# Maven Advantage, Inc. v. Square One Storm Restoration, LLC

> North Carolina Business Court · March 24, 2025 · 2025 NCBC 14

URL: https://www.frixlaw.com/law-library/cases/11055453

## Case

- **Court:** North Carolina Business Court
- **Decided:** March 24, 2025
- **Citations:** 2025 NCBC 14
- **Precedential status:** Published
- **Opinion:** Opinion by Mark A. Davis
- **Cited by:** 0 later opinions in the Frix Law Library

## Citator (automated)

- No negative treatment found by the automated citator. That is not the same as a confirmation that the case is good law; read the citing cases.
- Full citator and citing cases: https://www.frixlaw.com/law-library/cases/11055453

## How later opinions describe it (automated extraction)

- affirming trial court’s dismissal of trade secret misappropriation claim where act of misappropriation was pled using “general and conclusory” allegations

## Opinion text

Maven Advantage, Inc. v. Square One Storm Restoration, LLC, 2025 NCBC 14.

STATE OF NORTH CAROLINA IN THE GENERAL COURT OF JUSTICE
SUPERIOR COURT DIVISION
WAKE COUNTY 24CV036621-910

MAVEN ADVANTAGE, INC.,

Plaintiff,

v.
ORDER AND OPINION ON
SQUARE ONE STORM DEFENDANTS’ PARTIAL MOTION TO
RESTORATION, LLC, d/b/a DISMISS
SQUARE ONE RESTORATION,
LLC; WILLIAM C. COUCH; and
TYLER N. DANIELS,

Defendants.

THIS MATTER is before the Court on Defendants Square One Storm

Restoration, LLC (“Square One”), William C. Couch, and Tyler N. Daniels’

(collectively, “Defendants”) Partial Motion to Dismiss Pursuant to N.C.R. Civ. P.

12(b)(6) (the “Motion to Dismiss” or the “Motion,” ECF No. 20).

THE COURT, having considered the Motion to Dismiss, the parties’ briefs,

the arguments of counsel, the applicable law, and all appropriate matters of record,

CONCLUDES that Defendants’ Motion to Dismiss should be GRANTED in part

and DENIED in part, as set forth below.

Poyner Spruill LLP, by N. Cosmo Zinkow, Stephanie Gumm, and Clare
W. Magee, for Plaintiff Maven Advantage, Inc.

Morningstar Law Group, by Harrison M. Gates, for Defendants Square
One Storm Restoration, LLC, d/b/a Square One Restoration, LLC,
William C. Couch, and Tyler N. Daniels.

Davis, Judge.
INTRODUCTION

1. In this lawsuit, the plaintiff, a roofing services company, contends that

two of its former employees unlawfully stole its confidential information and trade

secrets in order to solicit business on behalf of their new employer in violation of

applicable laws and existing contractual agreements between the parties.

FACTUAL AND PROCEDURAL BACKGROUND

2. The Court does not make findings of fact in connection with a motion to

dismiss under Rule 12(b)(6) of the North Carolina Rules of Civil Procedure and

instead recites those facts contained in the complaint (and in documents attached to,

referred to, or incorporated by reference in, the complaint) that are relevant to the

Court’s determination of the motion. See, e.g., Window World of Baton Rouge, LLC

v. Window World, Inc., 2017 NCBC LEXIS 60, at *11 (N.C. Super. Ct. July 12, 2017).

3. Plaintiff Maven Advantage, Inc. (“Maven”) is a company that provides

roofing and storm restoration services to customers in eastern North Carolina.

(Compl. ¶¶ 19–20, ECF No. 3.)

4. Maven is incorporated in North Carolina and maintains its principal

place of business in Hampstead. (Compl. ¶ 12.)

5. Defendants William Couch and Tyler Daniels are both North Carolina

residents who were formerly employed as sales representatives by Maven until they

resigned on 4 October 2024. (Compl. ¶¶ 6, 14–15, 23–24.)

6. As a condition of their employment, Couch and Daniels each entered into

Employee Non-Solicitation, Non-Competition, and Non-Disclosure Agreements
(“Employment Agreements”) on 23 September 2022 and 12 March 2024, respectively.

(Compl. ¶¶ 23–24, Exs. B, C.)

