# Appendix — Association of Oil Pipe Line Lines v. Farmers Union Central Exchange Exchange Exchange, Inc. (Nos. 84-184, 84-185)

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## Record

- **Collection:** Supreme Court brief
- **Document type:** Appendix
- **Published:** January 1, 1984

## Text

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In THE ‘

Supreme Court of the United States

OCTOBER TERM, 1984

ASSOCIATION OF OIL PIPE LINES,

Petitioner,

Vv.

FARMERS UNION CENTRAL EXCHANGE, INC., et al.,

FEDERAL ENERGY REGULATORY COMMISSION, and
UNITED STATES OF AMERICA,

Respondents.

WILLIAMS PIPE LINE COMPANY,

. Petitioner,

FARMERS UNION CENTRAL EXCHANGE, INC., et al.,

FEDERAL ENERGY REGULATORY COMMISSION, and
UNITED STATES OF AMERICA,

Respondents.

TEXAS EASTERN TRANSMISSION CORPORATION,

i. Petitioner,

FARMERS UNION CENTRAL EXCHANGE, INC., et al.,

FEDERAL ENERGY REGULATORY COMMISSION, and
UNITED STATES OF AMERICA,

Respondents.

APPENDIX TO
PETITION FOR A WRIT OF CERTIORARI TO THE
UNITED STATES COURT OF APPEALS
FOR THE DISTRICT OF COLUMBIA CIRCUIT

August 2, 1984
(Counsel Listed on Inside Cover)

CL
WILSON - Erzs Printine Co.. Inc. - 769-0096 - WASHINGTON. D.C. 20001

CHARLES E. GRAHAM
JOHN E. CCMPSON
KENNETH P. FOUNTAIN
JAMES R. KINZER
Harry L. REED

SIDLEY & AUSTIN
Of Counsel

SULLIVAN & WORCESTER

HALL, ESTILL, HARDWICK,
GABLE, COLLINGSWORTH &
NELSON

Of Counsel

VINSON & ELKINS
Of Counsel

R. EDEN MARTIN *
LAWRENCE A. MILLER
VINCENT F. PRADA
1722 Eye Street, N.W.
Washington, D.C. 20006
(202) 429-4000

PATRICK H. CORCORAN
1725 K Street, N.W.
Washington, D.C. 20006
Attorneys for Petitioner
Association of Oil Pipe Lines
RoBERT G. BLEAKNEY, JR.*
One Post Office Square
Boston, Massachusetts 02109
(617) 338-2903

Davip M. SCHWARTZ
ROBERT L. CALHOUN

1025 Connecticut Avenue, N.W.

Washington, D.C. 20036
(202) 775-8190

WILLIAM J. COLLINGSWORTH
JOHN S. ESTILL, JR.
Bank of Oklahoma Tower
One Williams Center
Tulsa, Oklahoma 74172
(918) 588-2655

Attorneys for Petitioner
Williams Pipe Line Company

JAMES W. MCCARTNEY
ALBERT S. TABOR, JR.
JOHN E. KENNEDY *
DAvip T. ANDRIL
First City Tower
Houston, Texas 77002
(713) 651-2550
Bo.Livak C. ANDREWS
JAMES C. RUTH
Texas Eastern Transmission
Corporation
P.O. Box 2521
Houston, Texas 77252
Attorneys for Petitioner
Texas Eastern Transmission
Corporation
* Counsel of Record

— ——-——— + - - Re

App.

App.

App.

TABLE OF CONTENTS

Court of Appeals opinion, March 9, 1984 _.....

Federal Energy Regulatory Commission De-
cision, November 30, 1982 ..............................

Court of Appeals Judgment, March 9, 1984...

Court of Appeals Order Denying Petitions
for Rehearing, May 4, 1984 .........00000000000000002..

Court of Appeals Order Denying Suggestions
for Rehearing En Banc, May 4, 1984 ..........

Statutory Provisions Involved ........................

Federal Energy Regulatory Commission In-
vitation to Submit Comments on Rulemaking
Principles for Oil Pipeline Rate Cases, April
pi ESSERE PRE SESE coe

Excerpts from Initial Brief of Williams Pipe
Line Company Before Federal Energy Regu-
latory Commission, May 1, 1980 ....................

Excerpts from Transcript of Proceedings
Before Federal Energy Regulatory Com-
REST E AC R ae eae f the ICC rate base formula have led experts
to call it “nothing less than bizarre; it is a mysterious collec-
tion of seemingly unrelated components that, through the
wonders of jurists’ algebra, miraculously distill into a single
sum.” Jd. at 296. These features have been the subject of
criticism throughout the most recent Williams proceeding, and
drew the attention of this court in Farmers Union I. FERC,
however, failed to provide any reasoned defense to these
criticisms, beyond its belief—misguided by its impermissible
interpretation of “just and reasonable” rates—that oil pipeline
rate regulation can tolerate such “anomalies and inconsist-
encies.” 21 FERC at 61,616. Thus FERC in its Williams
opinion also “entirely failed to consider an important aspect
of the problem” of rate bases. Motor Vehicle Mfrs. Ass’n,
108 S. Ct. at 2867.

A-73

Even in the absence of such infirmities in FERC’s
method of choice among rate base methods, our review
would still include scrutiny of the rate of return meth-
odology, to see whether the selected rate of return, applied
in combination with the selected rate base, leads to a
reasonable result. As FERC observed, the agency must
assure that “the combination of rate base and rate of
return provides a[n] .. . acceptable end result.” 21
FERC at 61,616. We now proceed to examine whether
FERC engaged in reasoned decisionmaking when it chose
its rates of return for use in oil pipelines ratemaking.

B. Rate of Return

FERC divided its rate of return into three components:
(1) debt service, (2) the suretyship premium, and (3)
the “ ‘real’ entrepreneurial rate of return on the equity
component of the valuation rate base.” 21 FERC at
61,644. The debt service element, which represents the
cost of interest and repayment of indebtedness, gives rise
to no objections from the parties, and need not detain us.

The suretyship premium similarly demands little com-
ment apart from our previous observations that it re-
quires much of the same kind of theorizing involved with
the use of hypothetical capital structures. See supra at
55-59. Farmers Union believes that FERC “erred when
it assumed that such a premium is an ‘add on’ to the cost
of capital without comparing pipeline and parent com-
pany risk.” Farmers Union Brief at 59 n.1. Our reading
of the Williams opinion, and FERC’s representations to
this court, however, convince us that FERC made no such
assumption, and, accordingly, pipelines must show that
the guarantees reduce perceived investor risk in order to
establish their entitlement to and extent of a suretyship
premium. See 21 FERC at 61,621, 61,644, 61,711 nn.
492, 493; FERC Brief at 72-73.

Only the “real entrepreneurial rate of return on the
equity component of the valuation rate base” remains.

A-74

FERC began its discussion of this component from the
premise that “[i]t seems obvious to us that allowed real
rates of return on oil pipeline equity investments should
be appreciably higher than those the Commission awards
to natural gas pipelines and to wholesalers of electric
energy.” 21 FERC at 61,645. Considering that “oil com-
panies [and the owners of the independent pipelines]
have lots of places to put their money, . . . and that the
social need in this field is for returns high enough to
induce the construction of new pipelines and to avert the
premature abandonment of old ones,” FERC enumerated
the following eight measures of the rate of return on

equity:
(i) Realized nominal rates of return on the book

value of shareholders’ equity in the oil in-
dustry generally over the past 5 years;

(ii) Realized nominal rates of return on the book
value of shareholders’ equity in the oil in-
dustry generally over the past year;

(iii) Realized nominal rates of return on share-
holders’ book equity in American industry
generally over the past 5 years;

(iv) Realized nominal rates of return on share-
holders’ book equity in American industry
generally during the most recent year;

(v) The particular parent or parents’ realized
nominal rate of return on total non-pipeline
book equity over the past 5 years;

(vi) The particular parent or parents’ realized
nominal rate of return on total non-pipeline
book equity in most most recent fiscal year;

(vii) Total returns (dividends plus capital gains)
on a diversified common stock portfolio over
the past 5 years. ..; and

(viii) Total returns (dividends plus capital gains)
on a diversified common stock portfolio over
the long run—25 years, 50 years, or more....

A-75

See 21 FERC at 61,645. FERC further held that “it
would normally be proper to choose the measure most
favorable to the particular carrier or carriers involved.”
Id.

Although most of these rates of return are expressed in
terms of return on the book equity of unregulated com-
panies, i.e., on the basis of original cost,“ FERC’s
methodology would nevertheless »pply them, after an
adjustment for “inflation,” to the equity component of
the ICC valuation rate base. Moreover, under FERC’s
methodology, the “equity component” is equal to the total
valuation rate base, less the face value of the outstanding
debt. See supra at 21. By this approach, the entire
amount of appreciation in the rate base is allocated to
the “equity component,” while none of it is allocated to
the debt component.

We frankly cannot locate the rhyme nor reason of this
rate of return methodology; nor is it based upon a con-
sideration of all relevant factors in oil pipeline rate-
making. To begin with, FERC offered no rational ex-
planation that linked its regulatory purposes with its
chosen rate of return indices. FERC made no attempt to
estimate the risks involved with oil pipeline operations,
and therefore could not reasonably estimate the rate of
return required to maintain a viable oil pipeline industry.
Moreover, in summary form, with a more elaborate dis-
cussion below, the “inflation adjustment” to the selected
rates of return does not reliably compensate for the
appreciation to the valuation rate base, and, therefore,
overcompensation for inflation is not reliably prevented.

® Book equity is the original paid-in capital contribution of
equity shareholders plus any retained earnings. It therefore
represents the net underlying value of the company’s assets
in original cost terms. See, e.g., B. Ferst & S. Ferst, Basic
Accounting for Lawyers § 2.06, at 73 (3d ed. 1975) ; J. Gentry,
Jr. & G. Johnson, Finney & Miller’s Principles of Accounting
372 (8th ed. 1980).

A-76

FERC’s willingness to permit the oil pipeline companies
to choose among a wide variety of rate of return indices
only makes these defects worse. FERC’s method of calcu-
lating the “equity component” of the rate base further
enlarges the allowable returns without good reason. As a
result, the total returns allowable under FERC’s meth-
odology have no discernible regulatory significance beyond
the fact that they are bound to be very large. FERC
does not even offer an explanation of why its ratemaking
formula sets “a cap of gross abuse,” let alone a just and
reasonable rate.

1. Risk and Allowable Rate of Return

As previously discussed, FERC made no effort to study
and estimate the risks associated with oil pipeline opera-
tions. Accordingly, FERC offered no reason to believe
that the risks associated with the unregulated enter-
prises from which it derived its rates of return were
equivalent to the risks of running an oil pipeline.” Be-

70 For instance, FERC would look to the rate of return of the
“particular parent or parents’ ” total non-pipeline operations.
Obviously, there are no assurances that the returns to, say,
Exxon’s non-pipeline operations—which include its office sys-
tems manufacturing, oil exploration, etc.—would reflect the
risks of an oil pipeline. Furthermore, because many pipelines
are owned jointly by a number of oil companies, it appears
that the pipeline could select the “particular parent” with the
most lucrative non-pipeline operations over the relevant period.
Neither is there any assurance that the profits of the “oil
industry generally,” or the “total returns (dividends plus
capital gains) on a diversified common stock portfolio” in a
sustained bull market would reflect a pipeline’s properly de-
served return. Also, although the rates of return on “Ameri-
can industry generally” would apparently represent the aver-
age risk enterprise, FERC did not establish that the risks of
oil pipelines fall above or below or around the average level
of risk in American industry generally. Finally, because the
FERC method permits pipelines to select for themselves the
applicable rate of return index, ll that is required to throw
the method entirely out of kilter with a reasonable rate
methodology is merely one excessively high index level.

A-77

cause the level of risk associated with an enterprise de-
termines the returns it requires to attract capital, see
supra at 59-63, FERC never established a reasonable con-
nection between its stated purpose to preserve the fi-
nancial integrity and economic viability of oil pipelines
and its selected rate of return indices.

FERC attempted to establish such a connection by
arguing:

If the returns do not exceed those being realized

somewhere or other in a roughly comparable segment

of the economy’s unregulated sector, it is hard to
see how they can be branded extortionate or abusive.

Our relative permissiveness makes the risk prob-
lem more manageable. Can even the riskiest of pipe-
lines argue that it is so hazardous that it is entitled
to more than anyone makes any place else?

21 FERC at 61,645-46 (emphasis in original). The first
sentence of this passage lacks any semblance of valid
reasoning from the record. FERC never even attempted
to establish that the relevant segments of the economy’s
unregulated sector were in fact “roughly comparable” to
the oil pipelines. If the enterprises were “roughly compar-
able,” the reference to them might be justified. FERC,
however, assumed, without explanation, the existence of
that factual predicate in order to justify its selected
rate of return indices. Unfortunately, this assumption
is not supported by any sound explanation based on the
record, and therefore this attempted justification rests
on nothing more than a blind, conclusionary assertion
of “rough comparability.”

