# Friend v. Google LLC

> District Court, N.D. California · January 7, 2025

URL: https://www.frixlaw.com/law-library/cases/10775495

## Case

- **Court:** District Court, N.D. California
- **Decided:** January 7, 2025
- **Opinion:** 100trialcourt
- **Cited by:** 0 later opinions in the Frix Law Library

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## Opinion text

1
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4 UNITED STATES DISTRICT COURT
5 NORTHERN DISTRICT OF CALIFORNIA
6
7 DONALD FRIEND, Case No. 24-cv-03571-SVK

8 Plaintiff,
ORDER GRANTING
9 v. MOTION TO DISMISS
WITHOUT LEAVE TO AMEND
10 GOOGLE LLC,
Re: Dkt. No. 31
11 Defendant.

12 Self-represented Plaintiff Donald Friend entered into an arrangement with non-party
13 Dumpsters Direct LLC (“DD”), a business in which he also invests, under which DD would pay
14 him for assisting it in acquiring new customers. He accuses Defendant Google LLC (“Google”) of
15 stifling that arrangement by permitting DD’s competitors to include false information about
16 themselves on their Google profiles, thereby leading potential new customers to those competitors
17 and away from DD and accordingly reducing Plaintiff’s income. Google moves to dismiss,
18 arguing, inter alia, that Plaintiff lacks standing. See Dkts. 31 (the “Motion”), 32 (the
19 “Opposition”), 35. Because Plaintiff’s alleged injury derives from harm suffered by DD and
20 because Plaintiff does not sufficiently allege that Google caused any diversion of customers away
21 from DD, the Court agrees with Google and GRANTS the Motion WITHOUT LEAVE TO
22 AMEND.1
23 ///
24 ///
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1 Plaintiff and Google have consented to the jurisdiction of a magistrate judge, and the Court has
27 determined that the Motion is suitable for resolution without oral argument. See Dkts. 6, 9; Civil
I. BACKGROUND
1
The following discussion of background facts is based on the allegations contained in the
2
third amended complaint (the “TAC” at Dkt. 24-1), the truth of which the Court accepts for
3
purposes of resolving the Motion. See Boquist v. Courtney, 32 F.4th 764, 772 (9th Cir.
4
2022); Queen v. Mooney, No. 24-cv-02161-SVK, 2024 WL 3363572, at *1 n.2 (N.D. Cal. July 9,
5
2024). Google offers various services including an internet search engine (“Search”) and a
6
“mapping tool” (“Maps”). See TAC ¶ 19. “Both Search and Maps contain ‘Business Profiles’
7
with details of businesses, service providers, and other places of interest.” See id. When users
8
enter queries to find a business on Search and Maps, Google presents them with these Business
9
Profiles that “display certain information about a business, including its street address, hours,
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website, phone number . . . [and] user-submitted reviews.” See id. ¶ 20. Businesses can create a
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Business Profile or “claim” an existing Business Profile upon completion of a verification process,
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after which they may edit the Business Profile. See id. ¶ 22.
13
The information contained in a Business Profile affects its placement in a user’s query
14
results. For example, “businesses with physical locations” that are “able to receive walk-in
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customers” and that are “close to the search query have results appear more prominently.” See id.
16
¶ 24. This “ranking algorithm . . . incentivizes . . . businesses to claim that the[ir] profile[s
17
correspond to] ‘physical location[s]’ that can receive customers” because an improved placement
18
on a Maps or Search query result can “boost the [business’s] inbound organic leads.” See id. ¶ 25.
