# Reply Brief — Agency Holding Corp. v. Malley-Duff & Associates, Inc.

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URL: https://www.frixlaw.com/law-library/documents/brief%3Amicro_IA40385017_2187%3A4

## Record

- **Collection:** Supreme Court brief
- **Document type:** Reply Brief
- **Published:** January 1, 1984
- **Citation:** 469 U.S. 1072

## Text

Ottice-Supreme Court, US, |

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FILED
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No. 84-340 CLERK
IN THE

Supreme Court of the United States

October Term, 1984

CROWN LIFE INSURANCE COMPANY, et al.,

Petitioners,
v.
MALLEY-DUFF & ASSOCIATES, INC.,
Respondent.

On Petition for a Writ of Certiorari
to the United States Court of Appeals
for the Third Circuit

PETITIONERS’ REPLY BRIEF

ALEXANDER BLACK
(Counsel of Record)
ROBERT L. FRANTZ
BUCHANAN INGERSOLL
Professional Corporation
57th Floor, 600 Grant Street
Pittsburgh, PA 15219
(412) 562-8800

Counsel for Petitioners Crown
Life Insurance Company and
Clarke Burton Lloyd

November 1984

HERBICK & HELD PRINTING COMPANY, PITTSBURGH, PA. 15233

Table of Contents.

TABLE OF CONTENTS

ee ee eee aneoctee’

Petitioners’ Reply Brief
There Is No Factual Foundation For Respon-
dent’s Claim That It Was Put Out Of Business
By The Termination Of Its General Agency
EES oe cpu Ded os bk cahoots oo ode ee 990°

See ARC: ae a ara ee

TABLE OF AUTHORITIES
CASES

Copperweld Corp. v. Independent Tube Corp., 104
NE EE I Fe eee

DeFillippo v. Ford Motor Co., 516 F.2d 1313 (3d
Cir.), cert. denied, 423 U.S. 912 (1975) .........

Hood v. Tenneco Texas Life Insurance Co., 739 F.2d
EE EE ne

Klor’s Inc. v. Broadway-Hale Stores, Inc., 359 U.S.
ee eee a epee ade 5s

Larry V. Muko, Inc. v. Southwest Pennsylvania
Building and Construction Trades Council, 670
aa (3d Cir.), cert. denied, 459 U.S. 916

Marrese v. American Academy of Orthopedic Sur-
geons, 726 F.2d 1150 (7th Cir.), cert. granted, 104
ee eee by heb sc ve eee ces eenes

Poller v. Columbia Broadcasting System, Inc., 368
Ee ree

Spray-Rite Service Corp. v. Monsanto Co., 684 F.2d
1226 (7th Cir. 1982), aff'd, 104 S. Ct. 1464 (1984)

United States v. General Motors Corp., 384 U.S. 127
et a Re Sin at nk a seh we 0 0.0%

————EeEE ee

PETITIONERS’ REPLY BRIEF

There Is No Factual Foundation For Respondent’s Claim
That It Was Put Out Of Business By The Termination Of
Its General Agency Contract.

In its effort to get away from the great weight of
authority to the effect that there must be a price motiva-
tion for an alleged group boycott to be given per se
treatment, the Respondent argues for the first time that
no price aspect is required if the purpose is to put the
target out of business. That argument is not open to the
Respondent in this case because there is no evidence to
show that Malley-Duff was put out of business as a result
of the alleged group boycott. The fact is that the only
effect the termination of Malley-Duff’s general agency
contract had on its business was that it could no longer
sell Crown products through brokers. It was still entirely
free to sell Crown products directly to consumers. The
fact that it did not do so was purely the choice of Malley
and Duff, its principals. It was also perfectly free to
become general agent for any of the hundreds of life
insurance companies doing business in Pennsylvania and
in fact Mr. Duff did just that, but under a different corpo-
rate name. Malley and Duff quite plainly let their corpo-
ration die in order to enable them to claim that their
corporation had been put out of business and thus to
increase their claimed damages.

The fact that Malley-Duff was still free to sell Crown
insurance policies directly to policyholders makes such
cases as United States v. General Motors Corp., 384 U.S.
127, 145-46 (1966), and Klor’s Inc. v. Broadway-Hale
Stores, Inc., 359 U.S. 207, 211 (1959) inapposite, as is also
the boycott aspect of the Monsanto case in the Seventh
Circuit: Spray-Rite Service Corp. v. Monsanto Co., 684
F.2d 1226 (1982), aff'd, 104 S. Ct. 1464 (1984). Respon-

2 Petitioner’s Reply Brief.

dent’s reliance on Larry V. Muko, Inc. v. Southwest
Pennsylvania Building and Construction Trades Coun-
cil, 670 F.2d 421, 430 (3d Cir.), cert. denied, 459 U.S. 916
(1982) is misplaced for the same reason.