The second paragraph in this passage makes use of a
non sequitur. In preceding paragraphs, FERC had per-
mitted the oil pipelines to choose a rate of return for
themselves from a buffet bedecked with those found in
a wide variety of lucrative unregulated enterprises. It
is therefore pure illogic to assume that the “risk prob-
lem” is the spectre that the oil pipelines might claim

A-78

entitlement to even greater rewards. As we have dis-
cussed above, the real “risk problem” with FERC’s
methodology—the problem FERC entirely failed to ad-
dress—lies in whether FERC’s selected indices grossly
overestimate the risks and needed returns prevailing in
the oil pipeline business.

2. The “Inflation Adjustment” and the “Double Count-
ing” Problem

The problem of “double counting” for the effects of
inflation, once in the rate base and again in the rate of
return, has plagued oil pipeline ratemaking for some
time. See, e.g., Farmers Union I, 584 F.2d at 419,
420-21; Williams Brothers Pipe Line Co., 355 1.C.C. at
487. The ICC rate base formula purports to account for
inflation in valuing a pipeline’s assets. See 21 FERC at
61,646; see also Farmers Union I, 584 F.2d at 421. If
the chosen rate of return also reflected the effects of in-
flation, then the resulting return might compensate for
inflation twice, and so would be excessive.

FERC attempted to eliminate the double counting
problem by subtracting an “inflation allowance” from
the nominal rate of return before applying it to the
“inflation-sensitive’ ICC valuation rate base. See 21
FERC at 61,646-47. Because the nominal rates of return
are derived from original cost accounting, see supra at
74, they include a premium to compensate investors for
the expected future rate of inflation. However, because
the ICC valuation rate base is, according to FERC, al-
ready “inflation-sensitive,’” FERC’s method should de-
duct from the nominal rate of return the percentage by
which the valuation rate base has been “written up”
during “the relevant period.” Id. at 61,647. FERC de-
fined “the relevant period” to be “the time period that
was looked to in order to derive the appropriate nominal
rate of return.” Id. at 61,712 n.511. For example, if the
nominal rate of return were set by reference to returns

A-79

on shareholder book equity over the most recent year,
that nominal rate would be reduced by the percentage
amount that the valuation rate base had increased over
the most recent year. In this way FERC believed it
could “avoid overcompensation for inflation.” Id. at
61,646.

Farmers Union, among others, objects to this “infla-
tion adjustment” on the ground that it does not com-
pensate for actual inflation. It put forward strong evi-
dence, including calculations made by Commissioner
Hughes in his separate statement, to show that the valua-
tion rate base does not track inflation in any predictable
manner.” See 21 FERC at 61,725 (Hughes, Comm’r,
dissenting in part and concurring in part) (“A...
serious defect [in FERC’s decision], and I believe, an
uncorrectable one, is the unstated assumption that the
trending of the rate base in the valuation formula ap-
proximates or should approximate the course of infla-
tion.”’) ;7* see also Farmers Union I, 584 F.2d at 519 &

71 Farmers Union and the Justice Department contend that
the “inflation adjustment” does not represent the real inflation
component of the rate of return for two reasons. First, they
show how rate base appreciation in the past has not tracked
the inflation rate, as measured by either the consumer price
index or the gross national product deflator. See also infra
note 72. Second, they remind us that the inflation componert
of the rate of return should compensate investors for expected
future inflation, not past inflation.

72 Commissioner Hughes continued: “A preliminary review
of inflation figures for the period 1970-1981 and of the change
in valuation for Williams Company indicates on both a year-
to-year and on a total cumulative period significant differences.
The [relevant data] shows clearly the unpredictable differences
between the rate of inflation, measured by either the Consumer
Price Inde (CPI) or the Gross National Product deflator
(GNP deflator), and the change in valuation of Williams Com-
pany by the ICC methodology. In only one year was inflation
(measured by either the CPI or the GNP deflator) within
20% of the change in valuation.” 21 FERC at 61,725.

A-80

n.29; J.A. at 2455 (testimony of Thomas C. Spavins)
(highlighting “the lack of a clear correspondence be-
tween [the ICC] valuation returns and any clear sys-
tem of indexing returns for inflation’’).

FERC in a footnote anticipated such a criticism, and
responded: “Suppose that [the ICC formula] does lead
to an overly generous allowance for inflation in the rate
base. What of it? The rate of return on equity is re-
duced by the precise amount of the overstatement.” 21
FERC at 61,712 n.513. This defense is sound, as far as
it goes. Speaking precisely, FERC’s “inflation adjust-
ment” does not operate as an adjustment to compensate
for the effects of inflation; rather, it operates as an
adjustment to compensate for the effects of rate base
appreciation, which, if left in the calculus, would lead
to “double counting.” The important feature of such a
scheme is not that the rate of inflation and tiie rate of
rate base “write up” are the same; instead, it is im-
portant only to assure that the increase in the rate base
—which is affected and indeed justified by the fact that
present values reflect inflationary effects—is not counted
in calculating rates because expected inflation is already
reflected in the level of rates of return. In simple terms,
then, the “inflation adjustment” operates to write off the
“write-up” in the valuation rate base through a deduc-
tion from the nominal rate of return. See 21 FERC at
61,646-47.

Unfortunately, however, and without explanation,
FERC decided that the needed adjustment should be
determined by reference to rate base appreciation dur-
ing “the time period that was looked to in order to derive
the appropriate nominal rate of return.” See supra at
78. This time period could range from “the most recent
year” only, to “the long run—25 years, 50 years, or
more.” 21 FERC at 61,645; see supra at 74. The al-
lowable returns to the pipeline, by contrast, reflect the
entire appreciation in the rate base over the life of the

A-81

pipeline’s assets. The “inflation adjustment,” therefore,
will not necessarily reflect the full rate of write up re-
flected in the rate base. Furthermore, it is likely that
the “inflation adjustment” will leave in the final rates
significant “double counting,” because under FERC’s
method the oil pipelines are empowered to select for
themselves the applicable rate of return index, and, as
a corollary, they also select the time period relevant to
calculating the “inflation adjustment.” Accordingly, the
FERC methodology allows the oil pipeline companies to
select a time period during which the rate base appre-
ciated at a slower rate than average. In this way, the
FERC method permits the regulated companies to select
the rate of return index that will result in an adjust-
ment that wnderstates the actuai overall rate base ap-
preciation. In Commissioner Hughes’ words, the FERC
method “invites an enormous amount of gamesmanship.
Eight rate of return options are suggested, some with
multiple choices of time periods. The inflation/valuation
variance gives an exciting new twist to a pipeline’s choice
among the candidates. Thus a firm might choose to base
its return one year on stock market performance after
a bull market, and in its next filing switch to a high oil
company comparison which might be offset by a small
increase in its own valuation.” 21 FERC at 61,726
(Hughes, Comm’r, dissenting in part and concurring in

part).

3. FERC’s “Equity Component” Has No Meaning-
ful Relation to the Rates of Return on Book

Equity

Even more capricious was FERC’s application of the
rates of return, representing revenues on the book equity
of unregulated companies, to what FERC called the
“equity component of the valuation rate base.” As noted
above, FERC’s notion of the equity component includes
the original paid-in equity of the pipeline plus the entire
write up in the rate base. See supra at 75. For ex-

A-82

ample, consider an oil pipeline, originally financed with
$900,000 debt and $100,000 equity. The original cost
of the pipeline is one million dollars. Over time, the
pipeline’s valuation rate base increases to, say, $1,500,000.
Under FERC’s method, the equity component of the rate
base amounts to $600,000, six times its book equity, even
though the valuation rate base as a whole has appreci-
ated only by half. Thus, FERC’s method magnifies the
“equity component” of the rate base to spectacular propor-
tions, especially in an industry as highly debt-leveraged
as the oil pipelines. See supra note 58. At the same
time, however, FERC’s selected rates of return reflect
the revenues of the unregulated companies as a percent-
age of their book equity. To set allowable revenues for

8 Because the extent of debt leveraging directly increases
this magnification effect, an oil pipeline with a greater pro-
portion of debt financing would receive a higher overall return
under FERC’s methodology than a pipeline, identical in all
other respects, that uses less debt financing. In a normal cor-
porate context, the increased return might have been at least
partly explained by the increased risks of default associated
with using high levels of debt. In the case of oil pipeline com-
panies that benefit from parent guarantees, however, that
increased risk is compensated for through FERC’s “suretyship
premium.” Indeed, the presence of such guarantees places
the risk uf default squarely upon the equity holders in the
parent companies, not the equity holders in the pipeline.

Finally, we note that this magnification effect would have
been reduced, although not eliminated, if FERC had used hypo-
thetical capital structures instead of the suretyship premium.
In the absence of the parent guarantees, the oil pipelines would
not have been able to use debt leveraging to such an extraor-
dinary degree; accordingly, the hypothetical capital structure
would consist of less debt and more equity, and the leveraging
effect would be reduced in the calculation of the “equity com-
ponent” of the rate base. In this way, then, FERC indirectly
failed to meet its traditional purpose of considering each regu-
lated company “as nearly as possible on its own merits and not
on those of its affiliates.” Florida Gas Transmission Co., 47
F.P.C. 341, 363 (1972). This purpose, of course, formed the
rationale for FERC’s inclusion of a “suretyship premium” in
the rate of return.

A-83

the oil companies, FERC took these rates of return and
applied them to a completely different measure of net
worth, the “equity component of the rate base.” Book
equity, unlike FERC’s newly devised “equity component,”
represents the underlying net assets in original cost
terms. Because book value of an equity share has no
significance as to the present value of the company’s
assets, the returns on book equity likewise have no sig-
nificance in relation to the equity component of the valua-
tion rate base. See, e.g., J. Gentry, Jr. & G. Johnson,
Finney & Miller’s Principles of Accounting 367-68 (8th
ed. 1980).

Assuming arguendo that the “inflation adjustment”
accurately compensates for the rate of rate base ap-
preciation, which it does not, see supra at 80-81, such an
adjustment would compensate only for the appreciation
attributable to the portion of the rate base financed by
the paid-in capital of equityholders. It would never com-
pensate for the fact that FERC includes the entire ap-
preciation on the rate base—attributable to both the
equity and debt components of the pipeline—in its “equity
component.” Accordingly, FERC’s method ensures that
the allowable revenues for oil pipelines will exceed the
revenues earned by its selected unregulated companies
by the extent to which the pipelines’ “equity component”
exceeds the portion of the rate base financed through
equity investments. Cf. 21 FERC at 61,712 n.519 (under
the “more austere standard of fairness,” FERC “would
trend only the equity portion of the rate base for in-
flation”). In most cases, this difference will be very
large.”

Indeed, FERC provides no analysis of why its applica-
tion of its selected rates of return to an unrelated meas-

7 FERC offered a typical example in which it would have
approved an “opportunity to earn 61% (182/300) on the book
value of [an oil pipeline’s] equity” even though its selected
adjusted rate of return was 14%. See 21 FERC at 61,647-48.

A-84

ure of rate base equity should keep “a cap on gross
abuse” in the resulting rates, not to mention the lack
of any assurance that the resulting rates will be “just
and reasonable.” Commissioner Hughes appears to have
rightly characterized FERC’s game as Dialing for Dol-
lars instead of The Price is Right. See 21 FERC at
61,730 n.4 (Hughes, Comm’r, dissenting in part and
concurring in part). We cannot condone such a rate-
making methodology, which assures nothing except that
permissible rate levels will be very high.

In an attempt to defend the mismatch between its
selected rates of return (on book equity) and its “equity
component of the valuation rate base,” FERC claimed
that its method of calculating the “equity component”
gives the equityholders the full benefit of debt leveraging.
Just as a seller of a house benefits from the entire ap-
preciation of the value of the house regardless of the
amount of debt that financed the original purchase,
FERC believed that so, too, should the equityholders in
oil pipelines receive an “equity kicker” in their rate base.
See 21 FERC at 61,648-50. This analysis overlooks the
fact that oil pipeline companies are in fact free to sell
their assets, and thereby enjoy the full benefit of debt
leveraging in the difference between the sale price and
_ the original cost of the assets. Such an “equity kicker,”
however, has no significant relationship with the deter-
mination of the cost of capital. A rate of return should
set the proper rewards for investors in the form of cur-
rent income, not asset appreciation and sale. FERC’s
attempted defense of its use of its “equity component”
thus fails to meet minimal standards of reason.”

