# NHDNC LLC v. Velcro BVBA and Velcro IP Holdings LLC

> Trademark Trial and Appeal Board · September 6, 2024

URL: https://www.frixlaw.com/law-library/cases/11286735

## Case

- **Court:** Trademark Trial and Appeal Board
- **Decided:** September 6, 2024
- **Precedential status:** Published
- **Opinion:** Opinion by By the Board
- **Judges:** Shaw, Heasley, Johnson
- **Cited by:** 0 later opinions in the Frix Law Library

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## Opinion text

UNITED STATES PATENT AND TRADEMARK OFFICE
Trademark Trial and Appeal Board
THIS ORDER IS A
P.O. Box 1451
PRECEDENT OF THE Alexandria, VA 22313-1451
TTAB General Contact Number: 571-272-8500
General Email: TTABInfo@uspto.gov
Faint
September 6, 2024

Cancellation No. 92074468

NHDNC LLC

v.

Velcro BVBA and Velcro IP Holdings LLC

Before Shaw, Deputy Chief Administrative Trademark Judge, and Heasley
and Johnson, Administrative Trademark Judges.

By the Board:

Respondents move to bifurcate this cancellation proceeding into two phases: first,

determining if Petitioner is entitled to maintain a statutory cause of action, and

second, if necessary, determining if Petitioner has proven its sole claim of

genericness. For the reasons discussed more fully below, the motion to bifurcate is

granted.

I. Background

Petitioner seeks to cancel Respondents’ registration for the typed mark VELCRO,1

alleging that the relevant public understands the term to be the name of goods.

1 Registration No. 1027417, registered December 16, 1975 on the Principal Register for

“separable fasteners-namely, hook and loop-type fasteners and components thereof,” in
International Class 26, claiming dates of first use anywhere and in commerce of 1956. A
notice of acceptance under Section 8 and registration renewal under Section 9 was entered
Cancellation No. 92074468

During the course of this proceeding, Petitioner has amended its petition to cancel

several times in an attempt to adequately plead entitlement to a statutory cause of

action. In the original petition to cancel, Petitioner alleged ownership of an

application, filed five days before its petition to cancel, to register the standard

character mark VELCRO for “velcro fasteners; separable fasteners, namely, velcro

type fasteners and components thereof.”2 In response to Respondents’ first motion to

dismiss, Petitioner filed an amended pleading alleging that it “has been developing

plans to sell separable fasteners.”3 Respondents filed a second motion to dismiss the

amended pleading, which the Board granted, determining that Petitioner’s

“speculative future business” did not sufficiently allege entitlement to a statutory

cause of action.4

On January 27, 2021, Petitioner filed a new application to register the composite

mark for hook and loop fasteners, and a second amended petition relying

on that application that same day.5 Respondents filed a third motion to dismiss, but

April 29, 2016. A mark depicted as a typed drawing is the legal equivalent of a standard
character mark. See In re Viterra Inc., 671 F.3d 1358, 1363 n.2 (Fed. Cir. 2012).

2 Application Serial No. 88944535, filed June 2, 2020 based on intent to use the mark in

commerce. The application abandoned on August 10, 2020.
3 5 TTABVUE 3. The amended pleading did not refer to Petitioner’s previously pleaded

application, which was expressly abandoned the next day.
4 10 TTABVUE 5-6.

5 Application Serial No. 90491805 based on intent to use the mark in commerce. The mark

description states: “The mark consists of the stylized wording ‘SPORT VELCRO
WHOLESALERS’ and design. The design consists of a square and within the square at the
top left is the term ‘SPORT’ and at the top right is the design of a hook. Below the term

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Cancellation No. 92074468

the Board determined the pleading sufficiently alleged entitlement for pleading

purposes in view of the newly filed application because “[a] party’s reasonable belief

that registration of its application will be refused because of defendant’s registration

provides a proper basis for entitlement to a cause of action.” 18 TTABVUE 4 (citing

Lipton Indus., Inc. v. Ralston Purina Co., 670 F.2d 1024, 1029 (CCPA 1982);

