# Petition for Writ of Certiorari — Eastman Kodak Co. v. Image Technical Services, Inc.

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## Record

- **Collection:** Supreme Court brief
- **Document type:** Petition for Writ of Certiorari
- **Published:** January 1, 1998
- **Citation:** 523 U.S. 1094

## Text

971298 FEBS 1998.

No. 97-___

In The

Supreme Court of the United States

October Term, 1997
*

EASTMAN KODAK COMPANY,

Petitioner,

IMAGE TECHNICAL SERVICES, INC., J-E-S-P
COMPANY, INC., SHIELDS BUSINESS MACHINES,
INC., MICROGRAPHIC SERVICES, INC., OMNI
MICRO-GRAPHIC SERVICES, INC., ATLANTA
GENERAL MICROFILM CO., INC., DATEK LTD.,
B.C.S. TECHNICAL SERVICES, INC., CPO LTD., INC.,
ADVANCED SYSTEMS SERVICE, INC., AND
AMTECH EQUIPMENT MAINTENANCE, INC.,

Respondents.

¢

On Petition For A Writ Of Certiorari
To The United States Court Of Appeals
For The Ninth Circuit
»

PETITION FOR WRIT OF CERTIORARI
¢

Donn P. Pickett
Counsel of Record
HERBERT HOVENKAMP DanieL M. WALL
University of Iowa ALFRED C. PFEIFFER, JR.
College of Law McCutcHen, Dove, BROWN

407 Boyd Law Building & Enersen, LLP
University of Iowa Three Embarcadero Center
Iowa City, Iowa 52242 San Francisco, California
Telephone: (319) 335-9079 94111
Of Counsel Telephone: (415) 393-2000

Attorneys for Petitioner

February 5, 1998

COCKLE LAW BRIEF PRINTING CO., (800) 225-6964
OR CALL COLLECT (402) 342-2831

QUESTIONS PRESENTED

1. Whether Section 2 of the Sherman Antitrust Act
limits the statutory rights of a patent or copyright owner,
acting unilaterally, to refuse to sell or license its protected
works to competitors, and, if so, whether such rights are lost
or compromised because of the mental state that accompanied
the refusal to deal, i.e., because the refusal to deal was
anticompetitively motivated.

2. Whether a firm may be found to have violated Sec-
tion 2 of the Sherman Act by refusing to provide competitors
with goods or services that were not proven to be (a) monopo-
lized, (b) elsewhere unavailable to competitors, or (c) essen-
tial to their competitive viability.

3. Whether, under Eastman Kodak Co. v. Image Techni-
cal Services, Inc., 504 U.S. 451 (1992), monopoly power in
an aftermarket for the service of a single branded good may
be found notwithstanding that (a) the defendant lacks monop-
oly power in the primary equipment markets, and (b) there is
no evidence that it raised prices to supracompetitive levels
following an opportunistic policy change.

il

LIST OF PARTIES AND RULE 29.6 LIST

The caption of this petition identifies all parties in the
lower court. Petitioner Eastman Kodak Company has no par-
ent corporation. Kodak’s subsidiaries, other than wholly
owned subsidiaries, are listed below:

Beijing Imagetek Information Co., Ltd.
Chinon Industries, Inc.

Chinon Insurance Co., Ltd.

Hermes Precisa Pty., Ltd.

HPA (Old) Pty., Ltd.

HPA Unit Trust

Imagetek International, Ltd.

K.H. Optical Co., Ltd.

Kodak India, Ltd.

NanoSystems L.L.C.

Union Fotografica Venezolana II, C.A.

lil

TABLE OF CONTENTS

Page
oy ky 9 |) i
LIST OF PARTIES AND RULE 29.6 LIST........... ii
ee sk acd s pce ceases ee seaae l
STATEMENT OF JURISDICTION ................... l
STATUTORY PROVISIONS INVOLVED ............. l
SiAlomen: OF THE CASE ...... cc cccscccccccces I
REASONS FOR GRANTING THE PETITION ........ 7

I. The Petition Shouid Be Granted To Resolve Con-
flicting Decisions As To Whether Antitrust Law
Restricts The Rights Of Patent And Copyright
Owners To Refuse To Deal With Rivals ......... 9

A. Unilateral Refusals to Share Intellectual Prop-
erty Have Been Historically Exempt from Anti-
ee er cake eek awed ines 10

B. Intellectual Property Rights Are Not Subject to
Antitrust “Business Justification” Doctrine... 12

II. The Petition Should Be Granted To Resolve Wide-
spread Confusion On The Elements Of A Monopo-

we baadaeeaecs 16

A. The Requirements of Monopoly, Unavailability
OO EE Pee er ere 16

B. The Ninth Circuit’s “More General” Refusal-
ee ay wa ae ee 19

III. The Petition Should Be Granted To Clarify The
Conditions Under Which A Derivative Aftermarket
May Be Deemed A Relevant Antitrust Market ... 24

ee ib sake es ap wk eh bs aod eee omens 30

es

iV

TABLE OF CONTENTS - Continued

Page
APPENDIX:
A. Opinion of the Court of Appeals................ 1A
B. Opinion and Order of the District Court........ 80B
C. Order of the Court of Appeals Denying
IEE 600 abs a ode sd USE Oe eee beer 97C
FE ee eer CORee Tere TS 99D

E. List of Aftermarket Monopoly Cases Active
ee SE ios ke vhd dena beds edereee ceases 104E

TABLE OF AUTHORITIES
Page

CASES

Abcor Corp. v. AM Int'l, Inc., 916 F.2d 924 (4th Cir.
FOES $0.5 + win stance dew Mew eeu eiae en Kaainieasdcs 21

Advanced Computer Servs. v. MAI Sys. Corp., 845 F.
OD. Se: Te i Dei seiko vives ck aks ce. 1]

Alaska Airlines, Inc. v. United Airlines, Inc., 948 F.2d
536 (9th Cir. 1991), cert. denied, 503 U.S. 977
ROMs Vid 40 kab Sooo euas ee ee eee 18, 19

American Bearing Co., Inc. v. Litton Indus., Inc., 729
F.2d 943 (3d Cir.), cert. denied, 469 U.S. 854
Eo SP pe Peep epee ete ek Ral wt. Ryton Se. 29

Aspen Skiing Co. v. Aspen Highlands Skiing Corp.,
OFe 5A: Se MRO o aicen Ouse steaetiaeees passim

Blue Cross & Blue Shield United v. Marshfield Clinic,
65 F.3d 1406 (7th Cir. 1995), cert. denied, 116 S.
GA, Cae SEE van ca bed ed waucee cee 18, 19, 30

Brown Shoe Co. v. United States, 370 U.S. 294 (1962) .... 20
City of Anaheim v. Southern Cal. Edison Co., 955

ae SaEe RO Oe ss uae voc oh oe, 18
Collins v. International Dairy Queen, Inc., 980 F.

weep. base CHEE. Ge, FOOT) 4g oovnchketeeec eed 26
Data Gen. Corp. v. Grumman Sys. Support Corp., 36

sf Bi ses) os 2) | nnn 9, 12, 13, 14
Dawson Chem. Co. v. Rohm & Haas Co., 448 U.S.

EO TONES: 66s UE aa oe we wee deen ee 10

Digital Equip. Corp. v. Unig Digital Tech., Inc., 73
Y.56 TOO Cth Cir. 1996)... 2.0000 csccecs 26, 27, 28, 30

Eastman Kodak Co. v. Image Technical Servs., Inc.,
Pe Was WOE CP ho heb e eee passim

vi

TABLE OF AUTHORITIES — Continued

Page
Eastman Kodak Co. v. Southern Photo Materials Co..,
rye ie Me. OR, y ee ere 17, 22
Hecht v. Pro-Football, Inc., 570 F.2d 982 (D.C. Cir.
1977), cert. denied, 436 U.S. 956 (1978)............ 18
In re British Oxygen Co., 86 F.T.C. 1241 (1975), rev'd
on other grounds, BOC Int'l Ltd. v. FTC, 557 F.2d
BS Ce Ge is hi ic hk a naked 04 Rk ee a 20
In re Indep. Serv. Orgs. Antitrust Litig., ___F. Supp.
__, 1997 WL 805237 (D. Kan. 1997)....... dine ae
Key Enters. of Del., Inc. v. Venice Hosp., 919 F.2d
1550 (11th Cir. 1990), cert. denied, 511 U.S. 1126
CTDPED cick shedkds betestenG ease el eee 23
Laurel Sand & Gravel, Inc. v. CSX Transp., Inc., 924
F.2d 539 (4th Cir.), cert. denied, 502 U.S. 814
CESOEY . ons vkc thoes Sa ea ee eee 17
Lee v. Life Insur. Co. of N. Am., 23 F.3d 14 (Ist Cir.),
cert. denied, 513 U.S. 964 (1994) ...............27, 30
Lorain Journal Co. v. United States, 342 U.S. 143
by) 2 rr tty oe Er cree en 17, 22
Mallinckrodt, Inc. v. Medipart, Inc., 976 F.2d 700
frog: (ee 89 e?l corr ee. 13
MCI Communications v. AT&T Corp., 708 F.2d 1081
(7th Cir.), cert. denied, 464 U.S. 891 (1983) ..... 17, 18
Miller Insituform, Inc. v. Insituform of North Amer-
ica, Inc., 830 F.2d 606 (6th Cir. 1987), cert. denied,
SSG UB. Se icc cs ss 0 bare ee tees 1}
Olympia Equip. Leasing Co. v. Western Union Tel.
Co., 797 F.2d 370 (7th Cir. 1986), cert. denied, 480
oh Me 2 og ee rr ee ae 14, 19, 21, 22

a ee

vii

TABLE OF AUTHORITIES —- Continued
Page

Otter Tail Power Co. v. United States, 410 U.S. 366
| ES Sen ae re en get erg a RE 17, 22

Professional Real Estate Investors, Inc. v. Columbia
Pictures Indus., Inc., 508 U.S. 49 (1993).... 2, 8, 9, 15

PSI Repair Serv., Inc. v. Honeywell, Inc., 104 F.3d
811 (6th Cir.), cert. denied, 117 S. Ct. 2434 (1997) 28, 30

Queen City Pizza, Inc. v. Domino's Pizza, Inc., 124

Pie ee Ae REL BOERS suds bide k acd beauie. 26, 27, 30
SCFC ILC, Inc. v. Visa USA, Inc., 36 F.3d 958 (10th

Cir. 1994), cert. denied, 515 U.S. 1152 (1995)....... 23
Service & Training, Inc. v. Data Gen. Corp., 963 F.2d

Pe Re tins nav koa. bse bie oc vee |
SCM Corp. v. Xerox Corp., 645 F.2d 1195 (2d Cir.

1981), cert. denied, 455 U.S. 1016 (1982)........ 10, 12
Sony Corp. of Am. v. Universal City Studios, Inc., 464

Meee Se BON oS reese Vee: voces one cWabxce. 10, 15
Spectrum Sports, Inc. v. McQuillan, 506 U.S. 447

LP SU Mie wid Cha eee Whe VCREC ANGE ence eek 6 evan os 8

Triad Sys. Corp. v. Southeastern Express Co., 64 F.3d
1330 (9th Cir. 1995), cert. denied, 116 S. Ct. 1015

GE Win dice Ondo ea b a 5 KCC EPO eek 13
Tricom, Inc. v. Electronic Data Sys. Corp., 902 F.

supp. 741 (B.D. Mick. 1995)... ...cccccccccscccecss 1]
Twin Lab., Inc. v. Weider Health & Fitness, 900 F.2d

Se Se es Re ee ht 18, 19
United States v. Colgate, 250 U.S. 300 (1919)......... 17

United States v. Grinnell Corp., 384 U.S. 563 (1966).... 20

United States v. Terminal R.R. Ass'n, 224 U.S. 383
ES 5 RE CP ity GER AER REN, LAN Ny eR ie OPE ons 17

i il

TABLE OF AUTHORITIES - Continued

Page
United States v. Univis Lens Co., Inc., 316 U.S. 241
SES ee Pe ke rn er ON eee wire rhea 10
United States v. Westinghouse Elecs. Corp., 648 F.2d
8, De Me |) eer rres Serre curr Trier 11
Valley Prods. Co., Inc. v. Landmark, Div. of Hosp.
Franchise, Inc., 128 F.3d 398 (6th Cir. 1997)........ 26 |
Virtual Maintenance, Inc. v. Prime Computer, Inc., 11 |
F.3d 660 (6th Cir. 1993), cert. dismissed, 512 U.S.
SE as Riek 000 e ORES a ae 116d Erk aaeee 26
Wilson v. Mobil Oil, __ F. Supp. __, 1997 WL
ee Be 8 es eer ee err ee 26
Zenith Radio Corp. v. Hazeltine Research, Inc., 395
ba. 2) Re rer et reer re cer re 10, 13
STATUTES
BU eR er ean ney mney eeper ype S i
ye fi ok 2 Ferrer rerrrrr ve Torre rT TT rs l
et 8 ae) eer ey rey heer er or rrr Try 10
28 U.S.C. § 1254(1) .. ee cece eee eee eee eee e eee ees l
Be Se Eg on pe eae ee bad ep ecaeraene Ke wee 1, 10
Te Ua. Oh BT a ch occ tetis eve teccdoncvsnts sas 1, 10
OTHER AUTHORITIES
ABA Antitrust Section, Antitrust Law Developments
(Parts (IOPED vacncctseccss PTET ery Tee . aaa ee
Areeda, Phillip E. & Hovenkamp, Herbert, Antitrust
CN TIES barks yas sees eves oeeiass 57, te. 89, 23, 2S

ix

TABLE OF AUTHORITIES - Continued
Page

Areeda, Phillip, Essential Facilities: An Epithet in
Need of Limiting Principles, 58 Antitrust L.J. 841
Sy EE SEO eee ne ee 16

Arthur, Thomas C., The Costly Quest for Perfect
Competition: Kodak and Nonstructural Market

Oe WONT e Bis GUS BD CHD nick vncccs ccc ceees 24
Bork, Robert H., The Antitrust Paradox: A Policy at

War with Itself (revised ed. 1993)................05. 25
Boudin, Michael, Antitrust Doctrine and the Sway of

Metaphor, 75 Geo. L.J. 395 (1986) ................. 17
Carlton, Dennis W. & Perloff, Jeffrey M., Modern

Industrial Organization (2d ed. 1994) ............... 30

Easterbrook, Frank H., On Identifying Exclusionary
Conduct, 61 Notre Dame L. Rev. 972 (1986)........ 23

FTC Staff Report: Competition Policy in the New
High-Tech, Global Marketplace, 64 Antitrust L.J.
Pe a ag 6 C8 Bai pa bk 8 as bind ds 4 Kir a le ¥ vox 9

Gifford, Daniel J., The Damaging Impact of the East-
man Kodak Precedent Upon Product Competition:
Antitrust Law in Need of Correction, 72 Wash. U.
ne re Oe arn ae 24, 25

Glazer, Kenneth L. & Lipsky, Abbott B., Jr., Uni-
lateral Refusals to Deal Under Section 2 of the
Sherman Act, 63 Antitrust L.J. 749 (1995)........ 16, 17

Hovenkamp, Herbert, Market Power in Aftermarkets:
Antitrust Policy and the Kodak Case, 40 U.C.L.A.
ae Se I I vn 0c os 0s hee RE orld cannes 24

Kauper, Thomas, Antitrust in 1992: The Year of the
Storyteller, 61 Antitrust L.J. 347 (1993)........... 8, 27

TABLE OF AUTHORITIES - Continued

Klein, Benjamin, Market Power in Antitrust: Eco-
nomic Analysis After Kodak, 3 Sup. Ct. Econ. Rev.
2: SERS Rear Om mE annie tert ae

Krattenmaker, Thomas G. & Salop, Steven C., Anti-
competitive Exclusion: Raising Rivals’ Costs To
Achieve Power Over Price, 96 Yale L.J. 209 (1986)

Kumar, Salil, Comment, Parts and Service Included:
An Information-Centered Approach to Kodak and
the Problem of Aftermarket Monopolies, 62 U. Chi.
in: SAGE. SES COR Sta cSic ew ek nbs vsdvce wens sc

Lazaroff, Daniel E., Reflections on Eastman Kodak
Co. v. Image Technical Services, Inc.: Continued
Confusion Regarding Tying Arrangements and
Antitrust Jurisprudence, 69 Wash. L. Rev. 10!
PNG 445 ba creda kane Caven seca ken LeNeaetaee

Ponsoldt, James F., Refusals to Deal in “Locked-in”
Health Care Markets Under Section 2 of the Sher-
man Act After Eastman Kodak Co. v. Image Techni-
cal Services, 1995 Utah L. Rev. 503 (1995).....