7 The same can be said of the other defenses FERC offered.
First, FERC claimed that its lack of authority over abandon-
ments justifies its more generous outlook toward oil pipeline
revenues. 21 FERC at 61,650. As we stated supra note 51, this
explanation lacks a reasoned basis. Second, FERC declared
that its allowance of “seemingly outlandish returns” was justi-
fied because “the rate of return on equity is a real rate abso-

A-85

While the determination of a fair rate of return cannot
and should not be constrained to the mechanical applica-
tion of a single formula or combination of formulas, the
ratemaking agency has a duty to ensure that the method
of selecting appropriate rates of return are reasonably
related to the method of calculating the rate base. See,
e.g.. FPC v. Hope Natural Gas Co., 320 U.S. 591, 605
(1944); Dayton Power & Light Co. v. Public Utilities
Commission, 292 U.S. 290, 311 (1934); NEPCO Munici-
pal Rate Committee v. FERC, 668 F.2d 1327, 1842 (D.C.
Cir. 1981), cert. denied, 457 U.S. 1117 (1982). Our dis-
approval of FERC’s decision to retain the ICC rate base
formula, see supra at 71-72, did not turn on the sub-
stantive validity of the rate base calculations. FERC
may adopt any method of valuation for rate base purposes
so leng as the end result of the ratemaking process is
reasonable. See, e.g., FPC v. Natural Gas Pipeline Co.,
315 U.S. 575, 586 (1942); NEPCO Municipal Rate Com-
mittee Vv. FERC, 668 F.2d at 1333; Washington Gas
Light Co. v. Baker, 188 F.2d 11, 18 (D.C. Cir. 1950),
cert. denied, 340 U.S. 952 (1951). Rather, our dis-
approval arose out of the FERC’s failure to give a rea-

lutely devoid of any inflation premium of any sort.” Jd. As we
have discussed, supra at 78-81, however, inflationary effects are
counted in the ratemaking formula. If the rate base appreci-
ates at the rate of inflation or at a higher rate, the effects of
inflation are counted in the rate base; if the rate base appreci-
ates at a slower rate than inflation, the “inflation adjustment”
reduces the nominal rate of return only by that amount neces-
sary to offset rate base appreciation during the so-called
“relevant period,” thereby leaving some increment in the rate
of return to compensate for inflationary effects not reflected
in the rate base. Finally, FERC contended that the “thinness
of the equity cushions” in oil pipeline financing, and the associ-
ated risks, justifies its methodology. See id. at 61,712 n.522.
However, FERC’s method already compensates for such risks
through the suretyship premiums. See supra at 73. When the
parent company guarantees the pipeline’s debt, the risks
associated with the thin equity cushion are shifted away from
the pipeline’s equityholders.

A-86

soned explanation for its rejection of responsible rate
base alternatives. We now find, however, as a result of
the foregoing considerations, that the combination of
FERC’s rate base and rate of return methodologies does
not produce an acceptable “end result.” Accordingly, we
disapprove FERC’s ratemaking methodology on this addi-
tional basis.

VI. MISCELLANEOUS ISSUES
A. Purchase Price of Williams’ Assets

As discussed supra at 22-23, FERC rejected the Wil-
liams Company’s attempts to use the purchase price of its
assets in its rate base and depreciation basis calculations.
FERC soundly held that the use of purchase price instead
of original cost in rate base calculations would engender
an undue incentive to trade pipeline assets at a high
price, which, under a purchase price regime, would in-
crease allowable rates.”* See 21 FERC at 61,635. Fur-
thermore, in keeping with this court’s remarks in Farm-
ers Union I, FERC eliminated the use of purchase price
as the basis upon which to calculate depreciation ex-
penses. See id. at 61,635-36.77 As Williams’ procedural
and substantive objections to these rulings all lack merit,

76 See also Farmers Union I, 584 F.2d at 420-21 (“It is true
that occasional acquisitions of carriers at prices deemed cur-
rently reasonable might serve as a mechanism for accurately
reflecting inflation’s impact on the value of such enterprises.
We have our doubts, however, about either the desirability of
encouraging acquisitions solely for this purpose, or of depend-
ing on their unpredictable occurrence to serve this function.” ).

77In Farmers Union I, this court observed, ‘The final irra-
tionality is that the depreciation basis used, unlike original
cost, valuation and other possible approaches, allows deprecia-
tion charges, and thus the rates, to change dramatically from
one day to the next—so long as a purchase of the assets inter-
cedes—even though the cost of the carriers’ public service has
not actually changed.” 584 F.2d at 420.

A-87

we approve FERC’s decision to eliminate purchase price
generally from oil pipeline ratemaking.”

B. Systemwide vs. Point-to-Point Rate Regulation

As discussed supra at 23, FERC decided in Williams
to regulate oil pipeline rates on a systemwide, rather
than a point-to-point basis. FERC did so by way of a
short discussion, on the assumption that the ICC had in
the past given “scant attention to particular rates on

78 First, Williams argues that FERC gave no notice that the
issue was to be discussed in Phase I of the Williams proceeding.
The record, however, shows that such notice was given and
that Williams briefed the issue during Phase I. See, e.g., J.A.
at 241 (ALJ’s Invitation to Submit Comments on Ratemaking
Principles for Oil Pipeline Rate Cases) ; id. at 4103-08 (Wil-
liams’ Opening Brief in Phase 1). Second, Williams claims that
if its assets were purchased in good faith and at arms length,
then the purchase price should be counted in the rate base.
Under FERC’s rationale, however, “a mere change in owner-
ship should not result in an increase in the rate”; it therefore
should not matter whether the purchase price is bona fide or
instead results from an attempt to inflate the rate base arti-
ficially. 21 FERC at 61,635 (quoting Shippers’ Initial Post-
Hearing Brief at 103). Third, Williams believes that FERC’s
ruling resulted from FERC’s mistaken belief that it was
bound by a passage from Farmers Union I, when, according
to Williams, the passage was dictum. However, even assum-
ing that the passage was dictum, FERC should properly con-
sider the force of its reasoning. Besides, FERC expressly
made its ruling a matter of independent administrative judg-
ment. See id. at 61,636 (“[Farmers Union I] binds us. More-
over, we agree with it.”). Fourth, Williams contends that
FERC’s rejection of purchase price as a ratemaking element
constitutes an impermissible extension of FERC’s jurisdic-
tion in order “‘to regulate a purchase.” Williams Brief at 29.
This contention is plainly frivolous; FERC merely decided
not to consider the purchase price as relevant for ratemaking
purposes. Finally, Williams says the ruling represents an un-
constitutional taking. This contention, too, is frivolous; regu-
lated companies have no protected property interest in any
given method of calculating a rate base so long as the resulting
rates are “just and reasonable.” See supra at 65.

A-88

specific routes.” 21 FERC at 61,650. Farmers Union
objects to this ruling. It challenges FERC’s interpreta-
tion of past ICC precedents, citing ICC cases in which
rates were determined by reference to specific point-to-
point movements and their related costs and valuations.
See Farmers Union Brief at 69. Farmers Union also
noted that the Interstate Commerce Act requires “every
unjust and unreasonable charge . . . [to be] prohibited
and declared to be unlawful.” 49 U.S.C. §1(5) (em-
phasis added). Finally, it contends that systemwide rate
regulation could shield rate discrimination from proper
remedy.

Our review of relevant ICC precedents shows that past
oil pipeline proceedings have included attempts to set
rates “computed on a detailed allocation of costs to the
proper section of the pipe-line system.” Petroleum Rail
Shippers’ Association v. Alton & Southern Railroad, 243
I.C.C. 589, 663 (1941); see Minnelusa Oil Corp. v.
Continental Pipe Line Co., 258 I.C.C. 41, 54-55 (1944).
In both proceedings, the ICC allocated the operational
costs of transportation from each originating station,
averaged as to distance and weighted as to volume, to
every terminal in the relevant system. Because oil pipe-
lines rates are charged on a point-by-point basis, such
cost allocation ensures that the costs of providing service
over a given territory will be recovered only from the
companies that use that particular service. See Minnelusa
Ou Corp., 258 I.C.C. at 538 (“Operating conditions of
defendant pipe lines in Rocky Mountain territory are
more difficult than those of pipe line in territory east
thereof, as hereinabove explained, but these are reflected
for the most part in operating expenses.”). We also find
disturbing the apparent tension between FERC’s action
and the language of section 1(5). While FERC made
assurances in Williams that patently discriminatory
tactics will not be immunized from searching regulatory
scrutiny, the FERC’s systemwide approach would ap-

A-89

parently tolerate substantial variance in allowable re-
turns among pipeline segments without any justification,
cost-based or otherwise.

However, we need not decide this issue at this time,
because FERC made its decision prematurely. The ALJ
identified the following issue for consideration during
Phase I of the Williams proceeding:

Which unit should the Commission regulate (i.e.,
should the Commission determine rate base upon a
system-wide or upon a segmented basis (¢.g., petro-
leum products pipeline v. fertilizer pipeline) ) ?

J.A. at 242 (Invitation to Submit Comments) (emphasis
added). The ALJ designated this question as a “rate base
issue.” Jd. at 241. FERC’s ruling, however, went well
beyond the determination of the rate base issue, and
decided further to abandon all cost allocation to particular
pipeline segments, calling the allocation inquiry “meta-
physical, inconclusive and barren.” 21 FERC at 61,651.
Previous ICC cases make clear that the question whether
to “determine rate base upon a system-wide or upon 2
segmented basis” is separate from the question whether
costs should be allocated to particular pipeline segments.
In those prior ICC cases, the rate base valuation was not
broken down into line sections, but the ICC nevertheless
proceeeded to allocate costs to the proper sections of the
pipeline. See Minnelusa Oil Corp., 258 I.C.C. at 54;
Petroleum Rail Shippers’ Association, 243 I.C.C. at 663.
The rate base issue goes to the determination of the
proper valuation units upon which a rate of return will
be earned, and accordingly constitutes a proper element
of the Phase I inquiry, which centered on how to calcu-
late allowable revenue requirements for an oil pipeline.
The cost allocation issue, by contrast, determines the fair
distribution of the burdens of meeting those revenue re-
quirements among the oil pipeline’s customers. See Bon-
bright, Principles of Public Utility Rates 291-93 (1961).
Thus, the cost allocation issue is more properly charac-

A-90

terized as a question of rate design. See, e.g., Second
Taxing District v. FERC, 683 F.2d 477, 480 (D.C. Cir.
1982) ; Cities of Batavia v. FERC, 672 F.2d 64, 80 (D.C.
Cir. 1982).

The ALJ, however, expressly deferred rate design
issues until Phase II of the proceedings. See J.A. at 243
(Invitation to Submit Comments) (“A number of addi-
tional issues, such as ‘rate design’ . . . were suggested
. . . . Those suggestions were not adopted because, in
most instances, the issues raised appear to be more ap-
propriate for consideration in Phase II of this proceed-
ing.’”’) ; id. at 245 (remarks of ALJ at outset of prehear-
ing conference) (‘Someone also raised the question of rate
design. I consider those Phase II issues. Those issues
tend to vary with the particular pipeline.”’). Accordingly,
we find that FERC decided an issue not properly before
it.” On remand, FERC, if it so desired, could consider
the cost allocation issue as a part of Phase I, but if it
does so it should give adequate notice to the parties so
that the issue can be fully debated before determination.
In making a decision on cost allocation principles, FERC
should be cognizant of the ICC’s past cost allocation prac-
tices, and should accord appropriate consideration to the
mandate of section 1(5).

C. Tax Normalization

As discussed supra at 24, FERC decided in Williams
to permit oil pipeline companies to decide for themselves
whether or not to use tax normalization accounting, but
in any event prohibited companies that choose normaliza-
tion from including the resulting tax reserve accounts in
their rate bases. AOPL challenges the latter ruling in the
belief that the exclusion of deferred tax amounts from
the rate base “would completely eliminate any benefits

79 Inosfar as petitioner challenges FERC’s decision to deter-
mine rate base on a systemwide basis, we uphold FERC’s con-
tinuation of the ICC’s longstanding practice.

A-91

that would otherwise result from a carrier’s election of
accelerated depreciation.” AOPL Brief at 42 (emphasis
in original).

We think that this challenge misses the mark. Regard-
less of whether an oil pipeline may include tax reserve
accounts in its rate base, tax normalization accounting
would permit it to benefit from accelerated depreciation
without having to flow those benefits through to its
customers. Unregulated companies, of course, do not con-
cern themselves with rate bases, and yet they choose ac-
celerated depreciation solely because it permits them to
defer a tax burden. The oil pipeline companies that
choose normalization accounting also enjoy the benefit of
tax deferral. The amount in the resulting deferred tax
account can earn interest even if it is not included in
the rate base. Accordingly, we reject AOPL’s notion that
FERC’s ruling “completely eliminates” any normalization
benefit.”

VII. CONCLUSION

For the reasons set forth above, we remand this case
to FERC. We hope and expect that FERC will accord
to this case the high priority that it deserves. In light

80 However, we note other inconsistencies in FERC’s ra-
tionale for its normalization policies. The Commission opted
to allow normalization for “the essential reason . . . that
normalization facilitates the comparable earnings analysis basic
to the determination of appropriate rates of return.” 21 FERC
at 61,656. Apparently, FERC opted for normalization in order
to bring oil pipeline accounting into line with generally ac-
cepted financial reporting practices, so that meaningful com-
parisons could be made. Yet, as we discussed earlier, FERC
effectively abandoned comparable earnings analysis in its
opinion. See supra at 59-63. FERC also undermined its stated
purpose of meaningful comparison when it announced that
pipelines may choose for themselves which accounting method
to use. ‘While FERC’s normalization policy may be justified
on other grounds, on remand it should articulate its reasons
therefor and perhaps reexamine those policies in light of any
new ratemaking methods it adopts.

A-92

of its excessive long pendency, this case should be disposed
of in a reasonably speedy manner. FERC may find it
necessary to take additional evidence in light of this
court’s opinion, but in any event, FERC already has the
benefit of an extensive record and should be able to issue
a new order within the next twelve months.