7. Maven’s Employment Agreements include a number of provisions that

seek to prohibit certain conduct during and after an employee’s employment with the

company. For example, the Employment Agreements include a Non-Disclosure

provision addressing the unauthorized disclosure or use of Maven’s confidential

information, along with Non-Competition and Non-Solicitation provisions. (See

Compl., Exs. B, C.)

8. As part of its business model, Maven conducts free roof inspections for

prospective customers and generates “detailed inspection report[s]” that describe

“information about [each] roof’s condition, any existing problems, and

recommendations for necessary repairs.” (Compl. ¶ 21.) Following the initial

inspections, Maven’s sales representatives use the information compiled in the

reports to “finalize[] contracts with the property owners to provide roof repairs or

replacement[s].” (Compl. ¶ 22.)

9. In or around September 2024, Maven began to experience “an unusual

down[ward] trend in its sales.” (Compl. ¶¶ 29–30.) Specifically, when compared with

the prior month, over one hundred fewer prospective customers scheduled roof

inspections with the company. (Compl. ¶¶ 31–32.) Furthermore, of the 273

prospective customers who scheduled their initial roof inspections during September

2024, 31% of them cancelled. (Compl. ¶ 32.)
10. Maven contends that many of the prospective customers that it lost in

September 2024 were previously assigned to Couch and Daniels. (Compl. ¶ 34.)

11. During the early morning hours of 4 October 2024, Couch and Daniels—

without any advance warning to Maven personnel—ended their employment by

returning their company-owned vehicles and equipment to Maven’s office. (Compl.

¶¶ 35–36.) On or around that same date, Couch and Daniels began working for one

of Maven’s competitors—Square One. (Compl. ¶ 36.)

12. Upon investigating their abrupt departures, Maven allegedly uncovered

evidence of an ongoing scheme by Couch and Daniels to “divert[] Maven’s business

pipeline to Square One.” (Compl. ¶ 38.)

13. Maven contends that, in furtherance of this scheme, Couch and Daniels

improperly persuaded a number of its existing customers to switch their business

from Maven to Square One. (See Compl. ¶¶ 38–47.)

14. Maven further asserts that this scheme began while Couch and Daniels

were still employed at Maven, pointing to several online reviews posted by former

Maven customers (or prospective customers) lauding work performed by Couch and

Daniels on behalf of Square One prior to (or very shortly after) the date of their

resignation from Maven. (Compl. ¶¶ 39–40.)

15. Maven alleges that Couch and Daniels’ efforts to siphon business from

the company were effectuated by their misappropriation of the company’s proprietary

information. (See Compl. ¶ 44.)
16. For example, on 28 September 2024, Maven asserts that Couch used his

company email to “send a confidential customer list from Maven’s commission

software to his personal email address.” (Compl. ¶ 44.)

17. Additionally, on 8 October 2024, Daniels contacted a Maven employee

via text message to ask for specific information about one of Maven’s existing

customers. (Compl. ¶ 44.)

18. In an effort to “mitigate” the impacts of Couch and Daniels’ actions,

Maven allegedly “began contacting all the [customer] leads originally assigned to”

Couch and Daniels. However, these efforts were “too late” because “[n]umerous

homeowners had either cancelled their contracts with Maven or became unresponsive

after receiving follow-up calls.” (Compl. ¶ 45.)

19. Maven filed a verified Complaint in Wake County Superior Court on 14

November 2024, asserting claims against Couch, Daniels, and Square One for unfair

and deceptive trade practices under N.C.G.S. § 75-1.1, common law unfair

competition, misappropriation of trade secrets, tortious interference with contract,

and tortious interference with prospective economic advantage. Maven’s Complaint

also asserted a claim against Couch and Daniels for breach of contract and a claim

against Daniels for civil embezzlement. (Compl. ¶¶ 48–93.)

20. On 20 November 2024, this matter was designated as a mandatory

complex business case and assigned to the Honorable Adam Conrad. (ECF Nos. 1, 2.)

On 22 November 2024, the case was reassigned to the undersigned. (ECF No. 14.)
21. Defendants filed the present Motion to Dismiss on 20 December 2024

seeking dismissal of Maven’s claims for misappropriation of trade secrets against all

Defendants, breach of contract against Couch and Daniels, and civil embezzlement

against Daniels.

22. The Court held a hearing on the Motion to Dismiss on 6 February 2025

at which counsel for all parties were present.

23. The Motion to Dismiss has been fully briefed and is now ripe for

resolution.