Porter, Michael E., Competitive Advantage (1985) ..

Post-Chicago Analysis After Kodak: Interview With
Professor Steven C. Salop, Antitrust, Fall/Winter
OIE io ands: i aa a Sea is nak alain hee ace. ke ae a ew 8

Shapiro, Carl, Aftermarkets and Consumer Welfare:
Making Sense of Kodak, 63 Antitrust L.J. 483
Sere re pe ne er re ree eee

The Supreme Court, 1991 Term: Leading Cases, 106
Sere. 3. Bee Ge CO saa . Sexe Wek eee edewdccs

Page

26 fw

ere

> a |

XI

TABLE OF AUTHORITIES — Continued

Page
Tom, Willard K. & Newberg, Joshua A., Antitrust and
Intellectual Property: From Separate Spheres to
Unified Field, 66 Antitrust L.J. 167 (1997)........... 9

U.S. Dept. of Justice & Fed. Trade Comm’n, Antitrust
Guidelines for the Licensing of Intellectual Prop-
erty (April 6, 1995), reprinted in 4 Trade Reg. Rep.
oo ek Pr errr mere Sh Far emee _

1]

l
OPINIONS BELOW

The Ninth Circuit’s decision is reported at 125 F.3d 1195
and is reproduced in the Appendix (“App.”) at 1A-79A. The
district court’s unreported permanent injunction order is at
App. 80B-85B, and its post-judgment memorandum on
motion for permanent injunction, reported at 1996-2 Trade
Cas. (CCH) J 71,624 and 1996 WL 101173, is at App.
86B-96B. The Court of Appeals’ unreported order denying
Kodak’s petition for rehearing is at App. 97C-98C.

STATEMENT OF JURISDICTION

The Court of Appeals entered judgment on August 26,
1997, and denied rehearing on November 7, 1997. App. 1A;
97C. This Court has jurisdiction under 28 U.S.C. § 1254(1).

STATUTORY PROVISIONS INVOLVED

The statutes involved are 15 U.S.C. § 2, 35 U.S.C. §§ 154
& 271(d)(4), and 17 U.S.C. § 106. They appear verbatim at
App. 99D-103D.

STATEMENT OF THE CASE

In the name of Eastman Kodak Co. v. Image Technical
Services, Inc., 504 U.S. 451 (1992) (“Kodak I”), a prior
decision in this case, the Ninth Circuit has stripped all objec-
tive content from the antitrust doctrine governing monopolis-
tic refusals to deal. It has held that a refusal to deal may be
found unlawful without inquiry into whether (a) defendant
monopolized the specific competitive inputs plaintiffs
demanded, (b) plaintiffs had no alternative sources for those
inputs, or (c) access to those inputs from defendant was
essential to plaintiffs’ competitive survival. By eliminating
the objective elements other circuits use to evaluate refusal-
to-deal claims, the court affirmed an absurd, anticompetitive
result: that Kodak monopolized by refusing to inventory for
competitors parts they could get elsewhere.

So sweeping is the Ninth Circuit’s new doctrine that it
even forces Kodak to share patented and copyrighted parts

ime

2

with competitors, thus nullifying explicit statutory rights. It
was settled that patent and copyright owners, even monopol-
ists, had unconstrained rights to exclusive use of their inven-
tions, and thus could refuse to share their works with
competitors. The Ninth Circuit simply changed this rule,
holding that an anticompetitively motivated refusal to sell or
license intellectual property is unlawful. This decision — from
the Court of Appeals that covers America’s principal technol-
ogy centers — conflicts with every other decision on point,
especially Professional Real Estate Investors, Inc. v. Colum-
bia Pictures Industries, Inc., 508 U.S. 49, 64 (1993), which
held that conditioning the exercise of a copyright “upon a
demonstrated lack of anticompetitive intent would upset the
notion of copyright as a ‘limited grant’ of ‘monopoly privi-
leges." ”

Moreover, this all concerns a fictitious monopoly that
nearly all manufacturers of durable goods have: a monopoly
over the service of Kodak’s own products. In Kodak I, this
Court (over the dissent of Justices Scalia, O’Connor and
Thomas), held that a derivative aftermarket could be a rele-
vant antitrust market, even for a firm that does not monopol-
ize the equipment foremarket. But there were limits to the
Court’s willingness to entertain “aftermarket monopoly”
claims, the most important being an evidentiary requirement
of “installed-base opportunism” leading to supracompetitive
price increases. The First, Sixth and Seventh Circuits under-
stood this, but the } e' did not. It affirms a finding of
monopoly power that is «« onomic nonsense, as indicated most
ironically by Kodak’s exit from the copier business (sales and
service) because of consistent unprofitability shortly after
being condemned as a monopolist.

The common thread in this petition is that monopoliza-
tion law must have objective content, lest jury evaluations of
what is “reasonable” and “intended” expose all competitive
business conduct, even the exercise of intellectual property
rights, to potential liability. The Ninth Circuit chose a differ-
ent path. The result shows how unrestrained monopolization
law can have distinctly anticompetitive effects.

That is unprecedented and wrong.

The danger of letting courts make their own judgments as
to when it is socially acceptable to exercise intellectual prop-
erty rights is seen in the fact that the First and Ninth Circuits
are now in conflict not only with other circuits, but with each
other. Under Data General, only copyright privileges are at
risk, the key issue is whether refusals to license “frustrate the
objectives of the Copyright Act,” 36 F.3d at 1187 n.64, and “a
search for an overriding ‘antisocial’ motivation,” is imma-
terial. Jd. at 1188-89. The Ninth Circuit rule covers patents
and copyrights, and makes intent dispositive. Two departures
from a settled rule; two conflicting tests.

2. The Ninth Circuit’s test presents two important ques-
tions. First, even if business justification analysis were to
apply, why should an objectively justified refusal to deal be
condemned on intent alone? Consider the result in this case:
Kodak indisputably has valid intellectual property rights and
the Court of Appeals held that the ISOs’ demand for “an
assured supply of parts” “promotes free-riding.” ER-223;
App. 67A. Kodak thus had two objectively valid objections to
the ISOs’ demands. Yet because of a cryptic hint in Kodak |
of pretextualness as a basis for invalidating a business justi-
fication, 504 U.S. at 484, Kodak stands condemned.

The Court cannot have intended this result. It is too
arbitrary, and contradicts Aspen’s holding that intent is
“merely relevant to the question whether the challenged con-
duct is fairly characterized as ‘exclusionary’ ” — which cannot
be when there are objectively valid justifications for a refusal
to deal. 472 U.S. at 602. It also reverses a strong trend in
antitrust law away from the vagaries of intent determinations
towards more objective analyses. Olympia Equip. Leasing Co.

> See App. 46A & 47A (“liability depends largely on [antitrust]
market definition” principles and “the legitimacy of the asserted business
justifications”). The court acknowledged but ignored the misuse standards
of intellectual property law. Jd. at 44A.

ember ne

i |

15

v. Western Union Tel. Co., 797 F.2d 370, 379 (7th Cir. 1986)
(Posner, J.), cert. denied, 480 U.S. 934 (1987).

Second, even if Kodak I meant to permit intent findings
to undermine some business justifications, that cannot be the
rule for intellectual property. This Court foreclosed intent-
based nullifications of intellectual property rights in Profes-
sional Real Estate Investors. 508 U.S. at 64. There, Columbia
Pictures sued PRE for copyright infringement. PRE counter-
claimed in antitrust, claiming the suit was a “sham” because,
even though there was admittedly probable cause to bring it,
Columbia acted with a “predatory motive.” Jd. at 56. This
Court held that a “showing of malice alone” would not under-
mine Columbia’s right to enforce its copyright. Jd. at 63. And
it rooted its decision in the policies of the copyright laws:
“[T]o condition a copyright upon a demonstrated lack of
anticompetitive intent would upset the notion of a copyright
as a ‘limited grant’ of ‘monopoly privileges’ intended simul-
taneously ‘to motivate the creative activity of authors’ and ‘to
give the public appropriate access to their work product.’ ” Id.
at 64 (quoting Sony Corp. of Am. v. Universal City Studios,
Inc., 464 U.S. 417, 429 (1984)).

The arbitrariness of an intent rule is evident in the Ninth
Circuit’s “harmless error” ruling. The Court relied primarily
on the testimony of one Kodak “parts manager” that patents
were not in his mind when he decided not to supply parts to
ISOs. App. 51A. But he and others also testified that the
desire to protect Kodak’s “very large investment in research
and development” had motivated them. Tr.4182. The point of
the intellectual property system, of course, is to protect the
investment. But the Ninth Circuit drew an illusory distinction
between the desire to profit from investments in intellectual
property and intellectual property rights per se, and thus
found (without jury input) Kodak’s “defense” pretextual.
App. 52A. This is utterly capricious, and has already been
repudiated in the identical Xerox case. See In re Indep. Serv.
Orgs. Antitrust Litig., ___ F. Supp. __, 1997 WL 805237, at
*9 (Ninth Circuit’s standard “makes it very difficult for a
jury, a judge, or even the patent holder, to distinguish
between” lawful and unlawful refusals to deal).

16

The Ninth Circuit erred by not deferring to the Congres-
sional judgment about refusals to share intellectual property,
by making the issue turn on case-specific business justifica-
tion analysis, and especially by conditioning intellectual
property rights upon the absence of anticompetitive intent.
The conflict with other circuits and decisions of this Court is
manifest, as is the potential to chill innovation. Before other
intellectual property owners have their rights compromised
through the type of mind-reading exercise that condemned
Kodak, the Court should grant review.

II. The Petition Should Be Granted To Resolve Wide-
spread Confusion On The Elements Of A Monopolis-
tic Refusal To Deal.

Courts and commentators decry the confusing state of
unilateral refusal-to-deal law. A recent article notes that while
“courts have developed specialized rules for [most] distinct
categories of monopolizing conduct, . . . the category . . .
known as the ‘unilateral refusal to deal’ has not given rise to
such a specific and well-structured framework of analysis.”
Kenneth L Glazer & Abbott B. Lipsky, Jr., Unilateral
Refusais to Deal Under Section 2 of the Sherman Act, 63
Antitrust L.J. 749-50 (1995). The late Phillip Areeda called
the “essential facilities” doctrine, as refusal-to-deal law is
sometimes known, “less a doctrine than an epithet.” Phillip
Areeda, Essential Facilities: An Epithet in Need of Limiting
Principles, 58 Antitrust L.J. 841 (1990). He saw no case “that
provides a consistent rationale for the doctrine or that
explores the social costs and benefits or the administrative
costs of requiring the creator of an asset to share it with a
rival.” Jd. This case illustrates the uncertainty and provides an
ideal vehicle for this Court to supply the needed guidance.

A. The Requirements of Monopoly, Unavailability
and Essentiality.

The notion that a monopolist might have a duty to share
assets with rivals sprang from five decisions of this Court, not
one of which stated objective conditions for the imposition of

oe ene ed

17

such a duty. Despite “its embarrassing weakness,”? the doc-
trine spread. And without clear Supreme Court guidance, the
lower courts splintered. A minority -— a dwindling minority
until this case — adopted an “intent test” rooted in dictum in
United States v. Colgate, 250 U.S. 300, 307 (1919). See ABA
Antitrust Section, Antitrust Law Developments (Fourth) 271-76
(1997) (“ALD”). There the Court spoke of the right not to deal
with others “[iJn the absence of any purpose to create or
maintain a monopoly.” Colgate, 250 U.S. at 307. This implied
that a refusal to deal “in pursuance of a purpose to monopol-
ize” was actionable. Southern Photo, 273 U.S. at 375.

Most courts see that the intent test “fails to provide
specific guidance for particular cases,” and that objective stan-
dards are needed. See Glazer & Lipsky, 63 Antitrust L.J. at
755. These courts have articulated the conditions that define an
objectively anticompetitive refusal to deal. See ALD at 276-82.
The leading case is MCI Communications v. AT&T Corp., 708
F.2d 1081, 1132-33 (7th Cir.), cert. denied, 464 U.S. 891
(1983), in which the Seventh Circuit adopted objective stan-
dards for evaluating refusal-to-deal claims. The MC/ test,
embraced in various forms by most circuits, includes elements
of monopoly, unavailability, and essentiality.8

Monopoly and Unavailability: Most cases require plaintiff
to show that defendant “possessed monopoly power over [the]
essential facility” (or other competitive input), to the point that
it is not practically available to the plaintiff elsewhere. Laurel
Sand & Gravel, Inc. v. CSX Transp., Inc., 924 F.2d 539, 544

© See United States v. Terminal R.R. Ass'n, 224 U.S. 383 (1912) (a
concerted refusal to deal); Eastman Kodak Co. v. Southern Photo Materials
Co., 273 U.S. 359 (1927); Lorain Journal Co. v. United States, 342 U.S.
143, 152 (1951); Otter Tail Power Co. v. United States, 410 US. 366
(1973); Aspen Skiing, 472 U.S. 585.