We emphasize that FERC should give serious and
thoughtful consideration to the admittedly difficult prob-
lems presented by this case. Throughout this opinion we
intended to provide some important and basic guideposts
to assist FERC in that mission. Most fundamentally,
FERC’s statutory mandate under the Interstate Com-
merce Act requires oil pipeline rates to be set within the
“zone of reasonableness”; presumed market forces may
not comprise the principal regulatory constraint. De-
partures from cost-based rates must be made, if at all,
only when the non-cost factors are clearly identified and
the substitute or supplemental ratemaking methods en-
sure that the resulting rate levels are justified by those
factors. In addition, the rate of return methodology
should take account of the risks associated with the regu-
lated enterprise. It should not be forgotten, too, that the
choice of a proper rate of return is only part of what
should be an integrated ratemaking method, and accord-
ingly FERC must carefully scrutinize the rate base and
rate of return methodologies to see that they will operate
together to produce a just and reasonable rate.

In all these respects, the original cost methodology, a
proven alternative, enjoys advantages that should not be
underestimated. FERC should reexamine this alternative,
and others, in this proceeding which, after all, was insti-
tuted in order to take a fresh and searching inquiry into
the proper ratemaking method for oil pipelines. In this
way, we hope that FERC can meet its statutory responsi-
bilities without any further undue delay.

So ordered.

B-1
APPENDIX B

DECISION OF THE FEDERAL ENERGY
REGULATORY COMMISSION

WILLIAMS PIPE LINE COMPANY
Docket No. OR79-1-000, et al.

Opinion No. 154; Opinion and Order on Remand from the
United States Court of Appeals for the District of
Columbia Circuit with Respect to the Contemporary
Validity of Traditional Standards for Testing the
Legality of Oil Pipeline Rates: (1) Reaffirming Those
Standards in the Main but Modifying Them in Certain
Respects Insofar as the Computation of the Rate Base
is Concerned; (2) Prescribing New Criteria for the
Derivation of Maximum Permissible Rates of Return;
(3) Dealing with Certain Other Relevant Matters; and
(4) Directing Further Proceedings Herein for the
Purpose of Applying the Revised Standards to the
Facts in the Instant Case

(Issued November 30, 1982)

Before Commissioners: C. M. Butler III, Chairman;
Georgiana Sheldon, J. David Hughes, A. G. Sousa and
Oliver G. Richard III.

Appearances

John M. Cleary, Frederic L. Wood, and Edward J.
Twomey for Mid-Continent Petroleum Shippers

Donald L. Flexner, Donald A. Kaplan, Robert Fabri-
kant, Peter J. Tomao, Nancy H. McMillen, Jade Alice
Eaton, Rosalyn J. Rettman, Arlene Pianko Groner, and
Margaret Guerin-Calvert for the United States Depart-
ment of Justice

B-2

Robert Hallman, Lawrence A. Gollomp, Bruce C.
Driver, and Michael D. Oldak for the United States De-
partment of Energy

Robert F. Scott, Michael J. Hogg, Harold E. Spencer,
and Stephen C. Herman for C. F. Industries, Inc.

Robert G. Bleakney, Jr., David M. Schwartz, Robert L.
Calhoun, Paulette S. Kessler, William J. Collingsworth,
John S. Estill, and Bradford G. Keithley for Williams
Pipe Line Company

Howard J. Trienens, Frank L. Heard, Jr., Charles E.
Graham, James R. Kinser, Howard D. McCloud, Emil A.
Wienecke, Jures M. Perlberg, Shalom L. Kohn, R. Eden
Martin, Lawrence A. Miller, and Patrick H. Corcoran for
the Association of Oil Pipelines

A. Duncan Whitaker and W. Thomas Haynes for Ex-
plorer Pipeline Company

H. Newell Williams, John T. Updegraff, Robert E. Jor-
dan III, Steven H. Brose, and Clifford G. Holderness for
Arco Pipe Line Company

Kent B. Hampton, John E. Compson, James F. Bell,
and Thomas E. Fennell for Marathon Pipe Line Company

Cheryl C. Burke and William A. Hutchins for Phillips
Pipe Line Company

Jack D. Head, Bolivar C. Andrews, James W. McCart-
ney, Albert S. Tabor, Jr., and Carol A. White for Texas
Eastern Transmission Corporation, Trans-Ohio Pipeline
Company, and Allegheny Pipeline Company

Thomas M. Davidson, Jack W. Hanks, Allan B. Garten,
and Jay A. Zawatsky for MAPCO Ince.

Jack Vickery and Cary V. Sorensen for Belle Fourche
Pipeline Company and Acorn Pipe Line Company

PT

B-3

John A. Ladner, Sherman S. Poland, James G. White,
Jr., and William A. Mogel for Sun Pipe Line Company

Albert R. Beal, Robert H. Young, and C. Stephen Angle
for Buckeye Pipe Line Company

Frank J. Duffy, Walter E. Gallagher, and Peter C.
Lesch for Hydrocarbon Transportation, Inc.

Frank L. Heard, Jr., Clifton D. Harris, Jr., Richard J.
Flynn, Eugene R. Elrod, and Stephen S. Hill for Exxon
Pipeline Company

George M. Knapp, James L. Lewis, Gwendolyn D.
Prioleau, and Maureen Wilkerson for the Staff of the
Federal Energy Regulatory Commission

Table of Contents
Background
Some Questions about the Model

What is Going on in this Specific Case? Who is Fight-
ing Whom for What? ;

Broader Implications

What Was the Climate of Opinion that Led to the
Regulation of Oil Pipeline Rates?

Why Do We Affiict our Readers with all this Ancient
History?

What did the Congress of 1906 Actually Do about Oil
Pipeline Rates? What Does the Statute Say?

What Did the Congress of 1906 Mean when it Directed
that Oil Pipeline Rates Be “Just and Reasonable’?

Is the Original Understanding Really that Important?
The Commission’s Oil Pipeline Task

B-4

What Does Economic History Tell Us?
The Undersizing Hypothesis and its Significance

The Implications of the Foregoing for Administrative
Policy—Herein of the Public Law Model versus the Pri-
vate Law Model

The Commission’s Approach to its Oil Pipeline Rate-
making Task—Another Word

Rate Base

What about Rate Base and Depreciation—What Hap-
pens when Properties are Sold?

Rate of Return
System-Wide Regulation or Point to Point Regulation?

Holding Company Problems—Transactions with and
Payments to Affiliates

Another Intrafamilial Problem—Should the Tax Com-
ponent of the Cost of Service be Calculated on a Consoli-
dated or on a Stand-Alone Basis?

A Last Word on Depreciation and Taxes—Normaliza-
tion or Flow-Through?

What about the Investment Tax Credit?

Other Matters—Test Periods, Throughput Variations
and Developmental Losses

The Commission’s Order

Appendix—What was the Nation’s 1981 Oil Bill?—a
Conservative Estimate

[Commissioner Sheldon’s concurring opinion begins on
page 61,716; Commissioner Hughes’ dissenting and con-
curring opinion begins on page 61,719; and Commissioner
Richard’s concurring opinion begins on page 61,730.]

B-5

Background

Oil pipelines are expensive. In the argot of economists,
they are “capital-intensive.” 1 As a result, there is a sub-
stantial barrier to entry into the industry in the sense
that substantial resources are a prerequisite to entry.

Oil pipelines have often been built by large oil com-
panies for fairly fundamental reasons. First, they have
the wherewithal. Second, they face the practical necessity
of moving their product to market. Thus, they have a
significant self interest in moving their own crude from
wellhead to refinery and their own finished product from
refinery to market.”

When it comes to transportation, the large integrated
oil companies are their own best customers. At first
blush, the rates that they charge themselves for trans-
portation services would seem to matter only to them-
selves.* They are simply transferring money from one

1 The industry maintains that “oil pipelines have by far the most
unfavorable capital turnover of any industry group” (opening brief
of the Association of Oil Pipelines [hereinafter cited as “ASSOCIA-
TION BRIEF” at 84), that each dollar of investment yields only
29¢ in gross revenue, and that an investment of $3.52 is required
to produce a dollar in gross receipts.

2If the traffic is there, the substantial investment required to
bring a pipeline into being is well worthwhile. That is so because
the noncapital costs of a pipeline operation are extremely low. Pipe-
lines use amazingly little labor. That gives them a great advantage
over other forms of transportation that use less capital but much
more labor, such as shipping or trucking.

8 We recognize that pipelines are frequently built and owned by
groups of oil companies.’ In that situation, the co-owners’ interests
may not always be harmonious with each other. Assume, for ex-
ample, that the A Company and the B Company are equal partners
in the A-B Pipeline. But assume further that A generates 75% of
the pipeline’s traffic. So A contributes 75% of the revenue. But it
takes home only 50% of the profits. Hence A’s interest as a cus-

B-6

pocket to another. That looks like mere bookkeeping. But
it can be more than that. In the situation referred to in
footnote 3 it is more than that. And some think that oil
pipeline rates can be of some social significance even
when there is only a single shipper-owner and even when
that shipper-owner is its own sole customer.

Suppose that the shipper-owner gives its pipeline opera-
tion a large measure of autonomy. Suppose further that
it treats the pipeline as an independent profit center. In
that event, the integrated firm will treat the full amount
of the pipeline charge that it pays to itself as a real cost,
indistinguishable from other real costs incurred in arm’s-
length transactions with unaffiliated suppliers.

If that be so, the people who set the integrated firm’s
pricing policy will seek to pass the full amount of the
pipeline charge on to the ultimate consumer of the firm’s
products. They will give little or no weight to the fact
that a substantial portion of that charge returns to the
firm itself in the form of pipeline profit. Should this
scenario be accurate, consumers have a stake in these
rates, even in those of a pipeline that serves only a single
shipper-owner.*

tomer is greater than its interest as an owner. That gives A an
interest in low rates. Conversely, B has an interest in high rates.

Does anyone else have an interest in those rates? Should anyone
else care about them? Are there public interest implications? If so,
what are they?

* The Supreme Court thinks that there is something to this. In
the Trans Alaska Pipeline Rate Cases, 436 U.S. 631, 644 (1978), a
unanimous Court observed that: “[T]hose who will ship oil over
TAPS [an acronym for Trans Alaska Pipeline System] are almost
exclusively parents or co-subsidiaries of TAPS owners. Thus, to an
indeterminate, but possibly large extent, excess transportation
charges to shippers will be offset by excess profits to TAPS owners,
creating a wash transaction from the standpoint of parent oil com-
panies. Indeed, it is telling that no shipper of oil protested the
TAPS rates. Instead ... only the public perceives that it will be
injured by the proposed TAPS rates and has objected to them...

B-7

The agitation over these issues is almost as old as the
oil business itself. The factors that have engendered the
controversy are:

First, though oil can be moved by train, by ship and by
truck as well as by pipe, there are many situations in
which pipelines have an insurmountable cost advantage
over other modes of carriage. As one perceptive com-
mentator who has had many years of practical experience
in the business has said:

It is the general consensus that pipelines are by
far the most economical means of large-scale over-
land transportation for crude oil and products,
clearly superior to rail and truck transportation over
competing routes, given large quantities to be moved
on a regular basis. This has been true for many
years; figures are readily available for 1964, when
the typical long haul pipeline rate was 10 to 20 per-
cent of the rail rate. More specifically, pipeline rates
average about 1/5 of rail rates and about 1/20 of
truck rates and pipelines can usually compete favor-
ably with all marine transportation except for ocean
going long-haul supertankers.*®

Therefore ... unreasonable. . . rates—both generally and in these
cases— ... will almost certainly be passed along to ‘a prior pro-
ducer or... to the ultimate consumer.’” Quoting with approval

from the late Professor I.L. Sharfman’s well-known multi-volume
treatise of the 1930’s on the Interstate Commerce Commission. The
Interstate Commerce Commission: A Study in Administrative Law
and Procedure, 4 volumes in 5 (1931-1937), hereinafter cited as
“SHARFMAN.”

5G. S. Wolbert Jr., U. S. Oil Pipe Lines 30-31 (1979). The author
was formerly the Shell Oil Company’s General Counsel. So few
would accuse him of being biased against the oil industry. Nor are
many likely to say that he underestimates the competitive hazards
that the pipelines face. In fact, Dr. Wolbert’s footnotes show that
his text relies in large measure on the testimony of industry wit-

B-8

Second, the industry says that these numbers are
enough in themselves to show that its rates are modest.
Its critics take a different tack. They say the numbers
show that (i) the pipelines’ advantage over their com-
petitors is so crushing that there is seldom much of a
competitive contest between an oil pipeline and a trans- )
portation medium other than a pipeline; (ii) it follows
that the shipper-owners can realize mind-boggling profits
on their pipeline operations and nevertheless keep their
rates far below those that truckers and railroads
absolutely have to charge® in order to cover costs;7 and

nesses before this Commission. Moreover, we note that Wolbert’s
publisher was the American Petroleum Institute.

Dr. Wolbert wrote an earlier book on the subject. G.S. Wolbert,
American Pipe Lines (1952). In this Opinion his first book is cited
as WOLBERT I, and his second as WOLBERT II.