LEGAL STANDARD

24. In ruling on a motion to dismiss under Rule 12(b)(6), the Court may only

consider the pleading and “any exhibits attached to the complaint[,]” Krawiec v.

Manly, 370 N.C. 602, 606 (2018), in order to determine whether “as a matter of law,

the allegations of the complaint, treated as true, are sufficient to state a claim upon

which relief can be granted under some recognized legal theory.” Forsyth Mem’l

Hosp., Inc. v. Armstrong World Indus., Inc., 336 N.C. 438, 442 (1994) (cleaned up).

The Court must view the allegations in the complaint “in the light most favorable to

the non-moving party.” Christenbury Eye Ctr., P.A. v. Medflow, Inc., 370 N.C. 1, 5

(2017) (cleaned up).

25. “It is well established that dismissal pursuant to Rule 12(b)(6) is proper

when ‘(1) the complaint on its face reveals that no law supports the plaintiff’s claim;

(2) the complaint on its face reveals the absence of facts sufficient to make a good

claim; or (3) the complaint discloses some fact that necessarily defeats the plaintiff’s
claim.’ ” Corwin v. British Am. Tobacco PLC, 371 N.C. 605, 615 (2018) (quoting Wood

v. Guilford Cnty., 355 N.C. 161, 166 (2002)).

ANALYSIS

I. Civil Embezzlement

26. Maven has informed the Court that it no longer intends to proceed on

this claim.

27. Therefore, Maven’s claim for civil embezzlement is DISMISSED with

prejudice.

II. Misappropriation of Trade Secrets

28. North Carolina’s Trade Secrets Protection Act (the “Act”) provides that

“[t]he owner of a trade secret shall have [a] remedy by civil action for

misappropriation of his trade secret.” N.C.G.S. § 66-153.

29. The Act defines a “trade secret” as:

[B]usiness or technical information, including but not limited to a
formula, pattern, program, device, compilation of information, method,
technique, or process that:

a. Derives independent actual or potential commercial value from
not being generally known or readily ascertainable through
independent development or reverse engineering by persons who
can obtain economic value from its disclosure or use; and

b. Is the subject of efforts that are reasonable under the
circumstances to maintain its secrecy.

N.C.G.S. § 66-152(3).

30. Additionally, the Act defines “misappropriation” as the “acquisition,

disclosure, or use of a trade secret of another without express or implied authority or
consent, unless such trade secret was arrived at by independent development, reverse

engineering, or was obtained from another person with a right to disclose the trade

secret.” N.C.G.S. § 66-152(1).

A. Identification of Trade Secrets

31. As an initial matter, Defendants argue that the Complaint—on its

face—fails adequately to identify any information that could qualify as a trade secret

under the Act. See MarketPlace 4 Ins., LLC v. Vaughn, 2023 NCBC LEXIS 31, at

**23 (N.C. Super. Ct. Feb. 24, 2023) (“[A] threshold question in any action involving

such a claim is whether the information at issue actually constitutes a trade secret

under the Act.”).

32. Our Supreme Court has stated its approval of our Court of Appeals’

holding that “[t]o plead misappropriation of trade secrets, a plaintiff must identify a

trade secret with sufficient particularity so as to enable a defendant to delineate that

which he is accused of misappropriating and a court to determine whether

misappropriation has or is threatened to occur.” Krawiec, 370 N.C. at 609 (quoting

Washburn v. Yadkin Valley Bank & Tr. Co., 190 N.C. App. 315, 326 (2008)).

Moreover, “a complaint that makes general allegations in sweeping and conclusory

statements, without specifically identifying the trade secrets allegedly

misappropriated, is insufficient to state a claim for misappropriation of trade secrets.”

Id. at 610 (quoting Washburn, 190 N.C. App. at 327) (cleaned up).

33. This Court has made clear that broad allegations regarding the alleged

misuse of “customer lists, customer contract information, pricing information, and
product information” are insufficient to state a claim for misappropriation of trade

secrets. Aecom Tech. Corp. v. Keating, 2012 NCBC LEXIS 9, at **8 (N.C. Super. Ct.

Feb. 6, 2012); see also Akzo Nobel Coatings, Inc. v. Rogers, 2011 NCBC LEXIS 42, at

**68 (N.C. Super. Ct. Nov. 3, 2011) (finding complaint alleging misappropriation of

“Akzo Nobel’s proprietary formulas, methodologies, customer and pricing data and

other confidential information” to be too “sweeping and conclusory . . . to identify the

trade secrets the Individual Defendants [were] accused of misappropriating”).