ShutEmDown Sports, Inc. v. Lacy, Can. No. 92049692, 2012 TTAB LEXIS 44, at *20

(TTAB 2012)).6

The Board further noted, “Respondent, however, may attack the legitimacy of

Petitioner’s assertion in the newly pleaded application that it has a bona fide intent

to use the pleaded mark in commerce.” 18 TTABVUE 5 n.5. Respondent did just that

by filing a motion for summary judgment challenging, inter alia, Petitioner’s

entitlement. On December 4, 2023, the Board ruled that: 1) based on Petitioner’s

newly filed application, there was “no genuine dispute of material fact that Petitioner

‘SPORT’ is a stylized square with loops at each angle[,] to the right of the stylized square
design is the term ‘VELCRO.’ Below the stylized square and the term ‘VELCRO’ is the term
‘WHOLESALERS’.” Applicant has disclaimed “the design of a hook and ‘SPORT’ and
‘WHOLESALERS.’”

6 This order cites decisions of the U.S. Court of Appeals for the Federal Circuit and the U.S.

Court of Customs and Patent Appeals by the page(s) on which they appear in the Federal
Reporter (e.g., F.2d, F.3d, or F.4th). For decisions of the Board, this order employs citations
to the LEXIS legal database and cites only precedential decisions, unless otherwise specified.
TRADEMARK TRIAL AND APPEAL BOARD MANUAL OF PROCEDURE (“TBMP”) § 101.03 (2024).

Precedential decisions of the Board, and precedential decisions of the Federal Circuit
involving Board decisions that issued January 1, 2008 or after, may be viewed in TTABVUE
by entering the proceeding number, application number, registration number,
expungement/reexamination number, mark, party, or correspondent. Many precedential
Board decisions that issued from 1996 to 2008 are available online from the TTAB Reading
Room by entering the same information. Most TTAB decisions that issued prior to 1996 are
not available in USPTO databases.

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Cancellation No. 92074468

has demonstrated an interest falling within the zone of interests protected by the

statute, and a reasonable basis for its belief of damage proximately caused by

continued registration of Respondent’s mark;” but 2) “[t]he evidence is sufficient to

raise a genuine dispute of material fact as to Petitioner’s bona fide intent” and “a

genuine dispute of material fact exists as to whether Petitioner is entitled to a

statutory cause of action.” Thus, the issue of whether Petitioner could prove its bona

fide intent, and hence its entitlement to maintain this cancellation proceeding,

remained for trial.

In view of the many contentious motions filed in this proceeding, the Board

determined that the case was suitable for the Board’s Final Pretrial Conference Pilot

program.7 The Board held a Pretrial Conference orientation telephone conference

with the parties on February 2, 2024. During that conference, in view of the

continuing issue as to Petitioner’s entitlement to a statutory cause of action, the

Administrative Trademark Judge assigned to the conference suggested to the parties

that they could streamline this case by entering into a stipulation for bifurcation of

the issues, so that entitlement would be decided first.8 The Board advised the parties

to “discuss this potential stipulation” as part of their preparation of the final pretrial

conference order, and report back to the Board.9 The parties filed separate reports

7 Information about the Final Pretrial Conference Pilot may be found here:
https://www.uspto.gov/trademarks/trademark-trial-and-appeal-board/final-pretrial-
conference-pilot.
8 78 TTABVUE 3.

9 Id. at 4.

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Cancellation No. 92074468

with the Board; Petitioner stated it did not wish to stipulate to bifurcation, whereas

Respondents did. While Petitioner “considered the matter and submitted its position”

to the Board, it did not follow the Board’s instructions to discuss the matter with

Respondents as part of its preparation of a Final Pretrial Conference Order.10

Respondents then filed their motion to bifurcate.

II. Motion to Bifurcate

Respondents argue that bifurcation would streamline this case and not prejudice

Petitioner, which must prove its entitlement no matter how this proceeding is

structured. By deciding this threshold issue the parties, and the Board, may

potentially save significant time and resources.