19
Unsurprisingly, therefore, some businesses will include false information in their Business Profiles
20
to improve their placement in query results in an attempt to obtain new customers. See id. ¶¶ 26-
21
27. Google does maintain a process for reporting Business Profiles that contain false information,
22
but the individuals who implement that process often partner with the subject businesses and
23
ignore any such reporting in exchange for compensation. See id. ¶¶ 1, 4, 28-30.
24
Non-party DD created a Business Profile in 2021. See id. ¶ 70. Because Google permits
25
“fraudulent business listings” to appear in Search and Maps queries, it “ha[s] caused a significant
26
redirection of potential new customers from [DD] to competitors with falsified, fake, or non-
27
compliant profiles.” See id. ¶ 12(A). Plaintiff, an investor in DD who receives compensation
1 from the company for each new customer he helps it acquire, unsuccessfully reported multiple
2 fraudulent Business Profiles that appear to correspond to DD’s competitors. See id. ¶¶ 5, 12(A),
3 67(M); id., Ex. D-A. He subsequently commenced this action to recover from Google for the
4 income he lost as a result of its fraudulent business listings. See id. ¶¶ 5, 12, 18.
5 II. LEGAL STANDARD
6 Google moves to dismiss under both Federal Rules of Civil Procedure 12(b)(1) and
7 12(b)(6).
8 Rule 12(b)(1). Under Rule 12(b)(1), a court must dismiss a complaint if it lacks subject-
9 matter jurisdiction over the claims asserted. A defendant can challenge a court’s subject-matter
10 jurisdiction by mounting either: (1) a facial attack based solely on the allegations of the
11 complaint; or (2) a factual attack based on evidence outside the pleadings. See Safe Air for
12 Everyone v. Meyer, 373 F.3d 1035, 1039 (9th Cir. 2004). Whether a plaintiff has Article III
13 standing to proceed in federal court implicates Rule 12(b)(1). See Maya v. Centex Corp., 658 F.3d
14 1060, 1067 (9th Cir. 2011).
15 Rule 12(b)(6). Under Rule 12(b)(6), a court must dismiss a complaint if it “fail[s] to state
16 a claim upon which relief can be granted.” To survive a Rule 12(b)(6) motion, a plaintiff must
17 allege “enough facts to state a claim to relief that is plausible on its face.” See Bell Atl. Corp. v.
18 Twombly, 550 U.S. 544, 570 (2007). This facial-plausibility standard requires a plaintiff to allege
19 facts resulting in “more than a sheer possibility that a defendant has acted unlawfully.” See
20 Ashcroft v. Iqbal, 556 U.S. 662, 678 (2009) (citation omitted).
21 In ruling on a motion to dismiss, a court may consider only “the complaint, materials
22 incorporated into the complaint by reference, and matters [subject to] judicial notice.” See UFCW
23 Loc. 1500 Pension Fund v. Mayer, 895 F.3d 695, 698 (9th Cir. 2018) (citation omitted). A court
24 must also presume the truth of a plaintiff’s allegations and draw all reasonable inferences in their
25 favor. See Boquist, 32 F.4th at 773. However, a court need not accept as true “allegations that are
26 merely conclusory, unwarranted deductions of fact, or unreasonable inferences.” See Khoja v.
27 Orexigen Therapeutics, Inc., 899 F.3d 988, 1008 (9th Cir. 2018) (citation omitted).
1 amend the complaint, and it “acts within its discretion to deny leave to amend when amendment
2 would be futile, when it would cause undue prejudice to the defendant, or when it is sought in bad
3 faith.” Nat’l Funding, Inc. v. Com. Credit Counseling Servs., Inc., 817 F. App’x 380, 383 (9th
4 Cir. 2020) (citation omitted).
5 III. DISCUSSION
6 Plaintiff brings six claims in connection with Google’s allegedly fraudulent business
7 listings. See TAC ¶¶ 69-114. Google argues, inter alia, that the Court should dismiss all of these