7 Michael Boudin, Antitrust Doctrine and the Sway of Metaphor, 75
Geo. L.J. 395, 402 (1986).

8 Many courts and commentators use the term “essentiality” to
encompass all three of these elements. See IIIA Phillip E. Areeda &
Herbert Hovenkamp, Antitrust Law J 773b1 (1996). Kodak’s proposed jury
instructions separated the concept into its analytically distinct components.

18

(4th Cir.), cert. denied, 502 U.S. 814 (1991); MCI, 708 F.2d at
1132; Blue Cross & Blue Shield United v. Marshfield Clinic, 65
F.3d 1406, 1413 (7th Cir. 1995), cert. denied, 116 S. Ct. 1288
(1996); Twin Lab., Inc. v. Weider Health & Fitness, 900 F.2d 566,
568 (2d Cir. 1990) (“At the very least, a plaintiff must demonstrate
that ‘duplication of the facility would be economically infeasible’
”) (quoting Hecht v. Pro-Football, Inc., 570 F.2d 982, 992 (D.C.
Cir. 1977), cert. denied, 436 U.S. 956 (1978)); IIIA Phillip E.
Areeda & Herbert Hovenkamp, Antitrust Law { 773, at 208 (1996)
(“Areeda & Hovenkamp”] (“the alleged facility must be shown to
dominate a properly defined relevant market”).9

These are common sense requirements. The issue is
whether a refusal to deal “extend[s] monopoly power from
one stage of production to another.” MC/, 708 F.2d at 1132:
Anaheim, 955 F.2d at 1380 (whether an asset “can be and is
used to improperly interfere with competition”). An input that
is not monopolized carries no power to “extend.” And criti-
cally, neither do inputs that are monopolized, i.e., the defen-
dant has monopoly power over them, if they are still
elsewhere available to rivals.!° Indeed, there is a particularly
strong policy basis for rejecting claims based on monopo-
lized-but-available inputs, since “requiring the defendant to
share actually perpetuates the monopoly by reducing the
incentive for development of realistically available competi-
tive alternatives.” Areeda & Hovenkamp § 771b, at 176.!!

° Previous Ninth Circuit cases agreed. See City of Anaheim vy.
Southern Cal. Edison Co., 955 F.2d 1373, 1380 (9th Cir. 1992) (if an item
“can be reasonably or practically duplicated it is highly unlikely, even
impossible, that it will be found to be essential”): Alaska Airlines, Inc. vy.
United Airlines, Inc., 948 F.2d 536, 544 (9th Cir. 199] ), cert. denied, 503
U.S. 977 (1992).

'0 For example, where the demand by service providers for a
particular part is only a fraction of the total demand for that part, the
monopolist’s rivals might easily satisfy it.

'! See also id. | 773b2, at 203-04. In another striking inconsistency,
the Ninth Circuit held that the “all parts” injunction “unnecessarily
entrenches Kodak as the only parts supplier to ISOs.” App. 67A.

ig Letnnatn:

19

Essentiality: Only assets “vital to the plaintiff’s competi-
tive viability,” that is, its survival, ought to be subjected to
forced dealing. Areeda & Hovenkamp { 773b1, at 202. Other-
wise Section 2 may be used to appropriate the legitimate
competitive advantages from investment in superior produc-
tion facilities, distribution networks, supply sources, and, as
here, service capabilities. See generally Michael E. Porter,
Competitive Advantage 39-40 (1985). These investments may,
and indeed are intended to, capture business. But, since
investments in quality capture business by catering to con-
sumer preferences, they are not anticompetitive, and there is
no antitrust justification for interfering with the natural cycle
of investment-reward. “The suggestion that the price of being
‘best’ is to be brought under the regulatory aegis of antitrust
law and stripped of your power to decide whom to do busi-
ness with does not identify an interest that the antitrust laws
protect.” Marshfield Clinic, 65 F.3d at 1413.

The Circuits have defined “essentiality” in different
ways. The Seventh Circuit states that an asset must be “indis-
pensable to effective competition,” Olympia, 797 F.2d at 379;
the Second and D.C. Circuits state that an asset’s denial must
impose a “severe handicap,” Twin Lab., 900 F.2d at 568;
Hecht, 570 F.2d at 992: and the Ninth (before this case)
referred to an asset’s “power to eliminate competition.”
Alaska Airlines, 948 F.2d at 544. But the point is the same:
except in the extraordinary case where meaningful competi-
tion would otherwise cease to exist, a defendant’s property
rights in competitive assets it developed should not be dis-
turbed.

B. The Ninth Circuit’s “More General” Refusal-to-
Deal Doctrine.

The ISOs had good reason to oppose an objective refusal-
to-deal doctrine. Most (if not all) of the parts they sought
were not monopolized by Kodak and were available else-
where. Nor did Kodak’s refusal to deal eliminate ISO compe-
tition. Plaintiffs admitted “[t]here never was a machine these
plaintiffs couldn’t fix because they didn’t have a part,”

20

ER-223, and ISO service grew notwithstanding Kodak’s poli-
cies. Plaintiffs’ micrographics service revenues doubled in the
first five years of the parts policy, ER-321, and the only
significant copier plaintiff grew twenty-fold between 1986
and 1994. ER-312. There has also been successful new entry.
ER-14; 37; 86; 177.

Nevertheless, the Ninth Circuit accepted plaintiffs’ claim
that Kodak should be liable because ISOs were “handicapped”
to some unstated degree by Kodak’s policies. But without
objective guideposts, how can anyone know whether the lack
of “an assured supply of parts” was a sufficient “handicap,”
and a handicap rooted in Kodak’s monopoly power, to warrant
this most extraordinary form of antitrust intervention? A
careful look at the jury instructions shows that plaintiffs were
required to prove nothing about the specific competitive
inputs they demanded from Kodak.

e Plaintiffs were not required to prove that Kodak
monopolized specific parts. Instead, they were allowed to
claim that Kodak monopolized “all parts,” which is imma-
terial, since even a monopolist need not share inputs it does
not monopolize.'? Worse, the Ninth Circuit held that it was
sufficient if Kodak had merely close-to-monopoly power over

'2 The court’s ruling that there was a relevant antitrust market for “all
parts” was plainly incorrect. The jury had been properly instructed that a
relevant market is composed of reasonably interchangeable products. But
no two replacement parts are interchangeable, any more than a carburetor
and an oil filter are. Nonetheless, the court found that because service
providers “need” all parts, there could be an all-parts “cluster market.” See
United States v. Grinnell Corp., 384 U.S. 563, 572 (1966). This is not a
proper basis for finding a cluster market, even if the issue had been
tendered to the jury. Jn re British Oxygen Co., 86 F.T.C. 1241, 1369 (1975)
(“complementarity in end use . . . does not establish” cluster market), rev'd
on other grounds, BOC Int'l Ltd. v. FTC, 557 F.2d 24 (2d Cir. 1977).
Alternatively, the court held “all parts” might be a relevant “submarket.”
That is no better, since by definition “submarkets” exist within the contours
of a market defined by reasonable interchangeability. Brown Shoe Co. vy.
United States, 370 U.S. 294, 325 (1962). It is clearly wrong to link non-
interchangeable products into a broader “submarket.”

eeetehe oo ARID ROL, Sanat

21

“all parts.” App. 20A-21A. This was the first-ever articulation
of a “less-than-monopoly leveraging” doctrine, and explicitly
expands the scope of liability by subjecting non-monopolists
to mandatory dealing.

e Plaintiffs were not required to prove unavailability:
neither that they could not get specific parts elsewhere, nor
that they could not practically duplicate Kodak’s warehousing
operations, the “parts coffers” to which they were seeking
access. What is especially remarkable is that after it affirmed
the finding of liability, the Ninth Circuit removed from the
permanent injunction Kodak’s obligation to sell ISOs parts
made by others because it is “unnecessary and anticompeti-
tive” to force Kodak to sell parts for which “ISOs have an
alternative source.” App. 67A. That is exactly Kodak’s point,
and why plaintiffs’ claims should fail as a matter of law. See
Abcor Corp. v. AM Int'l, Inc., 916 F.2d 924, 929 (4th Cir.
1990) (rejecting ISO access to manufacturer’s parts depots).

e Plaintiffs were not required to prove essentiality, i.e.,
that getting any or all parts from Kodak was “indispensable to
effective competition.” Olympia, 797 F.2d at 379. That bar
was lowered all the way to “unnecessarily restricts or hand-
icaps competitors,” a vacuous conclusion that allowed plain-
tiffs to posit “less restrictive alternatives” to Kodak’s policies
and the ubiquitous prospect in any monopolization case of a
“more competitive” market.!3

Trial under these instructions turned on the jury’s view of
the legitimacy and genuineness of Kodak’s business reasons
for not assisting its competitors. That produced its own
bizarre result: the Ninth Circuit affirmed liability even though
it found Kodak had a meritorious “free-riding” objection to
the demand for “all parts,” App. 66A-67A, and a presump-
tively valid intellectual property “defense.” App. 48A. Thus,

'3 Kodak sought an instruction that the existence of less restrictive
alternatives does not undermine a refusal to deal. Plaintiffs opposed on the
ground that the “unnecessarily restrictive” standard requires a comparison
of the defendant’s business practices to available alternatives. Tr.6700. The
district court rejected Kodak’s instruction and, based on Aspen, the Ninth
Circuit affirmed. App. 34A-36A.

22

at the end of the day, intent — the least predictable most
consistently criticized basis for resolving antitrust disputes —
was dispositive. See Olympia, 797 F.2d at 379-80.

Most troubling is the court’s reliance on Aspen and
Kodak I. App. 26A (“relying on Kodak and Aspen Skiing, we
endorse the ISOs’ theory”). This suggests other courts not
only could, but must, follow the Ninth Circuit’s lead. But if
Aspen and Kodak I support this decision, it is solely through
the unintended consequences of imprecise language. This
Court could not have meant to adopt a refusal-to-deal law
devoid of meaningful standards.

The Ninth Circuit divined three unintended messages
from Aspen. The first was that because the Court discussed
Aspen Skiing’s refusal to deal “without referencing the essen-
tial facilities doctrine,” App. 28A, it must have wanted
refusals to deal analyzed without reference to the elements
established in essential-facilities cases. App. 30A. This is
simply wrong. Every Supreme Court decision addressing
refusals to deal, including Aspen, has stressed monopoly,
unavailability and essentiality. E.g., Aspen, 472 U.S. at
594-95, 607-08 (plaintiff was unable “to develop a substitute
product” and saw its market share drop from 20.5% to 11%):
Kodak I, 504 U.S. at 458 (“ISOs were unable to obtain parts
from reliable sources”); Otter Tail, 410 U-S. at 377 (defendant
controlling natural monopoly foreclosed plaintiff “from
obtaining electric power from outside sources of supply”);
Lorain Journal, 342 U.S. at 152 (99% monopoly made news-
paper “an indispensable medium of advertising”); Southern
Photo, 273 U.S. at 377 (plaintiff “otherwise . . . could not
purchase or secure the goods necessary in the conduct of its
business”).

Second, the court found that Aspen requires monopolists
to justify all “change[s] [in] established pattern[s] of distribu-
tion to the detriment of competitors.” App. 30A (citing 472
U.S. at 603).'4 But Aspen does not require justifications for

'* This, regrettably, has been evident in several cases interpreting
Aspen, and has led to another split of authority. Compare Olympia, 797

Pe ee

Cee a Rc BALAI On Pelt Seg Nb ln SEH: AR satin

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23

refusing to share non-essential or otherwise available inputs.
Essentiality and unavailability are “initial condition[s] that
must be satisfied before a court can even contemplate forcing
a defendant to provide access.” Areeda & Hovenkamp { 773b,
at 201. They were proven in Aspen. And change, which is to
be expected whenever a monopolist is tested by entry, is not a
substitute for proof of unavailability and essentiality.
Responding to emerging competition by refusing to share
superior but duplicable competitive resources does not offend
antitrust policy, even if it involves change.

Third, and most importantly, the court found that by
approving the jury instructions used in Aspen, 472 U.S. at
597, this Court intended to excuse plaintiffs from proving
essentiality and unavailability. App. 30A. Many commenta-
tors have criticized the generality of those instructions.!5 But
until this case, few if any courts thought this Court was
endorsing them for all refusal-to-deal cases, and to the exclu-
sion of more specific, objective instructions.'!© One would not
see the dozens of post-Aspen cases applying the MCI criteria
if that were so. The Ninth Circuit’s expansive reading of
Aspen is therefore a major development.

Perhaps the Ninth Circuit was right, and this Court wants
refusals to deal condemned without objective analysis, and

F.2d at 376 (a monopolist does not incur antitrust liability by withdrawing a
“helping hand”), with Key Enters. of Del., Inc. v. Venice Hosp., 919 F.2d
1550, 1558 (11th Cir. 1990) (change requires defendant to come forward
with valid business reasons), cert. denied, 511 U.S. 1126 (1994), and
SCFC ILC, Inc. v. Visa USA, Inc., 36 F.3d 958, 971 (10th Cir. 1994)
(stressing change), cert. denied, 515 U.S. 1152 (1995).

'S See Areeda & Hovenkamp { 772, at 190 (“virtually any act of a
monopolist might be condemned under the jury instruction that Aspen
approved”); Frank H. Easterbrook, On Identifying Exclusionary Conduct,
61 Notre Dame L. Rev. 972, 978 (1986) (“A fog-bound instruction of the
sort given in Aspen ensures that confusion and random results will
emerge’’).

'© In fact, though lengthy, the discussion of the jury instructions in
Aspen is entirely dicta, since the petitioner did not “criticize the trial court's
instructions” regarding monopoly conduct. 472 U.S. at 596.

24

merely on a jury’s view of what was “necessary” and
“intended.” But we doubt it. It seems much more plausible
that the Ninth Circuit’s decision is the unintended result of
Aspen’s and Kodak I’s less disciplined passages. The clear
conflict with so many post-Aspen cases Supports this view.
But if this does explain this decision, then we respectfully
submit that this Court bears a special obligation to review this
case. It is intolerable that such an empty refusal-to-deal doc-
trine should proliferate in the name of this Court.

III. The Petition Should Be Granted To Clarify The Con-
ditions Under Which A Derivative Aftermarket May
Be Deemed A Relevant Antitrust Market.

The holding that made Kodak J the most Significant and
controversial antitrust decision in decades was that “market
imperfections,” in particular switching and information costs,
can support a finding of market or monopoly power over the
service of a single manufacturer’s products, even if the manu-
facturer lacks power over the primary product. See 504 U.S.
at 460, 465-79. Because the decision threatens practically all
manufacturers of durable goods with monopolization claims,
it has drawn extensive criticism. !7 Judge Bork’s comments are
typical:

The majority’s style of reasoning can be applied to

all antitrust questions, and it is capable of driving

rational economic analysis once more from the law.

