitate public comment on the
proposed order, and it is not intended to constitute an official
interpretation of the agreement and proposed order, or to modify in any
way their terms.
Benjamin J. Berman.
Acting Secretary.
[FR Doc. 98-17934 Filed 7-6-98; 8:45 am]
BILLING CODE 6750-01-M

---

Source: Frix Law Library, https://www.frixlaw.com/law-library/documents/fr%3A98-17934. Public record. Not legal advice.
