# Federal Trade Commission v. Match Group, Inc.

> District Court, District of Columbia · May 1, 2023

URL: https://www.frixlaw.com/law-library/cases/9391356

## Case

- **Court:** District Court, District of Columbia
- **Decided:** May 1, 2023
- **Precedential status:** Published
- **Opinion:** Opinion
- **Judges:** Magistrate Judge G. Michael Harvey
- **Nature of suit:** Magistrate Case
- **Cited by:** 0 later opinions in the Frix Law Library

## Citator (automated)

- No negative treatment found by the automated citator. That is not the same as a confirmation that the case is good law; read the citing cases.
- Full citator and citing cases: https://www.frixlaw.com/law-library/cases/9391356

## How later opinions describe it (automated extraction)

- noting the “core understanding that the work-product doctrine solely pro- tects the inner workings of an attorney’s mind”
- noting that both attorney-client privilege and work product protection can be waived by voluntary disclosure
- rejecting the respondent’s argument that the agency’s “failure to seek im- munity for him” was evidence of an improper purpose where the statute governing CID at issue “merely allows, and does not require, the government to grant immunity”

## Opinion text

UNITED STATES DISTRICT COURT
FOR THE DISTRICT OF COLUMBIA

FEDERAL TRADE COMMISSION,

Petitioner,

v.
Case No. 1:22-mc-54 (RJL/GMH)
MATCH GROUP, INC.,

Respondent.

MEMORANDUM OPINION AND ORDER

In March 2020, the Federal Trade Commission (“FTC” or “Petitioner”) issued a civil in-

vestigative demand (the “March 2020 CID”) to Match Group, Inc. (“Respondent” or “Match”).

That CID was part of a non-public investigation spurred by a 2019 New York Times article sug-

gesting a relationship between a start-up developing facial recognition technology and OkCupid,

a dating site owned by Respondent, that involved the start-up accessing and using images from the

dating site to help build its product. 1 The parties wrangled over the March 2020 CID for more

than two years until, in May 2022, Petitioner filed this action to enforce the administrative sub-

poena, seeking production of 136 documents that Match has withheld on the basis of attorney-

client privilege or work product protection. This litigation has proved as contentious as the ad-

ministrative proceedings, with Match not only resisting production of those documents, but also

decrying as bad faith conduct the FTC’s litigation tactics, including its refusal to agree to seal this

case. This decision does not discuss whether the withheld documents are protected from disclo-

sure—that is a dispute for another day. Instead, it addresses Match’s motion to keep the bulk of

1
Respondent explains that it—that is, Match Group, Inc.—is a holding company with no independent employees.
ECF No. 17-2, ¶ 2. Match Group LLC, a subsidiary of the holding company, provides services to other subsidiaries,
including Humor Rainbow, Inc., which owns and operates the OkCupid brand. Id.
the record of these proceedings under seal until the Court rules on the FTC’s petition (the “Primary

Motion to Seal”) and Match’s motion for leave to take discovery to unearth evidence that the FTC

filed this enforcement action for an improper purpose (the “Motion for Discovery”). 2 For the

reasons that follow, both motions are denied.

2
Documents marked with an asterisk in the following list of the documents most relevant to the resolution of these
motions are currently sealed: (1) Respondent’s Motion to Seal, which seeks to maintain certain sealed documents
under seal and to seal all future filings (a.k.a. the Primary Motion to Seal) (ECF No. 15 and its attachments)*; (2) the
FTC’s Opposition to the Primary Motion to Seal (ECF No. 16 and its attachments); (3) Respondent’s Reply in further
support of the Primary Motion to Seal (“Primary Motion to Seal Reply”) (ECF No. 18-1)*; (4) Respondent’s Motion
for Limited Discovery Regarding FTC’s Abuse of Process and to Supplement the Record (a.k.a., the Motion for Dis-
covery) (ECF Nos. 20-1, 20-2)*; (5) the FTC’s Opposition to Match’s Motion for Discovery (ECF No. 26 and its
attachments); and (6) Respondent’s Reply in further support of its Motion for Discovery (“Motion for Discovery
Reply”) (ECF Nos. 28-1 through 28-13)*.
In addition, Match has filed subsidiary motions to seal its filings and the FTC has opposed those motions.
Again, documents marked with an asterisk in the following lists are currently sealed. The papers related to the sub-
sidiary motions to seal the Motion to Seal are ECF Nos. 18 (Respondent’s Motion to Seal the Primary Motion to Seal
Reply (the “Motion to Seal ECF No. 18-1”))*, 21 (the FTC’s Opposition to the Motion to Seal ECF No. 18-1), 22-1
(Respondent’s Reply in support of the Motion to Seal ECF No. 18-1)*, 22 (Respondent’s Motion to Seal the Reply in
support of the Motion to Seal ECF No. 18-1 (the “Motion to Seal ECF No. 22-1”))*, 25 (the FTC’s Opposition to the
Motion to Seal ECF No. 22-1), 27-1 (Respondent’s Reply to the Motion to Seal ECF No. 22-1)*, and 27 (Respondent’s
Motion to Seal the Reply to the Motion to Seal ECF No. 22-1 (“the Motion to Seal ECF No. 27-1”))*, 29 (the FTC’s
Opposition to the Motion to Seal ECF No. 27-1), 30-1 (Respondent’s Reply in support of the Motion to Seal ECF No.
27-1)*, ECF No. 30 (Respondent’s Motion to Seal the Reply in support of the Motion to Seal ECF No. 27-1 (the
“Motion to Seal ECF No. 30-1”))*, 31 (the FTC’s Opposition to the Motion to Seal ECF No. 30-1).
The papers related to the subsidiary motions to seal the Motion for Discovery are ECF Nos. 20 (Respondent’s
Motion to Seal the Motion for Discovery)*, 25 (the FTC’s Opposition to the Motion to Seal the Motion for Discovery),
28-1 (Respondent’s Reply to the Motion to Seal the Motion for Discovery)*, 28 (Respondent’s Motion to Seal the
Reply to the Motion to Seal the Motion for Discovery (the “Motion to Seal ECF No. 28-1”))*, 29 (the FTC’s Oppo-
sition to the Motion to Seal ECF No. 28-1), 30-1 (Respondent’s Reply to the Motion to Seal ECF No. 28-1)*, 30
(Respondent’s Motion to Seal the Reply in support of the Motion to Seal ECF No. 28-1 (“Motion to Seal ECF No.
30-1”))*, and 31 (the FTC’s Opposition to the Motion to Seal ECF No. 30-1).
There are also subsidiary motions to seal briefing associated with the Petition. Those are ECF Nos. 17 (Re-
spondent’s Motion to Seal the Opposition to the Petition)*, 21 (the FTC’s Opposition to the Motion to Seal the Peti-
tion), 23 (Respondent’s Motion to Seal its Motion for Leave to File a Surreply)*. None of Respondent’s subsidiary
motions to seal includes a substantive argument; each relies on the arguments in Respondent’s Primary Motion to Seal
and asks that the documents remain sealed only until the Primary Motion to Seal is resolved. See ECF Nos. 17, 18,
20, 22, 23, 27, 28, 30; see also generally ECF No. 22-1 (stating that Respondent’s arguments in favor of its subsidiary
motions to seal are articulated in the Primary Motion to Seal). At this point, the vast majority of Match’s filings are
temporarily under seal pending resolution of the Primary Motion to Seal. Because the Primary Motion to Seal is
denied, all subsidiary motions to seal are also denied.

2
I. BACKGROUND

On July 13, 2019, the New York Times published an article about the use of images of

people’s faces culled from the internet to build facial recognition technology, noting that technol-

ogies being enabled by those data sets can be used in “potentially invasive ways.” Cade Metz,

Facial Recognition Tech is Growing Stronger, Thanks to Your Face, N.Y. Times (July 13, 2019)

[hereinafter, Metz, Facial Recognition], https://www.nytimes.com/2019/07/13/technology/data-

bases-faces-facial-recognition-technology.html. That article asserted that the founder of an “A.I.

start-up” called Clarifai stated that “his company had built a face database with images from [the

dating site] OkCupid” and that his company had access to those photos “because some of the dating

site’s founders invested in his company.” Id. The article further reported that

[a]n OkCupid spokeswoman said Clarifai contacted the company in 2014 “about
collaborating to determine if they could build unbiased A.I. and facial recognition
technology” and that the dating site “did not enter into any commercial agreement
then and have no relationship with them now.” She did not address whether Clarifai
had gained access to OkCupid’s photos without its consent.

Id. By the end of July 2019, Respondent had completed an investigation—prompted by a July 11,

2019 pre-publication request from the New York Times for a comment on the remark from Clari-

fai’s founder, see ECF No. 15-10 at 2—and sent a letter to Clarifai demanding that Clarifai cease

and desist accessing Respondent’s services and systems and attempting to create profiles on those

systems, as well as destroy any user-profile images it had copied and any derivative works created

from those copies, ECF No. 17-7 at 3; see also ECF No. 17-2, ¶¶ 3–7.

As result of the New York Times article, the FTC initiated a “non-public investigation”

into whether Match had engaged in unfair competition under Section 5 of the Federal Trade Com-

mission Act (the “FTC Act”), 15 U.S.C. § 45, by “sharing . . . consumer information, including

photos and other data of OkCupid users.” ECF No 17-4 at 2 & n.1. In February 2020, FTC staff

3
informed Match of the investigation and directed it to retain all documents that might be relevant

to the agency’s inquiry. Id. at 2–3. In March 2020, the FTC issued the CID at issue here, seeking

information, including documents, about representations made to customers regarding the collec-

tion, use, storage, and transfer of their data; security practices and procedures; any sharing of data

with Clarifai; and “the investigation [and other activities] that [Respondent] conducted . . . in re-

sponse to” the New York Times article, “which reported how [Clarifai] obtained access to

OkCupid user photos that were used to build Clarifai’s face database and facial recognition tech-

nology.” ECF No. 15-15 at 8–10, 12–13. That access allegedly occurred in September 2014. See

ECF No. 2-1, at 3–4, ¶ 8; ECF No. 17-3 at 2, ¶ 3; ECF No. 17-5 at 8.

By the end of May 2020, Match had produced approximately 600 pages of documents and

answered interrogatories in response to the March 2020 CID. ECF No. 17-3, ¶ 4; see also ECF

No. 17-5 (Respondent’s Third Response to March 2020 CID). Among those responses was an

answer to an interrogatory in a prior unrelated CID issued to Ok Cupid in November 2014—that

is, two months after the alleged sharing of data with Clarifai—in which the company asserted that

neither it nor its affiliates had shared with any third party (that is, any party other than OkCupid

users and OkCupid affiliates) users’ personal information unless it was “aggregated with that of

other users and/or anonymized.” ECF No. 15-13 at 13; see also ECF No. 2-1 at 3–4, ¶ 8. That

investigation was closed in 2015 (the “2014-2015 FTC investigation”)—according to Match be-

cause evidence showed that OkCupid’s users knew their profile information was publicly available

and could be used by others. ECF No. 15-2, at 3–4, ¶ 4.

Respondent reportedly expected the current investigation to be closed for similar reasons

as the 2014–2015 FTC investigation. ECF No. 17-1 at 19–20. However, on August 5, 2020, just

4
over two months after Match’s purportedly final response to the March 2020 CID, FTC staff in-

formed Match of deficiencies, seeking, among other things, supplemental information about data-

sharing with third parties, including Clarifai; additional documents about the investigation post-

dating the New York Times article; and a privilege log. See generally ECF No. 15-16. So began

a saga that continues today.

Match produced its first privilege log—containing 62 entries—near the end of August

2020. ECF No. 2-1 at 5, ¶ 13; see also ECF Nos. 28-7, 28-8. In September 2020, FTC staff replied

with a letter complaining that Match’s “application of the work product doctrine [was] overbroad,”

sweeping in documents that appeared to pre-date the involvement of any attorneys in the investi-

gation, which, in any case, had a business purpose; that documents over which it claimed attorney-

client privilege included communications between non-attorneys; and that the descriptions of cer-

tain documents did not meet Match’s burden to establish the basis for protection. See ECF No.

17-11.

It appears that Match made supplemental document productions in September and October

2020, which together totaled 23 documents. ECF No. 28-2 at 2–3, ¶ 2; ECF Nos. 28-3, 28-6; see

also ECF No. 17-10 at 4. FTC staff continued to press for further searches. For example, in

November 2020, agency staff expressed disapproval of the allegedly limited terms used and cus-

todians identified by Match in its searches. See ECF No. 17-19 at 2–5; ECF No. 17-10. Simulta-

neously, the privilege dispute at the heart of this action was heating up. In that same November

2020 letter, FTC staff charged that Match had not produced a single document that addressed the

substance of the company’s response to the July 11, 2019 inquiry from the New York Times or

the ensuing article, had not responded to the agency’s challenges to the privilege designations, and

had not provided an updated privilege log. ECF No. 17-19 at 6–8. Match supplied a supplemental

5
privilege log on December 15, 2020, along with a letter asserting that it stood by all the attorney-

client and work product designations and suggesting that it would explain “specific privilege calls”

at the FTC’s request. ECF No. 15-18; see also ECF No. 2-1 at 9, ¶ 24.

Apparently dissatisfied with Match’s document production and other responses, in Febru-

ary 2021, FTC staff issued notices seeking oral testimony from five of Respondent’s current or

former employees and officers, as well as from a corporate designee. 3 ECF No. 15-23. Those

investigative hearings occurred between May 4, 2021, and June 2, 2021. See, e.g., ECF No. 2-1

at 68–82, 85–103, 106–26, 129–41, 148–49 (excerpts of hearing testimony). During that period,

Match produced six additional responsive documents, an additional privilege log entry, and a con-

solidated privilege log. 4 See ECF No. 2-1 at 8–10, ¶¶ 22, 24, 27; see also id. at 50–65. In Sep-

tember 2021, Match produced its final privilege log of 271 entries, while complaining that its

efforts (including the testimony at the investigative hearings) had been “duplicative, cumulative,

unreasonable, and unduly burdensome.” ECF No. 15-17 at 2, 5; see ECF No. 2-1 at 188–216.