It is always possible to posit “market imperfec-

tions” that may result in markets working contrary

to the predictions of economics. Those “imperfec-

tions” are typically, as they were in Kodak, both

'7 See, e.g., Daniel J. Gifford, The Damaging Impact of the Eastman
Kodak Precedent Upon Product Competition: Antitrust Law in Need of
Correction, 72 Wash. U. L.Q. 1507 (1994); Thomas C. Arthur, The Costly
Quest for Perfect Competition: Kodak and Nonstructural Market Power,
69 N.Y.U. L. Rev. 1 (1994); Herbert Hovenkamp, Market Power in
Aftermarkets: Antitrust Policy and the Kodak Case, 40 U.C.L.A. L. Rev.
1447 (1993); Benjamin Klein, Market Power in Antitrust: Economic
Analysis After Kodak, 3 Sup. Ct. Econ. Rev. 43 (1993).

PS ee

25

ingenious and imaginary. The result of reintroduc-
ing them into the law is lengthy trials on baseless
claims and with unpredictable outcomes.
Robert H. Bork, The Antitrust Paradox: A Policy at War with
Itself 438 (revised ed. 1993).

Much of the criticism of Kodak I stems from the fact that
it is not clear whether the decision is procedural, about the
standards for summary judgment, or substantive, in that the
Court intended to embrace widespread findings of aftermarket
monopolies based on proof of “market imperfections.”!8 But
the overwhelming majority of commentators have focused on
the potentially boundless ability of the decision to support
aftermarket monopoly findings, and have all but pled for
limits. E.g., X Areeda & Hovenkamp ¥ 1740; Salil Kumar,
Comment, Parts and Service Included: An Information-Cen-
tered Approach to Kodak and the Problem of Aftermarket
Monopolies, 62 U. Chi. L. Rev. 1521 (1995); Gifford, 72
Wash. U. L.Q. at 1535 (“the opinion fails to satisfy that
standard of clarity which the legal profession has a right to
expect of all Supreme Court antitrust decisions”); Carl Shap-
iro, Aftermarkets and Consumer Welfare: Making Sense of
Kodak, 63 Antitrust L.J. 483 (1995).

The reach and ramifications of Kodak I have indeed
proven to be vast. The “torrent” of aftermarket litigation that
the dissent predicted (504 U.S. at 489) did in fact ensue, as
dozens of private plaintiffs sued single-brand “monopolists.”
See App. 104E-105E. And Kodak I’s impact goes far beyond
relations between equipment manufacturers and ISOs. There
has been a spate of antitrust cases involving franchising, with
plaintiffs basing claims on monopolies over the likes of pizza

18 See Daniel E. Lazaroff, Reflections on Eastman Kodak Co. v.
Image Technical Services, Inc.: Continued Confusion Regarding Tying
Arrangements and Antitrust Jurisprudence, 69 Wash. L. Rev. 101, 151
(1994) (“Arguably the most critical uncertainty engendered by Kodak is
whether the case is properly viewed as merely a procedural decision
regarding the propriety of summary judgment rather than as a far-reaching,
substantive ruling that changes the face of antitrust jurisprudence.”); X
Areeda & Hovenkamp, supra note 8, J 1733f2, at 35-37.

26

dough, paper napkins and soap;'? arguments based on Kodak |
are transforming health care antitrust litigation;2° and
numerous “mundane commercial case[s]” now include Kodak
/-inspired antitrust claims. E.g., Digital Equip. Corp. vy. Uniq
Digital Tech., Inc., 73 F.3d 756, 762-63 (7th Cir. 1996).

As “Kodak claims” increase, the lower courts are divided
on how broadly this Court intended to permit aftermarket
monopoly claims. One line sees Kodak ] as a general rebuke
to the widely accepted economic theory that competitive
foremarkets protect consumers from aftermarket exploitation.
Under this view, the existence of Switching and information
costs alone points powerfully toward a finding of a relevant
aftermarket, and there is no requirement of so-called “oppor-
tunism,” i.e., conduct, such as an unexpected price increase,
that makes consumers worse off than they expected to be
when choosing the defendant's products over alternatives.
Examples of this school are Virtual Maintenance, Inc. y.
Prime Computer, Inc., 11 F.3d 660, 664 (6th Cir. 1993), cert.
dismissed, 512 U.S. 1216 (1994) where an aftermarket
defined as “the sale of software revisions and support of
software necessary to do business with Ford Motor Company”
was approved, and Collins v. International Dairy Queen, 980
F. Supp. at 1254, where evidence of information and switch-
ing costs supported a market of “food products and supplies
to Dairy Queen franchisees.”

Other courts have limited Kodak | by stressing exactly
what the ISOs stressed when they were in this Court. It is, in

'9 See, e.g., Queen City Pizza, Inc. v. Domino's Pizza, Inc., 124 F.3d
430, 439-41 (3d Cir. 1997); Valley Prods. Co., Inc. v. Landmark, Div. of
Hosp. Franchise, Inc., 128 F.3d 398, 407 (6th Cir. 1997); Collins y.
International Dairy Queen, Inc., 980 F. Supp. 1252 (M.D. Ga. 1997);
Wilson v. Mobil Oil, __ F. Supp. ___, 1997 WL 675326, at *11 (E.D. La.
1997).

20 See James F. Ponsoldt, Refusals to Deal in “Locked-in” Health
Care Markets Under Section 2 of the Sherman Act After Eastman Kodak
Co. v. Image Technical Services, 1995 Utah L. Rev. 503 (1995).

WN sel a

27

substance, the economic concept of installed-base opportu-
nism.?!

Plaintiffs claimed in Kodak | that Kodak had exploited
market imperfections by first unexpectedly changing its poli-
cies toward ISOs from cooperation to exclusion, and then
surprising “captive Kodak equipment owners who bought
equipment prior to 1985” with an unanticipated service-price
increase. Respondents’ 9/20/91 Supreme Court Brief at 20-22:
ER-1-4. This was the theory the Court held made “economic
sense,” and the alleged price increase was critical to the
Court’s conclusion. See 504 U.S. at 465 (Kodak “boosted
service prices”), 469 (Kodak had to overcome “evidence of
increased prices”), 472 (“Service prices have risen for Kodak
customers”). Indeed, Professor Kauper has said that “[t]he
Court’s analysis begins, and in a sense ends” with the price
increase, for it put Kodak in “the unenviable position of
countering what the Court accepted . .. as evidence of
adverse price and output effects with a purely theoretical”
argument. Kauper, 61 Antitrust L.J. at 355.

Sophisticated courts picked up on this and, beginning
with Lee v. Life Insurance Co. of North America, 23 F.3d 14,
20 (Ist Cir.), cert. denied, 513 U.S. 964 (1994), stressed “the
timing of the ‘lock-in’ at issue in Kodak.” See also Digital
Equip. Corp., 73 F.3d at 762-63; Queen City, 124 F.3d at 440
(2-1 decision affirming dismissal of complaint). In Digital,
Judge Easterbrook honed in specifically on the alleged ser-
vice-price increase: “The Court held that evidence in the
record that prices had increased prevented a grant of summary
judgment. * * * The material dispute that called for a trial
was whether the change in policy enabled Kodak to extract
supra-competitive prices from customers who had already

1 See Shapiro, 63 Antitrust L.J. at 487, 504. The economist who
developed the theory has identified it as installed-base opportunism. See
Post-Chicago Analysis After Kodak: Interview With Professor Steven C.
Salop, Antitrust, Fall/Winter 1992, at 20-21.

28

purchased its machines.” 73 F.3d at 762. Since an Opportunis-
tic price increase was lacking, Digital received summary
judgment. /d. at 763.

In PSI Repair Service, Inc. y. Honeywell, Inc., 104 F.3d
811 (6th Cir.), cert. denied, 117 S. Ct. 2434 (1997), a case
essentially identical to this one was dismissed because there
was no opportunistic policy change. Honeywell would not sell
circuit boards to ISOs that serviced its industrial control
equipment. But it had never done so, and it had been gener-
ally “forthcoming about its pricing structure and service poli-
cies.” Id. at 822. Based on those two facts, the court affirmed
summary judgment. /d. It held that “the change in policy in
Kodak was the crucial factor in the Court’s decision,” since
“the evil condemned by the Court” was the exploitation of the
installed base subsequent to that change. /d. at 820. Without
an opportunistic policy change, there is, accordingly, no rele-
vant aftermarket. Jd. at 820.

There is no evidence that Kodak raised prices oppor-
tunistically after either changing its micrographics parts pol-
icy or rejecting the ISOs’ demand for an “assured supply” of
copier parts. To repeat:

© Kodak never cut off the supply of any micrographics
parts. Its 1985 policy change was prospective only, and there-
fore did not disrupt the ability of ISOs to service the existing
installed base.

¢ Kodak never changed copier parts policies — no mat-
ter what the Ninth Circuit says. App. 4A. Kodak chose not to
sell parts to copier ISOs the first time it was an issue, and
when there were only one or two copier ISOs in the country.22
There is no evidence that pre-1986 consumers bought Kodak
copiers expecting ISO service.

¢ Kodak did not increase service prices oppor-
tunistically. Plaintiffs’ economist admitted that Kodak “cus-
tomers were not suddenly confronted with a price increase”
after Kodak decided not to be the ISOs’ assured source of

22 These one or two ISOs bought a few copier parts before there was
any policy. This could not have affected overall consumer expectations.

LORNA 8h Vn

ia ore aa ne Mihalis Sie!

29

supply. Tr.1621. The core allegation of the Kodak / analysis
was entirely false.

The district court nonetheless denied Kodak’s motion for
a new trial, and the Ninth Circuit affirmed in a paragraph.
App. 32A-33A. Erroneously applying a “plain error” standard
of review,?? the court said it was enough that plaintiffs had
presented evidence that: (1) Kodak had high service-market
shares in servicing its own machines, which virtually all
manufacturers do, and which begs the question whether those
are relevant shares; (2) ISOs were adversely affected by the
refusal to deal, which would be true whether or not Kodak
had monopoly power; (3) Kodak customers experienced
switching and information costs, which durable equipment
customers always do;*4 (4) “Kodak’s market share in the
equipment markets further limits choices by consumers,” an
unexplained and unexplainable statement since the court else-
where recognized the “strong competition” in those markets;
and (5) that “Kodak earns supracompetitive profits,” a wholly

23 The Ninth Circuit held that Kodak waived any appeal based on the
denial of its motion for judgment as a matter of law, because Kodak failed
to raise the aftermarket monopoly issue at the close of evidence. App. 32A.
Kodak disagrees there was waiver, but it need not concern this Court.
Kodak timely moved for a new trial, and timely appealed the denial of that
motion. Thus the court should have considered whether the district court
abused its discretion by upholding the verdict where there was no evidence
on a key element of plaintiffs’ case. E.g., American Bearing Co., Inc. v.
Litton Indus., Inc., 729 F.2d 943, 948-49 (3d Cir.), cert. denied, 469 U.S.
854 (1984). In any event, it is plain error to uphold a jury finding of
aftermarket monopoly on the record in this case.

24 There is no doubt that Kodak's aftermarket prices are “generally
known” to consumers, which all members of the Kodak I Court agreed
should result in judgment for Kodak. 504 U.S. at 477 n.24 (majority
opinion), 492 (Scalia, J., dissenting). The great majority of Kodak’s
customers — 88% of copier purchasers and over two thirds of micrographics
purchasers — are repeat purchasers, and thus have personal experience that
helps them estimate lifecycle prices. ER-133; 152; 191; 315; 317. Further,
Kodak routinely provides consumers “total cost of ownership” data in sales
proposals. ER-104; 117; 133-134; 153-154.

30

unsupported statement that is immaterial if Kodak’s profits
did not result from opportunism.25 App. 33A.

However, the court simply excluded from the analysis the
most important point: “whether the change in policy enabled
Kodak to extract supra-competitive prices from customers
who had already purchased its machines.” Digital, 73 F.3d at
763. The result, again, is that limiting principles have been
excised from the law, and ubiquitous characteristics of real-
world markets for durable goods lead to findings of monop-
oly.

At a minimum, this decision conflicts with PSI/, Digital,
Lee, and Queen City. But this is no ordinary circuit split,
because the minority position reflected in this decision is on
remand from Kodak |. That surely gives it heightened visi-
bility, and possibly persuasiveness. It should not be the last
word in this historic case.

CONCLUSION
The Petition for a Writ of Certiorari should be granted.
Respectfully submitted,

Donn P. Pickett
Counsel of Record

HERBERT HOvENKAMP DanieL M. Watt
University of Iowa ALFRED C. Preirrer, Jr.

College of Law McCutcuen, Doyie, Brown
407 Boyd Law Building & Enersen, LLP
University of Iowa Three Embarcadero Center
Iowa City, Iowa 52242 San Francisco, California
Of Counsel 94111

Attorneys for Petitioner

2 The only evidence of these alleged profits was testimony about
Kodak's gross margins on service and systems. There is, however, no
useful correlation between gross margins and monopoly power. See Blue
Cross & Blue Shield United v. Marshfield Clinic, 65 F.3d 1406, 1412 (7th
Cir. 1995), cert. denied, 116 S. Ct. 1288 (1996); Dennis W. Carlton &
Jeffrey M. Perloff, Modern Industrial Organization 342 (2d ed. 1994).

Ce

at Pe RR NN DRE Paes et § a dle onal iD aula eee aiaes

:
7

iA

FOR PUBLICATION

Volume 1 of 2

UNITED STATES COURT OF APPEALS
FOR THE NINTH CIRCUIT

IMAGE TECHNICAL SERVICES, INC.;
J-E-S-P Company, INc.; SHIELDS
Business MACHINES, INc.; MiIcRo-
GRAPHIC SErRvICES, INC.; OMNI
Micro-Grapuic SERvICcES, INC.;
ATLANTA GENERAL MICROFILM Co.,
Inc.; Datek Ltp; B.C.S. TecHNicar
Services, INc.; CPO Lrtp, INnc.;
ADVANCED SysTEMS SERVICE, INC.;
AMTECH EQuIPMENT MAINTENANCE,
INc.,

Plaintiffs-Appellees,
V.
EASTMAN Kopak Co.,

Defendant-Appellant.

Nee eee ee eee eee eee eee eee

Nos. 96-15293
96-15296

D.C. No.
CV-87-01686-AWT

OPINION

Appeal from the United States District Court
for the Northern District of California
A. Wallace Tashima, District Judge, Presiding

Argued and Submitted
September 19, 1996 - San Francisco, California

Filed August 26, 1997

2A

Before: Robert R. Beezer and David R. Thompson,
Circuit Judges, Helen W. Gillmor, District Judge.**

Opinion by Judge Beezer; Partial Concurrence and
Partial Dissent by Judge Gillmor

COUNSEL

Donn P. Pickett and Daniel M. Wall, McCutchen, Doyle,
Brown & Enersen, San Francisco, California, for the
defendant-appellant.