® Most people in the industry appear to concede that there may
once have been some measure of truth to this allegation. But they
insist that this is no longer so. As they see it, intramodal competi-
tion among pipelines coupled with the pipeline owner’s self-interest
in seeing to it that his very expensive facility is used to the fullest
extent possible are potent market pressures that keep pipeline rates
within an acceptable zone of reasonableness. Th industry’s critics
are dubious about that. At this juncture, however, we are not con-
cerned with the merits of the debate. We are trying to describe
what the debate is about. We shall come to the merits in due course.

7 That does not appear to be true of maritime carriage. The pas-
sage from WOLBERT II quoted in the text at p. 4, supra, concluded
with a caveat about “ocean-going, long-haul supertankers.” And
that caveat is followed by this observation:

There are, of course, special situations where other forms of
transportation have a competitive advantage over pipelines.
For example, heavier petroleum liquids or solids (e.g., residual
fuel oil, asphalt, and coke) while transportable by pipelines are
more economically handled by other bulk carriers. Often mar-
ket volume requirements make barge movement more attractive
than by pipeline. In large volume markets having good port
facilities, tanker shipments may offer the lowest transportation
costs. This is especially true of crudes imported from far away
foreign sources. The niche for trucking lies in situations where

RT OR NN

B-9

(iii) this means that people in the oil business need access
to a pipeline and that for most of them such access is a
matter of survival.®

Third, there is the problem of the small producers and
the small refiners that are neither big enough nor rich
enough to build their own pipelines. They are constrained
to use the pipelines built and owned by their larger and
richer competitors. For small firms that have no proprie-
tary interest in the pipelines over which they ship, the
pipeline charge is a very real and a very substantial cost.
None of that cost comes back to them as dividends or in-
terest. And the large companies to whom they pay it are
competitors of theirs. It is charged that public policy
here confronts a perverse economic environment in which
the big and the rich have the power to choke the life out
of folk of lesser means.

Let us look at the small producer. He normally sells
to the large, integrated companies. But those companies
do not rely entirely on him. They also have their own
production. If they can produce oil for themselves at
prices that the independent finds uneconomic, they will
rely on their own resources rather than on him.

The pipeline charge can be important in this instance
for several reasons. First, the shipper-owner never pays
more than the real cost of the transportation service—
including, of course, the cost of the capital invested in
the pipeline. However, the freight rate that the shipper-
owner exacts from his independent supplier-competitor
consists of that real cost of carriage plus what could be a
very liberal helping of monopolistic gravy that goes into

small volumes over short hauls with many different destina-
tions are involved, such as gasoline movements from terminals
te jobber piants and to private residences. WOLBERT II at 31.

8 Cf. M.. Ball, This Fascinating Oil Business 73 (1940) “Oil in the
field tanks is like: a fat steer on the range; it needs to be taken
thence and made into something useful.”

B-10

the shipper-owner’s coffers.* If this occurs, it implies that
the independent producer who has no ownership interest

® There is an element of fiction here. In the strict, literal sense
independent producers very seldom “ship”. Nine times out of ten
(perhaps it would be more accurate to say 95 times out of 100)
they sell their output in the fields. So they are rarely “shippers”.
WOLBERT II at 193-194. But independent producers generally sell
at or near the point of production at the prices “posted” by some
major oil company that owns pipelines. That “posted price” will
normally be the world market price for oil of the grade and quality
involved minus the cost of carrying that oil over the pipeline from
the well to the refinery.

Moreover, some relate the independents’ propensity to sell in the
fields to the major companies at the latters’ posted prices ‘» the
majors’ ownership of the pipelines and to the majors’ pipeline rate
structures. Thus, for example, one student of the industry whose
interests have since shifted from petroleum economics to world
politics wrote back in 1948 that the pipeline rate structure “is de-
signed to persuade the independent producer of oil to sell his prod-
uct im the oil fields at prices dominated by the major company, or
the few major companies owning the pipe line or lines in that field.
The pipeline rates are such as to discourage the seller from paying
the costs of carriage on his oil in order to reach a wider market in
the refinery area.” E. Rostow, A National Policy for the Oil Indus-
try 62 (1948). (Emphasis added.)

Some years thereafter Professor Rostow, who later became Dean
of the Yale Law School, then moved on to the post of Under Secre-
tary of State, and is now Director of the United States Arms Con-
trol and Disarmament Agency, amplified this view in a law review
article in which he said:

In the past at least pipe line ownership gave the major com-
panies a powerful voice in the markets for crude. The level of
Pipe line rates in relation to field prices provided a distinct in-
centive for independent producers of crude oil to sell their oil
to a major company pipe line owner in the field. Pipe line rates
were so high as to discourage independent producers from
transporting crude oil through the pipe lines in their own ac-
count, to be sold in markets containing more buyers than are
available in any producing area. Similarly, the relation be-
tween crude prices and pipe line rates helped keep independent
refiners located far from particular fields from purchasing oil
advantageously in those fields, and transporting it to their own

B-11

in a pipeline can neither bargain about prices with the
integrated shipper-owner from a position of strength nor
compete on equal terms with the shipper-owner’s own
production affiliate.’°

account via pipe lines. This effect was enhanced by high tender
requirements, and other conditions imposed upon the carriage
of oil by pipe line companies. Although the oil and gasoline pipe
lines have been common carriers in form for many years, they
have until recently transported very little except oil or gasoline
produced by other branches of their own companies. Rostow
and Sachs, Entry into the Oil Refining Business: Vertical In-
tegration Re-examined, 61 Yale L.J. 856, 882 (1952).

10 People who subscribe to this analysis weep copiously for the
independent producers. They make much of the fact that 18 leading
integrated companies control over 96% of the nation’s crude oil
pipeline network and that the lion’s share of the oil that moves over
that network belongs to those companies, i.e., they either produce it
themselves or they buy it in the fields from independents so that it
already belongs to them when it enters their pipelines. Those con-
cerned about what they deem excessive concentration in oil proceed
to relate this state of affairs to figures that show that the independ-
ent producers’ share of aggregate crude oil output role has declined
over time. Thus, for example, the June 1978 Staff Report of the
Subcommittee on Antitrust and Monopoly of the Senate Judiciary
Committee entitled “OIL COMPANY OWNERSHIP OF PIPE-
LINES” (commonly referred to and hereinafter cited as the “KEN-
NEDY STAFF REPORT”) commented at pages 30 and 31 that:

It is often argued that concentration in crude oil production is
lower than it is in many other extractive industries in the econ-
omy; industry sources frequently claim there are 10,000 pro-
ducers. Two considerations weigh against this argument.
First, given the number of producers in the industry (in con-
trast to, say roughly a dozen each in copper, lead or zinc pro-
duction), observed concentration rates in crude oil production
are impressive. Secondly, there has been a disturbing increase
in concentration rates over the past two decades or so.

* * * *

The shares held by the thousands of producers outside the 20
largest ... declined sharply from 44.3 percent of the industry’s
output in 1955 to no more than 25.0 percent by 1975. This oc-
curred in a period when production was rising, from 2.4 billion
barrels in 1955 to 3.1 billion barrels in 1975. In other words,

B-12

This may not matter very much for the lucky inde-
pendent who happens to be well situated in a flush field.
It is said, however, to matter quite a lot to the independ-
ent who is not quite so lucky, the one who is at the mar-
gin in a field past its prime. Excessive pipeline rates are
also said to make it impossible for small independents to
explore and develop on an equal footing with the major
integrated companies.

Let us shift from the independent producer to the inde-
pendent refiner. He is, it could be argued, in a double
bind. He pays pipeline charges coming and going. To
begin with, he buys crude from the majors at prices which
includes excessive pipeline charges. So he has to pay more
for crude than the majors do. That is so because one has
to eliminate the shipper-owner’s putative excess pipeline
profit in order to arrive at his real cost of crude. For

while output directly controlled by the major companies in-
creased by 75 percent, from 1.3 to 2.3 billion barrels, that under
the control of independent producers fell by 29 percent, from
1.1 billion barrels to 800 million annually.

* * * *

It is possible . . . that much of the increase in concentration
reflected merger or the purchase of reserves located by smaller
exploration and production companies.

The industry brands this sort of thing poppycock. It points out
that:

(1) Many years have now elapsed since an audible outcry about
the pipelines was last heard from the independent producers.

(2) There is no contemporary evidence that a statistically sig-
nificant number of independent producers deem themselves victim-
ized by the pipeline owners.

(3) The Independent Petroleum Producers Association of Amer-
ica, which claims to speak for thousands of independent producers,
wholeheartedly endorses the pipeline status quo, insists that its
members are happy about things as they are, denies that there is
any exploitation by the majors, and maintains that proposals for
“reform” designed by lawyers and economists who have appointed
themselves counsel to the hapless independent producers frighten
those gentlemen’s involuntary clients to death.

B-13

the independent refiner, on the other hand, the real cost
of crude and its nominal cost are one and the same.

Then the independent refiner has to send his gasoline
or other refined product to market. He normally uses a
pipeline for that. But who owns that pipeline? An inte-
grated company, or a group of them. Once again the
pipeline owner or the coalition of pipeline owners charges
more than the competitive cost of carriage. So the ship-
per-owners can make a handsome profit on gasoline (or
other refined products) at prices that spell disaster for
the independent refiner. And its pipelines and pipeline
rates are the lever for monopolistic pricing.

There are two serious issues to be evaluated. The first
is that oil pipelining is a “natural monopoly” or a “nat-
ural oligopoly”. The second problem is that the pipeline
monopolists are not for the most part primarily interested
in pipelines. To them, pipelines are not an end in them-
selves. They are a means to an end. That end is domi-
nance in oil. The integrated companies are not trying to
make money out of pipelines. They are trying to make
money out of oil. Hence they are under an irresistible
temptation to use their control of the pipelines to embit-
ter the lives of the independents, to make their condition
burdensome, to reduce them to a state of dependent inde-
pendence, and to preclude them from posing an appreci-
able competitive threat."

So the shipper-owners should be strongly motivated to
set oil pipeline rates at levels higher than those that inde-
pendent transportation companies interested in competi-
tive markets would find optimal.”

11 But see n. 6, supra.

12 Even if he does not actually do so, some argue that he has the
power to do so. And that is pernicious. One economist, whose study
of the industry has become a classic and is cited with approval by
all sides observes:

There is nothing really unique about such criticism of the
major oil companies. Alcoa, for instance, was accused of using

B-14

Thus high pipeline rates’* make for concentration in
the oil industry.“ They prevent the independent producer

a vertical integration squeeze based on its control of ingot pro-
duction. It supposedly sold sheet to fabricators at a price lower
than the sum of the price of ingors and the cost of rolling.
This left competing sheet producers who paid the market price
for ingots at a competitive disadvantage.

There is no dearth of respectable economic reasoning to sup-
port the validity of such complaints, if not the justice of the
remedies sought. Where one company (or small group) in an
industry controls one vertical ctage of that industry completely,
it is in a position to abuse its less fortunate competitors in the
earlier or later stages. Acting as a single or joint monopsonist
it can exploit the earlier stages of the industry, and as a mo-
nopolist the later stages. Sumh can easily be the economic facts
of life in a vertically organized industry; and such, it is said,
have been and are the facts of life to the independent producers
and refiners in the oil industry, especially to independent re-
finers. L. Cooenboo, Jr., Crude Oil Pipe Lines And Competi-
tion in the Oil Industry 5-6 (1955). (Emphasis added.)

13 Even persons friendly to the industry concede that the rates
used to be high. Thus, for example, Dr. Wolbert says that “formerly
pipeline owners charged initial rates as stiff as the traffic would
hear, the amount being determined largely by comparable through
rail rates. After the lines had paid themselves out, in the absence
of regulation or adverse effects of tax laws, rates were maintained
at an unreasonably high level, since the charging of rates to ship-
per-owners was only a bookkeeping transaction, a figurative shifting
of money from one corporate pocket to another, and the higher rates
discouraged use of the lines by independents.” WOLBERT I at
20-21. (Emphasis added.)

14 There is, of course, an enormous literature about industrial
concentration. Some think concentration an unmitigated evil that
will, if unchecked, subvert American democracy and destroy eco-
nomic and eventually political freedom. Others consider it bene-
ficent, a great engine of economic efficiency and social progress. Be-
tween those two extremes, one finds a host of intermediate views.
We see no need for exhaustive citations. No one likely to read this
document will need references to such treatments of the subject as
the future Justice Brandeis’s The Curse of Bigness, available in
Osmond K. Fraenkel, ed. The Curse of Bigness (1934), Judge
Learned Hand’s opinion in United States v. Aluminum Co. of Amer-

B-15

of crude from getting a fair price for his product and
stifle the independent refiner."* They also create an indus-

ica, 148 F.2d 416, 428-429 (2d Cir. 1945) (expressing the belief
that “great industrial consolidations are inherently undesirable,
regardless of their economic results” [emphasis added], noting
that “among the purposes of Congress in 1890 was a desire to put
an end to great aggregations of capital because of the helplessness
of the individual before them”, and observing that the antitrust
laws were intended “to perpetuate and preserve, for its own sake
and in spite of possible cost, [emphasis added] an organization of
industry in small units which can effectively compete with each
other”), Professor (now Judge) Robert H. Bork’s all-out attack on
Hand’s position in The Antitrust Paradoz (1978), the late Pro-
fessor Richard Hofstadter’s famous historical essay on What Hap-
pened to the Antitrust Movement in his The Paranoid Style in
American Politics and Other Essays (1965). Professor John Mc-
Gee’s In Defense of Industrial Concentration (1971), and much
else that can be found with relative ease by looking at the footnotes
in the law reviews, the antitrust treatises and casebooks, and the
economic journals and by consulting the card catalogue in a good
library.