FTC staff was still unsatisfied and, in a November 2, 2021 letter, demanded that Respond-

ent produce four categories of documents identified on its privilege log: documents (1) withheld

pursuant to a “blanket corporate policy” that press inquiries about privacy issues “give rise imme-

diately to anticipation of litigation”; (2) relating to the company’s response to the New York

Times’ inquiry and customer inquiries or complaints resulting from the publication of the article;

(3) relating to the company’s response to the New York Times’ inquiry and later customer inquiries

3
The civil investigative demands seeking testimony were addressed to Alice Hunsberger, OkCupid’s former Director
of Customer Experience; David McGee (known as Quinn McGee), an OkCupid customer service manager; Justine
Sacco, Respondent’s Chief Communications Officer (“COO”); Melissa Hobley, OkCupid’s Chief Marketing Officer
(“CMO”); and Sam Yagan, OkCupid’s founder and former Chief Executive Officer and a member of Respondent’s
Board of Directors. See ECF No. 15-23; ECF No. 2-1 at 7, ¶ 19. Respondent identified Tom Jacques, the Vice
President of Engineering and Chief Technology Officer of Tinder, one of Respondent’s subsidiaries, as its corporate
designee. See ECF No. 2-1 at 7, ¶ 19.
4
Respondent had produced a second supplemental privilege log on April 6, 2021. ECF No. 2-1 at 9, ¶ 24.

6
that neither seek nor render legal advice; and (4) that provide the underlying facts as to the inves-

tigation prompted by the New York Times’ inquiry, the preparation of the statement given to the

paper, and the preparation of responses to consumer inquiries. See generally ECF No. 2-1 at 238–

41. The letter asked for production of those documents by November 12, 2021. Id. at 241.

Match did not produce the documents, instead asking to meet and confer with FTC staff to

present a proposal to avoid litigation. ECF No. 2-1 at 11, ¶ 32. The FTC reports that the parties

held a conference on December 10, 2021, during which Respondent’s counsel offered to re-eval-

uate one of the categories of documents FTC staff had demanded in its November letter—without

identifying which category—contingent on the agency withdrawing its objections to the com-

pany’s privilege and work product designations and waiving further challenges to its discovery

responses. Id. at 11–12, ¶ 33. The FTC declined and, on March 31, 2022, informed counsel for

Respondent that the agency would file a petition to enforce the March 2020 CID. Id. at 12, ¶ 34;

see also ECF No. 17-13. Respondent then sought another conference, this time with the FTC’s

Office of General Counsel to discuss its proposal. ECF No. 15-19 at 5–6. At that conference,

which took place on April 28, 2022, Match asserted that it would produce the first fifteen docu-

ments on its privilege log, each of which is a communication (via email or the messaging applica-

tion Slack) among non-attorneys that has been withheld as work product. ECF No. 2-1 at 12, ¶ 36.

The FTC’s Office of General Counsel rejected that proposal. Id. at 12–13, ¶ 37; see also ECF No.

15-24 at 3.

Events accelerated after that. Respondent’s May 2, 2022 letter asserted that FTC staff had

not identified specific privilege or work product designations that it challenged, leaving the com-

pany to assume that all such designations were at issue. ECF No. 15-24 at 3. It asked the FTC to

narrow the dispute by identifying the challenged documents and the basis on which the agency

7
disputed the designations and suggested that the disputes be submitted to binding mediation. See

id. at 4–5. The company also noted that the FTC’s Office of General Counsel had indicated that

the agency would likely not accede to Respondent’s request that any litigation be filed against the

company as a “Doe” defendant. See id. at 4. Two days later, FTC staff acknowledged that the

agency had “categorically raised concerns about [Respondent’s] withholdings” as overbroad be-

cause, not having access to the withheld documents, it was “operating in a vacuum,” but also

pointed out that it had early on—in September 2020—identified documents that “exemplif[ied]

[its] concerns.” ECF No. 15-20 at 3. The FTC rejected Respondent’s offer to produce the first

fifteen documents on the privilege log, reasoning that those documents would eventually be or-

dered produced because they are “patently not work product,” and rejected the company’s sugges-

tion of mediation. See id. at 4–5. The agency indicated that it intended to proceed with court

action challenging claims of privilege over only 136 documents “[t]o alleviate the burden on the

[c]ourt” but would not refer to Respondent anonymously in its court filings, opting instead to file

“portions of the papers under temporary seal to allow [the company] an opportunity to seek an

appropriate protective order.” Id. The agency further noted that it had thrice before—in November

2020, November 2021, and March 2022—alerted Respondent of its intention to pursue enforce-

ment proceedings when the dispute appeared to be at an impasse. Id. at 4. Litigation could be

avoided, however, if Respondent would produce those 136 documents by May 13, 2022. Id.

On May 10, 2022, Respondent sent a letter to the Director of the Bureau of Consumer

Protection within the FTC. ECF No. 15-21 at 2. While appreciating that the FTC had identified

136 documents to challenge out of over 270 on the September 2021 privilege log, 5 the company

5
The numbered privilege log that the FTC has provided the Court has 271 entries. See ECF No. 2-1 at 216. Respond-
ent has stated that there are 272 documents on its privilege log. See ECF No. 15-21 at 2. That discrepancy is imma-
terial here.

8
professed that it had “no insight” as to why they were being challenged. ECF No. 15-21 at 2. It

nonetheless pledged to re-evaluate its claims of privilege over those documents and sought another

conference where FTC staff could explain the bases for its objections to the privilege and work

product designations. Id. at 5. It also reiterated its mediation proposal. Id. at 6. No further

documents were produced, and in a May 16, 2022 letter, Respondent asked again to confer to

“raise [its] concerns about the specific discovery disputes and the investigation more broadly with

the Commissioners.” ECF No. 15-8 at 4. Those concerns included FTC staff’s failure to explain

its privilege challenges on a document-by-document basis and to clarify why it had narrowed its

focus to half of the documents on the privilege log; “improper efforts to circumvent and, at times,

to penetrate [Respondent’s] privilege and work product protections” in the face of the company’s

cooperation; continuation of the investigation in the face of evidence that users knew that their

profile information was publicly available and could be collected by third parties; and suggestions

that OkCupid’s comment to the New York Times was deceptive and omitted information. Id. at

3–5.

Ten days later, FTC staff sent a letter rebutting Respondent’s claims, rejecting the re-

quested conference as likely to be unproductive; acknowledging that, while some documents on

the privilege log might well be protected, the “blanket assertion of privilege and work product over

[virtually] all communications related to the NYTimes story . . . strongly suggests” that responsive

unprotected material has been improperly withheld; and explaining that the FTC had determined

that an enforcement action was necessary and would be filed “in short order,” along with “a motion

to temporarily seal any documents containing information that [Respondent] has designated as

confidential in order to give [the company] an opportunity to seek a protective order if it deems

confidential treatment is necessary.” ECF No. 17-15 at 2–4. Counsel for Respondent asked that

9
the FTC provide them with a copy of the petition for enforcement “contemporaneously with filing”

to allow them to “seek from the court the relief necessary to prevent the harm to [Respondent’s]

reputation that would result from naming [it] in the . . . filing.” ECF No. 17-14 at 2.

That same day—May 26, 2022—the FTC submitted its Petition, along with a sealed motion

to file under seal unredacted versions of it memorandum in support of the Petition and the bulk of

its supporting exhibits “until the later of the following periods: (1) ten days after the FTC notifies

the Court that [Respondent] . . . has been served with a signed Order to Show Cause and [the]

Motion to Temporarily Seal,” which attached the memorandum in support of the Petition and its

exhibits; or (2) Respondent “files its own motion for a protective order or to seal, and the Court

rules on such motion.” ECF No. 2 at 1; see also ECF No. 1. On June 1, 2022, having been

informed by the office of the Clerk of Court in an email that the initiating documents had been

accepted for filing and providing a case number, the FTC emailed Respondent’s counsel a copy of

the papers. ECF No. 16-1 at 7, ¶ 22. The Petition and its supporting documents, including the

motion to seal, were entered on the docket on June 2, 2022, with a filing date of May 26, 2022;

most of those documents were filed under seal to provide “Match an opportunity to seek . . . pro-

tection” for material it believed to be confidential. Docket, FTC v. Match Group, LLC (D.D.C.);

ECF No. 2 at 3. Among those sealed documents was a declaration from an FTC attorney (submit-

ted in both redacted and unredacted form) that referred to a prior 2014 FTC investigation of

OKCupid on “an unrelated privacy matter” that Match alleges had not yet been publicly disclosed;

that information was not redacted in the redacted version. ECF No. 2-1 at 3–4, ¶ 8 (unredacted

version); ECF No. 2-4 at 3–4, ¶ 8 (redacted version). That 2014 investigation will come up again

below.

10
Also on June 2, 2023—the same date the electronic docket of this case became publicly

available—Respondent filed a sealed emergency motion to temporarily seal the record in this case

until the Court ruled on a forthcoming motion by Respondent to seal the filings in this case and to

allow it to proceed anonymously. See ECF No. 3. Counsel for Respondent also emailed FTC staff

to complain that the agency had not informed the company that the Petition had been filed until

six days after it had submitted the material to the Court. ECF No. 28-11 at 2. Meanwhile, on May

31, 2022, Respondent had sent a letter to the Office of General Counsel arguing, among other

things, that court action would be premature and again outlining allegations that the agency had

acted improperly. See generally ECF No. 19-5.

Judge Leon allowed the emergency motion to seal to remain sealed in part, ordering the

Clerk of Court to “file and maintain” the memorandum in support of the motion and its supporting

exhibits under seal until further order of the Court but directing that the motion and proposed order

to be unsealed and counsel’s notices of appearance to be re-filed on the public docket. Minute

Order re: ECF No. 3 (June 8, 2022). After the Clerk of Court had refiled the sealed documents,

see ECF No. 6, Judge Leon denied the emergency motion to temporarily seal the record and or-

dered the Petition to “remain unsealed and the remainder of the docket [to] remain as is until further

order of [the] Court.” Minute Order re: ECF No. 6 (June 8, 2022). That Order also allowed Match

ten days to “file a motion to seal any filings, for a protective order, or to proceed under a pseudo-

nym.” Id. As to the FTC’s motion to seal, Judge Leon directed redacted copies of the memoran-

dum in support of the Petition and counsel’s declaration to be filed publicly, with all other docu-

ments submitted in connection with the Petition (not including the Petition, itself, which was filed

publicly) to be maintained under seal under further Court order. ECF No. 8; see also Docket Text

accompanying ECF No. 8. As noted, the redacted version of counsel’s declaration included an

11
unredacted reference to a prior FTC investigation, see ECF No. 12 at 2–3 (redacted version of

declaration filed publicly). Thus, as of June 8, 2022, the following documents were to be available

publicly: the Petition; Match’s emergency motion to temporarily seal the record and proposed

order; redacted versions of the FTC’s memorandum in support of the Petition and counsel’s dec-

laration; the FTC’s memorandum in opposition to Match’s motion to temporarily seal the record;

the notices of appearance; and Judge Leon’s orders. The remaining documents—the unredacted

memorandum in support of the Petition and counsel’s declaration; all exhibits in support of the

Petition; and the exhibits in support of Match’s emergency motion to temporarily seal the record

(which include the memorandum in support of that motion)—were (and currently are) under seal.

Since June 8, 2022, as noted above, see note 2, supra, every filing that Respondent has made has

been filed under seal accompanied by a motion to seal, including the Motion for Discovery (also

at issue here) and even its motions to seal. The FTC has opposed all but one of them 6 and has filed

all of its oppositions publicly, including its opposition to the Primary Motion to Seal, which also

includes a reference to the 2014 FTC investigation of OKCupid, see ECF No. 16 at 3; ECF No.

16-1, ¶ 4.

In the midst of the briefing, Judge Leon referred this case to the undersigned to determine

“all motions and matters in this case” except for the petition to enforce the March 2020 CID, on

which the undersigned will prepare a Report and Recommendation. Minute Order (Aug. 4, 2022).

Accordingly, the undersigned herein determines the Motion for Discovery, the Primary Motion to

Seal and, by extension, the subsidiary motions to seal, all pursuant to Rule 72(a) of the Federal

Rules of Civil Procedure and Local Civil Rule 72.2.

6
In connection with the Petition, Respondent filed a motion for leave to file a surreply, accompanied by a motion to
seal that motion for leave. See ECF Nos. 23, 23-1. Although the FTC informed Respondent that it opposed that
motion to file a surreply and the motion to seal, see ECF No. 23 at 1; ECF No. 28-10 at 2, it appears that the FTC has
not filed an opposition to either the motion to file a surreply or the motion to seal that motion.

12
II. DISCUSSION

In the Primary Motion to Seal, Respondent seeks to seal the bulk of these proceedings until

the Court resolves the privilege issues presented in the Petition. See generally ECF No. 15-1.