34. Here, the bulk of the allegations that purport to describe the specific

company information forming the basis for Maven’s misappropriation of trade secrets

claim are contained in paragraph 66 of Maven’s Complaint, which states, in its

entirety:

Maven maintains detailed lists of customers that include inspection
dates, assigned sales representatives, contract amounts, dates of
contact, deal stage information, and other valuable confidential
information that enable Maven to derive potential and actual economic
value from its use.

(Compl. ¶ 66.)

35. The Court concludes that, based on Krawiec and the relevant case law

from this Court, these allegations fall short of satisfying the pleading standard for a

misappropriation of trade secrets claim.

36. At the 6 February hearing, counsel for Maven urged the Court to

consider paragraphs 21, 78, and 79 of its Complaint as additional allegations that

could identify a protectable trade secret. These paragraphs read as follows:

As part of its business model, Maven provides free roof inspections for
homeowners and commercial property owners. Maven team members
evaluate roofs and generate a detailed inspection report that includes
information about the roof’s condition, any existing problems, and
recommendations for necessary repairs.

...

Maven cultivated business relationships with no less than seventy-five
third-party homeowners to provide roofing services. These business
relationships advanced to the point that Maven was able to calculate
precise estimates of the costs to conduct roof repairs and replacements
for these prospective customers.

Mr. Couch and Mr. Daniels knew of these business relationships by
virtue of their employment with Maven, and upon information and
belief, Square One knew of these business relationships by hiring Mr.
Couch and Mr. Daniels and wrongfully assisting them to use these leads.

(Compl. ¶¶ 21, 78–79.)

37. None of the allegations in these paragraphs, however, identify actual (or

potential) trade secrets. The Court has thoroughly reviewed Maven’s Complaint in

its entirety and concludes that Maven has failed to satisfy the above-described

pleading requirements for misappropriation of trade secrets claims.

38. On this ground alone, the granting of Defendants’ Motion to Dismiss

Maven’s misappropriation of trade secrets claim would be proper. However, as

discussed below, Maven’s allegations as to the misappropriation element are likewise

deficient and serve as an additional basis for the dismissal of this claim.

B. Misappropriation

39. With respect to a plaintiff’s obligation to allege either actual or

threatened misappropriation of a trade secret, N.C.G.S. § 66-155 explains:

Misappropriation of a trade secret is prima facie established by the
introduction of substantial evidence that the person against whom relief
is sought both:
(1) Knows or should have known of the trade secret; and

(2) Has had a specific opportunity to acquire it for disclosure or use
or has acquired, disclosed, or used it without the express or
implied consent or authority of the owner.

This prima facie evidence is rebutted by the introduction of substantial
evidence that the person against whom relief is sought acquired the
information comprising the trade secret by independent development,
reverse engineering, or it was obtained from another person with a right
to disclose the trade secret.

N.C.G.S. § 66-155.

40. Maven asserts that the allegations contained in paragraph 44 of its

Complaint are sufficient to allege misappropriation. The Court disagrees.

41. Paragraph 44 reads as follows:

Indeed, Mr. Couch and Mr. Daniels continued to take obvious and
intentional steps to wrongfully siphon business away from Maven. On
September 28, 2024, Mr. Couch used his Maven company email to send
a confidential customer list from Maven’s commission software to his
personal email address. And on October 8, 2024, Mr. Daniels texted a
Maven employee in an attempt to obtain confidential information
regarding an existing Maven customer.

(Compl. ¶ 44.)

42. With respect to Maven’s allegations concerning Couch’s 28 September

2024 email, the Court has already determined that a mere customer list does not—

without more—qualify as a trade secret.

43. The allegation regarding Daniels’ 8 October 2024 text exchange fares

no better as it merely alleges that Daniels attempted to obtain certain information

from a Maven employee—not that he was actually successful in obtaining it.

Moreover, that allegation simply refers in conclusory fashion to “confidential
information” rather than attempting to assert that Daniels sought to obtain an actual

trade secret from the other Maven employee.