These voluminous disputations are of only fleeting relevance.
Our concern at the moment is with questions, not with answers. So
the important thing about the concentration controversy is not with
its rights and wrongs, but with its existence. People who look at
industrial concentration either with delight or with equanimity are
unlikely to be disturbed by the oil pipeline problem. They find the
parade of horribles in the text so much stuff and nonsense. But
those who look at concentration with a jaundiced eye have in the
past tended to find the pipeline scene extremely disturbing. His-
torically, the oil pipeline debate has in large measure been a debate
about the merits and the demerits of industrial concentration and
about whether the oil business is or is not more concentrated than
it would be in an ideal world.

15 In a well-known treatise on the economics of oil, Professors
Alfred E. Kahn and Melvin De Chazeau elaborated on this theme in
the following vein:

For the refiner not located in the field, crude oil availability
is economically inseparable from access to pipelines; and the
competitive margin within which he must live will be vitally
affected by the tariff he has to pay for transit. Historically,
there can be no doubt whatsoever that this crucial fact has

B-16

trial milieu in which the motorist, the homeowner, and
everyone else who uses an oil-based product are all
muleted by monopoly prices.’*

been used by the majors to confine their independent rivals to
secondary locations in producing fields and to harass those with
the temerity to challenge this fate. M. De Chazeau and A. E.
Kahn, /ntegration and Competition in the Petroleum Industry
at 512 (1959).

16 This is one of the major counts in the many literary indict-
ments of the status quo in oil from Henry Demarest Lioyd’s The
Story of a Great Monopoly, which appeared in the March, 1881
issue of The Atlantic Monthly and which observed, among other
things, that “Standard Oil has done everything with the Pennsyl-
vania legislature, except refine it’ and Ida M. Tarbell’s History of
the Standard Oil Company (1904) (hereinafter cited as “TAR-
BELL”) down to Robert Engler’s The Politics of Oil: A Study of
Private Power and Democratic Directions (1961) and The Brother-
hood of Oil (1977) as well as the late Professor John M. Blair's
The Control of Oil (1976).

Blair says that “By its very nature the pipeline is a bottleneck
invariably owned and controlled by the majors but of critical im-
portance to the independents. Without the services of a gathering
line, the independent producer cannot get his product to a refinery.
And without the continuous, assured supply provided by a pipeline,
a refinery, because of ite high fixed costs, cannot operate efficiently.
Even where his supply is provided by independent producers, the
independent refiner using a major-owned pipeline is still not free
from the influence of his larger competitors.

“The opportunities presented by the pipeline for securing mo-
nopoly control have long been recognized. When first incorporated
in 1870, the Standard Oil Co. controlled only about 10 percent of
the nation’s petroleum refining capacity. Three years later, it be
gan to gather and transport crude bought from others through
pipelines. By 1879, less than a decade after the original incorpora-
tion, it had increased its control over refining capacity to 90 per-
cent. This astonishing increase was achieved in large part through
control over transportation-both pipelines and railroads.” Jd. at
137.

This excerpt is followed by a discussion that shows that Dr. Blair
thought that the same basic forces are at work in the world of
today, that only the form of the thing has changed, and that when

B-17

Some Questions About the Model
At this point questions arise. Among them are these:

(1) Is the model historically accurate? Are the ship-
per-owners a kind of a firing squad? And are the ship-
pers who are not owners that squad’s helpless victims?

(2) Suppose that the model is a faithful portrait of
things as they once were. Does it necessarily follow that
it is an equally faithful portrait of:

(a) The recent past?

(b) The present?

(c) The industrial environment as it is likely to be in
the foreseeable future?

(3) Have there been significant contemporary changes
in the economic climate? Have countervailing forces that
were formerly weak or absent now come into play? If so,
have those forces materially lessened the power that used
to flow from the ownership of an oil pipeline? Has the

it comes to substance, the oil pipeline world is one where the more
things change, the more they remain the same.

Other versions of that point of view can be found in America’s
Energy (R. Engler, ed. 1980), an anthology of articles about en-
ergy that have appeared over the years in The Nation. As those
familiar with that magazine's orientation might expect, the articles:

(1) Are almost invariably critical of big oil companies;

(2) Make much of the fact that those companies own most of
the pipelines; and

(3) Stress the baleful effects that this has on consumers.

Finally, note should be made of a forceful and an elaborate presenta-
tion of this point of view by the General Accounting Office in its
report to the Coagress entitled Petroleum Pipeline Rates and Com-
petition—Issues Long Neglected by Federal Regulations and in
Need of Attention (July 13, 1979).

B-18

non-owner’s actual or alleged plight been significantly
mitigated? "7

17 One economist friendly to the industry finds that “The special
‘squeezing’ arguments are implausible because adoption of the
hypothesized tactics would annually have cost the large oil com-
panies (the alleged ‘squeezers’) billions of dollars to implement.”
Professor Richard Mancke in E. J. Mitchell, ed., Vertical Integra-
tion in the Oil Industry 67 (1976). Professor Mancke’s views rest
on a number of propositions. One is that the “oil companies no
longer possess observable monopoly power in any important energy
market.” Another is that “the economic structure of the key stages
of the oil business is such that the successful exercise of monopoly
power is virtually impossible unless the oil companies receive gov-
ernmental assistance.”

More specifically, Mancke points out that:

(1) The idea that the majors “squeeze” the independent
refiner rests on the premise that the majors achieve that
nefarious end by manipulating the price of the crude that they
sell to the independents.

(2) The charge is that the majors keep the price of crude
up.

(3) But the majors are not self-sufficient in crude. They
buy lots of crude. In fact, they buy more crude than anybody
else does. So why would they engage in all kinds of shenanigans
and knock themselves out in order to raise the price of that
which they buy?

Dealing in detail with the charge that the large integrated majors
have had incentives to make their profits in crude and to arrange
matters so that refining is unprofitable, Professor Mancke ana-
lyzes the Federal Trade Commission’s 1969 estimates of crude oil
self-sufficiency for the seventeen largest integrated refiners. He
finds that:

Except for Getty Oil, only the sixteenth largest, none of these
integrated giants produced more than 93 percent of its total
domestic needs. Hence, only Getty owned enough crude oil for
profit-shifting to be profitable. The after-tax losses if any of
the other firms had adopted this strategy would have ranged
from a low of three cents on each dollar of profits shifted by
relatively oil-rich Marathon to a high of 48.3 cents on each
dollar of profits shifted by relatively oil-poor Standard Oil
(Ohio). None of these sixteen integrated majors would choose
to bear these high costs, which means that, even if it were
possible, profit-shifting would never be practiced and thus that

B-19

(4) Assume that it is inherent in the structure of the
oil industry that firms that own pipelines will often have

independent refiners would never be “squeezed. Mitchell, op.
cit. supra at 66-67.

Of course, much has changed since 1969. Standard of Ohio is no
longer “relatively oil-poor.” It now has vast Alaskan reserves.
Another and an even more significant change involves the Federal
income tax treatment of crude oil extraction. In 1969 large-scale
producers of crude had the benefit of the percentage depletion al-
lowance. They don’t anymore. In fact, they have been subjected
to a windfall profits tax. That is important because the depletion
allowance was basic to Professor Mancke’s analysis. His calcula-
tions were based on the depletion allowance. Another pertinent
change is the substantial post-1969 increase in the market power of
the major exporting countries, of whom the United States long ago
ceased to be one. Moreover, there is some reason to believe that
those countries may now be somewhat more skillful in exploiting
that power than they used to be. We are not unmindful of the
recent softening of oil prices. Nor have we ignored recent evidence
suggesting that all may not be perfectly peaceful and exquisitely
harmonious within the house of OPEC. However, these develop-
ments are very recent. They may prove of brief duration. It is too
early to tell. In any event, we do not believe that they affect the
observations made in this paragraph.

But it is hard to see how these post-1969 changes invalidate the
analysis. Indeed, they seem to strengthen it. We note in this re-
gard that Professor Lester C. Thurow of the Massachusetts In-
stitute of Technology, a well-known “liberal” economist (see his
Generating Inequality (1975) in which he showed a strong egali-
tarian bias and took a dim view of the notion that rich people are
rich because they are smarter than poor people and his The Zero
Sum Society: Distribution and the Possibilities for Economic
Change (1980) in which he again expresses great concern over eco-
nomic inequality, discrimination, and unemployment and advocates
a more progressive tax structure and income protections for the
weak) and scarcely a passionate admirer of large oil companies, has
recently told the readers of Newsweek that “Oil prices are set in a
worldwide market dominated by OPEC where no American corpo-
ration, no matter how large, is going to have monopoly power.”
Thurow, A New Era of Competition, Newsweek, January 18, 1982,

page 63.

But we are in an area in which there is a counter-argument to
every argument. So those who take a jaundiced view of the majors

B-20

significant advantages over those that don’t. Is that suf-
ficient to give rise to significant public concern? * What

and all their works would have an answer to Professor Mancke as
well as a rejoinder to Professor Thurow. That answer-rejoinder
would focus on the pipelines. It would probably go something like
this:

(1) Of course, the integrated oil companies don’t want to raise
the prices that they have to pay for crude when they buy it from
others. We know that. It was our basic complaint against the old
Standard Oil Trust. And we never accused the Trust’s successors
cf overpaying the independents for the crude that they bought
from them. In fact, we maintain that the majors have historically
used their control of the pipelines to depress the prices that the
independent producers get.

(2) Today, however, “cheap crude” isn’t all that important. In
fact, it may no longer be important at all. The majors may not be
“self-sufficient” in crude. But they have vast reserves of it. And
the higher the price of crude, the more valuable those reserves
becomes.

(3) For competitive purposes, what really matters is not the
absolute price but the relative price. Whether crude is high or low,
dear or cheap, you want to be able to buy it for less than your
competitors have to pay for it. And the majors’ control of the pipe-
lines enables them to do just that.

18 The authors of the KENNEDY STAFF REPORT concluded
that it was. They said (at page 151):

The integrated owners of pipelines have in fact exploited their
advantages. Integrated company ownership of pipelines has
had a substantial impact on the ability of nonintegrated re-
finers and marketers to compete with the pipeline owners in
the market place for petroleum products. Control of crude oil
pipelines has enabled these vertically integrated oil companies
to gain control of crude oil production greatly exceeding their
own refinery needs and has worked to prevent the formation of
a domestic crude oil market. Their operation of petroleum pipe-
lines allows them to control the distribution and flow—and con-
sequently influence the price—of refined petroleum products.
The lower real costs of pipeline transportation have not been
translated into lower consumer prices but merely into higher
oil company profits. Oil company ownership of petroleum pipe-
lines has demonstrably failed to make petroleum pipelines a
practical transportation alternative for many small refiners and
marketers trying to compete with the pipeline owners.

B-21

do we have here? Gross inequities that cry out for re-
dress? Garden variety byproducts of large-scale enter-
prise that benefit the consumer over the long run and are
therefore best left undisturbed? Suppose that there is
some measure of evil, potential evil, or something in be-
tween here. Is that evil small or large? Best endured? *
Or better cured?

(5) Is therapy appropriate at all?

(6) If there is to be therapeutic intervention, what
form should it take? Should it be drastic? For example,
should integrated oil companies be barred from the pipe-
line business and thus compelled to resort to genuinely
independent transportation companies? ** Or will gentler
measures suffice?

(7) Can a regulatory approach solve the problem? ”

19Tf the disease isn’t too serious, the patient may be better off
with it than he would be after a painful and an expensive “cure.”
Moreover, some cures don’t work. But even those that don’t work
have to be paid for. And it is the patient who has to do the paying.
In this case the patient is the American people.

Spokesman for the oil pipeline industry maintain that there is
nothing to cure. They argue that their critics “have a solution in
search of a problem.” The industry’s favorite adage is “If it ain’t
broke, don’t fix it.”

2 The KENNEDY STAFF REPORT’s last sentence (at page
152) reads in pertinent part: “effective solution to the grave com-
petitive problems inherent in oil company ownership of petroleum
pipelines: to prohibit oil companies from owning petroleum pipe-
lines and to require divorcement of existing pipelines from oil com-
pany ownership.”

21 But if the “natural monopoly” thesis be sound, those genuinely
independent transportation companies will have enormous market
power. That will enable them to exact monopoly profits. So the
prohibition of shipper-ownership would not be enough in itself to
resolve “the »roblem” in toto.

22 Because of the factor alluded to in the preceding footnote there
has long been a school of thought that advocates vigorous rate reg-
ulation plus a ban on shipper-ownership.