8 claims because Plaintiff lacks standing. “Standing is a necessary element of federal-court
9 jurisdiction.” City of S. Lake Tahoe v. Cal. Tahoe Reg’l Plan. Agency, 625 F.2d 231, 233 (9th Cir.
10 1980) (citation omitted). It “includes two components: Article III constitutional standing and
11 prudential standing.” See Yakima Valley Mem’l Hosp. v. Wash. State Dep’t of Health, 654 F.3d
12 919, 932 (9th Cir. 2011) (citation omitted). “A litigant must satisfy both to seek redress in federal
13 court.” United States v. Lazarenko, 476 F.3d 642, 649 (9th Cir. 2007) (citation omitted). Based
14 on the allegations in the TAC, Plaintiff satisfies neither.2
15 A. Plaintiff Lacks Prudential Standing
Because His Injury Derives From DD’s Injury
16
“[P]rudential limitations” on a federal court’s exercise of jurisdiction “are rules of judicial
17
self-governance.” See Sweet v. Cardona, 121 F.4th 32, 41 (9th Cir. 2024) (citation omitted). As
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relevant here, those limitations include the rule that a “plaintiff generally must assert his own legal
19
rights and interests, and cannot rest his claim to relief on the legal rights or interests of third
20
parties.” See Meland v. Weber, 2 F.4th 838, 847 (9th Cir. 2021) (citation omitted). Seizing on this
21
prohibition against predicating a claim on the rights of third parties, Google argues that Plaintiff
22
lacks standing because any harm he allegedly suffered flows from harm that Google allegedly
23
inflicted directly on DD, a limited liability company (“LLC”) in which Plaintiff invests.3 See
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2 Because the Court agrees with Google that Plaintiff lacks standing to pursue his claims, it need
26 not address Google’s remaining arguments.
27 3 Google frames this argument in terms of Article III standing. However, as explained above, the
1 Motion at 7-9. Plaintiff identifies two harms that he allegedly suffered because of Google’s
2 fraudulent business listings: (1) harm suffered by virtue of his role as an investor in DD; and (2)
3 harm suffered by reduced compensation to him as a result of lower customer acquisition by DD.
4 See TAC ¶¶ 5, 12.
5 As for harm (1), “[i]njury to [a] corporation is not cognizable as injury to [its]
6 shareholders, for purposes of the standing requirements.” RK Ventures, Inc. v. City of Seattle, 307
7 F.3d 1045, 1057 (9th Cir. 2002) (citation omitted). The same principle applies to members of
8 LLCs. See Woods View II, LLC v. Kitsap Cnty., 484 F. App’x 160, 161 (9th Cir. 2012). Thus,
9 Plaintiff lacks standing to the extent he suffered an injury solely because of his status as an
10 investor in DD.
11 As for harm (2), an investor “does have standing . . . when he or she has been injured
12 directly and independently from the [business].” See RK, 307 F.3d at 1057 (quotation marks and
13 citation omitted). “To determine whether a plaintiff’s claim is direct or derivative, [the Court
14 must] apply the law of the state of [organization] . . . .” Meland, 2 F.4th at 848 (citations omitted).
15 DD is “a Delaware-formed business,” and so the Court must look to Delaware law. See TAC ¶¶ 5,
16 12. “Under Delaware law, whether an action is direct or derivative depends on ‘whether the
17 stockholder has demonstrated that he or she has suffered an injury that is not dependent on an
18 injury to the corporation.’” Meland, 2 F.4th at 848 (citing Tooley v. Donaldson, Lufkin &
19 Jenrette, Inc., 845 A.2d 1031, 1036 (Del. 2004)); see also Brookfield Asset Mgmt., Inc. v. Rosson,
20 261 A.3d 1251, 1263 (Del. 2021) (“[P]art of the inquiry should be whether the stockholder has
21 demonstrated that he or she has suffered an injury that is not dependent on an injury to the
22 corporation . . . .” (citation omitted)).4
23