Maxwell M. Blecher, Blecher & Collins, Los Angeles, Cali-
fornia, for the plaintiffs-appellees.

OPINION
BEEZER, Circuit Judge:

Plaintiffs-Appellees Image Technical Services, and
ten other independent service organizations (“ISOs”) that
service Kodak photocopiers and micrographic equipment
sued the Eastman Kodak Co. (“Kodak”) for violations of
the Sherman Act. The ISOs alleged that Kodak used its
monopoly in the market for Kodak photocopier and
micrographic parts to create a second monopoly in the
equipment service markets. A jury verdict awarded treble
damages totaling $71.8 million. The district court denied
Kodak’s post trial motions and entered a ten year perma-
nent injunction requiring Kodak to sell “all parts” to
ISOs. Kodak filed a timely appeal, challenging the jury’s
verdict, the ISOs’ evidence, the jury instructions, the

** The Honorable Helen W. Gillmor, United States District
Judge for the District of Hawaii, sitting by designation.

‘4 Seeks a du

3A

damage awards and the permanent injunction. Kodak
also seeks reversal on the basis of an alleged biased juror.

This appeal raises questions relating to the applica-
tion of antitrust principles upon a finding that a monopo-
list unilaterally refused to deal with competitors. We also
address overlapping patent and copyright issues and
their significance in the antitrust context.

We have jurisdiction pursuant to 28 U.S.C. § 1291 and
we affirm in part, reverse in part and remand with
instructions to amend the injunction.

I

Kodak manufactures, sells and services high volume
photocopiers and micrographic (or microfilm) equipment.
Competition in these markets is strong. In the photo-
copier market Kodak’s competitors include Xerox, IBM
and Canon. Kodak’s competitors in the micrographics
market include Minolta, Bell & Howell and 3M. Despite
comparable products in these markets, Kodak’s equip-
ment is distinctive. Although Kodak equipment may per-
form similar functions to that of its competitors, Kodak’s
parts are not interchangeable with parts used in other
manufacturers’ equipment.

Kodak sells and installs replacement parts for its
equipment. Kodak competes with ISOs in these markets.
Kodak has ready access to all parts necessary for repair
services because it manufactures many of the parts used
in its equipment and purchases the remaining necessary
parts from independent original-equipment manufac-
turers. In the service market, Kodak repairs at least 80%

4A

of the machines it manufactures. ISOs began servicing
Kodak equipment in the early 1980’s, and have provided
cheaper and better service at times, according to some
customers. ISOs obtain parts for repair service from a
variety of sources, including, at one time, Kodak.

As ISOs grew more competitive, Kodak began
restricting access to its photocopier and micrographic
parts. In 1985, Kodak stopped selling copier parts to ISOs,
and in 1986, Kodak halted sales of micrographic parts to
ISOs. Additionally, Kodak secured agreements from their
contracted original-equipment manufacturers not to sell
parts to ISOs. These parts restrictions limited the ISOs’
ability to compete in the service market for Kodak
machines. Competition in the service market requires that
service providers have ready access to all parts.

Kodak offers annual or multi-year service contracts
to its customers. Service providers generally contract
with equipment owners through multi-year service con-
tracts. ISOs claim that they were unable to provide simi-
lar contracts because they lack a reliable supply of parts.
Some ISOs contend that the parts shortage forced them
out of business.

In 1987, the ISOs filed this action against Kodak,
seeking damages and injunctive relief for violations of the
Sherman Act. The ISOs claimed that Kodak both: (1)
unlawfully tied the sale of service for Kodak machines
with the sale of parts in violation of § 1 of the Sherman
Act, and (2) monopolized or attempted to monopolize the
sale of service for Kodak machines in violation of § 2 of
the Sherman Act.

Ee ee Bn.) re

5A

Kodak moved for summary judgment prior to dis-
covery. The district court allowed brief discovery and
then granted summary judgment in Kodak’s favor. Image
Technical Serv., Inc. v. Eastman Kodak Co., 1988 WL 156332
(N.D. Cal.). We reversed. Image Technical Serv., Inc. v.
Eastman Kodak Co., 903 F.2d 612 (9th Cir. 1990).

Kodak appealed to the Supreme Court, which
affirmed the denial of summary judgment. The Court
held that the record disclosed sufficient factual disputes
to survive summary judgment on both the § 1 and § 2
claims. Eastman Kodak Co. v. Image Technical Serv., Inc., 504
U.S. 451 (1992). The Supreme Court also held that
Kodak’s lack of market power in the market for high
volume photocopiers and micrographic equipment did
not preclude, as a matter of law, the possibility of market
power in the derivative aftermarkets for parts and ser-
vice. Id. at 477. The Court recognized that resolution of
other key issues required a more complete record. The
Court concluded:

In the end, of course, Kodak’s arguments may
prove to be correct. It may be that its parts,
service, and equipment are components of one
unified market, or that the equipment market
does discipline the aftermarkets so that all three
are priced competitively overall, or that any
anticompetitive effects of Kodak’s behavior are
outweighed by its competitive effects. But we
cannot reach these conclusions as a matter of
law on a record this sparse.

504 U.S. at 486.

After remand, the case proceeded to trial in the dis-
trict court. Before closing arguments, the ISOs withdrew

6A

their § 1 tying and conspiracy claims. The remaining § 2
attempted monopolization and monopolization claims
were submitted to the jury. A unanimous verdict awarded
damages to the ISO’s totaling $71.8 million after trebling.!
Ten ISOs were awarded damages covering lost service
profits in the amount of $12,172,900 (before trebling) and
six ISOs were awarded damages covering lost profits for
used equipment sales totaling $11,775,400 (before tre-
bling).

After accepting the verdict, the district court crafted
a ten year injunction requiring Kodak to sell all parts to
ISOs on “reasonable and nondiscriminatory terms and
prices.” The injunction required Kodak to sell: (1) all
parts for Kodak equipment; (2) all parts described in
Kodak’s Parts Lists; (3) all parts of supply items that are
field replaceable by Kodak technicians; (4) all service
manuals and price lists; and (5) all tools or devices
“essential to servicing Kodak equipment.”

II

Section 2 of the Sherman Act prohibits monopolies,
attempts to form monopolies, as well as combinations
and conspiracies to do so. 15 U.S.C. § 2.2 The ISOs pre-
sented evidence in support of two § 2 theories: attempted

’ The district court excused two jurors during deliberations
and thus only ten jurors deliberated on the final verdict. One
juror was dismissed, over Kodak’s objection, for disrupting the
jury’s deliberations. A second juror was dismissed by
agreement of both parties and the district court.

* Section 2 of the Sherman Act reads in relevant part:
“Every person who shall monopolize, or attempt to monopolize,
or combine or conspire with any other persons, to monopolize

a +) eg ek)

oN lies Sita ue aS LAO PL

7A

monopolization and monopolization. They alleged, and
the jury concluded, that Kodak used its monopoly over
Kodak photocopier and micrographic parts to attempt to
create and actually create a second monopoly over the
service markets.

To prevail on a § 2 attempt claim, the ISOs were
required to establish: “(1) a specific intent to control
prices or destroy competition; (2) predatory or anticom-
petitive conduct directed at accomplishing that purpose;
(3) a dangerous probability of achieving ‘monopoly
power,’ and (4) causal antitrust injury.” Rebel Oil Co., Inc.
v. Atlantic Richfield, Co., 51 F.3d 1421, 1434 (9th Cir.)
(citing McGlinchy v. Shell Chem. Co., 845 F.2d 802, 811 (9th
Cir. 1988)), cert. denied, 116 S. Ct. 515 (1995). The require-
ments of a § 2 monopolization claim are similar, differing
primarily in the requisite intent and the necessary level of
monopoly power. See California Computer Products, Inc. v.
International Business Machines Corp., 613 F.2d 727, 736-37
(9th Cir. 1979). To prevail on a § 2 monopoly claim the
ISOs were required to prove that Kodak: (1) possessed
monopoly power in the relevant market and (2) willfully
acquired or maintained that power. Kodak, 504 U.S. at 481
(citing United States v. Grinnell Corp., 384 U.S. 563, 570-71
(1966)). Section 2 plaintiffs must also establish antitrust
injury. See Cost Management Services, Inc. v. Washington
Natural Gas Co., 99 F.3d 937, 949 (9th Cir. 1996).

Kodak primarily attacks the ISQs’ monopoly claim
because success would likely upset the “attempt” verdict

any part of the trade or commerce . . . [commits a felony].” 15
USC. § 2.

8A

as well. We now address Kodak’s appeal against the
background of the Supreme Court’s opinion in Kodak and
the extensive record developed at trial.

A. Market Power

Kodak first attacks the ISOs’ monopoly power theory
and its supporting evidence. Monopoly power is “the
power to control prices or exclude competition.” Grinnell,
384 U.S. at 571 (quoting United States v. E.I. du Pont De
Nemours & Co., 351 U.S. 377, 391 (1956)). As noted, § 2
monopoly claims require a showing of monopoly power,
commonly referred to as market power. See Cost Manage-
ment Services, 99 F.3d at 950 n.15. Market power can be
proven by either direct or circumstantial evidence. Rebel
Oil, 51 F.3d 1421, 1434. The ISOs offered proof of market
power by both means. We hold that there is sufficient
proof of market power by circumstantial evidence. We
need not consider the ISOs’ direct evidence.

To demonstrate market power by circumstantial evi-
dence, a plaintiff must: “(1) define the relevant market,
(2) show that the defendant owns a dominant share of
that market, and (3) show that there are significant bar-
riers to entry and show that existing competitors lack the
capacity to increase their output in the short run.” Id. at
1434 (citations omitted). We review these requirements in
turn.

i.

We begin with the relevant market determination.
The relevant market is the field in which meaningful

9A

competition is said to exist. See United States v. Continental
Can Co., 378 U.S. 441, 449 (1964). Generally, the relevant
market is defined in terms of product and geography. See
Rebel Oil, 51 F.3d at 1434; see, e.g., Oahu Gas Service, Inc. v.
Pacific Resources, Inc., 838 F.2d 360, 364-65 (9th Cir. 1988)
(all propane sales in Hawaii). In Rebel Oil Co., Inc. v.
Atlantic Richfield Co., we defined “market” as the group of
sellers or producers who have the “actual or potential
ability to deprive each other of significant levels of busi-
ness.” 51 F.3d at 1434 (quoting Thurman Industries, Inc. v.
Pay 'N Pak Stores, Inc., 875 F.2d 1369, 1374 (9th Cir. 1989)).
Without a proper definition of the relevant market, it is
impossible to determine a party’s influence over that
market. Id. Ultimately what constitutes a relevant market
is a factual determination for the jury. Id. at 1435.

In Kodak, the Supreme Court noted two guiding prin-
ciples pertinent to the relevant market definition here.
First, the Court held that service and parts could consti-
tute separate markets. Kodak, 504 U.S. at 462-63, 481-82.
Second, the Supreme Court held that a single brand could
constitute a separate market. Id. at 482. Thus, as to the
market for Kodak parts, the ISOs proceeded on the theory
that Kodak held monopolies over two relevant parts mar-
kets: the Kodak photocopier parts market and the Kodak
micrographic parts market. Both markets, the ISOs
argued, consisted of the entirety of necessary Kodak parts
for that field of equipment.

Kodak disagrees and argues that the district court
erred in denying its renewed motion for judgment as a
matter of law, because the ISOs’ “all parts” market theory,
upon which the jury relied to define the market, has no
support in existing antitrust precedent. We review de

10A

novo the district court’s denial of Kodak’s renewed
motion of judgment as a matter of law. Acosta v. City &
County of San Francisco, 83 F.3d 1143, 1145 (9th Cir.), cert.
denied, 117 S. Ct. 514 (1996). We would be required to
reverse the district court’s denial of Kodak’s motion if the
evidence, construed in the light most favorable to the
ISO’s, permits only one reasonable conclusion, and that
conclusion is contrary to that of the jury’s. Id.

On appeal and in their renewed motion for judgment
as a matter of law, Kodak proposes a segmented parts
market. It argues that because no two parts are inter-
changeable, the relevant markets for parts consist of the
market for each individual part for Kodak photocopiers
and each single part for Kodak micrographics equipment.
Under Kodak’s theory there are not two relevant parts
markets, but thousands of individual “part” markets.
Kodak contends that the ISOs should have been required
to demonstrate that they could not obtain particular non-
patented parts and that the failure to obtain that particu-
lar part resulted in a Kodak monopoly over service. We
reject Kodak’s market definition.

Kodak’s market definition focuses exciusively on the
interchangeability of the parts although ignoring the
“commercial realities” faced by ISOs and end users.
Kodak, 504 U.S. at 482. In Kodak, the Supreme Court rea-
soned that:

Because service and parts for Kodak equipment
are not interchangeable with other manufac-
turers’ service and parts, the relevant market
from the Kodak equipment owner’s perspective
is composed of only those companies that ser-
vice Kodak machines.

ee ee eee ee ee

11A

Id. The Court also recognized however, that the market
definition here could “be determined only after a factual
inquiry into the ‘commercial realities’ faced by con-
sumers.” Id. (citing Grinnell, 384 U.S. at 572). Consider-
ation of the “commercial realities” in the markets for
Kodak parts compels the use of an “all parts” market
theory. The “commercial reality” faced by service pro-
viders and equipment owners is that a service provider
must have ready access to all parts to compete in the
service market. As the relevant market for service “from
the Kodak equipment owner’s perspective is composed of
only those companies that service Kodak machines,” id.,
the relevant market for parts from the equipment owners’
and service providers’ perspective is composed of “all
parts” that are designed to meet Kodak photocopier and
micrographics equipment specifications. The makers of
these parts “if unified by a monopolist or a hypothetical
cartel, would have market power in dealing with” ISOs
and end users. Rebel Oil, 51 F.3d at 1436 (quoting Areeda
& Hovenkamp, Antitrust Law, { 518.1b, at 534 (Supp.
1993)) (defining relevant “market”).

Kodak argues that service providers’ need for all
parts is not pertinent to the relevant market determina-
tion. Kodak, citing In re British Oxygen Co., 86 F.T.C. 1241
(1975), rev'd on other grounds, BOC Intern., Lae. & ie. C..,
557 F.2d 24 (2nd Cir. 1977), analogizes to the automotive
supplies market, arguing that the fact that automobile
owners need tires, oil and gasoline does not mean that
these elements constitute a single relevant market. The
market for Kodak parts is distinguishable. First, Kodak
parts, unlike tires, oil or gasoline, are not interchangeable
with parts for other brands or equipment: the market for

— to sell or license protected work.
See Westinghouse, 648 F.2d at 647. In United States v. West-
inghouse Electric Corp, we held that “[t]he right to license
[a] patent, exclusively or otherwise, or to refuse to license
at all, is the ‘untrammeled right’ of the patentee.” Id.
(quoting Cataphote Co:poration v. DeSoto Chemical Coatings,
Inc., 450 F.2d 769, 774 (9th Cir. 1971)); see Zenith Radio
Corp., 395 U.S. at 135(the patent holder has the “right to
invoke the State’s power to prevent others from utilizing
[the] discovery witheut [the patent holder’s] consent”)
(citations omitted); Ticom Inc. v. Electronic Data Systems
Corp., 902 F.Supp. 741, 743 (E.D. Mich.1995) (“Under pat-
ent and copyright law, [the owner] may not be compelled
to license . . . to anyone.”) (citations omitted).