44. As a result, the Court concludes that Maven’s Complaint fails to satisfy

the misappropriation element of this claim. See Washburn, 190 N.C. App. at 327

(affirming trial court’s dismissal of trade secret misappropriation claim where act of

misappropriation was pled using “general and conclusory” allegations); Bite Busters,

LLC v. Burris, 2021 NCBC LEXIS 26, at **22–23 (N.C. Super. Ct. Mar. 25, 2021)

(“Despite satisfying its burden to sufficiently plead its customer list trade secret,

however, Bite Busters’ trade secret claim nonetheless fails because the Company has

failed to allege the acts by which the alleged misappropriations were accomplished.”

(cleaned up)); Strata Solar, LLC v. Naftel, 2020 NCBC LEXIS 129, at **11–12 (N.C.

Super. Ct. Oct. 29, 2020) (dismissing trade secret misappropriation claim because

Plaintiff failed to “allege any specific acts . . . to show that [defendants] accessed,

disclosed, or used Plaintiff’s trade secrets without Plaintiff’s authorization[,]” and

“[t]he Court [was] not required to accept Plaintiff’s conclusory allegations regarding

[the] alleged misappropriation of Plaintiff’s trade secrets”).

45. Therefore, for all of these reasons, Maven’s claim for misappropriation

of trade secrets is DISMISSED with prejudice.

III. Breach of Contract

46. Maven’s breach of contract claim is premised upon Couch and Daniels’

alleged breaches of certain provisions contained in their Employment Agreements

with Maven.
47. As previously discussed, the Employment Agreements contain separate

Non-Competition and Non-Solicitation provisions, each of which Defendants assert is

overly broad under North Carolina law and therefore unenforceable. 1 In addition,

Defendants contend that Maven has failed adequately to allege a breach of the Non-

Disclosure provision.

A. Non-Competition Agreement

48. As an initial matter, Maven concedes in its response brief that the Non-

Competition provision of the Employment Agreements—as written—is unenforceable

under North Carolina law due to its overbreadth. (Pl.’s Br. Opp’n Defs.’ Partial Mot.

Dismiss, at 19 n.6, ECF No. 29.)

49. Therefore, the Court DISMISSES with prejudice the portion of Maven’s

breach of contract claim alleging a violation of the Non-Competition provision of the

Employment Agreements.

B. Non-Solicitation Agreement

50. The “Non-Solicitation” provision reads—in relevant part—as follows:

l. Non-Solicitation. In consideration of continued employment
with the Company, for a period of twelve (12) months following the
termination of Employee’s employment with the Company, for any
reason, the Employee will not directly or indirectly, whether as an
employee, agent, consultant, independent contractor, owner, partner or
otherwise:

a) Solicit any customer of the Company with whom Employee
actually did business and had personal contact while employed
with the Company for the purpose of obtaining the business of
such customer in competition with the Company.

1 Although Couch and Daniels’ respective Employment Agreements are formatted differently,

they are substantively identical. For this reason, the Court will address them together in
analyzing Defendants’ arguments.
b) Advise or recommend to any other person that such person solicit
any customer of the Company with whom Employee actually did
business and had personal contact while employed by Company,
for the purpose of obtaining the business of such customer, in
competition with the Company.

c) Employ, solicit for employment, or advise or recommend to any
other person that such person solicit for employment or employ
any person employed by the Company.

(Compl. Ex. B § 1, Ex. C § 1.)

51. Defendants contend that all three of these subparts are unenforceable

because each of them is overly broad based on the prior decisions from North Carolina

courts on this subject.

52. In response, Maven concedes that subpart (c) of the Non-Solicitation

provision is overbroad but argues that subparts (a) and (b), conversely, are

enforceable. Maven further contends that the Court should sever subpart (c) from

the Non-Solicitation provision pursuant to the “blue pencil” rule and enforce the

remaining two subparts.

53. Defendants, in turn, dispute the applicability of the blue pencil rule

under these circumstances. Alternatively, they assert that even if subpart (c) could,

in fact, be blue-penciled out of the Non-Solicitation provision, it would not matter

because subparts (a) and (b) are equally unenforceable on their own.

54. The Court will take these arguments in turn.

55. North Carolina courts have adopted a “‘strict blue pencil doctrine’

[whereby they] cannot rewrite an unenforceable covenant; instead, to avoid scrapping

an entire covenant, a Court may enforce the divisible parts of a covenant that are
reasonable.” NFH, Inc. v Troutman, 2019 NCBC LEXIS 66, at *33 (N.C. Super. Ct.

Oct. 29, 2019.)

56. The blue pencil doctrine is a rule of “excision, not modification.”

Prometheus Grp. Enters., LLC v. Gibson, 2023 NCBC LEXIS 42, at **18 (N.C. Super.