24
for lack of Article III standing. See Arakaki v. Lingle, 477 F.3d 1048, 1056 (9th Cir. 2007)
25 (implying that Rule 12(b)(6) governs dismissal for lack of prudential standing); Saucedo v. Goode,
No. 21-cv-08314-JST, 2022 WL 20016823, at *2 (N.D. Cal. Aug. 15, 2022) (“California district
26 courts resolve issues of prudential standing pursuant to Rule 12(b)(6).” (citations omitted)).
27 4 Delaware courts apply the Tooley test to disputes involving LLCs. See, e.g., Clifford Paper, Inc.
1 Plaintiff argues that the income he receives from assisting DD in acquiring new customers
2 “is independent of” DD’s economic performance. See Opposition at 9-10. Consequently,
3 according to Plaintiff, the loss of this income occurs “irrespective of [DD’s] overall financial
4 health,” which he distinguishes from instances where a plaintiff’s “claims were derivative of the
5 companies’ losses.” See id. That distinction may accurately parse among derivative claims and
6 direct claims in the abstract, but, on the facts of this case, it is a distinction without a difference.
7 In the TAC, Plaintiff frames his reduced compensation as flowing from DD’s inability to attract
8 new customers, a result that Google allegedly caused with its fraudulent business listings. See,
9 e.g., TAC ¶ 12(B) (“The redirection of customers due to fraudulent business listings results in a
10 significant reduction in new customer revenue to [DD], significantly reducing Plaintiff’s
11 compensation which is tied to new customer acquisition.”). As demonstrated by Plaintiff’s
12 allegations, his injury occurs as a result of the injury to DD, and therefore necessarily depends on
13 the commission of a prior injury to DD. In other words, Plaintiff is harmed by Google in the
14 second instance only because DD is harmed by Google in the first. Because Plaintiff’s injury
15 depends on the commission of an injury to DD, Plaintiff’s claims are derivative under Delaware
16 law. He therefore lacks prudential standing. See Shell Petroleum, N.V. v. Graves, 709 F.2d 593,
17 595 (9th Cir. 1983) (“To have standing to maintain an action, a shareholder must assert more than
18 personal economic injury resulting from a wrong to the corporation.” (emphasis added) (citation
19 omitted)); see, e.g., Gregory v. Fresno Cnty., No. 18-cv-00524-LJO, 2019 WL 2420548, at *25
20 (E.D. Cal. June 10, 2019) (no standing for plaintiffs who “are in the position of investors or
21 employees who depend on the success of the corporation and [] have no direct injury” stemming
22 from the defendants’ conduct), report and recommendation adopted, 2019 WL 7601832 (E.D.
23 Cal. Aug. 8, 2019); cf. Cycle City, Ltd. v. Usher, No. 20-cv-00135-WRP, 2020 WL 9762912, at *7
24 (D. Haw. Sept. 22, 2020) (guarantors lacked standing to sue for injuries stemming from
25 borrower’s default because harm to guarantors “would not occur but for the harm allegedly caused
26 to” borrower).
27
B. Plaintiff Lacks Article III Standing Because He Does
1 Not Sufficiently Allege That Google Caused His Harm
2 Article III standing “consists of three elements. The plaintiff must have (1) suffered an
3 injury in fact, (2) that is fairly traceable to the challenged conduct of the defendant, and (3) that is
4 likely to be redressed by a favorable judicial decision.” See Spokeo, Inc. v. Robins, 578 U.S. 330,
5 338 (2016) (citations omitted). Google argues that Plaintiff fails to satisfy the “fairly traceable”
6 requirement because his “allegations of injury are [] too speculative and conclusory,” as Plaintiff
7 merely assumes that the allegedly fraudulent business listings caused DD to lose potential
8 customers and does not offer specific factual allegations demonstrating such a causal relationship.
9 See Motion at 9. Plaintiff counters that he has sufficiently alleged a “plausible link” between the
10 fraudulent business listings and the redirection of potential customers away from DD to its
11 competitors. See Opposition at 10, 12. In support, he points to his allegations that explain how
12 fraudulent business listings: (1) “enabled competitors to falsely advertise themselves, diverting