2.

Next we lay out the problem presented here. The
Supreme Court touched on this question in Kodak, i.e., the
effect to be given a monopolist’s unilateral refusal to sell

42A

or license a patented or copyrighted product in the con-
text of a § 2 monopoly leveraging claim. In footnote 29,
previously discussed, the Supreme Court in Kodak refutes
the argument that the possession by a manufacturer of
“inherent power” in the market for its parts “should
immunize [that manufacturer] from the antitrust laws in
another market.” 504 U.S. at 480 n.29. The Court stated
that a monopolist who acquires a dominant position in
one market through patents and copyrights may violate
§ 2 if the monopolist exploits that dominant position to
enhance a monopoly in another market. Although foot-
note 29 appears in the Court’s discussion of the § 1 tying
claim, the § 2 discussion frequently refers back to the § 1
discussion, and the Court’s statement that
“exploit[ing][a] dominant position in one market to
expand [the] empire into the next” is broad enough to
cover monopoly leveraging under § 2. Id.* By responding

8 The cases cited by the Supreme Court also support this
conclusion. In Times-Picayune, the Court addressed both a § 1
tying claim and a § 2 monopolization claim. 345 U.S. at 611.
Regarding the § 1 claim, the Court found insufficient power in the
relevant market to support “dominance.” Id. Later in addressing
the § 2 claim, the Supreme Court held that “[t]his case does not
demonstrate an attempt by a monopolist established in one area
to nose into a second market. . . . ” Id. at 626.

Also relevant to the relationship between § 1 and § 2, the
Court in Leitch Manufacturing held that it made no difference
that the defendant had not expanded its monopoly “by
contract.” 302 U.S. at 463. The Court held:

[T]he owner of the patent monopoly, ignoring the
limitation ‘inherent in the patent grant,’ sought by its
method of doing business to extend the monopoly to
unpatented material

43A

in this fashion, the Court in Kodak supposed that intellec-
tual property rights do not confer an absolute immunity
from antitrust claims.

The Kodak Court, however, did not specifically
address the question of antitrust liability based upon a
unilateral refusal to deal in a patented or copyrighted
product. Kodak and its amicus correctly indicate that the
right of exclusive dealing is reserved from antitrust lia-
bility. We find no reported case in which a court has
imposed antitrust liability for a unilateral refusal to sell
or license a patent or copyright.? Courts do not generally
view a monopolist’s unilateral refusal to license a patent
as “exclusionary conduct.” See Data General, 36 F.3d at
1186 (citing Miller Instituform, Inc. v. Instituform of North
America, 830 F.2d 606, 609 (6th Cir. 1987) (“A patent

.... [This is unlawful] whatever the nature of the
device by which the owner of the patent seeks to
effect such unauthorized extension of the monopoly.

Id. (citation omitted); see also Mercoid Corp. v. Mid-Continent
Investment Co., 320 U.S. 661, 665 (1943) (“The method by which
the monopoly is sought to be extended is immaterial.”)

The particular patent misuse issues addressed in Leitch and
Mercoid are now controlled by 35 U.S.C. § 271, Dawson Chem. Co.
v. Rohm & Haas, 448 U.S. 176 (1980), but this does not alter the
application of their reasoning here.

* The ISOs correctly observe that this case involves a
selective refusal to sell products protected by patents and
copyrights, not an absolute refusal to license. This distinction
makes no difference. See Westinghouse, 648 F.2d at 647 (“the right
to license . . . exclusively or otherwise . . . is the ‘untrammeled
right’ of the patentee.”). The ISOs offer no rationale for a
distinction between discriminatory licensing and
discriminatory sales.

44A

holder who lawfully acquires a patent cannot be held
liable under Section 2 of the Sherman Act for maintaining
the monopoly power he lawfully acquired by refusing to
license the patent to others.”); Westinghouse, 648 F.2d at
647 (finding no antitrust violation because “Westinghouse
has done no more than to license some of its patents and
refuse to license others”); SCM Corp., 645 F.2d at 1206
(“where a patent has been lawfully acquired, subsequent
conduct permissible under the patent laws cannot trigger
any liability under the antitrust laws.”).

This basic right of exclusion does have limits. For
example, a patent offers no protection if it was
unlawfully acquired. Data General, 36 F.3d at 1186 (citing
SCM Corp., 645 F.2d at 1208-09). Nor does the right of
exclusion protect an attempt to extend a lawful monopoly
beyond the grant of a patent. See Mercoid, 320 U.S. at 665.
Section 2 of the Sherman Act condemns exclusionary
conduct that extends natural monopolies into separate
markets. Much depends, therefore, on the definition of
the patent grant and the relevant market.

The relevant market for determining the patent or
copyright grant is determined under patent or copyright
law. See, e.g., id. at 666 (the patent's grant “is limited to
the invention which it defines.”). The relevant markets
for antitrust purposes are determined by examining eco-
nomic conditions. See Kodak, 504 U.S. at 462 (citing Jeffer-
son Parish Hospital Dist. No. 2. v. Hyde, 466 U.S. 2, 21-22
(1984)). We recently noted the distinction between copy-
right market definition and antitrust market definition in
Triad Systems Corp. v. Southeastern Express Co., 64 F.3d 1330
(9th Cir. 1995). There, the plaintiff, Southeastern, argued
that the copyright of the defendant, Triad, did not

45A

“extend to the service market” for Triad computers. We
disagreed stating:

Triad invented, developed, and marketed its
software to enable its customers and its own
technicians to service Triad computers. South-
eastern is getting a free ride when it uses that
/ software to perform precisely the same service.
Triad is entitled to licensing fees from South-
: eastern and other [SOs. .. .

:

Id. at 1337. Rather than merely requiring Southeastern to
pay for future use, the district court enjoined South-
eastern from servicing the computers that had licensed
software. See id. at 1334. We never reached Southeastern’s
antitrust counterclaims, as they had not yet been tried. Id.
at 1338 (district court properly bifurcated the copyright
and antitrust claims). Neither did we refer to antitrust
principles in defining the reach of Triad’s copyright.

: Parts and service here have been proven separate
markets in the antitrust context, but this does not resolve
the question whether the service market falls “reasonably
within the patent [or copyright] grant” for the purpose of
determining the extent of the exclusive rights conveyed.
Mallinckrodt, Inc. v. Medipart, Inc., 976 F.2d 700, 708-09
(Fed. Cir. 1992). These are separate questions, which may
result in contrary answers. At the border of intellectual
property monopolies and antitrust markets lies a field of
dissonance yet to be harmonized by statute or the
Supreme Court.

When an owner of intellectual property takes con-
certed action in violation of § 1, this dissonance does not

46A

threaten his core right of exclusion.!° See Brownell v. Ket-
cham Wire & Manufacturing Co., 211 F.2d 121, 129 (9th Cir.
1954) (listing acts giving rise to antitrust liability). Con-
trary to the ISOs’ arguments, there is an important differ-
ence between § 1 tying and § 2 monopoly leveraging: the
limiting principles of § 1 restrain those claims from mak-
ing the impact on intellectual property rights threatened
by § 2 monopoly leveraging claims. Where, as here, the
claim involves a failure to act that is at the heart of the
property right, liability depends largely on market defini-
tion and lacks the limiting principles of § 1. Under § 2,
“[bJehavior that might otherwise not be of concern to the
antitrust laws — or that might even be viewed as procom-
petitive — can take on exclusionary connotations when
practiced by a monopolist.” Kodak, 504 U.S. at 488 (Scalia,
J. dissenting) (citing 3 Areeda & Turner, I 813, at
300-302); see also Greyhound Computer v. International Busi-
ness Machines, 559 F.2d 488, 498 (9th Cir. 1977) (otherwise
lawful conduct may be exclusionary when practiced by a
monopolist). Harmonizing antitrust monopoly theory
with the monopolies granted by intellectual property law
requires that some weight be given to the intellectual
property rights of the monopolist.

The effect of claims based upon unilateral conduct on
the value of intellectual property rights is a cause for
serious concern. Unilateral conduct is the most common

10 The ISOs withdrew their tying claim. The ISOs’ Amici,
National Electronics Service Dealers Association and
Professional Service Association, argue that the record reflects
concerted action by Kodak, but the jury instructions do not
define such action and we should not presume that it was
found.

ine ae ones

47A

conduct in the economy. After Kodak, unilateral conduct
by a manufacturer in its own aftermarkets may give rise
to liability and, in one-brand markets, monopoly power
created by patents and copyrights will frequently be
found. Under current law the defense of monopolization
claims will rest largely on the legitimacy of the asserted
business justifications, as evidenced by the jury instruc-
tions approved in Aspen Skiing.

Without bounds, claims based on unilateral conduct
will proliferate. The history of this case demonstrates that
such claims rest on highly disputed factual questions
regarding market definition. Particularly where treble
damages are possible, such claims will detract from the
advantages lawfully granted to the holders of patents or
copyrights by subjecting them to the cost and risk of
lawsuits based upon the effect, on an arguably separate
market, of their refusal to sell or license. The cost of such
suits will reduce a patent holder’s “incentive . . . to risk
the often enormous costs in terms of time, research, and
development.” Kawanee Oil Co. v. Bicron Corp., 416 U.S.
470, 480 (1974). Such an effect on patent and copyright
holders is contrary to the fundamental and complemen-
tary purposes of both the intellectual property and anti-
trust laws, which aim to “encourag[e] innovation,
industry and competition.” Atari Games Corp. v. Nintendo
of America, Inc., 897 F.2d 1572, 1576 (Fed. Cir. 1990) (citing
Loctite Corp. v. Ultraseal Ltd., 781 F.2d 861, 876-77, (Fed.
Cir. 1985)).1}

11 That antitrust claims may cut into the core rights
conferred by patents and copyrights is illustrated by the
injunction imposed by the district court here. The injunction

48A

3.

We now resolve the question detailed above. Under
the fact-based approaches of Aspen Skiing and Kodak,
some measure must guarantee that the jury account for
the procompetitive effects and Statutory rights extended
by the intellectual property laws. To assure such consid-
eration, we adopt a modified version of the rebuttable
presumption created by the First Circuit in Data General,
and hold that “while exclusionary conduct can include a
monopolist’s unilateral refusal to license a [patent or]
copyright,” or to sell its patented or copyrighted work, a
monopolist’s “desire to exclude others from its [pro-
tected] work is a presumptively valid business justifica-
tion for any immediate harm to consumers.” Data General,
36 F.3d at 1187.

This presumption does not “rest on formalistic dis-
tinctions” which “are generally disfavored in antitrust
laws;” rather it is based on “actual market realities.”
Kodak, 504 U.S. at 466-67. This presumption harmonizes
the goals of the relevant statutes and takes into account
the long term effects of regulation on these Purposes. The
Presumption should act to focus the factfinder on the
primary interest of both intellectual property and anti-
trust laws: public interest. Mercoid, 320 U.S. at 665 (cita-
tion omitted) (“It is the public interest which is dominant

requires that Kodak supply all ISOs with its patented and
copyrighted materials at “reasonable prices.” Even the ISOs do
not dispute that Kodak is entitled to reap monopoly prices from
the sale or licensing of these materials.

reece ermine remem cmmener ar

49A

in the patent system.”); Standard Oil, 221 U.S. at 58 (anti-
trust laws serve the public interest by encouraging effec-
tive competition).

Given this presumption, the district court’s failure to
give any weight to Kodak’s intellectual property rights in
the jury instructions constitutes an abuse of discretion.
This error was, however, harmless. The ISOs maintain
that Kodak argued protection of intellectual property as a
business justification to the jury, which rejected this justi-
fication as pretextual. An error in instructing the jury in a
civil case does not require reversal if it is more probable
than not harmless. Jenkins v. Union Pacific R. Co., 22 F.3d
206, 210 (9th Cir. 1994).

Kodak contends that the district court’s jury instruc-
tions prevented it from arguing intellectual property
to the jury. Although Kodak listed “Protect[ ] Kodak’s
R & D investment and intellectual property rights”
among the seven business justifications it presented, the
only argument Kodak made in closing was this:

Protecting Investments. By itself, again, another
legitimate business reason. You’ve already seen
the size of the investments. And indeed, Plain-
tiffs themselves recognized that they wouldn’t
be in business unless Kodak made those invest-
ments.

Phrased in these broad terms, Kodak’s argument repeats
the “free-riding” justification rejected, as a matter of law,
by the Supreme Court. Kodak, 504 U.S. at 485. The
Supreme Court held that preventing the ISOs from
“exploit[ing] the investment Kodak has made in product
development, manufacturing and equipment sales” does

50A

not suffice as a business justification. Id. (“This under-
standing of free-riding has no support in our case law.”).

Given the interplay of the antitrust and intellectual
property laws discussed above, Kodak’s contention that
its refusal to sell its parts to ISOs was based on its
reluctance to sell its patented or copyrighted parts was a
presumptively legitimate business justification. See Data
General, 36 F.3d. at 1187. Kodak may assert that its desire
to profit from its intellectual property rights justifies its
conduct, and the jury should presume that this justifica-
tion is legitimately procompetitive.

Nonetheless, this presumption is rebuttable. See id. at
1188. In Data General, the First Circuit reasoned that the
plaintiff did not rebut the presumption by drawing an
analogy to Aspen Skiing, where a monopolist made an
important change in its practices, which had both origi-
nated in a competitive market and persisted for several
years. See Data General, 36 F.3d at 1188. Because competi-
tive conditions had never prevailed in the service market,
the First Circuit concluded that it would be inappropriate
to infer “from [defendant's] change of heart that its for-
mer policies ‘satisfy consumer demand in free competi-
tive markets.’ ” Id. at 1188 (quoting Aspen Skiing, 472 U.S.
at 603). As in Data General, we are not faced here with a
simple comparison between the monopolist’s market and
the established competitive market found in Aspen Skiing.

The Data General court noted that the presumption of
legitimacy can be rebutted by evidence that the monopol-
ist acquired the protection of the intellectual property
laws in an unlawful manner. See 36 F.3d at 1188 (citation

51A

omitted). The presumption may also be rebutted by evi-
dence of pretext. Neither the aims of intellectual property
law, nor the antitrust laws justify allowing a monopolist
to rely upon a pretextual business justification to mask
anticompetitive conduct. See Kodak, 504 U.S. at 484
(Because “Kodak’s willingness to allow self-service casts
doubt on its quality claim. . . . a reasonable trier of fact
could conclude that [this justification] is pretextual.”)
(citation omitted).

