# UNITED STATES OF AMERICA

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URL: https://www.frixlaw.com/law-library/documents/agency%3Asec%3A0db6c57b8eab5d8d

## Record

- **Collection:** Agency decision
- **Document type:** Agency decision

## Text

UNITED STATES OF AMERICA
Before the
SECURITIES AND EXCHANGE COMMISSION

SECURITIES EXCHANGE ACT OF 1934
Release No. 101959 / December 18, 2024
ADMINISTRATIVE PROCEEDING
File No. 3-21585

In the Matter of
Impact Theory, LLC,
Respondent.

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ORDER APPROVING
PLAN OF DISTRIBUTION

On August 28, 2023, the Commission issued an Order Instituting Cease-and-Desist
Proceedings Pursuant to Section 8A of the Securities Act of 1933, Making Findings, and
Imposing a Cease-and-Desist Order (the “Order”)1 against Impact Theory, LLC (“Impact
Theory” or the “Respondent”). According to the Order, from October 13, 2021, to December 6,
2021, Impact Theory, a media and entertainment company, offered and sold crypto asset
securities known as Founder’s Keys (“KeyNFTs”) in the form of purported non-fungible tokens
(“NFTs”), raising approximately $29.9 million worth of ether (“ETH”) from at least hundreds of
investors, including investors across the United States. The Commission found that Impact
Theory violated Sections 5(a) and 5(c) of the Securities Act by offering and selling these
securities without having a registration statement filed or in effect with the Commission or
qualifying for an exemption from registration. The Commission ordered the Respondent to pay
$5,120,718.27 in disgorgement, $483,195.90 in prejudgment interest, and a $500,000.00 civil
money penalty, for a total of $6,103,914.17, to the Commission. The Commission also created a
Fair Fund, pursuant to Section 308(a) of the Sarbanes-Oxley Act of 2002, so the penalty
collected, along with the disgorgement and prejudgment interest collected, can be distributed to
harmed investors (the “Fair Fund”).
The Fair Fund includes the $6,103,914.17 collected from the Respondent. The assets of
the Fair Fund are subject to the continuing jurisdiction and control of the Commission. The Fair
Fund has been deposited in a Commission-designated account at the U.S. Department of the
Treasury, and any interest accrued will be added to the Fair Fund.

1

Securities Act Rel. No. 11226 (Aug. 28, 2023).

On October 29, 2024, the Division of Enforcement, pursuant to delegated authority,
published a Notice of Proposed Plan of Distribution and Opportunity for Comment (“Notice”),2
pursuant to Rule 1103 of the Commission’s Rules on Fair Fund and Disgorgement Plans
(“Commission’s Rules”);3 and simultaneously posted the Proposed Plan of Distribution (the
“Proposed Plan”). The Notice advised interested persons that they could obtain a copy of the
Proposed Plan from the Commission’s public website or by submitting a written request to
Allison J.P. Moon, United States Securities and Exchange Commission, 100 F Street, NE,
Washington, DC 20549-5876. The Notice also advised that all persons desiring to comment on
the Proposed Plan could submit their comments, in writing, within 30 days of the Notice. The
Commission received no comments on the Proposed Plan during the comment period.
The Proposed Plan provides for the distribution of the Net Available Fair Fund4 to
investors who purchased or acquired the Securities between October 13, 2021, and August 27,
2023, both dates inclusive, and suffered a Recognized Loss as calculated in accordance with the
Plan of Allocation attached as Exhibit A to the Proposed Plan.
The Division of Enforcement now requests that the Commission approve the Proposed
Plan.
Accordingly, it is hereby ORDERED, pursuant to Rule 1104 of the Commission’s Rules,5
that the Proposed Plan is approved, and the approved Plan of Distribution shall be posted
simultaneously with this order on the Commission’s website at www.sec.gov.
For the Commission, by the Division of Enforcement, pursuant to delegated authority.6

Vanessa A. Countryman
Secretary

2

Exchange Act Rel. No. 101459 (Oct. 29, 2024).
17 C.F.R. § 201.1103.
4
All capitalized terms used herein but not defined shall have the same meanings ascribed to them in the Proposed
Plan.
5
17 C.F.R. § 201.1104.
6
17 C.F.R. § 200.30-4(a)(21)(iv).
3

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Source: Frix Law Library, https://www.frixlaw.com/law-library/documents/agency%3Asec%3A0db6c57b8eab5d8d. Public record. Not legal advice.