Ct. Mar 21, 2023) (“Prometheus”). “A court at most may choose not to enforce a

distinctly separable part of a covenant in order to render the provision reasonable. It

may not otherwise revise or rewrite the covenant.” Id. at **19 (cleaned up).

Moreover, “[t]o be a ‘distinctly separable’ provision, other restrictions in the covenant

must not be dependent on the portion to be excised.” Id. Application of the blue pencil

doctrine is ultimately a matter for the Court’s discretion. Id.

57. The basis for Defendants’ argument that the Court lacks the authority

to exercise its blue pencil powers here is their contention that subpart (c) is not a

distinctly severable provision. In order to address this argument, the relevant case

law provides that resort must be had to punctuation and formatting.

58. The two most instructive cases on this issue are Wells Fargo Ins. Servs.

USA v. Link, 2018 NCBC LEXIS 42, at *22–23 (N.C. Super. Ct. May 8, 2018), aff’d,

372 N.C. 260 (2019), and Prometheus, 2023 NCBC LEXIS 42, at **18–21.

59. In Wells Fargo, this Court declined to blue pencil a contractual provision

prohibiting the solicitation of the plaintiff’s “customers and prospective customers

with whom [Defendants] had ‘Material Contact and/or’ about whom they received

‘Confidential Information’[.]” Wells Fargo Ins. Servs., 2018 NCBC LEXIS 42, at *13.

The Court cannot “blue pencil” the provisions in section III.b. because
the provision addressing customers about whom Link and Raynor
received “Confidential Information” is not “distinctly separable” from
the “Material Contact” provision. The two provisions are not contained
in separately numbered paragraphs, separate sentences, or even
separated by the word “or.” Rather, the provisions are separated by the
term “and/or.” The use of “and/or” suggests that the prohibitions could
be read in both the conjunctive and disjunctive senses, and creates an
ambiguity. “When the language in a contract is ambiguous, we view the
practical result of the restriction by ‘construing the restriction strictly
against its draftsman[.]’” Electrical South, Inc. v. Lewis, 96 N.C. App.
160, 167, 385 S.E.2d 352, 356 (1989) (citing Manpower of Guilford
County, Inc. v. [Hedgecock], 42 N.C. App. 515, 522, 257 S.E.2d 109, 115
(1979)). In this case, the Court concludes that the term “and/or” must
be construed against Wells Fargo and read in the conjunctive sense for
the purpose of applying the “blue pencil” doctrine. Under this
interpretation, the provision restricting Link and Raynor from soliciting
customers about whom they received “Confidential Information” is not
clearly separable from the other restrictions in section III.b. and cannot
be stricken.

Id. at *22–23.

60. In Prometheus, this Court refused to blue pencil a series of geographical

restrictions in an Employment Agreement that were “presented as a list, but . . .

joined by the conjunctive ‘and’–preventing them from being ‘distinctly separable.’”

Prometheus Grp. Enters., LLC, 2023 NCBC LEXIS 42, at **19. Additionally, we

declined a request to apply the blue pencil rule to “excise the word ‘indirectly’ from”

a covenant not to “directly or indirectly engage in (whether as an employee,

consultant, proprietor, partner, director or otherwise), or have any ownership interest

in, or participate in the financing, operation, management or control of, any person,

firm, corporation or business that engages in a Restricted Business in a Restricted

Territory.” Id. at **3, 20–21 (emphasis added). In so ruling, we stated that

[d]espite use of the disjunctive “or,” the structure of the provision does
not clearly establish that the drafter intended for the words in this
modifying phrase to be used alternatively. The Court will not exercise
its discretion to blue pencil a provision that was not clearly drafted to be
divisible. Cf. Bev. Sys. of the Carolinas, LLC, 368 N.C. at 700 (“Allowing
litigants to assign to the court their drafting duties as parties to a
contract would put the court in the role of scrivener, making judges
postulate new terms that the court hopes the parties would have agreed
to be reasonable at the time the covenant was executed or would find
reasonable after the court rewrote the limitation. We see nothing but
mischief in allowing such a procedure.”).

Id. at **20–21.