Petitioner contends the motion to bifurcate is improper, characterizes the

arguments for bifurcation as baseless and without merit as the case was already

suspended for preparation of the Final Pretrial Conference Order, and argues

Respondents cannot point to a single Board case where bifurcation was ordered on a

contested motion to bifurcate. Petitioner also argues that bifurcation would increase

the burden and expense of this proceeding for Petitioner and the Board by, “forc[ing]

Petitioner to do as much work as possible to get to a decision on the merits.”11

10 84 TTABVUE 3. Respondents noted in their report to the Board that they had contacted

Petitioner seven times prior to the due date for a response to the Board’s order to discuss the
matter, and Petitioner’s attorney, “either did not respond or stated that he would get back to
Velcro Companies but never did.” 80 TTABVUE 3.

11 84 TTABVUE 4.

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Cancellation No. 92074468

Citing to the test for bifurcation in Arnold v. United Artists Theatre Cir., Inc., 158

F.R.D. 439, 459 (N.D. Cal. 1994), Petitioner argues that bifurcation is not appropriate

because the issues in this case are not complex, the Board will not misunderstand

any issue in this case, resolution of the standing12 issue “does not impact the merits”

of the case, and Petitioner will be prejudiced as bifurcation will force it to conduct a

trial on entitlement before being “allowed the opportunity” to conduct a trial on

genericness.13

A. Legal Standard

Under Fed. R. Civ. P. 42(b), made applicable to the Board by Trademark Rule

2.116(a), 37 C.F.R. § 2.116(a), courts and the Board have broad discretion to bifurcate

proceedings “[f]or convenience, to avoid prejudice, or to expedite and economize”

cases. The language of the Rule suggests a tribunal may order bifurcation sua sponte.

Saxion v. Titan-C-Mfg., 86 F.3d 553, 556 (6th Cir. 1996). The issue of bifurcation may

also be explored at a pretrial conference, and the discretion of the trial court should

be invoked. Fairchild Stratos Corp. v. Gen. Elec. Corp., 31 F.R.D. 301, 302 (S.D.N.Y.

1962). Only one of the criteria in the Rule need be met to justify bifurcation. MCI

12 Petitioner refers to “standing ” in its motion. Our decisions have previously analyzed the

requirements of Sections 13 and 14 of the Trademark Act, 15 U.S.C. §§ 1063 and 1064, under
the rubric of “standing.” We now refer to this inquiry as “entitlement to a statutory cause of
action.” Despite the change in nomenclature, our prior decisions and those of the U.S. Court
of Appeals for the Federal Circuit interpreting “standing” under Sections 13 and 14 of the
Trademark Act remain applicable. Corcamore, LLC v. SFM, LLC, 978 F.3d 1298, 1303 (Fed.
Cir. 2020); Spanishtown Enters., Inc. v. Transcend Res., Inc., Can. No. 92070340, 2020 TTAB
LEXIS 481, at *4 (TTAB 2020).

13 84 TTABVUE 4-7.

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Cancellation No. 92074468

Commc’ns Corp. v. AT&T Co., 708 F.2d 1081, 1166 (7th Cir. 1983). A case-by-case

approach to bifurcation is applied considering several factors, including, (1)

separability of issues, (2) simplification of discovery and conservation of resources,

and (3) prejudice to the parties. Yung v. Raymark Indus., Inc., 789 F.2d 397, 400 (6th

Cir. 1986). Bifurcation may be particularly appropriate when resolution of a single

claim or issue could resolve the entire case, by “first dealing with an easier dispositive

issue.” Danjaq LLC v. Sony Corp., 263 F.3d 942, 961 (9th Cir. 2001) (citation omitted);

see generally 9A WRIGHT & MILLER, FED. PRAC. & PROC. CIV. § 2388 (3d ed. 2024). The

party seeking bifurcation bears the burden of establishing that bifurcation will

promote judicial economy, or avoid inconvenience, and that no party would be

prejudiced by the separate trials. Princeton Biochemicals, Inc. v. Beckman

Instruments, Inc., 180 F.R.D. 254, 256 (D.N.J. 1997).