13 potential customers who would otherwise have used” DD; and (2) “dilute[d] the market away
14 from” DD. See id; see also id. at 6-7 (describing general allegation that fraudulent business
15 listings harm businesses like DD and “diminish the[ir] competitiveness” and Plaintiff’s efforts to
16 report fraudulent listings).
17 The Court agrees with Google that Plaintiff has not sufficiently alleged that the fraudulent
18 business listings caused his injury. “The line of causation between the defendant’s action and the
19 plaintiff’s harm must be more than attenuated.” Wash. Env’t Council v. Bellon, 732 F.3d 1131,
20 1141 (9th Cir. 2013) (citation omitted). Plaintiff does not satisfy that standard, as he simply
21 assumes that fraudulent business listings enticed potential customers away from DD. While his
22 allegations support the possibility of such customer diversion, he offers no facts to push that
23 possibility beyond the realm of speculation. He does not, for example, describe any instance in
24 which he failed to recruit a potential customer for DD because a fraudulent listing tempted the
25 customer to instead work with a competitor. To be sure, Plaintiff does allege that false
26 information in a business profile can improve the prominence of that business’s listing when a
27 user enters a query in Search or Maps. But he fails to tie that fraudulently obtained prominence
1 the absence of specific factual allegations supporting that conclusion, the chain of causation
2 remains impermissibly conjectural. See Wash. v. U.S. FDA, 108 F.4th 1163, 1175 (9th Cir. 2024)
3 (“[P]laintiffs attempting to show causation generally cannot rely on speculation about the
4 unfettered choices made by independent actors not before the courts.” (quotation marks and
5 citation omitted)); Bellon, 732 F.3d at 1141-42 (“A causal chain does not fail simply because it
6 has several links, provided those links are not hypothetical or tenuous and remain plausible.”
7 (quotation marks and citation omitted)).
8 C. Granting Plaintiff Leave To Amend Would Be Futile
9 As discussed above, Plaintiff lacks standing because, based on the TAC: (1) Plaintiff’s
10 harm derives from DD’s harm; and (2) Plaintiff does not allege that Google caused him harm.
11 While Plaintiff could provide more allegations in an amended pleading to plausibly tie his injury
12 to Google’s fraudulent business listings, no allegations could change the conclusion that the injury
13 is impermissibly derivative. The fundamental nature of Plaintiff’s claim is that he loses money
14 whenever DD loses out on a potential customer. That is a necessary allegation in any claim that
15 he would bring against Google for the conduct in question, and yet that precise allegation
16 automatically deprives him of standing because it demonstrates that his loss flows from harm to
17 DD. Plaintiff’s conclusory allegation that the “fraudulent activities” in question “have directly
18 impaired [his] ability to acquire new customers and earn income” does not change this result. See
19 TAC ¶ 13(A). Even if the Court accepted that conclusory allegation, the fact would remain that
20 Plaintiff suffers a loss only after DD experiences a harm. The framework of Plaintiff’s
21 arrangement with DD mandates that conclusion under any set of allegations. There is simply no
22 way for Plaintiff to plead around suffering a loss that is derivative. Accordingly, it would be futile
23 to permit him to amend his claims further. See, e.g., Squeo v. Campbell Soup Co., No. 24-cv-
24 02235-SVK, 2024 WL 4557680, at *8 (N.D. Cal. Oct. 22, 2024) (no leave to amend where
25 plaintiffs could not cure deficiency “without fundamentally changing their allegations”).
26 ///
27 ///
IV. CONCLUSION
For the foregoing reasons, the Court GRANTS the Motion WITHOUT LEAVE TO
2
AMEND.
3
SO ORDERED.
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Dated: January 7, 2025
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Sees vet
7 SUSAN VAN KEULEN
g United States Magistrate Judge
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Source: Frix Law Library, https://www.frixlaw.com/law-library/cases/10775495. Public record. Not legal advice.