Respondent’s Motion for Discovery asks for leave to propound requests for production of docu-

ments on the FTC to unearth evidence that the agency filed the Petition for one or more improper

purposes. See generally ECF No. 20-1. Although the two motions might seem independent, their

arguments are intertwined. For example, a foundation of the Motion for Discovery is the argument

that the FTC filed the Petition for the improper purpose of publicizing information about Respond-

ent that should remain confidential. See, e.g., ECF No. 20-1 at 2–3 (asserting that “the FTC’s

intention [in filing the Petition is] in . . . publicly revealing that Respondent is the subject of an

FTC investigation, as well as other confidential information regarding Respondent’s internal in-

vestigation and the present dispute”), 3 (“[T]he agency intended to use this proceeding to . . . pres-

sure Respondent to waive the privilege or face public revelation of the confidential, inner-workings

of its legal department[.]”), 5 (“[T]he FTC has repeatedly filed highly confidential and sensitive

information about Respondent publicly without providing Respondent an opportunity to shield it

from public view[.]”), 7 (“[The FTC] seeks to force Respondent between a rock and hard place:

either withdraw its legitimate privilege log claims or pay the price of having the investigation,

dispute, and confidential information regarding Respondent’s internal investigation revealed to the

public.”). The Primary Motion to Seal contends that the bulk of sealing these proceedings until

the Petition is resolved is necessary “to ensure that the inevitable airing of the facts surrounding

the attorney-led investigation and efforts to respond to the New York Times reporter’s inquiry are

protected from public scrutiny.” ECF No. 15-1 at 6; see also, e.g., id. (“Respondent’s concern

here is that, without protection from this Court, the price for protecting its privileged documents

13
and work product will be public exposure of the most private aspects of the attorney-client rela-

tionship.”). Similarly, the Primary Motion to Seal argues that sealing “is uniquely appropriate here

because of the [FTC’s] overreach and abuse of process that has led the parties to this Court,” ECF

No. 15-1 at 7, which is the backbone of the Motion for Discovery, see generally ECF No. 20-1

(arguing that the filing of the Petition constitutes an abuse of process). Thus, the outcome of one

motion affects the other. For example, if Respondent were to succeed on its Motion for Discovery,

that would counsel in favor of holding the Primary Motion to Seal in abeyance to allow the com-

pany to make its showing that the FTC had filed this enforcement proceeding for the improper

purpose of revealing information about Match that should remain confidential. If the FTC’s op-

position to the Motion for Discovery were to succeed, it would undermine one of Respondent’s

arguments in the Primary Motion to Seal. Similarly, if the Court agreed that the bulk of the docu-

ments filed in this proceeding should be sealed, that would strengthen Respondent’s abuse of pro-

cess argument, which would be weakened if the Court finds it inappropriate to maintain the infor-

mation Respondent seeks to protect under seal. This is to say that neither of the motions the Court

addresses here is logically antecedent to the other. So, because the Primary Motion to Seal was

filed prior to the Motion for Discovery, the Court addresses it first.

A. The Primary Motion to Seal

Respondent contends that sealing the bulk of the record in this case 7 “will ensure that [its]

efforts to seek and obtain the benefits of legal advice, and its actions taken in anticipation of liti-

gation, will remain out of the public domain” and will not harm the FTC “in any way.” ECF No.

7
Judge Leon has already ruled that the Petition, Respondent’s Emergency Motion to Temporarily Seal the Record and
its proposed order and Respondent’s counsels’ notices of appearance should be publicly available. See Minute Order
(June 8, 2022) (granting in part and denying in part Respondent’s motion at ECF No. 3); Minute Order (June 8, 2022)
(denying Respondent’s motion at ECF No. 6). In addition, he ordered the FTC to file redacted copies of its memo-
randum in support of the Petition and the accompanying declaration of Sarah Choi (without exhibits) on the public
docket. Minute Order (June 8, 2022) (grating the FTC’s motion found at ECF No. 2); see also ECF Nos. 11–12
(redacted versions of the memorandum in support of the Petition and the declaration of Sarah Choi). The FTC has

14
15-1 at 5. It appears to argue that nearly every substantive filing it has made in this case must be

sealed in its entirety to avoid “public exposure of the most private aspects of the attorney-client

relationship” and to maintain “the cloak of confidentiality that Congress has guaranteed to the

subjects of FTC investigations.” Id. at 6, 23. It also seeks to seal its subsidiary motions to seal,

which are merely pro forma, including no facts or legal argument. Respondent overreaches and

its motion will be denied.

1. Legal Standard

The D.C. Circuit has recognized that the common law right of public access to judicial

proceedings and records “is fundamental to a democratic state.” Metlife, Inc. v. Fin. Stability

Oversight Council, 865 F.3d 661, 665 (D.C. Cir. 2017) (quoting United States v. Hubbard, 650

F.2d 293, 315 n.79 (D.C. Cir. 1980)). Thus, there is a “strong presumption” in favor of such

access. Hubbard, 650 F.2d at 317. The right to public access extends to judicial records, such as

“documents and exhibits filed with . . . a federal court.” Wash. Legal Found. v. U.S. Sentencing

Comm’n, 89 F.3d 897, 906 (D.C. Cir. 1996). No party argues that the documents at issue are not

judicial records.

“Public access to judicial records is not limitless, however[.]” In re McCormick & Co.,

Pepper Prods. Mktg. & Sales Pracs. Litig., 316 F. Supp. 3d 455, 463 (D.D.C. 2018). Rather, to

determine whether a seal over judicial records should be maintained, a court must “fully account

for the various public and private interests at stake.” Metlife, 865 F.3d at 666. In the D.C. Circuit,

that duty is dispatched by considering the following six factors derived from its decision in Hub-

bard:

(1) the need for public access to the documents at issue; (2) the extent of previous
public access to the documents; (3) the fact that someone has objected to disclosure,

filed its opposition to the Primary Motion to Seal and its oppositions to Respondent’s subsidiary motions on the public
docket. See ECF Nos. 16, 21, 25, 26, 29, 31.

15
and the identity of that person; (4) the strength of any property or privacy interests
asserted; (5) the possibility of prejudice to those opposing disclosure; and (6) the
purposes for which the documents were introduced during the judicial proceedings.

EEOC v. Nat’l Children’s Ctr., Inc., 98 F.3d 1406, 1409 (D.C. Cir. 1996) (citing Hubbard, 650

F.2d at 317–22). The burden is on the party seeking to restrict disclosure “to come forward with

specific reasons why the record, or any part thereof, should remain under seal.” Johnson v. Greater

Se. Cmty. Hosp. Corp., 951 F.2d 1268, 1278 (D.C. Cir. 1991); see also Aristotle Int'l, Inc. v. NGP

Software, Inc., 714 F. Supp. 2d 1, 16 (D.D.C. 2010). Indeed, “[t]he presumption of openness may

be overcome only by an overriding interest based on findings that closure is essential to preserve

higher values and is narrowly tailored to serve that interest.” Press–Enterprise Co. v. Super. Ct.

of Cal., 464 U.S. 501, 510 (1984).

2. Analysis

The scope of Respondent’s application puts it at a disadvantage out of the gate. Match

seeks to maintain under seal not only the documents currently sealed that pertain directly to the

FTC’s Petition, but also documents it has filed under seal (and/or that are subject to a pending

motion to file under seal) relating to the Primary Motion to Seal, the Motion for Discovery, and

the subsidiary motions to seal other filings, including motions to seal documents related to motions

to seal. See supra note 2. Requests “to maintain a blanket seal of the case rather than requesting

only that the allegedly damaging portions of the record remain under seal” are disfavored. Fried-

man v. Sebelius, 672 F. Supp. 2d 54, 58 (D.D.C. 2009). Indeed, as noted above, the Supreme Court

has held that orders interfering with the openness of court proceedings must be “narrowly tailored.”

Press-Enterprise, 464 U.S. at 510. As is demonstrated here, such broad requests tend to be self-

defeating because they hinder the ability of the party seeking to limit disclosure to establish with

specificity the reasons that materials should be sealed. See, e.g., In re McCormick & Co., Inc.,

16
Pepper Prod. Mktg. & Sales Pracs. Litig., 316 F. Supp. 3d 455, 465 (D.D.C. 2018) (“Here, de-

fendants fail to specifically identify commercially sensitive information, but instead, they make

overbroad requests to maintain information in confidence that is relevant to the Court’s decision-

making, and which should therefore be presumptively accessible to the public.”).

a. The Need for Public Access to the Documents at Issue

The first Hubbard factor assesses the need for public access to the documents at issue. This

factor derives from the long-standing belief that public access to judicial records “serves the im-

portant function[] of ensuring the integrity of judicial proceedings.” Hubbard, 650 F.2d at 314–

15. One note at the outset: the D.C. Circuit has recently clarified that the focus of this factor is on

the public’s need for the specific information that a litigant or third party seeks to protect, rather

its need for access to a document “as a whole.” Cable News Network v. FBI, 984 F.3d 114, 119

(D.C. Cir. 2021). Here, however, Match has not identified any specific material—for example,

privileged communications, trade secrets, or confidential commercial information—that deserves

protection; it asks that everything in the subject documents—facts in the public domain; tables of

authorities and case citations; conjunctions, articles, and pronouns—remain sealed. As noted

above, it has chosen a difficult path.

In any event, courts assessing this factor may look both to the type of documents at issue

and the type of judicial proceeding involved to determine the public’s interest. See, e.g., In re

McCormick & Co., Inc., Pepper Prod. Mktg. & Sales Pracs. Litig., 316 F. Supp. 3d at 465–66

(looking to the type of documents at issue to evaluate this factor); Friedman, 672 F. Supp. 2d at

58 (“There is a stronger presumption of transparency in some judicial proceedings than in oth-

ers.”). Here, this factor weighs strongly in favor of public access.

17
First, “[it is] a fundamental norm of our judicial system[] that judges’ decisions and their

rationales must be available to the public.” Metlife, 865 F.3d at 674–75. Thus, there is a strong

public interest in the disclosure of documents that are or may be relied on in a judicial decision.

See Jackson v. Starbucks Corp., No. 19-cv-1487, 2022 WL 888180, at *3 (D.D.C. Mar. 25, 2022)

(“Because the Court relied on the [information sought to be sealed] in order to reach its decision,

there is a strong public interest in disclosure.”). Here, the documents that Respondent seeks to

keep under seal comprise legal briefs and accompanying exhibits in support of or opposition to the

Petition and the motions currently before the Court. As such, they have been submitted with the

explicit goal of influencing judicial decision-making, which militates against allowing them to

remain sealed. See, e.g., In re McCormick & Co., Inc., Pepper Prod. Mktg. & Sales Practices

Litig., 316 F. Supp. 3d at 465–66 (finding that this factor weighed in favor of public access where

the documents at issue were motions papers, which “are the clearest expression of relevant evi-

dence and argumentation on any given dispute and necessarily influence a Court’s decision”); see

also United States v. All Assets Held at Bank Julius Baer & Co., 520 F. Supp. 3d 71, 85 (D.D.C.

2020) (stating, “Generally, there is a strong presumption of public access to documents that a liti-

gant submits with the intention that the court will rely on them” and collecting cases). Maintaining

public access to such documents is “a fundamental element of the rule of law, important to main-

taining the integrity and legitimacy of an independent Judicial Branch.” Metlife, 865 F.3d at 663.

Second, the “presumption of transparency,” Friedman, 672 F. Supp. 2d at 58, is particu-

larly strong in cases where, as here, a government agency is a party. See, e.g., Nat’l Children’s

Ctr., 98 F.3d at 1409 (citing FTC v. Standard Fin. Mgmt. Corp., 830 F.2d 404, 410 (1st Cir. 1987));

Hyatt v. Lee, 251 F. Supp. 3d 181, 184 (D.D.C. 2017) (“The interest of the public and press in

access to civil proceedings is at its apex when the government is a party to the litigation.” (quoting

18
Doe v. Pub. Citizen, 749 F.3d 246, 271 (4th Cir. 2014))). “[I]n such circumstances, the public’s

right to know what the executive branch is about coalesces with the concomitant right of the citi-

zenry to appraise the judicial branch.” Standard Fin. Mgmt., 830 F.2d at 410. “[T]he public has

a strong interest in monitoring not only functions of the courts but also the positions that its elected

officials and government agencies take in litigation.” Hyatt, 251 F. Supp. 3d at 184 (quoting Doe,

749 F.3d at 271)).

More, the claims regarding the FTC’s alleged “overreach and abuse of process” lend addi-

tional heft to the public’s already weighty concern because, as Match puts it (paraphrasing Louis

D. Brandeis), “sunlight is the best disinfectant.” ECF No. 15-1 at 7, 23; see Louis D. Brandeis,

What Publicity Can Do, Harper’s Weekly, Dec. 20, 1913, at 10, https://www.sechistorical.org/col-

lection/papers/1910/1913_12_20_What_Publicity_Ca.pdf (“Sunlight is said to be the best of dis-

infectants; electric light the most efficient policeman.”). And (according to a case that Match itself

cites) so, too, does Match’s acknowledgement that this action has itself inspired press coverage,

see ECF No. 15-1 at 20 (noting articles about this litigation in Bloomberg Law, Biometric Update,

and National Law Review); ECF No. 18-1 at 4 (noting that Reuters published an article about this

litigation); and its assertions that information about the investigation would be of interest to the

public, ECF No. 15-1 at 18 (asserting that unsealing would affect its reputation with the public).

In Rudd Equipment Co. v. John Deere Construction & Forestry Co., which Respondent cites in its

opening brief on the Primary Motion to Seal, see ECF No. 15-1 at 22, the Sixth Circuit stated that

“[t]he greater the public’s interest in the litigation’s subject matter, the greater the showing neces-

sary to overcome the presumption of access.” 834 F.3d 589, 594 (6th Cir. 2016) (quoting Shane

Grp., Inc. v. Blue Cross Blue Shield of Mich., 825 F.3d 299, 305 (6th Cir. 2016)).

19
Match argues, however, that the public’s interest in access to judicial records must give

way to an even greater one: the public’s interest in protecting attorney client communications and

work product to “promot[e] the full and frank communications between attorneys, their agents,

and clients which is ‘necessary for vigorous and effective advocacy.’” ECF No. 15-1 at 23 (quot-

ing Kelly v. Ford Motor Co. (In re Ford Motor Co.), 110 F.3d 954, 961–62 (3d Cir. 1997), abro-

gated on other grounds, Mohawk Indus., Inc. v. Carpenter, 558 U.S. 100 (2009)). Attorney-client

privilege protects “confidential communications made between clients and their attorneys . . . for

the purpose of securing legal advice or services,” In re Lindsey, 158 F.3d 1263, 1267 (D.C. Cir.