Kodak defends its intellectual property rights “justi-
fication” against claims of pretext. Kodak argues that its
subjective motivation is irrelevant. Kodak also contends,
citing Olympia Equipment Leasing Co. v. Western Union
Telegraph Co., 797 F.2d 370, 379 (7th Cir.), reh’g denied, (7th
Cir. 1986), that a desire to best the competition does not
prove pretext, nor does hostility to competitors. Kodak’s
argument and its accompanying authority stands for
nothing more than the proposition that a desire to com-
pete does not demonstrate pretext.

Evidence regarding the state of mind of Kodak
employees may show pretext, when such evidence sug-
gests that the proffered business justification played no
part in the decision to act. Kodak’s parts manager testi-
fied that patents “did not cross [his] mind” at the time
Kodak began the parts policy. Further, no distinction was
made by Kodak between “proprietary” parts covered by
tooling or engineering clauses and patented or copy-
righted products. In denying Kodak’s motion for a new
trial, the district court commented that Kodak was not
actually motivated by protecting its intellectual property
rights. Kodak argues that the district court should have
allowed the jury to reach this conclusion.

Fae ee

52A

Kodak photocopy and micrographics equipment
requires thousands of parts, of which only 65 were pat-
ented. Unlike the other cases involving refusals to license
patents, this case concerns a blanket refusal that included
protected and unprotected products. Cf. Westinghouse, 648
F.2d at 647 (refusal to license patents); SCM Corp., 645
F.2d at 1197 (same); Miller Instituform, 830 F.2d at 607
(claim based on termination of license agreement). From
this evidence, it is more probable than not that the jury
would have found Kodak’s presumptively valid business
justification rebutted on the grounds of pretext.12

Kodak argues that the existence of some patented
and copyrighted products undermines ISOs “all parts”
theory. To the contrary, as discussed above, the “all parts”
market reflects the “commercial realities” of the mar-
ketplace and the lack of identifiable Separate markets for
individual parts. The fact that Kodak did not differentiate
between patented and nonpatented parts lends further
support to the existence of these commercial realities. The
jury accepted the “all parts” theory and found a scheme
to monopolize the service market through Kodak’s con-
duct. We hold that the district court’s failure to instruct
on Kodak’s intellectual Property rights was harmless.

12 In Jury Instruction No. 34, the jury was instructed that, if
they “find that any Kodak business reason” is a legitimate
business reason, in that it “furthers competition on the merits,
reduces prices, enhances the quality or attractiveness of a
product, increases efficiency by reducing costs or otherwise
benefits consumers,” they “should then consider whether each
such reason is pretextual — in other words, not a genuine reason
for Kodak’s conduct.”

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53A

IV

Kodak asserts that the district court erred in failing
to excuse Juror John Bushong on the grounds of bias. We
recognize the district court’s broad discretion on matters
concerning juror bias and review such challenges for an
abuse of discretion. Hard v. Burlington Northern R.R. Co.,
870 F.2d 1454, 1460 (9th Cir. 1989).

Kodak’s complaint revolves around Bushong’s prior
relationship with Kodak. At voir dire, Bushong disclosed
that he had dealt with Kodak previously in conjunction
with a photo laboratory he owned from 1979 to 1987.
Kodak’s counsel questioned Bushong as to how this prior
experience might influence his objectivity. Bushong
responded that he could put aside his personal opinions
and base a verdict on the evidence in an impartial and
fair manner. Neither party moved to strike Bushong from
the jury panel and he was subsequently seated on the

jury.

On the second day of trial Bushong sent a note to the
judge expressing concern over his ability to remain
impartial given his prior dealings with Kodak. Bushong
wrote that he was “having difficulty not remembering
[his] sometimes adversarial relationship with Kodak.”
The note continued: “I don’t know if this will effect [sic]
me in my decision on the case. But could you please
advise me how you feel about this.” The judge had Bush-
ong brought into open court, alone, for questioning by
the court and counsel. Further inquiry revealed Bush-
ong’s feelings of resentment toward Kodak stemming
trom Kodak’s handling of his prior account. Bushong
indicated that he was struggling to remain impartial.

54A

Kodak then moved to strike Bushong for cause. The court
decided to allow Bushong to remain on the jury subject to
questioning two days later. The judge indicated that if
Bushong harbored any conflict at the second hearing,
Bushong would be removed.

At the second hearing, Bushong assured the court of
his impartiality and confirmed his ability to judge the
case fairly. He stated:

I can tell you that I’ve always prided myself in
being a just and fair person and being observant
of the facts. And that I think that in this case |
can judge by the facts as presented and will give
the facts a chance to speak for themselves.

Bushong also indicated that his negative memories of
Kodak were “not coming back stronger. They are actually
subsiding.” Consequently, the judge denied Kodak's
motion to dismiss Bushong for cause.

Kodak can only succeed on a challenge for cause by
showing that Bushong was actually biased. Ward v. United
States, 694 F2d 654, 665 (11th Cir. 1983). Actual bias
involves an inability to act impartially or a refusal to
weigh the evidence Properly. Id. A juror’s initial impres-
sions or initial bias may be irrelevant, at the trial judge’s
discretion, when that juror commits to lay aside those
feelings and reach a verdict based on the evidence pre-
sented and the court’s instructions. See United States v,
Claiborne, 765 F.2d 784, 800 (9th Cir. 1985), abrogated on
other grounds, Ross v, Oklahoma, 487 U.S. 81 (1988). The
trial judge, who observes the demeanor and credibility of
a juror, is best suited to determine a juror’s impartiality.
See Thompson v. Keohane, 116 S. Ct. 457, 464-65 (1995).

i ne an

pee re

55A

The district judge determined that Juror Bushong
was fit to serve on the jury. We see no reason to upset that
determination or to disregard Mr. Bushong’s oath to
judge the evidence fairly and obey the court's instruc-
tions. See United States v. Quintero-Barraza, 78 F.3d 1344,
1350 (9th Cir. 1995) (court “must pay due respect for the
oath taken by [a juror] given the absence of any stated
intention to disregard it.”), cert. denied, 117 S. Ct. 135
(1996).

Kodak argues that Bushong’s initial bias takes on
greater weight in light of the prolonged and contentious
jury deliberations. Kodak cites the jurors’ notes indicating
“serious conflict,” the district court’s Allen charge and
dismissal of a juror, as well as the need for supplemental
instructions. Whether these irregularities were the conse-
quence of the quantity and complexity of the evidence or
otherwise, we need not decide; these factors are not rele-
vant to our review of the district court’s denial of
Kodak’s motion to exclude Juror Bushong. The district
judge did not abuse his discretion in denying Kodak’s
motion, and the failure to dismiss Bushong did not
deprive Kodak of a fair trial.

V

Kodak next attacks both the jury’s award of service
damages and used equipment damages. We review a
jury’s verdict for substantial evidence. Davis, 927 F.2d at
1486. In the context of antitrust violations that standard is
relaxed once liability is shown because market uncertain-
ties often preclude a precise showing of “where” the
plaintiff would have been absent the proven antitrust

56A

violation. See Hasbrouck v. Texaco, Inc., 842 F.2d 1034, 1044
(9th Cir. 1987) (citation omitted), aff'd, 496 U.S. 543,
572-73 (1990). We allow juries to rely on probable and
inferential proof, and to approximate damages. See J.
Truett Payne Co. v. Chrysler Motors Corp., 451 USS. 557,
565-66 (1981); Dolphin Tours, Inc. v. Pacifico Creative Ser-
vice, 773 F.2d 1506, 1511 (9th Cir. 1985).

The ISOs employed a “yardstick” methodology in
calculating damages. That is, the ISOs calculated dam-
ages by comparing their business to a comparable busi-
ness not affected by the anticompetitive conduct at issue.
Id. (“In economic terms, the amount of damages is the
difference between what the plaintiff could have made in
a hypothetical free economic market and what the plain-
tiff actually made in spite of the anticompetitive activ-
ities.”). Whether that “unaffected” business properly
compares to the relevant market presents a question of
fact for the jury. Syufy Enterprises v. American Multicinema,
Inc., 793 F.2d 990, 1003 (9th Cir. 1986).

Volume 2 of 2

FOR PUBLICATION

UNITED STATES COURT OF APPEALS
FOR THE NINTH CIRCUIT

IMAGE TECHNICAL Services, INc.;
J-E-S-P Company, INc.; SHIELDs
Business Macuines, INc.; MIcRo-

Nos. 96-152
GrapPHic Services, INc.; OMNI Os. 96-15293

96-
Micro-Grapuic Services, INc.; “anew
ATLANTA GENERAL MICROFILM Co., D.C. No.
Inc.; Datek Lrp; B.C.S. CV-87-01686-AWT
TECHNICAL Services, INc.; CPO OPINION

Lrp. Inc.; ADVANCED SysTEMS
Service, INc.; AMTECH EQUIPMENT
MAINTENANCE, INC.,

Plaintiffs-Appellees,
V.

EASTMAN Kopak Co.,
Defendant-Appellant.

eee ee ee ee ee ee ee ee le ae

Appeal from the United States District Court
for the Northern District of California
A. Wallace Tashima, District Judge, Presiding

Argued and Submitted
September 19, 1996 - San Francisco, California

Filed August 26, 1997

Before: Robert R. Beezer and David R. Thompson, Circuit
Judges, Helen W. Gillmor, District Judge.**

Opinion by Judge Beezer; Partial Concurrence
and Partial Dissent by Judge Gillmor

_

** The Honorable Helen W. Gillmor, United States District
Judge for the District of Hawaii, sitting by designation.

58A

A. Service Damages

The ISOs’ damage expert employed two basic yard-
Sticks in determining damages: “1) plaintiffs’ own non-
Kodak revenues, and 2) the composite growth of other
plaintiff ISOs’ non-Kodak revenue.” The ISOs’ expert,
Thomas Neches, found that ten of the eleven plaintiffs
had sufficient non-Kodak revenues to justify using the
first yardstick. Seven ISOs had insufficient non-Kodak
revenues, so Neches calculated damages by comparing
ISO’s growth to the averaged annual composite growth of
the other ISOs’ non-Kodak revenues, the second yard-
Stick. Neches used other methods in determining dam-
ages for plaintiffs MSI, CPO and ITS. Neches based MSI’s
lost profits on the statements of MSI's president to the
effect that MSI would have earned 50% more “but for”
the Kodak parts policy. For CPO and ITS copier service,
Neches derived his damage estimates using an averaged
growth rate of the ISOs servicing micrographic equip-
ment. Kodak now challenges both the MSI and CPO
estimates.

Kodak, citing Gray v. Shell Oil Co., 469 F.2d 742 (9th
Cir. 1972), argues that the testimony of MSI's president
Provides insufficient support for the MSI yardstick. In
Gray, we noted:

[plaintiff's] opinion, based on his hindsight, that
he would have been able to make a greater
margin of profit . . . is pure guess work and
without foundation in this record.

Id. at 748. The record Supports MSI’s damage estimates.
The record shows that MSI's lost profits were caused by
its inability to obtain sufficient parts to compete for

59A

Kodak’s large contracts. Further, MSI’s president
explained how he and his employees arrived at the 50%
estimate, amounting to an extra $20,000 in service sales
per year in each of MSI’s twenty metropolitan areas.

Kodak argues that Neches used MSI's 50% figure
“without further inquiry.” To the contrary, Neches testi-
fied that he conducted additional analysis to verify that
the 50% figure was a “reasonable projection;” he con-
cluded “it was.” Neches also prepared a market share
study to verify that a sufficient number of machines were
available to support MSI’s claimed market share increase.
This evidence sufficiently supports Neches’ damage esti-
mates.

As to CPO and ITS, Kodak challenges the benchmark
used for their damage claims: the average growth rate of
the micrographic services of the other ISOs. Neches used
this method because ITS had no copier service other than
Kodak and although CPO serviced Xerox machines,
Xerox adopted a parts policy similar to that of Kodak.
Neches used the ISOs as his comparable market, and
Kodak fails to identify any record evidence demonstrat-
ing that the markets used were not comparable. If there
were “no meaningful economic similarity” between the
ISOs and the firms used for comparison, we would have
cause to overturn the damages. See William Inglis & Sons
v. Continental Baking, 942 F.2d 1332, 1341 (9th Cir. 1991),
vacated in part on other grounds, 981 F.2d 1023 (9th Cir.
1992). There is such a similarity here. We hold that sub-
stantial evidence supports the jury’s finding.

Kodak next focuses on the incongruity between the
damages awarded to the larger ISOs (MSI and CPO) and

60A

the smaller ISOs. Kodak highlights the distinction
between the two groups: the larger ISOs had access to
parts and profited, while the smzller ISOs often gave up
the search for parts. That the larger [SOs earned profits,
however, does not preclude them from recovering dam-
ages to compensate any losses stemming from Kodak’s
anticompetitive behavior. Juries may award damages to
profitable businesses for lost sales as the result of anti-
competitive behavior. See Great Western Directories, Inc. v.
Southwestern Bell Telephone Co., 63 F.3d 1378, 1387-88 (5th
Cir. 1995), superseded in part on other grounds, 74 F.3d 613,
cert. dismissed, 117 S. Ct. 26 (1996); see also Pierce v. Ramsey
Winch Co., 753 F.2d 416, 436-37 (5th Cir. 1985) (plaintiff
can establish antitrust injury by showing that it would
have earned an even higher profit but for antitrust
injury). MSI and CPO, though profitable, showed that
Kodak’s parts policy handicapped their growth.

Kodak also claims that it was not responsible for the
losses of ASI, which went out of business, as those losses
resulted from ASI’s inability to adapt to Kodak’s conduct.
ASI’s president admitted that he simply stopped trying to
obtain parts and let his contracts expire after Kodak
instituted its parts policy. The fact that other ISOs took
ASI’s customers and profited shows that ASI’s exit was
caused by factors other than Kodak’s conduct. See Data-
gate, Inc. v. Hewlett-Packard Co., 941 F.2d 864, 868 (9th Cir.
1991) (no antitrust injury where exiting ISO lost its cus-
tomers to an entering ISO). Accordingly, substantial evi-
dence does not support ASI’s damage award, and we
reverse as to those damages.

Kodak next argues that the ISOs’ damage study
failed to properly consider later changes in the ISOs’

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61A

claims. First, Kodak cites testimony by principals of var-
ious ISOs establishing the availability of parts for
pre-1986 micrographics equipment. Yet, Kodak argues,
Neches testified that he built the damage study on the
assumption that the micrographics plaintiffs “were claim-
ing damages on both pre-1986 and post-1986 equipment.”
Nonetheless the damages estimates remain valid,
because, as Neches explained, the pre and post-1986 dis-
tinction made no difference in his projections:

The way that my study was done, I don’t
look at specific equipment, specific parts, speci-
fic customers. I look at the overall trend of the
sales.