B-22

(8) If so, how should the regulators approach their
task?

(9) Should they intervene aggressively?

(10) Or should they concern themselves only with the
grossest abuses and the most shocking injustices?

These are not simple matters. The evidence with
respect to them is ambiguous. It has to be interpreted.
And the interpretation that the particular interpreter
comes up with depends in large measure on his or her
frame of mind.

In petroleum economics, as in art and in love, beauty
is in the eye of the beholder. What some find alluring
others find repulsive. That is why rivers of ink have
been spilled on the questions here presented. History
shows that the source of this Niagara of words and num-
bers is a conflict between big business and small business.
More specifically, what is involved (or what used to be
involved) is a collision between Big Oil and Little Oil.

What Is Going On In This Specific Case?
Who Is Fighting Whom For What?

Neat generalizations well supported by history do not
always capture every facet of contemporary reality.
Thus, for example, in the instant case the position his-
torically espoused by the champions of small business
and of Little Oil is ably and pertinaciously advocated by
the Kerr-McGee Corporation, an integrated oil company.

Now Kerr-McGee is not one of the industry’s giants.
But it is no pygmy either. Its gross assets come to about
$5 billion. Its annual gross receipts are approximately
$3.8 billion. Last year its net profits after taxes came to
$211 million. It has some 18,000 stockholders. Their
equity interest in Kerr-McGee has an aggregate book
value of about $1.5 billion. So Kerr-McGee is no Mom-

B-23

and-Pop enterprise. It is a large company by any
standard.”

Kerr-McGee is something of an industry maverick. But
that seems to be so only with respect to pipelines and
pipeline rates.* In other respects Kerr-McGee is no dis-
senter from the industry consensus. It appears to be a
member of the petroleum establishment.” Like other
large integrated oil companies, Kerr-McGee both owns
pipelines and ships much of its oil over pipelines owned
by other people.” The Williams Pipe Line Company is
one of the carriers that gets business from Kerr-McGee.
Kerr-McGee thinks Williams’ rates are much too high.
Two of Williams’ other customers take the same view.”

Williams agrees with Kerr-McGee and its allies that
the rates are far from what they ought to be. But its
diagnosis of what is wrong with them diverges from that

23 Kerr-McGee is number 101 on Fortune’s list of the 500 largest
industrials. See Fortune, May 3, 1982, at page 265.

24 In that area it is very much a maverick. Its view of the pipe-
line problem differs radically from that of its brethren among the
major oil companies. When it comes to pipelines, Kerr-McGee
stands alone. None of the other integrated companies agrees with
its position.

25 Indeed, it seems to be very much part of that establishment.
Mr. Dean A. McGee, Kerr-McGee’s co-founder and chief executive
officer, recently received the American Petroleum Institute’s Gold
Meda! for Distinguished Achievement. Oil and Gas Journal, Novem-
ber 16, 1981, page 29. The American Petroleum Institute is not
known for its propensity to honor people whom it has reason to
regard as enemies of the status quo in oil. Nor is the Institute
known for its receptivity to unconventional ideas about oil and its
role in the American economy.

26 Kerr-McGee relies heavily on other people’s pipelines. This
suggests that Kerr-McGee’s managers have decided that pipelines
are not an especially attractive investment and that there are better
places in which to put Kerr-McGee’s money.

27 They too are of substantial size. They are agricultural coopera-
tives with significant interests in oil.

B-24

of Kerr-McGee. Williams says that its rates are too low,
that they do not yield adequate recompense for the risks
assumed, and that ferocious competition is a market
reality for it specifically and for the oil pipeline indus-
try generally.

Williams maintains that it is operating in a frigid eco-
nomic climate that prevents it from earning what it
thinks it ought to earn. So Kerr-McGee and the other
complaining shippers are buying valuable transportation
services at bargain basement prices. But those shippers
are very greedy. That their rates are already ludicrously
cheap is not enough for them. Motivated by almost un-
believable avarice, they have resorted to the legal proc-
ess in pursuit of an outlandish effort to knock rates that
are already much too low even lower.

So far we have an ordinary rate case, a squabble be-
tween those who pay and those who get paid about how
much is too much and how little too little. But there is
more (much more) than that to this massive affair.
For one thing, the case has been in progress for more
than a decade.** That is an uncommonly long time, even
by the relaxed standards of expedition that seem char-
acteristic of “big” cases before ratemaking agencies.

The affair has dragged on for so long because it has
become a great “test case” about oil pipeline rates and
their regulation. But it is an anomalous test case on
that subject for two reasons: First, the attack on the
status quo is being made by a large oil company—all
of the other large oil companies are much enamored of
the status quo in oil pipelining and maintain that an
assault on it is an assault on the American way of life
and on the foundations of Western civilization itself.
Second, the target of the attack is not an integrated
oil company.

28In view of the glacial pace at which the matter has moved,
some may think the word “progress” ill-chosen.

B-25

Like practically every other oil pipeline company, Wil-
liams has a parent. But its parent is not of the Exxon,
Mobil, Gulf, Shell, Kerr-McGee breed. The Williams
Pipe Line Company is a wholly-owned subsidiary of a
Tulsa-based conglomerate known as The Williams Com-
panies. The parent is in lots of businesses.” It is in
coal,” in fertilizer,*. in metals,** and in real estate *
as well as in oil pipelines.“ It is also a producer of
crude oil.*

So Williams is heavily involved with both the produc-
tion of oil and its transportation over a pipeline system.
Nevertheless, Williams is not an integrated oil company.
For one thing, it is neither a refiner nor a marketer.

Second and more important for present purposes, little,
if any, of the oil that Williams carries over its pipelines

29 However, the Williams complex is appreciably smaller than
Kerr-McGee. As previously noted, Kerr-McGee is number 101
among the nation’s 500 largest industrial firms. Williams is much
further down on the list than that. It is number 198. See Fortune,
May 8, 1982, at page 266.

30 It holds a 27.5% interest in the Peabody Coal Company.

31 It owns large phosphate deposits and is also an important pro-
ducer of anhydrous ammonia.

82 Its subsidiary Edgecomb Metals Co. processes and distributes
high-performance metals.

83 Williams’ real estate affiliate, Williams Realty Corp., is develop-
ing a major commercial real estate project in downtown Tulsa
known as the Williams Center. The company also has other real
estate interests.

*% Williams’ pipeline system covers a 12-state area extending from
Oklahoma to North Dakota and Minnesota. The system has over
8,500 miles of pipeline and approximately 4,900 miles of right of
way.

35 Natural gas is also produced. These producing operations are
conducted by the Williams Exploration Company and by two other
subsidiaries called Louisiana Resources Company and Rainbow
Resources, Inc.

B-26

is its own.** Hence the link between Williams, qua oil
company, and Williams, qua oil transportation company,
is financial, not functional. The transportation system
and the oil producer are under common ownership. But
they do not serve each other.

It is as though a diversified industrial holding com-
pany that happened to own a steel company also owned
an insurance company. If the insurance company wrote
casualty insurance and if the steel company bought its
casualty insurance from its own captive insurer, we
would have a case of “integration.” But suppose that
“the insurance company were solely or primarily a life
insurer. Now steel companies seldom have much need
for life insurance. So a link between a steel company
and a life insurer would be an instance of “conglomera-
tion,” not of “integration.”

That in essence is Williams’ situation. Accordingly,
it regards itself (and is generally regarded by others)
as an “independent” pipeline company, 1.e., a pipeline
company that is entirely or almost entirely eng»ged in
selling transportation services to people who are unaf-
filiated with it.*” There are several such independent oil
pipeliners. In absolute terms some of them are quite
large.*

Hence they are important factors in some markets.
Some of them have been very successful indeed. But the
independents are few. They are a minority in the trade.
On an industry-wide basis, the shipper-owners’ domi-
nance remains overwhelming. Accordingly, the oil pipe-

36 What Williams produces is crude. What it carries on the other
hand, consists in the main of gasoline and other refined products.

37 Kerr-McGee has at times suggested that Williams may not be
quite so totally “independent” as it claims to be. But those ques-
tions are peripheral. They have no bearing on the points that we
now have to decide.

38 Williams is said to be the largest.

B-27

line controversy has up to now been a controversy about
shipper-ownership. That is what the industry’s critics
have traditionally regarded as the problem. They have
not been up in arms about exploration by the independ-
ents. Had they been much concerned about that, the
critics would have found themselves in a strange position.

Who are the independent pipelines’ principal cus-
tomers? The major oil companies.® After all, they are
the ones with lots of oil that they want to move from
one place to another. Hence concern about the misdeeds
of the independent pipeliners would have to rest on the
premise that they are taking the major oil companies over
the hurdles and ripping them off. Up to now at least,
nobody seems to have been terribly worried about that.
Those who “exposed” the pipeline problem exposed what
they regarded as monopolistic or oligopolistic wrongdoing
in oil.

What they were really worrying about was not pipe-
lines, but oil. Their concern about the pipelines was, as
they themselves always stressed, at bottom, a concern
about the ownership of the lines. They were upset about
the fact that so few of the lines were owned by in-
dependent transportation companies. So they could
scarcely be expected to go into an uproar about wrongs
perpetrated by the relative handful of independent pipe-
liners. After all, the principal victin's of those mis-
deeds would be the very same major oil companies whose
iniquities the critics were so heatedly attacking.

So critics of the status quo oil tend to be kind to in-
dependent pipeliners. Indeed, one well-known critique
singles Williams out for special praise. It says in perti-
nent part:

Storage facilities or tankage are necessary for the
efficient operation of the pipeline. Tankage is re-

39 That is a genc ilization. Most generalizations have their ex-
ceptions. And that may be so of this one.

B-28

quired at the input point so that the shipper can
tender the oil to the pipeline in proper quantities
(usually the minimum tender or tenders in excess of
that amount). Tankage is required along the pipe-
line, known as working tankage, to accommodate line
size changes. Finally, tankage is required at delivery
points for the delivery of the oil from the pipeline.
Thus, the availability of tankage can have a distinct
impact upon the ability to use the pipeline.

As a general rule, pipelines do not provide tank-
age at input and delivery points. Working tankage
along the route of the pipeline is provided, but is
available only for pipeline operations and not for
delivery or storage purposes.

As early as 1914, Oklahoma’s Attorney General
West, testifying before Congress, stated that com-
mon carrier pipeline transportation was of no ad-
vantage to independent operators unless there was
storage.

Others have commented on the lack of storage
facilities for use by independent shippers as well as
the large capital investment required to furnish suffi-
cient tankage at input and delivery points. Shippers
on pipelines have emphasized the importance of pro-
vision of storage facilities to increased access to
pipelines.

Williams Brothers, an independent pipeline, is a
prime example of a pipeline with common tankage
available to all shippers. Williams provides this
service at many points along its pipeline for a fee.
Many small shippers have been able to take advan-
tage of pipeline shipments through Williams Brothers
and deliver to many points with minimum capital
investments. Competition from independents, as a
result, is more intensive in the area served by Wil-
liams than in most other ereas of the country.

B-29

In stark contrast to the Williams Brothers opera-
tion is the experience of an independent marketer
desiring to use Explorer pipeline for shipment and
delivery to the Dallas area. This independent mar-
keter was able to arrange for a contract for gasoline
with the refiner-owner connected to the Explorer
system. The marketer did not have a terminal con-
nected to Explorer for deliveries in the Dallas area,
nor did he have a terminal close enough to the pipe-
line route to make a connection economically at-
tractive. The marketer contacted several companies
with terminals connected to Explorer but was unable
to secure any space. Even major companies with
prior relations with the marketer or friendly atti-
tudes toward the marketer refused . . . terminaling
space.

The refiner-owner attempted to intervene in this
situation, since the contract was a good one and
provided a new marketing opportunity. The refiner-
owner went to the owners of other terminals con-
nected to Explorer without any success. The refiner-
owner was aware that one of the owners of Explorer
had excess terminal capacity in the Dallas area that
was available for purchase. The refiner-owner was
able to conclude an arrangement for terminal space
with this owner; however, the terminal owner placed
a veto power in the contract permiting the terminal
owner to veto any marketing arrangement not to its
satisfaction. When the refiner-owner attempted to
use the terminal for deliveries to the independent
marketer, the terminal owner vetoed the arrange-
ment. The refiner-owner therefore was not czh'e to
make deliveries to the independent marketer and the
contract eventually fell through. This same refiner-
owner found that it was unable to build its own new
terminals in areas along Explorer where it did not
have existing terminals, since the cost would be too

B-30

great and would make any marketing efforts un-
economic.

Terminals at delivery points are extremely im-
portant to independent marketers. Without delivery
tankage, they cannot obtain a product from pipe-
lines unless the owners of the tankage permit it.
New companies without their own existing tankage,
even substantial majors, may find it difficult to enter
new markets if they must rely on existing terminals
(with veto restrictions or other similar arrangements)
or on constructing new tankage. Experience indi-
cates that independent marketers willing to enter
new markets if terminals such as those Williams
Brothers operates exist, have been stymied from
entering markets served by pipelines through pri-
vately owned terminals. The disadvantage is not a
theoretical one, but one that is very real and one
that effectively limits access to most major integrated
oil companies’ pipelines.”