61. Unlike the provisions discussed above in Wells Fargo and Prometheus,

the three subparts of the Non-Solicitation agreement here are set out sequentially,

are separated by periods, and contain a space between the last line of each preceding

subpart and the first line of each new subpart. Furthermore, the Employment

Agreements also contain a clause specifically titled “Blue Pencil,” which states as

follows:

4. Blue Pencil. Employee acknowledges that the periods and
restrictions imposed by this Section 1, 2, and 3 are fair and reasonable
and are reasonably required for the protection of the Company. If any
part or parts of Sections 1, 2, or 3 shall be held to be unenforceable or
invalid, the remaining parts shall nevertheless continue to be valid and
enforceable as though the invalid portion or portions were not a part
hereof. If any of the provisions of Sections 1, 2, or 3 relating to the
periods or restrictions shall be deemed to exceed the maximum periods
of time or restrictions which a court of competent jurisdiction would
deem enforceable, the times and restrictions shall, for the purposes of
Sections 1, 2 and 3, be deemed to be the maximum time periods and
restrictions which a court of competent jurisdiction would deem valid
and enforceable in any state in which such court of competent
jurisdiction shall be convened.

(Compl. Ex. B § 4; Ex. C § 4.)

62. For all of these reasons, the Court finds that subparts (a), (b), and (c) of

the Non-Solicitation agreement are discrete and separable such that application of
the blue pencil doctrine is appropriate. As a result, subpart (c) can be severed from

the Non-Solicitation provision.

63. In the alternative, Defendants argue that even if blue penciling is

permissible in this instance, subpart (a) of the Non-Solicitation provision is itself

unenforceable because it is facially overbroad. 2

64. “Like non-competition provisions, valid non-solicitation provisions must

be . . . reasonable both as to the time and territory embraced in the restrictions, fair

to the parties, and not against public policy.” Sandhills Home Care, L.L.C. v.

Companion Home Care – Unimed, Inc., 2016 NCBC LEXIS 61, at **25 (N.C. Super.

Ct. Aug. 1, 2016) (cleaned up).

65. This Court has observed that “North Carolina courts are

more willing to enforce non-solicitation provisions targeted to the former employer’s

customers or prospective customers than provisions prohibiting entirely the former

employee from working for certain employers or in certain regions.” See id. at **25.

66. On this issue, Defendants cite cases standing for the proposition that

non-solicitation provisions are too broad when they either do not require the employee

to have had actual contact with the customers in question or do not specify the extent

of such contact. See, e.g., McGriff Ins. Servs. v. Hudson, 2023 NCBC LEXIS 4, at *28

(N.C. Super. Ct. Jan. 17, 2023) (finding non-solicitation provision overbroad where

employee was prohibited from “soliciting any customer he contacted or served during

2 The Court notes that Defendants’ argument as to the unenforceability of subpart (b) is in

all respects identical to its argument with regard to subpart (a). Therefore, the Court’s
analysis of subpart (a) will apply equally to subpart (b).
the entirety of his eleven-plus years of employment with [the employer], no matter

how long ago or how fleeting the contact”); Sandhills Home Care, L.L.C., 2016 NCBC

LEXIS 61 at **28 (prohibition on “soliciting ‘prospective customers’ that [employees]

personally, or that [employer], solicited for services” was “too broad”).

67. However, “[o]ur courts have occasionally found a customer non-

solicitation provision to be enforceable without requiring an allegation that the

employee had significant contact with the customers at issue . . . in situations where

the employer’s customer base was defined such that the employee could easily

identify those customers that were off-limits.” Elior, Inc. v. Thomas, 2024 NCBC

LEXIS 61, at **33–34 (N.C. Super. Ct. Apr. 22, 2024).

68. Here, subparts (a) and (b) of the Non-Solicitation agreement require

both that the Defendants have had “personal contact” with the customer and that

they “actually did business” with those customers. (Compl., Ex. B §§ 1(a), 1(b); Ex. C

§§ 1(a), 1(b).) Moreover, subparts (a) and (b) each clarify that the prohibited

solicitation must be specifically made “for the purpose of obtaining the business of

such customer in competition with the Company.” (Compl., Ex. B §§ 1(a), 1(b); Ex. C

§§ 1(a), 1(b).)

69. Neither Defendants’ briefs nor the Court’s own research has identified

any cases from North Carolina courts holding that non-solicitation agreements

containing such language are unenforceable.