1998), and exists to “promote a ‘free and open discussion between the client and the attorney,”

Minebea Co. v. Papst, 229 F.R.D. 1, 2 (D.D.C. 2005). The work product doctrine shields “mate-

rials prepared by attorneys, or non-attorneys supervised by attorneys, in contemplation of litiga-

tion, that reveal information about an attorney’s preparation and strategy relating to a client’s

case,” Judicial Watch, Inc. v. U.S. Dep’t of Homeland Sec., 736 F. Supp. 2d 202, 209 (D.D.C.

2010), to “promote[] the adversary process by insulating an attorney’s litigation preparation from

discovery,” United States v. Deloitte LLP, 610 F.3d 129, 139–40 (D.C. Cir. 2010). Critically,

Match has not identified anything in the documents over which it seeks to maintain a seal that is

actually protected by the attorney-client privilege or the work product doctrine. 8 Rather, according

8
The bulk of the currently sealed documents were submitted by Respondent, a party unlikely to disclose protected
material for fear of waiving that protection. See, e.g., Deloitte, 610 F.3d at 140 (noting that both attorney-client
privilege and work product protection can be waived by voluntary disclosure). When it filed its opening brief on the
Primary Motion to Seal in June 2022, Match “anticipate[d] that many of the facts that the FTC will put into issue will
implicate the privilege.” ECF No. 15-1 at 6. However, it is not clear that any facts that the FTC is privy to would be
protected by the privilege. See, e.g., FTC v. Boehringer Ingelheim Pharm., Inc., 180 F. Supp. 3d 1, 16 (D.D.C. 2016)
(“Normally, only attorney-client communications themselves, not the underlying facts, are privileged.”); Banks v.
Office of the Senate Sergeant-at-Arms, 222 F.R.D. 1, 3 (D.D.C. 2004) (“The privilege only applies when the infor-
mation is the product of an attorney-client relationship and is maintained as confidential between the attorney and
client.” (quoting United States v. Motorola, No. 94-cv-2331, 1999 WL 552553, at *1 (D.D.C. May 28, 1999)). As to
work product protection, Match insists that the FTC has “put[] directly at issue the specific mental processes and
surrounding circumstances under which Respondent’s lawyers and lawyer-agents acted,” citing the FTC’s argument
from its memorandum in support of the Petition that “it is not objectively reasonable to believe that a specific claim
had arisen or, at a minimum, that Match believed litigation was a ‘real possibility’ at the time that any or all of the

20
to Match, non-privileged, non-work product “details regarding the process by which Respondent

and OKCupid obtained legal advice, and what they were thinking at the time, are facts that should

and must remain confidential and keeping them so is the paramount public interest.” ECF No. 15-

1 at 6; see also ECF No. 18-1 at 10 (“Detailed facts relating to the process by which a client seeks

and obtains attorney advice should, by default, be treated as confidential.”). That is, Respondent

asks this Court to shield an expanded universe of materials—information in the curtilage, if you

will, of the recognized protections for work product and attorney-client communications—and

recognize a kind of quasi-privilege that will outweigh the public’s interest in disclosure of these

judicial records.

Match cites no other court that has approved such broadened protection in this or any other

context. Rather, it offers authority merely supporting the general premise that attorney-client priv-

ilege and work product protection are important to the functioning of our judicial system. See ECF

No. 15-1 at 11–12 (citing United States v. Thomas, 919 F.2d 495, 496 (8th Cir. 1990), for the

premise that “applicability of the attorney-client privilege is a ‘serious’ legal question”); United

States v. Upjohn, No. K77-7 Misc. CA-4, 1978 WL 1163, at *10 (W.D. Mich. Feb. 23, 1978),

report and recommendation adopted, 1978 WL 1221 (W.D. Mich. Apr. 29, 1978), aff’d in part,

rev’d in part, 600 F.2d 1223 (6th Cir;. 1979), rev’d, 449 U.S. 383 (1981), for the premise that

“applicability of the work-product doctrine is a ‘serious question’” ; and Kelly, 110 F.3d at 961–

62, for the premise that “the attorney-client privilege is at the heart of the adversary system” and

communications identified as work product took place.” ECF No. 18-1 at 10; see also ECF No. 2-2 at 13. That is,
perhaps, an opinion that the FTC “put into issue” that “implicate[s]” the protection, ECF No. 15-1 at 6, but the Court
fails to understand Respondent’s alarm. Whether an attorney had an objectively reasonable belief that litigation was
a “real possibility” is “[t]he ‘testing question’ for the work product privilege,” In re Sealed Case, 146 F.3d 881, 884
(D.C. Cir. 1998), and thus arises often in disputes over the application of that doctrine without treading on its protec-
tions. In any case, Respondent has not identified any work product or information shielded by the attorney-client
privilege that the FTC (or, indeed, Match) has included or disclosed in any of the many briefs filed in this case since
Respondent made its forecast.

21
“deeply rooted in public policy”), 23 (citing Kelly, 110 F.3d at 961–62, for the premise that attor-

ney-client privilege is “necessary for vigorous and effective advocacy”); ECF No. 18-1 at 7 (citing

Kelly, 110 F.3d at 961–62). That is not in dispute here. Equally fundamental, however, is the

premise that those protections are to be “narrowly construed and . . . limited to those situations in

which [their] purposes will be served.” Taylor Energy Co. v. U.S. Dep’t of Interior Bureau of

Ocean Energy Mgmt., 271 F. Supp. 3d 73, 91 (D.D.C. 2017) (alteration in original) (quoting

Coastal States Gas Corp. v. Dep’t of Energy, 617 F.2d 854, 862 (D.C. Cir. 1980)); see also, e.g.,

Republic of Ecuador v. For Issuance of a Subpoena Under 28 U.S.C. § 1782(a), 735 F.3d 1179,

1187 (10th Cir. 2013) (noting the “core understanding that the work-product doctrine solely pro-

tects the inner workings of an attorney’s mind”); In re Sealed Case, 676 F.2d 793, 807 n.44 (D.C.

Cir. 1982) (“[A]ttorney-client privilege must be ‘strictly confined within the narrowest possible

limits consistent with the logic of its principle[.]’” (quoting In re Grand Jury Investigation, 599

F.2d 1224, 1235 (3d Cir. 1979)); Pres. & Fellows of Harvard College v. Elmore, No. 15-cv-472,

2016 WL 7508832, at *2 (D.N.M. Apr. 13, 2016) (“The work-product doctrine, like any other

privilege limiting discovery, is narrowly and strictly construed.”); Winston & Strawn LLP v. Law

Firm of John Arthur Eaves, 307 F.R.D. 259, 262 (D.D.C. 2014) (“[P]rivileges must be narrowly

construed and applied only as necessary to achieve their purpose[.]” (citing Fisher v. United States,

425 U.S. 391, 403 (1976))); Kidwiler v. Progressive Paloverde Ins. Co., 192 F.R.D. 536, 541

(N.D.W. Va. 2000) (“[C]ourts narrowly construe the work product doctrine consistent with its

purpose of protecting the attorneys’ work in representing a client.”); Bowne of N.Y.C. v. AmBase

Corp., 150 F.R.D. 465, 473 (S.D.N.Y. 1993) (“[P]rivileges are disfavored and generally to be nar-

rowly construed.”). The vast body of case law applying those protections has struck the balance

between material that must be safeguarded to further the goals of attorney-client privilege and

22
work product protection and material that need not be kept confidential to advance those goals,

but rather is deemed disclosable to further other salutary interests.

Again, Match has not argued that any of the information presently filed on the docket it

seeks to keep sealed should be considered protected as privileged or as work product. Rather, it

argues that shielding some unspecified non-privileged, non-work product information in its filings

related to its seeking of legal advice is necessary to “promot[e] the full and frank communications

between attorneys, their agents, and clients” and consequently that keeping it confidential “is the

paramount public interest” at stake here. ECF No. 15-1 at 6, 23. The Court sees no support in the

law for that expansive position. 9 In any event, the Court finds that the public’s interest in “access

to documents that a litigant submits with the intention that the court will rely on them,” All Assets

Held at Bank Julius Baer, 520 F. Supp. 3d at 85, and in “monitoring not only functions of the

courts but also the positions that its elected officials and government agencies take in litigation”

Hyatt, 251 F. Supp. 3d at 184, outweighs whatever interest Respondent has in keeping non-privi-

leged, non-work product information related to its seeking of legal advice confidential.

9
More, Respondent’s position is inconsistent. It argues, on one hand, that

the details regarding the process by which Respondent and OkCupid obtained legal advice, and what
they were thinking at the time, are facts that should and must remain confidential and keeping them
so is the paramount public interest. These are facts as to which the public has no cognizable interest
yet go to the heart of Respondent’s and OkCupid’s profound interest in ensuring that privileged
communications and work product remain private.

ECF No. 15-1 at 6. On the other hand, it asserts that it is really not asking for much, merely maintenance of a seal
“until the issues raised by the government’s Petition are resolved.” Id. at 7; see also id. at 5 (seeking a seal on the
record “until the conclusion of this proceeding”); ECF No. 18-1 at 7 (contending that the seal should be maintained
“at this time” and “at least for now”). But the Primary Motion to Seal is not focused on shielding the 136 documents
that the FTC’s Petition argues are not privileged or work product and the Court’s decision on the Petition will not
change the character of the material that Match seeks to insulate from public disclosure here. Match nowhere explains
why its concern about revealing “the most private aspects of the attorney-client relationship,” ECF No. 15-1 at 6
(which is how it describes the material it seeks to protect with its myriad motions to seal), should evaporate once the
ultimate question of whether the challenged documents are discoverable is decided. As such, its concerns seem hy-
perbolic.

23
Match also contends that the public’s interest in the judicial records at issue is undermined

by “the nature and purpose of the FTC Act and attendant statutory protections” that mandate the

confidentiality of material collected by the agency during its investigations. ECF No. 18-1 at 8;

see also ECF No. 15-1 at 7 (“[T]he Federal Trade Commission Act, the Freedom of Information

Act, and the Commission’s own rules guarantee to parties cooperating with an FTC investigation

that all materials submitted in response to a [CID], and even the fact of the investigation itself, will

remain confidential, unless, possibly, the FTC sues or files an action to enforce the CID, as the

Commission has done here.”). A similar argument was attempted—and quickly rejected—in

Standard Financial Management. There, the targets of an FTC investigation and later defendants

in an enforcement action in federal court sought to keep under seal financial statements they had

submitted to the agency. Standard Fin. Mgmt., 830 F.2d at 405–07. The defendants argued that

the presumption of access to judicial records should be overcome by a provision of the FTC Act—

15 U.S.C. § 57b-2—that, generally speaking, provides that “while in the possession of the FTC,

no ‘documentary material’ secured in the course of an official investigation ‘shall be available for

examination by any individual other than a duly authorized officer or employee of the Commission

without the consent of the person who produced the material[.]’” Id. at 411 n.7 (quoting 15 U.S.C.

§ 57b-2(b)(3)(C)). That appears to be precisely the provision of the FTC Act that Match relies on.

See ECF No. 15-1 at 18 (quoting 15 U.S.C. § 57b-2(b)(3)(C) (mis-cited as 15 U.S.C. § 57b-2(c)).

However, as the First Circuit pointed out, “the very same enactment states that the statutory lan-

guage upon which [the defendants] rely ‘shall not be construed to prohibit the disclosure of rele-

vant and material information in . . . judicial proceedings to which the Commission is a party.’”

Standard Fin. Mgmt., 830 F.2d at 411 (quoting 15 U.S.C. § 57b-2(d)(1)(C)). The court of appeals

24
found that “the phraseology of the FTC Act brooks no doubt. It plainly exempts judicial proceed-

ings like this one—in ‘which the Commission is a party’—from the confidentiality of the statute.”

Id. (internal citation omitted) (quoting 15 U.S.C. § 57b-2(d)(1)(C)). The First Circuit ultimately

held that the defendants had not overcome the presumption of public access. See id. at 412–13.

So it is here. 10 Match has not shown that the confidentiality provisions it cites militate against

disclosure of the universe of documents it seeks to protect. Rather, Section 57b-2(d)(1)(C) over-

rides the mandated confidentiality of material collected in an FTC investigation where court action

is pursued. That should not be a surprise, given the presumption of public access to judicial rec-

ords.

Finally, Respondent accuses the FTC of an improper purpose in bringing this action (and

opposing the motions to seal) based on the agency’s assertion in its opposition to the Primary

Motion to Seal that one of the reasons “access to filings in this case is important [is] so that the

public (and future CID recipients) are aware the Commission will pursue judicial enforcement of

CIDs when companies have resisted producing responsive information, including through over-

broad assertions of privilege.” ECF No. 16 at 5; ECF No. 18-1 at 3, 6. Match asserts that this

allegedly improper purpose “undermin[es] the public interest in the integrity of the adversarial

10
Match asserts that other enactments, such as the Freedom of Information Act (“FOIA”) and regulations governing
the FTC, as well as internal FTC documents and rules, evince a policy in favor of non-disclosure of “all materials
submitted in response to a [CID], and even the fact of the investigation itself.” ECF No. 15-1 at 7; see also ECF No.
18-1 at 6, 8 n.5 (citing an FTC policy statement and the FTC’s Freedom of Information Act & Privacy Act Handbook).
However, it also acknowledges that those sources do not guarantee confidentiality when “the FTC sues or files an
action to enforce the CID, as the Commission has done here.” ECF No. 15-1 at 7. In relying on an overarching ethos
of confidentiality, Match again fails to see the trees for the forest. Notwithstanding the provisions governing confi-
dentiality of materials provided to the agency pursuant to a CID, Congress has not made that material “legislatively
sacrosanct,” as Respondent argues. ECF No. 15-1 at 7; see also infra Section II.B.2. The court in Standard Financial
Management rejected a similar proposition, where the defendants resorted to arguing that the legislative history of the
FTC Act “indicate[d] a strong Congressional policy against disclosure” that “courts should honor.” 830 F.2d at 411.
Indeed, Section 57b-2(d)(1)(C) may be read to reflect Congress’ embrace of the strong presumption in favor of public
access to judicial records, rather than a grudging exception to the confidentiality of investigatory material held by the
FTC.