If [plaintiffs] were selling pre-’86 equipment
or able to service some post-’86 equipment, that
would show up in their actual sales and would
act as a reduction to damages.

Neches calculated lost revenues by subtracting Kodak
revenues from non-Kodak revenues (the yardstick) and
multiplying by marginal profit rates.13 This method
accounted for revenues actually earned from pre-1986
Kodak equipment, but the damage awards did not
include lost profits from service of pre-1986 equipment
for these ISOs.

Kodak argues that the damage study failed to
account for the fact that the ISOs did not compete with
Kodak for the point-of-sale contracts entered into
between equipment sellers and purchasers. Kodak does

‘3 Kodak does not point to evidence showing that MSI's
president based his 50% earnings growth estimate on pre-1986
equipment.

62A

not point to evidence in the record, however, establishing
that the ISOs’ non-Kodak revenue derived from such
contracts. Absent this evidence, Kodak does not demon-
strate that the comparative use of non-Kodak revenue as
a yardstick is inaccurate.'4

Kodak also argues that the ISOs’ failure to alter the
damage study after the withdrawal of the ISOs’ tying and
conspiracy claims invalidates the study. In the conspiracy
and tying claims the ISOs alleged a different legal theory
for the same harm that the jury found at trial: exclusion-
ary conduct leading to the monopolization of the service
market. The jury found that Kodak’s conduct deprived
the ISOs of service contracts they would otherwise have
obtained. That Kodak accomplished this through its parts
policy and restrictions on original-equipment manufac-
turers and not through overt tying or conspiracy does not
affect the total damages. Section 4 of the Clayton Act
provides for damages upon a showing of antitrust injury.
15 U.S.C. § 15; Datagate, 941 F.2d at 868 (citations omit-
ted).

Kodak argues that the ISOs’ damages do not comport
with the impact of a hypothetical open sale policy on
parts. Neches agreed that if Kodak increases its parts
prices, the ISOs’ service profits would decrease in the
“but for” world without Kodak parts policy. These
changes could decrease the ISOs’ profit margins. For most--

'* Although Neches’ calculation of the equipment available
to service in different markets might have been skewed by
failing to take equipment under point-of-sale contracts into
account, certain exhibits show that these contracts were taken
into account in his market calculation.

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63A

ISOs, however, the jury was asked to compare revenues
from service on equipment brands not restricted by a
parts policy.'® These competitive markets would reflect
new entry, parts price increases and optimal service
prices.

We uphold these damages and all service damages
with the exception of those damages awarded to ASI.

B. Used Equipment Damages

Kodak challenges the jury’s damage award, to six
ISOs, for reduced sales of refurbished Kodak equipment.
The district court previously dismissed the ISOs’ used
equipment monopoly claims “on the merits.” The court
nonetheless gave Jury Instruction No. 52, submitted by
Kodak, which allowed the jury to award damages for lost
equipment sales “caused by some of the consequences
flowing from the monopolization of the service market.”

Kodak now argues that the used equipment damage
award was improper because Neches did not distinguish
between equipment sales lost due to Kodak’s control over
the parts market and equipment sales lost due to Kodak’s
service monopoly. In denying Kodak’s motion for judg-
ment as a matter of law, the district court relied on Litton
Systems, Inc. v. AT & T Co., 700 F.2d 785 (2d Cir. 1983), and
concluded that the jury “had an evidentiary basis for
finding that . . . ISOs would not only be able to get parts
to service used equipment, but also to refurbish used

'S MSI's president factored in a 20% “attrition rate” in order
to account for new competition. MSI’s projected growth rate for
the relevant period was less than the other ISOs.

64A

equipment.” We review Kodak’s mo‘ion for judgment as
a matter of law de novo. Bank of the West v. Valley Nat’!
Bank of Arizona, 41 F.3d 471, 477 (9th Cir. 1994),

In Litton, the Second Circuit upheld a damage award
despite the fact that the plaintiff's damages study failed
to differentiate between lawful and unlawful practices.
700 F.2d at 825. The Second Circuit indicated that, con-
trary to the defendant's argument, the study did not
assume the absence of certain practices not proven at
trial. Id. Litton did not address the issue presented here:
the disaggregation of damages attributable to different
acts and suffered in different markets.

The ISOs must segregate damages attributable to
lawful competition from damages attributable to Kodak's
monopolizing conduct. Vernon v. Southern Cal. Edison Co.,
955 F.2d 1361, 1372 (9th Cir. 1992) (citing MCI Communica-
tions Corp. v. AT & T, 708 F.2d 1081, 1161 (7th Cir. 1983)).
A failure to do so contravenes the command of the Clay-
ton Act. Although the district court instructed the jury to
award only those damages arising from Kodak’s monopo-
lization of the service market, the ISOs point to no basis
in the record for quantifying lost sales of used equipment
caused by Kodak’s service monopoly. The ISOs’ evidence
consists only of complaints by individual ISO owners that
they could not sell used equipment because they could
not find anyone to service that equipment besides Kodak,
who effectively refused. Kodak’s used equipment service
policy could not properly be presented to the jury as an
anticompetitive practice given the district court dis-
missed the ISOs’ used equipment monopolization claim.

65A

The ISOs counter that they explained the causation
issue to the jury, which did not award all the damages
requested. Nonetheless, any damages awarded were
speculative. Maintaining that all damages were caused by
Kodak’s anticompetitive conduct, the ISOs argue that
disaggregation is required only where some damage has
been caused by lawful activity. This argument renders the
distinction between conduct not adjudicated unlawful
and “purely lawful competitive action” illusory.!© In the
context of a § 2 monopolization claim, conduct is unlaw-
ful because of its anticompetitive effects on the relevant
market. Yet conduct found anticompetitive in one market
may not be anticompetitive in another market.

When a § 2 monopolization claim has been dismissed
or adjudicated against a plaintiff, damages attributable to
that claim must be disaggregated. See id. at 1371-72 (citing
MCI, 708 F.2d at 1161-63). In MCI Communications Corp. v.
AT & T, for example, the damage study employed
assumed twenty-two unlawful acts, yet the jury found
liability on a substantially lower number of violations.
708 F.2d at 1163. The Seventh Circuit reversed and
remanded for a new trial on damages, holding:

[MCI’s damage] study does not contain any
information indicating how to adjust MCI’s pro-
jected revenues and profits to reflect a possible
finding that [some items] were lawfully priced.

Id. Faced with the same difficulty, we also remand for a
new trial on used equipment damages.

‘© The ISOs’ argument that they were entitled to recover
damages under a more general “proximate cause” instruction
also founders on this untenable distinction.

VI

Last, Kodak challenges the district court’s ten year
permanent injunction requiring Kodak to sell all parts to
all ISOs at reasonable prices.'7 We review the district
court’s grant of permanent injunctive relief for an abuse
of discretion or application of erroneous legal principles.
Dexter v. Kirshner, 984 F.2d 979, 982 (9th Cir. 1992). Appel-
late courts often defer to trial courts on issues involving
the “framing” of injunctions. Appellate courts will mod-
ify injunctions, however, when such action is “necessary
to assure that the relief will be effective.” United States v.
Glaxo Group Ltd., 410 U.S. 52, 64 (1973) (internal quotation
and citation omitted).

Kodak attacks the injunction on the grounds that
requiring Kodak to inventory parts for the ISOs promotes
free-riding by the ISOs. In Kodak, the Supreme Court
noted that for Kodak to have an objection based upon
free-riding, “the [ISOs] would have to be relying on
Kodak’s investment in the service market. . -. ” 504 U.S.
485 n.33; see, e.g., Abcor Corp. v. AM Int'l, Inc., 916 F.2d
924, 929 (4th Cir. 1990) (“If [the plaintiff] wants to ensure
emergency access to a supply of parts, it may do so by
maintaining its own stockpile rather than ‘free riding’ on
the inventory costs incurred by [the defendant].”).
Kodak’s costs for maintaining an inventory of original-

‘7 Counsel informed this court, by letter dated February 24,
1997, of an amendment to the district court’s injunction. We
recommend that the district court review that amendment in
light of the modifying language set forth below.

_

67A

equipment manufacturer produced parts constitute a por-
tion of its investment in the service market and thus the
ISOs are free-riding.

Further, the injunction requires Kodak to sell all parts
for Kodak equipment, whether or not Kodak manufac-
tures those parts, and forbids Kodak from interfering
with sales to ISOs by original-equipment manufac-
turers.1° Through these two provisions, the injunction
allows the ISOs to choose between purchasing from
Kodak, which must warehouse parts, or from individual
suppliers. Because the ISOs have an alternative source for
these parts, the “no interference with [original-equipment
manufacturers]” requirement is unnecessary and anti-
competitive. It promotes free-riding by requiring Kodak
to pay for keeping a massive inventory of parts for the
ISOs. This “all parts” requirement creates barriers for
non-Kodak original-equipment manufacturers by requir-
ing them to price replacement parts at levels necessary to
attract ISOs away from Kodak’s parts counter. It also
unnecessarily entrenches Kodak as the only parts sup-
plier to ISOs. Consequently, we direct the injunction to
require Kodak to sell only Kodak-manufactured parts. In
order to avoid confusion over combinations of parts
made from some elements manufactured by Kodak and
some by original-equipment manufacturers, we require

'8 The injunction limits this requirement where “the ISOs or
vendors are . . . causing the breach of any obligation of
themselves or a third party not to disclose proprietary Kodak
data... provided that the sale of a part... shall not be deemed
to be a disclosure of Kodak proprietary data.” The net effect is to
require the sale of parts.

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that “Kodak parts” include any “subassemblies, [etc.]” as
specified in the injunction.

Next, Kodak contends that the injunction imposes
utility-like regulation of prices and deprives Kodak of its
right to earn monopoly profits on its patented and copy-
righted products. This requirement involves the court in a
matter generally considered beyond our function,
namely, direct price administration. See Concord v. Boston
Edison Co., 915 F.2d 17, 25 (1st Cir. 1990) (citations omit-
ted). The district court observed that Kodak “erroneously
assumes that it is still entitled to charge monopolistic
prices.” In fact, Kodak is entitled to monopoly prices on
its patented and copyrighted parts, as the ISOs admit.
The cases cited by the district court involve forced sales
at reasonable prices where the defendant has restrained
trade in the market for patented goods. See, e.g., Glaxo
Group, 410 U.S. at 62 (defendant required to sell bulk
chemical controlled by illegal patent pooling). Kodak
used its monopoly on parts, including patented and copy-
righted products, to monopolize the service market. If
future harm may be prevented without eroding the value
of Kodak’s intellectual property rights, less restrictive
means need be pursued. Protecting Kodak’s intellectual
property rights takes on special significance where the
injunction requires reasonable prices for the sale or
licensing of parts for all new Kodak equipment intro-
duced during the injunction’s ten year period. This
requirement substantially lowers Kodak’s incentive to
create new products.

Dropping the reasonableness element and requiring
nondiscriminatory pricing will both end Kodak’s service
monopoly and protect Kodak’s intellectual property

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rights. Kodak should be permitted to charge all of its
customers, including end users (both self-servicers and
those under service contracts with Kodak),!9 service com-
panies contracting with Kodak and ISOs, any non-
discriminatory price that the market will bear.2° We direct
the district court to modify the injunction by deleting the
requirement that prices “in any event, be reasonable.”

Kodak’s remaining challenges to the injunction are
without merit. Injunctive relief covering nonparty ISOs is
proper under these circumstances. See Hawaii v. Standard
Oil Co., 405 U.S. 251, 261 (1971) (“While .. . any individ-
ual threatened with injury by an antitrust violation may-

. . sue for injunctive relief . . . one injunction is as
effective as 100.”); Bresgal v. Brock, 843 F.2d 1163, 1170-72
(9th Cir. 1987) (relief in favor of nonparties appropriate
where same defendant enjoined and where broad scope is
necessary to give prevailing parties relief). Relief in favor
of all ISOs prevents entrenching the ISOs as service or
parts oligopolists. Likewise, the district court had ample
authority for ordering forced sale or licensing of patented
or copyrighted products. See Glaxo Group, 410 U.S. at 62.

We direct the following modifications to the injunc-
tion:

'? Forcing nondiscriminatory pricing will force Kodak to
restructure its pricing policies, but this result is less onerous
than direct price regulation.

20 The district court observed that the prices Kodak charges
to companies like Danka and Canon, which have entered into
servicing contracts with Kodak, provide a basis for assessing the
reasonableness of Kodak prices. When the ISOs expand their
markets, however, the demand for Kodak parts will increase,
and Kodak should not be limited to its current prices.

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1. DEFINITION OF TERMS

As used in this permanent injunction, the
following terms shall have the following mean-
ings:

(a) “Kodak” shall mean the defendant
Eastman Kodak Company, its officers, agents,
servants, employees, attorneys and all persons
in active concert or participation with any of
them who receive notice of this injunction[, and
Kodak’s successors and assigns].

(b) “Kodak equipment” shall refer to all
past, present and future micrographic equip-
ment (whether film or digitized media based)
made by or for defendant and to all Kodak high
volume photocopiers made by or for defendant
Kodak including, without limitation, all such
equipment serviced by Kodak personnel in the
field.

(c) “ISOs” shall refer to any person, firm,
corporation or other entity engaged, in whole or
in part, in providing equipment on site or field
repair or maintenance service to end user cus-
tomers possessing Kodak micrographic equip-
ment or Kodak high volume photocopiers in the
United States.

(d) “Parts” udes the following:
(i) parts for Kodak equipment;

(ii) parts identified or described in
Kodak’s Parts Lists;

(iii) all parts or supply items that are
field replaceable by Kodak technicians (includ-
ing, without limitation, subassemblies — to the
extent that subassemblies are available to Kodak

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technicians - circuit board level parts, IC chips,
image loops, pm packs, filters and cleaning
kits);

(iv) service manuals (including those
incorporated in hard copy, microfiche or other
medium), parts, lists, price lists; and

(v) all tools or devices essential to ser-
vicing Kodak equipment including, but not lim-
ited to, service modules, meters and
electrometers, but excluding tools and devices
which are generally available from normal com-
mercial sources and which are not distributed
by Kodak to its technicians.

(e) “Kodak parts” include any part assem-
bled, prepared or manufactured by Kodak.
Kodak parts shall not include parts manufac-
tured by original-equipment manufacturers for
Kodak.

2. SALE OR PARTS FOR HIGH VOLUME
COPIERS AND MICROGRAPHIC EQUIP-
MENT

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Source: Frix Law Library, https://www.frixlaw.com/law-library/documents/brief%3Amicro_IA40386013_2183%3A1. Public record. Not legal advice.