70. Based on its careful consideration of the language in subparts (a) and

(b) of the Non-Solicitation provision coupled with the nature of Maven’s business and
Couch and Daniels’ positions within the company as described in the Complaint, the

Court is satisfied that these provisions are narrowly tailored to protect Maven’s

legitimate business interests. Accordingly, they survive scrutiny under Rule 12(b)(6).

71. Therefore, Defendants’ Motion to Dismiss Maven’s breach of contract

claim is GRANTED to the extent it seeks dismissal of Maven’s claim for breach of

contract based on subpart (c) of the Non-Solicitation provision of the Employment

Agreements, but DENIED to the extent it seeks dismissal of Maven’s claim for

breach of contract based on subparts (a) and (b) of the Non-Solicitation provision of

the Employment Agreements.

C. Non-Disclosure Agreement

72. “A non-disclosure provision in an employment agreement is enforceable

if it does not seek to prevent a party from engaging in a similar business in

competition with the [employer], but instead seeks to prevent the disclosure or use of

confidential information. . . . To be enforceable, such a non-disclosure agreement

requires only a showing that it protects a legitimate business interest of the employer;

time and durational limitations are irrelevant.” Cnty. of Wake PDF Elec. & Supply

Co., LLC v. Jacobsen, 2020 NCBC LEXIS 103, at *20–22 (N.C. Super. Ct. Sept. 9,

2020) (cleaned up).

73. However, in order “[t]o state a claim for breach of [a] Non-Disclosure

Agreement, as in any other contract case—the complaint must allege . . . the facts

constituting the breach[.]” VisionAIR, Inc. v. James, 167 N.C. App. 504, 510 (2004)

(cleaned up).
74. Here, as noted above, Maven has alleged that Couch used his Maven

email address to send a customer list to his own personal email address and that the

customer list was confidential. Although—as discussed earlier in this Opinion—this

allegation is not sufficient to allege a misappropriation of trade secrets, a document

can be confidential (and thus subject to a non-disclosure agreement) even if it does

not rise to the level of a trade secret.

75. Therefore, the Court finds that Maven has pled a valid claim for breach

of the Non-Disclosure provision of the Employment Agreement against Couch.

Accordingly, Defendants’ Motion to Dismiss on this issue as to Couch is DENIED.

76. With regard to Daniels, however, the Complaint merely states that he

attempted to obtain confidential information from a former colleague regarding a

Maven customer without any accompanying allegations that Couch was ultimately

successful in receiving the information at issue. As a result, this allegation is

insufficient to plead a violation of the Non-Disclosure provision.

77. Therefore, Defendants’ Motion to Dismiss on this issue as to Daniels is

GRANTED, and that portion of Maven’s breach of contract claim is DISMISSED.

In its discretion, however, the Court elects to dismiss the breach of Non-Disclosure

provision claim against Daniels without prejudice. See First Fed. Bank v. Aldridge,

230 N.C. App. 187, 191 (2013) (“The decision to dismiss an action with or without

prejudice is in the discretion of the trial court[.]”).
CONCLUSION

THEREFORE, IT IS ORDERED as follows:

a. Defendants’ Motion to Dismiss Maven’s claim for civil embezzlement is

GRANTED, and this claim is DISMISSED with prejudice.

b. Defendants’ Motion to Dismiss Maven’s claim for misappropriation of trade

secrets is GRANTED, and this claim is DISMISSED with prejudice.

c. Defendants’ Motion to Dismiss Maven’s breach of contract claim is GRANTED

as to Maven’s claims for breach of the Non-Competition provision of the

Employment Agreements and breach of subpart (c) of the Non-Solicitation

provisions of the Employment Agreements, and those portions of Maven’s

breach of contract claim are DISMISSED with prejudice.

d. Defendants’ Motion to Dismiss Maven’s claim for breach of contract based on

subparts (a) and (b) of the Non-Solicitation provision of the Employment

Agreements is DENIED.

e. Defendants’ Motion to Dismiss Maven’s claim for breach of the Non-Disclosure

provision of the Employment Agreements against Couch is DENIED.

f. Defendants’ Motion to Dismiss Maven’s claim for breach of the Non-Disclosure

provision of the Employment Agreements against Daniels is GRANTED, and

this claim is DISMISSED without prejudice.

SO ORDERED, this the 24th day of March, 2025.

/s/ Mark A. Davis
Mark A. Davis
Special Superior Court Judge
for Complex Business Cases

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Source: Frix Law Library, https://www.frixlaw.com/law-library/cases/11055453. Public record. Not legal advice.