25
process.” ECF No. 18-1 at 2. But Match overreaches when it claims that the FTC “admits” that

it filed this action “for the specific purpose of publicizing its investigation[].” Id. (emphasis omit-

ted). The FTC says no such thing. The fact that the FTC mentions the potential deterrent effect

of this litigation as one of a number of reasons—alongside the “compelling general interest in

public access to judicial records,” the “heightened” need for public access “where a governmental

agency is a party to the action,” and the undue restriction on access where a litigant makes a “blan-

ket request” to seal, ECF No. 16 at 5—that the record in this case should not be sealed does not

transform the purpose of this action into an allegedly “improper . . . effort to use this proceeding

and the Court’s docket to ‘send a message,’” ECF No. 18-1 at 3. Rather, the “purpose” of this

action is to enable the Court to determine whether Match is withholding discoverable documents

on the basis of attorney-client privilege or work product protection—the same “purpose of the

action” which Respondent itself recognizes elsewhere in its motion papers. See ECF No. 15-1 at

28 (“Granting the public access to the pleadings in this case would defeat the purpose of the action:

to determine whether the Commission’s CID is enforceable to obtain privileged documents as to

which Respondent is entitled to confidentiality under well-settled privileges.” (emphasis added)).

The fact that deterrence may be a by-product of this action hardly “undermin[es] the public interest

in the integrity of the adversarial process.” Rather, it is a mere corollary to “the public’s right to

know what the executive branch is about.” 11 Standard Fin. Mgmt., 830 F.2d at 410. More, alt-

hough the compelled airing of attorney work product might subvert the adversarial process, as

discussed above, no work product is disclosed in the sealed materials.

11
In this motion and in the Motion for Discovery, Match also faults the FTC for not agreeing to allow the company
to proceed pseudonymously. See ECF No. 15-1 at 7 (“Congress has determined that but for the government’s Petition
(and how it was filed), Respondent’s confidential communications, privileges and attorney-driven processes, the un-
derlying dispute itself, and all of the surrounding investigational facts and developments would remain confidential.”
(emphasis added), 24 (noting that Respondent “had hoped to proceed pseudonymously in this action, which would
likely have made the [Primary Motion to Seal] unnecessary.”); ECF No. 18-1 at 2 (arguing that “Respondent is . . . en-

26
In short, this factor weighs strongly against allowing these documents to remain sealed.

See, e.g., Rudd Equip., 834 F.3d at 594–95 (“‘[I]n civil litigation, only trade secrets, information

covered by a recognized privilege (such as the attorney-client privilege), and information required

by statute to be maintained in confidence (such as the name of a minor victim of sexual assault),’

is typically enough to overcome the presumption of access.” (quoting Baxter Int’l, Inc. v. Abbott

Labs., 297 F.3d 544, 546 (7th Cir. 2002))).

b. The Extent of Previous Public Access to the Information

Although some cases denominate this factor as “the extent of previous public access to the

documents,” Nat’l Children’s Ctr., 98 F.3d at 1409 (emphasis added), later cases make clear that

the focus is on previous public access to the sealed information. See, e.g., Cable News Network,

984 F.3d at 119 (“A district court weighing the second factor should consider the public’s previous

access to the sealed information, not its previous access to the information available in the overall

lawsuit.”); In re Application for Access to Video Exhibits, 575 F. Supp. 3d 101, 109 (D.D.C. 2021)

(“Generally, when ‘much of the critical information is already in the public forum,’ this factor

weighs in favor [of] greater disclosure.” (alteration in original) (quoting United States v. Munchel,

titled to protection of its confidentiality and privacy interests, notwithstanding the FTC’s . . . ignoring . . . [Respond-
ent’s] efforts to proceed pseudonymously in this action.”); ECF No. 20-1 at 4 (listing, among the facts allegedly
supporting Respondent’s argument that the FTC has engaged in abuse of process, that the FTC “flatly refused” Re-
spondent’s request that the agency “not oppose [Match] proceeding pseudonymously”). Match ignores that, even had
the FTC agreed not to oppose an application for the company to proceed under a pseudonym, Respondent would still
have to convince this Court to allow that “rare dispensation.” Roe v. Doe, 319 F. Supp. 3d 422, 425 (D.D.C. 2018)
(quoting United States v. Microsoft Corp., 56 F.3d 1448, 1464 (D.C. Cir. 1995)); see also, e.g., United Fin. Cas. Co.
v. R.A.E., Inc., No. 20-cv-2467, 2020 WL 6117895, at *2 (D. Kan. Oct. 16, 2020) (denying the plaintiff’s request for
certain defendants to proceed under a pseudonym because it had not been shown that it was “an ‘unusual case’ that
warrant[ed] the use of a pseudonym or how defendants’ interest in privacy outweighs the public interest in open
courts” (quoting Raiser v. Church of Jesus Christ of Latter-Day Saints, 182 F. App’x 810, 811 (10th Cir. 1979))). To
do that, the Court would have to take into account factors similar to the Hubbard factors including “the presumption
of transparency vis-à-vis the public” as well as whether the justification for proceeding under a pseudonym “is merely
to avoid the annoyance and criticism that may attend any litigation or is to preserve privacy in a matter of sensitive
and highly personal nature.” Roe, 319 F. Supp. 3d at 425–26. In any case, although Respondent represented at the
outset of this case that it would file a motion to proceed under a pseudonym, see ECF No. 3, it never did so.

27
567 F. Supp. 3d 9, 17 (D.D.C. 2021)). Here, some information—indeed, information Match ap-

pears to deem critical—has been publicly available for some time now. Both parties acknowledge,

of course, that the information in the New York Times article has been accessible by the public

since it was published. See ECF No. 15-1 at 25; ECF No. 16 at 6. The FTC also asserts that “some

of the information contained in the temporarily sealed materials in this case has been previously

disclosed to the public” in a case brought by an OKCupid user against Clarifai in the Northern

District of Illinois, see ECF No. 16 at 6 n.3, an allegation Respondent does not address. More

importantly, the existence of the investigation was reported in one of Respondent’s filings with

the Securities and Exchange Commission in May 2022. See ECF No. 16-2 at 4 (paragraph headed

“FTC Investigation of Certain Subsidiary Data Privacy Representations”). And Match has not

attempted to show that all of the information in the extensive briefing that is currently sealed has

been hidden from public view, focusing, instead, on the fact that the public has not had access to

the “documents,” see ECF No. 15-1 at 25 (“Here, with the exception of the New York Times article

at the center of the case, the public did not have prior access to any document currently under seal

or that will be sealed when filed if the Court grants Respondent’s motion.”); 18-1 at 9 (“The public

cannot have had previous access to court documents yet to be filed.”), and relying on its blanket

arguments that the bulk of the record should be sealed. It is Respondent’s burden to establish that

a lack of public access to sealed information overcomes the presumption of access; its insistence

that the entirety of filings down to pro forma motions to seal papers supporting motions to seal

must remain confidential does not meet that burden. See, e.g., ECF No. 30 (Respondent’s Motion

to Seal the Reply to the Motion to Seal the Motion for Discovery Reply, itself filed under seal,

which contains no facts or substantive legal argument). Nevertheless, in light of the fact that the

FTC makes no real argument on this factor, the Court will treat it as neutral.

28
c. The Identity of the Entity Objecting to Disclosure

This is another Hubbard factor that is subject to some confusion. In Upshaw v. United

States, for example, the court found that “[t]he fact that a party moves to seal the record weighs in

favor of the party’s motion.” 754 F. Supp. 2d 24, 29 (D.D.C. 2010). In doing so, it relied on a

single sentence in National Children’s Center stating, without analysis, that “only one Hub-

bard factor counsels in favor of sealing the consent decree—the fact that the [defendant] has ob-

jected to the disclosure.” 98 F.3d at 1410. Other cases, however, find that the fact that a party has

objected does not weigh in favor of keeping the information sealed. In its recent decision in Cable

News Network, the D.C. Circuit cited with approval the finding in Hyatt that a party’s objection

did not support the motion to seal; rather, the fact that a third party had not objected weighed in

favor of disclosure. 12 984 F.3d at 120 (citing Hyatt, 251 F. Supp. 3d at 185 (noting that the objec-

tion of a party “do[es] not have the same strength as a third-party objection”)). And, indeed, Hub-

bard itself stated that “the fact that objection to access is made by a third party weighs in favor of

non-disclosure.” 650 F.2d at 319 (emphasis added). Thus, a number of cases have found that

“[t]his [third] factor focuses on the privacy interests of third parties, ‘provid[ing] broader protec-

tion from disclosure “where a third party’s property and privacy rights are at issue [and] the need

for minimizing intrusion is especially great.”’” In re Application for Access to Video Exhibits, 575

F. Supp. 3d at 110 (third and fourth alterations in original) (quoting United States v. Jackson, No.

21-mj-115, 2021 WL 1026127, at *7 (D.D.C. Mar. 17, 2021)); see also ICC Evaluation Serv., LLC

v. Int’l Assoc. of Plumbing & Mech. Officials, Inc., No. 16-cv-54, 2022 WL 2785985, at *6 (D.D.C.

12
The D.C. Circuit found, in the unique circumstances of that case, however, that the fact that no third-party had
objected did not necessarily weigh in favor of disclosure because “the third parties with the most acute interest in the
[sealed material were] the intelligence sources whose lives may depend on those redactions. Those intelligence
sources would out themselves by objecting to CNN's motion, risking the very harm they seek to avoid.” Cable News
Network, 984 F.3d at 120.

29
July 15, 2022) (“This factor tends to favor sealing when a third party is lodging the objection to

disclosure. Given the lack of third-party objection, this factor favors disclosure.” (internal cita-

tions omitted)); Munchel, 2021 WL 4709745, at *6 (“[W]here, as here, the only party to object is

the defendant, courts in this district have concluded that this factor weighs in favor of disclosure.”);

Hyatt, 251 F. Supp. 3d at 185.

Here, the only objector is Respondent. Under the recent precedent cited above, that fact

weighs in favor of disclosure. However, because the FTC does not make that argument—it merely

contends that “a party’s objection alone does not suffice to overcome the presumption in favor of

public access to judicial proceedings,” citing National Children’s Center for the proposition that

“it [is] error to grant sealing where the only Hubbard factor supporting it was that defendant ob-

jected to disclosure,” ECF No. 16 at 6—the Court will also treat this factor as neutral.

d. The Strength of the Property or Privacy Interests Asserted

“The fourth Hubbard factor examines the objecting party’s privacy and/or property inter-

ests in the documents at issue.” All Assets Held at Bank Julius Baer, 520 F. Supp. 3d at 83.

“[U]nder this factor, the party seeking to avoid disclosure must identify specific privacy interests

in the documents at issue.” ICC Evaluation Serv., 2022 WL 2785985, at *7 (alteration in original)

(quoting Guttenberg v. Emery, 26 F. Supp. 3d 88, 94 (D.D.C. 2014)). Match contends that the

FTC’s “Petition places at issue the details regarding the process followed by counsel and agents

for counsel in investigating the facts that were the subject of the inquiry by the New York Times,

and in preparing a response to that inquiry.” ECF No. 15-1 at 26. That is, Respondent seems to

be saying that because this action is, at its core, a dispute about attorney-client privilege and work

product protection, the bulk of the filings should be sealed. See also id. at 28 (arguing that the

sixth Hubbard factor, which considers the purpose for which the documents were introduced, is

30
“inapposite” because “the central claim of this action is Respondent’s assertion of the attorney-

client privilege and work-product doctrine”). That bespeaks a misunderstanding of the focus of

this factor, which asks not whether the party objecting to disclosure has a privacy or property

interest in the core subject of the litigation, but rather whether it has such an interest in the infor-

mation in the documents that it seeks to protect. See, e.g., Gilliard v. McWilliams, No. 16-cv-

2007, 2019 WL 3304707, at *4 (D.D.C. July 23, 2019) (“This [factor] is not analyzed by looking

at the effect that disclosure of the record ‘would have on the party’s property and privacy interests

generally,’ but rather by ‘examining the objecting party’s privacy interest’ in the record.” (quot-

ing Friedman, 672 F. Supp. 2d at 60)). Here, Match identifies no cognizable privacy or property

interest in information in the record, 13 and, even with respect to its claims of privilege and work

product, has not identified any such protected material in the sealed documents. Additionally, if

correct, the argument would prove too much, tipping the scales toward sealing any litigation con-

cerning privilege. As the FTC points out, “[i]f Match’s position w[as] credited, we would not have

the robust body of caselaw explaining particular application of the attorney-client privilege and

work product doctrine that we do.” ECF No. 16 at 7.

To the extent that Match is merely returning to its overarching theme that information “re-

lating to the process by which a client seeks and obtains attorney advice” must remain untouchable

to further the goals of attorney-client privilege and work product protection, that argument is re-

jected for the same reasons stated above in Section II.A.2.a. In any event, any privacy or property

13
Although Match mentions “protecting its identity, reputation, and goodwill from ignominy from future filings of
the FTC,” ECF No. 15-1 at 6, it does not claim that as a property or privacy interest under this prong, see id. at 25–
26; ECF No. 18-1 at 9–11. That forbearance is well-taken. Courts have determined that “[s]imply showing that the
information would harm the company’s reputation is not sufficient to overcome the strong common law presumption
in favor of public access to court proceedings and records.” In re McCormick & Co., No. 15-mc-1825, 2017 WL
2560911, at *2 (D.D.C. June 13, 2017) (alteration in original) (quoting Brown & Williamson Tobacco Corp. v. FTC,
710 F.2d 1165, 1179 (6th Cir. 1983)).