B. Analysis

Entitlement to a statutory cause of action is an element of the plaintiff’s case in

every Board inter partes proceeding. See Corcamore, 978 F.3d at 1303; Australian

Therapeutic Supplies Pty. Ltd. v. Naked TM, LLC, 965 F.3d 1370, 1373-74 (Fed. Cir.

2020) (citing Lexmark Int’l, Inc. v. Static Control Components, Inc., 572 U.S. 118, 128

n.4 (2014)).

The Board has previously severed the issue of entitlement to a statutory cause of

action from the substantive grounds asserted, and decided the issue of entitlement as

“a single threshold question.” Curtin v. United Trademark Holdings, Inc., Opp. No.

91241083, 2023 TTAB LEXIS 151, at *1 (TTAB 2023) (Board sua sponte ordered

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Cancellation No. 92074468

bifurcation of inter partes proceeding); AT&T Mobility LLC v. Thomann, Opp. No.

91218108, 2020 TTAB LEXIS 5, at *8 (TTAB 2020) (Board approved parties’

stipulation to bifurcate proceeding and consider issue of entitlement to statutory

cause of action in first phase).

Now that discovery has been completed in this case, given the genuine dispute

regarding Petitioner’s entitlement, and whether it has a bona fide intent to use its

pleaded mark in commerce, severance of the issues will simplify the presentation of

evidence and conserve the Board’s judicial resources by first considering entitlement,

as its resolution may be dispositive of this proceeding. The issue of genericness is a

fact-specific inquiry that often involves the development and review of voluminous

evidence, including any expert reports. Bifurcation potentially saves the parties time

and resources as a decision on the statutory entitlement issue should simplify the

final pretrial conference order. The evidence of Petitioner’s entitlement to a statutory

cause of action is within its control and does not present an undue burden or prejudice

to Petitioner, as it is Petitioner’s burden to demonstrate its entitlement in any event.

III. Decision and Phase One Schedule

Respondent’s motion to bifurcate this proceeding into separate phases is granted.

A. Phase One

The first phase will focus solely on Petitioner’s entitlement to a statutory cause of

action, which must be maintained throughout this proceeding. The trial schedule for

this phase is as follows:

Plaintiff's Pretrial Disclosures Due 9/30/2024
Plaintiff's 30-day Trial Period Ends 11/14/2024

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Cancellation No. 92074468

Defendant's Pretrial Disclosures Due 11/29/2024
Defendant's 30-day Trial Period Ends 1/13/2025
Plaintiff's Rebuttal Disclosures Due 1/28/2025
Plaintiff's 15-day Rebuttal Period Ends 2/27/2025
Plaintiff's Opening Brief Due 4/28/2025
Defendant's Brief Due 5/28/2025
Plaintiff's Reply Brief Due 6/12/2025
Request for Oral Hearing (optional) Due 6/22/2025

Trial briefs on the issue of entitlement to a statutory cause of action shall be

submitted in accordance with Trademark Rules 2.128(a) and (b).

B. Phase Two:

If Petitioner establishes its entitlement to bring a statutory cause of action

through the Phase One trial, the Board will then reset the Pretrial Conference

schedule for Phase Two.

Important Trial Briefing Instructions

Generally, the Federal Rules of Evidence apply to Board trials. Trial testimony is

taken and introduced out of the presence of the Board during the assigned testimony

periods. The parties may stipulate to a wide variety of matters, and many

requirements relevant to the trial phase of Board proceedings are set forth in

Trademark Rules 2.121 through 2.125. These include pretrial disclosures, the

manner and timing of taking testimony, matters in evidence, and the procedures for

submitting and serving testimony and other evidence, including affidavits,

declarations, deposition transcripts and stipulated evidence. Trial briefs shall be

submitted in accordance with Trademark Rules 2.128(a) and (b). Such briefs should

utilize citations to the TTABVUE record created during trial, to facilitate the Board’s

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Cancellation No. 92074468

review of the evidence at final hearing. See TBMP § 801.03. Oral argument at final

hearing will be scheduled only upon the timely submission of a separate notice as

allowed by Trademark Rule 2.129(a).

10

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Source: Frix Law Library, https://www.frixlaw.com/law-library/cases/11286735. Public record. Not legal advice.