At this point, two observations seem relevant. First,
oil pipeline owners have done nicely under the status
quo. So their affection for it is unsurprising. Some may
be reminded of Matthew 6:21: “For where your treasure
is, there shall your heart be also.” This is a factor that
should be borne in mind. And we do bear it very much
in mind. Business enterprises are not eleemosynary in-
stitutions. Nor are they supposed to be disinterested
servants of the public interest. That is our role, not
theirs. As George Bernard Shaw once observed, “Cyni-
cism may be a sin. But is rarely mistaken.”

When an industry takes a strong position on a public
policy question, it normally does so because it has an ax
to grind. Nothing in our experience suggests that the oil

*# KENNEDY STAFF REPORT at 78-80. (Emphasis added;
footnotes omitted.)

The shipper-owners maintain that these propositions rest on
misconceptions. See WOLBERT II, at 296-298.

B-31

industry is an exception to this rule. It gets excited (and
it has gotten quite excited here) when dollars and cents
are at stake. Litigants who have money at stake take
positions calculated to maximize their economic welfare.
That is inherent in the nature of things. It is an obvious
fact of life. But it would be a mistake to make too much
of that fact. Something that is good for integrated oil
companies may also be good for society. Or it may not.
There is no presumption either way.

Second, propositions should be dealt with on their
merits. The motives of those who put the propositions
forward seldom call for much analysis. When private
parties are involved, those motives are rarely mysterious.
And they have no necessary bearing on the merits.

Thus, for example, defendants in criminal cases are
always out to save their own skins. But that is no reason
to discount everything that they say. They be telling the
truth. And they may be innocent. Even if guilty, prose-
cutorial misconduct or concepts basic to ordered liberty
may entitle them to an acquittal.“

There are vast differences between economic regulation
of the type here involved and criminal proceedings. In
some respects the two types of cases are as different from
each other as they could possibly be. But similarities of
a sort can also be found. Both areas involve limitations
on a private person’s freedom to do as he pleases. In
both that freedom yields to legislative conceptions of the
social interest. In economic regulation, as in criminal
justice, those who have to administer the legal order may
sometimes think those legislative conceptions dubious or
downright strange. Nevertheless, they are not at liberty

*1 Cf. United States v. Ro’ Anowitz, 339 U.S. 56, 69 (1950): “It is
a fair summary of history to say that the safeguards of liberty
have frequently been forged in controversies involving not very
nice people. And so, while we are concerned here with a shabby
defrauder, we must deal with his case in the context of ... the
great themes expressed by the Fourth Amendment.” Dissenting
opinion of Frankfurter, J., concurred in by Jackson, J.

B-32

to substitute their private policy preferences for those of
the legislature.”

As administrators of the statute under which this case
arises, we have a duty to discharge. That duty is to
carry out the intention of the legislature, insofar as that
intention can be divined from materials that are some-
times cryptic. Here those materials are very cryptic in-
deed. This makes our task extraordinarily difficult. That
extraordinary difficulty has had much to do with the
regrettable delays in disposing of this matter.

Broader Implications

So this case is somewhat odd. It is also very old. Those
features of the litigation are important. Far more im-
portant, however, than those case-specific aspects of the
matter are its general implications.“® Those have been
agitated for the past century.

They go to the heart of the oil pipeline rate issue. The
debate about that issue is part of a much bigger debate.
That bigger debate is not about pipelines. It is about oil.

Is the oil business a “monopoly”? A “shared monop-
oly’? An “oligopoly”? “Cartelized”? A complex blend
of oligopoly and competition where whales “compete”
with minnows and elephants dance among chickens?
More competitive (perhaps a great deal more competi-
tive) that that but nevertheless an industry in which
the beneficent flame of competition does not always burn
quite so brightly as the late Adam Smith thought it should?

42 See Mid-Louisiana Gas Co. v. Federal Energy Regulatory Com-
mission, 664 F.2d 530, 585 (5th Cir. 1981), cert. granted, 51
U.S.L.W. 3219 (U.S. Oct. 4, 1982) (No. 81-1889): “The Commis-
sion’s duty is to administer the law Congress passed in light of the
purposes for which it was passed. It is not an agency’s prerogative
to alter a statutory scheme even if its alteration is as good or
better than the congressional one.”

43 This sentence reflects the Commission’s public-interest perspec-
tive. To the litigants, to Williams and to the complaining shippers
the case-specific features of the matter are obviously all-important.

B-33

Or is oil a workably competitive industry mindlessly
harassed by moonstruck antibusiness idealogues and ill-
formed politicians who equate bigness with badness, who
are still fighting quixotic populist wars against John D.
Rockefeller’s ghost, who are wilfully blind to technological
imperatives and to the major exporting countries’ enor-
mous market power, who are oblivious to efficiency con-
cerns, who have made an inflexible dogma out of an
English economists’s amusing aphorism that “Small is
beautiful,” “ and who seek to apply that dogma to an
industry in which it has as much place as a fur coat in
the baggage of a traveler bound for the Equator? “

People’s answers to those big questions about oil in-
fluence their answers to smaller and essentially ancillary
questions about oil pipeline rates.

What Was The Climate Of Opinion That Led To The
Regulation Of Oil Pipeline Rates?

Today the questions that we have posed evoke diverse
answers. Back in 1906, however, they evoked virtual
unanimity. Those virtually unanimous answers were
hostile to the industry.“ Most Americans thought the
oil business in dire need of radical reform.” Practically

4 See E. F. Schumacher, Small is Beautiful (1973).

** Recent events would seem to strengthen this position. They
certainly show that oil prices can move down as well as up.

**Of course, John D. Rockefeller and his associates dissented
from that consensus. They saw no problem. Some think that they
were right. But history’s locomotive was moving in the opposite
direction.

*? There were no Gallup polls in those days, so the statement in
the text cannot be demonstrated mathematically. Most Americans
were probably more worried about earning a living and about other
private day-to-day problems than they were about the economics of
oil. But the historical sources show that the better educated citi-

B-34

everybody in the Congress took the same view. So did
the President.**

Nineteen Hundred and Six was a great Progressive
year. And John D. Rockefeller and his Standard Oil
combine were Progressivism’s primary targets.*® Rocke-
feller himself was widely regarded as Public Enemy
Number One.

Miss Ida M. Tarbell had much to do with this. Her
nineteen articles on The History of the Standard Oil
Company appeared in McClure’s Magazine from 1902 to
1904. What they did to Standard had something in
common with what Harriet Beecher Stowe’s Uncle Tom’s
Cabin did to slavery.

zenry were much concerned about oil and that their concern had by
1906 seeped down to a broad segment of the less educated. Jour-
nalists, newspaper proprietors, and magazine proprietors thought
that oil was “good copy.” Statesmen looking for issues took the
same view. That is pretty strong evidence that the public was in-
terested. Of course, some would say that a clever propaganda cam-
paign had led the populace to consider itself interested.

*8 He was Theodore Roosevelt. And he was then busily denounc-
ing “the malefactors of greath wealth.”

49 They were uppermost among the “malefactors” referred to in
the preceding footnote. One recent historian notes that Roosevelt’s
“public relations campaign against Standard Oil was relentless.”
B. Bringhurst, Antitrust and the Oil Monopoly; The Standard Oil
Cases 1890-1911 (hereinafter cited as “BRINGHURST”), p. 207
(1979).

5% They were then reproduced in two volumes that bore that title.
These appeared in 1904. There have been a number of subsequent
editions. The book is still very much alive. It is available in a
Harper Torchbook paperback edition edited by David M. Chalmers.
As Tarbell’s biographer says: “In the sole work for which she is
now remembered, The History of the Standard Oil Company, the
author, her subject, and the times had met to produce a master-
piece which has not declined into a period piece.” M. Tomkins, Ida
M. Tarbell 91 (1974) (hereinafter cited as “TOMKINS”).

B-35

Stowe was a fervent Abolitionist. And Tarbell was
just as fervent a partisan of Little Oil. Tarbell was a
champion of the independent producer and the inde-
pendent refiner.*' She thought that Rockefeller and his
henchmen had driven the independents to the brink of
destitution and that they had done so by criminal
means.” She excoriated them for that.™

5i Hence she was allergic to the point of view expounded by John
D. Rockefeller, Jr. when he addressed the students at his alma
mater, Brown University, on the subject of “Trusts” and told them
that “The American Beauty Rose can be produced in its splendor
and fragrance only by sacrificing the early buds which grow up
around it.” Quoted by Tarbell at the very outset of her History of
the Standard Oil Company.

52 Many had, of course, gone over the brink. In Miss Tarbell’s
view, pipelines had a lot to do with that. The penultimate para-
graph of her great book reads:

And what are we going to do about it? For it is our busi-
ness. We the people of the United States, and nobody else,
must cure whatever is wrong in the industrial situation typi-
fied by this narrative of the growth of the Standard Oil Com-
pany. That our first task is to secure free and equal transpor-
tation privileges by rail, pipe and waterway is evident. It is
not an easy matter. It is one which may require operations
which will seem severe, but the whole system of discrimination
has been nothing but violence, and those who have profited by
it cannot complain if the curing of the evils they have wrought
bring hardship in turn on them. At all events, until the trans-
portation matter is settled, and settled right, the monopolistic
trust will be with us, a leech on our pockets, a barrier to our
free efforts. 2 TARBELL 292 (Emphasis added).

53 Among Tarbell’s articles was a series entitled Crimes of the
Standard Oil Trust. These pieces appeared in The New York Amer-
ican in February 1905.

% Though proverbially meticulous, her journalism was not dis-
passionate. Her father was an independent oil man. So was her
brother.

Her biographer comments:

Tarbell . . . shared with the people of her native regions a
deep hatred of Rockefeller, and it activated her study of him

B-36

Typical of Tarbell’s viewpoint is this sketch of the
idyllic small businessman’s paradise that the Standard
Oil Company ruined:

Life ran swift and ruddy and joyous in these men
[of the Oil Regions]. They were still young, most
of them under forty, and they looked forward with
all the eagerness of the young men who have just
learned of their powers, to years of struggle and
development. They would solve all [their] perplex-
ing problems of overproduction, of railroad discrimi-
nation, of speculation . . . They would meet their
own needs. They would bring . . . oil refining to the
region where it belonged. They would make their
towns the most beautiful in the world. There was
nothing too good for them, nothing they did not hope

... Convinced that Rockefeller was of the species most despised
on the frontier of her youth, a hyprocrite of a peculiarly of-
fensive kind, who taught the Bible version of the Golden Rule
to his Sunday school classes and practiced the version of it
allegedly taught him by his father, she set out to demolish the
whited sepulcher. She left it in ruins. TOMKINS at 90.

At an earlier point Tomkins sums Tarbell’s work up this way:

‘Tarbell’s history recounts the development of the oil industry
from the early hawking of petroleum as a medicine guaranteed
to cure everything prayer couldn’t to its eventual use as a
lubricant and fuel for internal combustion engines. The narra-
tive follows the rise of the Standard Oil Company from its
inception following the Civil War to the height of its un-
checked power at the turn of the century. Tarbell’s tone, a
mixture of cold disdain and white-hot moral indignation con-
trolled by excellent documentation and a facade of objectivity,
seemed to hit the right note. An enthusiastic public followed
her serial account in McClure’s for two years as she tirelessly
communicated to tens of thousands of readers “a clear and
succinct notion of the processes by which a particular industry
passes from the control of the many to that of the few.” Tar-
bell nowhere leaves much room for doubt that she is a partisan
of “the many.” TOMKINS at 60 (with a footnote citation to
Tarbell’s own statement of her purpose in chronicling Standard
Oil’s saga at such length and in such elaborate detail.)

B-37

and dare. But suddenly, at the heyday of this con-
fidence, a big hand reached out from nobody knew
where, to steal their conquest and throttle their
future. The suddenness and the blackness of the
assault on their business stirred to the bottom their
manhood and sense of fair play, and the whole
region arose in a revolt which is scarcely paralleled
in the commercial history of the United States.™

Another famous Tarbell passage identifies the assailant
and describes his tactics. It goes like this:

Very soon after Mr. Rockefeller began to “acquire”
independent refineries, whose owners were loath to
sell or go out of business, unpleasant stories began
to be circulated in the oil world of the methods used
in getting the offending plants out of the way. When
freight discriminations, cutting off crude supply, and
price wars in the market failed, other means were
tried, and these means included, it was whispered,
the actual destruction of the plarits.*

A third Tarbellism that bears quotation reads:

[T]he work of acquiring all outside refineries be-
gan at each of the oil centres. Unquestionably the
acquisitions were made through persuasion when
this was possible. If the party approached refused
to lease or sell, he was told firmly . . . that there was
no hope for him; that a combination was in progress
which was bound to work; and that those who stayed
out would inevitably go to the wall...

All over the country the refineries . . . sold or
leased. Those who felt the hard times and had any
hope of weathering them resisted at first. With

5° 1

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Source: Frix Law Library, https://www.frixlaw.com/law-library/documents/brief%3Amicro_IA40385010_2569%3A2. Public record. Not legal advice.