31
interest that Respondent might have in information in the curtilage of those recognized protections

is not compelling enough to cause this factor to support sealing.

e. The Possibility of Prejudice to the Entity Opposing Disclosure

The prejudice with which the fifth Hubbard factor is concerned is prejudice “to ‘fair trial

rights,’ i.e., legal prejudice in ongoing or future litigation.” DRC, Inc. v. Republic of Honduras,

No. 10-cv-3, 2011 WL 13257869, at *6 (D.D.C. Aug. 22, 2011) (quoting Hubbard, 650 F.2d at

321 n.107); see also, e.g., In re Application for Access to Video Exhibits, 575 F. Supp. 3d at 111

(“This factor considers ‘whether defendants’ rights in this proceeding will be prejudiced by re-

lease.’” (quoting Munchel, 567 F. Supp. 3d at 19)); All Assets Held at Bank Julius Baer, 520 F.

Supp. 3d at 85 (“The possibility of prejudice refers to whether disclosure of the documents will

lead to prejudice in future litigation to the party seeking the seal.” (internal quotation marks omit-

ted) (quoting United States ex rel. Durham v. Prospect Waterproofing, Inc., 818 F. Supp. 2d 64,

68 (D.D.C. 2011))).

Addressing this factor, Match insists that

putting on the public record the facts, including the mental impressions of attorneys,
that lie at the core of OkCupid’s efforts to seek and obtain legal advice could prej-
udice [Respondent] in other, unrelated litigation by revealing the internal pro-
cesses—including those relating to seeking and obtaining legal advice—by which
[Respondent] responds to inquiries from the press that potentially implicate any
privacy or similar matter.

ECF No. 15-1 at 27. But, again, Match has not identified in the sealed materials any confidential

attorney-client communications protected by the privilege or any work product. That is, it has not

specified any information of a type that our system of justice deems should be kept confidential to

further the free flow of communication between attorney and client or to enforce the “zone of

privacy” within which an attorney may work “‘free from unnecessary intrusion by opposing parties

and their counsel.’” Coastal States Gas Corp. v. Dep’t of Energy, 617 F.2d 854, 864 (D.C. Cir.

32
1980) (quoting Hickman v. Taylor, 329 U.S. 495, 510–11 (1947)). And so, its contention that it

may suffer legal prejudice from unsealing such information is unconvincing.

Respondent then makes a vague argument that “changes in judicial approach to selective

waiver over the last decade (and corresponding changes in Department of Justice policy), the risk

of third-party claims, and the likelihood that a court would decline to enforce a non-waiver agree-

ment are persuasive reasons for maintaining the confidentiality of these proceedings.” ECF No.

15-1 at 27; ECF No. 18-1 at 12. It does not further develop this point by, for example, elucidating

the claimed changes in judicial approach and Justice Department policy and how they might affect

Match’s interests. “In this circuit, ‘[i]t is not enough merely to mention a possible argument in the

most skeletal way, leaving the court to do counsel’s work, create the ossature for the argument,

and put flesh on its bones.’” Davis v. Pension Ben. Guar. Corp., 734 F.3d 1161, 1166–67 (D.C.

Cir. 2013) (alteration in original) (quoting Consol. Edison Co. of N.Y. v. FERC, 510 F.3d 333, 340

(D.C. Cir. 2007)). Match has thus forfeited this argument. Even if it had not, courts have rejected

such vague and generalized contentions when evaluating prejudice under this factor. See, e.g.,

Guttenberg, 26 F. Supp. 3d at 95–96 (rejecting the plaintiffs’ “speculative and generalized argu-

ment”). Finally, selective waiver becomes an issue only if material protected by the attorney-client

privilege is disclosed. See, e.g., Permian Corp. v. United States, 665 F.2d 1214, 1219–22 (D.C.

Cir. 1981). As noted repeatedly herein, Match does not assert that the currently sealed information

contains privileged material. The Court thus finds that this factor does not weigh in favor of main-

taining the confidentiality of the sealed material.

f. The Purposes for Which the Documents were Introduced

“The sixth Hubbard factor favors disclosure where ‘the parties explicitly intended the

Court to rely on [the sealed] materials in adjudicating their dispute.’” Vanda Pharm., Inc. v. FDA,

33
539 F. Supp. 3d 44, 57 (D.D.C. 2021) (quoting Berliner Corcoran & Rowe LLP v. Orian, 662 F.

Supp. 2d 130, 135 (D.D.C. 2009)) (alteration in original)). Indeed, “there is a strong presumption

of public access to documents that a litigant submits with the intention that the court will rely on

them.” All Assets Held at Bank Julius Baer, 520 F. Supp. 3d at 85. “The more relevant a pleading

is to the central claims of the litigation, the stronger the presumption of unsealing the pleading

becomes.” United States v. Harris, 204 F. Supp. 3d 10, 17–18 (D.D.C. Aug. 31, 2016). Here, the

material Respondent seeks to keep under seal comprises briefs and exhibits filed in support of the

Primary Motion to Seal, the Motion for Discovery, and myriad subsidiary motions to seal, as well

as Match’s opposition to the FTC’s Petition to enforce the administrative subpoena. That is, all of

those papers were “submit[ted] with the intention that the court will rely on them,” All Assets Held

at Bank Julius Baer, 520 F. Supp. 3d at 85, and the opposition to the Petition is clearly “relevant .

. . to the central claims of the litigation,” Harris, 204 F. Supp. 3d at 17–18.

Match contends, however, that the ordinary presumption does not apply here because

“[g]ranting the public access to the pleadings in this case would defeat the purpose of the action:

to determine whether the Commission’s CID is enforceable to obtain privileged documents as to

which Respondent is entitled to confidentiality under well-settled privileges.” ECF No. 15-1 at

28. But how? That would be true if, to establish that the documents at issue are protected, Match

would have to reveal protected information. But, again, Match has identified no protected infor-

mation in the sealed briefing. And, if the Court finds that it needs to see the challenged documents

in order to resolve this motion, those documents will be reviewed in camera. Thus, this factor,

like the other five factors, does not weigh in favor of granting Respondent’s motion.

* * * * *

34
To sum up, none of the six Hubbard factors weighs in favor of maintaining the seal on the

currently sealed records. Rather, four weigh in favor of unsealing because (1) the public has a

significant interest in access to the documents, which (2) were submitted with the intention that

the Court would rely on them, and Respondent has neither (3) asserted a significant privacy or

property interest in the information under seal public nor (4) shown that it is likely to suffer legal

prejudice if it is unsealed. The other two factors are deemed to be neutral. Therefore, Respond-

ent’s Primary Motion to Seal, ECF No. 15, is denied. In addition, its subsidiary motions to seal,

none of which includes independent substantive argument as to the appropriateness of sealing and

all of which request sealing only until the Primary Motion to Seal is resolved, see ECF Nos. 17,

18, 20, 22, 23, 27, 28, 30, are also denied.

B. Respondent’s Motion for Discovery

Respondent’s Motion for Discovery seeks leave to propound three requests for production

of documents on the FTC aimed at uncovering evidence that the agency filed the Petition for im-

proper purposes, specifically, “to punish Respondent and damage its reputation for standing firm

in defense of its privileged documents and attorney work product” and “to gain leverage in a col-

lateral case against Respondent.” ECF No. 20-1 at 2; see also ECF No. 28-13. That “collateral

case” is an action filed in the Northern District of Texas prior to the issuance of the March 2020

CID that, following that court’s partial grant of Respondent’s motion to dismiss on March 24,

2022, now seeks injunctive relief and civil penalties related to Respondent’s alleged violation of

the Federal Trade Commission Act and the Restore Online Shoppers’ Confidence Act with various

misleading, deceptive, or unfair practices. 14 See generally FTC v. Match Grp., Inc., No. 19-cv-

14
The complaint in that action sought injunctive relief, civil penalties, and equitable monetary relief and alleged that
Respondent made false or misleading representations about users of its dating service (Count I), exposed consumers
to risk of fraud (Count II), made deceptive representations about its guarantee that users would receive a six month
subscription for free if they did not “meet someone special” during their initial six months on the site (Count III),

35
2281, 2022 WL 877107 (N.D. Tex. Mar. 24, 2022). In arguing that it has a “colorable” claim of

improper purpose sufficient to justify discovery, Respondent focuses primarily on (1) the FTC’s

statement in its opposition to Respondent’s Primary Motion to Seal that “access to filings in this

case is important so that the public (and future CID recipients) are aware the [FTC] will pursue

judicial enforcement of CIDs when companies have resisted producing responsive information,

including through overbroad assertions of privilege,” ECF No. 16 at 5; (2) the timing of the FTC’s

decision to file the Petition, which came, in Respondent’s words, “exactly one week after the U.S.

District Court for the Northern District of Texas effectively gutted the FTC’s [collateral] case”

against Respondent, and ordered the parties to mediate, ECF No. 28-1 at 5; (3) the fact that the

FTC did not provide a copy of its Petition and supporting papers to Respondent contemporane-

ously with submitting them to this Court’s Clerk’s Office for filing, did not agree to identify Re-

spondent pseudonymously in the Petition, and has not redacted certain information from its public

filings in this case; and (4) the FTC’s “conduct throughout this investigation,” such as its failure

to “engage in an objection-by-objection discussion” about the withheld documents and its refusal

to resolve the dispute through binding mediation, id. at 7 (initial capitals omitted). See also ECF

No. 20-1 at 4–5; ECF No. 28-13 at 7 (proposed requests for production seeking (1) documents

related to the FTC’s decision to file the Petition on the public docket and its failure to agree to

send contemporaneous notice of the filing; (2) documents related to Respondent’s offers to meet

and confer about the privilege dispute, the FTC’s decision in May 2022 that further conferences

would not be productive, and the FTC’s rejection of the mediation proposal; and (3) documents

unfairly barred customers who disputed charges (Count IV), and failed to provide a simple mechanism for consumers
to stop recurring charges (Count V). Complaint at 20–24, FTC v. Match Grp., Inc., No. 19-cv-2281 (N.D. Tex. Sept.
25, 2019), ECF No. 1. On March 24, 2022, the district court dismissed any claims for equitable monetary relief and
dismissed counts I and II with prejudice, leaving claims for injunctive relief and civil penalties as to the six-month
guarantee, the denial of access, and the cancellation policy. See Match Grp., No. 19-cv-2281, 2022 WL 877107, at
*14 (N.D. Tex. Mar. 24, 2022).

36
referencing both the FTC’s current data privacy investigation and the case against Respondent in

the Northern District of Texas).

1. Legal Standard

The March 2020 CID is a species of administrative subpoena. See, e.g., Consumer Fin.

Protection Bureau v. Accrediting Council for Indep. Colleges & Sch., 854 F.3d 683, 688 (D.C.

Cir. 2017) (“We have treated CIDs as a form of administrative subpoena.”). As a federal agency,

the FTC may use an administrative subpoena like the March 2020 CID “to ‘investigate merely on

the suspicion that the law is being violated, or even just because [it] want[s] assurance that it is

not.’” Id. (quoting United States v. Morton Salt Co., 338 U.S. 632, 642–43 (1950)). The Federal

Trade Commission Act authorizes the FTC to file a petition to enforce a CID “in the district court

of the United States for any judicial district in which the [entity subject to the subpoena] resides,

is found, or transacts business.” 15 U.S.C. § 57b-1(e). Proceedings to enforce an administrative

subpoena “are generally summary in nature,” SEC v. Lavin, 111 F.3d 921, 926 (D.C. Cir. 1997),

and require a court to “consider only whether ‘[(1)] the inquiry is within the authority of the

agency, [(2)] the demand is not too indefinite and [(3)] the information sought is reasonably rele-

vant,’” Accrediting Council, 854 F.3d at 688 (alterations in original) (quoting FTC v. Ken Roberts

Co., 276 F.3d 583, 586 (D.C. Cir. 2001)). However, the Supreme Court in Powell recognized that

a court should block enforcement as an abuse of process where the administrative summons, sub-

poena, or CID “ha[s] been issued for an improper purpose, such as to harass the [target] or to put

pressure on [it] to settle a collateral dispute, or for any other purpose reflecting on the good faith

of the particular investigation.” United States v. Powell, 379 U.S. 48, 58 (1964).

In United States v. Lasalle National Bank, the Supreme Court addressed the Powell excep-

tion in the context of an administrative summons issued by the Internal Revenue Service. 437 U.S.

37
298, 301 (1978). In opposing the government’s petition to enforce the summons, the respondents

argued (and the district court and Seventh Circuit agreed) that it was issued for an improper pur-

pose—specifically, that it was issued in an investigation conducted “solely for the purpose of un-

earthing evidence of criminal conduct.” Id. at 299; see also id. at 304–05 (“[T]he use of an ad-

ministrative summons solely for criminal purposes is a quintessential example of bad faith . . . .”

(alterations in original) (quoting United States v. LaSalle Nat’l Bank, 554 F.2d 302, 309 (7th Cir.

1977), rev’d, 437 U.S. 298)). The Supreme Court held that, to resist an administrative summons

on that basis, the entity subject to the summons (1) cannot rely on the motivation of the investigat-

ing officer alone, but must show that the agency, itself, had an improper purpose and (2) “bear[s]

the burden to disprove the actual existence of a valid civil tax determination or collection purpose

by the [IRS].” Lasalle Nat’l Bank, 437 U.S. at 315–16. As the cases indicate, the teaching of

LaSalle National Bank applies outside the context of IRS summonses. For example, in United

States v. Markwood, a case addressing the enforcement of a CID in a False Claims Act investiga-

tion, the Sixth Circuit described Lasalle National Bank as “refin[ing] the ‘bad faith’ defense first

articulated in Powell” and holding that “agency ‘bad faith’ could not be asserted based on the

improper motivations of individual agency employees, but must be institutionalized bad faith.” 48

F.3d 969, 978 (6th Cir. 1995); see also, e.g., Smith v. United States, 14 F. App’x 542, 545 (6th Cir.