The only case relied on by the Respondent, which it
claims did not involve the price aspect, is Poller v. Co-
lumbia Broadcasting System, Inc., 368 U.S. 464 (1962),
and there by a five to four vote this Court reversed the
granting of a summary judgment, the majority indicating
that, particularly in antitrust cases, summary judgment
should be granted very sparingly. In the case at bar, the
defendant’s motion for summary judgment was refused
and it was not until the plaintiff had had full opportunity
to prove its case that a directed verdict on the antitrust
counts was granted to the Petitioners, at trial after the
Respondent had rested its case. More than that, Poller is
not a boycott case—no boycott was claimed, and neither
the majority opinion nor the dissent mentions boycott.
Of course, in the case at bar a boycott is claimed to
escape the McCarran-Ferguson exemption.

The case of DeFillippo v. Ford Motor Co., 516 F.2d
1313 (3d Cir.), cert. denied, 423 U.S. 912 (1975), cannot be
authority for the Respondent, because it was found that
no boycott existed. Respondent misstates the holding in
Marrese v. American Academy of Orthopedic Surgeons,
726 F.2d 1150 (7th Cir.), cert. granted, 104 S. Ct. 3553
(1984), as the following from the opinion (p. 1155)
demonstrates:

...“‘boycotts are illegal per se only if used to enforce
agreements that are themselves illegal per se—for
example price-fixing agreements”...

Petitioner’s Reply Brief. 3

The complaint in the present case charges either
a conspiracy to fix prices or limit output, a per se
offense under federal as under Illinois law, or, more
likely, a non-price conspiracy to exclude rivals from
a professional association, which under our
precedents must be tested under the Rule of Reason
—and the state law is again the same.

Two other points the Respondent seeks to make de-
serve brief mention. While it is true that this Court’s
decision in Copperweld Corp. v. Independent Tube Corp.,
104 S. Ct. 2731 (1984) was not urged upon the Court of
Appeals for the Third Circuit, that is because the deci-
sion had not been handed down until after the briefs
were in and the case was argued. However, the argument
was made that the requisite multiplicity of parties was
not present.

The statement on page 6 of Respondent’s brief that
“Crown Life was not attempting to improve its competi-
tive posture,” is untrue. That is demonstrated by the
Respondent’s own exhibit, relevant portions of which are
set forth in Appendix H1-3, which makes plain the rea-
son for the Respondent’s termination as Crown’s general
agent in Western Pennsylvania. Although Crown’s per-
centage of the United States market in individual sales in
1977 reached a level of .53%, Malley-Duif’s percentage of
the Western Pennsylvania market was only 11%. Even
with the addition of the personal production of the
Ehrman Agency, the total percentage of market sales
came to less than .2%. Thus the Respondent’s own ex-
hibit proved the justification for Crown’s termination of
the Respondent; that is, that it had failed to make an
adequate penetration of the Pittsburgh market.

A decision by the United States Court of Appeals for
the Fifth Circuit, that had not been reported when the

4 Conclusion.

Petition for Writ of Certiorari was served, deserves men-
tion. It is the case of Hood v. Tenneco Texas Life Insur-
ance Co., 739 F.2d 1012 (5th Cir. 1984), where summary
judgment was granted to the insurance company in the
District Court and the Court of Appeals for the Fifth
Circuit affirmed, relying on this Court’s opinion in
Copperweld.

CONCLUSION

For the foregoing reasons, as well as the reasons
advanced in the Petition For a Writ of Certiorari,
Petitioners Crown Life Insurance Company and Clarke
Burton Lloyd respectfully ask that the Petition For a
Writ of Certiorari be granted.

Respectfully submitted,

November 1984

ALEXANDER BLACK
(Counsel of Record)
ROBERT L. FRANTZ
BUCHANAN INGERSOLL
Professional Corporation
57th Floor, 600 Grant Street
Pittsburgh, PA 15219
(412) 562-8800

Counsel for Petitioners Crown
Life Insurance Company and
Clarke Burton Lloyd

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Source: Frix Law Library, https://www.frixlaw.com/law-library/documents/brief%3Amicro_IA40385017_2187%3A4. Public record. Not legal advice.