2001) (similar, in a case concerning an administrative subpoena in a health care fraud investiga-

tion); In re Plavin, No. 15-cv-4286, 2016 WL 11775142, at *4 n.10 (N.D. Ga Feb. 4, 2016) (sim-

ilar, in a case concerning a CID in a False Claims Act investigation). The Third Circuit has cited

LaSalle National Bank for the proposition that “the burden on the party to whom the subpoena is

addressed is not a meager one. It must come forward with facts suggesting that the subpoena is

intended solely to serve purposes outside the purview of the jurisdiction of the issuing agency.”

38
NLRB v. Interstate Dress Carriers, Inc., 610 F.2d 99, 112 (3d Cir. 1979) (internal citation omitted);

see also United States v. McGovern, 87 F.R.D. 590, 591 (M.D. Pa. 1980) (“The party to whom the

subpoena is addressed must sufficiently articulate facts suggesting that the subpoena is in-

tended solely to serve improper purposes.”). The D.C. Circuit agrees, see FTC v. Carter, 636 F.2d

781, 789 (D.C. Cir. 1980) ((“[T]he Supreme Court in another context has stated that even if an

improper purpose by an agency or member of the staff is shown, enforcement of a subpoena is

called for so long as proper purposes exist as well.” (citing Donaldson v. United States, 400 U.S.

517, 534–35 (1971), superseded by statute on other grounds as recognized in Tiffany Fine Arts,

Inc. v. United States, 469 U.S. 310 (1985))), as recognized by both of the judges in the case from

this district on which Respondent primarily relies, see FTC v. Bisaro, 757 F. Supp. 2d 1, 11 (D.D.C.

2010) [hereinafter Bisaro III] (Kollar-Kotelly, D.J.) (“[E]ven if an improper purpose by an agency

or member of the staff is shown, enforcement of a subpoena is called for so long as proper purposes

exist as well.” (quoting Carter, 636 F.2d at 789)); FTC v. Bisaro, No. 10-cv-289, 2010 WL

4910268, at *8 (D.D.C. Aug. 17, 2010) [hereinafter Bisaro II] (Kay, M.J.) (same).

Thus, the heavy burden of establishing an abuse of process is on the target of the adminis-

trative subpoena. See id. Although, in light of the summary nature of enforcement proceedings

where “discovery is not usually permitted,” Lavin, 111 F.3d at 926, courts have recognized that

without “some opportunity to substantiate [such] allegations” it would be “virtually impossible for

a [target] to prove that a facially valid summons was, in fact, issued for an improper purpose.”

FEC v. Comm. to Elect Lyndon LaRouche, 613 F.2d 849, 862 (D.C. Cir. 1979). Still, the standard

is not a low one. Rather, “[f]aced with th[e] (unlikely) situation” that “a government agency is

acting without authority or where its purpose is harassment,” a district court must still be “cau-

tious” in exercising its discretion to grant discovery rights. United States v. Aero Mayflower

39
Transit Co., 831 F.2d 1142, 1146–47 (D.C. Cir. 1987). Respondent insists that it has presented

“colorable allegations of an improper purpose” and so is entitled to the discovery it seeks. ECF

No. 20-1 at 1, 3, 5 (quoting FTC v. Bisaro, No. 10-mc-289, 2010 WL 3260042, at *4 (D.D.C. July

13, 2010) [hereinafter Bisaro I]); see also ECF No. 28-1 at 1, 3, 5. To be sure, the D.C. Circuit

suggested in Committee to Elect Lyndon LaRouche (as did the district court in Bisaro I) that courts

have provided an individual or entity subject to an administrative subpoena that “has raised color-

able allegations of an improper purpose underlying a summons with an opportunity [as] an evi-

dentiary matter to substantiate those allegations,” 613 F.2d at 863, but the phrase “colorable alle-

gations” is, at best, imprecise; to the extent that it suggests, as Match insists, merely a “genuine

suspicion,” ECF No. 28-1 at 4, it is misleading. Rather, claims of improper purpose may be further

explored through discovery only in “extraordinary circumstances,” Accrediting Council, 854 F.3d

at 689, where “substantial allegations” are supported by “meaningful evidence,” SEC v. Wheeling-

Pittsburgh Steel Corp., 648 F.2d 118, 128 (3d Cir. 1981); see also, e.g., Standing Akimbo, LLC v.

United States ex rel. IRS, 955 F.3d 1146, 1155 (10th Cir. 2020) (“[I]t is . . . clear that the [target]

must make a substantial preliminary showing before even limited discovery need be ordered.”

(ellipsis in original) (quoting United States v. Morgan Guar. Tr. Co., 572 F.2d 36, 42–43 n.9 (2d

Cir. 1978))); Markwood, 48 F.3d at 983 (“Our rule in [United States v.] Will . . . permit[s] discov-

ery in an administrative subpoena enforcement proceeding only after the party subject to the sub-

poena makes a ‘preliminary and substantial demonstration of abuse’ of the court’s process.” (quot-

ing United States v. Will, 671 F.2d 963, 968 (6th Cir. 1982)); United States v. Thriftyman, 704

F.2d 1240, 1249 (Temp. Emer. Ct. App. 1983) (similar); United States v. Stuckley, 646 F.2d 1369,

1374 (9th Cir. 1981) (similar); United States v. Moon, 616 F.2d 1043, 1047 (8th Cir. 1980) (simi-

lar); United States v. Newman, 441 F.2d 165, 169 (5th Cir. 1971) (“[T]he summoned party must

40
raise in a substantial way the existence of substantial deficiencies in the summons proceedings.

Only when so raised is there any need for an evidentiary hearing or—in anticipation of it—the

traditional pretrial discovery mechanisms . . . with appropriate limitations.”) (internal footnote

omitted); United States v. Gel Spice Co., 601 F. Supp. 1214, 1218 (E.D.N.Y. 1985) (“Before ob-

taining an evidentiary hearing on the issue of the government’s good faith, defendants must make

a substantial preliminary showing of bad faith.”); FTC v. Carter, 464 F. Supp. 633, 638 (D.D.C.

1979) (“To warrant discovery in a summary subpoena enforcement proceeding respondents must

make a strong showing of need.”), aff’d, 636 F.2d 781 (D.C. Cir. 1980).

To explain it a different way, a court deciding whether the target of an administrative sub-

poena has raised “colorable allegations of an improper purpose,” Comm. to Elect Lyndon La-

Rouche, 613 F.2d at 863, or “doubts about the agency’s good faith,” SEC v. Dresser Indus., 628

F.2d 1368, 1388 (D.C. Cir. 1980), must make that determination in light of the “presumption of

administrative regularity and good faith” accorded to agency action, FTC v. Owens–Corning Fi-

berglas Corp., 626 F.2d 966, 975 (D.C. Cir. 1980); the mandate that only “extraordinary circum-

stances” merit discovery in administrative subpoena enforcement proceedings, Accrediting Coun-

cil, 854 F.3d at 689; and the need to guard against “transform[ing] subpoena enforcement proceed-

ings into exhaustive inquisitions into the practices of the regulatory agencies,” Dresser Indus., 628

F.2d at 1388. 15 Whether to grant a motion for discovery in such circumstances is within the district

court’s discretion. See, e.g., Carter, 636 F.2d at 789; FTC v. Browning, 435 F.2d 96, 104 (D.C.

Cir. 1980).

15
Needless to say, Match’s “genuine suspicion” standard, ECF No. 28-1 at 4, does not comply with those precepts.

41
2. Analysis

Respondent does not make the showing necessary to support a request for discovery. The

Court therefore denies its motion.

At the outset, it is worthwhile to define, precisely, the task Respondent has set itself. The

bulk of cases addressing abuse of process/improper purpose related to an administrative subpoena

focus on challenges to the issuance of the subpoena. For example, in Powell—as quoted above—

the Supreme Court noted that it would be an abuse of process to use a court to enforce a subpoena

that “had been issued for an improper purpose” or in bad faith. 379 U.S. at 58 (emphasis added).

The same is true of United States v. LaSalle, where the Court resolved whether IRS summonses

issued in an investigation with the sole purpose of discovering criminal conduct were unenforcea-

ble because they were “not issued in good-faith pursuit of the congressionally-authorized pur-

poses” of the statute authorizing them. 437 U.S. 298, 308 (1978) (emphasis added); see also, e.g.,

United States v. Buscaglia, 420 U.S. 141, 146 (1975) (“Once a summons is challenged it must be

scrutinized by a court to determine whether it seeks information relevant to a legitimate investiga-

tive purpose and is not meant ‘to harass the taxpayer or to put pressure on him to settle a collateral

dispute, or for any other purpose reflecting on the good faith of the particular investigation.’”

(quoting Powell, 379 U.S. at 58)); Donaldson, 400 U.S. at 536 (“We hold that under

[26 U.S.C.] § 7602[, which authorizes the IRS to issue summonses for the purpose of ascertaining

the correctness of a tax return,] an internal revenue summons may be issued in aid of an investi-

gation if it is issued in good faith and prior to a recommendation for criminal prosecution.” (em-

phasis added)); Comm. to Elect Lyndon LaRouche, 613 F.2d at 862 (characterizing improper pur-

pose cases as asking whether “a facially valid summons was, in fact, issued for an improper pur-

42
pose” (emphasis added)); United States v. McCarthy, 514 F.2d 368, 373–75 (3d Cir. 1975) (ad-

dressing whether a summons was unenforceable because “issued for criminal purposes” or not

“issued ‘in good faith’” (emphasis added) (quoting United States v. Wall Corp., 475 F.2d 893, 895

(D.C. Cir. 1972)); United States v. Salter, 432 F.2d 697 (1st Cir. 1970) (addressing whether “dis-

covery is needed to disclose the ‘purpose’ or ‘motive’ behind the administrative summons”);

Bisaro II, 2010 WL 4910268, at *7 (“The facts before this Court now do not establish a direct

attempt by the FTC to misuse the Court’s process for it has not been shown that the subpoena itself

was issued to harass [deponent] or that the investigation has been conducted for an improper pur-

pose.” (emphasis added)); Bisaro I, 2010 WL 3260042, at *4–6 (addressing whether the target of

a CID issued by the FTC was entitled to discovery to support “allegation[s] that the subpoena was

issued for an improper purpose” (emphasis added)). Here, Respondent does not argue that an

improper purpose motivated either the issuance of the March 2020 CID or the commencement of

the investigation—rather, it all but concedes that the FTC had grounds for the investigation by

asserting that its Chief Legal Officer expected “an investigation by the FTC and, possibly, other

agencies . . . arising from publication of an article regarding the collection and use of OkCupid

user images by a third party.” ECF No. 17-2, ¶ 3. Instead, Respondent argues that the FTC “ini-

tiated this petition proceeding” for an improper purpose. ECF No. 20-1 at 1; see also id. at 8

(arguing that the FTC has “misused its CID enforcement authority by filing and litigating the Pe-

tition”). That is, it contends that the FTC’s use of the statutorily sanctioned method of compelling

compliance with an otherwise enforceable administrative subpoena is an abuse of process. As

with Match’s argument for blanket sealing discussed above, it is a tall order. 16

16
This is not to imply that the Court is without power to provide Respondent the relief it seeks. See Wheeling-
Pittsburgh Steel, 648 F.2d at 124–25 (stating that the fact that “the Supreme Court has never confronted allegations
like the ones before us does not mean that the federal judiciary is powerless to structure relief when necessary” and
interpreting the equitable power of federal courts to deny enforcement broadly).

43
As noted, Respondent alleges two improper purposes. First, it contends that the FTC has

used this enforcement proceeding “to punish Respondent and damage its reputation for standing

firm in defense of its privileged documents and attorney work product”; the agency purportedly

accomplished this by: “pressur[ing] Respondent to waive the privilege or face public revelation of

the confidential, inner-workings of its legal department”; “harass[ing] Respondent for standing

upon its right to withhold privileged documents and work product”; and using the proceeding to

“send a message to ‘future CID recipients’ that the FTC will ‘pursue judicial enforcement of CIDs’

when companies stand on their legal right not to disclose privileged and work product protected

documents during the course of an otherwise confidential investigation.” ECF No. 20-1 at 2–3.

Second it asserts that the agency “quite possibly” brought this enforcement proceeding “to gain

leverage” in the Northern District of Texas case. Id. at 2.

One initial observation: Match’s allegations of “harassment,” etc., are problematic because

they take, as a premise, a legal conclusion that has not yet been made: that the documents it seeks

to shield are privileged or work product. There is nothing inherently harassing or punishing about

a litigant seeking assistance from a court to determine whether documents withheld as attorney-

client privileged or work product protection are actually protected. But there is no need to harp on

that rhetorical complaint because Match’s submissions demonstrate substantive weaknesses, as

well. As explained above in the discussion of the Primary Motion to Seal, there has been and will

be no “public revelation of the confidential, inner workings” of Respondent’s legal department

because nothing in the briefing connected with the Petition or any other pending motion in this

case has revealed any information covered by the attorney-client privilege or the work product

doctrine. See supra Section II.A.2.a. That is, Respondent has identified nothing that the public

has learned or will learn about the workings of Respondent’s legal department following denial of

44
the motions to seal that is actually “confidential information” under applicable law. Also as ex-

plained above, Match makes too much out of the FTC’s so-called admission that this action may

have a deterrent effect on other entities that are subject to CIDs, see ECF No. 20-1 at 8–9; ECF

No. 28-1 at 4; any “message to ‘future CID recipients’” is merely a potential by-product of an

enforcement action that there is no reason to keep under seal. See id.

Match’s other complaints that the FTC has not respected the confidentiality of the com-

pany’s information suffer from similar infirmities. It claims that the FTC refused “without expla-

nation” to agree not to oppose a request by Respondent to proceed pseudonymously in this action;

“has repeatedly filed highly confidential and sensitive information about Respondent publicly,”

including “reveal[ing]” in certain filings—particularly the FTC’s opposition to the Primary Motion

to Seal, see ECF No. 18-1 at 3–4—“the prior, separate 2014–15 investigation that was entirely

confidential prior to this proceeding”; and “ignored” Respondent’s “requests to be notified imme-

diately of the filing [of the Petition] so that it could seek relief from the Court.” ECF No. 20-1 at

4–5. The Court addresses each in turn.

First, as explained above, see supra note 11, the question of whether a party will be allowed

to proceed pseudonymously is not up to the parties; the Court must make that decision, weighing

factors similar to those outlined in Hubbard, including the public’s common law right of access to

judicial proceedings and whether the justification for proceeding under a pseudonym “is merely to

avoid the annoyance and criticism that may attend any litigation or is to preserve privacy in a

matter of sensitive and highly personal nature.” Roe, 319 F. Supp. 3d at 425–26 (quoting James

v. Jacobson, 6 F.3d 233, 238 (4th Cir. 1993)). “[I]t is the litigant seeking to proceed under pseu-

donym that bears the burden to demonstrate a legitimate basis for proceeding in that manner.”

Qualls v. Rumsfeld, 228 F.R.D. 8, 13 (D.D.C. 2005). Courts must engage in the required analysis

45
even where the motion is unopposed. See, e.g., Doe, Inc. v. Roe, No. 21-mc-43, 2021 WL 3622423

(D.D.C. Apr. 28, 2021) (denying an unopposed motion to proceed pseudonymously). Thus, it is

not clear that the FTC’s agreement not to oppose such an application would have had any substan-

tial effect on the likelihood of success of such a motion. 17 More, the FTC was under no obligation

to agree not to oppose the contemplated motion and, in any case, such a motion would have post-

dated the filing of the Petition, which identified Match as required by Rule 10(a) of the Federal

Rules of Civil Procedure. Courts have declined to find that actions taken by agencies that are

consistent with existing law constitute evidence of bad faith or improper purpose. See, e.g., Mark-

wood, 48 F.3d at 986 (rejecting the respondent’s argument that the agency’s “failure to seek im-

munity for him” was evidence of an improper purpose where the statute governing CID at issue

“merely allows, and does not require, the government to grant immunity”); Dresser Indus., 628

F.2d at 1388 (affirming the district court’s denial of discovery where “[t]here was nothing im-

proper” about the actions of the agency under the D.C. Circuit’s jurisprudence); United States v.

Kamal Kabakibou, MD, PC, 522 F. Supp. 3d 1307, 1314 (N.D. Ga. July 9, 2020) (finding no

evidence of an improper purpose in the issuance of a CID where the agency made no “affirmative

misrepresentations” and breached no duty to disclose); CFTC v. Harker, 615 F. Supp. 420, 424

(D.D.C. 1985) (rejecting the respondent’s argument that evidence that the agency “‘leaked’ infor-

mation about [its] investigation” supported granting discovery where the relevant statutory and

regulatory provisions “[did] not provide respondents with a guarantee of confidentiality”). Thus,

the import of this failure to agree is negligible.

Second, Match’s complaint that the FTC revealed the existence of the 2014–2015 FTC

investigation in its papers is problematic for two reasons: (1) it ignores certain material facts and

17
As noted above, although Match stated that it would file a motion to proceed pseudonymously, it never did so. See
supra note 11

46
(2) fails to recognize, again, that any revelation did not violate any statute or regulation. Match

charges that in the FTC’s opposition to the Primary Motion to Seal, the agency “[went] so far as

to reveal the prior, separate 2014-15 investigation that was entirely confidential prior to this pro-

ceeding,” which “swiftly” resulted in “damaging” reports in the press, and insists that the FTC

would have redacted that information but for its intent to harm the company. ECF No. 20-1 at 5;

see also ECF No. 18-1 at 3–4 (“The FTC publicly filed its Opposition [to the Primary Motion to

Seal] along with a supporting declaration, failing to redact that the FTC opened and closed a prior,

separate investigation of OkCupid in 2014 and 2015. Rather than redact the reference to that

investigation, which would not have impaired the interests of the agency in any way, the FTC

chose to disclose it, fully aware of the harm it would cause Respondent[.]” (emphasis in original)).

That is factually inaccurate. As discussed above in Section I, on June 2, 2022, the Petition and its

supporting documents were entered on the docket, with the supporting documents filed under seal

subject to a motion to temporarily seal certain portions of those submissions in order “to afford

Match the opportunity to assess whether they contain Match’s protected information and to file a

motion to seal of its own.” ECF No. 2 at 3; see also ECF No. 1. The (then-sealed) declaration in

support of the Petition includes an unredacted reference to the 2014–2015 FTC investigation, not-

ing that the FTC issued a CID to OKCupid in 2014 dealing with “an unrelated privacy matter” that

nonetheless “bears significance to the FTC’s current investigation because the 2014 CID included

a specification requesting OkCupid to ‘[i]dentify and describe all Third Parties, other than

OKCupid users, with whom OKCupid has shared or shares Personal Information . . . and describe

the purposes for which the information was or is shared’”—and recall that 2014 is when the alleged

sharing with Clarifai is supposed to have occurred. 18 ECF No. 2-4 at 3–4, ¶ 8. Judge Leon did

18
As the FTC explains in later filings, in response to the 2014 CID, Match “did not then disclose OkCupid’s 2014
data-sharing with the facial recognition company Clarifai, even though the FTC asked for such information at that

47
not address that motion to seal until June 8, 2022, granting it but ordering the FTC to publicly file

a redacted version of the declaration (which, as noted, did not redact a reference to the 2014–2015

investigation). ECF No. 8. By that time, Match had appeared and had (on June 2, 2022) filed an

Emergency Motion to Temporarily Seal the Record, seeking to seal all filings in the record. ECF

Nos. 3-1, 6. That is, Match attempted to prevent that information from appearing on the public

docket, but Judge Leon effectively denied that motion as to the declaration in question when he

ordered the redacted version of it to be filed on the public docket (again, the information about the

prior investigation was unredacted in the redacted version of the declaration). ECF No. 8 at 2.

Thus, the first time that the FTC filed on the public docket a document that revealed the existence

of the prior investigation was on June 8, 2022, in response to an Order requiring it to do so. See

ECF No. 12, ¶ 8. That having occurred, it is unclear why the FTC would believe it necessary to

redact information about that investigation from later filings—such as the FTC’s opposition to the

Primary Motion to Seal, filed almost one month later, on July 5, 2022—or why Match would think

an application to keep that information confidential would succeed.

Match nevertheless argues that the existence of the investigation “should have been pro-

tected from disclosure,” citing 16 C.F.R. § 4.10. Section 4.10 provides that “[m]aterial obtained

by the [FTC] . . . [t]hrough compulsory process” or material that is “received by the FTC” and

“designated by the submitter as confidential” by “mark[ing] or otherwise identif[ying]” it as such

may be disclosed only after the submitter has been “afforded an opportunity to seek an appropriate

protective or in camera order.” 16 C.F.R. § 4.10(e), (g). Respondent’s theory is that, because FTC

time.” ECF No. 16 at 3. Therefore, the agency argues, “[b]oth the 2014 data-sharing incident and Match’s and
OkCupid’s later representations about it (to the New York Times and individual consumers) are . . . properly the sub-
ject of the FTC’s present investigation.” Id. at 3–4.

48
staff “first learned about its own prior investigation as a result of Respondent’s compelled produc-

tion of documents and information in this CID matter,” that information “should not have been

publicized without giving the subjects an opportunity to oppose the agency’s action.” ECF No.

17-1 at 46. But it strains the rules of logic to find that the existence of a prior investigation by

the FTC could constitute material “obtained by” or “received by” the agency from the entity in-

vestigated, even where that entity brought the prior investigation to the attention of certain FTC

staff members. In any event, the FTC asserts that the conversation in which Respondent called the

attention of FTC staff members to the prior investigation pre-dated any compulsory process, so

Section 4.10 would not apply to that information. See ECF No. 19-2, ¶ 4.

Match points to further regulations to support its assertion that the mere existence of an

investigation can be confidential information, but they do not help. ECF No. 17-1 at 43–44 (citing

16 C.F.R. §§ 2.7(a)(4), 2.9(b), and 2.11). The subpart in which all those provisions appear governs

FTC “inquiries; investigations; [and] compulsory processes.” 16 C.F.R. ch.1, subch. A, pt. 2,

subpt. A (initial capital letters omitted). Section 2.7(a)(4) defines the term “protected status” as

“information or material that may be withheld from production or disclosure [in response to com-

pulsory process issued by the FTC] on the grounds of any privilege, work product protection, or

statutory exemption.” Id., § 2.7(a)(4). Section 2.9(b) governs the rights of witnesses in depositions

or investigative hearings and says nothing about confidentiality. Id., § 2.9(b). Section 2.11 gov-

erns the mechanics of assertions of “protected status” as defined in Section 2.7(a)(4)—that is, as-

sertion of attorney-client privilege, work product, or statutory exemption. Id., § 2.11. None of

those provisions states or indicates that the fact of an investigation must remain confidential and

none applies to confidentiality in court proceedings. Again, courts have refused to consider actions

taken in compliance with the law to be evidence of improper purpose. See, e.g., Markwood, 48

49
F.3d at 986; Dresser Indus., 628 F.2d at 1388; Kamal Kabakibou, MD, PC, 522 F. Supp. 3d at

1314. Indeed, in Harker, a court in this district specifically found that allegations the agency

leaked the existence of an investigation did not justify discovery because, as here, the governing

statute and regulations did not guarantee confidentiality. See 615 F. Supp. at 424.

Third, and finally, Match complains that the FTC did not notify it immediately that it had

filed the Petition, so as to allow Match to “seek relief from the Court.” ECF No. 20-1 at 4. The

FTC explains that it notified Match on May 26, 2022—the date it sent the Petition and accompa-

nying submissions to the Clerk’s Office for filing—that it would be filing the petition “in short

order.” ECF No. 16-1, ¶ 18. The FTC also understood that the process of docketing the submis-

sions could take a number of days. Id., ¶ 20. The FTC followed up with the Clerk’s Office and,

on June 1, 2022, received an email stating that the “docket would be accessible online within 24

to 48 hours.” Id., ¶ 21–22. FTC staff, “[w]ithin moments,” notified Match. Id., ¶ 23. The docket

confirms that the Petition was not entered on the docket until June 2. See ECF No. 1. Match

asserts that, “[i]f the agency’s goal was to publicize the proceeding, depriving Respondent of the

opportunity to protect its identity and confidentiality by waiting until the Court referred the Petition

to the Clerk for filing on the public record is exactly what the agency would have done.” ECF No.

28-1 at 6 (emphasis in original). But the facts show the illogic of that argument.

It appears from the record that FTC first informed Match that it had determined to file a

petition to enforce the CID in an email dated March 31, 2022. ECF No. 17-13. That email indi-

cated that the agency could not estimate when it would file given the “many layers of review and

parties involved within the agency,” but assured Match that it would move to “temporarily seal

information and documents submitted to [it] by Match during the course of the investigation” so

that Match would “have the opportunity to file its own motion for a protective order or to seal if

50
[the company] so desires.” Id. Then, on May 26, 2022, FTC informed Match that it would be

filing a Petition “in short order” and assured the company, again, that it would file a motion to

temporarily seal information Match had designated as confidential so that Match could seek relief.

ECF No. 17-15 at 3. That same day, the agency did just that. See ECF Nos. 1–2. Thus, Match

had notice of the filing and an opportunity to prepare any response aiming to protect any infor-

mation it thought should be protected. The FTC also informed Match on June 1, 2022, that the

docket would be publicly accessible in 24 to 48 hours. The docket was created and became pub-

licly accessible the next day, on which Match filed its emergency motion to temporarily seal. It is

not clear what benefit Match would have reaped from receiving earlier notice that the FTC had

submitted its papers to the Clerk’s Office. Those papers named the parties in compliance with

Rule 10. See Fed. R. Civ. P. 10(a). Match also knew that it would have to file a motion if it sought

to proceed pseudonymously—as noted above, it had asked the FTC to agree not to oppose such a

motion. Even were it possible to file any such motion prior to the public accessibility of the Peti-

tion, it is unlikely the motion would have been ruled on before that. And, of course, the emergency

motion to temporarily seal the record that Match did submit was denied by the Court. See Minute

Order re ECF No. 6 (June 8, 2022) . Moreover, Match had already publicly disclosed the existence

of the investigation before the Petition was filed in its May 2022 Form 10-Q filed with the SEC.

See ECF No. 16-2 at 4 (paragraph headed “FTC Investigation of Certain Subsidiary Data Privacy

Representations”). As a factual matter, then, it is unclear how the FTC’s conduct “depriv[ed]

Respondent of the opportunity to protect its identity and confidentiality.” ECF No. 28-1 at 6.

As a legal matter, Respondent asserts that “no . . . requirement exists” mandating that the

agency “wait to notify Respondent of the filing until the Clerk’s Office opened the action on the

Court’s docket.” ECF No. 18-1 at 6 n.4. That may be true. But, more importantly to the issue

51
presented here, no requirement exists mandating that the FTC inform Match contemporaneously

that it had filed the Petition, or even provide the notice it did. See Harker, 615 F. Supp. at 422,

426 (finding “insufficient indicia of bad faith or harassment on the part of the [agency] to justify

granting respondents any discovery” in a case where “respondents’ counsel demanded, and was

denied, [agency] assurances that [they] receive notice before the [agency] instituted legal action”);

see also Markwood, 48 F.3d at 986; Dresser Indus., 628 F.2d at 1388; Kamal Kabakibou, MD

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Source: Frix Law Library, https://www.frixlaw.com/law-library/cases/9391356. Public record. Not legal advice.
